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The Industrial Margarine Market Report is Segmented by Type (Spreadable, All-Purpose, Butter Blend), Form (Hard, Soft), Source (Plant, Animal), Application (Bakery, Confectionery, Convenience Foods, Sauces, Spreads and Toppings), and Geography (North America, Europe, Asia-Pacific, South America, Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).
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Margarine Market 2024-2028
The Margarine Market size is projected to increase by USD 8.50 billion and the market size is estimated to grow at a CAGR of 5.03% between 2023 and 2028.
The report includes a comprehensive outlook on the margarine market, offering forecasts for the industry segmented by Distribution Channel, which comprises offline and online. Additionally, it categorizes Product into regular and low-fat, and covers Geography regions, including Europe, North America, APAC, South America, and Middle East and Africa. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD billion for each of the mentioned segments.
Increasing health consciousness among people is the key factor driving market growth. Consumers are becoming more conscious of the health risks associated with unhealthy eating habits. As a result, they are looking for healthier food options. Since margarine is a popular alternative to butter, it has seen a significant change in consumer preferences. In addition, with the increasing prevalence of chronic diseases like obesity, diabetes, and heart conditions, people are looking for ways to control their food intake to improve their overall health and well-being. As a result, due to this rising health consciousness, many market players are launching plant-based organic dairy products. Thus, such factors will drive the growth of the global margarine market during the forecast period.
Margarine Market: Overview
The Margarine Market shows an Accelerated CAGR during the forecast period.
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Trends
Increasing demand for sustainable foods is the primary trend shaping market growth. The global margarine market is experiencing a surge in demand as consumers become increasingly conscious of the environmental and social implications of food production practices. As a result, they are increasingly looking for products that are traceable and transparent in the sources of the ingredients used in the production of margarine.
Moreover, such products include palm oil derived from certified plantations, as well as alternative oils such as shea butter and sunflower oil. Hence, such factors will thereby boost the growth of the global margarine market during the forecast period.
Challenge
Shifting consumer preferences from dairy products is a challenge that affects market growth. Margarine has long been used as a substitute for butter due to its low cost and its perceived health benefits. However, the global margarine market has been affected by the shift of consumers towards natural, organic, and plant-based products. As a result, margarine sales have decreased significantly worldwide. In addition, the global margarine market has been affected by a number of factors, with one of the most significant being the rise in the demand for vegan and dairy-free products.
As a result, margarine, which typically contains dairy ingredients, has seen a decrease in demand as more people adopt a vegan or plant-based lifestyle or opt to avoid dairy products due to health or ethical reasons. This has led to an increase in the number of consumers seeking alternative spreads made from nut, seed, or oil sources, including almond butter, olive oil, and avocado spread. Thus, such factors may impede the growth of the global margarine market during the forecast period.
Margarine Market Segmentation by Product
Regular margarine is broadly spread and often used as a replacement for butter. Regular margarine is usually made from vegetable oils. Regular margarine is a popular choice among consumers due to its cost-effectiveness. It is typically less expensive than butter and offers a comparable taste and texture. This makes regular margarine an ideal substitute for a variety of culinary applications, such as spread on bread, in cooking, and in baking. This makes various market players of margarine increase the sale of new regular margarine to meet the high demand. Thus, such factors under the regular margarine segment are expected to increase the demand for regular margarine and thereby expand the growth of the global margarine market during the forecast period.
Margarine Market Segmentation by Distribution Channel
The market share growth by the offline segment will be significant during the forecast period. Margarine products are typically sold and distributed through offline distribution channels. Offline channel contains supermarkets, hypermarkets, and convenience stores, as well as local grocery stores. These offline channels have been widely used and accepted by consumers for many years, allowing for convenient access to a broad selection of products, such as margarine.
The offline segment was valued at USD 18.96 billion in 2018.
