As of February 2025, ** percent of the YouTube global audience was composed of male users aged between 25 and 34 years, as well as around *** percent of female users of the same age. Male users aged between 35 and 44 years on the platform accounted for **** percent of the total, while women of the same age using YouTube had an audience share of *** percent in the examined period. YouTube’s global popularity The number of monthly active users on YouTube reached almost *** billion in April 2024, making it the second most popular social network on the internet. The platform's popularity spans all over the world, with India and the United States having the largest YouTube audiences. As of April 2024, the audience of YouTube in India was around *** million, while the United States recorded a YouTube audience of around *** million users.

YouTube’s digital revenues One of YouTube's leading monetization methods include advertising, with the company generating around **** billion U.S. dollars in the first quarter of 2024. Additionally, the platform generated over ** million dollars in the United States through in-app purchases, as well as over **** million U.S. dollars in revenues from mobile app users in Japan.

Key YouTube Statistics (Editor’s Choice) YouTube recorded 70 billion monthly active users in March 2023, which includes 55.10% of worldwide active social media users. There have been more than 14 million daily active users currently on YouTube, in the United States of America this platform is accessed by 62% of users. YouTube is touted as the second largest search engine and the second most visited website after Google. Revenue earned by YouTube in the first two quarters of 2023 is around $14.358 billion. In 2023, YouTube Premium and YouTube Music have recorded 80 million subscribers collectively worldwide. YouTube consumers view more than a billion hours of video per day. YouTube has more than 38 million active channels. In the fourth quarter of 2021, YouTube ad revenue has been $8.6 billion. Around 3 million paid subscribers to access YouTube TV. YouTube Premium has around 1 billion paid users. In 2023, YouTube was banned in countries such as China excluding Macau and Hong Kong, Eritrea, Iran, North Korea, Turkmenistan, and South Sudan. With 166 million downloads, the YouTube app has become the second most downloaded entertainment application across the world after Netflix. With 91 million downloads, YouTube Kids has become the sixth most downloaded entertainment app in the world. Nearly 90% of digital consumers access YouTube in the US, making it the most popular social network for watching video content. Over 70% of YouTube viewership takes place on its mobile application. More than 70% of YouTube video content watched by people is suggested by its algorithm. The average duration of a video on YouTube is 12 minutes. An average YouTube user spends 20 minutes and 23 seconds on the platform daily. Around 28% of YouTube videos that are published by popular channels are in the English language. 77% of YouTube users watch comedy content on the platform. With 247 million subscribers, T-Series has become the most subscribed channel on YouTube. Around 50 million users log on to YouTube every day. YouTube's biggest concurrent views record has been at 2.3 billion from when SpaceX has gone live on the platform to unveil Falcon Heavy Rocket. The majority of YouTube users are in the age group of 15 to 35 years in the US. The male-female ratio of YouTube users is 11:9. Apple INC. has been touted as the biggest advertiser on YouTube in 2020 spending $237.15 million. YouTube produced total revenue of $19.7 billion in 2020. As of 2021, the majority of YouTube users (467 million) are from India. It is the most popular platform in the United States with 74 percent of adult users. YouTube contributes to nearly 25% of mobile traffic worldwide. Daily live streaming on YouTube has increased by 45% in total in 2020. In India, around 225 million people are active on the platform each hour as per the 2021 statistics. YouTube Usage and Viewership Statistics #1. YouTube accounts for more than 2 billion monthly active users Around 2.7 billion users log on to YouTube each month. The number of monthly active users of YouTube is expected to grow even further. #2. Around 14.3 billion people visit the platform every month The number of YouTube visitors is far higher compared to Facebook, Amazon, and Instagram. #3. YouTube is accessible across 100 countries in 80 languages. The platform is widely available across different communities and nations. #4. 53.9% of YouTube users are men and 46.1% of women use the platform As of 2023 statistics, 53.9% of men use the platform and 46.1% of women over 18 years are on YouTube. The share in the number of males and females is 1.38 billion and 1.18 billion respectively. Age Group Male Female 18 to 24 8.5% 6% 25 to 34 11.6% 8.6% 35 to 44 9% 7.5% 45 to 54 6.2% 5.7% 55 to 64 4.4% 4.5% Above 65 4.3% 5.4% #5. 99% of YouTube users are active on other social media networks as well. Fewer than 1% of YouTube users are solely dependent on the platform. #6. Users spend around 20 minutes and 23 seconds per day on YouTube on average It is quite a generous amount of time spent on any social network platform. #7. YouTube is the second most visited site worldwide With more than 14 billion visits per month, YouTube has become the second most visited site in the world. However, its parent company Google is the most visited site across the globe. As per the statistics, YouTube is the third most popular searched word on Google. #8. 694000 hours of video content are streamed on YouTube per minute YouTube has outweighed Netflix as well in terms of streaming video content. #9. Over 81% of total internet users have accessed YouTube #10. Nearly 450 million hours of video content are uploaded on YouTube each hour More than 5 billion videos are watched on YouTube per day. #11. India has the maximum numb

80% of parents say that their children under the age of 11 watch YouTube regularly.

