During the peak of the coronavirus (COVID-19) crisis (March-April 2020) when many countries worldwide introduced lockdown measures, e-commerce share in total retail sales saw proportions that were not seen before. In the United Kingdom, where an already mature e-commerce market exists, e-commerce share saw as high as **** percent, before stabilizing in the subsequent periods. In the most current period (as of January 31, 2021), United Kingdom, United States and Canada were the leading countries where e-commerce had a higher share as a proportion of total retail, at **, **, and ** percent, respectively.

The market size of the e-commerce industry in the Gulf Cooperation Council (GCC) region was expected to grow from 24 billion U.S. dollars in 2020, to reach 50 billion U.S. dollars by 2025 after the adjustments for the effect of the COVID-19 pandemic on e-commerce. From 2020 to 2022, there was an expected additional six percent annual market growth due to COVID-19.

In a 2022 survey, consumers in four Latin American countries were asked what proportion of their shopping they would do over the internet after COVID-19. In Brazil, post-pandemic online shopping spending was estimated at 60 percent, while in Colombia, it would account for 57 percent of all retail purchases.

The market size of the e-commerce industry in Saudi Arabia was expected to grow from ** billion U.S. dollars in 2020, to reach ** billion U.S. dollars by 2025 after the adjustments for the effect of the COVID-19 pandemic on e-commerce. From 2020 to 2022, there was an expected additional *** percent annual market growth due to COVID-19 in the Gulf Cooperation Council (GCC) region.

During the peak of the coronavirus (COVID-19) crisis (March-April 2020) when many countries worldwide went into lockdown mode, e-commerce share in total retail sales saw proportions that were not seen before. In the drug store segment, this share reached 16 percent during the months when the cases and lockdown measures peaked, around March-April 2020. In the current period, e-commerce share of drug store sales is measured at 14 percent.

The pandemic pushed online shopping in a new direction. Purely brick-and-mortar businesses were forced to move their businesses online. The COVID-19 related boost in online shopping resulted in an additional $218 billion in sales in the US alone.

The market size of the e-commerce industry in Qatar was expected to grow from two billion U.S. dollars in 2020 to reach five billion U.S. dollars by 2025, after the adjustments for the effect of the COVID-19 pandemic on e-commerce. From 2020 to 2022, there was an expected additional six percent annual market growth due to COVID-19 in the Gulf Cooperation Council (GCC) region.

According to a survey about permitting e-commerce platforms to sell and deliver all goods after the relaxation of the coronavirus (COVID-19) lockdown on Indians in April 2020, a majority of respondents were in favor. In contrast, about 18 percent wanted the e-commerce sites for essentials supplies only.

India implemented a lockdown for 21 days, announced on March 24, 2020. This lockdown was the largest in the world, restricting 1.3 billion people, extended until May 17, 2020. During the lockdown, e-commerce platforms could deliver just essential supplies.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Fact and Figures page.

The COVID-19 pandemic has led the retail sector into a period of profound change. How must retailers adapt their operations to ensure they remain competitive in the future?

In September 2020, a survey found that ** percent of respondents in the United States had been buying household supplies online before the coronavirus pandemic. After COVID-19, there was an expected ** percentage point increase in consumers buying these home items online. The same survey was conducted in February 2021 and it revealed that spending intentions decreased across many categories. Fitness and wellness, groceries, personal care products, and household supplies were among the few segments where post-COVID-19 growth was still expected. The change is real The coronavirus pandemic has upended lives worldwide, from how we work to shop and socialize, in general. In a survey published in March 2021, U.S consumers were asked about the important attributes of shopping online, among which the most chosen answers were faster delivery and in-stock availability. However, the share of consumers that shopped online for the first time is relatively minimal. For instance, only ****percent of German and Japanese respondents had never purchased online before 2020. Shopping online more than ever The e-commerce purchase frequency has also changed. In the U.S., over ** percent of respondents mentioned that their household goods online purchasing cycle had increased compared to one month previously. In terms of traffic and reach, food and groceries, home and garden, and sports and outdoors were the fastest-growing e-commerce categories worldwide.

Book E-Commerce Platform Market Outlook

The global book e-commerce platform market size was valued at approximately $25 billion in 2023 and is expected to reach around $45 billion by 2032, growing at a CAGR of 6.2% during the forecast period. This substantial growth is driven by the proliferation of internet users and the rising trend of online shopping, convenience in purchase, and a broader selection of books available online.

