The global number of smartphone users in was forecast to continuously increase between 2024 and 2029 by in total 1.8 billion users (+42.62 percent). After the ninth consecutive increasing year, the smartphone user base is estimated to reach 6.1 billion users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Australia & Oceania and Asia.

The population share with mobile internet access in North America was forecast to increase between 2024 and 2029 by in total 2.9 percentage points. This overall increase does not happen continuously, notably not in 2028 and 2029. The mobile internet penetration is estimated to amount to 84.21 percent in 2029. Notably, the population share with mobile internet access of was continuously increasing over the past years.The penetration rate refers to the share of the total population having access to the internet via a mobile broadband connection.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the population share with mobile internet access in countries like Caribbean and Europe.

Ziel dieser Studie war es, den Einfluss verschiedener Anreizsysteme auf die Bereitschaft zur Teilnahme an der passiven mobilen Datenerfassung unter deutschen Smartphone-Besitzern experimentell zu messen. Die Daten stammen aus einer Webumfrage unter deutschen Smartphone-Nutzern ab 18 Jahren, die aus einem deutschen, nicht wahrscheinlichen Online-Panel rekrutiert wurden. Im Dezember 2017 beantworteten 1.214 Teilnehmer einen Fragebogen zu den Themen Smartphone-Nutzung und -Fähigkeiten, Datenschutz und Sicherheit, allgemeine Einstellungen gegenüber der Umfrageforschung und Forschungseinrichtungen. Darüber hinaus enthielt der Fragebogen ein Experiment zur Bereitschaft, an der mobilen Datenerhebung unter verschiedenen Anreizbedingungen teilzunehmen. Themen: Besitz von Smartphone, Handy, Desktop- oder Laptop-Computer, Tablet-Computer und/oder E-Book-Reader; Art des Smartphones; Bereitschaft zur Teilnahme an der mobilen Datenerfassung unter verschiedenen Anreizbedingungen; Wahrscheinlichkeit des Herunterladens der App zur Teilnahme an dieser Forschungsstudie; Befragter möchte lieber an der Studie teilnehmen, wenn er 100 Euro erhalten könnte; Gesamtbetrag, den der Befragte für die Teilnahme an der Studie verdienen müsste (offene Antwort); Grund, warum der Befragte nicht an der Forschungsstudie teilnehmen würde; Bereitschaft zur Teilnahme an der Studie für einen Anreiz von insgesamt 60 Euro; Bereitschaft zur Aktivierung verschiedener Funktionen beim Herunterladen der App (Interaktionshistorie, Smartphone-Nutzung, Merkmale des sozialen Netzwerks, Netzqualitäts- und Standortinformationen, Aktivitätsdaten); vorherige Einladung zum Herunterladen der Forschungs-App; Herunterladen der Forschungs-App; Häufigkeit der Nutzung des Smartphones; Smartphone-Aktivitäten (Browsen, E-Mails, Fotografieren, Anzeigen/Post-Social-Media-Inhalte, Einkaufen, Online-Banking, Installieren von Apps, Verwenden von GPS-fähigen Apps, Verbinden über Bluethooth, Spielen, Streaming von Musik/Videos); Selbsteinschätzung der Kompetenz im Umgang mit dem Smartphone; Einstellung zu Umfragen und Teilnahme an Forschungsstudien (persönliches Interesse, Zeitverlust, Verkaufsgespräch, interessante Erfahrung, nützlich); Vertrauen in Institutionen zum Datenschutz (Marktforschungsunternehmen, Universitätsforscher, Regierungsbehörden wie das Statistische Bundesamt, Mobilfunkanbieter, App-Unternehmen, Kreditkartenunternehmen, Online-Händler und Social-Media-Plattformen); allgemeine Datenschutzbedenken; Gefühl der Datenschutzverletzung durch Banken und Kreditkartenunternehmen, Steuerbehörden, Regierungsbehörden, Marktforschung, soziale Netzwerke, Apps und Internetbrowser; Bedenken zur Datensicherheit bei Smartphone-Aktivitäten für Forschungszwecke (Online-Umfrage, Umfrage-Apps, Forschungs-Apps, SMS-Umfrage, Kamera, Aktivitätsdaten, GPS-Ortung, Bluetooth). Demographie: Geschlecht, Alter; Bundesland; höchster Schulabschluss; höchstes berufliches Bildungsniveau. Zusätzlich verkodet wurden: laufende Nummer; Dauer (Reaktionszeit in Sekunden); Gerätetyp, mit dem der Fragebogen ausgefüllt wurde. The goal of this study was to experimentally measure the influence of different incentive schemes on the willingness to participate in passive mobile data collection among German smartphone owners. The data come from a web survey among German smartphone users 18 years and older who were recruited from a German nonprobability online panel. In December 2017, 1,214 respondents completed a questionnaire on smartphone use and skills, privacy and security concerns, general attitudes towards survey research and research institutions. In addition, the questionnaire included an experiment on the willingness to participate in mobile data collection under different incentive conditions. Topics: Ownership of smartphone, cell phone, desktop or laptop computer, tablet computer, and/or e-book reader; type of smartphone; willingness to participate in mobile data collection under different incentive conditions; likelihood of downloading the app to particiapte in this research study; respondent would rather participate in the study if he could receive 100 euros; total amount to be earned for the respondent ot participate in the study (open answer); reason why the respondent wouldn´t participate in the research study; willlingness to participate in the study for an incentive of 60 euros in total; willingness to activate different functions when downloading the app (interaction history, smartphone usage, charateristics of the social network, network quality and location information, activity data); previous invitation for research app download; research app download; frequency of smartphone use; smartphone activities (browsing, e-mails, taking pictures, view/ post social media content, shopping, online banking, installing apps, using GPS-enabled apps, connecting via Bluethooth, playing games, stream music/ videos); self-assessment of smartphone skills; attitude towards surveys and participaton at research studies (personal interest, waste of time, sales pitch, interesting experience, useful); trust in institutions regarding data privacy (market research companies, university researchers, government authorities such as the Federal Statistical Office, mobile service provider, app companies, credit card companies, online retailer, and social media platforms); general privacy concern; feeling of privacy violation by banks and credit card companies, tax authorities, government agencies, market research, social networks, apps, and internet browsers; concern regarding data security with smartphone activities for research purposes (online survey, survey apps, research apps, SMS survey, camera, activity data, GPS location, Bluetooth). Demography: sex, age; federal state; highest level of school education; highest level of vocational education. Additionally coded was: running number; duration (response time in seconds); device type used to fill out the questionnaire.

