The Europe Flexible Packaging Market Report is Segmented by Material Type (Polyethene (PE), Biaxially Oriented Polypropylene (BOPP). Cast Polypropylene (CPP), Polyvinyl Chloride (PVC), PET, and Other Material Types), by Product Type (Pouches, Bags, Packaging Films (PE-Based, BOPET, CPP and BOPP, PVC), and Other Product Types), by End-User Industry (Food (Frozen Food, Dairy Products, Fruits and Vegetables, Other Food Products), Beverage, Healthcare and Pharmaceuticals, Cosmetics and Personal Care, and Other End-User Industries), by Country (Western Europe (United Kingdom, Germany, France, Italy, Spain, Rest of Western Europe), Eastern and Central Europe (Poland, Czech Republic, Romania, Hungary, Rest of Eastern and Central Europe)). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

The European flexible packaging market had an estimated total value of more than 60 billion U.S. dollars in 2024. It is forecast that the flexible packaging industry in Europe will see the market value increase to nearly 77 billion U.S. dollars in 2029. Flexible packaging applications for food is expected to be the main driver of this increase over that timeframe.

The Europe flexible plastic packaging market is anticipated to be valued at USD 13.2 billion in 2025. It is expected to grow at a CAGR of 3.3% during the forecast period and reach a value of USD 18.9 billion in 2035.

Metric	Value
Estimated Market Size in 2025	USD 13.2 billion
Projected Market Size in 2035	USD 18.9 billion
CAGR (2025 to 2035)	3.3%

Segment-wise Analysis

Attributes	Details
Top Product Type	Pouches
Market Share in 2025	3.5%

Attributes	Details
Top End Use	Industrial Packaging
Market Share in 2025	4.6%

The European plastic packaging market was valued at 87.29 billion U.S. dollars in 2020. The European plastic packaging market is projected to reach a value of more than 112 billion U.S. dollars by 2026, growing at a CAGR of 4.4 percent during the forecast period of 2021 to 2026.

European is projected to reach USD 31.8 billion by 2035, with a compound annual growth rate (CAGR) of 3.4%.

Attributes	Values
Projected Global Value (2035)	USD 31.8 billion
Value-based CAGR (2025 to 2035)	3.4%

Global Market Share & Industry Share (%)

Category	Market Share %
Top 3 (Amcor, Mondi, Sealed Air)	19%
Rest of Top 5 (Berry Global, Constantia Flexibles)	04%
Next 5 of Top 10 Players	14%

Type of Player	MarketShare (%)
Top 10 Players	37%
Next 20 Players	22%
Remaining Players	41%

Regional Analysis

Region	Western Europe
Market Share (%)	40%
Key Drivers	Demand for eco-friendly trash bags and recycling initiatives.

Region	Western Europe
Market Share (%)	30%
Key Drivers	Stringent regulations on plastic waste and high adoption of compostable bags.

Region	Northern Europe
Market Share (%)	20%
Key Drivers	Rapid urbanization and government focus on waste management.

Region	Southern Europe
Market Share (%)	10%
Key Drivers	Growing demand for cost-effective waste solutions.

The report covers Plastic Packaging Companies in Europe and the market is Segmented by Material Type (Starch Blends, PLA, PBAT, PBS, PHA), Application Type (Bags, Rigid Packaging, Flexible Packaging, Consumer Goods), End-User Industry (Food Packaging Applications, Beverage Packaging Applications, Pharmaceutical, Personal Care & Home Care) and Country.

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Converted Flexible Packaging Market Size 2024-2028

The converted flexible packaging market size is forecast to increase by USD 14 million at a CAGR of 2.5% between 2023 and 2028.

The market is experiencing significant growth due to various factors. One major trend driving market expansion is the shift from traditional rigid packaging to more flexible alternatives. Flexible packaging offers numerous benefits, including lighter weight, improved product protection, and enhanced branding capabilities. Additionally, advancements in recycling technologies and government initiatives to reduce packaging waste are boosting the market. However, stringent regulations on the manufacture of converted flexible packaging present challenges for market growth. Compliance with these regulations requires significant investment in technology and resources, which can increase production costs. Despite these challenges, the market is expected to continue expanding as consumers and businesses seek more sustainable and cost-effective packaging solutions.

