In 2023, the average annual expenditures of consumer units in the United States totaled to 77,280 U.S. dollars. This is an increase from the previous year, when the average annual expenditures of consumer units totaled to 72,967 U.S. dollars.
In 2023, the average consumer unit in the United States spent about 9,985 U.S. dollars on food. Americans spent the most on housing, at 25,436 U.S. dollars, reflecting around one third of annual expenditure. The total average U.S. consumer spending amounted to 77,280 U.S. dollars.
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Consumer Spending in European Union increased to 1886.80 EUR Billion in the first quarter of 2025 from 1882.42 EUR Billion in the fourth quarter of 2024. This dataset provides - European Union Consumer Spending- actual values, historical data, forecast, chart, statistics, economic calendar and news.
Access high-fidelity consumer data powered by our proprietary modeling technology that provides the most comprehensive consumer intelligence, accurate targeting, first-party data enrichment, and personalization at scale. Our deterministic dataset, anchored in the purchasing habits of over 140 million U.S. consumers, delivers superior targeting performance with proven 70% increase in ROAS.
Core Data Assets Transactional Data Foundation: Real purchasing behavior from over 140 million U.S. consumers with 8.5 billion behavioral signals across 250 million adults. Seven years of daily credit card and debit card purchase data aggregated from all major credit cards sourced from more than 300 national banks, capturing $2+ trillion in annual discretionary spending.
Consumer Demographics & Lifestyle: Comprehensive profiles including age, income, household composition, geographic distribution, education, employment, and lifestyle indicators. Our proprietary taxonomy organizes consumer spending across 8,000+ brands and 2,500+ merchants, from major retailers to emerging direct-to-consumer brands.
Behavioral Segmentation: 150+ custom consumer communities including demographic groups (Gen Z, Millennials, Gen X), lifestyle segments (Health & Fitness Enthusiasts, Tech Early Adopters, Luxury Shoppers), and behavioral categories (Deal Seekers, Brand Loyalists, Premium Service Users, Streaming Subscribers). Purchase Intelligence: Deep insights into consumer spending patterns across entertainment, fitness, fashion, technology, travel, dining, and retail categories. Our models identify cross-category purchasing behaviors, seasonal trends, and brand switching patterns to optimize targeting strategies. Advanced Modeling Technology
Our proprietary consumer intelligence engine combines deterministic transaction-based data with Smart Audience Engineering that transforms first-party signals from anonymized website traffic, behavioral indicators, and CRM enrichment into precision-modeled segments. Unlike traditional data providers who sell static lists, our AI-powered predictive modeling continuously learns and optimizes for unprecedented precision and superior conversion outcomes.
Performance Advantages: Audiences built on user-level transactional data deliver 70% increase in ROAS compared to traditional targeting methods. Weekly-optimized audiences with performance narratives eliminate wasted ad spend by 20-30%, while our deterministic AI models analyze hundreds of attributes and conversion-validated signals to identify prospects with genuine purchase intent, not just lookalike behaviors.
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Consumer Spending in Vietnam increased to 5579533 VND Billion in 2023 from 5231354 VND Billion in 2022. This dataset provides - Vietnam Consumer Spending - actual values, historical data, forecast, chart, statistics, economic calendar and news.
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Consumer Spending in Brazil decreased to 225777.09 BRL Million in the first quarter of 2025 from 236836.06 BRL Million in the fourth quarter of 2024. This dataset provides - Brazil Consumer Spending - actual values, historical data, forecast, chart, statistics, economic calendar and news.
Envestnet®| Yodlee®'s Consumer Transaction Data (Aggregate/Row) Panels consist of de-identified, near-real time (T+1) USA credit/debit/ACH transaction level data – offering a wide view of the consumer activity ecosystem. The underlying data is sourced from end users leveraging the aggregation portion of the Envestnet®| Yodlee®'s financial technology platform.
