100+ datasets found
  1. d

    Consumer Marketing Data | Comprehensive Data of Consumer Marketing Insights...

    • datarade.ai
    .csv, .xls, .txt
    Updated Nov 15, 2024
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    VisitIQ™ (2024). Consumer Marketing Data | Comprehensive Data of Consumer Marketing Insights | Database & Dataset [Dataset]. https://datarade.ai/data-products/visitiq-consumer-marketing-data-comprehensive-data-of-co-visitiq
    Explore at:
    .csv, .xls, .txtAvailable download formats
    Dataset updated
    Nov 15, 2024
    Dataset authored and provided by
    VisitIQ™
    Area covered
    United States of America
    Description

    At VisitIQ™, we provide a wealth of consumer marketing data to help businesses unlock deeper insights and optimize their B2C strategies. Our extensive and meticulously curated datasets are designed to provide a 360-degree view of your target consumers, combining a wide range of behavioral, demographic, and psychographic data points to deliver actionable insights that drive measurable results.

    Our comprehensive consumer marketing database is built to fuel data-driven marketing strategies. With our rich behavioral insights, you can understand not just who your customers are, but also how they interact with your brand, what they are looking for, and what motivates their purchasing decisions. By tracking online and offline behaviors, preferences, purchase history, and engagement patterns, VisitIQ™ enables you to segment your audience more effectively and craft personalized marketing messages that resonate with your ideal customer profiles.

    In addition to behavioral insights, our datasets provide detailed demographic information, including age, gender, location, income level, education, and household characteristics. This allows you to pinpoint your marketing efforts with incredible precision, reaching the right audience with the right message at the right time. Our data also includes psychographic attributes, such as lifestyle preferences, interests, and values, providing a deeper understanding of what drives consumer behavior and helping you create more compelling and relevant content.

    VisitIQ's™ platform integrates seamlessly with your existing marketing stack, enabling you to utilize our consumer marketing data across multiple channels, from digital and social media to email and direct mail. With our data, you can improve targeting, increase engagement, reduce customer acquisition costs, and ultimately achieve a higher return on your marketing investment.

    Whether you’re looking to attract new customers, retain existing ones, or re-engage lapsed consumers, VisitIQ™ provides the data you need to build effective, data-driven B2C marketing strategies. Our comprehensive datasets empower you to make informed decisions, optimize your marketing campaigns in real-time, and drive successful outcomes.

    Unlock the full potential of your consumer marketing efforts with VisitIQ™. Transform your approach with powerful insights, sharpen your competitive edge, and achieve unparalleled marketing success.

  2. D

    Database Marketing Report

    • datainsightsmarket.com
    doc, pdf, ppt
    Updated Jul 10, 2025
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    Data Insights Market (2025). Database Marketing Report [Dataset]. https://www.datainsightsmarket.com/reports/database-marketing-1399153
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    ppt, doc, pdfAvailable download formats
    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Data Insights Market
    License

    https://www.datainsightsmarket.com/privacy-policyhttps://www.datainsightsmarket.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    Global
    Variables measured
    Market Size
    Description

    The Database Marketing market is experiencing robust growth, driven by the increasing need for personalized customer experiences and the availability of sophisticated data analytics tools. The market's expansion is fueled by the rising adoption of advanced technologies like AI and machine learning, enabling businesses to segment their audiences more precisely and deliver targeted marketing campaigns. This results in improved customer engagement, higher conversion rates, and ultimately, increased return on investment (ROI). The market is witnessing a shift towards multi-channel strategies, integrating database marketing efforts across various platforms like email, social media, and mobile applications. This omnichannel approach allows businesses to reach their target audience more effectively and create a cohesive brand experience. While data privacy regulations present a challenge, the market is adapting by emphasizing transparency and consent-based marketing practices. Key players are innovating to enhance data security and compliance, ensuring ethical and responsible use of customer data. We estimate the current market size (2025) at approximately $15 billion, with a Compound Annual Growth Rate (CAGR) of 12% projecting a market size of over $30 billion by 2033. This growth is projected across various segments, including software, services, and consulting, with significant contributions from North America and Europe. The competitive landscape is marked by both established players like Adobe (Marketo) and Oracle, and emerging companies focusing on niche solutions and specialized technologies. These companies are constantly innovating to offer advanced functionalities such as predictive analytics, customer journey mapping, and real-time personalization. The strategic partnerships and acquisitions within the industry indicate a dynamic and rapidly evolving market. To maintain a competitive edge, companies are prioritizing investment in research and development, focusing on improving their platforms' capabilities and expanding their service offerings to meet the evolving needs of businesses. The future of database marketing hinges on responsible data usage, continuous technological advancements, and a focus on delivering personalized and engaging customer experiences.

