The Europe Cat Food Market report segments the industry into Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels), and Country (France, Germany, Italy, Netherlands, Poland, Russia, Spain, United Kingdom, Rest of Europe).

The Europe Dog Food Market report segments the industry into Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, Other Channels) and Country (France, Germany, Italy, Netherlands, Poland, Russia, Spain, United Kingdom, Rest of Europe).

The Europe pet food market is estimated to be worth USD 39.8 billion in 2025. It is projected to reach a value of USD 69.4 billion by 2035, expanding at a CAGR of 5.8% over the assessment period from 2025 to 2035.

Country-wise Analysis

Segment-wise Analysis

Competitive Outlook

The European cat food market, a significant segment within the broader pet food industry, exhibits robust growth potential. Driven by increasing pet ownership, particularly in urban areas, coupled with rising consumer spending on premium and specialized cat food, the market is projected to experience substantial expansion over the forecast period (2025-2033). The preference for convenient online channels and the proliferation of specialty pet stores are reshaping the distribution landscape. Furthermore, the increasing awareness of pet health and nutrition is fueling demand for premium cat food, nutraceuticals, and veterinary diets catering to specific feline health needs, such as digestive sensitivities or urinary tract issues. While economic downturns might pose a temporary restraint, the strong human-animal bond and the growing perception of cats as family members are likely to mitigate this impact. The market is segmented by product type (dry, wet, treats, nutraceuticals, veterinary diets) and distribution channel, with each segment contributing uniquely to the overall market dynamics. Competition among established players like Mars Incorporated, Nestle Purina, and Hill's Pet Nutrition, alongside smaller specialized brands, is intense, fostering innovation and driving product differentiation. Growth in specific European markets, like the UK, Germany, and France, is expected to outpace others due to higher pet ownership rates and stronger consumer purchasing power. The market's considerable growth is further influenced by several key trends. The rise of e-commerce provides unprecedented convenience for pet owners, facilitating access to a wider selection of products and brands. The increasing demand for functional foods, including those addressing specific health concerns like obesity or allergies, is driving innovation within the nutraceutical and veterinary diet segments. Sustainability is also emerging as a critical factor, with consumers increasingly seeking pet food products with ethically sourced ingredients and environmentally friendly packaging. The regulatory landscape surrounding pet food labeling and ingredient sourcing is another factor impacting market growth, emphasizing the need for transparency and adherence to stringent safety standards. Market leaders are actively investing in research and development to improve product formulations, address specific dietary needs, and cater to the changing preferences of discerning cat owners. This dynamic interplay of factors positions the European cat food market for sustained expansion in the coming years. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.May 2023: Virbac acquired its distributor (GS Partners) in the Czech Republic and Slovakia, which became Virbac's 35th subsidiary. This new subsidiary allows Virbac to expand its presence more in these countries.. Notable trends are: Germany dominates the European cat food market owing to its large cat population and consumers’ higher expenditure on pets.

The Europe cat food market is expected to grow at a steady CAGR of 6.20% during the forecast period of 2025-2033. In 2025, the market was valued at XX million and is projected to reach a value of XX million by 2033. The growth of the market is attributed to the increasing pet humanization trend, rising disposable income, and growing awareness about pet health and nutrition. Other factors driving the market growth include the convenience of online pet food shopping, the development of innovative cat food products, and the expansion of pet specialty stores. The market is segmented into pet food products, distribution channels, and companies. Key trends in the Europe cat food market include the increasing popularity of premium and super-premium cat food products, the growing demand for functional cat food products, and the rise of online pet food sales. The market is expected to face challenges from the increasing competition from private label brands, the threat of counterfeiting, and the fluctuating prices of raw materials. Key players in the Europe cat food market include ADM, Schell & Kampeter Inc (Diamond Pet Foods), Affinity Petcare SA, Clearlake Capital Group L P (Wellness Pet Company Inc), General Mills Inc, Mars Incorporated, Nestle (Purina), Colgate-Palmolive Company (Hill's Pet Nutrition Inc), Virba, and Heristo Aktiengesellschaft. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.May 2023: Virbac acquired its distributor (GS Partners) in the Czech Republic and Slovakia, which became Virbac's 35th subsidiary. This new subsidiary allows Virbac to expand its presence more in these countries.. Key drivers for this market are: Increased Demand for Meat, Initiatives By the Key Players; Focus on Animal nutrition and Health. Potential restraints include: Shift Toward Vegan- Based Diet, Changing Raw Material Prices and Strict Government Rules to Restrict Market Growth. Notable trends are: Germany dominates the European cat food market owing to its large cat population and consumers’ higher expenditure on pets.

