Disney+ has experienced remarkable growth since its launch in November 2019, reaching around 127.8 million global subscribers in the third quarter of 2025. The streaming service's rapid ascent is particularly noteworthy given that it took Netflix, the current market leader, about a decade to achieve similar customer numbers in a less competitive landscape. Disney's biggest streaming competitor Despite its impressive subscriber base, Disney+ faces stiff competition in the streaming market, particularly among younger viewers. As of October 2023, Netflix remained the most-watched subscription video-on-demand service among U.S. children, capturing 34 percent of the audience, with Disney+ following at 31 percent. To address profitability challenges and retain customers, Disney has implemented strategies such as introducing extra member pricing in various countries, with costs ranging from 3.58 U.S. dollars in Hong Kong to 6.67 U.S. dollars in Italy. Market adaptation In response to the evolving streaming landscape, Disney has adjusted its pricing strategy. In late 2024, the company once again increased its monthly subscription prices for Disney+, Hulu, and ESPN+ in the United States. This move followed significant improvements in the provider's direct-to-consumer streaming segment, with operating losses decreasing substantially between 2022 and 2024. Disney's DTC entertainment business, for example, reported an income of about 143 million U.S. dollars in 2024 after years of making losses, demonstrating that Disney's efforts to achieve profitability seemed to have paid off.

View quarterly updates and historical trends for The Walt Disney Co (DIS) - ESPN+ Paid Subscribers. from United States. Source: Fiscal.ai. Track economic …

Disney+ Hotstar Statistics: Various OTT platforms have increased their popularity since the pandemic as people were looking for means of entertainment. There are many competitors for OTT platforms and every platform is unique in its own features. Disney+ Hotstar is the most famous OTT platform in India. It has various movies and all kinds of content related to Disney focusing on children. In this Disney+ Hotstar Statistics, we will have a look at its features, general statistics, and other statistics divided by demographics, revenue-wise, geographic-wise, the total number of subscribers, and total traffic towards the official website. Disney+ Hotstar Statistics (Editor’s Choice) Disney+ Hotstar has around 87 million subscribers from around the world and by the year-end of 2022, the number is supposed to cross 300 million. According to the Disney + Hotstar statistics, in the first, second, and third quarters of 2022, Disney+ earned around $4.41, $4.35, and $4.35 respectively. till today the platform has gained around 583.8 million subscribers in total all the quarters. Disney + Hotstar is currently available in limited countries but by the year 2023, it is expected to roll out in other countries also. there are overall 61.7% desktop users and 38.3% mobile users for Display+ Hotstar. The platform has around 7,000 TV episodes and 500 movies in the library. The platform has 42% of the paid subscribers. Disney+ Hotstar has around 36.48% of female users and 63.52% of male users. The official website has 97.28% of the organic traffic and 2.72% of the paid traffic. 60% of the traffic towards the website of Disney+ Hotstar is referred by YouTube.

In the fourth quarter of 2024, Disney+ Core, excluding India's Disney+ Hotstar, reportedly generated an average monthly revenue of 7.18 U.S. dollars per paying subscriber worldwide, marking an increase from the previous quarter of the same year. This drop is significant, given Disney's recent struggles to reach positive profits with its streaming division. Financial challenges for Disney’s streaming division In contrast to Disney’s direct-to-consumer business reporting losses, competitors like Netflix and Warner Bros. Discovery's DTC segment have managed to achieve operating profits. Furthermore, Disney+ has faced the challenge of retaining customers recently, and particularly the Indian brand Disney+ Hotstar experienced a decline in subscribers in the company's first two fiscal quarters of 2023. Disney’s diverse content catalog Despite this, Disney+ has emerged as a formidable contender in the subscription video-on-demand (SVOD) landscape, fueled by its vast range of content from Disney’s various subsidiaries, including Lucasfilm, 20th Century Studios, Pixar, and Marvel Entertainment, making it appealing to audiences of all ages. The availability of popular original series like "Moon Knight" and "Obi-Wan Kenobi" exclusively available on Disney+ has further solidified its position as a leading player in the streaming arena.

