Premium B2C Consumer Database - 269+ Million US Records

Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.

Core Database Statistics

Consumer Records: Over 269 million

Email Addresses: Over 160 million (verified and deliverable)

Phone Numbers: Over 76 million (mobile and landline)

Mailing Addresses: Over 116,000,000 (NCOA processed)

Geographic Coverage: Complete US (all 50 states)

Compliance Status: CCPA compliant with consent management

Targeting Categories Available

Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)

Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options

Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics

Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting

Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting

Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors

Multi-Channel Campaign Applications

Deploy across all major marketing channels:

Email marketing and automation

Social media advertising

Search and display advertising (Google, YouTube)

Direct mail and print campaigns

Telemarketing and SMS campaigns

Programmatic advertising platforms

Data Quality & Sources

Our consumer data aggregates from multiple verified sources:

Public records and government databases

Opt-in subscription services and registrations

Purchase transaction data from retail partners

Survey participation and research studies

Online behavioral data (privacy compliant)

Technical Delivery Options

File Formats: CSV, Excel, JSON, XML formats available

Delivery Methods: Secure FTP, API integration, direct download

Processing: Real-time NCOA, email validation, phone verification

Custom Selections: 1,000+ selectable demographic and behavioral attributes

Minimum Orders: Flexible based on targeting complexity

Unique Value Propositions

Dual Spouse Targeting: Reach both household decision-makers for maximum impact

Cross-Platform Integration: Seamless deployment to major ad platforms

Real-Time Updates: Monthly data refreshes ensure maximum accuracy

Advanced Segmentation: Combine multiple targeting criteria for precision campaigns

Compliance Management: Built-in opt-out and suppression list management

Ideal Customer Profiles

E-commerce retailers seeking customer acquisition

Financial services companies targeting specific demographics

Healthcare organizations with compliant marketing needs

Automotive dealers and service providers

Home improvement and real estate professionals

Insurance companies and agents

Subscription services and SaaS providers

Performance Optimization Features

Lookalike Modeling: Create audiences similar to your best customers

Predictive Scoring: Identify high-value prospects using AI algorithms

Campaign Attribution: Track performance across multiple touchpoints

A/B Testing Support: Split audiences for campaign optimization

Suppression Management: Automatic opt-out and DNC compliance

Pricing & Volume Options

Flexible pricing structures accommodate businesses of all sizes:

Pay-per-record for small campaigns

Volume discounts for large deployments

Subscription models for ongoing campaigns

Custom enterprise pricing for high-volume users

Data Compliance & Privacy

VIA.tools maintains industry-leading compliance standards:

CCPA (California Consumer Privacy Act) compliant

CAN-SPAM Act adherence for email marketing

TCPA compliance for phone and SMS campaigns

Regular privacy audits and data governance reviews

Transparent opt-out and data deletion processes

Getting Started

Our data specialists work with you to:

1. Define your target audience criteria

2. Recommend optimal data selections

3. Provide sample data for testing

4. Configure delivery methods and formats

5. Implement ongoing campaign optimization

Why We Lead the Industry

With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.

Contact our team to discuss your specific targeting requirements and receive custom pricing for your marketing objectives.

Knowing who your consumers are is essential for businesses, marketers, and researchers. This detailed demographic file offers an in-depth look at American consumers, packed with insights about personal details, household information, financial status, and lifestyle choices. Let's take a closer look at the data:

Personal Identifiers and Basic Demographics At the heart of this dataset are the key details that make up a consumer profile:

Unique IDs (PID, HHID) for individuals and households Full names (First, Middle, Last) and suffixes Gender and age Date of birth Complete location details (address, city, state, ZIP) These identifiers are critical for accurate marketing and form the base for deeper analysis.

Geospatial Intelligence This file goes beyond just listing addresses by including rich geospatial data like:

Latitude and longitude Census tract and block details Codes for Metropolitan Statistical Areas (MSA) and Core-Based Statistical Areas (CBSA) County size codes Geocoding accuracy This allows for precise geographic segmentation and localized marketing.

