A global database of population segmentation data that provides an understanding of population distribution at administrative and zip code levels over 55 years, past, present, and future.

Leverage up-to-date audience targeting data trends for market research, audience targeting, and sales territory mapping.

Self-hosted consumer data curated based on trusted sources such as the United Nations or the European Commission, with a 99% match accuracy. The Consumer Data is standardized, unified, and ready to use.

Use cases for the Global Population Database (Consumer Data Data/Segmentation data)

• Ad targeting

• B2B Market Intelligence

• Customer analytics

• Marketing campaign analysis

• Demand forecasting

• Sales territory mapping

• Retail site selection

• Reporting

• Audience targeting

Segmentation data export methodology

Our location data packages are offered in CSV format. All geospatial data are optimized for seamless integration with popular systems like Esri ArcGIS, Snowflake, QGIS, and more.

Product Features

• Historical population data (55 years)

• Changes in population density

• Urbanization Patterns

• Accurate at zip code and administrative level

• Optimized for easy integration

• Easy customization

• Global coverage

• Updated yearly

• Standardized and reliable

• Self-hosted delivery

• Fully aggregated (ready to use)

• Rich attributes

Why do companies choose our Population Databases

• Standardized and unified demographic data structure

• Seamless integration in your system

• Dedicated location data expert

Note: Custom population data packages are available. Please submit a request via the above contact button for more details.

Premium B2C Consumer Database - 269+ Million US Records

Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.

Core Database Statistics

Consumer Records: Over 269 million

Email Addresses: Over 160 million (verified and deliverable)

Phone Numbers: Over 76 million (mobile and landline)

Mailing Addresses: Over 116,000,000 (NCOA processed)

Geographic Coverage: Complete US (all 50 states)

Compliance Status: CCPA compliant with consent management

Targeting Categories Available

Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)

Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options

Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics

Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting

Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting

Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors

Multi-Channel Campaign Applications

Deploy across all major marketing channels:

Email marketing and automation

Social media advertising

Search and display advertising (Google, YouTube)

Direct mail and print campaigns

Telemarketing and SMS campaigns

Programmatic advertising platforms

Data Quality & Sources

Our consumer data aggregates from multiple verified sources:

Public records and government databases

Opt-in subscription services and registrations

Purchase transaction data from retail partners

Survey participation and research studies

Online behavioral data (privacy compliant)

Technical Delivery Options

File Formats: CSV, Excel, JSON, XML formats available

Delivery Methods: Secure FTP, API integration, direct download

Processing: Real-time NCOA, email validation, phone verification

Custom Selections: 1,000+ selectable demographic and behavioral attributes

Minimum Orders: Flexible based on targeting complexity

Unique Value Propositions

Dual Spouse Targeting: Reach both household decision-makers for maximum impact

Cross-Platform Integration: Seamless deployment to major ad platforms

Real-Time Updates: Monthly data refreshes ensure maximum accuracy

Advanced Segmentation: Combine multiple targeting criteria for precision campaigns

Compliance Management: Built-in opt-out and suppression list management

Ideal Customer Profiles

E-commerce retailers seeking customer acquisition

Financial services companies targeting specific demographics

Healthcare organizations with compliant marketing needs

Automotive dealers and service providers

Home improvement and real estate professionals

Insurance companies and agents

Subscription services and SaaS providers

Performance Optimization Features

Lookalike Modeling: Create audiences similar to your best customers

Predictive Scoring: Identify high-value prospects using AI algorithms

Campaign Attribution: Track performance across multiple touchpoints

A/B Testing Support: Split audiences for campaign optimization

Suppression Management: Automatic opt-out and DNC compliance

Pricing & Volume Options

Flexible pricing structures accommodate businesses of all sizes:

Pay-per-record for small campaigns

Volume discounts for large deployments

Subscription models for ongoing campaigns

Custom enterprise pricing for high-volume users

Data Compliance & Privacy

VIA.tools maintains industry-leading compliance standards:

CCPA (California Consumer Privacy Act) compliant

CAN-SPAM Act adherence for email marketing

TCPA compliance for phone and SMS campaigns

Regular privacy audits and data governance reviews

Transparent opt-out and data deletion processes

Getting Started

Our data specialists work with you to:

1. Define your target audience criteria

2. Recommend optimal data selections

3. Provide sample data for testing

4. Configure delivery methods and formats

5. Implement ongoing campaign optimization

Why We Lead the Industry

With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.