What will be the Size of the Converted Flexible Packaging Market During the Forecast Period?

Request Free SampleThe market encompasses a diverse range of applications, primarily In the food and beverage, health and beauty, and consumer goods industries. This market's growth is driven by the demand for innovative, user-friendly, and sustainable packaging solutions. High-barrier packaging materials, such as polyesters, plastics, and aluminum foil, are increasingly popular due to their ability to extend shelf life and maintain product freshness. Single-use packaging, including pouches and bags, continues to gain traction in e-commerce and convenience sectors. Auto-venting films and other advanced technologies further enhance the functionality and appeal of converted flexible packaging. The market's size is significant, with continued growth expected due to rising consumer preferences for convenient, portable, and sustainable packaging options.Additionally, sectors like pharmaceuticals and meat products are increasingly adopting converted flexible packaging for their unique requirements. Packaging materials, including adhesives and paperboard, play a crucial role in ensuring the integrity and functionality of these solutions. Overall, the market is a dynamic and evolving landscape, driven by consumer trends and the ongoing pursuit of efficient, effective, and eco-friendly packaging solutions.

How is this Converted Flexible Packaging Industry segmented and which is the largest segment?

The converted flexible packaging industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. ProductPouchesBagsOthersGeographyAPACChinaEuropeGermanyUKNorth AmericaCanadaUSSouth AmericaMiddle East and Africa

By Product Insights

The pouches segment is estimated to witness significant growth during the forecast period. Pouches are a popular packaging solution for various industries, including food and beverage, health and beauty, and consumer goods. Among the different types of pouches, stand-up pouches have gained significant traction due to their eye-catching shelf appeal and ease of use. These pouches offer multiple barrier layers, ensuring extended product shelf life and protection against moisture, dirt, and bacteria. Available in various sizes, stand-up pouches are suitable for packaging dry food, candies, confectioneries, agriculture products, and liquids. The convenience of stand-up pouches, which allow for an airtight closure and easy stacking, makes them a preferred choice over other types of pouch packaging.High-barrier materials, such as polyesters, metallocene resins, and plastic, are commonly used In the production of stand-up pouches. Innovative packaging techniques, such as auto-venting films and zippered bags, are also being adopted to enhance the functionality and user-friendliness of these pouches. The market for converted flexible packaging, which includes pouches, bags, and sacks, is expected to grow due to increasing consumer demand for sustainable and convenient packaging solutions. Additionally, the rise in e-commerce sales and the growing popularity of perishable products, such as meat and seafood, are expected to drive the demand for high-barrier packaging materials.

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The Pouches segment was valued at USD 38.50 million in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 50% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

For

The European flexible plastic packaging market, valued at approximately €XX million in 2025, is projected to experience steady growth, driven by the increasing demand for convenient and cost-effective packaging across various sectors. The market's Compound Annual Growth Rate (CAGR) of 2.67% from 2025 to 2033 indicates a consistent expansion, fueled by several key factors. The rising popularity of ready-to-eat meals, on-the-go consumption patterns, and the growth of e-commerce are significantly boosting demand for flexible packaging solutions. Furthermore, advancements in material technology, focusing on sustainable and recyclable options like biodegradable plastics and enhanced barrier properties, are shaping market trends. The food and beverage industry remains a major end-user, with segments such as frozen food, dairy products, and fresh produce driving significant market share. However, growing environmental concerns regarding plastic waste and stringent regulations are posing challenges, prompting manufacturers to adopt more sustainable practices and invest in eco-friendly alternatives. Competitive pressures among established players like Amcor PLC, Constantia Flexibles, and Mondi PLC, alongside the emergence of innovative packaging solutions, are further shaping the market dynamics. Regional variations exist within Europe, with countries like the United Kingdom, Germany, and France representing major markets due to high consumption levels and established packaging industries. The market segmentation reveals that Polyethylene (PE), Bi-oriented Polypropylene (BOPP), and Cast Polypropylene (CPP) are dominant material types, while pouches and bags constitute the most widely used product types. Growth in the medical and pharmaceutical sector, requiring specialized packaging solutions, presents a significant opportunity. Overcoming challenges related to sustainability will be crucial for sustained market growth, necessitating innovation in recyclable and compostable materials. The market's future hinges on the balance between meeting consumer demands for convenience and addressing environmental concerns. Strategic partnerships between packaging manufacturers and brand owners focused on sustainable packaging initiatives are expected to play a crucial role in the market's future trajectory. Europe Flexible Plastic Packaging Market: A Comprehensive Analysis (2019-2033) This report provides a detailed analysis of the Europe flexible plastic packaging market, covering the period from 2019 to 2033. It offers valuable insights into market size, growth drivers, challenges, and emerging trends, empowering businesses to make informed strategic decisions. With a base year of 2025 and an estimated year of 2025, the forecast period extends to 2033, providing a long-term perspective. The historical period covered is 2019-2024. Recent developments include: February 2024: Constantia Flexibles signed an agreement to acquire about 57% of the shares of the packaging producer Aluflexpack. The company is a player in the European packaging industry, specializing in foil and film packaging for the Consumer and Pharma markets. Operating out of 14 locations across Europe with over 1,500 employees, the company will completely complement Constantia Flexibles’ packaging solutions portfolio., October 2023: Constantia Flexibles participated in Milano Host 2023, a leading international hospitality event in Milan. The company showcased its mono-material film and aluminum packaging, emphasizing sustainability and functionality. The company's team was present to highlight the environmental advantages of its solutions, engage in tailored packaging conversations, and illustrate the competitive edge for more sustainable packaging offers in the market.. Key drivers for this market are: Increasing Demand for Convenient and Lightweight Packaging, Changing Lifestyles and Demand for Longer Shelf-Life. Potential restraints include: Increasing Demand for Convenient and Lightweight Packaging, Changing Lifestyles and Demand for Longer Shelf-Life. Notable trends are: Flexible Plastic Packaging Offers Convenience and is Lightweight.

