In 2021, it was estimated that YouTube facilitated or supported the creation of 425 thousand jobs in the United States and 122 thousand jobs in Brazil. The direct contributions of YouTube content creators to the two regions' gross domestic product were estimated to amount to 25 billion U.S. dollars and six billion Brazilian reals as of the end of 2021, respectively. Australia and the United Kingdom also saw consistent contributions from YouTube content creators in the examined year, with an estimate of 1.4 billion Australian dollars and 1,4 billion pounds towards the countries GDPs in the examined year.

The YouTube account transaction market is experiencing robust growth, driven by the increasing popularity of YouTube as a platform for content creation, monetization, and influencer marketing. The market's expansion is fueled by several key factors. Firstly, the demand for established channels with substantial subscriber bases and engagement metrics is high, particularly among businesses seeking immediate brand visibility and reach. Secondly, the ease of monetization through YouTube's partner program incentivizes both individuals and businesses to acquire accounts with pre-existing revenue streams. Thirdly, the evolving creator economy fosters a market for specialized channels catering to niches, allowing buyers to acquire assets aligned with specific business objectives. Segmenting the market by account size (small, medium, large, and enterprise) reveals varying price points and transaction volumes. Larger accounts, with subscriber counts exceeding one million, command significantly higher valuations due to their established audience and monetization potential. Application-wise, the market spans publicity, sales, education, entertainment, and other sectors, with significant growth potential in education and entertainment as online content consumption continues to rise. Geographic distribution shows strong demand across North America and Europe, reflecting established digital economies and high YouTube penetration rates. However, emerging markets in Asia-Pacific are also showing promising growth potential as internet access and digital literacy expand. While challenges exist such as account verification processes and potential fraud, the overall market outlook remains positive. The forecast period (2025-2033) anticipates sustained growth, albeit at a potentially moderating CAGR. This moderation could be attributed to market saturation in certain segments and increasing regulatory scrutiny aiming to curb fraudulent activities. Nevertheless, ongoing innovation in content creation and monetization strategies, along with the persistent allure of established YouTube channels, will likely sustain significant market activity. Competition among brokerage platforms facilitating account transactions will intensify, fostering a more transparent and efficient market. Strategic partnerships between platforms and content creators will also be crucial in driving market growth and fostering trust within the ecosystem. The continuous evolution of YouTube's algorithm and monetization policies will significantly impact market dynamics, necessitating constant adaptation and innovation from market participants.

Launched first in India after the TikTok ban in August 2020, YouTube Shorts rolled out globally in June 2021. The feature, which is accessible via the YouTube app, reached two billion monthly logged-in users as of July 2023. YouTube has been heavily promoting its short-video format platform since its global launch, including redirecting users automatically to Shorts when the YouTube app is opened and launching the YouTube Shorts Funds to entice creators' participation. In 2022, user and travel vlogger Shangerdanger took the crown for the most popular Short on YouTube, with his video “Diver cracks Egg at 45 ft Deep".

TikTok versus Reels: competitors’ comparison Launched in September 2016 in China as Douyin, TikTok went on to become of the most engaging social media platforms for global users, challenging mainstream social media platforms such as Facebook and YouTube in their primary markets such as the United States, Brazil, and Japan. TikTok’s popularity exploded between 2019 and 2020, as the work was experiencing the effects of the global COVID-19 pandemic outbreak. Reels, Instagram’s in-app short video experience, debuted in 2020 as Facebook (now Meta Platforms) bet on the short-video feature to improve users’ engagement. While videos were an already popular format on Facebook and Instagram, social short videos soon became an even more popular format with users. As of June 2022, the average video viewing rate for Reels on Instagram was 2.54 percent, while for videos was of 1.74 percent as of June 2022.