Contact our team to discuss your specific targeting requirements and receive custom pricing for your marketing objectives.

Current Population Survey: Population: Male: 25 to 29 Yrs data was reported at 11,469.000 Person th in Jun 2018. This records an increase from the previous number of 11,459.000 Person th for May 2018. Current Population Survey: Population: Male: 25 to 29 Yrs data is updated monthly, averaging 10,000.000 Person th from Jun 1976 (Median) to Jun 2018, with 505 observations. The data reached an all-time high of 11,469.000 Person th in Jun 2018 and a record low of 8,628.000 Person th in Jun 1976. Current Population Survey: Population: Male: 25 to 29 Yrs data remains active status in CEIC and is reported by Bureau of Labor Statistics. The data is categorized under Global Database’s USA – Table US.G007: Current Population Survey: Population.

Based on market research, the source divided U.S. Generation Z consumers (born between January 1, 1997 and December 31, 2007) into five segments based on their behavior and attitude. The largest segment, making up 35 percent of the total, were the so-called Stress Strivers, defined by the source as "high achievers, driven by a fear of not being good enough." Authentic Activists and Secluded Perfectionists followed, with 22 percent and 20 percent, respectively.

To produce data on barriers faced when deciding how and where to conduct financial transactions and inform policy-makers on issues related to economic inclusion.

This data collection is comprised of the March supplemental data from the 1973, 1974, and 1975 Annual Demographic Files of the Current Population Survey (CPS). Standard monthly labor force data are provided in addition to supplemental data on the topic of migration. Moreover, comprehensive information is given on the employment status, occupation, and industry of persons aged 14 and older. Additional data are available concerning work experience, weeks worked and hours per week worked, reason not working full-time, total income and other sources of income, and type of residence. Information on demographic characteristics such as age, sex, race, educational attainment, marital status, veteran status, household relationship, and Hispanic origin, is available for each person in the household enumerated.

This data collection supplies standard monthly labor force data as well as supplemental data on work experience, income, and migration. Comprehensive information is given on the employment status, occupation, and industry of persons 14 years old and older. Additional data are available concerning weeks worked and hours per week worked, reason not working full-time, total income and income components, and residence. Information on demographic characteristics, such as age, sex, race, marital status, veteran status, household relationship, educational attainment, and Hispanic origin, is available for each person in the household enumerated.

Current population at a parcel level within Fairfax County as of the VALID_TO date in the attribute table. For methodology and a data dictionary please view the IPLS data dictionary

United States Current Population Survey: Population data was reported at 258,708.000 Person th in Nov 2018. This records an increase from the previous number of 258,514.000 Person th for Oct 2018. United States Current Population Survey: Population data is updated monthly, averaging 174,125.000 Person th from Jan 1948 (Median) to Nov 2018, with 851 observations. The data reached an all-time high of 258,708.000 Person th in Nov 2018 and a record low of 102,603.000 Person th in Jan 1948. United States Current Population Survey: Population data remains active status in CEIC and is reported by Bureau of Labor Statistics. The data is categorized under Global Database’s United States – Table US.G007: Current Population Survey: Population.

Knowing who your consumers are is essential for businesses, marketers, and researchers. This detailed demographic file offers an in-depth look at American consumers, packed with insights about personal details, household information, financial status, and lifestyle choices. Let's take a closer look at the data:

Personal Identifiers and Basic Demographics At the heart of this dataset are the key details that make up a consumer profile:

Unique IDs (PID, HHID) for individuals and households Full names (First, Middle, Last) and suffixes Gender and age Date of birth Complete location details (address, city, state, ZIP) These identifiers are critical for accurate marketing and form the base for deeper analysis.

Geospatial Intelligence This file goes beyond just listing addresses by including rich geospatial data like:

Latitude and longitude Census tract and block details Codes for Metropolitan Statistical Areas (MSA) and Core-Based Statistical Areas (CBSA) County size codes Geocoding accuracy This allows for precise geographic segmentation and localized marketing.