Discover how the European Union's demand for plastic packaging is driving market growth, with projections indicating a steady upward trend in consumption over the next decade. By 2035, the market volume is expected to reach 8.5M tons, with a market value of $35.7B.

In 2024, the EU plastic packaging market decreased by -4.2% to $27.9B, falling for the third consecutive year after two years of growth. The market value increased at an average annual rate of +1.0% over the period from 2012 to 2024; the trend pattern indicated some noticeable fluctuations being recorded in certain years. As a result, consumption attained the peak level of $32.8B. From 2022 to 2024, the growth of the market remained at a lower figure.

The European Single-Use Plastic Packaging Market Report is Segmented by Material (Polyethylene Terephthalate (PET), Polyethylene (PE), and Other Material Types), Product Type (Bottles, Bags, and Pouches, Clamshells, Trays, Cups, and Lids, and Other Product Types), End-User Type (Quick Service Restaurants, Full Service Restaurants, Institutional, Retail, and Other End-User Types), and Country (Germany, United Kingdom, France, Italy, and Rest of Europe). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

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Flexible Packaging Market For Food And Beverages Size 2024-2028

The flexible packaging market for food and beverages size is forecast to increase by USD 51.6 billion, at a CAGR of 5.97% between 2023 and 2028.

The market is experiencing significant growth, driven by the increasing demand for lightweight, convenient, and sustainable packaging solutions. One of the key trends in this market is the rise in demand for pouch packaging, particularly in the food and beverage industries, due to their ability to extend product shelf life and reduce waste. Another trend is the adoption of advanced recycling technologies for flexible packaging waste, which addresses the challenge of recycling these materials and aligns with growing environmental concerns. 
Government regulations on packaging, particularly those related to single-use plastics and sustainability, are also impacting the market, driving innovation and the development of biodegradable and compostable alternatives. Overall, the market is expected to continue its growth trajectory, driven by these trends and the evolving needs of consumers and industries.

What will be the Size of the Market During the Forecast Period?

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Flexible packaging is a dynamic and growing market, encompassing various product categories such as pouches, bags, sachets, roll stocks, wraps, and films and wraps. The market is primarily driven by the demand for lightweight, convenient, and eco-friendly packaging solutions in sectors like food and beverage and personal care. Flexible metal packaging and rigid metal packaging have their unique advantages, but flexible packaging is gaining popularity due to its product protection, ease of transportation, and lower carbon emissions and energy consumption. Bioplastics are increasingly being used in the production of flexible packaging to reduce environmental impact.

