The Europe baby food and infant formula market size reached USD 10.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 15.6 Billion by 2033, exhibiting a growth rate (CAGR) of 4.56% during 2025-2033.

The report covers Europe Baby Food and Infant Formula Market Analysis and the market is segmented by Type (Milk Formula, Dried Baby Food, Prepared Baby Food, and Other Types); by Distribution Channel (Hypermarket/Supermarket, Drugstores/Pharmacies, Convenience Stores, and Other Distribution Channels); Country (Spain, United Kingdom, Germany, France, Italy, Russia, and the Rest of Europe). The market size and forecasts are provided in terms of value (USD million) for all the above segments.

The global infant formula market is projected to witness substantial growth, increasing from US$ 50,126 million in 2024 to US$ 1,15,326 million by 2034. The market is expected to surge at a CAGR of 8.7% during the forecast period.

2019 to 2023 Global Infant Formula Market Growth Outlook Vs. 2024 to 2034

Country-wise Insights

Category-wise Insights

The size and share of the market is categorized based on Application (Supermarkets, Pharmacy/Medical Stores, Specialty Stores, Hard Discounter Stores) and Product (Infant Milk, Follow-on-Milk, Specialty Baby Milk, Growing-up Milk) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

The Baby Food and Infant Formula Market is Segmented by Product (Infant Formula, and Baby Food) and Geography (North America, Europe, Asia-Pacific, Middle East & Africa, and South America). The Market Size and Value (in USD Million) for the Above Segments.

The size and share of the market is categorized based on Application (0-6 Months, 6-12 Months, >12 Months) and Product (Standard cow's milk-based formulas, Soy-based formulas, Hypoallergenic formulas, Lactose-free formulas:) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

Europe Organic Baby Food Market is segmented by Type (Milk Formula, Prepared Baby Food, and Dried Baby Food); Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Channels, and Other Distribution Channels); and Geography (United Kingdom, Germany, Spain, France, Italy, Russia, and Rest of Europe). The report offers market size and forecasts in value (USD million) for the above segments.

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Infant Nutrition Market Size 2024-2028

The infant nutrition market size is forecast to increase by USD 9.57 billion at a CAGR of 4.5% between 2023 and 2028.

The market is experiencing significant growth due to several key trends. One of the most notable trends is the increasing demand for vegan and organic baby food options. Parents are becoming more conscious of their children's health and are opting for natural and ethically sourced products. Additionally, new product launches are driving market growth, with companies introducing lactose-free and allergy-free baby food options to cater to the diverse needs of consumers. These trends reflect the evolving preferences of modern parents and the growing awareness of the importance of proper nutrition for infants. The market is expected to continue its growth trajectory, offering numerous opportunities for market participants.

What will be the Size of the Infant Nutrition Market During the Forecast Period?

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The market encompasses a range of products designed to meet the unique nutritional needs of newborns and infants. This sector, which includes baby formula and infant dried food, caters to the growing number of working mothers seeking convenient and nutritious options for their children. Processed infant nutrition, such as iron-fortified formula, plays a significant role in addressing nutrient deficiencies and ensuring optimal growth and development.
However, consumer demand for natural, chemical-free, and organic food products is on the rise, leading to the emergence of clean label products and the integration of probiotics into infant nutrition offerings. Food safety remains a top priority, with stringent regulations in place to ensure the highest standards of quality and purity. The market also addresses specific health concerns, including cognitive function, allergies, immune health, and digestive health, through the development of specialized formulas. The Barker Hypothesis further focuses on the importance of proper nutrition during early life stages to prevent undernutrition and its long-term health consequences.

How is this Infant Nutrition Industry segmented and which is the largest segment?

The infant nutrition industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Online
  Offline


Geography

  North America

    Canada
    US


  Europe

    Germany


  APAC

    China
    India


  South America



  Middle East and Africa

By Distribution Channel Insights

The online segment is estimated to witness significant growth during the forecast period.

The market encompasses baby formula, dried baby food, and processed infant nutrition. Working mothers prioritize nutrient-rich options, such as iron-fortified formula and organic ingredients, for their infants. Health consciousness drives demand for chemical-free, natural alternatives, including probiotics and clean label products. Food safety concerns and the desire for convenience fuel the growth of e-commerce sales In the baby food market. Regulatory challenges, including those related to gene-editing and food security, necessitate adherence to strict nutritional guidelines.

Moroever, newborn formula caters to specific nutritional needs, addressing issues like cognitive function, allergies, immune health, and digestive health. The market also offers premium products, such as specialty milk and prepared baby foods, for infants with lactation issues or dietary restrictions. Consumer education plays a crucial role In the selection of appropriate infant nutrition products.

