This dataset provides estimated average retail prices for more than 150 fruits and vegetables by year.

The source of the header image is Scott Webb on Unsplash.

OVERVIEW

The United States Department of Agriculture's Economic Research Service (ERS) estimated average prices for over 150 commonly consumed fruits and vegetables, using 2013, 2016, 2020, and 2022 retail sales data from Circana. Circana obtained this data from a selection of retail establishments across the U.S., including grocery stores, supermarkets, convenience stores, drug stores, and liquor stores.

See ers.usda.gov for additional documentation.

LIMITATIONS & SOURCES OF ERROR

• Coding inconsistencies and market dynamics make this dataset unsuitable for inferring price trends over time.
• The sample of U.S. retail establishments from which Circana collected data may not be representative of the entire population.
• Estimates of a product’s inedible portion and weight change from cooking are based on samples of products. Actual amounts will differ for specific products bought by a household (e.g., the actual size of the inedible core of an apple varies between fruits).

Graph and download economic data for Consumer Price Index for All Urban Consumers: Fruits and Vegetables in U.S. City Average (CUSR0000SAF113) from Jan 1947 to Sep 2025 about fruits, vegetables, urban, consumer, CPI, inflation, price index, indexes, price, and USA.

Between 2021 and 2022, the prices for fresh fruit in the United States increased by about *** percent. In comparison, however, the fresh vegetable prices have increased by over *** percent during that time.

The average for 2021 based on 165 countries was 129.13 index points. The highest value was in Japan: 304.12 index points and the lowest value was in Pakistan: 37.33 index points. The indicator is available from 2017 to 2021. Below is a chart for all countries where data are available.

In the first half of 2025, the CPI for fresh fruit stood at an average of 416.9, up from 409.1 in the previous year.

United States - Consumer Price Index for All Urban Consumers: Fruits and Vegetables in U.S. City Average was 358.17200 Index 1982-84=100 in September of 2025, according to the United States Federal Reserve. Historically, United States - Consumer Price Index for All Urban Consumers: Fruits and Vegetables in U.S. City Average reached a record high of 358.27100 in August of 2025 and a record low of 20.80000 in January of 1947. Trading Economics provides the current actual value, an historical data chart and related indicators for United States - Consumer Price Index for All Urban Consumers: Fruits and Vegetables in U.S. City Average - last updated from the United States Federal Reserve on December of 2025.

The price per unit in the 'Vegetables' segment of the food market in the United States was modeled to amount to **** U.S. dollars in 2024. Following a continuous upward trend, the price per unit has risen by **** U.S. dollars since 2018. Between 2024 and 2030, the price per unit will rise by **** U.S. dollars, continuing its consistent upward trajectory.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Vegetables.

Graph and download economic data for Producer Price Index by Commodity: Farm Products: Fruits and Melons, Fresh/Dry Vegetables and Nuts (WPU011) from Jan 1926 to Sep 2025 about nuts, vegetables, agriculture, commodities, PPI, inflation, price index, indexes, price, and USA.

Graph and download economic data for Producer Price Index by Commodity: Farm Products: Fresh and Dry Vegetables (WPU0113) from Jan 1947 to Aug 2025 about vegetables, agriculture, commodities, PPI, inflation, price index, indexes, price, and USA.

How much do fruits and vegetables cost? The USDA, Economic Research Service (ERS) estimated average prices for more than 150 commonly consumed fresh and processed fruits and vegetables. Reported estimates include each product's average retail price and price per edible cup equivalent (the unit of measurement for Federal recommendations for fruit and vegetable consumption). Average retail prices are reported per pound or per pint. For many fruits and vegetables, a 1-cup equivalent equals the weight of enough edible food to fill a measuring cup. ERS calculated average prices at retail stores using 2013, 2016, and 2020 retail scanner data from Circana (formerly Information Resources Inc. [IRI]). A selection of retail establishments—grocery stores, supermarkets, supercenters, convenience stores, drug stores, and liquor stores—across the U.S. provides Circana with weekly retail sales data (revenue and quantity). https://www.googleapis.com/download/storage/v1/b/kaggle-user-content/o/inbox%2F8355503%2Fdc9ad38e1e746e44375d304c6a0e4920%2Fveggies.PNG?generation=1697529320644249&alt=media" alt=""> ERS reports average prices per edible cup equivalent to inform policymakers and nutritionists about how much money it costs U.S. households to eat a sufficient quantity and variety of fruits and vegetables. Every five years the Departments of Agriculture and Health and Human Services release a new version of the Dietary Guidelines for Americans with information about how individuals can achieve a healthy diet. However, the average consumer falls short in meeting these recommendations. Many people consume too many calories from refined grains, solid fats, and added sugars, and do not eat enough whole grains, fruits, and vegetables. ERS fruit and vegetable prices are updated periodically to coincide with the release of each version of the Dietary Guidelines for Americans. When generating estimates using 2013, 2016, 2020 data, ERS researchers priced similar fruit and vegetable products each year. However, because of different methods for coding the underlying Circana data, the entry of new products into the market, the exit of old products from the market, and other factors, the data are not suitable for making year-to-year comparisons. These data should not be used for making inferences about price changes over time.