Unlock the Power of Behavioural Data with GDPR-Compliant Clickstream Insights.

Swash clickstream data offers a comprehensive and GDPR-compliant dataset sourced from users worldwide, encompassing both desktop and mobile browsing behaviour. Here's an in-depth look at what sets us apart and how our data can benefit your organisation.

User-Centric Approach: Unlike traditional data collection methods, we take a user-centric approach by rewarding users for the data they willingly provide. This unique methodology ensures transparent data collection practices, encourages user participation, and establishes trust between data providers and consumers.

Wide Coverage and Varied Categories: Our clickstream data covers diverse categories, including search, shopping, and URL visits. Whether you are interested in understanding user preferences in e-commerce, analysing search behaviour across different industries, or tracking website visits, our data provides a rich and multi-dimensional view of user activities.

GDPR Compliance and Privacy: We prioritise data privacy and strictly adhere to GDPR guidelines. Our data collection methods are fully compliant, ensuring the protection of user identities and personal information. You can confidently leverage our clickstream data without compromising privacy or facing regulatory challenges.

Market Intelligence and Consumer Behaviuor: Gain deep insights into market intelligence and consumer behaviour using our clickstream data. Understand trends, preferences, and user behaviour patterns by analysing the comprehensive user-level, time-stamped raw or processed data feed. Uncover valuable information about user journeys, search funnels, and paths to purchase to enhance your marketing strategies and drive business growth.

High-Frequency Updates and Consistency: We provide high-frequency updates and consistent user participation, offering both historical data and ongoing daily delivery. This ensures you have access to up-to-date insights and a continuous data feed for comprehensive analysis. Our reliable and consistent data empowers you to make accurate and timely decisions.

Custom Reporting and Analysis: We understand that every organisation has unique requirements. That's why we offer customisable reporting options, allowing you to tailor the analysis and reporting of clickstream data to your specific needs. Whether you need detailed metrics, visualisations, or in-depth analytics, we provide the flexibility to meet your reporting requirements.

Data Quality and Credibility: We take data quality seriously. Our data sourcing practices are designed to ensure responsible and reliable data collection. We implement rigorous data cleaning, validation, and verification processes, guaranteeing the accuracy and reliability of our clickstream data. You can confidently rely on our data to drive your decision-making processes.