At the beginning of 2025, approximately 50.2 percent of YouTube users in the United States were women. By comparison, men made up around 49.8 percent of the platform's user base. From video-hosting to social media YouTube has come a long way from its early 2000s launch as a video-hosting site. As of today, thanks to its social features and the possibility to interact directly with content creators, YouTube is one of the most popular social media platforms worldwide. At the beginning of 2022, the platform counted almost 2.6 billion global users, making it second only to Facebook. A large part of YouTube’s audience is located in the United States, with the country being the second largest market for the popular video platform. In the United States, approximately eight in 10 social media users access YouTube for videos, renting movies and TV shows, live streaming sessions, as well as short-form videos. Video content creators and YouTubers With its proper introduction in English dictionaries around 2016, the term YouTuber has increasingly acquired professional recognition in the media industry. In 2020, it was estimated that YouTube facilitated or supported the creation of 394 thousand jobs in the United States, contributing to the country’s gross domestic product a whopping 20.5 billion U.S. dollars. Despite only a small fraction of content creators on the platform acquiring notoriety and fame, 78 percent of U.S. creators agreed that YouTube had a positive impact on their professional goals. In 2022, the company announced further plans to help creators monetize their efforts on the platform, including a possible marketplace for video NFTs, after iconic YouTube videos like “Charlie Bit my Finger,” and “Nyan Cat” have already been sold for hundreds of thousands of dollars.

YouTube keeps track of the most popular videos that are being seen on the site. Several months' worth of daily trending YouTube video statistics are included in this data set. Data for France and the USA are included. The videos on this list are those that users have liked and have received the most views, comments, and likes from other users. These videos are then displayed on the trending page. The greatest videos are shown at the top of the page by ranking these videos according to a ratio of views, likes, comments, and shares.

This dataset is a daily record of the top trending YouTube videos.

content: Data about daily trending YouTube videos for several months, and counting, is included in this dataset. Up to 200 trending videos are published each day, with data for the US and FR regions (the USA and France, respectively) included.

In the third quarter of 2020, it was found that 77 percent of U.S. internet users aged 15 to 25 years accessed YouTube. YouTube in the United States With over 126 million unique monthly viewers, YouTube is by far the most popular online video property in the United States. The platform’s mobile presence is also significant, as YouTube consistently ranks as the most popular mobile app in the United States based on audience reach. The most popular YouTube partner channels consistently attract dozens of millions of viewers and the top YouTube partner channel in the United States as of March 2019 was music label Universal Music Group (UMG), with over 50 million unique viewers. Music on YouTube Music is one of the most popular types of content on YouTube and as of 2019, half of the U.S. population used YouTube to listen to music on a weekly basis. Music videos frequently go viral and attract a large amount of attention upon release: it is not uncommon for popular releases to rack up 100 million video views within a week. Korean pop phenomenon BTS currently holds the record for the fastest viral video to reach 100 million YouTube streams. Their August 2020 release “Dynamite” only needed one day to accomplish the feat.

YouTube boasts an average of 23.7 hours per month spent by users.

YouTube gets an average of 14.3 billion total worldwide visits every month.

A comprehensive dataset of over 157 up-to-date YouTube statistics for 2025, covering user behavior, demographics, creator earnings, ad performance, Shorts, and AI content trends. Compiled from credible sources such as Pew Research, Statista, eMarketer, Google, and YouTube.

As of June 2023, approximately **** percent of YouTube users in the United States were aged between ** and ** years. ******* users aged ************** accounted for around ** percent of the total. Users aged between ** and ** years represented approximately ** percent of the platform's audience in the United States in the examined period.

Introduction

YouTube Creator Statistics: YouTube is the world's largest video-sharing platform. It was launched in Feb 2005. In 2006 it was purchased by Google in 2006. As of 2024, it is the world’s second most-viewed website after Google search. YouTube has managed to create an unprecedented social impact on the world. It has been instrumental in changing the overall dynamics of social media presence.

It has been a dominant force in shaping internet trends and creating millionaire celebrities. Likewise, it would be interesting to highlight YouTube creator statistics to gain valuable information on how this video-sharing platform has profoundly impacted the internet world.

Dataset

This dataset was created by joyqiaoyue

Released under Other (specified in description)

Contents

Introduction

YouTube vs Vimeo Statistics: In the world of online video platforms, YouTube and Vimeo hold distinct yet influential roles. As a Google property, YouTube has grown to become the world's second-largest search engine, with billions of hours watched daily. Vimeo is oriented toward professionals and businesses seeking hosting services with supported high-quality video and no ads, with advanced collaboration and enterprise-level features.