For a detailed summary of the market segments Request for Sample Report
Supermarket and
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In 2023, the spreadable industrial margarine market size is estimated to be valued at approximately USD 2.8 billion, with a projected growth to reach USD 4.6 billion by 2032, exhibiting a Compound Annual Growth Rate (CAGR) of 5.5% during the forecast period. The primary growth factor driving this market is the escalating demand for cost-effective and versatile alternatives to butter, particularly in the food service and commercial baking sectors. The versatility of margarine, coupled with its lower cost compared to butter, makes it an attractive option for manufacturers seeking to optimize their production costs while maintaining product quality.
One major growth factor for the spreadable industrial margarine market is the changing dietary patterns and increasing health consciousness among consumers globally. There is a significant shift towards plant-based diets, and margarine, being derived from vegetable oils, fits well within this trend. Consumers are increasingly opting for products that are low in cholesterol and saturated fats, and margarine fulfills these criteria better than traditional dairy products like butter. Additionally, innovations in margarine formulations, such as the incorporation of omega-3 fatty acids and other health-promoting ingredients, are enhancing their appeal to health-conscious consumers. This has further bolstered the growth and adoption of margarine across various sectors.
Another crucial growth driver is the rapid expansion of the food service industry, especially in emerging markets. The hospitality sector, including hotels, restaurants, and catering services, relies heavily on margarine for food preparation due to its cost efficiency and ease of use. It provides an economical alternative to butter without compromising on taste and texture, making it a preferred choice for food service providers. Moreover, the growth of quick service restaurants (QSRs) and an increased trend towards dining out have further driven the demand for spreadable industrial margarine as these establishments strive to balance quality and profit margins.
The continuous advancements in food processing technologies also play a pivotal role in propelling the market forward. Modern processing techniques allow manufacturers to produce margarine with improved texture and flavor profiles, closely mimicking those of butter, which is essential for consumer acceptance. Furthermore, the ability to customize margarine formulations to meet specific functional and nutritional needs has opened new avenues for its application in specialized and high-quality food products. These technological innovations are key to maintaining the competitive edge of margarine in the broader edible fats and oils market.
Regionally, the Asia Pacific is expected to witness robust growth in the spreadable industrial margarine market, driven by increasing urbanization, rising disposable incomes, and a burgeoning middle class that is adopting Western dietary habits. The region's rapidly growing bakery and confectionery sectors offer lucrative opportunities for market expansion. Meanwhile, North America and Europe continue to be significant markets due to their established food processing industries and high consumer awareness regarding the nutritional benefits of margarine. In contrast, the Latin American and Middle Eastern markets are gradually gaining momentum, supported by improving economic conditions and increasing consumer preference for affordable food products.
Margarine has evolved significantly since its inception, adapting to changing consumer preferences and technological advancements. Initially developed as a cost-effective alternative to butter, margarine has become a staple in both commercial and household kitchens worldwide. Its ability to be spread easily, even when cold, makes it a convenient choice for consumers. Moreover, the shift towards plant-based diets has further cemented margarine's place in modern culinary practices. As it is primarily made from vegetable oils, margarine aligns with the growing demand for sustainable and health-conscious food products. This adaptability and alignment with contemporary dietary trends continue to drive its popularity and market growth.
The spreadable industrial margarine market is segmented by product type into salted and unsalted varieties, each serving distinct consumer preferences and applications. The salted margarine segment holds a substantial s
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The global spreadable industrial margarine market is experiencing robust growth, driven by increasing demand from the food processing industry. The market size in 2025 is estimated at $8.5 billion, exhibiting a Compound Annual Growth Rate (CAGR) of 5% from 2025 to 2033. This growth is fueled by several key factors. Firstly, the rising popularity of convenience foods and bakery products across various regions necessitates large-scale production, thus increasing the demand for spreadable industrial margarine as a crucial ingredient. Secondly, the versatility of this product, enabling its use in a wide range of applications – from bakery and spreads to confectionery and sauces – contributes significantly to its widespread adoption. Furthermore, continuous innovation in product formulations, focusing on healthier options with reduced saturated fat and trans fat content, is attracting a broader consumer base and pushing market expansion. The increasing adoption of advanced processing techniques and automation in manufacturing further enhances efficiency and scalability, contributing to the market's growth trajectory. Major market segments include hard and soft margarines, with significant application across bakery, spreads, sauces and toppings, confectionery, and convenience food sectors. Geographic distribution shows strong presence in North America and Europe, fueled by established food processing industries and high consumer consumption. However, developing economies in Asia Pacific and the Middle East & Africa present significant growth opportunities, driven by rising disposable incomes and changing dietary preferences. While challenges like fluctuating raw material prices and health concerns related to high fat content exist, the overall market outlook remains positive, driven by consistent innovation and expanding applications within the food industry. Key players like Aigremont, Vandemoortele, and Wilmar International are actively shaping the market through strategic investments and product diversification.
