The Apparel Market Report is Segmented by Product Type (Formal Wear, Casual Wear, Sportswear, and More), End-User (Men, Women, and Children), by Fabric Material (Cotton, Polyester, Nylon, Denim, and Other Fabric Types), by Category (Mass and Premium), Distribution Channel (Offline and Online), and Geography (North America, Europe, Asia-Pacific, South America, and More). The Market Forecasts are Provided in Terms of Value (USD).

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India Online Fashion Retail Market Size 2025-2029

The india online fashion retail market size is forecast to increase by USD 36.01 billion at a CAGR of 22.2% between 2024 and 2029.

The market presents significant growth opportunities for global investors, driven by the rapid expansion of the digital economy. Key factors fueling market expansion include the increasing penetration of the internet and smartphones, which has led to a surge in online shopping. India's social media user base is also on the rise, creating new avenues for fashion brands to engage with consumers and build brand awareness. However, the market is not without challenges. Payment barriers remain a significant hurdle, with a large portion of the population still unbanked or underbanked. To capitalize on market opportunities and navigate these challenges effectively, companies must focus on providing seamless payment options, enhancing the online shopping experience, and building strong relationships with local partners. By leveraging these strategies, fashion retailers can tap into India's vast consumer base and establish a strong presence in this dynamic and growing market.

What will be the size of the India Online Fashion Retail Market during the forecast period?

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The online shopping market, driven by e-commerce sales, has become a significant channel for consumers to purchase wardrobe essentials. The apparel industry, influenced by nuclear families and increasing internet penetration, is a key contributor to this trend. Omnichannel retailing, which integrates online and offline shopping experiences, is a dominant strategy for key companies. Synthetic pesticides and ethical fashion are emerging concerns in the sector, with consumers increasingly preferring organic cotton and sustainable production methods. Digital payment systems and smartphone usage among the urban population with disposable incomes have facilitated seamless transactions. Key participants in the market include companies focusing on providing a wide range of apparel offerings and innovative shopping experiences. The shift towards omnichannel retailing and ethical fashion is expected to continue shaping the market dynamics.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ProductApparelFootwearBags and accessoriesGenderWomenMenChildrenGeographyNorth AmericaEuropeMiddle East and AfricaAPACIndiaSouth AmericaRest of World (ROW)

By Product Insights

The apparel segment is estimated to witness significant growth during the forecast period.

The Indian apparel market exhibits a consistent expansion, driven by consumer preferences for fashionable and comfortable clothing. Retailers cater to diverse segments by marketing products tailored to their demands. The online fashion retail sector encompasses various categories, including tops, bottoms, intimates, sleepwear, and children's apparel. Top wear apparel comprises tops, blouses, dresses, casual shirts, formal shirts, T-shirts, sweaters, sweatshirts, tank tops, and vests. Bottom wear consists of trousers, jeans, jeggings, pants, shorts, and skirts. Intimates and sleepwear include pajamas, bathrobes, shapewear, slips, socks, underwear, and briefs. Children's and infant apparel offer cloth diapers, blanket slippers, sunsuits, socks, and booties. Internet penetration and the rise of online shopping portals have significantly influenced the market, enabling omnichannel retailing. Fair labor practices and urban population growth are key parameters shaping the industry. Ethnic fusion wear and sustainable fashion trends are gaining popularity, with an increasing focus on recycled materials such as nylon and polyester. Casual wear and formal wear are popular fashion categories, with sneaker culture and street-style pieces influencing the market. Smartphone users and digital payment systems facilitate seamless shopping experiences. The apparel industry is also addressing concerns related to water and energy consumption by adopting functional clothing, organic cotton, low-impact dyes, and sustainable fashion practices. Ethical fashion is a growing trend, with consumers prioritizing brands that uphold fair labor practices and use recycled materials. The market landscape is competitive, with multiple key participants offering various fashion categories and price points. Key companies include fashion designers, organized retailers, and e-commerce platforms. The market's evolution is influenced by various factors, including consumer preferences, urbanization, and technological advancements.

