UK E-Commerce Market is Segmented by Business Model (B2C, B2B), Device Type (Smartphone / Mobile, Desktop and Laptop, and More), Payment Method (Credit / Debit Cards, Digital Wallets, and More), B2C Product Category (Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, Food and Beverages, and More). The Market Forecasts are Provided in Terms of Value (USD).

In 2023, e-commerce sales in the United Kingdom had a growth of *** percent, much higher than the negative *** percent seen in the previous year. In 2028, e-commerce sales are expected to grow by *** percent.

This report covers UK E-Commerce Market, UK E-Commerce Industry, UK E-Commerce Market Trends, UK E-Commerce Market share, UK E-Commerce Market Revenue, UK E-Commerce Industry Growth, UK E-Commerce Market Key Players, UK E-Commerce Market Size, UK E-Commerce Market Future.

The UK e-commerce market size reached USD 297.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1,483.7 Billion by 2033, exhibiting a growth rate (CAGR) of 18.1% during ​2025-2033​. The growing online shopping activities among the masses, rising convenience-driven purchasing behaviors, competitive offerings from both established retailers and agile digital-native brands, and increasing user confidence in secure online transactions are some of the factors impelling the market growth.

In March 2025, monthly internet retail sales increased by 5.4 percent in Great Britain, compared to the same month of the previous year.

The size of the UK E-Commerce Industry market was valued at USD XXX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 21.76% during the forecast period.E-commerce stands for electronic commerce. This is the buying and selling of products and services online. It includes various things, such as shopping and online marketplaces, online banking, and digital ticketing.There has been active growth of e-commerce in the UK, with most retail sales taking place online. This is now more convenient and accessible to consumers than other means of shopping since they are able to access and make purchases from their homes. It is on such bases that e-commerce websites have gained the forefront in fuelling growth within the overall industry. Local and international retailers also diversify through products and services.This has managed to see the e-commerce sector in the UK stronger as it provides a better trust to consumers who will want to use internet-based transactions as well as more internet penetration in the population at large.Actually, further innovations within the areas of mobile commerce, augmented reality shopping, and artificial intelligence-enabled personalized recommendations will push e-commerce to newer heights in the UK with further technological advancement. Recent developments include: July 2023 - Amazon has said that it invested more than 4.2 billion pounds (USD 5.4 billion) in the U.K. creative industries since 2010, spending that it claims has contributed some 4.8 billion pounds (USD 6.1 billion) of gross value. As part of its ongoing investment, the company has also announced support for more than 100 new apprenticeships in organizations.. Key drivers for this market are: Increase developments of 5G Technology, Increased Adoption of Online Payments. Potential restraints include: Privacy and security concerns. Notable trends are: The increasing ease of using alternative payment methods will propel the market.

The UK e-commerce market, a significant player in the global landscape, exhibits robust growth potential. With a 2025 market size estimated at £280.55 million (based on the provided global value and adjusting for the UK's share of the global market—a reasonable assumption considering the UK's advanced digital infrastructure and consumer behavior), the sector is projected to maintain a strong Compound Annual Growth Rate (CAGR) of approximately 21.76%. This growth is fueled by several key drivers. Increased internet penetration and smartphone usage continue to expand the addressable market, providing convenient access to online shopping for a broader demographic. The rising popularity of online marketplaces like Amazon and eBay, coupled with the aggressive expansion of omnichannel strategies by traditional retailers, fosters competition and innovation, ultimately benefiting consumers with greater choice and value. Furthermore, evolving consumer preferences towards convenience, personalized experiences, and seamless delivery options further fuel this expansion. However, challenges remain. While the market enjoys high growth, potential restraints include concerns surrounding data privacy and security, increasing competition, and the fluctuating economic climate. Specifically, the segments driving growth include fashion and apparel, beauty and personal care, and consumer electronics. These sectors benefit from strong online presence, visual merchandising opportunities, and the ability to target specific demographics effectively. The B2B e-commerce sector is also anticipated to experience considerable growth, fueled by the increasing adoption of digital procurement solutions by businesses. Key players like Amazon, eBay, Asos, and others are aggressively vying for market share, utilizing advanced technologies and strategic partnerships to consolidate their positions and capture opportunities within the diverse segments of the UK e-commerce landscape. Geographical distribution within the UK itself displays strong regional variations, with London and other major urban centers exhibiting higher penetration rates compared to rural areas. This necessitates tailored strategies and targeted investment for sustained market expansion. Recent developments include: May 2024 - Metapack, a prominent player in e-commerce delivery technology, announced that Mountain Warehouse, a significant outdoor clothing company in the United Kingdom, extended its partnership with Metapack to enhance its delivery capabilities and support its growth strategy. Already utilizing Metapack Delivery Manager, Mountain Warehouse incorporated Metapack’s Delivery Options and Metapack Intelligence solutions into its operations. This investment in shipping infrastructure aims to deliver superior e-commerce experiences to customers across the United Kingdom and Canada., March 2024 - Kin + Carta, a global player in digital transformation consulting, introduced an advanced generative AI and large language model (LLM) tool for the UK retailer Matalan. This innovative tool enables Matalan to efficiently generate comprehensive product descriptions for new items as they are added to its online inventory.. Key drivers for this market are: Increase Developments of 5G Technology, Increased Adoption of Online Payments. Potential restraints include: Increase Developments of 5G Technology, Increased Adoption of Online Payments. Notable trends are: Innovations in 5G Technology is Driving the Market Growth.