The Europe cat food market size was valued at USD 6.54 Billion in 2024. The market is further projected to grow at a CAGR of 4.90% between 2025 and 2034, reaching a value of USD 10.55 Billion by 2034.

The Europe Plant-Based Pet Food market is set to grow from an estimated USD 7,748.7 million in 2025 to USD 15,174.6 million by 2035, with a compound annual growth rate (CAGR) of 7.0% during the forecast period from 2025 to 2035.

Semi-Annual Market Update for the Plant-Based Pet Food Market in Europe

Country-wise Insights

An analysis of Europe Plant-Based Pet Food Categories by Product Type and Sales Channel

Market Concentration

The European pet food market is a dynamic and rapidly growing sector, exhibiting a significant increase in demand driven by several key factors. The rising pet ownership rates across Europe, coupled with increasing humanization of pets, fuels the demand for premium and specialized pet food products. Consumers are increasingly prioritizing the health and well-being of their companion animals, leading to higher spending on premium pet food segments like wet food, pet nutraceuticals, and veterinary diets. This trend is particularly evident in Western European countries like the UK, Germany, and France, which have established mature pet food markets with high per-capita spending. The market is also witnessing a shift towards online purchasing, with e-commerce channels gaining traction as a convenient and accessible option for pet owners. Furthermore, the growing awareness of pet allergies and dietary needs is driving innovation in the pet food industry, resulting in a wider range of products catering to specific dietary requirements. This includes a surge in demand for hypoallergenic and organic pet food options. However, the European pet food market also faces some challenges. Economic fluctuations and changing consumer spending habits can impact overall market growth. Increased competition from both established players and new entrants requires companies to constantly innovate and differentiate their product offerings. Moreover, stringent regulations regarding pet food ingredients and labeling necessitate compliance with evolving standards, adding to operational costs. Despite these challenges, the long-term outlook for the European pet food market remains positive, driven by the sustained growth in pet ownership and the increasing focus on pet health and nutrition. The market is expected to continue its expansion in the coming years, with premiumization and specialization remaining key drivers of growth. Specific growth rates will likely vary across different segments and countries, reflecting local market dynamics and consumer preferences. Competitive landscape analysis will be crucial for identifying strategic growth opportunities within the market. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.May 2023: Virbac acquired its distributor (GS Partners) in the Czech Republic and Slovakia, which became Virbac's 35th subsidiary. This new subsidiary allows Virbac to expand its presence more in these countries.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

The European pet food market is projected to expand at a CAGR of 5.75% from 2023 to 2033, reaching a value of $674.52 million by 2033. The market growth is primarily driven by rising pet ownership, increasing disposable income, and growing adoption of human-grade ingredients in pet food formulations. Moreover, the expansion of e-commerce platforms and the introduction of innovative products are further fueling market growth. Key drivers influencing the market include increasing urbanization, rising pet humanization, and growing awareness about pet health and nutrition. The segment of dry food holds the largest market share due to its convenience and longer shelf life. The dog food segment dominates the market, driven by the high population of dogs across the region. Online sales channels are gaining traction due to the convenience and wide availability of products. Major players in the market include Mars, Incorporated, Nestle S.A., and ADM, among others. The European pet food market, valued at USD 37.1 billion in 2022, is poised for significant growth in the coming years, driven by increasing pet ownership, rising disposable income, and growing awareness of pet health and nutrition. Key drivers for this market are: · Expansion of online pet food retail channels · Innovation in pet food packaging and delivery solutions. Potential restraints include: · Increasing pet humanization trends among European households · Growing demand for organic and natural pet food products.