Housing and Property Data The dataset covers a lot of ground when it comes to housing, providing valuable insights for real estate professionals, lenders, and home service providers:

Homeownership status Dwelling type (single-family, multi-family, etc.) Property values (market, assessed, and appraised) Year built and square footage Room count, amenities like fireplaces or pools, and building quality This data is crucial for targeting homeowners with products and services like refinancing or home improvement offers.

Wealth and Financial Data For a deeper dive into consumer wealth, the file includes:

Estimated household income Wealth scores Credit card usage Mortgage info (loan amounts, rates, terms) Home equity estimates and investment property ownership These indicators are invaluable for financial services, luxury brands, and fundraising organizations looking to reach affluent individuals.

Lifestyle and Interests One of the most useful features of the dataset is its extensive lifestyle segmentation:

Hobbies and interests (e.g., gardening, travel, sports) Book preferences, magazine subscriptions Outdoor activities (camping, fishing, hunting) Pet ownership, tech usage, political views, and religious affiliations This data is perfect for crafting personalized marketing campaigns and developing products that align with specific consumer preferences.

Consumer Behavior and Purchase Habits The file also sheds light on how consumers behave and shop:

Online and catalog shopping preferences Gift-giving tendencies, presence of children, vehicle ownership Media consumption (TV, radio, internet) Retailers and e-commerce businesses will find this behavioral data especially useful for tailoring their outreach.

Demographic Clusters and Segmentation Pre-built segments like:

Household, neighborhood, family, and digital clusters Generational and lifestage groups make it easier to quickly target specific demographics, streamlining the process for market analysis and campaign planning.

Ethnicity and Language Preferences In today's multicultural market, knowing your audience's cultural background is key. The file includes:

Ethnicity codes and language preferences Flags for Hispanic/Spanish-speaking households This helps ensure culturally relevant and sensitive communication.

Education and Occupation Data The dataset also tracks education and career info:

Education level and occupation codes Home-based business indicators This data is essential for B2B marketers, recruitment agencies, and education-focused campaigns.

Digital and Social Media Habits With everyone online, digital behavior insights are a must:

Internet, TV, radio, and magazine usage Social media platform engagement (Facebook, Instagram, LinkedIn) Streaming subscriptions (Netflix, Hulu) This data helps marketers, app developers, and social media managers connect with their audience in the digital space.

Political and Charitable Tendencies For political campaigns or non-profits, this dataset offers:

Political affiliations and outlook Charitable donation history Volunteer activities These insights are perfect for cause-related marketing and targeted political outreach.

Neighborhood Characteristics By incorporating census data, the file provides a bigger picture of the consumer's environment:

Population density, racial composition, and age distribution Housing occupancy and ownership rates This offers important context for understanding the demographic landscape.

Predictive Consumer Indexes The dataset includes forward-looking indicators in categories like:

Fashion, automotive, and beauty products Health, home decor, pet products, sports, and travel These predictive insights help businesses anticipate consumer trends and needs.

Contact Information Finally, the file includes ke...

The average household in the United States used about 13.1 different sources to get their entertainment as of October 2024. Households with kids were most likely to use more sources, with 16.9 sources averaged per such home.

The Consumer Expenditure Survey (CE) program provides a continuous and comprehensive flow of data on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. These data are used widely in economic research and analysis, and in support of revisions of the Consumer Price Index.

The CE program is comprised of two separate components (each with its own survey questionnaire and independent sample), the Diary Survey and the quarterly Interview Survey (ICPSR 36237). This data collection contains the Diary Survey component, which was designed to obtain data on frequently purchased smaller items, including food, housing, apparel and services, transportation, entertainment, and out-of-pocket health care costs. Each consumer unit (CU) recorded its expenditures in a diary for two consecutive 1-week periods. Although the diary was designed to collect information on expenditures that could not be easily recalled over time, respondents were asked to report all expenses (except overnight travel) that the CU incurred during the survey week.