The United Kingdom e-commerce market size reached approximately USD 234.37 Billion in 2024. The market is projected to grow at a CAGR of 7.90% between 2025 and 2034, reaching a value of around USD 501.32 Billion by 2034.

The week before the UK government announced nationwide lockdown measures in an effort to contain the coronavirus (Covid-19) outbreak, online-only brands had a growth rate of 17 percent in their revenues, compared to the same period the previous year. This rate grew as high as 161 percent in the week ending May 17.

The United Kingdom is the leading market in Europe when it comes to online shopping. In 2021, the revenue of e-commerce in the United Kingdom reached a total of 129 billion British pounds. This figure is almost 15 percent up from the 112.7 billion British pounds in 2020, and over triple the revenue of UK e-commerce in 2015.

Leading e-commerce sectors According to the most recent e-commerce activity reports issued by the Office for National Statistics, non-store retailing done online, followed by textile, clothing, and footwear sales were the two sectors with the highest shares of retail e-commerce sales. Internet sales in Great Britain accounted for 92.6 percent of non-store retail, and over 26 percent of textile, clothing and footwear sales.

Sales value trends

Following the spike in e-commerce growth in 2020 due to the Covid-19 pandemic, internet retail sales were up 10.8 percent in 2021 compared to 2020, which had seen a much higher increase, at 47 percent. By the month, internet retail sales dropped by 20 percent as of January 2022. This decrease is likely due to UK shoppers re-adopting in-store shopping.

UK Fashion Ecommerce Market size is estimated to be valued US$ 44.01 billion in 2025 and is expected to a CAGR of 15.7%, reaching US$ 122.14 billion by 2032.

The United Kingdom e-commerce logistics market is experiencing robust growth, projected to reach £28.04 billion in 2025 and maintain a Compound Annual Growth Rate (CAGR) of 6.94% from 2025 to 2033. This expansion is fueled by several key factors. The surging popularity of online shopping, particularly within segments like fashion and apparel, consumer electronics, and home appliances, is a primary driver. Furthermore, the increasing demand for faster and more reliable delivery options, including same-day and next-day services, is pushing logistics providers to invest in advanced technologies and infrastructure. The rise of omnichannel retail strategies, requiring seamless integration between online and offline channels, further fuels this growth. B2C e-commerce continues to dominate, although B2B logistics is also seeing significant expansion, driven by the increasing reliance on online procurement within businesses. Growth is also propelled by the expansion of cross-border e-commerce, catering to the increasing global reach of UK businesses. However, challenges remain, such as the increasing complexity of regulations surrounding international shipping and the ongoing pressure to maintain sustainable and cost-effective operations. The competitive landscape is characterized by established players like DHL, FedEx, and Hermes, alongside emerging players focusing on niche services and specialized technologies. The market segmentation reveals significant opportunities. While transportation and warehousing remain core components, value-added services like labeling and packaging are gaining traction, reflecting consumer demand for a premium, personalized experience. Geographical distribution shows strong domestic demand, although international e-commerce logistics is a rapidly expanding segment within the UK market. The projected growth trajectory indicates continued market expansion throughout the forecast period, driven by evolving consumer expectations and technological advancements. The significant investment in automation, improved route optimization, and data analytics within the industry suggests a path towards greater efficiency and scalability. This trend will further enhance the market's ability to manage the growing volume of e-commerce shipments while maintaining cost-effectiveness and competitive pricing. This report provides a detailed analysis of the dynamic United Kingdom e-commerce logistics market, encompassing the period from 2019 to 2033. With a base year of 2025 and an estimated market value exceeding £XXX million, this study offers invaluable insights for businesses operating within or intending to enter this rapidly evolving sector. We examine key trends, challenges, and growth opportunities, equipping stakeholders with the knowledge to make informed strategic decisions. This report leverages data from the historical period (2019-2024) and forecasts market performance until 2033. Recent developments include: January 2024: DHL Supply chain announced a strategic alliance with robotics company Robust.ai to create and deploy a cutting-edge robotic warehouse fleet. This strategic alliance brought together the DHL Supply chain’s extensive knowledge of logistics issues, track record in implementing automated solutions, and Robust.ai’s experience in AI and advanced robotics., May 2023: Flexport, a leading technology-driven logistics platform, acquired Shopify Logistics assets, including Deliverr, Inc.. Key drivers for this market are: Increasing E-commerce Penetration, Surge in Cross-Border Trade Activities. Potential restraints include: Infrastructure Challenges, Regulatory Complexities. Notable trends are: Immense Growth Projection for the Domestic Segment.

