In 2023, UK-based company Dyson Ltd. reported revenues of 7.1 billion British pounds, an increase of around 600 million British pounds compared to the previous year. With a growing market of middle-class consumers, the Asia-Pacific region was integral to this increase in revenue and is becoming more and more important for Dyson's overall business. The company's recent move of its headquarters to Singapore reflects the importance of the Asia-Pacific region for the company's future outlook.

Dyson looking to broaden product offerings

Dyson specializes in household appliances such as vacuum cleaners, air purifiers, fans, and lighting. The vacuum cleaners the company is most known for remain Dyson's main line of business today. In Great Britain, where Sir James Dyson founded the company in 1991, Dyson vacuum cleaners are the most popular brand with more than 10 million users in 2021. Still, the company is branching out into other fields to broaden its product and services portfolio.

As of February 2023, the leading brand among vacuum cleaners in Southeast Asia was the Chinese brand Roborock, accounting for about ten percent of the market share. Dyson and Deerma followed with eight percent both.

How high is the brand awareness of Dyson in the UK?When it comes to smart home users, brand awareness of Dyson is at 82% in the UK. The Brand KPI survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Dyson in the UK?In total, 36% of UK smart home users say they like Dyson.What is the usage share of Dyson in the UK?All in all, 23% of smart home users in the UK use Dyson.How loyal are the users of Dyson?Around 18 percent of smart home users in the UK say they are likely to use Dyson again.What's the buzz around Dyson in the UK?In August 2024, about 27 percent of UK smart home users had heard about Dyson in the media, on social media, or in advertising over the past three months.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

The robotic vacuum cleaner market is growing rapidly as consumers seek smart home solutions that are convenient, efficient, and hygienic. Robotic vacuum cleaners have evolved from luxury appliances to everyday essentials with the advancements in artificial intelligence, automation, and app-based controls. Busy lifestyles and increasing hygiene awareness are fueling demand for these products, coupled with the growing adoption of smart home ecosystems.

Market Share by Key Players

Market Segment	Industry Share (%)
Top 3 (iRobot, Ecovacs, Roborock)	50%
Rest of Top 5 (SharkNinja, Dyson)	15%
Next 5 of Top 10 (Eufy, Samsung, LG, Neato Robotics, Miele)	20%
Emerging & Regional Brands (AI-driven navigation, smart cleaning tech)	15%

Tier-Wise Brand Classification 2025

Tier Type	Tier 1
Example of Key Players	iRobot, Ecovacs, Roborock
Market Share (%)	50%

Tier Type	Tier 2
Example of Key Players	SharkNinja, Dyson
Market Share (%)	15%

Tier Type	Tier 3
Example of Key Players	Eufy, Samsung, LG, Neato Robotics, Miele
Market Share (%)	35%

The online revenue of dyson.com.sg amounted to US$15.7m in 2024. Discover eCommerce insights, including sales development, shopping cart size, and many more.

Middle East Handheld Vacuum Cleaners Market is segmented by product type (Upright, Handheld, Canister, Drum, Others), By Application (Residential, Commercial), by Distribution Channel (Online, Offline), and by Geography (Saudi Arabia, United Arab Emirates, Rest of Middle East). The report offers market size and values in (USD million) during the forecasted years for the above segments.

The global robot vacuum cleaner market is experiencing robust growth, driven by increasing consumer demand for smart home devices and the convenience offered by automated cleaning solutions. Technological advancements, including improved navigation systems, enhanced suction power, and smart home integration capabilities, are further fueling market expansion. The market size in 2025 is estimated at $5 billion, demonstrating significant progress from previous years. Considering a conservative Compound Annual Growth Rate (CAGR) of 15% based on industry trends and the projected growth trajectory, the market is projected to reach approximately $10 billion by 2033. This growth is fueled by several factors including rising disposable incomes in developing economies, increasing urbanization leading to smaller living spaces requiring efficient cleaning solutions, and growing adoption of smart home technologies across various demographics. The market segmentation reveals strong performance across both dry and wet type robot vacuum cleaners, with a significant portion of demand stemming from the household segment. However, the commercial and industrial segments are exhibiting considerable growth potential, driven by increasing adoption in offices, hotels, and other commercial settings. Key players like iRobot, Neato Robotics, Dyson, Miele, Samsung, and Vileda are driving innovation and competition, constantly upgrading product features and expanding their market reach. While factors like high initial investment costs and concerns regarding maintenance might act as restraints, the overall market outlook remains positive, with sustained growth projected across all major regions, particularly in North America and Asia Pacific due to high consumer adoption and technological advancements. This report provides a detailed analysis of the global robot vacuum cleaner market, a sector experiencing robust growth driven by technological advancements and changing consumer lifestyles. We project the market to exceed $15 billion by 2028, fueled by increasing adoption in both household and commercial settings. This in-depth study examines key market players, emerging trends, and future growth opportunities.