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The presence of business in the digital space is a must now. Indeed, there’s hardly any company, be it a small startup or an international corporation, that wouldn’t be available online. For this, the company may use one of two options — to develop an app or a website, or both.

In the case of a limited budget, business owners often have to make a choice. Thus, considering that mobile traffic bypassed the desktop’s in 2016 and continues to grow, it becomes obvious that the business should become accessible and convenient for smartphone users. But what is better a responsive website or a mobile application?

Entrepreneurs often turn to development companies to ask this question. Lacking sufficient knowledge, they hope to get answers to their questions from people with experience in this field. So, we decided to compile a guide that will give you clear and understandable information.

Mobile app

https://www.googleapis.com/download/storage/v1/b/kaggle-user-content/o/inbox%2F4686357%2F0541557795519f24d812f78dfb51867e%2Fimage4.png?generation=1584955894277647&alt=media" alt="">

Let's look at the stats. It will help you understand why a mobile app may be the obvious choice for your client.

In 2019, smartphone users installed about 204 billion(!) applications on their devices. On average, this is more than 26 applications per inhabitant of the planet Earth. And if this is not enough evidence, here’s one more point. The expected revenue of mobile applications will be $189 billion in 2020.

It sounds impressive, but this does not mean that a mobile application is something indispensable for every business. Not at all. Let's go through the pros and cons of a mobile application and try to understand when it is needed.

Pros

• A new level of interaction. Mobile applications are a more convenient method of interaction. They load and process content faster. One more useful feature is notifications. Perhaps, applications are the best way to inform users about new updates, promotions, and other news (who will read long letters in the mail?).
• Personalized targeting. Mobile applications are ideal for products or services that need to be used on an ongoing basis. The options like creating accounts, entering profile information, etc., make applications more personalized than websites. All this allows the business to target their audience more accurately without wasting money.
• Offline usage. That’s another major advantage. Applications can provide users with access to content without an internet connection.

Cons

• Development costs. In order to reach the maximum audience with a mobile app, it is necessary to cover two main operating systems — iOS and Android. Development for each OS can be too expensive for small business owners and they will have to make difficult choices. The way out of this situation is cross-platform development. Why? Because there’s no need to guess which platform targets prefer using — iOS or Android. Instead, you create just one app that runs seamlessly on both platforms.

• Maintenance. The application is a technical product that needs constant support. Upgrades should be carried out in a timely manner. Often, users need to personally update applications by downloading a new version, which is annoying. Regular bug-fixing for various devices (smartphones, tablets) and different operating systems might be a real problem. Plus, any update should be confirmed by the store where the application is placed.

• Suitable for businesses that provide interactive and personalized content (refers to all lifestyle and healthcare solutions), require regular app usage (for instance, to-do lists), rely on visual interaction and so on. For games, like Angry Birds, creating an app is also a wise choice.

Website

https://www.googleapis.com/download/storage/v1/b/kaggle-user-content/o/inbox%2F4686357%2Fd4f5bf1fdd0d0e65fae38c7251f56f13%2Fimage1.jpg?generation=1584955919738648&alt=media" alt="">

In order to be convenient for users of mobile devices, a website should be responsive. We want to make an emphasis on this since it is critically important. Most of the traffic on the Internet comes from mobile devices, so your website should be adaptable, or in other words, mobile-friendly. If a mobile user needs to zoom in all the necessary elements and text to see something, they will immediately quit your website.

On the other hand, a responsive website has the following benefits.

Pros

• Maintenance. Maintaining a website is less costly. When compared to applications where the user mu...

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Login Data Set for Risk-Based Authentication

Synthesized login feature data of >33M login attempts and >3.3M users on a large-scale online service in Norway. Original data collected between February 2020 and February 2021.

This data sets aims to foster research and development for Risk-Based Authentication (RBA) systems. The data was synthesized from the real-world login behavior of more than 3.3M users at a large-scale single sign-on (SSO) online service in Norway.

The users used this SSO to access sensitive data provided by the online service, e.g., a cloud storage and billing information. We used this data set to study how the Freeman et al. (2016) RBA model behaves on a large-scale online service in the real world (see Publication). The synthesized data set can reproduce these results made on the original data set (see Study Reproduction). Beyond that, you can use this data set to evaluate and improve RBA algorithms under real-world conditions.

WARNING: The feature values are plausible, but still totally artificial. Therefore, you should NOT use this data set in productive systems, e.g., intrusion detection systems.

