According to data gathered in late 2024, ** percent of adults aged 65 years or over watched news on TV at least sometimes, more than double the share of adults under ** who did the same. Older news consumers were more likely to turn to print and TV than their younger counterparts, although also increased their news consumption via podcasts.

Social media was by far the most popular news platform among 18 to 34-year-olds in the United States, with 47 percent of respondents to a survey held in August 2022 saying that they used social networks for news on a daily basis. By comparison, adults over 65 years old mostly used network news to keep up to date.

The decline of newspapers In the past, the reasons to regularly go out and purchase a print newspaper were many. Used not only for news but also apartment hunting, entertainment, and job searches (among other things), newspapers once served multiple purposes. This is no longer the case, with first television and then the internet taking care of consumer needs once covered by printed papers. Indeed, the paid circulation of daily weekday newspapers in the United States has fallen dramatically since the 1980s with no sign of future improvement.

News consumption habits

A survey on news consumption by gender found that 50 percent of women use either online-only news sites or social media for news each day, and 51 percent of male respondents said the same. Social media was by far the most used daily news platform among U.S. Millennials, and the same was true of Gen Z. One appeal of online news is that it often comes at no cost to the consumer. Paying for news found via digital outlets is not yet commonplace in the United States, with only 21 percent of U.S. consumers responding to a study held in early 2021 reporting having paid for online news content in the last year.

Survey data collected in Canada, 2019. n = 1539. Using, Age, Facebook use and meme understanding to determine differences between demographics in relation to Instagram use

Cable TV news consumption is on the decline. Adults aged between 18 and 34 years old were the least likely to use cable TV networks as a source of news, with a survey held in the United States in August 2022 revealing that 45 percent never did so. Younger consumers preferred social media sites for keeping up to date, and whilst their older peers turned to cable news more frequently, network news was still a more popular daily news source.

Falling cable news ratings

Back in 2017, FOX News, the leading cable news network in the United States, had an average of almost 470 thousand viewers in the primetime demo. With the exception of 2020 where news consumption soared during the COVID-19 pandemic, ratings have fallen consecutively each year, and by 2022, FOX’s average viewer count sank to 341 thousand. CNN and MSNBC saw even greater drops in their audiences, with the latter seeing its ratings fall by more than 2.5 times between 2017 and 2022.

Why the drop in ratings?

Cable and satellite TV is no longer the norm: only adults aged 60 or above express a preference for traditional TV over video streaming services and apps, and among certain age groups the share who preferred the latter was over 70 percent. Indeed, a 2022 survey found that the majority of Gen Z, millennials, and Gen X did not have a cable subscription. The main reason for cutting the cord was price, with over a third of adults saying that cable was simply too expensive.

A survey conducted in the United States in August 2022 found that white adults were the least frequent users of social media as a news source, with a third stating that they never used social networks for news. Conversely, Black Americans were the most likely to use social media for news on a daily basis.

Which countries spent the most and least time on social media?

According to data collected during the first quarter of 2020, adults aged 18 to 34 spent more time browsing the web via smartphone than any other age group in the United States. Overall media consumption was highest among adults aged 50 to 64 during that period. Traditional media Traditional media is gradually losing its appeal to younger, more tech-savvy generations. While television consumption is ******* among adults who have not grown up with the internet or other digital channels, young Millennials and Gen Z tend to prefer non-linear forms of news and entertainment. Data on the median age of media users in the U.S. showed that the average age of TV viewers and print magazine readers was higher than that of internet users in 2020, and similar generational trends can be observed in many digitally developed markets globally. Impact of COVID-19 on media usage The onset of the coronavirus (COVID-19) pandemic boosted media consumption across the United States and worldwide in 2020. While the average time spent with traditional media ********* for the first time in over a decade, digital media consumption saw a particularly impressive spike that year due to remote working and schooling setups. In the following years, the gap between traditional and digital media consumption is expected to widen even further.

80% of parents say that their children under the age of 11 watch YouTube regularly.

The news is an efficient way to share information and plays an important role in shaping and reflecting cultural values and norms. However, research examining news consumption and abortion attitudes is limited. In this exploratory study, we analyzed data from a nationally representative sample of 886 US adults to assess whether self-reported frequency of news consumption—by news format (e.g., television, radio, newspaper, social media), news leaning (i.e., liberal, neutral, conservative), and total sum (i.e., total amount of consumption across leanings)—predicted abortion attitudes and complexity in attitudes. We conducted Poisson and negative binomial regression analyses controlling for demographic variables. We found that gender, political affiliation, Bible literalism, educational attainment, and abortion identity were significant predictors. While we did not observe a relationship between news format and abortion attitudes, we did find that the associations between news leaning and the total sum of news consumed varied across abortion identity. Our findings suggest that attitudes toward abortion may be differentially influenced by partisan news across abortion identity. After Dobbs v. Jackson, there is a need for advocates to tailor strategies to different sub-groups, promote media literacy, and encourage the use of diverse and balanced news sources to foster more informed views on abortion.