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Discover the latest trends and growth projections for the global spreadable industrial margarine market. This comprehensive analysis explores market size, CAGR, key drivers, restraints, and regional breakdowns, including North America, Europe, and Asia-Pacific. Learn about leading companies and future opportunities in this dynamic sector.
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Industrial Margarine Market Overview The global industrial margarine market was valued at USD 7.23 billion in 2025 and is projected to grow at a CAGR of 3.9% from 2025 to 2033. The market is driven by increasing demand for processed foods, bakery and confectionery products, and frying and baking applications. Other factors contributing to the growth include rising population, urbanization, and growing disposable income. Key market players include Bunge, Kerry Group, Cargill, BRF, Corbion, AAK, Wilmar International, Unilever, Archer Daniels Midland, Vandemoortele, IOI Group, Fuji Oil Holdings, Beneo, and Ingredion. The market is expected to witness continued growth in the coming years. North America and Europe are the leading regional markets, followed by Asia Pacific. Emerging markets in Africa and the Middle East are expected to offer significant growth opportunities. Recent developments include: The Industrial Margarine Market is anticipated to grow significantly over the next decade, driven by rising demand from the food processing industry. In 2023, the market was valued at approximately USD 7.23 billion and is projected to reach USD 10.2 billion by 2032, exhibiting a CAGR of 3.9%. The increasing use of industrial margarine in bakery products, confectionery, and processed foods is a key factor contributing to market growth., Moreover, the growing awareness of the health benefits associated with industrial margarine, such as its low trans-fat content, is further fueling market demand. Recent news developments in the market include the launch of new product variants by major manufacturers, such as Unilever's launch of a plant-based industrial margarine in 2023. Additionally, the rising adoption of sustainable practices in the food industry is creating opportunities for the use of industrial margarine as a replacement for animal-based fats.. Key drivers for this market are: Plant-based offerings Gluten-free and non-GMO products Functional margarine with added nutrients Customization for specific applications Growing demand in emerging economies. Potential restraints include: Rising health awareness technological advancements increasing consumer demand expanding food processing industry growing bakery sector.
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Analysis of Europe's margarine and shortening market, including consumption, production, trade trends, and forecasts from 2024 to 2035, with key country-level insights.
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| BASE YEAR | 2024 |
| HISTORICAL DATA | 2019 - 2023 |
| REGIONS COVERED | North America, Europe, APAC, South America, MEA |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| MARKET SIZE 2024 | 4.3(USD Billion) |
| MARKET SIZE 2025 | 4.48(USD Billion) |
| MARKET SIZE 2035 | 6.8(USD Billion) |
| SEGMENTS COVERED | Application, Type, End Use, Formulation, Regional |
| COUNTRIES COVERED | US, Canada, Germany, UK, France, Russia, Italy, Spain, Rest of Europe, China, India, Japan, South Korea, Malaysia, Thailand, Indonesia, Rest of APAC, Brazil, Mexico, Argentina, Rest of South America, GCC, South Africa, Rest of MEA |
| KEY MARKET DYNAMICS | Increasing demand for convenience foods, Shift towards healthier alternatives, Rise in bakery production, Growth in foodservice sector, Regulatory influence on trans fats |
| MARKET FORECAST UNITS | USD Billion |
| KEY COMPANIES PROFILED | Archer Daniels Midland, Crisco, IOI Loders Croklaan, Fonterra Cooperative Group, Bunge Limited, Austrian Margarine Company, Cargill, Unilever, Margarine Union, Kraft Heinz, Land O'Lakes, Wilmar International, Dairy Farmers of America |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| KEY MARKET OPPORTUNITIES | Growing demand for plant-based products, Expansion in emerging markets, Innovations in packaging solutions, Increasing applications in food processing, Healthier product formulations |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 4.2% (2025 - 2035) |
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Discover the booming industrial all-purpose margarine market, projected to reach $18.76 billion by 2033. Explore market size, CAGR, key players (Conagra, Bunge, Wilmar), regional trends, and challenges impacting this dynamic sector. Learn about plant-based alternatives and application segments driving growth.