Comprehensive YouTube channel statistics for Disney Australia & New Zealand, featuring 697,000 subscribers and 523,576,471 total views. This dataset includes detailed performance metrics such as subscriber growth, video views, engagement rates, and estimated revenue. The channel operates in the Entertainment category and is based in AU. Track 1,644 videos with daily and monthly performance data, including view counts, subscriber changes, and earnings estimates. Analyze growth trends, engagement patterns, and compare performance against similar channels in the same category.

Key Video Streaming App StatisticsTop Video Streaming AppsVideo Streaming App RevenueVideo Streaming Subscribers by AppVideo Streaming Users by AppUS Video Streaming App Market ShareUK Video...

The Walt Disney Company announced that its sports streaming service ESPN+ had around 24.9 million U.S. subscribers at the end of its first fiscal quarter of 2025. This marks a decrease of 300,000 customers compared with the same quarter of the previous year.

The Information sector creates and distributes media content to US consumers and businesses. The Information sector responds to trends in household formation, which influences subscription volumes to communications services and advertising expenditure, generating nearly one-fourth of sector revenue. Also, consumer incomes and spending habits influence the extent to which households purchase discretionary entertainment products. The Information sector also sells some products and services directly to businesses and is influenced to a lesser extent by trends in corporate profit and business sentiment. The accelerated pace of digital transformation has fueled industry growth. As remote work and online learning became the norm, demand for robust digital infrastructure and cloud services skyrocketed. This shift wasn't limited to cloud services alone; internet providers flourished, spurred by the advent of 5G technology. Through the end of 2025, sector revenue will expand at a CAGR of 2.4% to reach $2.5 trillion, including a boost of 2.0% in 2025 alone. Although consumer demand for media is generally steady and the Information sector has expanded consistently, revenue flows within the sector are uneven and determined by technology trends. Substantial expansion through the end of 2025 has stemmed from a proliferation of new consumer devices. However, most of the expansion has been concentrated on online publishing and data processing at the expense of more traditional information subsectors. For example, new digital channels have detracted from print advertising expenditures, which have declined during the current period and contributed to the curtailment of print publishing. The expansion of mobile devices and the emergence of online streaming services have made consumers less reliant on traditional communication services, such as wired voice, broadband internet and cable TV. Looking ahead, the information sector is poised for sustained growth over the next five years, fueled by rising consumer spending and private investment. As the economy recovers and interest rates stabilize, disposable incomes are poised to climb, allowing households to avail themselves of more digital subscriptions and services. The rollout of 5G will further augment mobile internet usage, potentially challenging wired broadband alternatives. Traditional media companies will continue to shift their focus to online platforms and streaming services, aiming to retain and expand their audience. Through the end of 2030, the Information sector revenue will strengthen at a CAGR of 2.4% to reach $2.8 trillion.

Discover the booming Mexico OTT TV & Video market! This in-depth analysis reveals key trends, growth drivers, and competitive insights for 2025-2033, including the dominance of SVOD, the rise of AVOD, and the impact of major players like Netflix & Disney+. Learn how this rapidly expanding market is shaping the future of entertainment in Mexico. Recent developments include: March 2022: TelevisaUnivision's new streaming service ViX, which brings the world's largest offering of Spanish-language entertainment, news, and sports content, became available to all users in the United States, Mexico, and most Spanish-speaking Latin America. ViX users can stream original programming and top live sports and news free of charge in the first broadcast-quality ad-supported offering for Mexico.. Key drivers for this market are: High Penetration of Smart TVs and the Presence of Major OTT Providers. Potential restraints include: Payment for Premium OTT Take-up, Challenges and Costs of Licensing Premium Quality Content. Notable trends are: OTT industry is expected to register a significant growth in the market.