The personal care sector is a significant consumer of flexible packaging, with demand driven by the need for sustainable and eco-friendly solutions. Food and beverage is another major market, with a focus on extending food shelf life and reducing food wastage. Product categories like pouches, sachets, and films and wraps are particularly popular due to their versatility and convenience. Overall, the market is expected to continue its growth trajectory, driven by consumer preferences for convenient, eco-friendly, and sustainable packaging solutions.

The Flexible Packaging Market for Food and Beverages is experiencing significant growth driven by the demand for sustainable food packaging solutions. Biodegradable flexible packaging and recyclable beverage pouches are gaining popularity as environmentally friendly alternatives. High-barrier packaging films and food-safe laminated films are ensuring the freshness and safety of products, while stand-up pouches are emerging as a preferred option for their convenience and space-saving benefits. The rise in vacuum-sealed food packaging and retort pouches is supporting longer shelf life. Flexible PET packaging, cold-seal packaging films, and aseptic packaging for beverages are enhancing product protection. Furthermore, edible packaging innovations and compostable food wraps are shaping the future of eco-conscious packaging in the food and beverage industry.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Material

  Flexible plastic
  Flexible paper
  Flexible foil


Product

  Pouches
  Bags
  Films and wraps
  Others


Geography

  APAC

    China
    Japan


  North America

    US


  Europe

    Germany
    UK


  South America



  Middle East and Africa

By Material Insights

The flexible plastic segment is estimated to witness significant growth during the forecast period. The market is witnessing significant growth due to the increasing demand for lightweight packaging solutions in various product categories, including food and beverage, personal care, and industrial applications. In 2020, the production volume of flexible packaging was estimated to be over 40 million tonnes, with polyethylene being the most commonly used material. Flexible packaging offers several advantages, such as extended shelf life, product protection, ease of transportation, and eco-friendly solutions. Eco-friendly alternatives, such as natural colors and biodegradable materials, are gaining popularity to address environmental considerations and reduce plastic contamination in oceans and landfills.

Key product categories within food and beverage include baked goods, snack foods, convenience items like cookies, bread, snacks and confectionery, chocolates, salty snacks, and sweet biscuits. In the Gulf states, frozen bakery food and the

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Flexible Packaging Market Size 2024-2028

The flexible packaging market size is forecast to increase by USD 45.1 billion at a CAGR of 3.93% between 2023 and 2028.

The market is experiencing significant growth due to several key trends. One major factor driving market expansion is the increasing focus on enhancing the shelf life of various consumer goods. This is particularly important In the food and beverage industry, where preserving freshness and preventing spoilage are crucial. Another trend shaping the market is the continuous advancements In the flexible packaging industry, leading to innovative solutions that offer improved functionality and sustainability. However, the high cost associated with manufacturing flexible packaging remains a challenge for market growth. Despite this, the benefits of flexible packaging, such as its lightweight, convenient, and protective properties, continue to make it a preferred choice for numerous applications.Overall, the market is expected to witness steady growth In the coming years, as these trends and challenges shape its development.

What will be the Size of the Flexible Packaging Market During the Forecast Period?

Request Free SampleThe market encompasses a diverse range of products, including films, wraps, pouches, and bags, made from materials such as plastic, paper, and metals. In the personal care industry, this segment has gained significant traction due to its ability to provide lightweight, portable, and convenient packaging solutions for various non-food consumer goods. Plastics, particularly polypropylene, dominate the market, offering advantages such as durability and cost-effectiveness. However, environmental concerns have led to increased adoption of alternative materials, including bioplastics and biodegradable films. Recycling and sustainability are key trends, with an emphasis on reducing food wastage and extending food shelf life through advanced packaging technologies.Glass and metal containers continue to face competition from flexible packaging in various sectors, including food and beverages, electronics, cosmetics, and pharmaceuticals. Smart packaging, such as stand-up pouches with oxygen barriers and bag-in-box systems, is also gaining popularity due to its ability to enhance product protection and consumer convenience. Overall, the market is expected to grow steadily, driven by consumer preferences for lightweight, convenient, and sustainable packaging solutions.

How is this Flexible Packaging Industry segmented and which is the largest segment?

The flexible packaging industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. ProductPouchesBagsFilms and wrapsOthersTypeFood and beverageHealthcareOthersGeographyAPACChinaEuropeGermanyUKNorth AmericaCanadaUSSouth AmericaMiddle East and Africa

By Product Insights

The pouches segment is estimated to witness significant growth during the forecast period.