This article will present some YouTube vs Vimeo statistics for 2025, in comparison with users, engagement, revenue, and market positioning.

YouTube's market share in Poland's social media landscape has fluctuated throughout the observed period, reaching a low of 0.64 percent in August 2024. This figure reflects a dynamic digital environment where various platforms compete for user attention. Despite this relatively small market share, YouTube remains a significant player in Poland's online ecosystem, with its influence extending beyond mere percentages. User demographics and engagement YouTube's popularity in Poland was particularly strong among certain demographics. Women and individuals aged 30 to 49 made up the largest portion of the platform's user base in the country. Interestingly, younger audiences also showed high engagement, with boys aged 7 to 14 spending nearly two hours daily on YouTube in 2023. This diverse user profile underscores YouTube's broad appeal across age groups and genders. Content trends and channel growth The platform's content landscape in Poland was dynamic and evolving. "Piosenki" (songs) topped the list of YouTube search queries in 2023, indicating a strong interest in music-related content. As of September 2024, the children's channel "Bazylland" led Polish YouTube channels with 7.27 million subscribers, followed by gamer and vlogger "Blowek" with 5.33 million. These figures highlight the diverse content ecosystem on YouTube in Poland, ranging from entertainment for young audiences to gaming and vlogging content for older viewers.

In March 2018, heavy Facebook users were likely to use the application for 82.6 hours per month, whereas their activity on the YouTube app reached an average of 18.8 hours per month. Nevertheless, in terms of the two platforms' engagement rate, YouTube had more than doubled online user activity levels compared to Facebook.

Popularity of Facebook

In May 2020, there were almost 19.5 million Facebook users, which was a steady increase from the previous year. The platform is most popular among Poles aged 25 to 34 years old, and women users dominate it. Moreover, most photo-sharing platform users also came from a primary educational background and lived in the countryside. Nearly all of the Polish users accessed Facebook via their mobile phone in 2020. Moreover, Facebook holds the highest advertising reach among the leading social media platforms in Poland, with e-commerce figuring as the most popular industry, with over 32.8 million fans. Looking at the financial results, in 2019, profits from sales or operations of Facebook Poland more than tripled compared to the previous year.

Demographics of YouTube users

Polish people of all ages are open to the socializing and entertaining roles of other popular social media. Popularity wise, YouTube is fast catching up with TV, with at least 88 percent of Poles watching the platform’s video content at least once a month. The most viewed YouTube videos fall under the entertainment and education categories. In 2019, the dominating age group for YouTube users was between 25 to 34 years old and with men accounting for almost 58 percent of all users. Simultaneously, 28 percent of the video-sharing platform users resided in the countryside and mostly had a primary school education background.

This dataset contains two files for analyzing the relationship between the popularity of a certain video and the most relevant/liked comments of said video.

File Descriptions videos-stats.csv: This file contains some basic information about each video, such as the title, likes, views, keyword, and comment count.

comments.csv: For each video in videos-stats.csv, comments.csv contains the top ten most relevant comments as well as said comments' sentiments and likes.

Column Descriptions videos-stats.csv:

Title: Video Title. Video ID: The Video Identifier. Published At: The date the video was published in YYYY-MM-DD. Keyword: The keyword associated with the video. Likes: The number of likes the video received. If this value is -1, the likes are not publicly visible. Comments: The number of comments the video has. If this value is -1, the video creator has disabled comments. Views: The number of views the video got. comments.csv:

Video ID: The Video Identifier. Comment: The comment text. Likes: The number of likes the comment received. Sentiment: The sentiment of the comment. A value of 0 represents a negative sentiment, while values of 1 or 2 represent neutral and positive sentiments respectively. Applicability Sentiment Analysis with comments Text Generation with comments Predicting video likes from comment information Popularity Analysis by Keyword Popularity Analysis Prediction video views from comment information/video statistics In-depth EDA of the Data

Original Data Source: Youtube Statistics

Dataset

This dataset was created by zd6rvteb4 3

Contents

This statistic shows the share of respondents who watch YouTube videos uploaded by friends, family or other non-professional YouTube users in the United Kingdom (UK) in 2015, by demographic. The respondents from 16 to 24 years had a share of 73 percent answering they watch non-professional Youtube videos.

This dataset contains statistics related to the Unleashed You tube channel (UnleashedADL). Unleashed is an open data competition, an initiative of the Office for Digital Government, Department of the Premier and Cabinet. The data is used to monitor the level of engagement activity with the audience, and make the communication effective in regards to the event.

In 2023, men aged between 25 and 34 years represented the largest demographic on YouTube, with over 21 percent of the platform's user base being viewers in this age group. Women in the same age group accounted for approximately 11 percent of the platform's audience in France, while approximately 17 percent of YouTube viewers were women aged between 18 and 24 years. Overall, the platform's audience was composed by more male than female viewers, as 57 percent of men were reported using YouTube in France in 2023.