Envestnet | Yodlee Consumer Panels (Aggregate/Row) include data relating to millions of transactions, including ticket size and merchant location. The dataset includes de-identified credit/debit card and bank transactions (such as a payroll deposit, account transfer, or mortgage payment). Our coverage offers insights into areas such as consumer, TMT, energy, REITs, internet, utilities, ecommerce, MBS, CMBS, equities, credit, commodities, FX, and corporate activity. We apply rigorous data science practices to deliver key KPIs daily that are focused, relevant, and ready to put into production.
We offer free trials. Our team is available to provide support for loading, validation, sample scripts, or other services you may need to generate insights from our data.
Investors, corporate researchers, and corporates can use our data to answer some key business questions such as: - How much are consumers spending with specific merchants/brands and how is that changing over time? - Is the share of consumer spend at a specific merchant increasing or decreasing? - How are consumers reacting to new products or services launched by merchants? - For loyal customers, how is the share of spend changing over time? - What is the company’s market share in a region for similar customers? - Is the company’s loyal user base increasing or decreasing? - Is the lifetime customer value increasing or decreasing?
Additional Use Cases: - Use spending data to analyze sales/revenue broadly (sector-wide) or granular (company-specific). Historically, our tracked consumer spend has correlated above 85% with company-reported data from thousands of firms. Users can sort and filter by many metrics and KPIs, such as sales and transaction growth rates and online or offline transactions, as well as view customer behavior within a geographic market at a state or city level. - Reveal cohort consumer behavior to decipher long-term behavioral consumer spending shifts. Measure market share, wallet share, loyalty, consumer lifetime value, retention, demographics, and more.) - Study the effects of inflation rates via such metrics as increased total spend, ticket size, and number of transactions. - Seek out alpha-generating signals or manage your business strategically with essential, aggregated transaction and spending data analytics.
Use Cases Categories (Our data provides an innumerable amount of use cases, and we look forward to working with new ones): 1. Market Research: Company Analysis, Company Valuation, Competitive Intelligence, Competitor Analysis, Competitor Analytics, Competitor Insights, Customer Data Enrichment, Customer Data Insights, Customer Data Intelligence, Demand Forecasting, Ecommerce Intelligence, Employee Pay Strategy, Employment Analytics, Job Income Analysis, Job Market Pricing, Marketing, Marketing Data Enrichment, Marketing Intelligence, Marketing Strategy, Payment History Analytics, Price Analysis, Pricing Analytics, Retail, Retail Analytics, Retail Intelligence, Retail POS Data Analysis, and Salary Benchmarking
Investment Research: Financial Services, Hedge Funds, Investing, Mergers & Acquisitions (M&A), Stock Picking, Venture Capital (VC)
Consumer Analysis: Consumer Data Enrichment, Consumer Intelligence
Market Data: AnalyticsB2C Data Enrichment, Bank Data Enrichment, Behavioral Analytics, Benchmarking, Customer Insights, Customer Intelligence, Data Enhancement, Data Enrichment, Data Intelligence, Data Modeling, Ecommerce Analysis, Ecommerce Data Enrichment, Economic Analysis, Financial Data Enrichment, Financial Intelligence, Local Economic Forecasting, Location-based Analytics, Market Analysis, Market Analytics, Market Intelligence, Market Potential Analysis, Market Research, Market Share Analysis, Sales, Sales Data Enrichment, Sales Enablement, Sales Insights, Sales Intelligence, Spending Analytics, Stock Market Predictions, and Trend Analysis
Consumer spending on smart home products and services is forecast to grow to more than 170 billion U.S. dollars by 2025. At that time the number of households with smart home systems is projected to exceed 400 million globally.
Smart Home Systems
Smart home systems provide a variety of functions that can be managed remotely by a smartphone or computer. Many consumers are likely to purchase smart speakers and smart home entertainment systems. However, use of smart devices goes beyond simply entertainment, as smart home appliances such as security systems or automatic heating and lighting can help improve the safety and comfort of being at home.
Smart speaker: a versatile favorite
Smart speakers are an increasingly popular component of a smart home and will have shipped over 98 million units by the end of 2019. These devices are more than simply music players, as many have smart assistant capabilities, and can respond to verbal prompts or command other smart home devices. Of these speakers, a majority are sold by Amazon, though in recent quarters, Google and Baidu have both grown to be close competitors in terms of unit shipments.