The European pet food industry presents a thriving market with a value of XX million in 2023 and a projected CAGR of 6.20% through 2033. This growth is driven by factors such as increasing pet ownership, rising disposable incomes, and a growing trend towards pet humanization. The market is segmented into pet food products, pets, and distribution channels, with kibble-based dry pet food dominating the product segment and dogs being the most popular pet. Key trends shaping the industry include the rise of premium pet food, the increasing demand for natural and organic ingredients, and the growing popularity of e-commerce channels. However, the market also faces certain restraints, such as concerns over animal welfare in the meat industry and the impact of inflation on consumer spending. Major players in the European pet food market include ADM, Affinity Petcare SA, General Mills Inc., Mars Incorporated, and Nestle (Purina). The market is expected to continue its growth trajectory, with a particular focus on innovation and sustainability in the coming years. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.May 2023: Virbac acquired its distributor (GS Partners) in the Czech Republic and Slovakia, which became Virbac's 35th subsidiary. This new subsidiary allows Virbac to expand its presence more in these countries.. Key drivers for this market are: Increased Demand for Meat, Initiatives By the Key Players; Focus on Animal nutrition and Health. Potential restraints include: Shift Toward Vegan- Based Diet, Changing Raw Material Prices and Strict Government Rules to Restrict Market Growth. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

This statistic illustrates the average annual growth rate of the pet food industry in Europe (as an average value over the past three years) in from 2010 to 2023. As of 2023, the European pet food industry had an average annual growth rate of **** percent.

The Europe Postbiotic Pet Food market is set to grow from an estimated USD 251.0 million in 2025 to USD 383.1 million by 2035, with a compound annual growth rate (CAGR) of 4.3% during the forecast period from 2025 to 2035.

Semi-Annual Market Update for the Postbiotic Pet Food Market in Europe

Country-wise Insights

An analysis of Europe Postbiotic Pet Food Categories by Form and Pet Type

Market Concentration

Technological advancements in the Western Europe Cat Food industry are shaping the future market landscape. The report evaluates innovation-driven growth and how emerging technologies are transforming industry practices, offering a comprehensive outlook on future opportunities and market potential.

The Europe Cat Food Market size is USD 51.3 billion, driven by market opportunities, strategic insights, and player analysis. Explore market segmentation, revenue, and future outlook.

In 2023, United Petfood Producers from Belgium had the largest revenue of pet food manufacturers in Europe, with 1.3 billion U.S. dollars, followed by Partner in Pet Food from Hungary, at 856 million U.S. dollars.

Europe Cat Food Market size was valued at USD 25.4 Billion in 2024 and is projected to reach USD 42.61 Billion by 2032, growing at a CAGR of 6.68% from 2026 to 2032.

The Europe cat food market is driven by the increasing pet humanization trend, where owners treat cats as family members, leading to higher demand for premium and organic pet food. Growing awareness of feline nutrition and the benefits of specialized diets, such as grain-free and high-protein formulas, further boosts market growth.

Additionally, the rise of e-commerce and subscription-based pet food services enhances accessibility and convenience, driving sales. Sustainability concerns are also shaping the market, with demand for eco-friendly packaging and ethically sourced ingredients gaining traction among pet owners.

The European pet diet market, encompassing cat and dog food specifically formulated for various health conditions and life stages, presents a robust growth opportunity. Driven by increasing pet ownership, rising pet humanization (treating pets like family members), and a growing awareness of preventative healthcare and nutrition, the market is experiencing significant expansion. The segment showing the strongest growth is likely specialized diets for diabetes and digestive sensitivities, reflecting a trend towards addressing specific health needs. Online sales channels are also contributing to market expansion, providing convenient access to a wider range of specialized products. While the overall market size is not explicitly stated, considering a CAGR (let's assume a conservative 5% based on industry averages) and a hypothetical 2025 market value of €5 billion (a reasonable estimate based on the size of other major European markets), the market is projected to see substantial growth to approximately €6.2 billion by 2033. This is further fueled by increased spending power and the emergence of premium and super-premium pet food brands emphasizing natural ingredients and functional benefits. However, market growth faces certain constraints. Fluctuations in raw material prices, economic downturns impacting consumer spending, and increasing competition from both established and new players are potential factors limiting growth. Furthermore, regulatory changes concerning pet food ingredients and labeling could impact market dynamics. The success of individual companies will depend on their ability to innovate, cater to specific niche needs (such as organic, hypoallergenic, or sustainably sourced diets), and effectively leverage online marketing channels to reach pet owners. The market's segmentation by pet type (dogs and cats dominating), health condition (diabetes, digestive issues, renal), and distribution channel (online retail showing strong growth) highlights the diverse opportunities within this market. Regional differences in pet ownership trends and consumer spending patterns will also influence growth within specific European countries. Recent developments include: May 2023: Virbac acquired its distributor (GS Partners) in the Czech Republic and Slovakia, which became Virbac's 35th subsidiary. This new subsidiary allows Virbac to expand its presence more in these countries.March 2023: Colgate-Palmolive Company's pet care subsidiary Hill’s Pet Nutrition launched its new line of prescription diets to support pets diagnosed with cancer. This prescription line, Diet ONC Care, offers complete and balanced formulas in both dry and wet forms for cats and dogs.January 2023: Mars Incorporated partnered with the Broad Institute to create an open-access database of dog and cat genomes to advance preventive pet care. It is aimed at developing more effective precision medicines and diets that lead to scientific breakthroughs for the future of pet health.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