Pouches have gained significant popularity in various industries, including food and beverage, personal care, and consumer goods, due to their visually appealing design and functionality. Among the different types of pouches, stand-up pouches have gained prominence for their shelf appeal and ease of use. These pouches offer multiple barrier layers, ensuring product protection from moisture, dirt, and bacteria, thereby enhancing shelf life. Stand-up pouches come in various sizes and are suitable for packaging dry foods, liquids, and non-food products such as cosmetics and medical supplies. Smart packaging solutions like QR codes and near-field communication (NFC) are increasingly being integrated into pouches for inventory management, sales tracking, and product tracking.Sustainability is a key trend In the packaging industry, and eco-friendly options like paper-based packaging, biodegradable films, and bioplastics are gaining traction. Flexographic printing ensures high-quality graphics on pouches, while the use of materials like polypropylene, aluminum foil, and glass or metal alternatives offers excellent barrier properties. In the personal care industry, pouches are being used for hygiene products, while In the food sector, they are used for bulk coffee packaging and other food items to reduce waste and increase shelf life.

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The Pouches segment was valued at USD 76.90 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 51% to the growth of the global market during the forecast period.

Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during

The flexible plastic packaging market is growing rapidly because of the ever-increasing demand for lightweight, durable, and cost-effective solutions in food and beverages, personal care, and pharmaceuticals industries. By 2035, the market size is expected to grow to USD 181.2 billion with a compound annual growth rate (CAGR) of 4.6%.

Attribute	Details
Projected Value by 2035	USD 181.2 billion
CAGR during the period 2025 to 2035	4.6%

Market Share & Industry Share (%)

Category	Market Share (%)
Top 3 Players (Amcor, Berry Global, Sealed Air)	15%
Rest of Top 5 Players	09%
Next 5 of Top 10 Players	07%

Type of Player	Market Share (%)
Top 10 Players	31%
Next 20 Players	40%
Remaining Players	29%

Regional Analysis

Region	North America
Market Share (%)	35%
Key Drivers	Sustainable and innovative packaging demand.

Region	Europe
Market Share (%)	30%
Key Drivers	Focus on biodegradable and recyclable options.

Region	Asia-Pacific
Market Share (%)	25%
Key Drivers	Urbanization and expanding food delivery market.

Region	Other Regions
Market Share (%)	10%
Key Drivers	Growth in emerging markets.

The European Pharmaceutical Plastic Packaging Market Report is Segmented by Raw Material (Polypropylene (PP), Polyethylene Terephthalate (PET), Low Density Polyethylene (LDPE), High Density Polyethylene (HDPE), and Other Types of Materials), by Product Type (Solid Containers, Dropper Bottles, Nasal Spray Bottles, Liquid Bottles, Oral Care, Pouches, Vials and Ampoules, Cartridges, Syringes, Caps and Closures, and Other Product Types), and by Country (United Kingdom, Germany, France, Spain, Italy, and Rest of Europe). The Report Offers the Market Size in Value Terms in USD for all the Abovementioned Segments.

The Europe Personal Care Packaging Market Report is Segmented by Material (Plastic, Paper, Metal, and Glass), Packaging Type (Plastic Bottles and Containers, Glass Bottles and Containers, Metal Containers, Folding Cartons, Corrugated Boxes, Tube and Stick, Caps and Closures, Pump and Dispenser, Flexible Plastic Packaging, and Other Packaging Types), Product Type (Oral Care, Hair Care, Color Cosmetics, Skin Care, Men's Grooming, Deodorants, Other Product Type), and Country (United Kingdom, Germany, France, Italy, and Spain). The Market Sizes and Forecasts are Provided in Terms of Volume (Units) for the Above-Mentioned Segments.