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CES: AAE: 2nd 20%: Entertainment data was reported at 1,783.000 USD in 2016. This records an increase from the previous number of 1,738.000 USD for 2015. CES: AAE: 2nd 20%: Entertainment data is updated yearly, averaging 1,103.000 USD from Dec 1984 (Median) to 2016, with 33 observations. The data reached an all-time high of 1,783.000 USD in 2016 and a record low of 520.000 USD in 1984. CES: AAE: 2nd 20%: Entertainment data remains active status in CEIC and is reported by Bureau of Labor Statistics. The data is categorized under Global Database’s USA – Table US.H044: Consumer Expenditure Survey: By Quintile.
Premium B2C Consumer Database - 269+ Million US Records
Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.
Core Database Statistics
Consumer Records: Over 269 million
Email Addresses: Over 160 million (verified and deliverable)
Phone Numbers: Over 76 million (mobile and landline)
Mailing Addresses: Over 116,000,000 (NCOA processed)
Geographic Coverage: Complete US (all 50 states)
Compliance Status: CCPA compliant with consent management
Targeting Categories Available
Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)
Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options
Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics
Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting
Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting
Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors
Multi-Channel Campaign Applications
Deploy across all major marketing channels:
Email marketing and automation
Social media advertising
Search and display advertising (Google, YouTube)
Direct mail and print campaigns
Telemarketing and SMS campaigns
Programmatic advertising platforms
Data Quality & Sources
Our consumer data aggregates from multiple verified sources:
Public records and government databases
Opt-in subscription services and registrations
Purchase transaction data from retail partners
Survey participation and research studies
Online behavioral data (privacy compliant)
Technical Delivery Options
File Formats: CSV, Excel, JSON, XML formats available
Delivery Methods: Secure FTP, API integration, direct download
Processing: Real-time NCOA, email validation, phone verification
Custom Selections: 1,000+ selectable demographic and behavioral attributes
Minimum Orders: Flexible based on targeting complexity
Unique Value Propositions
Dual Spouse Targeting: Reach both household decision-makers for maximum impact
Cross-Platform Integration: Seamless deployment to major ad platforms
Real-Time Updates: Monthly data refreshes ensure maximum accuracy
Advanced Segmentation: Combine multiple targeting criteria for precision campaigns
Compliance Management: Built-in opt-out and suppression list management
Ideal Customer Profiles
E-commerce retailers seeking customer acquisition
Financial services companies targeting specific demographics
Healthcare organizations with compliant marketing needs
Automotive dealers and service providers
Home improvement and real estate professionals
Insurance companies and agents
Subscription services and SaaS providers
Performance Optimization Features
Lookalike Modeling: Create audiences similar to your best customers
Predictive Scoring: Identify high-value prospects using AI algorithms
Campaign Attribution: Track performance across multiple touchpoints
A/B Testing Support: Split audiences for campaign optimization
Suppression Management: Automatic opt-out and DNC compliance
Pricing & Volume Options
Flexible pricing structures accommodate businesses of all sizes:
Pay-per-record for small campaigns
Volume discounts for large deployments
Subscription models for ongoing campaigns
Custom enterprise pricing for high-volume users
Data Compliance & Privacy
VIA.tools maintains industry-leading compliance standards:
CCPA (California Consumer Privacy Act) compliant
CAN-SPAM Act adherence for email marketing
TCPA compliance for phone and SMS campaigns
Regular privacy audits and data governance reviews
Transparent opt-out and data deletion processes
Getting Started
Our data specialists work with you to:
Define your target audience criteria
Recommend optimal data selections
Provide sample data for testing
Configure delivery methods and formats
Implement ongoing campaign optimization
Why We Lead the Industry
With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.
Contact our team to discuss your specific targeting requirements and receive custom pricing for your marketing objectives.