As of November 2025, the most expensive production of all time was the seventh episode of the Star Wars movies, "Star Wars: The Force Awakens," directed by J.J. Abrams. The movie was produced and financed by Lucasfilm and Bad Robot and cost approximately 533.2 million U.S. dollars to make. The movies "Avatar: The Way of Water," "Avengers: Endgame," and "Mission: Impossible—The Final Reckoning" each cost around 400 million U.S. dollars to produce. The (not so) hidden cost of a movie A high budget suggests that the studio behind the film believes the movie will be so profitable it will far surpass its pricey costs. But the figure covers only production-related costs. The largest film production companies often invest big sums of money in marketing to promote their new releases. The advertising expense of the Walt Disney Company, for instance, reached 6.1 billion U.S. dollars in 2024. Go big film budget or go home Similarly, Sony's annual advertising costs amounted to billions of dollars in the past few years. The Japanese holding company runs Columbia, one of the leading studios both in the United States and worldwide. Publicizing a big-budget movie may pay off. Many of the titles in this ranking are also among the world's highest-grossing films of all time, including "Avatar" (2009), "Avengers: Endgame" (2019), and "Titanic" (1997).

Snapshot img { margin: 10px !important; } Overview of the global licensed merchandise market

Technavio’s market study identifies the high viewership of movies and TV shows to be one of the key growth factors contributing towards the licensed merchandise market. Famed and popular movie, books, and TV franchisees are further triggering the demand for licensed merchandise. Movie franchisees and blockbusters such as James Bond, Star Wars, Marvel, Frozen, Star Wars, Despicable Me, and Batman vs. Superman are earning exponential revenue through the retail sale of their related movie merchandise. Technavio’s market analysts estimate that the market will generate a revenue of more than USD 322 billion by 2021.

Consumers have easy access to 3D printers that enable the customers to print 3D cutouts of their favorite characters. Several licensors are offering licenses to 3D printing companies by providing appropriate assets and by paying a royalty. To protect their licensed products, licensors are providing licenses to home-printed merchandises to earn revenue. According to this industry research and analysis, the emergence of 3D printing will be one of the key trends that will gain traction in the licensed merchandise market during the next few years.

Competitive landscape and key vendors

The licensed merchandise market is significantly fragmented owing to the presence of several established licensors and merchandise manufacturers. Licensors are competing intensely in terms of service, value-added benefits, and pricing. Pioneer, Samsung Electronics, Sonos, and Yamaha account for major market share supported by the technological innovations and creativity. Vendors are developing innovative and technical products to attain competitive advantage over the other players in the official merchandise market.

The leading vendors in the market are

Fanatics
G-III Apparel Group
Hasbro
NBCUniversal Media
The Walt Disney Company
Warner Bros. Consumer Products

The other prominent vendors in the market are Adidas, Bioworld, Cartoon Network, Columbia Sportswear, DreamWorks Animations, Discovery Consumer Products, Entertainment One, Everlast Worldwide, Hanesbrands, Knights Apparel, Mattel, Nike, Prada, Puma, Rainbow, Ralph Lauren, Reebok, Sanrio, Twentieth Century Fox Consumer Products, and Under Armour.

Segmentation by category and analysis of the licensed merchandise market

Entertainment
Corporate trademarks
Fashion
Sports

High viewership of movies and TV series is contributing towards the high demand for licensed merchandise by entertainment segment. Disney’s production Star Wars, Frozen, and Marvel, and movies such as Trolls, Finding Dory, and Batman vs. Superman are the major movies that contribute exponentially through retail sales. The market shares of the entertainment segment will increase in the coming years and this segment will account for the maximum shares of the licensed merchandise market throughout the next few years.