Content is key: creators drive an entire economy As of July 2022, influencers on TikTok and YouTube generate the largest share of video views, over 90 percent, while content produced by media companies and brands constitute only a smaller part of the video views generated on the two video platforms. As content creators are emerging even more clearly as the backbone of social media marketing and advertising, it is not a surprise that an entire economy devoted to their needs and presence has developed in recent years. In 2022, companies supporting the creators’ economy by offering merchandising services had an annual average revenue of over 500 million U.S. dollars, while companies overseeing subscription services generated approximately 300 million U.S. dollars.

Mali Google Search Trends: Online Movie: YouTube data was reported at 64.000 Score in 14 May 2025. This records a decrease from the previous number of 67.000 Score for 13 May 2025. Mali Google Search Trends: Online Movie: YouTube data is updated daily, averaging 61.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 23 Dec 2024 and a record low of 0.000 Score in 21 Apr 2023. Mali Google Search Trends: Online Movie: YouTube data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Mali – Table ML.Google.GT: Google Search Trends: by Categories.

The short video app market is experiencing explosive growth, driven by increasing smartphone penetration, affordable data plans, and the inherent virality of short-form video content. The market, estimated at $150 billion in 2025, is projected to maintain a robust Compound Annual Growth Rate (CAGR) of 20% from 2025 to 2033, reaching a substantial market size. This growth is fueled by several key trends: the rise of creator economies, where individuals monetize their content; increasing integration of short videos into e-commerce platforms for product demonstrations and marketing; and the constant evolution of features and filters to enhance user engagement. Key players such as TikTok, Instagram, Snapchat, and YouTube leverage innovative algorithms to personalize content feeds, maximizing user retention and advertising revenue. However, regulatory scrutiny regarding data privacy and content moderation poses a significant restraint, alongside challenges related to combating misinformation and harmful content. The market is segmented by platform type (e.g., standalone apps vs. integrated features within larger platforms), user demographics (age, location), and monetization models (advertising, subscriptions, in-app purchases). Regional variations exist, with North America and Asia currently dominating the market, though developing economies in Africa and Latin America show significant potential for future growth. The competitive landscape is highly dynamic, with established players constantly innovating and new entrants vying for market share. The success of short video apps hinges on user experience, algorithm effectiveness in content delivery, and the ability to adapt to evolving user preferences. The market’s continued growth trajectory will likely be influenced by technological advancements in video creation tools, augmented reality (AR) and virtual reality (VR) integration, and the emergence of new platforms catering to niche interests. Furthermore, monetization strategies will require continuous refinement to balance user experience with revenue generation. Companies will need to focus on creating engaging and safe environments while navigating the evolving regulatory landscape to maintain sustained growth and profitability.

Sao Tome and Principe Google Search Trends: Online Movie: YouTube data was reported at 25.000 Score in 14 May 2025. This records a decrease from the previous number of 28.000 Score for 13 May 2025. Sao Tome and Principe Google Search Trends: Online Movie: YouTube data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 03 Apr 2022 and a record low of 0.000 Score in 02 May 2025. Sao Tome and Principe Google Search Trends: Online Movie: YouTube data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Sao Tome and Principe – Table ST.Google.GT: Google Search Trends: by Categories.

Analyst Viewpoint

The France creator economy market is rapidly expanding, fueled by growing user engagement on social media platforms and the increasing monetization opportunities for content creators. Analysts foresee continued growth in influencer-driven advertising, with brand partnerships and sponsored content emerging as key drivers of revenue.

The dominance of platforms like Instagram, TikTok, and YouTube ensures the scalability of content creation, while the increasing focus on advertiser collaborations boosts market potential. With CAGR of 24.7%, the creator economy represents a thriving digital ecosystem that will see continued expansion in France and beyond.

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Google Search Trends: Online Movie: YouTube data was reported at 92.000 Score in 14 May 2025. This stayed constant from the previous number of 92.000 Score for 13 May 2025. Google Search Trends: Online Movie: YouTube data is updated daily, averaging 83.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 13 Dec 2024 and a record low of 0.000 Score in 22 Jun 2023. Google Search Trends: Online Movie: YouTube data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Netherlands – Table NL.Google.GT: Google Search Trends: by Categories.