The most significant cohorts of users on Instagram are aged 18 – 24.

The graph presents the frequency of national evening network news television consumption among the U.S. population in 2013 and 2016. According to the source,** percent of all respondents stated they had often watched national evening TV network news in 2013.

The number of people that intentionally avoid the news is growing. This could have several personal and societal implications. Previous research exposed various motives to avoid news, which lead to different manifestations of news avoidance, and consequently different implications. However, so far less is known about the differences in news avoidance types. In this study, we aim to explore different profiles of news avoiders beyond demographics, based on their motives to avoid news, values in life and personality traits. We analyze how this relates to background characteristics, the degree of news avoidance (occasional, regular, consistent), and news consumption. We rely on a survey conducted in The Netherlands (N = 2798) in March 2022. We conducted a Latent Profile Analysis and found seven news avoiders’ profiles: (1) interested occasional avoider; (2) emotive occasional avoider; (3) critical occasional avoider; (4) status-driven occasional avoider; (5) skeptical frequent avoider; (6) news outsider; and (7) convinced frequent avoider. This provides a nuanced picture of news avoidance.

A survey held in February 2022 revealed that white and Hispanic adults were most likely to read newspapers every day, with 12 percent reporting daily consumption. However, most consumers from all ethnic backgrounds said that they never used newspapers for news.

The global newspaper market, while facing significant digital disruption, maintains a substantial presence, particularly in specific regions and demographics. While precise market size figures are unavailable, a reasonable estimate based on the provided information and industry trends suggests a 2025 market value in the range of $50-75 billion USD. This estimate considers the influence of factors like print readership decline countered by niche publications and sustained demand in certain geographic areas and among specific age groups (e.g., older demographics, specific regions with less internet penetration). The Compound Annual Growth Rate (CAGR) influences projection significantly; a conservative estimate places the CAGR at approximately -2% to 0% for the forecast period (2025-2033), reflecting the ongoing challenges faced by the print media sector. This decline is tempered by the potential for growth in specialized or localized print publications catering to specific interests or communities. Key market drivers include the continued relevance of print media for specific news consumption habits, especially among older generations, and in regions with limited digital access. Trends point towards a shift to niche publications, hyperlocal news sources, and strategic partnerships between print and digital media outlets. Restraints include the persistent decline in print readership due to increasing digital media consumption, rising printing costs, and competition from free online news sources. Segmentation analysis reveals that the older demographic groups (35-50 years and over 45 years) constitute significant segments with greater print readership compared to younger age groups, with weekly and monthly publication frequencies being the most prevalent. Regional differences also exist, with stronger performance expected in certain regions (possibly regions with lower internet penetration rates) and weaker performance in highly digitally saturated regions. The listed companies, comprising a mix of major and regional newspapers, demonstrate the diverse competitive landscape of the market. These companies demonstrate ongoing adaptability to market shifts, possibly through diversifying revenue streams or integrating online content.

The vast majority of TikTok users are below 30 years old. Approximately 37 million Gen-Zers used TikTok in the US.

The Demographic Reports are produced by the Economic, Demographic and Statistical Research unit within the Countywide Service Integration and Planning Management (CSIPM) Division of the Fairfax County Department of Neighborhood and Community Services. Information produced by the Economic, Demographic and Statistical Research unit is used by every county department, board, authority and the Fairfax County Public Schools.

News Application Market Outlook

The global news application market size was valued at approximately USD 4.5 billion in 2023 and is projected to reach USD 8.2 billion by 2032, growing at a compound annual growth rate (CAGR) of 6.8% during the forecast period. This steady growth can be attributed to several factors, including the escalating demand for real-time news updates, the proliferation of smartphones, and increased internet penetration worldwide. The convenience offered by news applications in providing instant access to news stories and updates is a significant growth driver, making them an integral part of the daily lives of users globally. The ongoing shift towards digital consumption of information over traditional media channels is also playing a pivotal role in market expansion.