One of the primary growth factors for the book e-commerce platform market is the increasing penetration of smartphones and internet connectivity. With more individuals gaining access to the internet, the convenience of purchasing books online has become more evident. This is especially true in developing regions where internet infrastructure is expanding rapidly, enabling more people to participate in e-commerce activities. Additionally, digital literacy is on the rise, further propelling the adoption of online platforms for book purchases.

Another significant growth factor is the shift in consumer behavior towards digital content. E-books and audiobooks have seen a surge in popularity as they offer a more flexible and accessible way to consume literature. The environmental benefits of digital books, as well as the convenience of carrying multiple titles in a single device, have also contributed to this trend. This shift has prompted traditional booksellers to enhance their online presence and adapt to changing consumer preferences, thereby boosting the overall market growth.

The COVID-19 pandemic has further accelerated the growth of the book e-commerce platform market. With physical bookstores facing closures due to lockdowns and social distancing measures, consumers turned to online platforms to fulfill their reading needs. This shift has not only increased sales but also expanded the customer base for online book retailers. The pandemic has made it clear that e-commerce is a resilient and essential component of the modern retail landscape, ensuring continued growth in the post-pandemic world.

From a regional perspective, North America and Europe have been the dominant markets for book e-commerce platforms, primarily due to high internet penetration, advanced digital infrastructure, and a tech-savvy population. However, the Asia Pacific region is expected to witness the highest growth rate during the forecast period. Rapid urbanization, growing disposable incomes, and increasing internet users in countries like China, India, and Southeast Asian nations are driving the market in this region. Latin America and the Middle East & Africa are also showing promising growth potential, albeit from a smaller base.

Business Model Analysis

The business model segment of the book e-commerce platform market includes B2B (business-to-business), B2C (business-to-consumer), C2C (consumer-to-consumer), and C2B (consumer-to-business). The B2C model dominates the market, as major online retailers such as Amazon and Barnes & Noble primarily operate through this model, offering books directly to consumers. The convenience, competitive pricing, and extensive selection available on these platforms make them highly attractive to individual buyers.

In the B2B segment, businesses purchase books in bulk for educational institutions, corporate libraries, and bookstores. This segment, while smaller in comparison to B2C, plays a crucial role in the supply chain of the book industry. With the rising demand for educational materials and corporate training programs, the B2B model is poised for steady growth. Online platforms catering to this segment offer customized solutions, bulk discounts, and efficient procurement processes.

The C2C model, where consumers sell books to other consumers, is gaining traction with the rise of online marketplaces and social media platforms. Websites like eBay and specialized book trading sites allow individuals to buy and sell used books, providing a sustainable and cost-effective option for readers. This segment appeals particularly to budget-conscious consumers and those looking for rare or out-of-print titles.

The C2B model, though less common in the book e-commerce space, involves consumers selling books back to businesses, such as second-hand bookstores or platforms that buy back textbooks. This model is beneficial for consumers looking to declutter and monetize their collections, and for businesses seeking to expand their inventory of second-hand books. Platforms specializing in book buybacks often provide quick and easy transactions, appeali

In 2022, e-commerce sales accounted for seven percent of the total retail sales in Vietnam. In that year, the value of retail sales of goods and services amounted to over 4,789 trillion Vietnamese dong. Since 2015, the e-commerce share of total retail sales has doubled in the country.

B2C e-commerce landscape in Vietnam

The revenue of the B2C e-commerce sector in Vietnam has been growing year on year, reaching approximately 16.4 billion U.S. dollars in 2022. Shopee, owned by the Singaporean multinational technology company Sea, has been the leading e-commerce marketplace in Vietnam, accounting for 63 percent of the total market share. Meanwhile, when it comes to electronics products, Vietnamese consumers have often opted for domestic e-commerce companies such as The Gioi Di Dong and Dien May Xanh.

Vietnam's e-commerce growth post-COVID-19 recovery

The COVID-19 pandemic has given rise to an increase in the usage of online shopping among Vietnamese consumers. While categories such as travel, mobility, and accommodation were already popular among online shoppers before the pandemic; today, consumers have shifted their preference to purchasing food and personal care online as individuals become more conscious of their health and personal lifestyles. As a result, food and personal care saw the highest growth of all e-commerce categories, as consumers place a higher priority on convenience and safety. In the future, this newly adopted shopping habit is expected to become another revenue stream of the e-commerce sector in Vietnam.