Overview

The data set contains the following features related to each login attempt on the SSO:

    Feature
    Data Type
    Description
    Range or Example




    IP Address
    String
    IP address belonging to the login attempt
    0.0.0.0 - 255.255.255.255


    Country
    String
    Country derived from the IP address
    US


    Region
    String
    Region derived from the IP address
    New York


    City
    String
    City derived from the IP address
    Rochester


    ASN
    Integer
    Autonomous system number derived from the IP address
    0 - 600000


    User Agent String
    String
    User agent string submitted by the client
    Mozilla/5.0 (Windows NT 10.0; Win64; ...


    OS Name and Version
    String
    Operating system name and version derived from the user agent string
    Windows 10


    Browser Name and Version
    String
    Browser name and version derived from the user agent string
    Chrome 70.0.3538


    Device Type
    String
    Device type derived from the user agent string
    (mobile, desktop, tablet, bot, unknown)1


    User ID
    Integer
    Idenfication number related to the affected user account
    [Random pseudonym]


    Login Timestamp
    Integer
    Timestamp related to the login attempt
    [64 Bit timestamp]


    Round-Trip Time (RTT) [ms]
    Integer
    Server-side measured latency between client and server
    1 - 8600000


    Login Successful
    Boolean
    True: Login was successful, False: Login failed
    (true, false)


    Is Attack IP
    Boolean
    IP address was found in known attacker data set
    (true, false)


    Is Account Takeover
    Boolean
    Login attempt was identified as account takeover by incident response team of the online service
    (true, false)

Data Creation

As the data set targets RBA systems, especially the Freeman et al. (2016) model, the statistical feature probabilities between all users, globally and locally, are identical for the categorical data. All the other data was randomly generated while maintaining logical relations and timely order between the features.

The timestamps, however, are not identical and contain randomness. The feature values related to IP address and user agent string were randomly generated by publicly available data, so they were very likely not present in the real data set. The RTTs resemble real values but were randomly assigned among users per geolocation. Therefore, the RTT entries were probably in other positions in the original data set.

The country was randomly assigned per unique feature value. Based on that, we randomly assigned an ASN related to the country, and generated the IP addresses for this ASN. The cities and regions were derived from the generated IP addresses for privacy reasons and do not reflect the real logical relations from the original data set.

The device types are identical to the real data set. Based on that, we randomly assigned the OS, and based on the OS the browser information. From this information, we randomly generated the user agent string. Therefore, all the logical relations regarding the user agent are identical as in the real data set.

The RTT was randomly drawn from the login success status and synthesized geolocation data. We did this to ensure that the RTTs are realistic ones.

Regarding the Data Values

Due to unresolvable conflicts during the data creation, we had to assign some unrealistic IP addresses and ASNs that are not present in the real world. Nevertheless, these do not have any effects on the risk scores generated by the Freeman et al. (2016) model.

You can recognize them by the following values:

ASNs with values >= 500.000

IP addresses in the range 10.0.0.0 - 10.255.255.255 (10.0.0.0/8 CIDR range)

Study Reproduction

Based on our evaluation, this data set can reproduce our study results regarding the RBA behavior of an RBA model using the IP address (IP address, country, and ASN) and user agent string (Full string, OS name and version, browser name and version, device type) as features.

The calculated RTT significances for countries and regions inside Norway are not identical using this data set, but have similar tendencies. The same is true for the Median RTTs per country. This is due to the fact that the available number of entries per country, region, and city changed with the data creation procedure. However, the RTTs still reflect the real-world distributions of different geolocations by city.

See RESULTS.md for more details.

Ethics

By using the SSO service, the users agreed in the data collection and evaluation for research purposes. For study reproduction and fostering RBA research, we agreed with the data owner to create a synthesized data set that does not allow re-identification of customers.

The synthesized data set does not contain any sensitive data values, as the IP addresses, browser identifiers, login timestamps, and RTTs were randomly generated and assigned.