  3. Customer data use in marketing decisions among marketers worldwide 2021

    • statista.com
    Updated Jul 1, 2025
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    Statista (2025). Customer data use in marketing decisions among marketers worldwide 2021 [Dataset]. https://www.statista.com/statistics/1282486/customer-data-use-marketing-decisions-worldwide/
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    Dataset updated
    Jul 1, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Sep 2021
    Area covered
    Worldwide
    Description

    According to a September 2021 survey among marketing professionals worldwide, ** percent of respondents said they used customer data the majority of the time when making decisions. This was followed by ** percent of respondents saying they used customer data at some times, while only ** percent said they used it very little or did not use it at all.

  4. f

    Consumer Data | United States | Reach - Comprehensive Insights for Enhanced...

    • factori.ai
    Updated Jul 15, 2025
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    (2025). Consumer Data | United States | Reach - Comprehensive Insights for Enhanced Customer Experience & Marketing Strategies [Dataset]. https://www.factori.ai/datasets/consumer-data/
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    Dataset updated
    Jul 15, 2025
    License

    https://www.factori.ai/privacy-policyhttps://www.factori.ai/privacy-policy

    Area covered
    United States
    Description

    Our consumer data is meticulously gathered and aggregated from surveys, digital services, and public sources, ensuring the collection of fresh and reliable data points through powerful profiling algorithms. Our comprehensive data enrichment solution spans a variety of datasets, enabling you to address gaps in customer data, gain deeper insights into your customers, and enhance client experiences.

    Data Categories and Attributes:

    • Geography: City, State, ZIP, County, CBSA, Census Tract, etc.
    • Demographics: Gender, Age Group, Marital Status, Language, etc.
    • Financial: Income Range, Credit Rating Range, Credit Type, Net Worth Range, etc.
    • Persona: Consumer Type, Communication Preferences, Family Type, etc.
    • Interests: Content, Brands, Shopping, Hobbies, Lifestyle, etc.
    • Household: Number of Children, Number of Adults, IP Address, etc.
    • Behaviors: Brand Affinity, App Usage, Web Browsing, etc.
    • Firmographics: Industry, Company, Occupation, Revenue, etc.
    • Retail Purchase: Store, Category, Brand, SKU, Quantity, Price, etc.
    • Auto: Car Make, Model, Type, Year, etc.
    • Housing: Home Type, Home Value, Renter/Owner, Year Built, etc

    Data Export Methodology

    Our dynamic data collection ensures the most updated insights, delivered at intervals best suited to your needs (daily, weekly, or monthly).

    Use Cases

    Our enriched consumer data supports a 360-degree customer view, data enrichment, fraud detection, and advertising & marketing, providing valuable insights to enhance your business strategies and client interactions.

  5. D

    Database Marketing Report

    • marketresearchforecast.com
    doc, pdf, ppt
    Updated Mar 19, 2025
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    Market Research Forecast (2025). Database Marketing Report [Dataset]. https://www.marketresearchforecast.com/reports/database-marketing-41199
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    ppt, pdf, docAvailable download formats
    Dataset updated
    Mar 19, 2025
    Dataset authored and provided by
    Market Research Forecast
    License

    https://www.marketresearchforecast.com/privacy-policyhttps://www.marketresearchforecast.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    Global
    Variables measured
    Market Size
    Description

    The database marketing market is experiencing robust growth, driven by the increasing need for personalized customer experiences and the availability of advanced analytical tools. The market, currently valued at approximately $15 billion in 2025 (this is an estimated figure based on typical market sizes for similar technologies and the provided CAGR), is projected to exhibit a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033. This growth is fueled by several key factors: the rising adoption of data analytics and AI for customer segmentation and targeted marketing campaigns, the increasing preference for personalized marketing communications across various channels (email, social media, SMS), and the growing importance of customer relationship management (CRM) systems in building long-term customer loyalty. Large enterprises are the primary adopters, leveraging database marketing for lead generation, customer retention, and campaign optimization. However, SMEs are increasingly recognizing the value proposition, driving market expansion across various segments. Telemarketing, while still a prevalent application, is complemented by newer, digitally-driven techniques such as email marketing and programmatic advertising, utilizing database insights for superior targeting and personalization. Despite its rapid growth, the database marketing market faces certain challenges. Data privacy concerns and regulations like GDPR are increasing the complexity of data management and compliance, demanding substantial investment in secure and ethical data handling practices. The market also faces hurdles like data integration challenges from disparate sources, the need for skilled professionals to effectively utilize advanced analytics, and the ever-evolving technological landscape demanding continuous adaptation and investment in new tools and strategies. Market segmentation strategies focusing on specific industries, demographic segments, and geographic regions are critical to achieving optimal growth and return on investment for both providers and users of database marketing solutions. Key players like Adobe (Marketo), Stirista, Oracle, and HubSpot continue to innovate and expand their offerings to maintain market leadership. The geographic distribution of the market is largely influenced by the maturity of digital marketing practices in each region, with North America and Europe currently holding the largest market shares.

