The revenue in the e-commerce market in the United States was forecast to continuously increase between 2024 and 2029 by in total 657.8 billion U.S. dollars (+53.79 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 1.9 trillion U.S. dollars and therefore a new peak in 2029. Notably, the revenue of the e-commerce market was continuously increasing over the past years.Find other key market indicators concerning the average revenue per user (ARPU) and number of users. The Statista Market Insights cover a broad range of additional markets.

Graph and download economic data for E-Commerce Retail Sales (ECOMSA) from Q4 1999 to Q4 2024 about e-commerce, retail trade, sales, retail, and USA.

From July to September 2024, U.S. retail e-commerce sales amounted to roughly 300 billion U.S. dollars, marking an increase compared to the previous quarter. Overall, retail e-commerce sales outdid the quarterly sales records registered in 2020. E-commerce in the post-pandemic era During the second quarter of 2020, as COVID-19 spread across the globe, the U.S.'s quarterly e-commerce revenue reached 200 billion for the first time in history. In 2021, online retail sales account for ten percent of total retail in the United States. Clothing and accessories, including footwear, is one of the largest B2C e-commerce merchandise categories. Retail e-commerce sales in the United States are estimated from samples used for the Monthly Retail Trade Survey and exclude online travel services, ticket sales agencies, and financial brokers. Latest trend? Quick commerce Shoppers expect fast delivery of their purchases, especially when it comes to grocery products. This segment of the e-commerce industry goes under quick commerce and is expected to generate increasing revenue in the next years. Major quick commerce companies like Instacart or Uber Eat operate in the United States, where the quick commerce market is forecast to hit nearly 40 billion U.S. dollars by 2027.

Graph and download economic data for E-Commerce Retail Sales as a Percent of Total Sales (ECOMPCTSA) from Q4 1999 to Q4 2024 about e-commerce, retail trade, percent, sales, retail, and USA.

In 2023, global retail e-commerce sales reached an estimated 5.8 trillion U.S. dollars. Projections indicate a 39 percent growth in this figure over the coming years, with expectations to surpass eight trillion dollars by 2027.

World players Among the key players on the world stage, the Chinese retail giant Alibaba holds the title of the largest e-commerce retailer globally, accounting for a 23 percent market share. Nevertheless, forecasts suggest that by 2027, Seattle-based e-commerce powerhouse Amazon will surpass Alibaba in estimated sales, reaching a staggering 1.2 trillion U.S. dollars in online sales.

Leading e-tailing countries The Chinese e-commerce market was the biggest worldwide in 2023, as internet sales constituted almost half of the country's retail transactions. Indonesia ranked second with the highest share of retail sales online (32 percent), closely trailed by the United Kingdom and South Korea, exceeding the 30 percent mark. That year, the up-and-coming e-commerce markets centered around Asia. The Philippines and India stood out as the swiftest-growing e-commerce markets based on online sales, anticipating a growth rate surpassing 20 percent.

In 2023, retail e-commerce sales in the United States reached an estimated 275 million U.S. dollars, up from 142 million dollars in 2019. E-commerce's growth trajectory Driven by the escalating integration of technology into daily life, e-commerce has witnessed a remarkable surge in popularity. Projections indicate a significant uptick in e-commerce users in the United States, rising from 254 million in 2023 to over 316 million by 2028. As of the outset of 2023, apparel and accessories ranked as the most sought-after e-commerce product category, comprising over 18 percent of all retail sales in the U.S. This trend persists despite inflationary pressures, positioning this category among the e-commerce segments experiencing the most significant year-on-year price changes. M-commerce users demographic While the demand for the convenience of purchasing from the palm of one's hand is also rapidly increasing, various demographic factors influence mobile commerce usage. There's a higher proportion of male online shoppers than females, with a split of 53 percent versus 47 percent. Age is another determinant. Younger consumers exhibit a greater inclination towards m-commerce, with 46 percent of mobile shoppers falling within the 18 to 24 age bracket. Furthermore, income levels also shape mobile shopping habits, with individuals earning less than 25,000 U.S. dollars annually showing the highest propensity for mobile-based purchases.

In 2023, the online channels' share of total retail sales reached 15.4 percent in the United States. This represented an increase compared to 2022, when it was 14.6 percent.

Amazon is by far the leading U.S. company in the e-commerce space. According to forecasts, online sales through Jeff Bezos' platform were set to reach more than 386 billion dollars in 2021. Coming in a distant second is retail chain Walmart, with sales expected to surpass 67 billion dollars, and followed in third place by e-commerce company eBay, with sales of about 40.5 billion dollars.

Forecast: Retail Trade E-commerce Sales in the US 2023 - 2027 Discover more data with ReportLinker!

The highest CAGR for the period of 2017 and 2028 was estimated to be in the food segment, amounting to almost 25 percent growth. The segment of beauty, health, personal & household care is estimated to have over 14 percent compound annual growth rate during this period.

Forecast: Nonstore Retailers E-commerce Sales in the US 2024 - 2028 Discover more data with ReportLinker!

Forecast: Electronics and Appliances E-commerce Sales in the US 2023 - 2027 Discover more data with ReportLinker!

Forecast: Nonmerchandise Receipts E-commerce Sales in the US 2024 - 2028 Discover more data with ReportLinker!

Forecast: Electronics and Appliance Stores E-commerce Sales in the US 2024 - 2028 Discover more data with ReportLinker!

Forecast: Clothing and Clothing Accessories E-commerce Sales in the US 2024 - 2028 Discover more data with ReportLinker!

Forecast: Furniture and Home Furnishings E-commerce Sales in the US 2024 - 2028 Discover more data with ReportLinker!

Retail Sales in the United States increased 0.20 percent in February of 2025 over the previous month. This dataset provides - U.S. December Retail Sales Increased More Than Forecast - actual values, historical data, forecast, chart, statistics, economic calendar and news.

Forecast: Food and Beverage Stores E-commerce Sales in the US 2024 - 2028 Discover more data with ReportLinker!

Forecast: Sporting Goods, Hobby, Book and Music Stores E-commerce Sales in the US 2022 - 2026 Discover more data with ReportLinker!

In United States, the estimated sales amount across various store categories provides key insights into the market's dynamics. Arts & Entertainment, as a prominent category, generates significant sales, totaling $775.85B, which is 24.02% of the region's total sales in this sector. Apparel follows with robust sales figures, achieving $322.17B in sales and comprising 9.97% of the region's total. Home & Garden contributes a considerable amount to the regional market, with sales of $316.60B, accounting for 9.80% of the total sales in United States. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.