Publication

You can find more details on our conducted study in the following journal article:

Pump Up Password Security! Evaluating and Enhancing Risk-Based Authentication on a Real-World Large-Scale Online Service (2022) Stephan Wiefling, Paul René Jørgensen, Sigurd Thunem, and Luigi Lo Iacono. ACM Transactions on Privacy and Security

Bibtex

@article{Wiefling_Pump_2022, author = {Wiefling, Stephan and Jørgensen, Paul René and Thunem, Sigurd and Lo Iacono, Luigi}, title = {Pump {Up} {Password} {Security}! {Evaluating} and {Enhancing} {Risk}-{Based} {Authentication} on a {Real}-{World} {Large}-{Scale} {Online} {Service}}, journal = {{ACM} {Transactions} on {Privacy} and {Security}}, doi = {10.1145/3546069}, publisher = {ACM}, year = {2022} }

License

This data set and the contents of this repository are licensed under the Creative Commons Attribution 4.0 International (CC BY 4.0) license. See the LICENSE file for details. If the data set is used within a publication, the following journal article has to be cited as the source of the data set:

Stephan Wiefling, Paul René Jørgensen, Sigurd Thunem, and Luigi Lo Iacono: Pump Up Password Security! Evaluating and Enhancing Risk-Based Authentication on a Real-World Large-Scale Online Service. In: ACM Transactions on Privacy and Security (2022). doi: 10.1145/3546069

Few (invalid) user agents strings from the original data set could not be parsed, so their device type is empty. Perhaps this parse error is useful information for your studies, so we kept these 1526 entries.↩︎

English(North America) Scripted Monologue Smartphone and PC speech dataset, collected from monologue based on given scripts, covering common expressions. Transcribed with text content and other attributes. Our dataset was collected from extensive and diversify speakers(302 North American), geographicly speaking, enhancing model performance in real and complex tasks.Quality tested by various AI companies. We strictly adhere to data protection regulations and privacy standards, ensuring the maintenance of user privacy and legal rights throughout the data collection, storage, and usage processes, our datasets are all GDPR, CCPA, PIPL complied.

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This dataset provides information about user subscriptions and related details. It includes the following columns:

User ID: A unique identifier for each user.

Serial Number: Another identifier related to the user or their subscription.

Subscription Type: The type of subscription the user has (Basic or Standard).

Monthly Revenue: The revenue generated from the user on a monthly basis.

Join Date: The date when the user joined the subscription service.

Last Payment Date: The date when the user last made a payment.

Country: The country where the user is located.

Age: The age of the user.

Gender: The gender of the user.

Device: The type of device the user typically uses (Tablet, Mobile, Desktop).

Plan Duration: The duration of the user's subscription plan.

This dataset contains a collection of around 2,000 HTML pages: these web pages contain the search results obtained in return to queries for different products, searched by a set of synthetic users surfing Google Shopping (US version) from different locations, in July, 2016.

Each file in the collection has a name where there is indicated the location from where the search has been done, the userID, and the searched product: no_email_LOCATION_USERID.PRODUCT.shopping_testing.#.html

The locations are Philippines (PHI), United States (US), India (IN). The userIDs: 26 to 30 for users searching from Philippines, 1 to 5 from US, 11 to 15 from India.

Products have been choice following 130 keywords (e.g., MP3 player, MP4 Watch, Personal organizer, Television, etc.).

In the following, we describe how the search results have been collected.

Each user has a fresh profile. The creation of a new profile corresponds to launch a new, isolated, web browser client instance and open the Google Shopping US web page.

To mimic real users, the synthetic users can browse, scroll pages, stay on a page, and click on links.

A fully-fledged web browser is used to get the correct desktop version of the website under investigation. This is because websites could be designed to behave according to user agents, as witnessed by the differences between the mobile and desktop versions of the same website.

The prices are the retail ones displayed by Google Shopping in US dollars (thus, excluding shipping fees).

Several frameworks have been proposed for interacting with web browsers and analysing results from search engines. This research adopts OpenWPM. OpenWPM is automatised with Selenium to efficiently create and manage different users with isolated Firefox and Chrome client instances, each of them with their own associated cookies.

The experiments run, on average, 24 hours. In each of them, the software runs on our local server, but the browser's traffic is redirected to the designated remote servers (i.e., to India), via tunneling in SOCKS proxies. This way, all commands are simultaneously distributed over all proxies. The experiments adopt the Mozilla Firefox browser (version 45.0) for the web browsing tasks and run under Ubuntu 14.04. Also, for each query, we consider the first page of results, counting 40 products. Among them, the focus of the experiments is mostly on the top 10 and top 3 results.

Due to connection errors, one of the Philippine profiles have no associated results. Also, for Philippines, a few keywords did not lead to any results: videocassette recorders, totes, umbrellas. Similarly, for US, no results were for totes and umbrellas.