  6. Marketing Analytics Market Research Report 2033

    • growthmarketreports.com
    csv, pdf, pptx
    Updated Jun 30, 2025
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    Growth Market Reports (2025). Marketing Analytics Market Research Report 2033 [Dataset]. https://growthmarketreports.com/report/marketing-analytics-market-global-industry-analysis
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    pdf, csv, pptxAvailable download formats
    Dataset updated
    Jun 30, 2025
    Dataset authored and provided by
    Growth Market Reports
    Time period covered
    2024 - 2032
    Area covered
    Global
    Description

    Marketing Analytics Market Outlook



    According to our latest research, the global marketing analytics market size in 2024 stands at USD 5.8 billion, demonstrating robust momentum driven by the increasing adoption of data-driven decision-making across industries. The market is projected to register a CAGR of 13.2% from 2025 to 2033, reaching an estimated market size of USD 17.1 billion by 2033. This accelerated growth is primarily attributed to the proliferation of digital channels, the surge in big data, and the imperative for organizations to achieve higher ROI from their marketing investments. The marketing analytics market is evolving rapidly, with advanced analytics tools enabling businesses to gain actionable insights, optimize campaigns, and enhance customer engagement across diverse sectors.




    One of the most significant growth factors for the marketing analytics market is the exponential increase in data generation from multiple digital touchpoints. The rise of omnichannel marketing strategies has resulted in vast and complex datasets, encompassing customer interactions from social media, websites, mobile applications, and email campaigns. Businesses are increasingly leveraging marketing analytics solutions to aggregate, process, and analyze this data in real time, gaining deeper insights into customer behavior, preferences, and purchase patterns. The ability to transform raw data into actionable intelligence is empowering marketers to personalize campaigns, improve targeting accuracy, and maximize conversion rates, thereby fueling the demand for sophisticated analytics platforms.




    Another critical driver is the growing emphasis on measuring marketing effectiveness and optimizing marketing spend. As organizations face mounting pressure to justify marketing budgets and demonstrate tangible ROI, marketing analytics tools have become indispensable. These solutions enable marketers to track key performance indicators (KPIs), attribute revenue to specific channels, and identify underperforming campaigns. The integration of artificial intelligence and machine learning into marketing analytics platforms is further enhancing predictive capabilities, allowing businesses to forecast trends, automate campaign adjustments, and refine customer segmentation. This technological evolution is driving widespread adoption across both large enterprises and small and medium businesses.




    The surge in regulatory requirements and data privacy concerns is also shaping the marketing analytics market. With the implementation of stringent data protection regulations such as GDPR and CCPA, organizations are compelled to adopt analytics solutions that ensure compliance while maintaining data integrity and security. Modern marketing analytics platforms are incorporating advanced data governance features, encryption, and anonymization techniques, enabling businesses to harness the power of analytics without compromising customer trust. This focus on compliance, coupled with the increasing need for transparency in marketing practices, is accelerating the adoption of analytics tools across regulated industries such as BFSI and healthcare.




    Regionally, North America dominates the marketing analytics market, accounting for the largest share in 2024, followed closely by Europe and Asia Pacific. The United States, in particular, is at the forefront due to the presence of major analytics vendors, high digital adoption, and substantial marketing expenditure by enterprises. However, the Asia Pacific region is poised for the fastest growth over the forecast period, driven by rapid digital transformation, expanding e-commerce ecosystems, and increasing investments in marketing technology. Latin America and the Middle East & Africa are also witnessing steady growth as organizations in these regions recognize the strategic value of data-driven marketing.





    Component Analysis



    The marketing analytics market is segmented by component into software and services, each playing a vital role in the overall ecosystem. The software segment dominates th

  7. Customer Database Software Solutions Market Report | Global Forecast From...

    • dataintelo.com
    csv, pdf, pptx
    Updated Sep 12, 2024
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    Dataintelo (2024). Customer Database Software Solutions Market Report | Global Forecast From 2025 To 2033 [Dataset]. https://dataintelo.com/report/global-customer-database-software-solutions-market
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    pptx, pdf, csvAvailable download formats
    Dataset updated
    Sep 12, 2024
    Dataset authored and provided by
    Dataintelo
    License

    https://dataintelo.com/privacy-and-policyhttps://dataintelo.com/privacy-and-policy

    Time period covered
    2024 - 2032
    Area covered
    Global
    Description

    Customer Database Software Solutions Market Outlook



    The global Customer Database Software Solutions market size was valued at approximately USD 12.5 billion in 2023 and is projected to reach around USD 25.8 billion by 2032, growing at a compound annual growth rate (CAGR) of 8.1% from 2024 to 2032. The market’s expansion is primarily driven by the increasing need for efficient customer relationship management and data analytics that provide actionable insights, thereby enhancing customer engagement and business strategies.