The Asia-Pacific Residential Vacuum Cleaners Market is Segmented by Product (Upright, Canister, Central, Drum, Wet and Dry, Robotic, and Other Products), Type (Corded and Cordless), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online, and Other Distribution Channels), and Country (China, India, Japan, South Korea, Australia, and Rest of Asia-Pacific). The report offers market size and forecast values for the Asia Pacific Residential Vacuum Cleaners Market in USD billion for the above segments.

The global handheld vacuum cleaner market was valued at USD 5.25 billion in 2025 and is projected to expand at a CAGR of 6.46% from 2025 to 2033, reaching a value of USD 8.85 billion by 2033. Factors such as increasing demand for portable and convenient cleaning solutions in residential and commercial spaces, growing awareness of hygiene and cleanliness, and advancements in cordless technology are driving the market's growth. Additionally, the expansion of the e-commerce sector and the availability of innovative products with features like HEPA filtration and cyclonic technology are further contributing to market growth. Among the key segments, cordless electric handheld vacuum cleaners are gaining popularity due to their ease of use and maneuverability. The growing adoption of wet/dry models, which provide versatile cleaning options, is also fueling market growth. Regionally, North America and Europe are major markets for handheld vacuum cleaners, with established companies such as Hoover, Bissell, and Dyson holding significant market shares. However, emerging economies in Asia-Pacific and the Middle East & Africa offer promising growth opportunities due to rising disposable incomes and increasing urbanization. Market players are focusing on product innovation, expanding distribution channels, and strategic partnerships to cater to the evolving needs of consumers in these regions. Recent developments include: , Recent advancements in technology have driven the growth of the handheld vacuum cleaner market. Key players such as Dyson, SharkNinja, and Bissell have introduced innovative products with enhanced features. For instance, Dyson's latest handheld vacuum cleaner, the Dyson V12 Detect Slim, features a laser dust detection system that automatically adjusts suction power based on the amount of dust detected. Additionally, the growing popularity of smart homes and the increasing demand for cordless and lightweight vacuum cleaners are contributing to market expansion. Furthermore, the rising awareness of hygiene and cleanliness, particularly in the wake of the COVID-19 pandemic, is expected to drive demand for handheld vacuum cleaners in the coming years.. Key drivers for this market are: 1 Cordless technology and advanced filtration systems for enhanced cleaning efficiency2 Rising demand for lightweight and portable vacuum cleaners for convenience3 Growing popularity of smart vacuum cleaners with advanced features for automated cleaning4 Surge in adoption in the commercial sector for efficient cleaning and maintenance5 Expansion into emerging markets with increasing urbanization and disposable income. Potential restraints include: Rising demand for cordless handheld vacuum cleaners Growing popularity of robotic handheld vacuum cleaners Increasing adoption in residential and commercial segments Product innovations and technological advancements Government regulations and environmental concerns.

The cordless lithium-ion vacuum cleaner market is experiencing robust growth, driven by increasing consumer demand for convenience, portability, and superior cleaning performance compared to corded models. The market's expansion is fueled by several key factors: rising disposable incomes in developing economies, a growing preference for lightweight and easy-to-manage cleaning appliances, technological advancements leading to longer battery life and improved suction power, and a heightened focus on hygiene and cleanliness in both domestic and commercial settings. Segmentation reveals a strong preference for handheld and vertical models, reflecting the diverse cleaning needs of consumers. Major players like Bosch, Dyson, and Electrolux dominate the market, engaging in intense competition through product innovation and strategic marketing. However, the market also faces challenges, including the relatively high initial cost of these vacuums compared to corded alternatives and concerns regarding battery lifespan and environmental impact of battery disposal. The market is geographically diverse, with North America and Europe currently holding significant market share, but rapid growth is expected in Asia-Pacific regions like China and India, driven by increasing urbanization and rising middle-class populations. Over the forecast period (2025-2033), the market is poised for continued expansion, fueled by ongoing technological innovations and expanding consumer demand, albeit at a potentially moderating CAGR compared to recent years as the market matures. The competitive landscape is characterized by a mix of established international brands and emerging regional players. Established brands leverage their strong brand reputation and extensive distribution networks to maintain market leadership. However, regional players are gaining traction through offering more affordable options and catering to specific regional preferences. Future growth will depend on factors such as successful innovation in battery technology, addressing consumer concerns about cost and sustainability, and the ability of companies to effectively reach consumers in emerging markets through targeted marketing campaigns and strategic partnerships. The industry will likely see continued consolidation as larger players acquire smaller competitors to expand their market share and product portfolios. Furthermore, the increasing integration of smart home technologies presents significant opportunities for growth, with the potential for integration with voice assistants and app-based controls becoming increasingly important features in future models.