One of the key growth factors of the news application market is the increasing consumer inclination towards digital news consumption. With the advent of the internet and smartphones, traditional print media has seen a decline, while digital news consumption has surged. This trend is driven by younger demographics who prefer the immediacy and accessibility of digital platforms. News applications have capitalized on this trend by offering personalized content, push notifications, and multimedia elements that enhance user engagement. Additionally, the rise of social media as a channel for news dissemination has further bolstered the demand for news applications that aggregate and curate content from various sources to deliver comprehensive news experiences.

Another significant growth factor is the technological advancements that are continuously being integrated into news applications. Features such as artificial intelligence (AI) and machine learning are being employed to personalize content delivery, improve user experience, and gather insights into user behaviors. AI-driven algorithms can analyze user preferences and habits to suggest relevant news articles, thus enhancing user satisfaction and retention. Furthermore, the incorporation of voice search and real-time language translation is making news applications more accessible to a diverse range of users globally, thus expanding their market reach. These advancements are not only enriching the user experience but also opening new avenues for monetization through targeted advertising and premium content offerings.

The emphasis on content diversity and multimedia integration is also propelling the growth of the news application market. As users seek engaging and interactive content, news applications are increasingly offering a mix of text, video, and audio content to capture user interest. This approach caters to varied user preferences, allowing consumers to choose how they consume news, whether by reading articles, watching video reports, or listening to audio briefings. The ability to provide a holistic multimedia news experience is attracting a broader audience base and increasing the time spent on these applications, thereby driving market growth. Additionally, partnerships with content creators and media companies are enhancing the content offerings of news applications, making them more competitive and appealing to users.

In addition to technological advancements, the emergence of Journal App platforms is transforming how users engage with news content. These apps provide a personalized space for users to curate their news interests, track their reading habits, and reflect on the information they consume. By integrating features such as note-taking and daily summaries, Journal Apps enhance user interaction with news, allowing for a more thoughtful and organized approach to digital news consumption. This trend is particularly appealing to users who seek to maintain a record of their learning journey and insights gained from various news sources.

Regionally, North America currently dominates the news application market, driven by high smartphone penetration, advanced network infrastructure, and a tech-savvy population. However, the Asia Pacific region is expected to witness the fastest growth during the forecast period. Factors such as a burgeoning middle class, increasing smartphone adoption, and expanding internet connectivity are contributing to this growth. Countries like India and China are major contributors to the regional market due to their large population base and rapid digital transformation. European markets are also experiencing steady growth, with increased adoption of digital news platforms and a strong emphasis on personalized content delivery. Meanwhile, Latin America and t

Data associated with the paper: Who Tweets with Their Location? Understanding the Relationship Between Demographic Characteristics and the Use of Geoservices and Geotagging on Twitter Luke Sloan & Jeffrey Morgan

Almost a half of the Russian population usually watched news on Rossiya 1, according to the survey conducted in January 2023. Channel 1 was the second most popular TV channel for getting the latest national and international news.

The digital newspaper publishing market is experiencing robust growth, driven by increasing smartphone and internet penetration globally, coupled with a shift in consumer reading habits towards digital platforms. The market, estimated at $50 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 8% from 2025 to 2033, reaching approximately $95 billion by 2033. Key drivers include the convenience and accessibility of digital news, the ability to personalize news feeds, and the integration of multimedia content (videos, audio, interactive graphics) enriching the user experience. Market segmentation reveals a significant share dominated by smartphone applications, followed by laptops and PCs. Within content types, general news maintains a larger market share, however, the demand for niche, specific-aspect news is also growing rapidly, creating opportunities for specialized publishers. Leading players like Google, The New York Times, and others are leveraging technology like AI-powered content curation and personalized recommendations to enhance user engagement and monetization strategies. Geographical distribution sees North America and Europe leading in market share, but the Asia-Pacific region shows significant potential for future growth due to its expanding digital economy and burgeoning young population actively consuming online news. However, challenges remain, including managing misinformation and maintaining journalistic integrity in a fast-paced digital landscape, as well as competition from free or ad-supported platforms. Despite the rapid growth, the market faces certain restraints. The increasing prevalence of free news sources and ad-blockers poses a significant challenge to revenue generation for digital publishers. Maintaining journalistic standards and combating the spread of misinformation are crucial ongoing concerns. Furthermore, ensuring data privacy and security in the digital environment is paramount for retaining user trust and compliance with regulations. Successfully navigating these challenges requires a multifaceted approach incorporating innovative monetization strategies, strategic partnerships, and a strong commitment to ethical journalistic practices. The growth trajectory remains positive, fueled by technological advancements and evolving consumer preferences, suggesting a bright future for digital newspaper publishing despite these complexities. The continued evolution of the digital news landscape will be determined by the ability of publishers to adapt and innovate.