    One of the major growth factors propelling the Customer Database Software Solutions market is the rapid digital transformation across various industries. Companies are increasingly leveraging digital tools to enhance customer interactions and improve their overall service delivery. This shift towards digitalization necessitates robust customer database software solutions that can handle large volumes of data and provide real-time analysis. Additionally, the rise of e-commerce and online retail has further fueled the demand for advanced customer database solutions, as businesses seek to understand consumer behavior and preferences more comprehensively.



    Another significant driver for this market is the growing importance of data-driven decision-making. Organizations across different sectors are increasingly recognizing the value of data analytics in making informed business decisions. Customer database software solutions provide the necessary infrastructure to collect, store, and analyze vast amounts of customer data, thereby enabling businesses to tailor their marketing strategies, improve customer service, and enhance operational efficiency. The integration of artificial intelligence (AI) and machine learning (ML) into these solutions is further augmenting their capabilities, making them indispensable tools for modern businesses.



    The increasing awareness regarding data privacy and security is also contributing to the market growth. With the implementation of stringent data protection regulations such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States, businesses are compelled to invest in secure and compliant customer database software solutions. These regulations necessitate the adoption of advanced software solutions that not only manage customer data efficiently but also ensure its security and compliance with legal standards.



    Regionally, North America is expected to hold the largest market share, driven by the presence of numerous major players and the high adoption rate of advanced technologies. The Asia Pacific region is projected to witness the highest growth rate due to the increasing digitalization and growing number of small and medium enterprises (SMEs) adopting customer database solutions to enhance their competitive edge. Europe also represents a significant market, influenced by stringent data protection regulations and a strong emphasis on customer-centric strategies among businesses.



    Component Analysis



    The Customer Database Software Solutions market is segmented into Software and Services. The Software component is anticipated to dominate the market, driven by the growing demand for advanced solutions that offer real-time data analytics, customer insights, and reporting capabilities. These software solutions are designed to integrate seamlessly with existing business systems, providing a comprehensive platform for customer relationship management and data analysis. The continuous advancements in software technologies, including the incorporation of AI and ML, are further enhancing the functionality and efficiency of customer database software, making them a critical asset for businesses.



    Within the Software segment, there are various sub-categories such as Customer Relationship Management (CRM) software, Data Management Platforms (DMP), and Customer Analytics software. CRM software is widely adopted by businesses to manage interactions with current and potential customers, streamline processes, and improve profitability. DMPs, on the other hand, focus on collecting and managing large volumes of data from different sources, enabling businesses to create targeted marketing campaigns. Customer Analytics software is increasingly being used to derive actionable insights from customer data, helping businesses to make informed decisions and enhance customer experiences.



    The Services segment, which includes consulting, implementation, and maintenance services, is also witnessing significant growth. As businesses adopt co

  8. d

    Consumer Marketing Data, Email Address Data - B2C Consumer Email Enrichment...

    • datarade.ai
    .json, .csv
    Updated May 31, 2025
    + more versions
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    Versium (2025). Consumer Marketing Data, Email Address Data - B2C Consumer Email Enrichment - USA, CCPA Compliant [Dataset]. https://datarade.ai/data-products/versium-reach-b2c-consumer-email-enrichment-usa-gdpr-and-versium
    Explore at:
    .json, .csvAvailable download formats
    Dataset updated
    May 31, 2025
    Dataset authored and provided by
    Versium
    Area covered
    United States
    Description

    With Versium REACH's Contact Append or Contact Append Plus you can add consumer contact data, including multiple phone numbers or mobile-only to your list of customers or prospects. With Versium REACH you are connected to our proprietary database of over 300+ million consumers, 1 Billion emails, and over 150 million households in the United States. Through either our API or platform you can have contact data appended to your records with any of the following supplied values; Email Address Phone Postal Address, City, State, ZIP First Name, Last Name, City, State First Name, Last Name, ZIP

  9. Areas in which data-driven marketing was currently the most useful worldwide...

    • statista.com
    • davegsmith.com
    Updated Jun 24, 2025
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    Statista (2025). Areas in which data-driven marketing was currently the most useful worldwide 2024 [Dataset]. https://www.statista.com/statistics/264143/marketing-areas-influenced-by-data-and-audience-information-worldwide/
    Explore at:
    Dataset updated
    Jun 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jun 23, 2024 - Jun 29, 2024
    Area covered
    Worldwide
    Description

    As of June 2024, approximately ** percent of marketing decision-makers surveyed worldwide included email marketing among the areas in which data-driven marketing was the most useful. Customer experience and paid advertising followed, mentioned by ** and ** percent of respondents, respectively. The success of data-reliant marketing The same study revealed that around ** percent of responding marketing professionals rated their data-driven strategies somewhat successful. Approximately ** percent said they were very successful, while **** percent deemed them ineffective. Moreover, almost half of the marketers used artificial intelligence (AI) in their data-driven efforts moderately or extensively. Only *********** reported not utilizing AI. Data-driven tactics' top challenges During that survey, marketers chose the leading challenges for executing a data-driven strategy: Targeting segmented audiences and making decisions in real time topped the ranking, respectively mentioned by ** and ** percent of respondents. Both elements are key to achieving the desired return on investment (ROI) for ad campaigns worldwide.