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The online segment was valued at USD 22.33 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 34% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The North American market is experiencing growth due to the increasing number of working mothers and the resulting demand for convenient and nutritious baby food options. Factors such as high healthcare expenditure, parental awareness, and disposable income contribute to this market expansion. Parents in developed countries like the US and Canada prioritize premium baby food, including iron-fortified infant formula and organic infant-dried food, over conventional alternatives. The perception that these products offer superior nutritional value and food

• Baby Infant Formula Market Scope:

Global Baby Infant Formula Market is estimated to be valued US$ XX.X million in 2019. The report on Baby Infant Formula Market provides qualitative as well as quantitative analysis in terms of market dynamics, competition scenarios, opportunity analysis, market growth, etc. for the forecast year up to 2029. The global baby infant formula market is segmented on the basis of type, application, and geography.

Europe market was valued at US$ XX.X million in 2018 and is projected to reach US$ XX.X million in 2029, and register a CAGR of X.X% during the forecast period, according to a new Market.us (Prudour Research) study. Read More

Europe Baby Food Packaging Market is segmented by Material (Plastic, Paperboard, Metal, Glass and Others), By Package Type (Bottle, Metal Can, Cartons, Jars, Pouches) by Products (Liquid Milk Formula, Dried Baby Food, Powder Milk Formula, Prepared baby food and Others) .

Global Organic Infant Formula Market is Segmented by Type (Milk Formula, Prepared Baby Food, and Dried Baby Food), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The market size is provided in terms of (USD million) during the forecast period for the above segments.

In 2017, over 70 percent of the imported infant formula in China was from European countries while one third solely came from the Netherlands. Ever since the big melamine-tainted infant milk crisis in China in 2008, it has been hard for mothers to regain trust in domestic infant milk products. Most of them therefore tend to choose foreign baby formula brands with strict food safety and quality standards.

The global market for hypoallergenic baby food is anticipated to grow at a CAGR of 3.5% during the estimated period, according to the Future Market Insights report. The market will be worth USD 5,811.2 Million in 2032 as opposed to USD 3,244.9 Million in 2022, according to forecasts.

Anti-allergic baby food products market report scope

Explore the booming global baby food market with a 5.5% CAGR, driven by rising women employment rates shaping preferences for nutritious infant nutrition

Commercial Infant Formulas Market Outlook

In 2023, the global market size for commercial infant formulas is estimated to be valued at approximately $50 billion, and with a robust CAGR of 7%, it is projected to reach around $94 billion by 2032. This growth is driven by increasing awareness about infant nutrition, rising urbanization, and a growing number of working mothers worldwide.

The commercial infant formulas market is experiencing significant growth due to several key factors. Firstly, heightened awareness about infant nutrition is encouraging parents to opt for formula products that offer balanced nutrition. As more information becomes available through pediatricians, healthcare professionals, and digital platforms, parents are inclined towards products that can emulate the nutritional value of natural breast milk, thus driving market expansion. Additionally, the rise in disposable income and urbanization globally has played a crucial role in the growing adoption of commercial infant formulas. With increasing financial stability, parents are more willing and able to invest in high-quality nutrition for their infants, further propelling market growth.

Another growth factor is the increasing number of working mothers, which has significantly boosted the demand for convenient and reliable infant nutrition solutions. As more women enter the workforce, the need for alternatives to breastfeeding during working hours has become more pronounced. This has led to a surge in demand for infant formulas, which offer a practical solution for feeding infants when breastfeeding is not feasible. Moreover, advancements in infant formula technology have resulted in products that closely mimic the composition of natural breast milk, providing essential nutrients and promoting healthy growth and development in infants.

Additionally, the expanding middle-class population in emerging economies presents a lucrative opportunity for market growth. As developing countries experience economic growth and improved living standards, the demand for premium and specialized infant nutrition products is on the rise. This trend is particularly evident in countries across Asia Pacific and Latin America, where rising birth rates and increasing awareness about infant health are driving the adoption of commercial infant formulas. Furthermore, significant investments in research and development by key market players have led to the introduction of innovative products, catering to specific nutritional needs and preferences of infants, thereby fueling market expansion.

The emergence of Baby Formula Nutritions Products has significantly contributed to the growth of the commercial infant formulas market. These products are designed to provide comprehensive nutrition that closely resembles the benefits of breast milk. With advancements in nutritional science, companies are now able to fortify baby formulas with essential vitamins, minerals, and probiotics that support infant health and development. This innovation is particularly appealing to parents who are unable to breastfeed or are looking for supplemental nutrition options. As a result, the demand for baby formula nutrition products is on the rise, driven by the need for reliable and scientifically-backed nutrition solutions for infants.