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The Apparel segment was va

Global Fashion Retail Market Size Was Worth USD 91.25 Billion in 2023 and Is Expected To Reach USD 157.88 Billion by 2032, CAGR of 7.09%.

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Fast Fashion Market Size 2025-2029

The fast fashion market size is forecast to increase by USD 79.2 billion, at a CAGR of 11% between 2024 and 2029.

The market is experiencing significant growth, driven by the burgeoning youth populations' increasing demand for affordable and trendy clothing. This demographic's preference for fashionable apparel that reflects current trends is fueling market expansion. Another key driver is the rise in social media marketing, enabling brands to reach a broader audience and engage consumers effectively. However, the market faces challenges, including the availability of counterfeit fast fashion products.
These imitations not only threaten brand reputation but also undermine consumer trust, necessitating robust intellectual property protection strategies. Companies must navigate these challenges while continuing to innovate and cater to evolving consumer preferences to capitalize on the market's potential.

What will be the Size of the Fast Fashion Market during the forecast period?

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The market continues to evolve at an unprecedented pace, driven by technological advancements and shifting consumer preferences. Digital pattern making and AI-powered design assistance streamline the product development process, enabling brands to bring new styles to market faster than ever before. E-commerce logistics and rapid prototyping techniques facilitate quick turnaround times, while sustainable textile sourcing and just-in-time inventory management help minimize waste. Lean manufacturing principles and virtual fashion prototyping enable mass customization through on-demand manufacturing and automated quality control. RFID tracking systems and apparel lifecycle management optimize inventory levels and reduce markdowns. Consumer behavior modeling and data-driven trend forecasting inform strategic decisions, while collaborative design platforms foster innovation and efficiency.
Circular fashion models and smart garment technology promote sustainability and reduce textile waste. Global sourcing strategies and flexible production lines ensure a steady supply of raw materials and finished goods. Ethical production practices and wearable sensor integration enhance transparency and accountability. For instance, a leading fashion brand implemented an AI-powered inventory management system, resulting in a 20% reduction in stockouts and a 15% increase in sales. Industry growth is expected to reach double-digit percentages in the coming years, fueled by these evolving market dynamics.

How is this Fast Fashion Industry segmented?

The fast fashion industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Gender

  Female
  Male


Distribution Channel

  Offline
  Online


Product Type

  Apparel
  Footwear
  Accessories


Consumer Demographics

  Adults
  Teen
  Kids


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    UAE


  APAC

    China
    India
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Gender Insights

The female segment is estimated to witness significant growth during the forecast period.

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The Female segment was valued at USD 53.30 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 53% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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In the dynamic world of fast fashion, North America continues to be a significant market, fueled by a large population, rising income levels, and shifting consumer preferences. The region's fast fashion landscape is characterized by various innovative technologies and practices. Digital pattern making and AI-powered design assistance streamline the design process, enabling quick trend diffusion. E-commerce logistics and on-demand manufacturing ensure rapid delivery and customization. Sustainable textile sourcing and ethical production practices address growing consumer concerns. The market's fragmented nature is further shaped by flexible production lines and collaborative design platforms, enabling mass customization and quick response manufacturing.

Virtual try-on applications and data-driven trend forecasting cater to evolving consumer behavior. The industry anticipates a substantial growth rate, with customer preference analytics and RFID tracking systems playing crucial roles

This timeline shows clothing and clothing accessories store sales in the United States from 1992 to 2023. In 2023, U.S. clothing and clothing accessories store sales amounted to about 307 billion U.S. dollars. According to the NAICS definition, companies operating in this sector are retailing clothing and clothing accessories from fixed point-of-sale locations. The clothing industry in the United States The U.S. apparel market is the largest in the world. Retail sales in clothing stores in the United States regularly exceed 15 billion U.S. dollars on a monthly basis. Most recently, retail sales of clothing reached 18 billion U.S. dollars in clothing stores in March 2024. The revenue of the women's and girls' apparel market in the United States was approximately 187.4 billion U.S. dollars in 2023, whereas the revenue of the men's and boys' apparel market was around 111 billion U.S. dollars in the same period. Leading apparel brands Levi's is one of the most popular apparel brands among U.S. consumers, according to a survey run in the third quarter of 2024. The brand's popularity is reflected in their net sales, reaching an all-time high of 6.2 billion U.S. dollars in 2023.