Housing and Property Data The dataset covers a lot of ground when it comes to housing, providing valuable insights for real estate professionals, lenders, and home service providers:

Homeownership status Dwelling type (single-family, multi-family, etc.) Property values (market, assessed, and appraised) Year built and square footage Room count, amenities like fireplaces or pools, and building quality This data is crucial for targeting homeowners with products and services like refinancing or home improvement offers.

Wealth and Financial Data For a deeper dive into consumer wealth, the file includes:

Estimated household income Wealth scores Credit card usage Mortgage info (loan amounts, rates, terms) Home equity estimates and investment property ownership These indicators are invaluable for financial services, luxury brands, and fundraising organizations looking to reach affluent individuals.

Lifestyle and Interests One of the most useful features of the dataset is its extensive lifestyle segmentation:

Hobbies and interests (e.g., gardening, travel, sports) Book preferences, magazine subscriptions Outdoor activities (camping, fishing, hunting) Pet ownership, tech usage, political views, and religious affiliations This data is perfect for crafting personalized marketing campaigns and developing products that align with specific consumer preferences.

Consumer Behavior and Purchase Habits The file also sheds light on how consumers behave and shop:

Online and catalog shopping preferences Gift-giving tendencies, presence of children, vehicle ownership Media consumption (TV, radio, internet) Retailers and e-commerce businesses will find this behavioral data especially useful for tailoring their outreach.

Demographic Clusters and Segmentation Pre-built segments like:

Household, neighborhood, family, and digital clusters Generational and lifestage groups make it easier to quickly target specific demographics, streamlining the process for market analysis and campaign planning.

Ethnicity and Language Preferences In today's multicultural market, knowing your audience's cultural background is key. The file includes:

Ethnicity codes and language preferences Flags for Hispanic/Spanish-speaking households This helps ensure culturally relevant and sensitive communication.

Education and Occupation Data The dataset also tracks education and career info:

Education level and occupation codes Home-based business indicators This data is essential for B2B marketers, recruitment agencies, and education-focused campaigns.

Digital and Social Media Habits With everyone online, digital behavior insights are a must:

Internet, TV, radio, and magazine usage Social media platform engagement (Facebook, Instagram, LinkedIn) Streaming subscriptions (Netflix, Hulu) This data helps marketers, app developers, and social media managers connect with their audience in the digital space.

Political and Charitable Tendencies For political campaigns or non-profits, this dataset offers:

Political affiliations and outlook Charitable donation history Volunteer activities These insights are perfect for cause-related marketing and targeted political outreach.

Neighborhood Characteristics By incorporating census data, the file provides a bigger picture of the consumer's environment:

Population density, racial composition, and age distribution Housing occupancy and ownership rates This offers important context for understanding the demographic landscape.

Predictive Consumer Indexes The dataset includes forward-looking indicators in categories like:

Fashion, automotive, and beauty products Health, home decor, pet products, sports, and travel These predictive insights help businesses anticipate consumer trends and needs.

Contact Information Finally, the file includes ke...

The Annual Social and Economic (ASEC) 2017 Supplement is part of the Current Population Survey (CPS) Series. The CPS is a source of the official Government statistics on employment and unemployment. The Census Bureau conducts the ASEC (known as the Annual Demographic File prior to 2003) over a three-month period, in February, March, and April, with most of the data collected in the month of March. The ASEC uses two sets of survey questions, the basic CPS and a set of supplemental questions. The CPS, administered monthly, is a labor force survey providing current estimates of the economic status and activities of the population of the United States. Specifically, the CPS provides estimates of total employment (both farm and nonfarm), nonfarm self-employed persons, domestics, and unpaid helpers in nonfarm family enterprises, wage, and salaried employees, and estimates of total unemployment. In addition to the basic CPS questions, respondents were asked questions from the ASEC, which provides supplemental data on poverty, geographic mobility/migration, and work experience. Comprehensive work experience information was given on the employment status, occupation, and industry of persons aged 15 and over. Additional data for persons aged 15 and older were available concerning weeks worked and hours per week worked, reason not working full-time, total income and supplemental income components. Demographic variables include age, sex, race, Hispanic origin, marital status, veteran status, educational attainment, occupation, and income. Data on employment and income refer to the previous calendar year, although demographic data refer to the time of the survey. The occupation and industry information variables in this data collection can help the data users identify individuals who worked in arts and culture related fields. The occupations are listed in a category entitled "Arts, Design, Entertainment, Sports, and Media Occupations," which includes professions such as artists, designers, actors, musicians, and writers (see Appendix B of the User Guide for further category details). Industries related to the arts and culture are in the "Arts, Entertainment, and Recreation" category (see Appendix C of the User Guide for further category details). For example, using the occupation and industry information variables from the ASEC help data users to obtain statistics about people in artists occupations that receive supplemental income, live public housing, or are full-time students. The ASEC data provided by the Census Bureau are distributed in a hierarchical file structure, with three record types present: Household, Family, and Person. The ASEC is designed to be a multistage stratified sample of housing units, where the hierarchical file structure can be thought of as a person within a family within a household unit. Here the main unit of analysis is the household unit.

