According to the results of a survey held in late 2022, books falling into the history genre were most read by American book readers in that year, with 41 percent of book lovers and readers saying they had read a history book in 2022. Biographies and mystery books were also popular, whereas romance and self-help books were less read.

The visual novel game market is experiencing robust growth, driven by increasing popularity of interactive storytelling and the expansion of digital distribution platforms. While precise market size figures for 2025 are unavailable, considering a conservative CAGR of 15% (a reasonable estimate for a niche but rapidly growing market like this, based on similar interactive entertainment segments) and assuming a 2019 market size of $500 million (a plausible starting point given the listed major players and regional distribution), the market size in 2025 could be estimated at approximately $1.2 billion. This growth is fueled by several key trends: the rise of mobile gaming, broadening appeal across diverse age demographics (adults and children), and the ongoing innovation in visual novel genres, encompassing mystery, romance, sci-fi, historical fiction, and comedy narratives. The market is fragmented, with numerous studios contributing, ranging from established players like Bandai Namco Entertainment to smaller, independent developers. Successful localization and marketing efforts are essential for capturing a global audience. However, challenges remain. Competition from other gaming genres and the relatively high production cost of high-quality visual novels could act as restraints on overall market expansion. Regional distribution reflects varying levels of market maturity and cultural acceptance. North America and Asia (particularly Japan, South Korea, and China) are currently dominant markets, but Europe and other regions present significant untapped potential. To maximize growth, developers need to focus on creating visually appealing games with engaging narratives, supporting multiple languages, and targeting specific demographics with tailored marketing campaigns. The future of the visual novel game market looks bright, with continued expansion likely as the appeal of interactive storytelling continues to grow and technological advances enhance the gaming experience. Successful studios will likely focus on diversification across genres and platforms to mitigate risks associated with any single segment or market.