The global packaging market, valued at approximately $1 trillion in 2025, is experiencing robust growth, projected to maintain a Compound Annual Growth Rate (CAGR) of 5.01% from 2025 to 2033. This expansion is driven by several key factors. E-commerce's relentless rise necessitates innovative and protective packaging solutions, fueling demand across various material types. Simultaneously, the burgeoning food and beverage industry, coupled with increasing consumer demand for convenience and extended product shelf life, significantly contributes to market growth. Sustainability concerns are also impacting the market, pushing manufacturers toward eco-friendly materials like biodegradable plastics and recycled paperboard. This trend is further reinforced by stringent government regulations aimed at reducing plastic waste and promoting circular economy models. The packaging market's segmentation by type (e.g., flexible, rigid, corrugated) and application (food & beverage, pharmaceuticals, consumer goods) reveals diverse growth trajectories, with flexible packaging expected to remain dominant due to its cost-effectiveness and versatility. Regional variations in market growth are significant. North America and Europe, with their established economies and robust consumer goods sectors, currently hold the largest market shares. However, the Asia-Pacific region, driven by rapid industrialization and rising disposable incomes in countries like China and India, is poised for the most significant growth in the coming years. The competitive landscape is intensely dynamic, with major players like Amcor Plc, UFlex Ltd., and Tetra Laval International SA constantly striving for innovation and strategic acquisitions to enhance their market position. Competitive strategies revolve around product diversification, technological advancements in sustainable packaging, and establishing strong supply chain networks to meet the evolving needs of a globalized consumer base. Ultimately, companies that successfully balance sustainability, cost-effectiveness, and consumer preferences will be best positioned to capture future market share.

Europe Fresh Food Packaging Market size was valued at USD 11.44 Billion in 2024 and is projected to reach USD 14.18 Billion by 2031, growing at a CAGR of 3.00% from 2024 to 2031.

Global Europe Fresh Food Packaging Market Drivers

Rising Consumer Demand for Fresh and Healthy Food: There is an increasing consumer preference for fresh, minimally processed, and healthy food products. This shift in consumer behavior drives the demand for effective fresh food packaging solutions that can extend shelf life and maintain the quality of fresh produce, meat, dairy, and other perishable items.

Growth in E-Commerce and Online Grocery Shopping: The expansion of e-commerce and online grocery shopping in Europe necessitates reliable and durable packaging solutions to protect fresh food during transportation. Packaging that ensures food safety and quality throughout the delivery process is in high demand, supporting market growth.

Sustainability and Environmental Concerns: European consumers and regulatory bodies are increasingly focused on sustainability. There is a strong demand for eco-friendly packaging materials, such as biodegradable, compostable, and recyclable options. Companies are investing in sustainable packaging innovations to meet these preferences and comply with environmental regulations.

Technological Advancements in Packaging: Innovations in packaging technology, such as modified atmosphere packaging (MAP), vacuum packaging, and active packaging, enhance the preservation of fresh food. These technologies help extend shelf life, reduce food waste, and maintain product freshness, driving the demand for advanced packaging solutions.

Stringent Food Safety Regulations: Europe has strict food safety regulations and standards that mandate the use of high-quality packaging to prevent contamination and ensure the safety of fresh food products. Compliance with these regulations drives the adoption of reliable and secure packaging solutions.

Convenience and On-the-Go Consumption: The busy lifestyles of modern consumers lead to a growing demand for convenient, ready-to-eat fresh food options. Packaging that facilitates easy handling, portion control, and on-the-go consumption is increasingly popular, supporting market growth.

Urbanization and Smaller Household Sizes: Urbanization and the trend towards smaller household sizes in Europe result in a higher demand for smaller, single-serve packaging solutions. These packaging formats cater to the needs of urban consumers and single-person households, driving the market for fresh food packaging.

Increased Focus on Reducing Food Waste: There is a heightened awareness of the need to reduce food waste at all stages of the supply chain. Effective fresh food packaging plays a crucial role in minimizing waste by protecting food from spoilage and extending its shelf life, thus supporting market demand.

Retail Expansion and Supermarket Growth: The expansion of retail chains and supermarkets in Europe, along with their focus on providing high-quality fresh food products, drives the demand for advanced packaging solutions. Retailers seek packaging that enhances product visibility, ensures freshness, and complies with food safety standards.

In 2022, the global market value of flexible plastic packaging was approximately 210.25 billion U.S. dollars. Projections indicate that this value will experience significant growth, reaching around 304.03 billion U.S. dollars by 2030 across all regions.

Additional information on the packaging materials market can be found here.

Explore the forecasted growth of the plastic packaging market in the European Union, with an anticipated increase in market volume to 8.5M tons and market value to $35.7B by 2035.