The average household in the United States used about 13.1 different sources to get their entertainment as of October 2024. Households with kids were most likely to use more sources, with 16.9 sources averaged per such home.

Dataset

This dataset was created by Madoka Guo

Released under Database: Open Database, Contents: Database Contents

Contents

It contains the following files:

Provides data on the number of children that women aged 15-50 have ever had, year of first birth, mother's age at first birth, and marital status at first birth.

Department of Developmental Services (DDS) consumer population by age and gender from January 2015 to present. Consumer population restricted to Early Start (status 1) and the developmentally disabled (DD) population at the Regional Centers (status 2). Population information reported to DDS by the Regional Centers.

Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: All Items Less Energy in Size Class A was 290.92400 Index Dec 1986=100 in April of 2025, according to the United States Federal Reserve. Historically, Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: All Items Less Energy in Size Class A reached a record high of 290.92400 in April of 2025 and a record low of 100.00000 in December of 1986. Trading Economics provides the current actual value, an historical data chart and related indicators for Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: All Items Less Energy in Size Class A - last updated from the United States Federal Reserve on May of 2025.

Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: Transportation in Size Class A was 268.28300 Index Dec 1986=100 in April of 2025, according to the United States Federal Reserve. Historically, Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: Transportation in Size Class A reached a record high of 275.83300 in June of 2022 and a record low of 100.00000 in December of 1986. Trading Economics provides the current actual value, an historical data chart and related indicators for Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: Transportation in Size Class A - last updated from the United States Federal Reserve on June of 2025.

Abstract

The Consumer Expenditure Survey (CE) program provides a continuous and comprehensive flow of data on the buying habits of American consumers. These data are used widely in economic research and analysis, and in support of revisions of the Consumer Price Index. To meet the needs of users, the Bureau of Labor Statistics (BLS) produces population estimates for consumer units (CUs) of average expenditures in news releases, reports, issues, and articles in the Monthly Labor Review. Tabulated CE data are also available on the Internet and by facsimile transmission (See Section XV. APPENDIX 4). The microdata are available online at http://www/bls.gov/cex/pumdhome.htm. These microdata files present detailed expenditure and income data from the Interview component of the CE for 2003 and the first quarter of 2004. The Interview survey collects data on up to 95 percent of total household expenditures. In addition to the FMLI, MEMI, MTBI, and ITBI files, the microdata include files created directly from the expenditure sections of the Interview survey (EXPN files). The EXPN files contain expenditure data and ancillary descriptive information, often not available on the FMLI or MTBI files, in a format similar to the Interview questionnaire. In addition to the extra information available on the EXPN files, users can identify distinct spending categories easily and reduce processing time due to the organization of the files by type of expenditure. Estimates of average expenditures in 2003 from the Interview Survey, integrated with data from the Diary Survey, will be published in the report Consumer Expenditures in 2003. A list of recent publications containing data from the CE appears at the end of this documentation. The microdata files are in the public domain and, with appropriate credit, may be reproduced without permission. A suggested citation is: "U.S. Department of Labor, Bureau of Labor Statistics, Consumer Expenditure Survey, Interview Survey, 2003."