The global women apparel market size was valued at USD 1,035.2 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 1,372.7 Billion by 2033, exhibiting a CAGR of 3.2% during 2025-2033. Europe currently dominates the market, holding a significant market share of 39.8% in 2024. The market is fueled by growing disposable incomes, rapidly evolving fashion trends, and increasing online retail penetration. Greater social media influence and celebrity endorsements, rising demand for inclusive sizing and diverse fashion representation and growing working women population propels demand for flexible, fashionable apparel that can be worn both in and out of the workplace, while seasonal collections and continuous trend cycles also help maintain consumer interest which increases the women apparel market share.

IMARC Group provides an analysis of the key trends in each segment of the global women apparel market, along with forecasts at the global, regional, and country levels from 2025-2033. The market has been categorized based on product type, season, and distribution channel.

The Global Fast Fashion Market Size Was Worth USD 60.50 Billion in 2022 and Is Expected To Reach USD 179.50 Billion by 2030, CAGR of 14.56%.

The global women's clothing and apparel market is a dynamic and expansive sector, projected to experience robust growth over the forecast period (2025-2033). While precise figures for market size and CAGR are not provided, leveraging industry reports and understanding current market trends, we can infer substantial growth. The market is segmented by application (online vs. offline sales) and type (conventional, luxury, and others). Online sales are a significant driver, fueled by increasing internet penetration and e-commerce adoption. The luxury segment is expected to show particularly strong growth due to rising disposable incomes in emerging markets and a continued desire for premium products. Conversely, the conventional clothing segment faces challenges from fast fashion and changing consumer preferences, necessitating innovation and competitive pricing strategies. Key players like Inditex, Fast Retailing, H&M, and LVMH dominate the market, exhibiting strong brand recognition and global distribution networks. Geographic distribution shows a concentration in North America, Europe, and Asia-Pacific, although emerging markets in South America and Africa present promising growth opportunities. Market restraints include fluctuations in raw material prices, ethical sourcing concerns, and the impact of global economic conditions. Growth strategies for market participants will center on leveraging technological advancements in e-commerce, personalized marketing campaigns, and sustainable practices to cater to environmentally and socially conscious consumers. The industry will witness increasing diversification in product offerings to cater to niche segments and changing fashion trends. Brands that successfully integrate omnichannel strategies, offering seamless shopping experiences across online and offline platforms, will be best positioned for success. Competitive advantages will be determined by factors such as supply chain efficiency, innovative designs, effective marketing, and strong brand loyalty. The market's future hinges on adapting to evolving consumer preferences, embracing sustainability initiatives, and staying ahead of the curve in terms of technology and design.

Global Fast Fashion market size is expected to reach $209.0 billion by 2029 at 6.6%, segmented as by gender, men’s wear, and women’s wear

According to Cognitive Market Research, The Global Sustainable Fashion market size is USD 7915.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 23.50% from 2024 to 2031.

North America Sustainable Fashion Market held 40% of the global revenue with a market size of USD 3166.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 21.7% from 2024 to 2031.
Europe Sustainable Fashion Market held 30% of the global market size of USD 2374.56 million in 2024.
Asia Pacific Sustainable Fashion Market held 23% of the global revenue with a market size of USD 1820.50 million in 2024 and will grow at a compound annual growth rate (CAGR) of 25.5% from 2024 to 2031.
South America Sustainable Fashion market held 5% of the global revenue with a market size of USD 395.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 22.9% from 2024 to 2031.
Middle East and Africa Sustainable Fashion Market held 2% of the global revenue with a market size of USD 158.30 million in 2024 and will grow at a compound annual growth rate (CAGR) of 23.2% from 2024 to 2031.
The sales of apparel are expected to increase due to shifting consumer preferences towards sustainable and versatile clothing options, coupled with innovative designs and increased accessibility through various sales channels.
The sales of women's apparel are anticipated to rise owing to evolving fashion trends, increased purchasing power, targeted marketing efforts, and a growing emphasis on inclusivity and diversity in fashion.