The 2013 Diary Survey release contains five sets of data files (FMLD, MEMD, EXPD, DTBD, DTID), and one processing file (DSTUB). The FMLD, MEMD, EXPD, DTBD, and DTID files are organized by the quarter of the calendar year in which the data were collected. There are four quarterly datasets for each of these files.

The FMLD files contain CU characteristics, income, and summary level expenditures; the MEMD files contain member characteristics and income data; the EXPD files contain detailed weekly expenditures at the Universal Classification Code (UCC) level; the DTBD files contain the CU's reported annual income values or the mean of the five imputed income values in the multiple imputation method; and the DTID files contain the five imputed income values. Please note that the summary level expenditure and income information on the FMLD files permit the data user to link consumer spending, by general expenditure category, and household characteristics and demographics on one set of files.

The DSTUB file provides the aggregation scheme used in the published consumer expenditure tables. The DSTUB file is further explained in Section III.F.6. 'Processing Files' of the Diary Survey Users' Guide. A second documentation guide, the 'Users' Guide to Income Imputation,' includes information on how to appropriately use the imputed income data.

Demographic and family characteristics data include age, sex, race, marital status, and CU relationships for each CU member. Income information was also collected, such as wage, salary, unemployment compensation, child support, and alimony, as well as information on the employment of each CU member age 14 and over.

The unpublished integrated CE data tables produced by the BLS are available to download through NADAC (click on 'Other' in the Dataset(s) section). The tables show average and percentile expenditures for detailed items, as well as the standard error and coefficient of variation (CV) for each spending estimate. The BLS unpublished integrated CE data tables are provided as an easy-to-use tool for obtaining spending estimates. However, users are cautioned to read the BLS explanatory letter accompanying the tables. The letter explains that estimates of average expenditures on detailed spending items (such as leisure and art-related categories) may be unreliable due to so few reports of expenditures for those items.

Based on market research, the source divided U.S. Generation Z consumers (born between January 1, 1997 and December 31, 2007) into five segments based on their behavior and attitude. The largest segment, making up 35 percent of the total, were the so-called Stress Strivers, defined by the source as "high achievers, driven by a fear of not being good enough." Authentic Activists and Secluded Perfectionists followed, with 22 percent and 20 percent, respectively.

Global PVALB Test Market to grow from US$ 58.96 Million in 2023 to US$ 103.04 Million by 2032, at a CAGR of 6.4% from 2024 - 2032

Ipsos Global @dvisor wave 17 was conducted on January 14 and January 24, 2011. It included the following question sections: A: Demographic Profile, B: Consumer Confidence, R: Reuters Battery, BY: Consumer Goods Questions.

Success.ai’s Consumer Behavior Data for Consumer Goods & Electronics Industry Leaders in Asia, the US, and Europe offers a robust dataset designed to empower businesses with actionable insights into global consumer trends and professional profiles. Covering executives, product managers, marketers, and other professionals in the consumer goods and electronics sectors, this dataset includes verified contact information, professional histories, and geographic business data.

With access to over 700 million verified global profiles and firmographic data from leading companies, Success.ai ensures your outreach, market analysis, and strategic planning efforts are powered by accurate, continuously updated, and GDPR-compliant data. Backed by our Best Price Guarantee, this solution is ideal for businesses aiming to navigate and lead in these fast-paced industries.

Why Choose Success.ai’s Consumer Behavior Data?

1. Verified Contact Data for Precision Engagement

   • Access verified email addresses, phone numbers, and LinkedIn profiles of professionals in the consumer goods and electronics industries.
   • AI-driven validation ensures 99% accuracy, optimizing communication efficiency and minimizing data gaps.

2. Comprehensive Global Coverage

   • Includes profiles from key markets in Asia, the US, and Europe, covering regions such as China, India, Germany, and the United States.
   • Gain insights into region-specific consumer trends, product preferences, and purchasing behaviors.

3. Continuously Updated Datasets

   • Real-time updates capture career progressions, company expansions, market shifts, and consumer trend data.
   • Stay aligned with evolving market dynamics and seize emerging opportunities effectively.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, ensuring responsible use and legal compliance for all data-driven campaigns.