Discover the latest forecast for the dog and cat food market in Europe, with an expected increase in consumption over the next decade. By 2035, market volume is projected to reach 13M tons, valued at $34.8B.

Discover the latest trends in the European Union's dog and cat food market, projected to see steady growth in both volume and value over the next decade.

Fresh Pet Food Market Outlook

According to our latest research, the global fresh pet food market size reached USD 2.74 billion in 2024, demonstrating robust expansion driven by increasing consumer awareness of pet health and nutrition. The market is projected to grow at a CAGR of 18.2% from 2025 to 2033, which would bring the total market value to approximately USD 13.74 billion by 2033. This significant growth is primarily attributed to the rising pet humanization trend, where owners treat pets as family members and are willing to invest in premium, minimally processed food options that mirror human dietary trends.

One of the primary growth factors propelling the fresh pet food market is the increasing focus on pet health and wellness. With the proliferation of information about the benefits of natural, whole-food diets for pets, consumers are becoming more discerning about the ingredients in their pets’ food. The demand for fresh pet food is further amplified by growing concerns over the potential health risks associated with highly processed, preservative-laden traditional pet foods. Pet owners are increasingly seeking products that are free from artificial additives, colors, and flavors, and that incorporate high-quality proteins, vegetables, and grains, thus mirroring the clean-label movement seen in human food. Additionally, the surge in pet ownership, particularly during and after the COVID-19 pandemic, has contributed to the market’s expansion as more households prioritize premium nutrition for their pets.

Another crucial driver for the fresh pet food market is the rapid innovation in product offerings and distribution channels. Companies are introducing a variety of formulations tailored to specific dietary needs, life stages, and health conditions, such as grain-free, high-protein, limited-ingredient, and allergy-friendly recipes. The emergence of direct-to-consumer business models, subscription-based services, and convenient home delivery options has made fresh pet food more accessible than ever before. This shift not only enhances customer convenience but also allows brands to build stronger relationships with pet owners, gather valuable data on consumer preferences, and provide personalized nutrition recommendations. The integration of technology in supply chain management and cold chain logistics has further improved the shelf life and safety of fresh pet food products, making them a viable option for a wider audience.

A third significant factor influencing the fresh pet food market is the increasing emphasis on sustainability and ethical sourcing. Modern consumers are not only concerned about what goes into their pets’ food but also how it is sourced and produced. There is a growing preference for brands that use locally sourced, organic, and non-GMO ingredients, as well as those that prioritize environmentally friendly packaging and transparent supply chains. This aligns with broader consumer trends toward sustainability and corporate social responsibility. Additionally, the pet food industry is witnessing a rise in collaborations with veterinarians, nutritionists, and animal welfare organizations to develop scientifically backed, nutritionally balanced fresh food options. These partnerships help build trust and credibility, further fueling market growth.

From a regional perspective, North America currently dominates the fresh pet food market, accounting for the largest share in 2024, followed closely by Europe and the Asia Pacific region. The United States, in particular, has seen a surge in demand due to high disposable incomes, a strong culture of pet ownership, and a well-established network of specialty pet food retailers. Europe is experiencing steady growth, driven by increasing awareness of pet health and a shift toward natural and organic pet food products. Meanwhile, the Asia Pacific region is emerging as a lucrative market, fueled by urbanization, rising middle-class incomes, and changing attitudes toward pet care in countries such as China, Japan, and Australia. As these regional markets continue to evolve, manufacturers are adapting their strategies to cater to local preferences, regulatory requirements, and cultural nuances.