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Discover the booming global margarine market! Explore key trends, growth drivers, leading companies (Unilever, Bunge, Cargill), and regional insights in our comprehensive market analysis. Projected to reach [insert projected 2033 value based on chart data] by 2033, this report unveils lucrative opportunities in the food industry and beyond.
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Europe Margarine Market is expected to grow during 2025-2031
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Discover the latest market trends and insights on the global margarine market, projected to reach $27.5 billion by 2033. Explore CAGR, segmentation, key players, and regional analysis. Learn about the impact of consumer preferences and industry innovations. Key drivers for this market are: Growing Demand for Bakery and Confectionery Products, Increasing Awareness about the benefits of Vegetarian and Vegan Diets. Potential restraints include: Growing Demand for Bakery and Confectionery Products, Increasing Awareness about the benefits of Vegetarian and Vegan Diets. Notable trends are: Rising Demand for Sustainable Foods.
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The Margarine Market Report is Segmented by Type (Hard, Soft, Liquid), Fat Content (Regular >80%, Low-Fat 40-80%, Light <40%), Oil Source (Palm-Oil-Based, Soybean-Oil-Based, and More), End User (Retail, HoReCa/Foodservice, Industrial/B2B Processing), Packaging Type (Tubs and Cups, Sticks and Blocks, and More), and Geography (North America, Europe, and More). The Market Forecasts are Provided in Terms of Value (USD).
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Discover the latest trends and insights into the booming global butter and margarine market. This comprehensive analysis explores market size, growth drivers, regional trends, key players (Upfield, Bunge, Cargill, etc.), and future projections (2025-2033). Learn about the impact of consumer preferences and sustainability on this dynamic industry.
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Explore the global Block Margarine market forecast, drivers like food industry demand, key trends, and restraints, with CAGR XX% and market size XX million. Discover regional insights for North America, Europe, Asia Pacific & more.
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According to our latest research, the Global Margarine Market size was valued at $14.8 billion in 2024 and is projected to reach $19.2 billion by 2033, expanding at a CAGR of 3.0% during 2024–2033. The primary factor driving this sustained growth globally is the increasing consumer shift toward plant-based and cholesterol-free alternatives to traditional butter, fueled by rising health awareness and dietary preferences. As food manufacturers and consumers continue to prioritize healthier, cost-effective, and versatile fat sources for both home and industrial use, margarine’s appeal broadens across multiple application segments, further strengthening its market position worldwide.
Europe currently commands the largest share of the global margarine market, accounting for approximately 38% of the total market value in 2024. This dominance is attributed to the region’s mature food processing industry, high per capita consumption of bakery products, and a longstanding tradition of margarine usage as a staple fat alternative. Robust regulatory frameworks governing food safety and the widespread adoption of plant-based diets have also contributed to the region’s leadership. Leading European countries such as Germany, France, and the United Kingdom have witnessed steady demand from both household and industrial end-users, supported by continuous product innovation, such as the introduction of low-fat and fortified margarines. Moreover, the presence of established brands and advanced distribution networks ensures a consistent supply and accessibility of margarine products across both urban and rural markets.