The UK E-Commerce Logistics Market Report is Segments by Service (Transportation (Road and More), Warehousing and Fulfilment, by Business Model (B2C, B2B and More), by Destination (Domestic and More), by Delivery Speed (Same-Day and More), by Product Category (Foods and Beverages and More), by City-Tier (Tier 1 and More) and by Geography (England and More). The Market Forecasts are Provided in Terms of Value (USD).

In UK E-Commerce Payment Market,The increasing shift toward personalized medicine, remote patient monitoring, and telehealth services will drive the demand for E-Commerce Payment.

Global Spend Analysis with Consumer Edge Credit & Debit Card Transaction Data

Consumer Edge is a leader in alternative consumer data for public and private investors and corporate clients. CE Vision EUR is an aggregated transaction feed that includes consumer transaction data on 6.7M+ Europe-domiciled payment accounts, including 5.3M+ active monthly users. Capturing online, offline, and 3rd-party consumer spending on public and private companies, data covers 4.4K+ brands and 620 symbols including 490 public tickers. Track detailed consumer behavior patterns, including retention, purchase frequency, and cross shop in addition to total spend, transactions, and dollars per transaction.

Consumer Edge’s consumer transaction datasets offer insights into industries across consumer and discretionary spend such as: • Apparel, Accessories, & Footwear • Automotive • Beauty • Commercial – Hardlines • Convenience / Drug / Diet • Department Stores • Discount / Club • Education • Electronics / Software • Financial Services • Full-Service Restaurants • Grocery • Ground Transportation • Health Products & Services • Home & Garden • Insurance • Leisure & Recreation • Limited-Service Restaurants • Luxury • Miscellaneous Services • Online Retail – Broadlines • Other Specialty Retail • Pet Products & Services • Sporting Goods, Hobby, Toy & Game • Telecom & Media • Travel

This data sample illustrates how Consumer Edge data can be used to understand a company’s growth by country for a specific time period (Ex: What was McDonald’s year-over-year growth by country from 2019-2020?)

Inquire about a CE subscription to perform more complex, near real-time global spend analysis functions on public tickers and private brands like: • Analyze year-over-year spend growth for a company for a subindustry by country • Analyze spend growth for a company vs. its competitors by country through most recent time

Consumer Edge offers a variety of datasets covering the US and Europe (UK, Austria, France, Germany, Italy, Spain), with subscription options serving a wide range of business needs.

Use Case: Global Spend Analysis

Problem A global retailer wants to understand company performance by geography to identify growth and expansion opportunities.