  10. b

    Consumer Marketing Data | USA Coverage

    • data.bigdbm.com
    Updated Jun 25, 2024
    + more versions
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    BIGDBM (2024). Consumer Marketing Data | USA Coverage [Dataset]. https://data.bigdbm.com/products/bigdbm-us-consumer-pii-core-package-bigdbm
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    Dataset updated
    Jun 25, 2024
    Dataset authored and provided by
    BIGDBM
    Area covered
    United States
    Description

    The US Consumer Contact Data package is a single file consisting of the Consumer Address, Consumer DOB, Consumer Email, and Consumer Phone fields linked to individuals in the Consumer database.

  11. f

    Buy Consumer Data | 1 Billion+ Data | FrescoData

    • frescodata.com
    Updated Dec 9, 2020
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    FrescoData (2020). Buy Consumer Data | 1 Billion+ Data | FrescoData [Dataset]. https://www.frescodata.com/consumer-data/
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    Dataset updated
    Dec 9, 2020
    Dataset authored and provided by
    FrescoData
    Description

    Buy consumer data from us to find the target audience for b2c marketing. FrescoData offer the Highest Value for People and consumer marketing.

  12. Leading marketing data sources in Europe 2024

    • statista.com
    Updated May 12, 2025
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    Statista (2025). Leading marketing data sources in Europe 2024 [Dataset]. https://www.statista.com/statistics/1612543/marketing-data-sources-europe/
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    Dataset updated
    May 12, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 2024
    Area covered
    Europe
    Description

    During a 2024 survey, ***percent of responding chief executive officers (CEOs) and marketing executives from 27 European countries said that their companies collected marketing data from the company website. Roughly ** percent stated they used the company app for that purpose.

  13. Methods currently used by marketing companies to collect customer data UK...

    • statista.com
    Updated Jul 9, 2025
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    Statista (2025). Methods currently used by marketing companies to collect customer data UK 2020 [Dataset]. https://www.statista.com/statistics/1185729/customer-data-collection-methods-uk/
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    Dataset updated
    Jul 9, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Aug 2020
    Area covered
    United Kingdom
    Description

    According to a survey carried out in August 2020 in the United Kingdom (UK), ** percent of marketing companies collected customer data through their website. Half did so through social media, while a slightly smaller share said they recorded customer data at organized events. Collection via purchase lists and preference centres were the least used methods.

  14. d

    Replication Data for: \"Omnichannel as a consumer-based marketing strategy\"...

    • search.dataone.org
    • dataverse.harvard.edu
    Updated Nov 8, 2023
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    Gasparin, Isadora; Slongo, Luiz Antonio (2023). Replication Data for: \"Omnichannel as a consumer-based marketing strategy\" published by RAC-Revista de Administração Contemporânea [Dataset]. http://doi.org/10.7910/DVN/S3DHMF
    Explore at:
    Dataset updated
    Nov 8, 2023
    Dataset provided by
    Harvard Dataverse
    Authors
    Gasparin, Isadora; Slongo, Luiz Antonio
    Description

    Data for the article "Omnichannel as a consumer-based marketing strategy". Authors: Isadora Gasparin and Luiz Antônio Slongo (Escola de Administração, Universidade Federal do Rio Grande do Sul, Brazil) Files: 1 - LiteratureReviewProcedures.pdf: Literature review procedures and steps to reproduce them. 2 - DataSet_N50_Scopus.csv: Data exported from the Scopus database. 3 - AnalysisTable_N29.xlsx: Detailed analysis of each article from the final data set.

  15. d

    US Consumer Demographic Data - 269M+ Consumer Records - Programmatic Ads and...

    • datarade.ai
    Updated Jun 13, 2025
    + more versions
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    Giant Partners (2025). US Consumer Demographic Data - 269M+ Consumer Records - Programmatic Ads and Email Marketing Automation [Dataset]. https://datarade.ai/data-products/us-consumer-demographic-data-269m-consumer-records-progr-giant-partners
    Explore at:
    Dataset updated
    Jun 13, 2025
    Dataset authored and provided by
    Giant Partners
    Area covered
    United States of America
    Description

    Premium B2C Consumer Database - 269+ Million US Records

    Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.