The Asia Pacific region is emerging as the fastest-growing market for margarine, projected to register a CAGR of 4.5% from 2024 to 2033. Rapid urbanization, rising disposable incomes, and the expansion of the bakery and food service sectors are key drivers in countries like China, India, Indonesia, and the Philippines. The growing influence of Western dietary patterns, coupled with increasing health consciousness among urban consumers, is spurring demand for margarine as a healthier substitute for butter and animal fats. Additionally, the proliferation of modern retail infrastructure and e-commerce platforms is making margarine products more accessible to a broader consumer base. Investments in local production facilities and strategic partnerships with regional distributors are further accelerating market penetration and supporting robust growth across the Asia Pacific landscape.
In emerging economies across Latin America, the Middle East, and Africa, the margarine market is experiencing gradual adoption, albeit with unique challenges and opportunities. In these regions, fluctuating raw material prices, limited cold chain logistics, and varying consumer preferences present hurdles to widespread margarine consumption. However, targeted marketing campaigns, government initiatives promoting healthier eating habits, and the adaptation of margarine formulations to suit local tastes are helping to bridge adoption gaps. As multinational and local manufacturers focus on affordable, value-added products tailored to regional needs, these economies are poised to contribute incrementally to the global market’s expansion, particularly as urbanization and income levels continue to rise.
| Attributes | Details |
| Report Title | Margarine Market Research Report 2033 |
| By Product Type | Regular Margarine, Low-Fat Margarine, Flavored Margarine, Others |
| By Form | Hard Margarine, Soft Margarine, Liquid Margarine |
| By Application | Bakery, Confectionery, Spreads, Cooking, Others |
| By Distribution Channel | Supermarkets/Hypermarkets, Convenience Stores, Online Retail, Others |
| <b |
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The global plant-based margarine market size was valued at approximately USD 1.1 billion in 2023 and is projected to reach around USD 2.5 billion by 2032, expanding at a strong CAGR of 9.2% during the forecast period. The growth of this market is largely driven by increasing consumer awareness regarding health and environmental sustainability, rising adoption of vegan diets, and the shift towards plant-based food products.
One significant growth factor for the plant-based margarine market is the rising health consciousness among consumers. There is a growing awareness about the adverse health impacts of animal fats and cholesterol, leading many people to seek healthier alternatives. Plant-based margarines, often made from oils like olive, soy, and canola, provide a healthier option that can lower the risk of heart diseases and other health issues. This shift is particularly strong in urban areas where access to information and health trends is more prevalent.
Environmental concerns also play a crucial role in the market's expansion. The environmental footprint of plant-based products is significantly lower than that of animal-based products. Livestock farming is a major contributor to greenhouse gas emissions, deforestation, and water usage. As consumers become more eco-conscious, they are inclined to choose products that have a lesser environmental impact, thus propelling the demand for plant-based margarine. This trend is supported by various sustainability initiatives and campaigns launched by NGOs and governments worldwide.
Furthermore, the increasing prevalence of lactose intolerance and dairy allergies is another factor driving the market. A considerable portion of the global population suffers from lactose intolerance, making dairy-based products unsuitable for them. Plant-based margarines offer a viable alternative that caters to this demographic, thereby expanding the market's consumer base. Additionally, the rise in veganism and flexitarian diets, where consumers reduce meat and dairy intake without completely eliminating them, further bolsters the market's growth.
Industrial Hard Margarine is a significant component in the food manufacturing sector, particularly in the production of baked goods and pastries. This type of margarine is favored for its high melting point and stability, making it ideal for industrial applications where consistent quality and performance are crucial. As the demand for plant-based alternatives grows, manufacturers are increasingly turning to plant-based versions of Industrial Hard Margarine to meet consumer expectations for healthier and more sustainable ingredients. This shift not only aligns with the broader trend towards plant-based foods but also supports the industry's efforts to reduce its environmental footprint.
From a regional perspective, North America and Europe are the largest markets for plant-based margarine, driven by high consumer awareness and strong adoption of plant-based diets. Asia Pacific is expected to witness the fastest growth during the forecast period, owing to the increasing urbanization, rising disposable incomes, and growing influence of Western dietary patterns. Latin America and the Middle East & Africa also present significant growth opportunities due to changing lifestyles and rising health consciousness.