Analysis unit

Consumer Units

Kind of data

Sample survey data [ssd]

Sampling procedure

Samples for the CE are national probability samples of households designed to be representative of the total U. S. civilian population. Eligible population includes all civilian non-institutionalized persons. The first step in sampling is the selection of primary sampling units (PSUs), which consist of counties (or parts thereof) or groups of counties. The set of sample PSUs used for the 2003 and 2004 samples is composed of 105 areas. The design classifies the PSUs into four categories: • 31 "A" certainty PSUs are Metropolitan Statistical Areas (MSA's) with a population greater than 1.5 million. • 46 "B" PSUs, are medium-sized MSA's. • 10 "C" PSUs are nonmetropolitan areas that are included in the CPI. • 18 "D" PSUs are nonmetropolitan areas where only the urban population data will be included in the CPI.

The sampling frame (that is, the list from which housing units were chosen) for the 2003 and 2004 surveys is generated from the 1990 Census of Population 100-percent-detail file. The sampling frame is augmented by new construction permits and by techniques used to eliminate recognized deficiencies in census coverage. All Enumeration Districts (EDs) from the Census that fail to meet the criterion for good addresses for new construction, and all EDs in non-permit-issuing areas are grouped into the area segment frame. Interviewers are then assigned to list these areas before a sample is drawn. To the extent possible, an unclustered sample of units is selected within each PSU. This lack of clustering is desirable because the sample size of the Diary Survey is small relative to other surveys, while the intraclass correlations for expenditure characteristics are relatively large. This suggests that any clustering of the sample units could result in an unacceptable increase in the within-PSU variance and, as a result, the total variance. The Interview Survey is a panel rotation survey. Each panel is interviewed for five consecutive quarters and then dropped from the survey. As one panel leaves the survey, a new panel is introduced. Approximately 20 percent of the addresses are new to the survey each month.

WEIGHTING Each CU included in the CE represents a given number of CUs in the U.S. population, which is considered to be the universe. The translation of sample families into the universe of families is known as weighting. However, since the unit of analysis for the CE is a CU, the weighting is performed at the CU level. Several factors are involved in determining the weight for each CU for which an interview is obtained. There are four steps in the weighting procedure: 1) The basic weight is assigned to an address and is the inverse of the probability of selection of the housing unit. 2) A weight control factor is applied to each interview if subsampling is performed in the field. 3) A noninterview adjustment is made for units where data could not be collected from occupied housing units. The adjustment is performed as a function of region, housing tenure, family size and race. 4) A final adjustment is performed to adjust the sample estimates to national population controls derived from the Current Population Survey. The adjustments are made based on both the CU's Member composition and the CU as a whole. The weight for the CU is adjusted for individuals within the CU to meet the controls for 14 age/race categories, 4 regions, and 4 region/urban categories. The CU weight is also adjusted to meet the control for total number of CUs and total number of CUs who own their living quarters. The weighting procedure uses an iterative process to ensure that the sample estimates meet all the population controls. NOTE: The weight for a consumer unit (CU) can be different for each quarter in which the CU participates in the survey, as the CU may represent a different number of CUs with similar characteristics.

Mode of data collection

Computer Assisted Personal Interview [capi]

To provide estimates of employment, unemployment, and other characteristics of the general labor force, of the population as a whole, and of various subgroups of the population. Monthly labor force data for the country are used by the Bureau of Labor Statistics (BLS) to determine the distribution of funds under the Job Training Partnership Act. These data are collected through combined computer-assisted personal interviewing (CAPI) and computer-assisted telephone interviewing (CATI). In addition to the labor force data, the CPS basic funding provides annual data on work experience, income, and migration from the March Annual Demographic Supplement and on school enrollment of the population from the October Supplement. Other supplements, some of which are sponsored by other agencies, are conducted biennially or intermittently.

Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: Food at Home in Size Class A was 285.03400 Index Dec 1986=100 in April of 2025, according to the United States Federal Reserve. Historically, Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: Food at Home in Size Class A reached a record high of 285.29300 in March of 2025 and a record low of 100.00000 in December of 1986. Trading Economics provides the current actual value, an historical data chart and related indicators for Population Size Class A (over 1,500,000) - Consumer Price Index for All Urban Consumers: Food at Home in Size Class A - last updated from the United States Federal Reserve on June of 2025.