Data Highlights:

• 700M+ Verified Global Profiles: Connect with industry leaders, marketers, and decision-makers in consumer goods and electronics industries worldwide.
• Consumer Trend Insights: Gain detailed insights into product preferences, purchasing patterns, and demographic influences.
• Business Locations: Access geographic data to identify regional markets, operational hubs, and emerging consumer bases.
• Professional Histories: Understand career trajectories, skills, and expertise of professionals driving innovation and strategy.

Key Features of the Dataset:

1. Decision-Maker Profiles in Consumer Goods and Electronics

   • Identify and engage with professionals responsible for product development, marketing strategy, and supply chain optimization.
   • Target individuals making decisions on consumer engagement, distribution, and market entry strategies.

2. Advanced Filters for Precision Campaigns

   • Filter professionals by industry focus (consumer electronics, FMCG, luxury goods), geographic location, or job function.
   • Tailor campaigns to align with specific industry trends, market demands, and regional preferences.

3. Consumer Trend Data and Insights

   • Access data on regional product preferences, spending behaviors, and purchasing influences across key global markets.
   • Leverage these insights to shape product development, marketing campaigns, and customer engagement strategies.

4. AI-Driven Enrichment

   • Profiles enriched with actionable data allow for personalized messaging, highlight unique value propositions, and improve engagement outcomes.

Strategic Use Cases:

1. Marketing and Demand Generation

   • Design campaigns tailored to consumer preferences, regional trends, and target demographics in the consumer goods and electronics industries.
   • Leverage verified contact data for multi-channel outreach, including email, social media, and direct marketing.

2. Market Research and Competitive Analysis

   • Analyze global consumer trends, spending patterns, and product preferences to refine your product portfolio and market positioning.
   • Benchmark against competitors to identify gaps, emerging needs, and growth opportunities in target regions.

3. Sales and Partnership Development

   • Build relationships with key decision-makers at companies specializing in consumer goods or electronics manufacturing and distribution.
   • Present innovative solutions, supply chain partnerships, or co-marketing opportunities to grow your market share.

4. Product Development and Innovation

   • Utilize consumer trend insights to inform product design, pricing strategies, and feature prioritization.
   • Develop offerings that align with regional preferences and purchasing behaviors to maximize market impact.

Why Choose Success.ai?

1. Best Price Guarantee
   • Access premium-quality consumer behavior data at competitive prices, ensuring maximum ROI for your outreach, research, and ma...

During a survey carried out in November 2021 among marketers from 10 countries worldwide, 52 percent stated their organizations used past purchases to define target consumer segments. Consumer demographics, such as age, gender, income, or location, were used most often, named by 60 percent of respondents.

Access high-fidelity consumer data powered by our proprietary modeling technology that provides the most comprehensive consumer intelligence, accurate targeting, first-party data enrichment, and personalization at scale. Our deterministic dataset, anchored in the purchasing habits of over 140 million U.S. consumers, delivers superior targeting performance with proven 70% increase in ROAS.

Core Data Assets Transactional Data Foundation: Real purchasing behavior from over 140 million U.S. consumers with 8.5 billion behavioral signals across 250 million adults. Seven years of daily credit card and debit card purchase data aggregated from all major credit cards sourced from more than 300 national banks, capturing $2+ trillion in annual discretionary spending.

Consumer Demographics & Lifestyle: Comprehensive profiles including age, income, household composition, geographic distribution, education, employment, and lifestyle indicators. Our proprietary taxonomy organizes consumer spending across 8,000+ brands and 2,500+ merchants, from major retailers to emerging direct-to-consumer brands.

Behavioral Segmentation: 150+ custom consumer communities including demographic groups (Gen Z, Millennials, Gen X), lifestyle segments (Health & Fitness Enthusiasts, Tech Early Adopters, Luxury Shoppers), and behavioral categories (Deal Seekers, Brand Loyalists, Premium Service Users, Streaming Subscribers). Purchase Intelligence: Deep insights into consumer spending patterns across entertainment, fitness, fashion, technology, travel, dining, and retail categories. Our models identify cross-category purchasing behaviors, seasonal trends, and brand switching patterns to optimize targeting strategies. Advanced Modeling Technology

Our proprietary consumer intelligence engine combines deterministic transaction-based data with Smart Audience Engineering that transforms first-party signals from anonymized website traffic, behavioral indicators, and CRM enrichment into precision-modeled segments. Unlike traditional data providers who sell static lists, our AI-powered predictive modeling continuously learns and optimizes for unprecedented precision and superior conversion outcomes.

