A 2022 survey of UK consumers found that three in ten respondents interested in checkout-free shopping were somewhat concerned about stores tracking and using their personal information. A further 18 percent were very concerned, while 16 percent said they were not worried at all.
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This data set is a summary of status updates for customer certain customer service requests. These data have been assembled for the purposes of feeding a pilot status update tracker.
An April 2023 survey of Americans found that around 57 percent of the respondents were concerned about the government tracking their online behavior daily. A further 46 percent were concerned about companies tracking their online data. Approximately 34 percent of respondents were afraid of being tracked online.
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the Track covers a distance of 111.4m.
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The Consumer Asset Tracking Market report segments the industry into By Asset Type (Family and Child Tracking, Pet Tracking, Vehicle Tracking, Other Asset Tracking (includes bags and luggage, keys, wallets, clothes, electronics)), By Family and Child Tracking (Family Tracking, Child Tracking), By Vehicle Tracking (Passenger Vehicle Tracking, Commercial Vehicle Tracking), and By Geography (North America, Europe, Asia, and more).
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The global consumer asset tracking market is estimated to be valued at USD 4.66 billion in 2025 and is projected to grow at a CAGR of 9.74% during the forecast period (2025-2033). Key market drivers include the rising adoption of IoT devices for asset visibility, the increasing need for device authentication, and the growing use of smart city solutions. The need to prevent theft and loss of personal electronics, vehicles, and other valuables is further fueling market expansion. Key market trends include the integration of advanced technologies like RFID, GPS, Bluetooth, and NFC for accurate tracking and monitoring, as well as the adoption of cloud-based solutions for data storage and analytics. The integration of AI and machine learning (ML) is gaining popularity for predictive maintenance and asset health monitoring, enhancing efficiency and preventing downtime. Additionally, various industry verticals, including retail, healthcare, logistics, manufacturing, and personal use, are increasingly implementing asset tracking solutions to streamline operations, optimize inventory management, and improve customer experience. Key drivers for this market are: Increased demand for real-time tracking, Growing adoption of IoT devices; Expansion of smart home technologies; Rising focus on inventory management; Enhanced supply chain transparency. Potential restraints include: Increasing demand for asset visibility, Advancements in IoT technology; Growing focus on operational efficiency; Rising need for theft prevention; Expanding adoption in the retail sector.
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The Consumer Asset Tracking report features an extensive regional analysis, identifying market penetration levels across major geographic areas. It highlights regional growth trends and opportunities, allowing businesses to tailor their market entry strategies and maximize growth in specific regions.
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The global consumer asset tracking market is experiencing robust growth, fueled by increasing consumer demand for safety and security solutions. A compound annual growth rate (CAGR) of 14.03% from 2019 to 2024 suggests a significant market expansion. This growth is driven by several key factors, including the rising adoption of smart devices and the Internet of Things (IoT), escalating concerns about personal safety (particularly for children and the elderly), and the increasing popularity of pet tracking devices. The market is segmented by asset type, with family and child tracking, pet tracking, and vehicle tracking representing major segments. Within these segments, further differentiation exists; for instance, the vehicle tracking segment is further divided into passenger and commercial vehicle tracking. This segmentation reflects the diverse applications of consumer asset tracking technology across various life aspects. The leading companies in this market are leveraging technological advancements to enhance their product offerings, such as improving GPS accuracy, battery life, and integrating features such as geofencing and real-time alerts. Competition is fierce, with established players alongside innovative startups vying for market share. The North American and European markets currently hold significant portions of the market share due to higher adoption rates and advanced technological infrastructure, but the Asia-Pacific region is projected to witness rapid growth in the coming years, driven by increasing disposable incomes and growing awareness about safety and security. The market is anticipated to continue its upward trajectory, driven by technological innovations and expanding applications. Constraints such as concerns about data privacy and security will likely need to be addressed to fully unlock the market's potential. Considering a 2025 market size of (let's assume, for illustrative purposes) $5 billion USD, and maintaining the 14.03% CAGR, we can project substantial growth. The market will see continuous expansion driven by the integration of advanced technologies such as AI and machine learning to enhance tracking capabilities and provide more sophisticated analytics. The increasing affordability of asset tracking devices and the expansion of high-speed internet connectivity globally will further fuel market growth, particularly in developing economies. The market is poised to become even more diversified with the emergence of new applications such as tracking valuable personal belongings and integrating tracking technology into wearable devices. The potential for growth is considerable, but regulatory hurdles related to data privacy and security will need to be navigated carefully by market players. Recent developments include: April 2023: Link Labs introduced "Ultra," a cutting-edge asset tracking device that seamlessly integrates UWB (Ultra-Wideband) technology with their proprietary Xtreme Low Energy (XLE) technology. This groundbreaking fusion not only maintains an affordable price point but also significantly enhances indoor location tracking precision. Link Labs has achieved an exceptional location accuracy of up to 30 cm with this UWB-based solution, empowering a wide range of indoor and on-site applications that demand meticulous precision., September 2022: Swarm, a prominent manufacturer in the field of satellite communications, unveiled its innovative asset tracker. Leveraging its extensive satellite network and featuring a satellite modem, the Swarm Asset Tracker is a comprehensive solution designed for tracking machinery, vehicles, and other assets situated in remote or challenging-to-reach locations.. Key drivers for this market are: Increasing usage for IoT based connected devices, Increased 5G and advanced networks infrastructure development. Potential restraints include: Increasing usage for IoT based connected devices, Increased 5G and advanced networks infrastructure development. Notable trends are: Increasing usage for IoT based connected devices.
