The report covers Europe Wheat Protein Market Analysis and it is segmented by Type (Wheat Gluten, Wheat Protein Isolate, Textured Wheat Protein, and Others), Application (Bakery, Processed Meat, Nutritional Bars, Animal Nutrition, and Others), and by Geography.

The Europe Plant Protein Ingredients Market is segmented by Protein Type (Hemp Protein, Pea Protein, Potato Protein, Rice Protein, Soy Protein, Wheat Protein), by End User (Animal Feed, Food and Beverages, Personal Care and Cosmetics, Supplements) and by Country (Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Turkey, United Kingdom). Market value in USD and market volume in tonnes are presented. Key data points observed include the market volume of end-user segments, per capita consumption, and raw material production.

The size and share of the market is categorized based on Type (Organic Textured Wheat Protein, Conventional Textured Wheat Protein) and Application (Food, Animal Feed, Others) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

The Wheat Protein Market is segmented by Type (Wheat Concentrate, Wheat Protein Isolate, and Textured/Hydrolyzed Wheat Protein), Application (Dairy, Bakery, Sports Food, Confectionery, Pet Food, Nutritional Supplements, and Others), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The report offers market size and forecasts in value (USD million) for the above segments.

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Protein Market Forecast 2024-2028

The global protein market size is estimated to grow by USD 86.75 billion at a CAGR of 3.48% between 2023 and 2028.

Moreover, the surge in global fitness awareness has spurred a proliferation of fitness facilities worldwide. Concurrently, the information and communication industry's evolution has magnified the viewership of major sports events, fostering a culture of physical activity akin to athletes. Advocacy groups like the National Association for Health and Fitness, US, further promote physical well-being. Professional athletes utilize protein supplements to enhance muscle mass and energy levels, vital for intense workouts. Social media amplifies inspiring success stories, motivating individuals to embrace sports and fitness. This heightened interest in physical activities fuels the demand for protein supplements, fostering market growth.

What will be the size of the Market During the Forecast Period?

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Segmentation by Source, End-user, and Geography Analysis

In the dynamic world of Protein Market Segmentation, a diverse array of sources contributes to the production of this essential nutrient. From plant-based sources like soy and pea to animal-derived options such as gelatin and collagen, and even insect and microbial sources, the possibilities are vast. These proteins find applications not only in food & beverages but also in cosmetics & personal care, pharma industries, and feed products. However, considerations such as religious or dietary restrictions, especially prevalent in Middle Eastern and Muslim communities, drive the demand for halal-certified and vegan-friendly options. As consumers gravitate towards healthy diets and clean-label ingredients, the market responds with alternative protein sources and Sustainable alternatives, catering to evolving preferences and lifestyles.

Source Analysis

The market share growth by the plant segment will be significant during the forecast period. Plant-based proteins are derived from different plants, fruits, grains, and vegetables, and they are used for processing food products such as ready meals, meat products, sports nutrition products, and infant formulas. Plant-based proteins are gaining popularity over animal protein in the global market. One of the major reasons for this is the cost-effectiveness since plant-based protein is more inexpensive to produce than animal-based protein.

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The plant segment was the largest and was valued at USD 201.68 billion in 2018. Plant proteins are environmentally friendlier, requiring fewer resources than animal-based counterparts, thus prompting a shift towards their production. However, the slow uptake of emerging plant protein types like soy and wheat poses a challenge. Soy protein, notably in its isolate, concentrate, and textured forms, finds extensive use in diverse food applications, especially as a gluten-free alternative. Wheat protein, derived from wheat starch, is witnessing increased demand among health-conscious consumers, albeit with limited innovation. Pea protein, derived from yellow peas, is gradually penetrating dairy products, though soy remains dominant. Other plant proteins sourced from rice, potatoes, and canola show promise despite their nascent stage, poised for growth driven by heightened consumer awareness. Thus, the segment is projected to propel the market's expansion during the forecast period.

End-user Analysis

Proteins are essential components in the food and beverage industry, contributing to a diverse range of products that cater to the evolving tastes and preferences of consumers. In the realm of dairy alternatives, plant-based proteins are instrumental in creating products like soy milk, almond milk, and oat milk. Moreover, the surge in demand for plant-based diets has led to the development of meat alternatives where plant proteins shine. These products not only offer a meat-like taste but also provide the protein content that consumers seek. For instance, in June 2020, Cargill, one of the key vendors, announced that the company was launching PlantEver, a consumer brand of plant-based protein, in China after a successful consumer test of plant-based nuggets with KFC in April 2020. Thus, the growing demand for nutritional foods is expected to drive the growth of the food and beverages segment of the market during the forecast period.

Regional Analysis

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APAC is estimated to contribute 57% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional market trends and drivers that will shape the market during the forecast period. Another region offering significant growth opportunities to compa

The Europe Hydrolyzed Vegetable Protein market is set to grow from an estimated USD 451.4 million in 2025 to USD 834.3 million by 2035, with a compound annual growth rate (CAGR) of 6.3% during the forecast period from 2025 to 2035.