Solution Consumer Edge transaction data can be used to analyze shopper behavior across geographies and track: • Growth trends by country vs. competitors • Brand performance vs. subindustry by country • Opportunities for product and location expansion

Impact Marketing and Consumer Insights were able to: • Develop weekly reporting KPI's on key growth drivers by geography for company-wide reporting • Refine strategy in underperforming geographies, both online and offline • Identify areas for investment and expansion by country • Understand how different cohorts are performing compared to key competitors

Corporate researchers and consumer insights teams use CE Vision for:

Corporate Strategy Use Cases • Ecommerce vs. brick & mortar trends • Real estate opportunities • Economic spending shifts

Marketing & Consumer Insights • Total addressable market view • Competitive threats & opportunities • Cross-shopping trends for new partnerships • Demo and geo growth drivers • Customer loyalty & retention

Investor Relations • Shareholder perspective on brand vs. competition • Real-time market intelligence • M&A opportunities

Most popular use cases for private equity and venture capital firms include: • Deal Sourcing • Live Diligences • Portfolio Monitoring

Public and private investors can leverage insights from CE’s synthetic data to assess investment opportunities, while consumer insights, marketing, and retailers can gain visibility into transaction data’s potential for competitive analysis, understanding shopper behavior, and capturing market intelligence.

Most popular use cases among public and private investors include: • Track Key KPIs to Company-Reported Figures • Understanding TAM for Focus Industries • Competitive Analysis • Evaluating Public, Private, and Soon-to-be-Public Companies • Ability to Explore Geographic & Regional Differences • Cross-Shop & Loyalty • Drill Down to SKU Level & Full Purchase Details • Customer lifetime value • Earnings predictions • Uncovering macroeconomic trends • Analyzing market share • Performance benchmarking • Understanding share of wallet • Seeing subscription trends

Fields Include: • Day • Merchant • Subindustry • Industry • Spend • Transactions • Spend per Transaction (derivable) • Cardholder State • Cardholder CBSA • Cardholder CSA • Age • Income • Wealth • Ethnicity • Political Affiliation • Children in Household • Adults in Household • Homeowner vs. Renter • Business Owner • Retention by First-Shopped Period • Churn • Cross-Shop • Average Ticket Buckets

UK Quick E-Commerce (quick commerce) Market size is estimated to valued at US$ 9.36 Billion in 2025 and is a CAGR of 19.6%, reaching US$ 32.77 Billion by 2032.

16,000 Zara UK Fashion Products in CSV Format

Unlock fashion retail intelligence with our comprehensive Zara UK products dataset. This premium collection contains 16,000 products from Zara's UK online store, providing detailed insights into one of the world's leading fast-fashion retailers. Perfect for fashion trend analysis, pricing strategies, competitive research, and machine learning applications.

Dataset Overview

• Language: English
• Coverage: Men's, women's, and children's fashion
• File Size: ~30MB
• Data Freshness: Recently collected (2025)

Complete Data Fields Included

Product Information

• name: Complete product titles and descriptions
• brand: Brand identification (Zara)
• category: Product categories (tops, bottoms, dresses, accessories)
• description: Detailed item descriptions and features
• composition: Fabric composition and material details
• breadcrumbs: Navigation path and product hierarchy

Pricing and Promotions

• price: Current prices in GBP
• old_price: Original prices before discounts
• discount: Discount percentages and savings
• promotions: Active promotional campaigns
• currency: GBP for UK market analysis

Product Attributes

• color: Available color variations
• sizes: Size ranges and availability
• images: High-resolution product image URLs
• url: Direct product page links

Technical Fields

• uniq_id: Unique product identifiers
• scraped_at: Data collection timestamps

Key Use Cases

Fashion Trend Analysis

• Track seasonal trends and popular styles
• Analyze color preferences and combinations
• Monitor fashion trend evolution
• Predict upcoming fashion movements

Competitive Intelligence

• Study Zara's pricing strategies
• Analyze product mix and category focus
• Monitor inventory and availability patterns
• Compare market positioning

E-commerce Analytics

• Category performance analysis
• Price optimization strategies
• Inventory planning insights
• Customer preference mapping

Machine Learning Applications

• Fashion recommendation systems
• Price prediction models
• Trend forecasting algorithms
• Image recognition training data

Data Quality Features

• Clean, Validated Data: Pre-processed and error-checked
• Consistent Formatting: Standardized structure across records
• No Duplicates: Unique products only
• Complete Coverage: Entire Zara UK catalog included
• Fresh Collection: Recently scraped for current relevance

Target Industries

Fashion Retailers

• Competitive benchmarking
• Trend adoption strategies
• Pricing optimization
• Product development insights

Technology Companies

• AI training datasets
• Fashion analytics platforms
• E-commerce enhancement
• Style recommendation engines

Market Research

• Industry analysis reports
• Brand performance tracking
• Consumer behavior studies
• Trend forecasting services

Academic Research

• Fashion industry studies
• Business case studies
• Data science applications
• Sustainability research

Licensing Options

Commercial License

• Full business usage rights
• Team sharing permissions
• Resale of processed insights
• API integration allowed

Academic License

• Non-commercial research use
• Educational institution sharing
• Publication rights included
• Discounted pricing available

Delivery Methods

• Instant

The UK Ecommerce market report offers a thorough competitive analysis, mapping key players’ strategies, market share, and business models. It provides insights into competitor dynamics, helping companies align their strategies with the current market landscape and future trends.