Segmentation by product type and analysis of the licensed merchandise market

Apparels
Toys
Accessories
Video games
Home décor

The rising number of blockbusters and TV series is influencing the rising demand for licensed related apparels. Additionally, consumers are also increasingly demanding for sports related apparels from their favorite sports teams, sports clubs, and sports players. Large brands officially distribute licensed sports merchandise. For instance, Adidas sells official licensed merchandise for soccer clubs like Manchester United F.C. and Real Madrid C.F. Nike has licensed apparels for Chelsea F.C., Indian national cricket team, FC Barcelona, and Manchester City F.C.

Key questions answered in the report include

What will the market size and the growth rate be in 2021?
What are the key factors driving the global licensed merchandise market?
What are the key market trends impacting the growth of the global licensed merchandise market?
What are the challenges to market growth?
Who are the key vendors in the global licensed merchandise market?
What are the market opportunities and threats faced by the vendors in the global licensed merchandise market?
Trending factors influencing the market shares of the Americas, APAC, and EMEA.
What are the key outcomes of the five forces analysis of the global licensed merchandise market?

Technavio also offers customization on reports based on specific client requirement.

Licensed merchandise is the merchandise with trademarked character, team, logo, or other licensed property from sports, movies, and other fields. The upcoming market research report explains the key factors influencing the growth of the media and entertainment industry. This report follows a multi-fold market research process and offers deep insights into the trends, drivers, and challenges in the media and entertainment services sector for the estimated period of 2017-2021.

This upcoming market research report on the global licens

A forecast shows that Amazon Prime Video would have over *** million ad-supported subscribers by the end of 2025, making it the most used ad-supported video streaming service worldwide. When it comes to ad-free viewers, Netflix and Disney lead the pack, with around *** and *** million subscribers, respectively.

As of June 2024, ** percent of pay TV subscribers surveyed in Mexico said they watched Disney Channel on pay TV. HBO and Fox Sports followed, each mentioned by ** percent of respondents. Most Mexican viewers watched pay TV on business days between ** p.m. and * p.m. in 2024.

Disney Plus enjoyed significant success in terms of individual subscribers in Australia during its initial launch period, attracting nearly ************* subscribers in late 2020 and nearly equalling Amazon Prime subscriber numbers. Elsewhere, Netflix had ***** million subscribers and Foxtel had **** million. Unsurprisingly, the coronavirus pandemic boosted subscriber numbers to all services during 2020.

Multiple subscriptions becoming more popular

More and more Australian adults are subscribing to multiple video streaming services. In 2019, a survey revealed that **** million adults were subscribed to both Netflix and Stan, and a similar number had Netflix and Foxtel accounts. Industry newcomer Disney Plus was most often combined with Netflix; **** million adults had subscriptions to both services.

Netflix remains Australia’s most popular video streaming service, with ***** million households having a subscription to the service in 2019. By comparison, Foxtel (including the Kayo sports service) had **** million households subscribed, and Stan had **** million.

Video streaming consumption

Television consumption is shifting further away from traditional network television in Australia. A 2020 survey revealed that ** percent of respondents thought it was more likely that they would watch TV from a streaming service than from traditional TV channels.

Over the course of an average week in the first quarter of 2018, ** percent of Australians said they had used Netflix. This is more than double the average weekly use of Foxtel services; ** percent of respondents to the same survey said they used either Foxtel Play, Foxtel Go or Foxtel Now in an average week.

In 2022, The Walt Disney Company spent more than **** billion U.S. dollars to promote their products in the United States. To compare, the company's advertising spending worldwide was *** billion dollars in the same period. Disney’s global revenue Established in 1923, the global powerhouse of media and entertainment, The Walt Disney Company's total revenue was nearly ** billion dollars in the fiscal year 2022. The media and entertainment segment generated the highest amount of revenue for the company across the world. This segment generated over ** billion U.S. dollars in revenue. Disney+ experiences subscriber loss Disney+ is a streaming platform that lets you enjoy a variety of movies and TV shows. The platform is owned and operated by the Disney Entertainment division. Launched in 2019, the platform has reached over 100 million subscribers after less than two years. In the third quarter of 2023, the number of subscribers of the platform decreased by roughly ** million users and amounted to *** million users. For comparison, the number of Netflix subscribers worldwide was just over *** million as of the second quarter of 2023.