Attributes	Value
Estimated Europe Industry Size (2025E)	USD 451.4 million
Projected Europe Value (2035F)	USD 834.3 million
Value-based CAGR (2025 to 2035)	6.3%

Semi-Annual Market Update for the Hydrolyzed Vegetable Protein Market in Europe

Particular	Value CAGR
H1 2024	2.7% (2024 to 2034)
H2 2024	3.6% (2024 to 2034)
H1 2025	4.4% (2025 to 2035)
H2 2025	5.9% (2025 to 2035)

Country-wise Insights

Countries	Market Share (%)
Germany	30%
Italy	15%
UK	20%
France	25%
Other Countries	10%

An analysis of Europe Hydrolyzed Vegetable Protein Categories by Product Type and End-Use Application Type

Main Segment	Market Share (%)
Product Type (Soy and Wheat Proteins)	65%
Remaining segments	35%

Main Segment	Market Share (%)
End Use Application (Food Industry and Animal Feed)	35%
Remaining segments	65%

Market Concentration

Manufacturer	Market Share (%)
Ajinomoto Co., Inc.	25%
Cargill, Inc.	20%
Archer Daniels Midland Company (ADM)	20%
Kraft Heinz Company	15%
Unilever	10%
Others	10%

The size and share of the market is categorized based on Type (Optimal Grade, Sub-optimal Grade, General Grade) and Application (Food, Animal Feed, Others) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

Europe Soy Protein Market size was valued at USD 2.13 Billion in 2023 and is projected to reach USD 2.98 Billion by 2031, growing at a CAGR of 4.32% from 2024 to 2031.

Europe Soy Protein Market: Definition/Overview
Soy protein products are derived from defatted soy flakes processed into various protein content levels to meet different nutritional and functional requirements. These products serve as crucial ingredients in food manufacturing, animal feed, and pharmaceutical applications. Manufacturers offer various formulations targeting different industrial needs and consumer preferences, incorporating advanced processing technologies for improved functionality and nutritional value.
These products integrate quality control measures, sustainability practices, and consumer- friendly applications to ensure consistent performance and market acceptance.

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Plant Based Protein Products Market Size 2024-2028

The plant based protein products market size is forecast to increase by USD 15.91 billion at a CAGR of 20.51% between 2023 and 2028.

The plant-based protein market is experiencing significant growth due to several key trends. The expanding global vegan population base is a major driving factor, as more consumers adopt plant-based diets for ethical, environmental, and health reasons. Additionally, increasing health consciousness is leading consumers to seek out protein sources that are free from antibiotics and hormones found in animal products. 
However, challenges persist, including the increasing number of product recalls due to contamination issues and the need for innovation to create sources of protein that closely mimic the taste and texture of animal-derived proteins like egg protein. These trends and challenges are shaping the future of the plant-based protein market.

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The plant-based protein products market is experiencing significant growth, driven by increasing consumer awareness and preference for environmental sustainability and animal welfare. This market encompasses a diverse range of offerings, including tofu, soybeans, pea protein, and legumes, among others. Plant-based alternatives to traditional meat products, such as burgers, sausages, chicken, and fish, are gaining popularity due to their nutritional values, which often surpass those of their animal-derived counterparts. These plant-based options are rich in essential amino acids, fiber, and other nutrients, while typically containing less sodium and catering to food allergies. The ready-to-eat segment is particularly thriving, as health-conscious consumers, vegans, and individuals following a healthy diet or dealing with health issues seek convenient and nutritious meal solutions.
Additionally, fitness enthusiasts and muscle-building properties are fueling demand for plant-based proteins. The market's environmental friendliness and weight control benefits further add to its appeal. The pumpkin seed segment and other emerging plant-based protein sources are poised to expand the market's offerings and cater to diverse consumer preferences.

How is this Plant Based Protein Products Industry segmented and which is the largest segment?

The plant based protein products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Offline
  Online


Product

  Soy protein
  Wheat protein
  Pea protein
  Others


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK
    France


  APAC



  South America



  Middle East and Africa

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

Plant-based protein products have gained significant popularity among health-conscious consumers, vegans, and fitness enthusiasts due to their muscle-building properties and nutritional benefits. These products include tofu, legumes, Pea protein, soybeans, wheat, and alternative sources like Duckweeds and Pulse proteins from Aquatic plants. Environmental sustainability and animal welfare are major factors driving the demand for these environmentally friendly proteins. The market comprises various segments, including Plant-based burgers, sausages, meatless chicken, fish alternatives, and ready-to-eat products. Nutritional values, amino acids, and sodium content are essential considerations for consumers with health issues or food allergies, such as soy allergy or wheat gluten intolerance.