Market Dynamics of

Sustainable Fashion Market

Key Drivers for

Sustainable Fashion Market

Increasing Consumer Awareness Regarding the Environmental Effects of Fast Fashion: People are becoming more cognizant of the ways in which fast fashion contributes to pollution, excessive water usage, and overflowing landfills. As documentaries, social media initiatives, and sustainability advocates bring attention to the hidden costs associated with the fashion industry, consumers are becoming more mindful of their purchasing decisions. This heightened awareness is influencing buying habits towards sustainable alternatives that support ethical production, extended product life spans, and environmental stewardship. Supportive Government Initiatives and Global Sustainability Efforts: Numerous governments and international organizations are advocating for more sustainable practices within the textile and fashion sectors by implementing stricter environmental regulations and providing incentives for eco-friendly innovations. Programs aimed at waste management, recycling requirements, carbon reduction goals, and prohibitions on harmful substances are prompting fashion brands to reconsider their sourcing, manufacturing, and packaging strategies. These regulations foster a conducive atmosphere for the advancement of sustainable fashion. Emergence of Conscious Consumerism and Ethical Purchasing Trends: Consumers, particularly those from Generation Z and millennials, are seeking more than mere style and affordability. They demand transparency regarding the production processes, locations, and labor involved in the creation of their garments. This shift has resulted in an increasing preference for brands that emphasize fair wages, safe working environments, cruelty-free methods, and sustainable supply chains. Ethical branding has emerged as a significant differentiator, cultivating trust and loyalty among consumers who wish to see their values represented in the products they purchase.

Key Restrains for

Sustainable Fashion Market

Increased Production Expenses and Premium Pricing: Producing sustainable fashion frequently necessitates the use of responsibly sourced materials, ethical labor practices, and eco-friendly manufacturing technologies — all of which can incur significantly higher costs compared to traditional fast fashion methods. These elevated expenses are ultimately transferred to consumers, rendering sustainable garments less accessible to those sensitive to price fluctuations. The perception of sustainability as a luxury or niche offering remains a significant obstacle to widespread acceptance. Limited Access to Scalable Eco-Friendly Materials: Although the demand for organic cotton, hemp, bamboo, and recycled polyester is on the rise, the supply chains for these materials remain underdeveloped in numerous regions. This situa...

Global Sustainable Fashion Market size is growing with a CAGR of 23.1% in the prediction period and it crosses USD 53.37 Bn by 2032 from USD 12.46 Bn in 2025

According to Cognitive Market Research, The Global Fast Fashion market size is USD 99.6 billion in 2023 and will grow and expand at a growth rate or compound annual growth rate (CAGR) of 8.2% from 2023 to 2030.

North America held largest share of xx% in the year 2024.
Europe held significant share of xx% in the year 2024.
Asia Pacific held significant share of xx% in the year 2024.
South America held significant share of xx% in the year 2024.
Middle East and Africa held significant share of xx% in the year 2024.

Market Dynamics of

Fast Fashion Market

Key Drivers for

Fast Fashion Market

Rapidly Evolving Consumer Preferences: The fast fashion industry flourishes due to consumers' craving for stylish, affordable apparel that reflects current trends. The influence of social media and celebrity culture intensifies this demand, as shoppers aim to emulate the looks they encounter online. Brands that swiftly adjust to these trends secure a competitive advantage. Cost-Effective Production and Economies of Scale: Fast fashion companies capitalize on inexpensive labor in developing nations and mass production techniques to maintain low prices. Streamlined supply chains and substantial production capacities enable them to provide fashionable clothing at economical rates, appealing to budget-conscious consumers. Digital and E-Commerce Growth: The rise of online shopping and social commerce has significantly increased fast fashion sales by making trendy clothing readily available. Mobile applications, influencer marketing, and AI-powered suggestions improve customer interaction, fostering impulse buys and encouraging repeat purchases.