AI-Driven Creator Economy Analytics Market Outlook

According to our latest research, the AI-Driven Creator Economy Analytics market size reached USD 1.98 billion globally in 2024, reflecting the rapid adoption of artificial intelligence solutions across the creator economy. The market is expanding at a robust CAGR of 22.7% and is projected to reach USD 7.46 billion by 2033. This remarkable growth is primarily fueled by the surge in digital content consumption, increasing demand for data-driven insights among creators and brands, and the proliferation of monetization opportunities across social platforms.

The primary growth driver for the AI-Driven Creator Economy Analytics market is the exponential rise in digital content production and consumption. With millions of content creators leveraging platforms such as YouTube, Instagram, TikTok, and Twitch, the need for advanced analytics to understand audience preferences and optimize engagement has never been greater. AI-powered analytics tools provide creators with actionable insights into content performance, enabling them to tailor their strategies, maximize audience retention, and increase monetization opportunities. The integration of machine learning and natural language processing further enhances the ability to analyze vast volumes of unstructured data, including video, audio, and social media interactions, delivering a competitive edge to creators and brands alike.

Another significant factor propelling the market is the increasing collaboration between brands and content creators. Brands are now heavily investing in influencer marketing and creator partnerships, necessitating sophisticated analytics solutions to measure campaign effectiveness, track ROI, and detect fraudulent activities. AI-driven analytics platforms offer granular visibility into audience demographics, engagement rates, and content authenticity, empowering brands to make informed decisions and optimize their marketing spend. Moreover, the rise of micro-influencers and niche content creators has diversified the creator economy, expanding the addressable market for analytics solutions and driving further innovation in the sector.

The evolution of monetization models within the creator economy is also fueling demand for AI-powered analytics. From direct fan subscriptions and virtual gifting to branded collaborations and merchandise sales, creators are exploring multiple revenue streams. Accurate and real-time analytics are essential for tracking earnings, understanding subscriber behavior, and identifying high-performing content. AI-driven platforms automate these processes, reducing manual effort and enabling creators to focus on content creation. Additionally, the increasing adoption of blockchain and decentralized platforms is introducing new opportunities and challenges, making advanced analytics indispensable for navigating this dynamic landscape.

Regionally, North America continues to dominate the AI-Driven Creator Economy Analytics market, accounting for the largest revenue share in 2024, followed by Europe and Asia Pacific. The United States, in particular, has witnessed significant investments in creator-centric startups and analytics technology, supported by a mature digital ecosystem and high internet penetration. Meanwhile, Asia Pacific is emerging as the fastest-growing region, driven by the explosive growth of social platforms, rising youth population, and increasing digital literacy. Europe remains a key market, with strong regulatory frameworks and a vibrant creator community. Latin America and the Middle East & Africa are gradually catching up, presenting untapped opportunities for market expansion as digital infrastructure improves.

Component Analysis

The Component segment of the AI-Driven Creator Economy Analytics market is broadly divided into software and services. Software solutions form the backbone of this market, providing creators, agencies, and brands with advanced analytics dashboards, real-tim

This research examines the depiction of Thailand on YouTube subsequent to the nation’s decision to legalize recreational marijuana in June 2022. By analyzing 57 video clips recorded between March and September 2022, we investigate the evolution of Thailand’s digital image after the legalization of cannabis in the country. The outcomes of our study demonstrate a predominantly favorable account, highlighting the incorporation of marijuana into Thai society, its therapeutic capabilities, and its potential as a lucrative economic commodity. In intimate connection to elements of the social, physical, and cultural components, the emotional dimension developed as a prevailing theme. Thai residents and government officials were the main influencers in shaping the discussion, representing the prevailing public opinion in support of the choice to legalize marijuana. The prevailing media narratives, which included tourism, celebration, and policy, further emphasized the positive perspective on the advantages of legalizing marijuana. This research emphasizes the profound impact of substantial policy changes on a nation’s international reputation, with Thailand depicted as providing a distinctive combination of cultural heritage and contemporary elements.