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CES: AAE: 2nd 20%: Transportation: VP: Other data was reported at 33.000 USD in 2016. This records an increase from the previous number of 21.000 USD for 2015. CES: AAE: 2nd 20%: Transportation: VP: Other data is updated yearly, averaging 17.000 USD from Dec 1984 (Median) to 2016, with 33 observations. The data reached an all-time high of 64.000 USD in 2008 and a record low of 0.000 USD in 2003. CES: AAE: 2nd 20%: Transportation: VP: Other data remains active status in CEIC and is reported by Bureau of Labor Statistics. The data is categorized under Global Database’s USA – Table US.H044: Consumer Expenditure Survey: By Quintile.
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Consumer Spending in Venezuela decreased to 3819 VEF Million in the first quarter of 2019 from 5057 VEF Million in the fourth quarter of 2018. This dataset provides - Venezuela Consumer Spending - actual values, historical data, forecast, chart, statistics, economic calendar and news.
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Consumer Spending in Nigeria decreased to 4623857.36 NGN Million in the second quarter of 2024 from 6049050.42 NGN Million in the first quarter of 2024. This dataset provides - Nigeria Consumer Spending - actual values, historical data, forecast, chart, statistics, economic calendar and news.
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The chart provides an insightful analysis of the estimated sales amounts for Consumer Electronics stores across various platforms. Custom Cart stands out, generating a significant portion of sales with an estimated amount of $1.23T, which is 94.93% of the total sales in this category. Following closely, Shopify accounts for $28.86B in sales, making up 2.23% of the total. Salesforce Commerce Cloud also shows notable performance, contributing $14.42B to the total sales, representing 1.11%. This data highlights the sales dynamics and the varying impact of each platform on the Consumer Electronics market.
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United States Consumer Price: Average: SU: Bread, White, Pan data was reported at 1.387 USD/lb in Oct 2018. This records an increase from the previous number of 1.350 USD/lb for Sep 2018. United States Consumer Price: Average: SU: Bread, White, Pan data is updated monthly, averaging 0.823 USD/lb from Jan 1980 (Median) to Oct 2018, with 466 observations. The data reached an all-time high of 1.557 USD/lb in Jul 2011 and a record low of 0.444 USD/lb in Jun 1980. United States Consumer Price: Average: SU: Bread, White, Pan data remains active status in CEIC and is reported by Bureau of Labor Statistics. The data is categorized under Global Database’s United States – Table US.P001: Consumer Price.
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Consumer Spending in Poland increased to 538662.30 PLN Million in the first quarter of 2025 from 485739.50 PLN Million in the fourth quarter of 2024. This dataset provides - Poland Consumer Spending - actual values, historical data, forecast, chart, statistics, economic calendar and news.
In April 2020, the global consumer confidence index of ** countries worldwide dropped to **** following the outbreak of the COVID-19 pandemic. It then slowly increased until July 2021, when it reached an index score of ****. Global consumer confidence dropped in the latter half of 2022 following rising inflation rates, but has been increasing since November that year.
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Key information about Portugal Private Consumption Expenditure
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CES: 25 to 34Yrs: AAE: Food: AH: Dairy: Fresh Milk & Cream data was reported at 143.000 USD in 2016. This records an increase from the previous number of 134.000 USD for 2015. CES: 25 to 34Yrs: AAE: Food: AH: Dairy: Fresh Milk & Cream data is updated yearly, averaging 135.000 USD from Dec 1984 (Median) to 2016, with 33 observations. The data reached an all-time high of 164.000 USD in 2008 and a record low of 117.000 USD in 1998. CES: 25 to 34Yrs: AAE: Food: AH: Dairy: Fresh Milk & Cream data remains active status in CEIC and is reported by Bureau of Labor Statistics. The data is categorized under Global Database’s USA – Table US.H040: Consumer Expenditure Survey: By Age Group.
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Consumer Spending in Belarus increased to 33750.50 BYN Million in the fourth quarter of 2024 from 32560.40 BYN Million in the third quarter of 2024. This dataset provides - Belarus Consumer Spending - actual values, historical data, forecast, chart, statistics, economic calendar and news.
In 2023, the average annual expenditures of consumer units in the United States totaled to 77,280 U.S. dollars. This is an increase from the previous year, when the average annual expenditures of consumer units totaled to 72,967 U.S. dollars.