According to a survey of United States adults who have used online dating services, finding an exclusive romantic partner was the leading reason for joining a dating website or app for more than five in ten respondents. Users reporting they joined to have something fun or interesting to do were 34 percent, while 23 percent joined out of curiosity to see what the app was like. To find someone for one's friend and to boost one's self-esteem were among the least popular reasons to use a dating app or website, with 18 percent of respondents picking each option.
The number of users in the 'Online Dating' segment of the eservices market in the United States was forecast to continuously increase between 2024 and 2028 by in total 5.3 million users (+8.76 percent). After the ninth consecutive increasing year, the indicator is estimated to reach 65.86 million users and therefore a new peak in 2028. Notably, the number of users of the 'Online Dating' segment of the eservices market was continuously increasing over the past years.Find further information concerning revenue in the United States and revenue growth in Indonesia. The Statista Market Insights cover a broad range of additional markets.
This statistic presents the percentage of adult internet users in the United States who have used a dating website or app as of January 2019, by age group. According to the findings, 14 percent of respondents between the ages of 18 to 34 years stated that they were currently using a dating website or app, while in comparison only nine percent of respondents between the ages of 35 to 54 years reported similar responses.
Comparing the 23 selected regions regarding the penetration rate in the 'Online Dating' segment of the eservices market, the United States is leading the ranking (17.57 percent) and is followed by the United Kingdom with 16.17 percent. At the other end of the spectrum is the Nigeria with 1.14 percent, indicating a difference of 16.43 percentage points to the United States. The Statista Market Insights cover a broad range of additional markets.
Tinder.com was the most popular dating website worldwide, registering over 105.813 million average monthly visits between April 2022 and January 2024. Badoo.com ranked second with 90.561 million monthly visits as of January 2024. Meanwhile, bumble.com generated roughly almost 28.9 million average visits during the same period, whilst global dating site pof.com (Plenty of Fish) had a total of 28.6 million monthly visits.
In May 2021, around 15.5 percent of internet users in the United Kingdom aged between 25 and 34 years were using online dating services. The reach of online dating services among UK users aged between 35 and 44 years old was more than 14 percent in the examined period. In comparison, approximately 10 percent of users aged 45 and above reported using online dating websites and mobile apps.
This statistic presents the percentage of adults in the United States who have used online dating sites or apps as of October 2019, sorted by age group. During the survey it was found that 48 percent of adults aged 18 to 29 years had ever used online dating platforms.
This statistic presents information on the usage of online adult dating sites or apps among internet users in the United States. During an April 2017 survey, it was found that 11 percent of internet users were currently using adult dating websites or apps.
This statistic presents the percentage of adults in the United States who have used a dating website or app as of April 2020. According to the findings, only six percent of respondents stated that they were currently using a dating website or app, while in comparison 73 percent of respondents reported to have never used a dating app or website before.
This statistic presents information on the number of contacts users in the United States have at the same time on dating websites and apps. During an April 2017 survey, it was found that 25 percent of responding dating website or app users were communicating with 4 to 5 concurrent contacts.
This statistic presents the percentage of adults in the United States who have used online dating sites or apps as of October 2019, by ethnicity. During the survey it was found that 29 percent of white, non-Hispanic adults had used online dating platforms.
According to April 2020 survey data of online dating app users in the United States, 31 percent of respondents were using online dating apps or services somewhat more than prior to the COVID-19 pandemic. Only 13 percent of responding dating app users were using online dating platforms much less.
As of September 2019, Tinder reported an audience reach of 7.86 million users in the United States, making it the most popular online dating. Second-ranked Bumble had 5.03 million U.S. mobile users. Globally, tinder.com ranked third most popular online dating website in March 2020, with roughly 59 million visits during this month. The leading dating site during this period was badoo.com, with 182.5 million visits per month.
Tinder user demographics in the United States
In April 2020, individuals aged between 30 and 44 years old made up the largest share of Tinder users in the United states. Tinder was less popular amongst adults within the 55-64 age group, with only six percent of respondents using the dating app. Additionally, Tinder attracted significantly more male than female users , with respective shares of 72 percent and 28 percent .
Online dating in times of coronavirus
Social distancing and stay-at-home orders due to the global coronavirus pandemic have resulted in an increased interest in online dating, as a way to connect to one another. Based on data collected from a survey in April 2020 in the United States, 31 percent of Millennials admitted they were using online dating apps or services much more during than prior to the COVID-19 pandemic. On the other hand, only 12 percent of U.S. Millennial the dating app users said that they were using online dating platforms much less.
According to a survey of adults in the U.S. using online dating services, 59 percent of women and 50 percent of men have used dating apps and websites to find an exclusive romantic partner. According to the findings, more women than men have used these services to make non-romantic connections or to find someone for a friend. The share of men engaging with dating websites and apps to find non-exclusive romantic partners was 24 percent, against the 15 percent of female responders.
In 2024, Tinder was the highest-grossing dating app worldwide. Tinder generated approximately one billion U.S. dollars among global users. Bumble saw in-app revenues of around 480 million U.S. dollars, while Match group-owned Hinge ranked third, generating around 294 million U.S. dollars in app revenues during the last examined year.
During a July 2022 survey on online dating in the United States, 56 percent of female online dating sites or app users aged 18-49 stated that they had received a sexually explicit message or image they did not ask for. In contrast, only 25 percent of male respondents of the same age group stated the same.
Bumble was the most downloaded dating application in the United States in June 2024, with 634,000 monthly downloads. Tinder ranked second with over 611,000 monthly downloads, followed by long-term connection-oriented Hinge. Who’s on Tinder? Tinder, owned by Match Group, is a dating and social networking app released in 2012 which follows a ‘swipe right or left’ model when viewing and matching with other singles in the area. Usage of the platform in 2021, in terms of gender, was somewhat imbalanced, with 75.8 percent of users in the United States identifying as male. Additionally, almost 20 percent of users were considered heavy users, meaning that they were active on the platform more than two-thirds of the month. Bumble follows the same swipe right or left model, but places first contact for heterosexual users in the hands of women. However, Bumble is also predominantly used by men. What do people want from dating apps? With a plethora of online dating options, users are looking for more customized connections. In 2021, singles in the U.S. said that they would be encouraged to use online dating more if they could receive personalized matches based on their preferences. Furthermore, 22 percent of respondents wanted more thorough vetting, and 15 percent said they wished to avoid adverts on dating platforms.
This statistic presents the leading reasons for users in the United States to use online dating websites or apps as of January 2019, by age group. According to the findings, 45 percent of respondents between the ages of 18 to 34 years reported that they used a dating website or app to find an exclusive romantic partner. Furthermore, 27 percent of respondents from the same age group also stated that they used online dating websites or app to boost their self-esteem.
This statistic presents the share of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019. According to the survey, 17 percent of respondents reported that they personally met their romantic partner through a dating website or app, while in comparison 40 percent of respondents reported otherwise, stating that neither them or anyone they knew met their romantic partner through such dating platforms.
As of October 2019, Tinder was the most used dating application among internet users in the United States. Half of Americans who had used dating services or apps in the past week resorted to Tinder. Plenty of Fish was used by one in four respondents.
According to a survey of United States adults who have used online dating services, finding an exclusive romantic partner was the leading reason for joining a dating website or app for more than five in ten respondents. Users reporting they joined to have something fun or interesting to do were 34 percent, while 23 percent joined out of curiosity to see what the app was like. To find someone for one's friend and to boost one's self-esteem were among the least popular reasons to use a dating app or website, with 18 percent of respondents picking each option.