According to a survey on video streaming service usage conducted in May 2023 in South Korea, around ** percent of responding Coupang Play users answered they paid the fee for their own account and used it alone. Among Netflix and Disney Plus users it was more likely for respondents to share the cost of a shared account, at a respondent share of ** and ** percent, respectively.

As of March 2024, 38 and 32 percent of American virtual and legacy MVPD subscribers were likely to sign up for the new Disney-Fox-Warner Bros. Discovery's sports bundle. In contrast, 19 percent of pay TV customers would sign up for sports bundle joint venture Venu Sports bundle.

In the fourth quarter of 2024, Amazon Prime Video was the most popular subscription video-on-demand (SVOD) service in the United States with a market share of ** percent, based on the users' interest in adding content to their watch lists of certain streaming platforms. Netflix followed closely with a market share of ** percent. Subscription streaming market – a money-losing business? While subscription streaming platforms increased their subscriber bases in the years 2020 and 2021 due to the measures taken during the COVID-19 pandemic, 2022 and 2023 saw services such as Netflix and Disney+ lose a substantial number of customers. Furthermore, the direct-to-consumer (DTC) businesses of large media companies are struggling to turn a profit. Paramount, for example, reported a loss of *** billion U.S. dollars for its streaming services in 2023. Streaming companies take action In order to compensate for subscriber and income losses, streaming companies implemented several strategies, such as launching more profitable ad-supported tiers, cracking down on credential sharing, laying off thousands of employees, and spending less on content. The Walt Disney Company was already able to increase DTC profits recently. Its cost-cutting measures include layoffs and savings in content spending by reducing content produced and removing TV shows and movies from its streaming services.

Disney+ Hotstar, India's leading video OTT provider, reported a revenue of over ** billion Indian rupees for the financial year 2022. Despite increasing revenue figures recently, the company recorded losses. That same year, this amounted to over ***** billion rupees due to high expenses. In November 2024, The Walt Disney Company entered a joint venture with Reliance Industries Limited (RIL) that merged the former's Star-branded entertainment and sports channels and Disney+ Hotstar streaming service with RIL's channels and streaming service.

Netflix was the leading subscription video-on-demand (SVOD) service in Japan in 2024. The service held a market share of **** percent during that year. The estimated value of the domestic SVOD market amounted to ***** billion Japanese yen in 2024, up from ***** billion yen in the previous year. According to the estimate, which was based on user fees paid to service operators and excluded advertising revenues, Netflix's market share slightly decreased compared to the previous year. Netflix in JapanNetflix entered the Japanese video-on-demand (VOD) market in September 2015, making it the first Asian market the company ventured into. According to news reports, Netflix expected Japan to be one of the slowest markets to penetrate due to the brand sensitivity of Japanese audiences. At the same time, this brand sensitivity was seen as a key to long-term payoffs once the service was embraced by Japanese consumers. In order to achieve this, the company secured long-term partnership deals with Japanese content creators throughout the years. Notably among them were several high-profile anime studios, whose products were also seen as a way to counter Disney. Other shows featuring domestic content include "The Naked Director," "Terrace House," and "Tidying Up with Marie Kondo." A lack of local content is considered to be one of the factors that hampered Hulu's initial uptake when it started its operations in Japan back in 2011. The Japanese video streaming marketVideo streaming has become an increasingly contested business in Japan as the market has shown strong growth figures in recent years. One major reason for this development can be found in the entry of several foreign services into the Japanese market, with Netflix and Amazon Prime Video both launching in 2015, DAZN following in 2016, and Disney joining the competition in early 2019. The share of people who use SVOD services has multiplied since the mid-2010s and the average time people spend on VOD consumption per weekday has also increased significantly since then.