Ireland Google Search Trends: Online Movie: YouTube data was reported at 94.000 Score in 15 May 2025. This records an increase from the previous number of 91.000 Score for 14 May 2025. Ireland Google Search Trends: Online Movie: YouTube data is updated daily, averaging 81.000 Score from Dec 2021 (Median) to 15 May 2025, with 1262 observations. The data reached an all-time high of 100.000 Score in 19 Dec 2024 and a record low of 0.000 Score in 22 Jun 2023. Ireland Google Search Trends: Online Movie: YouTube data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Ireland – Table IE.Google.GT: Google Search Trends: by Categories.

In practice, the government does not block (or require ICT firms to block) online content. A 100 score is earned where all the following conditions are met: 1) there is no evidence that politically sensitive websites, keywords, search results or content are filtered, blocked or taken down, and 2) Web users in the country are able to access any website in the world without restriction. A 100 score can still be earned if child pornography or delinquent intellectual property websites have been taken down. A 50 score is earned where any of the following conditions apply: 1) a small number of sites, keywords or search results on a specific issue are blocked (blocking cannot include widely used Internet tools such as Skype, Google, YouTube, or Facebook/Twitter), or 2) citizens are occasionally unable to access certain websites (national or international). A 0 score is earned where at least one of the following conditions apply: 1) politically sensitive websites, keywords, search results or content are usually filtered, blocked or taken down, or 2) Web users in the country are usually unable to access many websites without restriction, including widely used Internet tools such as Skype, Google, YouTube, or Facebook/Twitter. For variable descriptions, please refer to: https://www.africaintegrityindicators.org/data. For the methodology, please refer to: https://static1.squarespace.com/static/5e971d408be44753edfb976c/t/60a55f343d36117866628867/1621450563745/AII10+-+Methodology.docx+%281%29.pdf.

Niger Google Search Trends: Online Movie: YouTube data was reported at 56.000 Score in 14 May 2025. This records a decrease from the previous number of 61.000 Score for 13 May 2025. Niger Google Search Trends: Online Movie: YouTube data is updated daily, averaging 44.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 27 Feb 2025 and a record low of 0.000 Score in 01 May 2025. Niger Google Search Trends: Online Movie: YouTube data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Niger – Table NE.Google.GT: Google Search Trends: by Categories.

The global live TV streaming service market is experiencing robust growth, driven by increasing consumer demand for on-demand entertainment and cord-cutting trends. The market, estimated at $50 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033. This significant expansion is fueled by several key factors. The proliferation of affordable high-speed internet access globally has broadened the reach of streaming services, making them accessible to a wider audience. Furthermore, the increasing availability of diverse content packages, including live sports, news, and entertainment channels tailored to specific viewing preferences, has significantly boosted market appeal. The rise of smart TVs and media streaming devices further contributes to market growth by seamlessly integrating streaming services into consumers' daily routines. Competition among established players and emerging newcomers continues to foster innovation and drive down prices, benefiting consumers and accelerating market penetration. However, challenges remain. Retaining subscribers in a highly competitive landscape requires continuous investment in content acquisition and technological advancements. The impact of economic downturns on consumer spending patterns presents a potential restraint. Furthermore, regional variations in internet infrastructure and consumer preferences require tailored strategies for effective market penetration. Nevertheless, the long-term outlook for the live TV streaming service market remains positive, driven by ongoing technological innovations and evolving consumer viewing habits. The segmentation of the market by subscription type (cable TV, wireless antenna) and application (mobile, web, streaming devices) allows companies to target specific demographics effectively. Key players such as YouTube TV, Hulu, and others are actively involved in shaping this dynamic market through aggressive content acquisition, partnerships, and technological improvements. The geographical distribution reveals that North America currently holds a significant market share, but growth opportunities are substantial in developing economies in Asia-Pacific and other regions.