The graph displays the frequency of French consumers engaging in online shopping activities after the coronavirus (Covid-19) oubreak in France. As of March 15, 2020, 16 percent of respondents said that they more frequently bought products online, as compared to one month previously. Half of those surveyed stated that their frequency of e-commerce shopping had not changed at all.

More information about

From October to December 2024, U.S. retail e-commerce sales amounted to roughly 309 billion U.S. dollars, marking an increase compared to the previous quarter. Overall, retail e-commerce sales outdid the quarterly sales records registered in 2020. E-commerce in the post-pandemic era During the second quarter of 2020, as COVID-19 spread across the globe, the U.S.'s quarterly e-commerce revenue reached 200 billion for the first time in history. In 2021, online retail sales account for ten percent of total retail in the United States. Clothing and accessories, including footwear, is one of the largest B2C e-commerce merchandise categories. Retail e-commerce sales in the United States are estimated from samples used for the Monthly Retail Trade Survey and exclude online travel services, ticket sales agencies, and financial brokers. Latest trend? Quick commerce Shoppers expect fast delivery of their purchases, especially when it comes to grocery products. This segment of the e-commerce industry goes under quick commerce and is expected to generate increasing revenue in the next years. Major quick commerce companies like Instacart or Uber Eat operate in the United States, where the quick commerce market is forecast to hit nearly 40 billion U.S. dollars by 2027.

The market size of the e-commerce industry Saudi Arabia was expected to reach 21 billion U.S. dollars by 2025 after the effect of the COVID-19 pandemic on the sector. The industry of the Gulf Cooperation Council (GCC) region was expected to reach 50 billion U.S. dollars by 2025.

After growing nearly *** percent due to physical store closures during the COVID-19 pandemic in 2020, Magazine Luiza's e-commerce sales slowed in the last years. While sales from its marketplace rose about *** percent in 2024, those from its own inventory decreased less than *** percent. Still, its online channel accounted for **** percent of the company's total sales in 2024.

Ecommerce Platform Market Outlook

The global ecommerce platform market size was valued at approximately $60 billion in 2023 and is projected to reach around $160 billion by 2032, exhibiting a robust CAGR of 11.5% during the forecast period. This growth is driven by the increasing digitalization and internet penetration across the globe, alongside consumer preference shifting towards online shopping.

A significant factor driving the growth of the ecommerce platform market is the widespread adoption of smartphones and the internet, which has revolutionized how consumers shop and interact with brands. As more people gain access to the internet and become comfortable with online transactions, ecommerce platforms are seeing a surge in user base and transaction volumes. This shift has prompted businesses of all sizes to invest in ecommerce solutions to enhance their online presence and capitalize on the growing digital consumer base.

Another key driver of this market is the increasing integration of advanced technologies such as artificial intelligence (AI), machine learning (ML), and big data analytics into ecommerce platforms. These technologies enable businesses to offer personalized experiences, optimize inventory management, and streamline operations, thus enhancing customer satisfaction and loyalty. Moreover, innovations such as chatbots, virtual try-ons, and voice commerce are further enriching the shopping experience, making online shopping more interactive and convenient for users.

Additionally, the COVID-19 pandemic has played a pivotal role in accelerating the adoption of ecommerce platforms. With physical stores facing restrictions and consumers being confined to their homes, there has been a significant surge in online shopping activities. Businesses that were previously hesitant to go digital have rapidly adopted ecommerce solutions to maintain their revenue streams, thereby contributing to the market's growth. The pandemic has essentially reshaped consumer behavior, leading to a lasting increase in ecommerce adoption even post-pandemic.

The rise of cloud-based solutions has significantly impacted the ecommerce landscape, with platforms like Salesforce Commerce Cloud leading the way. The Commerce Cloud Solution offers businesses a comprehensive suite of tools to manage their online presence efficiently. By leveraging cloud technology, businesses can ensure scalability and flexibility, adapting quickly to market changes. This solution integrates seamlessly with other business systems, providing a unified view of customer interactions and data. As companies increasingly prioritize customer experience, the Commerce Cloud Solution enables personalized marketing, streamlined operations, and enhanced customer service, making it an indispensable tool in the competitive ecommerce market.