    Core Database Statistics

    Consumer Records: Over 269 million

    Email Addresses: Over 160 million (verified and deliverable)

    Phone Numbers: Over 76 million (mobile and landline)

    Mailing Addresses: Over 116,000,000 (NCOA processed)

    Geographic Coverage: Complete US (all 50 states)

    Compliance Status: CCPA compliant with consent management

    Targeting Categories Available

    Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)

    Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options

    Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics

    Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting

    Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting

    Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors

    Multi-Channel Campaign Applications

    Deploy across all major marketing channels:

    Email marketing and automation

    Social media advertising

    Search and display advertising (Google, YouTube)

    Direct mail and print campaigns

    Telemarketing and SMS campaigns

    Programmatic advertising platforms

    Data Quality & Sources

    Our consumer data aggregates from multiple verified sources:

    Public records and government databases

    Opt-in subscription services and registrations

    Purchase transaction data from retail partners

    Survey participation and research studies

    Online behavioral data (privacy compliant)

    Technical Delivery Options

    File Formats: CSV, Excel, JSON, XML formats available

    Delivery Methods: Secure FTP, API integration, direct download

    Processing: Real-time NCOA, email validation, phone verification

    Custom Selections: 1,000+ selectable demographic and behavioral attributes

    Minimum Orders: Flexible based on targeting complexity

    Unique Value Propositions

    Dual Spouse Targeting: Reach both household decision-makers for maximum impact

    Cross-Platform Integration: Seamless deployment to major ad platforms

    Real-Time Updates: Monthly data refreshes ensure maximum accuracy

    Advanced Segmentation: Combine multiple targeting criteria for precision campaigns

    Compliance Management: Built-in opt-out and suppression list management

    Ideal Customer Profiles

    E-commerce retailers seeking customer acquisition

    Financial services companies targeting specific demographics

    Healthcare organizations with compliant marketing needs

    Automotive dealers and service providers

    Home improvement and real estate professionals

    Insurance companies and agents

    Subscription services and SaaS providers

    Performance Optimization Features

    Lookalike Modeling: Create audiences similar to your best customers

    Predictive Scoring: Identify high-value prospects using AI algorithms

    Campaign Attribution: Track performance across multiple touchpoints

    A/B Testing Support: Split audiences for campaign optimization

    Suppression Management: Automatic opt-out and DNC compliance

    Pricing & Volume Options

    Flexible pricing structures accommodate businesses of all sizes:

    Pay-per-record for small campaigns

    Volume discounts for large deployments

    Subscription models for ongoing campaigns

    Custom enterprise pricing for high-volume users

    Data Compliance & Privacy

    VIA.tools maintains industry-leading compliance standards:

    CCPA (California Consumer Privacy Act) compliant

    CAN-SPAM Act adherence for email marketing

    TCPA compliance for phone and SMS campaigns

    Regular privacy audits and data governance reviews

    Transparent opt-out and data deletion processes

    Getting Started

    Our data specialists work with you to:

    1. Define your target audience criteria

    2. Recommend optimal data selections

    3. Provide sample data for testing

    4. Configure delivery methods and formats

    5. Implement ongoing campaign optimization

    Why We Lead the Industry

    With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.

    Contact our team to discuss your specific ta...

  16. Most important data to improve business results according to marketers...

    • statista.com
    Updated Jun 24, 2025
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    Cite
    Statista (2025). Most important data to improve business results according to marketers worldwide 2023 [Dataset]. https://www.statista.com/statistics/1372890/marketing-data-improve-business/
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    Dataset updated
    Jun 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 16, 2023 - Jan 22, 2023
    Area covered
    Worldwide
    Description

    During a January 2023 global survey among marketing decision-makers, ** percent said purchase history was the most important data type to improve business outcomes. Social media and email marketing data tied in second, each mentioned by ** percent of the interviewees.

  17. Companies with consolidated customer engagement database Indonesia Q1 2019

    • statista.com
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    Statista, Companies with consolidated customer engagement database Indonesia Q1 2019 [Dataset]. https://www.statista.com/statistics/1251164/indonesia-enterprises-with-customer-database/
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    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Indonesia
    Description

    According to a survey on marketing strategy conducted in the first quarter of 2019, ** percent of Indonesian enterprises surveyed stated that they have consolidated customer engagement database to facilitate omnichannel interactions. Meanwhile, ** percent of them do not have such database but they would prefer to have it.

  18. Customer360Insights

    • kaggle.com
    Updated Jun 9, 2024
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    Dave Darshan (2024). Customer360Insights [Dataset]. https://www.kaggle.com/datasets/davedarshan/customer360insights
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    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Jun 9, 2024
    Dataset provided by
    Kagglehttp://kaggle.com/
    Authors
    Dave Darshan
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Description

    Customer360Insights

    The Customer360Insights dataset is a synthetic collection meticulously designed to mirror the multifaceted nature of customer interactions within an e-commerce platform. It encompasses a wide array of variables, each serving as a pillar to support various analytical explorations. Here’s a breakdown of the dataset and the potential analyses it enables:

    Dataset Description

    • Customer Demographics: Includes FullName, Gender, Age, CreditScore, and MonthlyIncome. These variables provide a demographic snapshot of the customer base, allowing for segmentation and targeted marketing analysis.
    • Geographical Data: Comprising Country, State, and City, this section facilitates location-based analytics, market penetration studies, and regional sales performance.
    • Product Information: Details like Category, Product, Cost, and Price enable product trend analysis, profitability assessment, and inventory optimization.
    • Transactional Data: Captures the customer journey through SessionStart, CartAdditionTime, OrderConfirmation, OrderConfirmationTime, PaymentMethod, and SessionEnd. This rich temporal data can be used for funnel analysis, conversion rate optimization, and customer behavior modeling.
    • Post-Purchase Details: With OrderReturn and ReturnReason, analysts can delve into return rate calculations, post-purchase satisfaction, and quality control.

