E-mail marketing's ROI in the UK 2016-2021
- statista.com
Updated Jun 23, 2025
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EmailClick to copy linkLink copiedCiteStatista (2025). E-mail marketing's ROI in the UK 2016-2021 [Dataset]. https://www.statista.com/statistics/283067/return-on-investment-roi-for-email-marketing-in-the-uk/Dataset updatedJun 23, 2025Time period coveredApr 2021Area coveredUnited KingdomDescriptionDuring a 2021 survey carried out among marketers from the United Kingdom, it was found that the approximate return for every pound spent on email marketing stood at ***** British pounds. A year earlier, it amounted to ***** pounds.
Countries with highest number of emails sent 2024
- statista.com
Updated Dec 10, 2024+ more versionsShareFacebookTwitterEmailClick to copy linkLink copiedCiteStatista Research Department (2024). Countries with highest number of emails sent 2024 [Dataset]. https://www.statista.com/topics/1446/e-mail-marketing/Dataset updatedDec 10, 2024AuthorsStatista Research DepartmentDescriptionAs of April 18, 2024, the United States was the country with the highest number of emails sent daily, with almost ten billion. Germany and Ireland followed, with 8.5 billion and 8.4 billion emails daily, respectively. Overall, the Netherlands, the United Kingdom, and France each had 8.3 billion emails sent per day. As of December 2023, over 241 million emails were sent worldwide within one minute.
Email marketing metrics used in the UK 2021
- statista.com
Updated Jul 9, 2025ShareFacebookTwitterEmailClick to copy linkLink copiedCiteStatista (2025). Email marketing metrics used in the UK 2021 [Dataset]. https://www.statista.com/statistics/521068/digital-marketing-email-campaign-measures-of-success-uk/Dataset updatedJul 9, 2025Time period coveredApr 2021Area coveredUnited KingdomDescriptionDuring a 2021 survey carried out among marketers from the United Kingdom, ** percent of respondents said they used return-on-investment (ROI) to measure the success of their email marketing campaigns. Sales ranked first, named by ** percent of respondents.
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FacebookTwitterEmailDuring a 2021 survey carried out among marketers from the United Kingdom, it was found that the approximate return for every pound spent on email marketing stood at ***** British pounds. A year earlier, it amounted to ***** pounds.