Regionally, the commercial infant formulas market is poised for substantial growth across various geographies. In the Asia Pacific region, rapid urbanization, rising disposable incomes, and a growing population of working mothers are driving the demand for infant formulas. Countries such as China, India, and Japan are witnessing significant growth in this market segment. In North America and Europe, the market is driven by high awareness levels about infant nutrition, advanced healthcare infrastructure, and a strong presence of leading market players. The Middle East & Africa and Latin America are also emerging as potential markets due to increasing awareness and improving economic conditions.

Product Type Analysis

The commercial infant formulas market is segmented by product type into cow milk-based formula, soy-based formula, hydrolyzed formula, and specialty formula. Cow milk-based formulas dominate the market due to their widespread acceptance and nutritional similarity to natural breast milk. These formulas are rich in essential nutrients such as carbohydrates, proteins, and fats, which are crucial for an infant's growth and development. They are particularly pref

The size and share of the market is categorized based on Type (Baby Milk Powder Sales, Others) and Application (Infant Formula, Follow-on Formula, Growing-up Milk, Specialized Formula, Dairy Products) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

According to Cognitive Market Research, the global Infant Formula Packaging Market size will be USD 352480 million in 2025. It will expand at a compound annual growth rate (CAGR) of 7.60% from 2025 to 2033.

North America held the major market share for more than 40% of the global revenue with a market size of USD 130417.60 million in 2025 and will grow at a compound annual growth rate (CAGR) of 6.1% from 2025 to 2033.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 102219.20 million.
APAC held a market share of around 23% of the global revenue with a market size of USD 84595.20 million in 2025 and will grow at a compound annual growth rate (CAGR) of 10.3% from 2025 to 2033.
South America has a market share of more than 5% of the global revenue with a market size of USD 13394.24 million in 2025 and will grow at a compound annual growth rate (CAGR) of 8.3% from 2025 to 2033.
Middle East had a market share of around 2% of the global revenue and was estimated at a market size of USD 14099.20 million in 2025 and will grow at a compound annual growth rate (CAGR) of 8.9% from 2025 to 2033.
Africa had a market share of around 1% of the global revenue and was estimated at a market size of 7754.56 million in 2025 and will grow at a compound annual growth rate (CAGR) of 7.9% from 2025 to 2033.
Cans category is the fastest growing segment of the Infant formula packaging industry

Market Dynamics of Infant Formula Packaging Market

Key Drivers for Infant Formula Packaging Market

Increased Demand for Pouch Packaging Owing to Its Portability and Lightweightness Fuels Market Development

Following the trends in the snack sector for closure and sealable packaging, the baby food business is seeing an increase in demand for environmentally friendly packaging. It is projected that stand-up pouches will grow quickly since they are more convenient, flexible, and sustainable than rigid packaging materials. In addition to being lightweight and portable, the pouches utilize less plastic. Pouch production is effective and enables personalized printing, which reduces the cost of raw materials. Multiple layers make up pouches, and each layer helps the package operate better and prevent punctures. Another purpose of pouches is to raise brand recognition. Product innovations that improve convenience and propel the infant food packaging market's expansion include reusable and microwaveable pouches. Compared to other packaging options, pouches offer greater protection against contamination and a longer shelf life. Feeding is quick and straightforward using pouches because they are easy to open and close.

Increasing Knowledge of Eco-friendly Packaging and Food Sources To Boost Market Growth

Growing consumer understanding of food sources is fueling the expansion of the infant food packaging industry. Following baby food products, the nutrition science underlying the food is becoming a major factor in consumer decisions. The industry is expanding due to a number of factors, including the need for infant food items to be packaged in an environmentally responsible manner and safety concerns. Spouted pouches are becoming a popular choice for baby food brands since they provide safer options. Throughout the forecast period, the development of the immune system, muscle growth, and the growth of bones and teeth are anticipated to significantly raise the demand for baby food. Because more people are aware of how well baby food meets the nutritional needs of infants and toddlers, demand for it has increased.

Restraint Factor for the Infant Formula Packaging Market

Baby food products' high perishability and packaging flaws are impeding the market's expansion

One of the main factors holding back the market's expansion is the high perishability of baby food items. Because some products are perishable, baby food packaging producers require assistance. Special packaging materials and preservatives are required to ensure optimal shelf life, increasing vendor costs and affecting product prices. Flaws in baby food packaging can have a significant impact on its quality and perishability. Contamination incidences detected in baby food products have raised concerns and harmed the manufacturers' reputations. The difficulties might impede market expansion and put the relationship between food producers and packaging suppliers at danger. Throughout the f...

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