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The Consumer Insights Tracker is an online monthly tracking survey commissioned by the Food Standards Agency (FSA) and administered by YouGov. It monitors the behaviour and attitudes of adult consumers aged 16+ in England, Wales and Northern Ireland in relation to food. The survey includes core topics of food availability, food affordability, consumer concerns in relation to food, confidence in the food supply chain and in the FSA as a regulator. A report covering these core topics is published on science.food.gov.uk every three months. Questions are also included on other topics on an ad hoc basis, and the data for these questions can be found in the data tables below. For more information about these questions, please refer to the 'Background and methodological information' section of each quarterly report. Between April 2020 and June 2023, the Consumer Insights Tracker was administered by Ipsos UK. Due to the methodological differences between these two suppliers, data collected from Ipsos and YouGov should not be directly compared.
An October 2024 survey among adults in the United States found that around 85 percent of respondents assume that companies are always collecting and tracking their personal data, compared to only 10 percent of those who did not think so.
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Over a year has passed since the World Health Organization declared COVID-19 a global health pandemic, and since governments began to advise citizens to spend as little time outside of the home as possible. As the pandemic continues, this behavior is still evident today and continues to catalyze new consumer behaviors that brands must both understand and adjust strategies to target. Read More
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When deciding on an online purchase, consumers often face a plethora of information. Yet, individuals consumers differ greatly in the amount of information they are willing and able to acquire and process before making purchasing decisions. Extensively processing all available information does not necessarily promote good decisions. Instead, the empirical evidence suggests that reviewing too much information or too many choice alternatives can impair decision quality. Using simulated contract conclusion scenarios, we identify distinctive types of information processing styles and find that certain search and selection strategies predict the quality of the final choice. Participants (N = 363) chose a cellular service contract in a web-based environment that closely resembled actual online settings in the country of study. Using information processing data obtained with tracking software, we identify three consumer segments differing along two dimensions – the extent dimension, referring to the overall effort invested in information processing, and the focus dimension, referring to the degree to which someone focuses on the best available options. The three subgroups of respondents can be characterized as follows: (1) consumers with a low-effort and low-focus information processing strategy (n = 137); (2) consumers with a moderate-effort and high-focus information processing strategy (n = 124); and (3) consumers with high-effort and low-focus information processing strategy (n = 102). The three groups differed not only in their information processing but also in the quality of their decisions. In line with the assumption of ecological rationality, most successful search strategies were not exhaustive, but instead involved the focused selection and processing of a medium amount of information. Implications for effective consumer information are provided.
A 2022 survey of consumers in the United Kingdom found that 45 percent of respondents were unwilling to share financial information, such as income details, with online companies they were dealing with for the first time. A further 37 percent said they were not eager to share health and location information. Other personal details, such as name, demographic information, and contact information, came more easy to share for consumers, with around 60 percent respondents reporting to be somewhat willing to share personal information. About five in 10 respondents said they would share information about their gender online.
CE Vision USA is the premier merchant attributable data set tracking consumer spend on credit and debit cards. Private investors and corporate clients use CE Vision to track market share, uncover customer insights, compare shopping patterns by demo and geo, and analyze market dynamics.