Key Restraints for

Fast Fashion Market

Environmental and Ethical Concerns: The fast fashion industry faces criticism for generating excessive waste, contributing to pollution, and maintaining poor labor conditions. As consumer awareness regarding sustainability increases, there has been a backlash that compels brands to implement eco-friendly practices or risk damage to their reputation. Rising Raw Material and Labor Costs: Variations in cotton prices and the rising wages in manufacturing centers such as Bangladesh and Vietnam are putting pressure on profit margins. Brands are faced with the choice of either absorbing these costs or increasing their prices, which could jeopardize customer loyalty. Regulatory Pressures and Trade Barriers: Stricter regulations concerning textile waste and labor standards are being enforced by governments. Additionally, tariffs and disruptions in the supply chain, often due to geopolitical tensions, pose further challenges to the low-cost, high-speed business model of fast fashion.

Key Trends for

Fast Fashion Market

Sustainable and Circular Fashion Initiatives: Brands are increasingly utilizing recycled materials, implementing rental systems, and establishing resale platforms to minimize waste. H&M and Zara have introduced garment recycling initiatives, catering to environmentally conscious consumers while ensuring profitability. Hyper-Personalization and AI-Driven Fashion: Artificial intelligence tools assess consumer data to forecast trends and tailor recommendations. Virtual fitting rooms and AI-generated apparel enhance shopping experiences, boosting customer engagement and lowering return rates. Rise of Ultra-Fast Fashion and Direct-to-Consumer (DTC) Models: Companies such as Shein and Boohoo lead the market by launching thousands of new styles each week, capitalizing on real-time data. DTC brands circumvent traditional retail channels, employing social media marketing and flexible production methods to maintain a competitive edge.

Introduction of Fast Fashion

Fast fashion is a business model that aims at the quick and cheap supply of fashion trends by the production, creation, and marketing of clothing. The model provides customers with rapid access to the latest fashion trends at a cheap price, and clothes move from the runway to the shelves of stores quickly. Higher media innovations, higher quick fashion expenditure, a growing young population, and the expansion of developing countries are expected to drive growth in the Global quick Fashion Market. The expanding young population's need for inexpensive apparel drives the Fast Fashion Market. Fast Fashion has risen as a result of "out-of-the-box thinking that deviates from conventi...

In 2024, the global e-commerce fashion industry is forecast to reach an overall market value of 781.5 billion U.S. dollars. According to estimates, the industry is expected to reach a value of over 1.6 trillion U.S. dollars by 2030.

The sustainable fashion market size is projected to grow from USD 8.04 billion in 2024 to USD 58.03 trillion by 2035, representing a strong CAGR of 19.68%.

The Fashion Accessories Market Report Segments the Industry Into Product Type (Footwear, Apparel, Wallets, Handbags, Watches, Sunglasses, and Jewelry), End-User (Men, Women, and Kids/Children), Category (Mass and Premium), Distribution Channel (Offline Stores and Online Stores), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).