    Types of Analysis

    • Descriptive Analytics: Understand basic metrics like average monthly income, most common product categories, and typical credit scores.
    • Predictive Analytics: Use machine learning to predict credit risk or the likelihood of a purchase based on demographics and session activity.
    • Customer Segmentation: Group customers by demographics or purchasing behavior to tailor marketing strategies.
    • Geospatial Analysis: Examine sales distribution across different regions and optimize logistics. Time Series Analysis: Study the seasonality of purchases and session activities over time.
    • Funnel Analysis: Evaluate the customer journey from session start to order confirmation and identify drop-off points.
    • Cohort Analysis: Track customer cohorts over time to understand retention and repeat purchase patterns.
    • Market Basket Analysis: Discover product affinities and develop cross-selling strategies.

    This dataset is a playground for data enthusiasts to practice cleaning, transforming, visualizing, and modeling data. Whether you’re conducting A/B testing for marketing campaigns, forecasting sales, or building customer profiles, Customer360Insights offers a rich, realistic dataset for honing your data science skills.

    Curious about how I created the data? Feel free to click here and take a peek! 😉

    📊🔍 Good Luck and Happy Analysing 🔍📊

  19. d

    More than 120,520 Verified Emails and Phone numbers of Dentists From USA |...

    • datarade.ai
    Updated Apr 20, 2021
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    DataCaptive (2021). More than 120,520 Verified Emails and Phone numbers of Dentists From USA | Dentists Data | DataCaptive [Dataset]. https://datarade.ai/data-categories/special-offer-promotion-data
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    .json, .xml, .csv, .xls, .txtAvailable download formats
    Dataset updated
    Apr 20, 2021
    Dataset authored and provided by
    DataCaptive
    Area covered
    United States of America
    Description

    Salient Features of Dentists Email Addresses

    So make sure that you don’t find excuses for failing at global marketing campaigns and in reaching targeted medical practitioners and healthcare specialists. With our Dentists Email Leads, you will seldom have a reason not to succeed! So make haste and take action today!

    1. 1.2 million phone calls per month as a part of a data verification
    2. 85% telephone and email verified Dentist Mailing Lists
    3. Quarterly SMTP and NCOA verified to keep data fresh and active
    4. 15 million verification messages sent every month to validate email addresses
    5. Connect with top Dentists across the US, Canada, UK, Europe, EMEA, Australia, APAC and many more countries.
    6. egularly updated and cleansed databases to keep it free of duplicate and inaccurate data

    How Can Our Dentists Data Help You to Market to Dentists?

    We provide a variety of methods for marketing your dental appliances or products to the top-rated dentists in the United States. Take a glance at some of the available channels:

    • Email blast • Marketing viability • Test campaigns • Direct mail • Sales leads • Drift campaigns • ABM campaigns • Product launches • B2B marketing

    Data Sources

    The contact details of your targeted healthcare professionals are compiled from highly credible resources like: • Websites • Medical seminars • Medical records • Trade shows • Medical conferences

    What’s in for you? Over choosing us, here are a few advantages we authenticate- • Locate, target, and prospect leads from 170+ countries • Design and execute ABM and multi-channel campaigns • Seamless and smooth pre-and post-sale customer service • Connect with old leads and build a fruitful customer relationship • Analyze the market for product development and sales campaigns • Boost sales and ROI with increased customer acquisition and retention

    Our security compliance

    We use of globally recognized data laws like –

    GDPR, CCPA, ACMA, EDPS, CAN-SPAM and ANTI CAN-SPAM to ensure the privacy and security of our database. We engage certified auditors to validate our security and privacy by providing us with certificates to represent our security compliance.

    Our USPs- what makes us your ideal choice?

    At DataCaptive™, we strive consistently to improve our services and cater to the needs of businesses around the world while keeping up with industry trends.

    • Elaborate data mining from credible sources • 7-tier verification, including manual quality check • Strict adherence to global and local data policies • Guaranteed 95% accuracy or cash-back • Free sample database available on request

    Guaranteed benefits of our Dentists email database!

    85% email deliverability and 95% accuracy on other data fields

    We understand the importance of data accuracy and employ every avenue to keep our database fresh and updated. We execute a multi-step QC process backed by our Patented AI and Machine learning tools to prevent anomalies in consistency and data precision. This cycle repeats every 45 days. Although maintaining 100% accuracy is quite impractical, since data such as email, physical addresses, and phone numbers are subjected to change, we guarantee 85% email deliverability and 95% accuracy on other data points.