The plant-based margarine market by product type is segmented into stick margarine, tub margarine, and liquid margarine. Stick margarine, traditionally used for baking and cooking, holds a significant market share due to its widespread use and versatility. It is favored by both households and food service providers for its solid form, which makes it easy to measure and use in various recipes. As consumers continue to bake more at home, especially post-pandemic, the demand for stick margarine is expected to remain robust.
Tub margarine, on the other hand, is growing rapidly in popularity due to its convenience and spreadability. It is often used as a direct substitute for butter in daily applications like toast, sandwiches, and other quick meals. The ease of use and storage of tub margarine makes it a favorite choice among busy households and food service establishments. Innovations in packaging and the introduction of various flavors are also contributing to the segmentÂ’s growth.
Liquid margari
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The global Vegan Margarine Market size is anticipated to grow significantly, reaching USD 29.19 billion by 2034, up from USD 23.25 billion. This growth represents a CAGR of over 2.3%. Key companies in the industry include Unilever, Wilmar International Ltd Bunge Limited, Dairy Crest Limited, FUJI OIL HOLDINGS INC., Richardson International Limited, LASENOR EMUL, S.L., NMGK Group, Currimjee Vandemoortele, EFKO Group, Sime Darby Oils Zwijndrecht Refinery B.V., Muez-Hest India Private Limited, Walter Rau Lebensmittelwerke GmbH, Conagra Brands, Inc..
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The global Spreadable Industrial Margarine market is poised for significant growth, projected to reach an estimated market size of USD 15,200 million by 2025, with a robust Compound Annual Growth Rate (CAGR) of 6.5% through 2033. This expansion is primarily fueled by the escalating demand from the bakery sector, which constitutes the largest application segment due to the widespread use of margarine in bread, pastries, and cakes. The convenience food segment is also emerging as a strong driver, as manufacturers increasingly incorporate spreadable margarines into ready-to-eat meals and frozen products for enhanced flavor and texture. Furthermore, the growing preference for plant-based diets and the health-conscious consumer trend are boosting the adoption of margarines as a healthier alternative to butter, particularly in spreads and confectionery applications. Innovative product development, focusing on improved taste, texture, and functional benefits like reduced saturated fat content, is also playing a crucial role in market penetration. The market dynamics are characterized by a strategic focus on product innovation and geographic expansion by key players such as Aigremont, Vandemoortele, Wilmar International, and Puratos. While the overall outlook is positive, certain restraints, such as the volatility in raw material prices, particularly edible oils, and increasing consumer awareness about the potential health implications of processed fats, pose challenges. However, the robust growth anticipated in the Asia Pacific region, driven by rising disposable incomes and a burgeoning food processing industry, coupled with sustained demand from mature markets like Europe and North America, is expected to offset these challenges. The market is segmented by application into Bakery, Spreads, Sauces, and Toppings, Confectionery, Convenience Food, and Others, with Bakery leading in market share. By type, the market is divided into Hard and Soft margarines, with Soft margarines gaining traction due to their ease of use and spreadability.
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European Union - Producer prices in industry: Manufacture of margarine and similar edible fats was 120.30 points in July of 2021, according to the EUROSTAT. Trading Economics provides the current actual value, an historical data chart and related indicators for European Union - Producer prices in industry: Manufacture of margarine and similar edible fats - last updated from the EUROSTAT on November of 2025. Historically, European Union - Producer prices in industry: Manufacture of margarine and similar edible fats reached a record high of 120.30 points in July of 2021 and a record low of 91.30 points in January of 2010.
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The Industrial Margarine Market Report is Segmented by Type (Spreadable, All-Purpose, Butter Blend), Form (Hard, Soft), Source (Plant, Animal), Application (Bakery, Confectionery, Convenience Foods, Sauces, Spreads and Toppings), and Geography (North America, Europe, Asia-Pacific, South America, Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).