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The global coronavirus pandemic has had a massive negative effect on personal finances. This has encouraged consumers to re-evaluate their pre-pandemic spending patterns, and make changes to their shopping lists to align with new budgets. Read More
In 2023, over two-thirds of consumers in China were actively tracking at least four health metrics. In the United States, 60 percent of consumers were also tracking at least four health metrics.
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Food Tracking Technologies Market size was valued at USD 21.06 Billion in 2023 and is projected to reach USD 46.10 Billion by 2031, growing at a CAGR of 10.2% during the forecast period 2024-2031.
Global Food Tracking Technologies Market Drivers
The market drivers for the Food Tracking Technologies Market can be influenced by various factors. These may include:
Raising Conscientiousness About Health: One major market driver for food monitoring devices is the growing consumer awareness of nutrition and health. Technologies that offer information on food quality, nutritional composition, and provenance are becoming more and more popular as people become more aware of their dietary choices and work to maintain a balanced lifestyle. The need for applications that assist in tracking calorie consumption, macronutrient balance, and allergen information is being driven by the increased focus on health. Food makers and merchants are being urged to implement food monitoring systems in order to meet the needs of this trend and guarantee transparency in their products, as consumers are increasingly using smart devices and apps to track their eating habits.
IoT and AI Adoption: One market-changing factor is the incorporation of artificial intelligence (AI) and the Internet of Things (IoT) in food tracking systems. With wearables, smart refrigerators, and applications that link to food databases, users can easily track how much food they consume thanks to IoT-enabled products. By offering individualized suggestions and insights based on each person's unique dietary choices and health objectives, AI improves this experience. This cutting-edge technology delivers predictive analytics for customer behavior and food patterns in addition to increasing monitoring accuracy. Businesses and consumers alike are embracing these technological advancements to enhance food safety and quality control as they grow more advanced and easily obtainable.
Global Food Tracking Technologies Market Restraints
Several factors can act as restraints or challenges for the Food Tracking Technologies Market. These may include:
High Expenses of Implementation: Food tracking technology can come with a hefty upfront cost, covering costs for hardware, software, and employee training. These expenses might be too high for smaller companies, especially those in developing nations, which would prevent them from using cutting-edge tracking solutions. High expenses can also apply to updates and continuing maintenance, which may discourage many players from completely incorporating these technologies into their business processes. As a result, the cost of implementing food tracking solutions may limit market expansion, especially for small and medium-sized businesses (SMEs) that have limited resources and are ill-prepared to make such investments.
Privacy Issues with Data: Due to the fact that food tracking technologies frequently require gathering enormous volumes of data, worries over data security and privacy have grown to be important market barriers. Businesses and consumers alike are become more cautious about the ways in which their data is shared, held, and used. Data breaches and abuse incidents have the potential to damage confidence and draw regulatory attention. Adopting these technologies can be challenging for businesses because they have to navigate complicated legal frameworks governing data privacy. Reputational harm and financial penalties for noncompliance can discourage companies from utilizing food tracking systems to their fullest extent.
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This data are part of the published research in a top-tier Education Sciences journal (Q1), entitled: "A AI and Eye Tracking Reveal Design Elements’ Impact on E-Magazine Reader Engagement". This research has been conducted by combining different technologies: webcam eye tracking tested on Oxford Business College (n=144) and AI Eye tracking/EEG neuromarketing software which predicts human behaviour (n=180.000).
The Google Reviews & Ratings Dataset provides businesses with structured insights into customer sentiment, satisfaction, and trends based on reviews from Google. Unlike broad review datasets, this product is location-specific—businesses provide the locations they want to track, and we retrieve as much historical data as possible, with daily updates moving forward.
This dataset enables businesses to monitor brand reputation, analyze consumer feedback, and enhance decision-making with real-world insights. For deeper analysis, optional AI-driven sentiment analysis and review summaries are available on a weekly, monthly, or yearly basis.
Dataset Highlights
Use Cases
Data Updates & Delivery
Data Fields Include:
Optional Add-Ons:
Ideal for
Why Choose This Dataset?
By leveraging Google Reviews & Ratings Data, businesses can gain valuable insights into customer sentiment, enhance reputation management, and stay ahead of the competition.
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North America Consumer Asset Tracking Market is expected to grow during 2025-2031
A 2022 survey of UK consumers found that three in ten respondents interested in checkout-free shopping were somewhat concerned about stores tracking and using their personal information. A further 18 percent were very concerned, while 16 percent said they were not worried at all.