The Regional Economic Development Councils (REDCs) support the State’s innovative approach that empowers regional stakeholders to establish pathways to prosperity, mapped out in regional strategic plans. Through the REDCs, community, business, academic leaders, and members of the public in each region of the state put to work their unique knowledge and understanding of local priorities and assets to help direct state investment in support of job creation and economic growth. The REDC dataset contains population and acreage information for each region. The New York State Energy Research and Development Authority (NYSERDA) offers objective information and analysis, innovative programs, technical expertise, and support to help New Yorkers increase energy efficiency, save money, use renewable energy, accelerate economic growth, and reduce reliance on fossil fuels. To learn more about NYSERDA’s programs, visit nyserda.ny.gov or follow us on X, Facebook, YouTube, or Instagram.

Sports engages billions of followers worldwide and impacts the
economy. Sports controversies often ignite passionate discus-
sions among fans, analysts, and players. With the rise of social
media, platforms like YouTube have become central to these discus-
sions. This study aims to analyze the stances or perform opinion
mining namely for, against, and neutral on comments from fa-
mous social media platforms like YouTube for famous public sports
controversies.

To our knowledge, it is the first-ever study and dataset (hand curated) of civic
engagement in controversial sports events spanning around 40 years.
LLMs (Llama and Deepseek reasoning family) were used for initial
annotations (stance) of comments and later fine-tuned for comparative performance analysis ( 30% boost in accuracy).

This dataset presents a collection of YouTube comments (around 43k) on famous
and controversial Public Sports Events.

We explore public sentiment analysis (stance detection) on a total of 6 famous controversial
sports incidents by extracting and processing YouTube comments.
Stance detection is performed on those events through fine-tuning
of models like Llama-3.1-8b and Deepseek reasoning models (Llama-
8b distilled) on comments from events like The Underarm Incident,
Jonny Bairstow’s Run-Out Incident, Ashwin’s Mankading Event,
Luis Suarez Handball Event etc.

The number of Youtube users in India was forecast to continuously increase between 2024 and 2029 by in total 222.2 million users (+34.88 percent). After the ninth consecutive increasing year, the Youtube user base is estimated to reach 859.26 million users and therefore a new peak in 2029. Notably, the number of Youtube users of was continuously increasing over the past years.User figures, shown here regarding the platform youtube, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Youtube users in countries like Sri Lanka and Nepal.

Music and Video Market Outlook

The global music and video market size has witnessed substantial growth, with a valuation of approximately USD 215 billion in 2023. The market is expected to reach around USD 345 billion by 2032, registering a robust compound annual growth rate (CAGR) of 5.2% during the forecast period. This growth is primarily driven by the rapid adoption of digital streaming services, technological advancements, and the increasing consumption of audiovisual content across various platforms. The shift from traditional media to digital streaming services has revolutionized the industry, providing consumers with unprecedented access to a vast library of music and videos at their fingertips.

One of the major growth factors contributing to the expansion of the music and video market is the proliferation of internet connectivity and smart devices globally. The widespread availability of affordable smartphones and high-speed internet has democratized access to music and video content, enabling consumers to stream and download content conveniently from anywhere at any time. Furthermore, the integration of artificial intelligence and machine learning in streaming platforms has enhanced user experience by providing personalized content recommendations based on user preferences and viewing history. This personalization trend has significantly increased user engagement and subsequently boosted market growth.

Another key factor driving the growth of the music and video market is the evolution of business models within the industry. Subscription-based streaming services have become a dominant force, offering users unlimited access to content for a fixed monthly fee. This model has not only attracted a large user base but has also created a steady revenue stream for service providers. Additionally, there is a growing trend of ad-supported platforms that provide free access to content in exchange for viewing advertisements. This model has expanded the market's reach, attracting budget-conscious consumers and generating additional revenue through ad sales.