Clothing, footwear and accessories retailed by the Fast Fashion industry are increasingly making their way into consumers' wardrobes. Fast fashion goods are low-cost and made for mass consumption, emulating styles of fashion from runways and celebrities. Fast fashion retailers generally have sophisticated, vertically integrated supply chains that can minimise production times and capitalise on current and emerging fashion trends. Still, most industry products are imported and produced offshore using inexpensive textiles like polyester and often by exploiting labour. As fast fashion products don't often last more than one season, they end up in landfill. Even as fast fashion attracts significant demand, rising environmental concerns are renewing consumer interest in thrift stores, hindering the industry's performance. Household disposable income has risen over the past five years, including an expected uptick in 2024-25, boosting consumers’ purchasing power to spend on fast fashion items. The transition to multichannel retailing has also allowed fast fashion retailers to expand their revenue streams. Volatile consumer sentiment has encouraged consumers to look to lower priced items sold by market retailers. This string of factors has supported industry revenue, which is expected to have grown at an annualised 4.2% over the five years through 2024-25, to $2.7 billion. This includes an anticipated increase of 1.3% in 2024-25 as cost-of-living pressures encourage consumers to spend consciously at fast fashion outlets as opposed to rivals. Increasing competition from other retailers that sell clothing, like department stores, specialty retailers and online-only operators, is constraining profitability growth. Climbing disposable incomes are forecast to stoke revenue growth. Greater consumer demand and online shopping’s continued rise will embolden international labels to expand their presence in the domestic market. Meanwhile, global fast fashion brands are set to pursue a flagship or pop-up concept store model in the coming years, opting for a single establishment in a prime location with a significant floor space over numerous smaller outlets. The number of establishments per enterprise is projected to decline in line with this trend. Revenue is forecast to rise at an annualised 2.3% over the five years through 2029-30, to $3.0 billion.

The Clothing Retailing industry is susceptible to consumer spending patterns, which is why the digital revolution and inflationary pressures have beset its performance over recent years. The pandemic forced most retailers to shut down temporarily, eroding instore sales and fast-tracking their transition into the digital space. Clothing retailers have continued to merge the physical and online sectors as part of their multichannel agendas, developing websites and mobile apps, accompanied by increased expenditure in digital marketing, to boost the number of customer touchpoints. This trend enabled retailers to capitalise on the pandemic-driven online shopping boom. Retailers benefited from higher profitability as pandemic restrictions eased, with revenge spending and soaring inflation boosting earnings. However, the cost-of-living crisis has led consumers to pare back their expenditure over the two years through 2024-25, restricting their outlay on non-essentials like clothes or prompting them to choose more cost-effective options online. Overall, revenue is expected to have grown at an annualised 2.6% over the five years through 2024-25 to $28.1 billion. This includes an anticipated 8.3% fall in 2024-25 as consumer pessimism compels shoppers to save more and spend less. Clothing retailers have faced fierce competition from online-only sellers, major international brands and department stores. At the same time, customer behaviour has trended towards a hybrid shopping process, as some shoppers have browsed clothing online from the comfort of their homes before making a purchase instore. The reverse is also true – some consumers try out apparel instore and then wait for sales online. Volatile consumer sentiment has encouraged some shoppers to reduce spending on discretionary items like clothing. Increased disposable income from government stimulus during the pandemic initially insulated against financial pressures. However, high inflation has since made consumers more frugal, heightening the industry's revenue volatility. Despite these negatives, an stronger Australian dollar is set to ease input costs over the past five years, translating into higher industry profitability. Looking ahead, improving consumer sentiment and disposable incomes will support higher clothing sales. However, competition from pure-play online retailers like Shein is set to intensify. In turn, retailers will need to develop robust multichannel retailing strategies and position themselves in niche markets to flourish in an increasingly competitive environment. Industry revenue is forecast to inch upwards at an annualised 0.3% over the five years through 2029-30 to $28.7 billion.

Global Apparel market size is expected to reach $957.74 billion by 2029 at 6.8%, segmented as by type, women's wear, men's wear, kids wear

The Global Menswear Market Report Segments the Industry by Product Type (Trousers, Jeans, T-Shirts, Shirts, Shorts, and More), Category (Mass and Premium), Fabric (Cotton, Polyester, Nylon, Denim, and Others), Distribution Channel (Offline Stores and Online Stores), and Geography (North America, South America, Europe, Asia-Pacific, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).

Global Online Fashion Retail market size is expected to reach $1180.34 billion by 2029 at 11.0%, segmented as by clothes, women's apparel, men's apparel, kids' apparel, sportswear, lingerie and sleepwear, outerwear (jackets, coats), swimwear