The search results have been analyzed in order to check if there were evidence of price steering, based on users' location.

One term of usage applies:

In any research product whose findings are based on this dataset, please cite

@inproceedings{DBLP:conf/ircdl/CozzaHPN19,
 author  = {Vittoria Cozza and
        Van Tien Hoang and
        Marinella Petrocchi and
        Rocco {De Nicola}},
 title   = {Transparency in Keyword Faceted Search: An Investigation on Google
        Shopping},
 booktitle = {Digital Libraries: Supporting Open Science - 15th Italian Research
        Conference on Digital Libraries, {IRCDL} 2019, Pisa, Italy, January
        31 - February 1, 2019, Proceedings},
 pages   = {29--43},
 year   = {2019},
 crossref = {DBLP:conf/ircdl/2019},
 url    = {https://doi.org/10.1007/978-3-030-11226-4\_3},
 doi    = {10.1007/978-3-030-11226-4\_3},
 timestamp = {Fri, 18 Jan 2019 23:22:50 +0100},
 biburl  = {https://dblp.org/rec/bib/conf/ircdl/CozzaHPN19},
 bibsource = {dblp computer science bibliography, https://dblp.org}
}

Switzerland is leading the ranking by population share with mobile internet access, recording 95.06 percent. Following closely behind is Ukraine with 95.06 percent, while Moldova is trailing the ranking with 46.83 percent, resulting in a difference of 48.23 percentage points to the ranking leader, Switzerland. The penetration rate refers to the share of the total population having access to the internet via a mobile broadband connection. The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