The rise of user-generated content platforms has also played a pivotal role in the growth of the music and video market. Platforms such as YouTube and TikTok have democratized content creation, allowing individuals and small creators to produce and share their work with a global audience. This has led to an explosion of diverse content, catering to niche audiences and fostering a vibrant creator economy. Moreover, these platforms have become instrumental in music and video promotion, enabling artists to reach wider audiences and gain recognition without the need for traditional media channels. The increasing influence of social media and digital platforms in shaping consumer preferences further cements the importance of these platforms in the market's growth trajectory.

Regionally, the Asia Pacific is expected to be the fastest-growing market for music and video content during the forecast period. The region's burgeoning population, coupled with rising disposable incomes and rapid digitalization, is driving the demand for entertainment content. North America and Europe continue to be significant markets due to their established infrastructure and high adoption rates of digital services. In contrast, Latin America and the Middle East & Africa are witnessing gradual growth, supported by improving internet infrastructure and increasing smartphone penetration. These regions present untapped opportunities for market players to expand their presence and tap into new consumer bases.

Product Type Analysis

The music and video market is segmented into various product types, including streaming services, physical media, and digital downloads. Streaming services have emerged as the dominant product type, driven by the convenience and accessibility they offer to consumers. With platforms like Spotify, Netflix, and Amazon Prime Video leading the charge, streaming services have transformed the way music and video content is consumed. The subscription-based model has gained significant traction, allowing users to access vast libraries of content on-demand. The continuous addition of new content and exclusive releases further enhances the appeal of streaming services, propelling their growth.

Physical media, while witnessing a decline in usage, still holds a niche market segment. Vinyl records and CDs are experiencing a resurgence among collectors and audiophiles who value the tangible nature and audio quality of physical media. Despite the dominance of digital formats, physical media continues to have a dedica

San Marino Google Search Trends: Online Movie: YouTube data was reported at 31.000 Score in 14 May 2025. This records a decrease from the previous number of 39.000 Score for 13 May 2025. San Marino Google Search Trends: Online Movie: YouTube data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 31 Dec 2024 and a record low of 0.000 Score in 02 May 2025. San Marino Google Search Trends: Online Movie: YouTube data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s San Marino – Table SM.Google.GT: Google Search Trends: by Categories.

The global Video Platform Service market is experiencing robust growth, driven by the increasing adoption of video content across various sectors. The surge in online video consumption, fueled by the proliferation of smartphones and high-speed internet access, is a primary catalyst. Furthermore, the rising demand for engaging and interactive video experiences in education, entertainment, and healthcare is significantly boosting market expansion. Cloud-based solutions are gaining traction due to their scalability, cost-effectiveness, and ease of deployment compared to on-premises systems. Key players like YouTube, Vimeo, and Twitch are constantly innovating with features like live streaming, enhanced analytics, and improved monetization tools, further fueling market growth. While the market faces challenges like maintaining data security and addressing concerns about content piracy, these are being mitigated through advanced encryption techniques and robust content management systems. The market is segmented by application (education, entertainment, medical, and other) and type (cloud-based and on-premises), with cloud-based solutions dominating due to their flexibility and accessibility. North America currently holds a significant market share, but the Asia-Pacific region is poised for rapid expansion, driven by increasing internet penetration and a burgeoning digital economy. This presents significant opportunities for market entrants and existing players alike to expand their reach and capture market share. The forecast period of 2025-2033 anticipates continued growth, with a projected CAGR (Compound Annual Growth Rate) that reflects the sustained demand for video content and technological advancements. The market’s evolution is characterized by increasing integration with other technologies, such as artificial intelligence (AI) for content personalization and recommendation engines, and the expansion into new application areas like virtual and augmented reality (VR/AR). Competitive pressures remain high, with established players and new entrants constantly vying for market dominance. Success in this dynamic environment will depend on factors such as technological innovation, strong content libraries, robust security measures, and a compelling user experience. Strategic partnerships and acquisitions are also expected to play a pivotal role in shaping the market landscape in the coming years.