Performance Advantages: Audiences built on user-level transactional data deliver 70% increase in ROAS compared to traditional targeting methods. Weekly-optimized audiences with performance narratives eliminate wasted ad spend by 20-30%, while our deterministic AI models analyze hundreds of attributes and conversion-validated signals to identify prospects with genuine purchase intent, not just lookalike behaviors.

Abstract

The Consumer Expenditure Survey (CE) program provides a continuous and comprehensive flow of data on the buying habits of American consumers. These data are used widely in economic research and analysis, and in support of revisions of the Consumer Price Index. To meet the needs of users, the Bureau of Labor Statistics (BLS) produces population estimates (for consumer units or CUs) of average expenditures in news releases, reports, and articles in the Monthly Labor Review. Tabulated CE data are also available on the Internet and by facsimile transmission (see Section XVI. Appendix 5). These microdata files present detailed expenditure and income data for the Diary component of the CE for 2005. They include weekly expenditure (EXPD), annual income (DTBD) files, and imputed income files (DTID). The data in EXPD, DTBD, and DTID files are categorized by a Universal Classification Code (UCC). The advantage of the EXPD and DTBD files is that with the data classified in a standardized format, the user may perform comparative expenditure (income) analysis with relative ease. The FMLD and MEMD files present data on the characteristics and demographics of CUs and CU members. The summary level expenditure and income information on the FMLD files permits the data user to link consumer spending, by general expenditure category, and household characteristics and demographics on one set of files. Estimates of average expenditures in 2005 from the Diary survey, integrated with data from the Interview survey, are published in Consumer Expenditures in 2005. A list of recent publications containing data from the CE appears at the end of this documentation.

The microdata files are in the public domain and, with appropriate credit, may be reproduced without permission. A suggested citation is: “U.S. Department of Labor, Bureau of Labor Statistics, Consumer Expenditure Survey, Diary Survey, 2005”.

State Identifier Since the CE is not designed to produce state-level estimates, summing the consumer unit weights by state will not yield state population totals. A CU's basic weight reflects its probability of selection among a group of primary sampling units of similar characteristics. For example, sample units in an urban nonmetropolitan area in California may represent similar areas in Wyoming and Nevada. Among other adjustments, CUs are post-stratified nationally by sex-age-race. For example, the weights of consumer units containing a black male, age 16-24 in Alabama, Colorado, or New York, are all adjusted equivalently. Therefore, weighted population state totals will not match population totals calculated from other surveys that are designed to represent state data.

To summarize, the CE sample was not designed to produce precise estimates for individual states. Although state-level estimates that are unbiased in a repeated sampling sense can be calculated for various statistical measures, such as means and aggregates, their estimates will generally be subject to large variances. Additionally, a particular state-population estimate from the CE sample may be far from the true state-population estimate.

Interpreting the data Several factors should be considered when interpreting the expenditure data. The average expenditure for an item may be considerably lower than the expenditure by those CUs that purchased the item. The less frequently an item is purchased, the greater the difference between the average for all consumer units and the average of those purchasing. (See Section V.B. for ESTIMATION OF TOTAL AND MEAN EXPENDITURES). Also, an individual CU may spend more or less than the average, depending on its particular characteristics. Factors such as income, age of family Members, geographic location, taste and personal preference also influence expenditures. Furthermore, even within groups with similar characteristics, the distribution of expenditures varies substantially.