For data on retail food price trends, see the ERS Food Price Outlook (FPO). The FPO provides food price data and forecasts changes in the Consumer Price Index (CPI) and Producer Price Index (PPI) for food.

For additional data on food costs, see the ERS Purchase to Plate (PP-Suite). The PP-Suite reports a U.S. household’s costs to consume other categories of foods in addition to fruits and vegetables, such as meats, seafood, and cereal and bakery products. Food groupings in the PP-Suite are based on the USDA Food and Nutrient Database for Dietary Studies (FNDDS). This allows users to import price estimates for foods found in USDA dietary survey data. FNDDS food groupings are broader than the specific food products priced for constructing this data product. They also include both conventional and organic products. For example, the PP-Suite average price to consume broccoli purchased raw is the average price paid for organic and conventional heads, crowns, and florets. By contrast, this data product distinguishes and separately reports the average costs to consume conventional raw broccoli purchased as heads and florets.

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How much do fruits and vegetables cost? ERS estimated average prices for 153 commonly consumed fresh and processed fruits and vegetables.

Cost of food in the United States increased 3.10 percent in September of 2025 over the same month in the previous year. This dataset provides the latest reported value for - United States Food Inflation - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.

Graph and download economic data for Combined Inputs Costs for Manufacturing: Fruit and Vegetable Preserving and Specialty Food Manufacturing (NAICS 3114) in the United States (IPUEN3114M021000000) from 1988 to 2022 about preservation, fruits, cost, vegetables, NAICS, IP, food, manufacturing, and USA.

The statistic shows the price per unit of broccoli for fresh and processing market in the United States from 2016 to 2024. In 2024, price per unit of broccoli in the United States amounted to **** U.S. dollars per cwt.

In 2024, the retail price of field-grown tomatoes in the United States was **** U.S. dollars per pound, an increase from the previous year. The average price of tomatoes has fluctuated considerably over the past two and a half decades. Tomato states By far the leading American state in terms of tomato production was California, with over *** million cwt (centrum weight) in 2022. Florida, which ranked second, produced justover *** million cwt. That year, the price of tomatoes per cwt in California stood at approximately ** U.S. dollars. Global vegetable production In 2021, the tomato was the single most produced vegetable type in the world . Other highly produced vegetables within that period were onions, cucumbers, and cabbages among others. China was the leading producer of vegetables that year: the country produced over *** million metric tons of fresh vegetables. The United States was the third-largest producer in the world and generated about ** million metric tons.

In 2024, the fresh vegetables segment led the vegetables market in the United States in terms of average price per unit, reaching approximately *** U.S. dollars. The processed & frozen vegetables segment followed, with an average price per unit of around **** U.S. dollars.

Vegetable Price in the United States - 2023. Find the latest marketing data on the IndexBox platform.

Canned fruit and vegetable processors often perform countercyclically to the US economy, benefiting during economic uncertainty. During periods of growth, consumers shy away from canned fruit and vegetable products as higher levels of disposable income allow them to trade up to pricier and fresher products. The perception that canned and processed food is less nutritious than fresh and unprocessed food has substantially inhibited industry expansion in recent years, significantly as health consciousness rises. Producers have diversified product lines to include canned goods with zero added sugars and low-sodium or organic ingredients. Still, there is little opportunity for product innovation in canned fruit and vegetable processing, leaving companies to compete on price and quality. Industry-wide revenue has inched downward over the past five years at a CAGR of an estimated 0.4% to reach $51.3 billion in 2025, including a 1.6% revenue drop in 2025 alone. Consumer stockpiling amid the COVID-19 pandemic offset a potentially larger drop in revenue over the five years to 2025 and the organic boom has created an opportunity for fruit and vegetable processors to expand domestically and internationally. Expanding organic food and beverage sales have consistently outpaced most other grocery segments and various new companies are eager to take advantage of this movement. Also, the swelling cost of fruit and vegetables has made canned products relatively less expensive; however, this hasn't helped stave off substitute competition from fresh produce, which has contributed to stagnating profit. Consumers continue to prefer fresh organic food if their wallets permit. Import competition has remained high over the past five years. Still, a devaluation of the US dollar soon may present an opportunity for companies to sell organic products abroad. Emerging markets, like India, are promoting organic farming, which will expand foreign demand for organic canned products. Fruit and vegetable consumption among US consumers has only inched upward over the past five years and is expected to drop over the next five years, mitigating any growth from international markets. Moreover, rising disposable incomes over the next five years will likely have consumers trading up to fresher products. Over the next five years, industry revenue is anticipated to drop at a CAGR of 0.2% to $50.8 billion in 2030.

Graph and download economic data for Producer Price Index by Industry: Supermarkets and Other Grocery Stores: Retailing of Fresh Fruits and Vegetables (PCU445110445110322) from Dec 1999 to Aug 2025 about groceries, fruits, fresh, vegetables, retail, PPI, industry, price index, indexes, price, and USA.

Graph and download economic data for Labor Share for Manufacturing: Fruit and Vegetable Preserving and Specialty Food Manufacturing (NAICS 3114) in the United States (IPUEN3114L030000000) from 1987 to 2022 about preservation, shares, fruits, cost, vegetables, NAICS, IP, food, labor, manufacturing, and USA.