We present a dataset targeting a large set of popular pages (Alexa top-500), from probes from several ISPs networks, browsers software (Chrome, Firefox) and viewport combinations, for over 200,000 experiments realized in 2019.We purposely collect two distinct sets with two different tools, namely Web Page Test (WPT) and Web View (WV), varying a number of relevant parameters and conditions, for a total of 200K+ web sessions, roughly equally split among WV and WPT. Our dataset comprises variations in terms of geographical coverage, scale, diversity and representativeness (location, targets, protocol, browser, viewports, metrics).For Web Page Test, we used the online service www.webpagetest.org at different locations worldwide (Europe, Asia, USA) and private WPT instances in three locations in China (Beijing, Shanghai, Dongguan). The list of target URLs comprised the main pages and five random subpages from Alexa top-500 worldwide and China. We varied network conditions : native connections and 4G, FIOS, 3GFast, DSL, and custom shaping/loss conditions. The other elements in the configuration were fixed: Chrome browser on desktop with a fixed screen resolution, HTTP/2 protocol and IPv4.For Web View, we collected experiments from three machines located in France. We selected two versions of two browser families (Chrome 75/77, Firefox 63/68), two screen sizes (1920x1080, 1440x900), and employ different browser configurations (one half of the experiments activate the AdBlock plugin) from two different access technologies (fiber and ADSL). From a protocol standpoint, we used both IPv4 and IPv6, with HTTP/2 and QUIC, and performed repeated experiments with cached objects/DNS. Given the settings diversity, we restricted the number of websites to about 50 among the Alexa top-500 websites, to ensure statistical relevance of the collected samples for each page.The two archives IFIPNetworking2020_WebViewOrange.zip and IFIPNetworking2020_Webpagetest.zip correspond respectively to the Web View experiments and to the Web Page Test experiments.Each archive contains three files:- config.csv: Description of parameters and conditions for each run,- metrics.csv: Value of different metrics collected by the browser,- progressionCurves.csv: Progression curves of the bytes progress as seen by the network, from 0 to 10 seconds by steps of 100 milliseconds,- listUrl folder: Indexes the sets of urls.Regarding config.csv, the columns are: - index: Index for this set of conditions, - location: Location of the machine, - listUrl: List of urls, located in the folder listUrl - browserUsed: Internet browser and version - terminal: Desktop or Mobile - collectionEnvironment: Identification of the collection environment - networkConditionsTrafficShaping (WPT only): Whether native condition or traffic shaping (4G, FIOS, 3GFast, DSL, or custom Emulator conditions) - networkConditionsBandwidth (WPT only): Bandwidth of the network - networkConditionsDelay (WPT only): Delay in the network - networkConditions (WV only): network conditions - ipMode (WV only): requested L3 protocol, - requestedProtocol (WV only): requested L7 protocol - adBlocker (WV only): Whether adBlocker is used or not - winSize (WV only): Window sizeRegarding metrics.csv, the columns are: - id: Unique identification of an experiment (consisting of an index 'set of conditions' and an index 'current page') - DOM Content Loaded Event End (ms): DOM time, - First Paint (ms) (WV only): First paint time, - Load Event End (ms): Page Load Time from W3C, - RUM Speed Index (ms) (WV only): RUM Speed Index, - Speed Index (ms) (WPT only): Speed Index, - Time for Full Visual Rendering (ms) (WV only): Time for Full Visual Rendering - Visible portion (%) (WV only): Visible portion, - Time to First Byte (ms) (WPT only): Time to First Byte, - Visually Complete (ms) (WPT only): Visually Complete used to compute the Speed Index, - aatf: aatf using ATF-chrome-plugin - bi_aatf: bi_aatf using ATF-chrome-plugin - bi_plt: bi_plt using ATF-chrome-plugin - dom: dom using ATF-chrome-plugin - ii_aatf: ii_aatf using ATF-chrome-plugin - ii_plt: ii_plt using ATF-chrome-plugin - last_css: last_css using ATF-chrome-plugin - last_img: last_img using ATF-chrome-plugin - last_js: last_js using ATF-chrome-plugin - nb_ress_css: nb_ress_css using ATF-chrome-plugin - nb_ress_img: nb_ress_img using ATF-chrome-plugin - nb_ress_js: nb_ress_js using ATF-chrome-plugin - num_origins: num_origins using ATF-chrome-plugin - num_ressources: num_ressources using ATF-chrome-plugin - oi_aatf: oi_aatf using ATF-chrome-plugin - oi_plt: oi_plt using ATF-chrome-plugin - plt: plt using ATF-chrome-pluginRegarding progressionCurves.csv, the columns are: - id: Unique identification of an experiment (consisting of an index 'set of conditions' and an index 'current page') - url: Url of the current page. SUBPAGE stands for a path. - run: Current run (linked with index of the config for WPT) - filename: Filename of the pcap - fullname: Fullname of the pcap - har_size: Size of the HAR for this experiment, - pagedata_size: Size of the page data report - pcap_size: Size of the pcap - App Byte Index (ms): Application Byte Index as computed from the har file (in the browser) - bytesIn_APP: Total bytes in as seen in the browser, - bytesIn_NET: Total bytes in as seen in the network, - X_BI_net: Network Byte Index computed from the pcap file (in the network) - X_bin_0_for_B_completion to X_bin_99_for_B_completion: X_bin_k_for_B_completion is the bytes progress reached after k*100 millisecondsIf you use these datasets in your research, you can reference to the appropriate paper:@inproceedings{qoeNetworking2020, title={Revealing QoE of Web Users from Encrypted Network Traffic}, author={Huet, Alexis and Saverimoutou, Antoine and Ben Houidi, Zied and Shi, Hao and Cai, Shengming and Xu, Jinchun and Mathieu, Bertrand and Rossi, Dario}, booktitle={2020 IFIP Networking Conference (IFIP Networking)}, year={2020}, organization={IEEE}}

About

This dataset provides insights into user behavior and online advertising, specifically focusing on predicting whether a user will click on an online advertisement. It contains user demographic information, browsing habits, and details related to the display of the advertisement. This dataset is ideal for building binary classification models to predict user interactions with online ads.

Features

• id: Unique identifier for each user.
• full_name: User's name formatted as "UserX" for anonymity.
• age: Age of the user (ranging from 18 to 64 years).
• gender: The gender of the user (categorized as Male, Female, or Non-Binary).
• device_type: The type of device used by the user when viewing the ad (Mobile, Desktop, Tablet).
• ad_position: The position of the ad on the webpage (Top, Side, Bottom).
• browsing_history: The user's browsing activity prior to seeing the ad (Shopping, News, Entertainment, Education, Social Media).
• time_of_day: The time when the user viewed the ad (Morning, Afternoon, Evening, Night).
• click: The target label indicating whether the user clicked on the ad (1 for a click, 0 for no click).

Goal

The objective of this dataset is to predict whether a user will click on an online ad based on their demographics, browsing behavior, the context of the ad's display, and the time of day. You will need to clean the data, understand it and then apply machine learning models to predict and evaluate data. It is a really challenging request for this kind of data. This data can be used to improve ad targeting strategies, optimize ad placement, and better understand user interaction with online advertisements.