Expenditures reported are the direct out-of-pocket expenditures. Indirect expenditures, which may be significant, may be reflected elsewhere. For example, rental contracts often include utilities. Renters with such contracts would record no direct expense for utilities, and therefore, appear to have no utility expenses. Employers or insurance companies frequently pay other costs.CUs with Members whose employers pay for all or part of their health insurance or life insurance would have lower direct expenses for these items than those who pay the entire amount themselves. These points should be considered when relating reported averages to individual circumstances.

The Diary survey PUMD are organized into five major data files for each quarter: 1. FMLD - a file with characteristics, income, and summary level expenditures for the household 2. MEMD - a file with characteristics and income for each member in the household
3. EXPD - a detailed weekly expenditure file categorized by UCC 4. DTBD - a detailed annual income file categorized by UCC
5. DTID - a household imputed income file categorized by UCC

Analysis unit

Consumer Unit

Kind of data

Sample survey data [ssd]

Sampling procedure

A. SURVEY SAMPLE DESIGN

Samples for the CE are national probability samples of households designed to be representative of the total U. S. civilian population. Eligible population includes all civilian noninstitutional persons.

The first step in sampling is the selection of primary sampling units (PSUs), which consist of counties (or parts thereof) or groups of counties. The set of sample PSUs used for the 2005 sample is composed of 102 areas. The design classifies the PSUs into four categories:

• 28 "A" certainty PSUs are Metropolitan Statistical Areas (MSA's) with a population greater than 1.5 million. • 42 "B" PSUs, are medium-sized MSAs. • 16 "C" PSUs are nonmetropolitan areas that are included in the CPI. • 16 "D" PSUs are nonmetropolitan areas where only the urban population data will be included in the CPI.

The sampling frame (that is, the list from which housing units were chosen) for the 2005 survey is generated from the 2000 Population Census file. The sampling frame is augmented by new construction permits and by techniques used to eliminate recognized deficiencies in census coverage. All Enumeration Districts (EDs) from the Census that fail to meet the criterion for good addresses for new construction, and all EDs in nonpermit-issuing areas are grouped into the area segment frame.

To the extent possible, an unclustered sample of units is selected within each PSU. This lack of clustering is desirable because the sample size of the Diary Survey is small relative to other surveys, while the intraclass correlations for expenditure characteristics are relatively large. This suggests that any clustering of the sample units could result in an unacceptable increase in the within-PSU variance and, as a result, the total variance.

Each selected sample unit is requested to keep two 1-week diaries of expenditures over consecutive weeks. The earliest possible day for placing a diary with a household is predesignated with each day of the week having an equal chance to be the first of the reference week. The diaries are evenly spaced throughout the year.

B. COOPERATION LEVELS

The annual target sample size at the United States level for the Diary Survey is 7,800 participating sample units. To achieve this target the total estimated work load is 11,275 sample units. This allows for refusals, vacancies, or nonexistent sample unit addresses.

Each participating sample unit selected is asked to keep two 1-week diaries. Each diary is treated independently, so response rates are based on twice the number of housing units sampled.

Mode of data collection

Computer Assisted Personal Interview [capi]

Response rate

The response rate for the 2005 Diary Survey is 68.9%. This response rate refers to all diaries in the year.

Monthly Actual Data from January 1996.Covers: -Consumer Sentiment Index - Age 18-24, Age 25-44, Age over 45. -Consumer Sentiment Index - Live with children < 18, Does not live with child < 18. - Consumer Sentiment Index - Tenant, Mortgagee, Owned. - Consumer Sentiment Index - Coalition, ALP, Democrat, Others. - Consumer Sentiment Index - Manager & Professional, Paraprofessional & Trades, Sales & Clerical, Labourer & Operator, Retiree, Unemployed, Not working. - Consumer Sentiment Index - Male, Female. - Consumer Sentiment Index - Primary, Secondary, Trade, Tertiary. - Consumer Sentiment Index - Up to 20k, 20-40k, 40-60k, over 60k. The survey is conduct monthly by telephone and the sample size is typically 1200 households. Each respondent is characterized by: gender, age, occupation, education, political party preference, home ownership, household income, and postcode. The Survey is used to compile the following Reports. - Westpac-Melbourne Institute Survey of Consumer Sentiment. - Westpac-Melbourne Institute Survey of Consumer Sentiment: NSW, Vic., Qld, WA, SA.