The monthly trend in the value of retail internet food sales in Great Britain surged between March 2020 and March 2021, when the first COVID-19 restrictions were enforced. After that, the monthly growth showed negative values until October 2022. In March 2025, online food sales increased by 4,1 percent.

Snapshot img

Retail E-Commerce Software Market 2024-2028 :

The Retail E-Commerce Software Market size is forecast to increase by USD 4.17 billion, at a CAGR of 11.22% between 2023 and 2028. The growth rate of the market depends on several factors, including the rise in international retailing, the advent of omnichannel retailing, and the growth of the e-commerce industry. Retail e-commerce software refers to a specialized application or platform designed to facilitate and optimize online transactions for retail businesses. It enables merchants to create and manage digital storefronts, process customer orders, manage inventory, and securely handle payments. This software typically includes features such as product catalog management, online shopping cart functionality, secure payment gateways, order fulfillment and tracking, and customer relationship management tools. With its user-friendly interface and robust functionality, retail e-commerce software allows businesses to establish and grow their online presence, reach a wider customer base, enhance customer experience, and ultimately drive sales in the digital marketplace.

The report offers extensive research analysis on the market, with a categorization based on Application, including apparel and accessories, grocery, footwear, personal and beauty care, and others. It further segments the market by Product, encompassing cloud-based and on-premises. Additionally, the report provides Region segmentation, covering APAC, Europe, North America, the Middle East and Africa, and South America. Market size, historical data (2018-2022), and future projections are presented in terms of value (in USD billion) for all the mentioned segments.

What will be the Size of the Market During the Forecast Period?

For More Highlights About this Report, Download Free Sample in a Minute

Market Overview

Market Growth Analysis Driver

One of the key factors driving the market growth is the rise in international retailing. International retailing comprises the cross-border transfer of retail technology, management skills, and buying functions. In addition, with the availability of new market opportunities and increasing globalization, the global market is witnessing intense competition among international retailers that are setting up new outlets in emerging markets including the developing countries of APAC.

Moreover, the rising penetration of the Internet has increased e-commerce and trade opportunities for international retailers. In addition, global grocery retailers and international fashion brands enable the sales and purchase of their goods and services across international borders to expand their businesses. This trend is particularly evident in the Qatar e-commerce market, where the adoption of online shopping platforms has surged, offering consumers access to a wide range of products from global brands. Furthermore, international retailing in Qatar supports economic growth through increased tax revenues generated from import and export activities. As a result, these factors collectively drive growth in the Qatar e-commerce market during the forecast period, fostering a competitive retail environment and enhancing consumer choice and convenience.

Market Growth and Trends

A key factor shaping the market growth is the evolving role of social media in e-commerce. The number of social shoppers is increasing at a significant rate. In addition, since Facebook and Instagram Checkout included the Buy option, social media has been a major factor in the expansion of the e-commerce sector. Therefore, this is a great opportunity for brands to focus on improving their position on social media, which is a great platform for brands to be discovered.

Moreover, as consumers are spending more time on various social media platforms, e-commerce companies can benefit from the assistance of Instagram influencers to boost their chances of being found by their intended audience. In addition, companies may effortlessly connect their online storefronts with social media websites through retail e-commerce software systems like Shopify, enabling customers to make purchases from them directly through these channels. Hence, such factors are driving the market growth during the forecast period.

Market Restrain

Threats from open-source software are one of the key challenges hindering the market growth. The availability of open-source retail e-commerce software can negatively impact the market. In addition, this type of software is becoming popular in developing economies, such as India and China, as it can be downloaded and run on all platforms.

Moreover, cloud-based retail e-commerce software is more affordable than on-premises. In addition, the use of open-source retail e-commerce software involves low upfront costs for enterprises and provides them with high flexibility. Therefore, small-sized and individual retailers prefer using