The app analytics market, valued at $7.29 billion in 2025, is experiencing robust growth, projected to expand at a compound annual growth rate (CAGR) of 21.09% from 2025 to 2033. This surge is driven by several key factors. The increasing adoption of mobile applications across diverse industries, coupled with the rising need for businesses to understand user behavior and optimize app performance, fuels the demand for sophisticated analytics solutions. Furthermore, advancements in data analytics technologies, including artificial intelligence (AI) and machine learning (ML), are enabling more insightful and actionable data analysis, further propelling market expansion. The diverse application of app analytics across marketing/advertising, revenue generation, and in-app performance monitoring across various sectors like BFSI, e-commerce, media, travel and tourism, and IT and telecom significantly contributes to this growth. The market is segmented by deployment (mobile apps and website/desktop apps) and end-user industry, with mobile app analytics currently dominating due to the widespread adoption of smartphones. The competitive landscape is characterized by a mix of established technology giants like Google and Amazon alongside specialized app analytics providers like AppsFlyer and Mixpanel. These companies are continuously innovating, integrating new technologies, and expanding their product offerings to cater to the evolving needs of businesses. While the North American market currently holds a significant share, the Asia-Pacific region is expected to witness substantial growth in the coming years driven by increasing smartphone penetration and digitalization initiatives. However, factors like data privacy concerns and the rising complexity of integrating various analytics tools could pose challenges to market growth. Nonetheless, the overall outlook for the app analytics market remains positive, indicating substantial opportunities for players across the value chain. Recent developments include: June 2024 - Comscore and Kochava unveiled an innovative performance media measurement solution, providing marketers with enhanced insights. This cutting-edge cross-screen solution empowers marketers to understand better how linear TV ad campaigns impact both online and offline actions. By integrating Comscore’s Exact Commercial Ratings (ECR) data with Kochava’s sophisticated marketing mix modeling, the solution facilitates the measurement of crucial metrics, including mobile app activities (such as installs and in-app purchases) and website interactions., June 2024 - AppsFlyer announced its integration of the Data Collaboration Platform with Start.io, an omnichannel advertising platform that focuses on real-time mobile audiences for publishers. Through this collaboration, businesses leveraging the AppsFlyer Data Collaboration Platform can merge their Start.io data with campaign metrics and audience insights, creating a more comprehensive dataset for precise audience targeting.. Key drivers for this market are: Increasing Usage of Mobile/Web Apps Across Various End-user Industries, Increasing Adoption of Technologies like 5G Technology and Deeper Penetration of Smartphones; Increase in the Amount of Time Spent on Mobile Devices Coupled With the Increasing Focus on Enhancing Customer Experience. Potential restraints include: Increasing Usage of Mobile/Web Apps Across Various End-user Industries, Increasing Adoption of Technologies like 5G Technology and Deeper Penetration of Smartphones; Increase in the Amount of Time Spent on Mobile Devices Coupled With the Increasing Focus on Enhancing Customer Experience. Notable trends are: Media and Entertainment Industry Expected to Capture Significant Share.

📚 Dataset Description

This dataset captures how users reformulate search queries to better express their intent or improve search results. It includes both the original and reformulated queries, along with rich contextual metadata such as user intent, reformulation type, click-through rate (CTR), device type, and more.

Whether you're working on intent classification, query rewriting, search relevance, or user behavior analysis, this dataset offers a solid foundation.

🧾 Columns Explained

• Original Query: The initial query submitted by the user
• Reformulated Query: The modified version of the original query [ UNIQUE ]
• Reformulation Type: The kind of change made (e.g. Generalization, Specialization, Paraphrase)
• User Intent: The search intent behind the query (e.g. Informational, Navigational, Transactional)
• Query Length: Number of tokens/words in the query
• Time Taken (s): Time between original and reformulated query (in seconds)
• CTR (%): Click-through rate associated with the reformulated query
• Query Success: Whether the reformulated query led to a successful outcome
• Device Type: Device used (e.g. Mobile, Desktop)

💡 Use Cases

• Training models for query intent classification
• Developing query rewriting systems for search engines
• Analyzing user search behavior and reformulation patterns
• Enhancing search personalization based on user behavior
• Fine-tuning language models on real-world query transformations

Contains data crowdsourced from Venezuelans through the Premise Data mobile application. The survey is presented only once to users and aims to capture the impact of COVID-19 on children's education.

More relevant information below:

• The booklet included HERE goes into more details on how Premise's crowdsourcing works.