The Consumer Demographic database is comprised of over 80 sources and includes over 400 different data points for each individual in a household with complete PII. The fields provided include demographics, psychographic, lifestyle criteria, buying behavior, and real property identification.

Each record is ranked by confidence and only the highest quality data is used. The database is multi-sourced and contains both compiled and originated U.S. data. Additionally, the data goes through intensive cleansing including deceased processing and NCOA.

BIGDBM Privacy Policy: https://bigdbm.com/privacy.html

The chart provides an insightful analysis of the estimated sales amounts for Consumer Electronics stores across various platforms. Custom Cart stands out, generating a significant portion of sales with an estimated amount of $1.23T, which is 94.93% of the total sales in this category. Following closely, Shopify accounts for $28.86B in sales, making up 2.23% of the total. Salesforce Commerce Cloud also shows notable performance, contributing $14.42B to the total sales, representing 1.11%. This data highlights the sales dynamics and the varying impact of each platform on the Consumer Electronics market.

Ipsos Global @dvisor wave 52 was conducted on December 3 and December 17, 2013. It included the following question sections: A: Demographic Profile, B: Consumer Confidence, R: Small Business/Executive Decision Makers Demo, FV: Christmas Questions.

In late 2020, Hispanic and African American consumers each accounted for nearly a tenth all Amazon retail spending in the United States. Meanwhile, white consumers led the list, representing over 70 percent of the e-commerce platform's consumer spending share.

Ipsos Global @dvisor wave 39 was conducted on November 6 and November 20, 2012. It included the following question sections: A: Demographic Profile, B: Consumer Confidence, R: Small Business/Executive Decision Makers Demo, GD: Sociologue.

Delving into the Consumer Electronics sector, our data presents a revealing look at store distribution by region, highlighting regional preferences and market penetration in this niche. United States leads with 35.25K stores, which is 33.90% of the total. United Kingdom follows, contributing 10.18K stores, which is 9.79% of the total. India comes third, with 6.33K stores, making up 6.09% of the total.

Sourcing accurate and up-to-date geodemographic data across Asia and MENA has historically been difficult for retail brands looking to expand their store networks in these regions. Either the data does not exist or it isn't readily accessible or updated regularly.

GapMaps uses known population data combined with billions of mobile device location points to provide highly accurate and globally consistent geodemographic datasets across Asia and MENA at 150m x 150m grid levels in major cities and 1km grids outside of major cities.

With this information, brands can get a detailed understanding of who lives in a catchment, where they work and their spending potential which allows you to:

• Better understand your customers
• Identify optimal locations to expand your retail footprint
• Define sales territories for franchisees
• Run targeted marketing campaigns.

Premium geodemographics data for Asia and MENA includes the latest estimates (updated annually) on:

1. Population (how many people live in your local catchment)
2. Demographics (who lives within your local catchment)
3. Worker population (how many people work within your local catchment)
4. Consuming Class and Premium Consuming Class (who can can afford to buy goods & services beyond their basic needs and /or shop at premium retailers)
5. Retail Spending (Food & Beverage, Grocery, Apparel, Other). How much are consumers spending on retail goods and services by category.

Primary Use Cases for GapMaps Geodemographic Data:

1. Retail (eg. Fast Food/ QSR, Cafe, Fitness, Supermarket/Grocery)
2. Customer Profiling: get a detailed understanding of the demographic profile of your customers, where they work and their spending potential
3. Analyse your trade areas at a granular 150m x 150m grid levels using all the key metrics
4. Site Selection: Identify optimal locations for future expansion and benchmark performance across existing locations.
5. Target Marketing: Develop effective marketing strategies to acquire more customers.