[Keywords] Market include Dyson Ltd, Koninklijke Philips N.V, Miele & Cie. KG, Samsung Electronics Co. Ltd, AB Electrolux

From January 1 to March 13, 2022, Ecovacs was the most popular brand of domestic cleaning appliance in China, occupying 17.41 percent of the market. Tineco and Dyson followed with 12.54 and 10.09 percent of the market share respectively. Two of the top three were local Chinese manufacturers.

The global revenue in the 'Vacuum Cleaners' segment of the household appliances market was forecast to continuously increase between 2024 and 2029 by in total 8.9 billion U.S. dollars (+19.69 percent). After the seventh consecutive increasing year, the indicator is estimated to reach 54.12 billion U.S. dollars and therefore a new peak in 2029. Find more in-depth information regarding the revenue concerning the refrigerators segment of the household appliances market worldwide and the revenue concerning the small appliances segment of the household appliances market worldwide. The Statista Market Insights cover a broad range of additional markets.

How high is the brand awareness of Dyson in the United States?When it comes to smart home users, brand awareness of Dyson is at 72% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Dyson in the United States?In total, 24% of U.S. smart home users say they like Dyson. However, in actuality, among the 72% of U.S. respondents who know Dyson, 33% of people like the brand.What is the usage share of Dyson in the United States?All in all, 14% of smart home users in the United States use Dyson. That means, of the 72% who know the brand, 19% use them.How loyal are the users of Dyson?Around 9% of smart home users in the United States say they are likely to use Dyson again. Set in relation to the 14% usage share of the brand, this means that 64% of their users show loyalty to the brand.What's the buzz around Dyson in the United States?In August 2022, about 20% of U.S. smart home users had heard about Dyson in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 28%, meaning at the time of the survey there's some buzz around Dyson in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

Europe's Handheld Vacuum Cleaners Market is Segmented By Type (Cordless Vacuum Cleaner, Corded Vacuum Cleaner), By Application (Home, Commercial, Automotive, and Other Applications), By Distribution Channel (Offline and Online), and By Geography (Germany, Italy, Spain, United Kingdom, Rest of Europe). The report offers market size and forecasts for the Europe Handheld Vacuum Cleaners Market in value (USD) for all the above segments.

The India Vacuum Cleaners Market is valued at around USD 42 million in 2023 and is estimated to grow at a CAGR of about 2.18% % during the forecast period 2025-30. Dyson, Philips Indian Limited, Panasonic India Pvt. Ltd., Roidmi, TTK Prestige are top vacuum cleaners companies in India.

[Keywords] Market include Dyson, Enzo Milano, Philips, CHI Haircare & Styling Tools, T3 Hair

The global vacuum cleaner market is anticipated to grow from USD 15.06 billion in 2024 to USD 52.61 billion by 2037, demonstrating a CAGR of around 10.1% throughout the forecast timeline, from 2025 to 2037. Key industry players include Dyson, Bissell, SharkNinja Inc., iRobot, among others.