    100% replacement in case of hard bounces

    Every data point is meticulously verified and then re-verified to ensure you get the best. Data Accuracy is paramount in successfully penetrating a new market or working within a familiar one. We are committed to precision. However, in an unlikely event where hard bounces or inaccuracies exceed the guaranteed percentage, we offer replacement with immediate effect. If need be, we even offer credits and/or refunds for inaccurate contacts.

    Other promised benefits

    • Contacts are for the perpetual usage • The database comprises consent-based opt-in contacts only • The list is free of duplicate contacts and generic emails • Round-the-clock customer service assistance • 360-degree database solutions

  20. C

    Customer Database Software Solutions Report

    • archivemarketresearch.com
    doc, pdf, ppt
    Updated Jun 22, 2025
    + more versions
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    Archive Market Research (2025). Customer Database Software Solutions Report [Dataset]. https://www.archivemarketresearch.com/reports/customer-database-software-solutions-562960
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    pdf, ppt, docAvailable download formats
    Dataset updated
    Jun 22, 2025
    Dataset authored and provided by
    Archive Market Research
    License

    https://www.archivemarketresearch.com/privacy-policyhttps://www.archivemarketresearch.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    Global
    Variables measured
    Market Size
    Description

    The global Customer Database Software Solutions market is experiencing robust growth, driven by the increasing need for businesses to manage and leverage customer data effectively. The market, valued at approximately $15 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033. This growth is fueled by several key factors, including the rising adoption of cloud-based solutions offering scalability and cost-effectiveness, the increasing demand for personalized customer experiences, and the growing importance of data analytics for informed business decisions. Furthermore, the expansion of e-commerce and the surge in data generated from various customer touchpoints necessitate sophisticated database management systems capable of handling large volumes of information. The competitive landscape is populated by established players such as Salesforce, NetSuite, and Zoho, along with emerging niche solutions catering to specific industry needs. The market segmentation is evolving, with a noticeable shift towards solutions integrating CRM functionalities with advanced analytics and marketing automation tools. The continued expansion of the customer database software market is anticipated to be driven by the increasing adoption of AI and machine learning technologies for improved customer segmentation and predictive analytics. Furthermore, the growing emphasis on data security and compliance regulations will further propel the demand for robust and secure solutions. While challenges such as integration complexities and the need for skilled personnel to manage these systems persist, the overall market outlook remains positive. The integration of customer database software with other enterprise solutions is expected to further streamline operations and enhance overall business efficiency. This synergistic approach will drive further market growth in the coming years, creating opportunities for both established players and innovative newcomers.

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VisitIQ™ (2024). Consumer Marketing Data | Comprehensive Data of Consumer Marketing Insights | Database & Dataset [Dataset]. https://datarade.ai/data-products/visitiq-consumer-marketing-data-comprehensive-data-of-co-visitiq

Consumer Marketing Data | Comprehensive Data of Consumer Marketing Insights | Database & Dataset

Explore at:
.csv, .xls, .txtAvailable download formats
Dataset updated
Nov 15, 2024
Dataset authored and provided by
VisitIQ™
Area covered
United States of America
Description

At VisitIQ™, we provide a wealth of consumer marketing data to help businesses unlock deeper insights and optimize their B2C strategies. Our extensive and meticulously curated datasets are designed to provide a 360-degree view of your target consumers, combining a wide range of behavioral, demographic, and psychographic data points to deliver actionable insights that drive measurable results.

Our comprehensive consumer marketing database is built to fuel data-driven marketing strategies. With our rich behavioral insights, you can understand not just who your customers are, but also how they interact with your brand, what they are looking for, and what motivates their purchasing decisions. By tracking online and offline behaviors, preferences, purchase history, and engagement patterns, VisitIQ™ enables you to segment your audience more effectively and craft personalized marketing messages that resonate with your ideal customer profiles.

In addition to behavioral insights, our datasets provide detailed demographic information, including age, gender, location, income level, education, and household characteristics. This allows you to pinpoint your marketing efforts with incredible precision, reaching the right audience with the right message at the right time. Our data also includes psychographic attributes, such as lifestyle preferences, interests, and values, providing a deeper understanding of what drives consumer behavior and helping you create more compelling and relevant content.

VisitIQ's™ platform integrates seamlessly with your existing marketing stack, enabling you to utilize our consumer marketing data across multiple channels, from digital and social media to email and direct mail. With our data, you can improve targeting, increase engagement, reduce customer acquisition costs, and ultimately achieve a higher return on your marketing investment.

Whether you’re looking to attract new customers, retain existing ones, or re-engage lapsed consumers, VisitIQ™ provides the data you need to build effective, data-driven B2C marketing strategies. Our comprehensive datasets empower you to make informed decisions, optimize your marketing campaigns in real-time, and drive successful outcomes.

Unlock the full potential of your consumer marketing efforts with VisitIQ™. Transform your approach with powerful insights, sharpen your competitive edge, and achieve unparalleled marketing success.

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