Regionally, North America has been a leading market for ecommerce platforms, driven by high internet penetration and a tech-savvy population. However, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period, attributed to the large population base, rising disposable incomes, and increasing smartphone usage. Countries like China and India are particularly notable for their burgeoning ecommerce markets, supported by government initiatives promoting digital transactions and the presence of major ecommerce giants.

Business Model Analysis

The ecommerce platform market can be segmented by business model into B2B, B2C, C2C, and C2B. The B2B (Business-to-Business) segment is witnessing substantial growth owing to the increasing demand for digital platforms that allow businesses to streamline their supply chains and connect with suppliers and distributors more efficiently. B2B ecommerce platforms are enabling businesses to conduct transactions with greater efficiency, transparency, and reach, particularly in sectors like manufacturing and wholesale. With a significant focus on enterprise-level solutions, this segment is expected to grow steadily in the coming years.

The B2C (Business-to-Consumer) segment is the dominant segment in the ecommerce platform market. This is driven by the increasing consumer preference for online shopping due to its convenience, variety, and competitive pricing. B2C platforms are leveraging advanced technologies to enhance user experiences through personalization, predictive analytics, and seamless payment gateways. The rapid growth of mobile comm

I'll show you how the pandemic has changed the way people shop and give you some accurate ecommerce statistics to prove it.

Global retail ecommerce sales peaked during the pandemic despite huge issues with the supply chain. So what do people buy? Here are the ecommerce statistics on the biggest industries right now.

According to Cognitive Market Research, the global international e-commerce market size will be USD XX million in 2024. It will expand at a compound annual growth rate (CAGR) of 16.0% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.2% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD XX million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 18.0% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.4% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of 15.7% from 2024 to 2031.
The digital wallets held the highest international e-commerce market revenue share in 2024.

Market Dynamics of International E-Commerce Market

Key Drivers for International E-Commerce Market

Development of Encryption Technology and Safe Payment Gateways to Increase the Demand Globally

The development of encryption technology and safe payment gateways has significantly bolstered the international e-commerce market. Enhanced encryption ensures secure data transmission, protecting customer information from cyber threats and boosting consumer trust. Safe payment gateways offer reliable and seamless transactions, mitigating fraud risks and accommodating various currencies and payment methods. These advancements address critical security concerns, facilitating smoother cross-border transactions and encouraging more consumers to engage in international online shopping. As a result, the e-commerce market experiences increased growth and expansion, overcoming some of its primary operational challenges.

Rising Internet Penetration and Smartphone Use to Propel Market Growth

Rising internet penetration and increased smartphone use significantly drive the growth of the international e-commerce market. As more people gain access to the internet, especially in developing regions, the potential customer base for online retailers expands. Smartphones facilitate convenient, on-the-go shopping experiences, boosting online purchase frequency. Enhanced internet connectivity and mobile technology enable easier access to e-commerce platforms, leading to increased consumer engagement and sales. Consequently, businesses can reach a broader audience, driving international expansion and market growth, while consumers benefit from greater accessibility to a wide range of products and services globally.

Restraint Factor for the International E-Commerce Market

High Costs and Delays in International Shipping to Limit the Sales

High costs and delays in international shipping significantly impact the international e-commerce market. Shipping internationally involves complex logistics, including customs clearance, handling fees, and transportation across multiple borders, which can be costly and time-consuming. These expenses often lead to higher product prices and longer delivery times, discouraging potential customers. Additionally, logistical challenges such as port congestion, limited shipping options, and geopolitical issues can cause further delays. These factors collectively restrain market growth by reducing customer satisfaction and increasing operational costs for e-commerce businesses.

Impact of Covid-19 on the International E-Commerce Market

The COVID-19 pandemic significantly accelerated the growth of the international e-commerce market. Lockdowns and social distancing measures led to a surge in online shopping as consumers avoided physical stores. Businesses rapidly adapted by enhancing their online presence and logistics capabilities. Despite initial disruptions in the supply chain and delivery services, the demand for e-commerce solutions skyrocketed, driving innovation in digital payment methods and contactless delivery. This shift has permanently changed consumer behavior, with many continuing to prefer online shopping for convenience and safety, even post-pande...