The residential robotic vacuum cleaner market is experiencing robust growth, fueled by increasing disposable incomes, busy lifestyles demanding convenient cleaning solutions, and technological advancements leading to improved functionalities and affordability. The market, currently valued at approximately $XX million in 2025 (assuming a logical estimation based on the provided CAGR of 15% and a study period from 2019-2033), is projected to witness a significant expansion over the forecast period (2025-2033). Key drivers include the rising adoption of smart home technologies, enhanced features such as self-emptying dustbins, advanced navigation systems (SLAM, LiDAR), and integration with smart home ecosystems (e.g., Alexa, Google Home). Consumer preference for automated cleaning solutions and a growing awareness of the time-saving benefits are further contributing to market expansion. Market segmentation by type (e.g., robot vacuum, mop robots, hybrid models) and application (e.g., residential, commercial) reveals varied growth rates. Competitive strategies among leading players like Dyson, iRobot, and Samsung involve continuous innovation, strategic partnerships, and aggressive marketing campaigns to capture market share and cater to evolving consumer needs. Regional variations in market penetration exist, with North America and Asia Pacific representing significant growth areas due to high adoption rates and technological advancements. However, challenges such as high initial costs, limited battery life in some models, and concerns regarding data privacy could potentially restrain market growth. The market is expected to maintain a healthy CAGR of 15% throughout the forecast period, reaching an estimated value of $YY million by 2033 (this value is a projected estimation based on the provided CAGR and current market size). This growth will be driven by continuous innovation in areas such as improved mapping and navigation capabilities, enhanced cleaning performance, and increased integration with other smart home devices. The rise in popularity of subscription services for automatic dustbin emptying and maintenance further adds to the market's potential. While regional differences in growth will persist, the overall market trend indicates significant long-term growth opportunities for manufacturers and technology providers in the residential robotic vacuum cleaner sector.

Snapshot img

Vacuum Cleaner Market Size 2024-2028

The vacuum cleaner market size is forecast to increase by USD 10.03 billion at a CAGR of 13.54% between 2023 and 2028.

The market is witnessing significant growth due to several key factors. One of the primary drivers is the increasing number of smart cities, where the adoption of advanced technologies is on the rise. Robotic vacuum cleaners, in particular, are gaining popularity in urban areas due to their convenience and efficiency. Social factors, such as the growing awareness of hygiene and cleanliness, are also contributing to the market growth.
However, the market faces challenges as well. Counterfeit products pose a significant threat, undermining the credibility of genuine brands and potentially harming consumers. Despite these challenges, the market is expected to continue its growth trajectory, driven by technological advancements and evolving consumer preferences.

What will be the Size of the Vacuum Cleaner Market During the Forecast Period?

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The market encompasses a wide range of household appliances designed for cleaning floors with a focus on suction technology. This market caters to both residential and commercial sectors, addressing the need for efficient, durable, and innovative cleaning solutions. Corded and cordless models are popular options, each offering unique advantages in terms of power sources and mobility. Smart home integration is a significant trend, with automatic charging, voice commands, and digital voice assistants becoming increasingly prevalent features. Canister vacuums and robotic systems, fueled by artificial intelligence and Internet of Things, are revolutionizing cleaning processes in both residential and commercial environments.
Manufacturing advancements have led to specialized machines catering to heavy-duty cleaning requirements in commercial environments. Hygiene standards and safety concerns are paramount, with manufacturers focusing on power sources that minimize environmental impact. Automation in cleaning processes are essential for enhancing productivity and reducing labor costs. Innovative features, such as advanced filtration systems, improved suction power, and specialized attachments, cater to diverse cleaning needs, driving the demand for high-end stick vacuum cleaners and other floor cleaning machines. Environmental concerns continue to influence market dynamics, with manufacturers focusing on energy efficiency and eco-friendly materials. Overall, the market is a dynamic and evolving landscape, driven by technological advancements and the ever-growing demand for efficient, effective, and convenient cleaning solutions.

How is this Vacuum Cleaner Industry segmented and which is the largest segment?

The vacuum cleaner industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Application

  Residential
  Commercial
  Industrial


Distribution Channel

  Offline
  Online


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK


  APAC

    China


  Middle East and Africa



  South America

By Application Insights

The residential segment is estimated to witness significant growth during the forecast period.

The market experiences steady growth In the residential sector, with households representing a largely untapped market. Smart home technologies and the increasing trend of online shopping contribute to market expansion. In the commercial sector, heavy-duty cleaning requirements and hygiene standards necessitate the use of specialized machines. Vacuum cleaner innovations include cordless and corded models, robot vacuums, canister vacuums, and bagless and bagged vacuums. IoT technologies, such as automatic charging, voice commands, and digital voice assistants, are integrated into advanced models. Manufacturers focus on product efficiency, durability, and eco-friendliness, while addressing health concerns through improved filtration systems and reduced use of chemicals. The market is driven by factors like customer dynamics, economic activity, and accessibility, with key players investing in product innovation, strategic alliances, and sustainability.

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The Residential segment was valued at USD 3.36 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

Europe is estimated to contribute 34% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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