6. Integrate GapMaps demographic data with your existing GIS or BI platform to generate powerful visualizations.

7. Commercial Real-Estate (Brokers, Developers, Investors, Single & Multi-tenant O/O)

8. Tenant Recruitment

9. Target Marketing

10. Market Potential / Gap Analysis

11. Marketing / Advertising (Billboards/OOH, Marketing Agencies, Indoor Screens)

12. Customer Profiling

13. Target Marketing

14. Market Share Analysis

analyze the consumer expenditure survey (ce) with r the consumer expenditure survey (ce) is the primo data source to understand how americans spend money. participating households keep a running diary about every little purchase over the year. those diaries are then summed up into precise expenditure categories. how else are you gonna know that the average american household spent $34 (±2) on bacon, $826 (±17) on cellular phones, and $13 (±2) on digital e-readers in 2011? an integral component of the market basket calculation in the consumer price index, this survey recently became available as public-use microdata and they're slowly releasing historical files back to 1996. hooray! for a t aste of what's possible with ce data, look at the quick tables listed on their main page - these tables contain approximately a bazillion different expenditure categories broken down by demographic groups. guess what? i just learned that americans living in households with $5,000 to $9,999 of annual income spent an average of $283 (±90) on pets, toys, hobbies, and playground equipment (pdf page 3). you can often get close to your statistic of interest from these web tables. but say you wanted to look at domestic pet expenditure among only households with children between 12 and 17 years old. another one of the thirteen web tables - the consumer unit composition table - shows a few different breakouts of households with kids, but none matching that exact population of interest. the bureau of labor statistics (bls) (the survey's designers) and the census bureau (the survey's administrators) have provided plenty of the major statistics and breakouts for you, but they're not psychic. if you want to comb through this data for specific expenditure categories broken out by a you-defined segment of the united states' population, then let a little r into your life. fun starts now. fair warning: only analyze t he consumer expenditure survey if you are nerd to the core. the microdata ship with two different survey types (interview and diary), each containing five or six quarterly table formats that need to be stacked, merged, and manipulated prior to a methodologically-correct analysis. the scripts in this repository contain examples to prepare 'em all, just be advised that magnificent data like this will never be no-assembly-required. the folks at bls have posted an excellent summary of what's av ailable - read it before anything else. after that, read the getting started guide. don't skim. a few of the descriptions below refer to sas programs provided by the bureau of labor statistics. you'll find these in the C:\My Directory\CES\2011\docs directory after you run the download program. this new github repository contains three scripts: 2010-2011 - download all microdata.R lo op through every year and download every file hosted on the bls's ce ftp site import each of the comma-separated value files into r with read.csv depending on user-settings, save each table as an r data file (.rda) or stat a-readable file (.dta) 2011 fmly intrvw - analysis examples.R load the r data files (.rda) necessary to create the 'fmly' table shown in the ce macros program documentation.doc file construct that 'fmly' table, using five quarters of interviews (q1 2011 thru q1 2012) initiate a replicate-weighted survey design object perform some lovely li'l analysis examples replicate the %mean_variance() macro found in "ce macros.sas" and provide some examples of calculating descriptive statistics using unimputed variables replicate the %compare_groups() macro found in "ce macros.sas" and provide some examples of performing t -tests using unimputed variables create an rsqlite database (to minimize ram usage) containing the five imputed variable files, after identifying which variables were imputed based on pdf page 3 of the user's guide to income imputation initiate a replicate-weighted, database-backed, multiply-imputed survey design object perform a few additional analyses that highlight the modified syntax required for multiply-imputed survey designs replicate the %mean_variance() macro found in "ce macros.sas" and provide some examples of calculating descriptive statistics using imputed variables repl icate the %compare_groups() macro found in "ce macros.sas" and provide some examples of performing t-tests using imputed variables replicate the %proc_reg() and %proc_logistic() macros found in "ce macros.sas" and provide some examples of regressions and logistic regressions using both unimputed and imputed variables replicate integrated mean and se.R match each step in the bls-provided sas program "integr ated mean and se.sas" but with r instead of sas create an rsqlite database when the expenditure table gets too large for older computers to handle in ram export a table "2011 integrated mean and se.csv" that exactly matches the contents of the sas-produced "2011 integrated mean and se.lst" text file click here to view these three scripts for...