The pulse proteins, such as Chickpeas, Lentils, and Beans, are also popular choices. The offline retail segment, including supermarkets, grocery stores, and convenience stores, is a significant distribution channel for plant-based protein products. Consumers can choose from a diverse range of products based on price and quality. The expansion of organized retailing, particularly hypermarkets and supermarkets, is expected to drive the growth of the offline segment due to their global presence and improved product visibility. Other distribution channels include online stores, pharmacies, sports nutrition segments, and functional foods.

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The Offline segment was valued at USD 3.85 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 43% to the growth of the global market during the forecast period.

Technavio's analysts have ela

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Protein Ingredients Market Size 2024-2028

The protein ingredients market size is forecast to increase by USD 27.03 billion at a CAGR of 10.03% between 2023 and 2028.

The market is experiencing significant growth due to various key trends. The increasing demand for infant formula is one of the major drivers, as protein is a crucial component in infant nutrition. Additionally, the market is witnessing an uptick in promotional and marketing initiatives by manufacturers to boost sales. The market is highly fragmented, with numerous players competing for market share.
Soy continues to dominate the market, but other sources, such as peas and wheat, are gaining popularity. margarine and milk substitutes are also major consumers of protein ingredients. These trends are expected to continue, making the market an attractive investment opportunity for businesses. Furthermore, the rising awareness of health and wellness, particularly In the context of plant-based diets, is also fueling market growth. Despite these opportunities, challenges persist, including regulatory compliance and price volatility of raw materials. Overall, the market is poised for steady growth In the coming years.

What will be the Size of the Protein Ingredients Market During the Forecast Period?

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The market encompasses a diverse range of products derived from various sources, including animals, plants, insects, and microbes. This market caters to numerous industries, including the feed industry for animal nutrition and the pharmaceuticals industry for therapeutic applications. Protein-rich diets have gained significant traction in response to growing health consciousness and dietary trends. Plant-based proteins, such as soy, have become increasingly popular among health-conscious consumers, while animal-derived proteins, including dairy and gelatin, continue to dominate certain sectors.
Additionally, the advent of genetically modified (GM) ingredients and the growing interest in functional foods have expanded the market's scope. Consumer behavioral intentions towards protein sources vary, with aging consumers prioritizing protein for muscle health and sports nutrition enthusiasts seeking high-performance proteins. Protein development is ongoing, with innovations in amino acid composition and processing techniques driving market growth. Industries utilizing protein ingredients include, but are not limited to, spreads, yogurt, milk sausages, margarine, and various food applications.

How is this Protein Ingredients Industry segmented and which is the largest segment?

The protein ingredients industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Source

  Animal based protein
  Plant-based protein


Geography

  Europe

    Germany
    UK


  North America

    US


  APAC

    China
    Japan


  South America



  Middle East and Africa

By Source Insights

The animal based protein segment is estimated to witness significant growth during the forecast period.

Protein ingredients are essential components in various industries, including the feed and pharmaceuticals sectors. Animal proteins, derived from sources like eggs and milk, are used extensively in food applications, such as desserts, sports nutrition, and bakery products. Dairy proteins, specifically, are popular in nutrient-rich food items, particularly sports nutrition and infant formulations. However, the market for animal protein ingredients faces competition from plant-derived alternatives. Plant proteins, sourced from plants, insects, microbes, and even genetically modified organisms, offer cost advantages and cater to dietary trends, such as veganism and plant-based eating. Consumer behavioral intentions, driven by health consciousness and chronic disease prevention, are propelling the demand for plant-based proteins. Soy, canola, wheat, and other plant-based constituents are used to create texturized protein ingredients, which are used in a wide range of food and beverage applications.

Additionally, sustainable sourcing and eco-friendly methods are crucial considerations in the production of protein ingredients, as consumers increasingly demand environmentally responsible products. Key players in this market include companies specializing in animal source proteins, such as dairy and animal feed, and those focusing on plant source proteins, such as soy protein isolates and concentrates. The market for protein ingredients is expected to grow as consumers seek high-protein, low-fat, and low-carbohydrate options for weight loss and muscle repair. Aging consumers also represent a significant market opportunity, as they require nutrient-dense foods for maintaining muscle mass and overall he

The size and share of the market is categorized based on Type (Dry, Liquid) and Application (Bakery & Snacks, Pet food, Drinks, Processed Meat, Other) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

In 2022, the global protein market was valued at over 27.5 billion U.S. dollars. The market is forecast to value around 47.4 billion U.S. dollars by 2030.

Plant based food market

Food items within the plant based food market are made of soy, wheat, and vegetables, and can be expressed in different ways. In the United States, the largest driver of plant based food sales are milk alternatives. In 2019, milk alternatives generated more in sales than all other plant based food categories (such as meat, cheese, and yogurt alternatives) combined. That year, the plant based food market within the United States was reported to value 5 billion U.S. dollars, and saw significantly higher growth that year compared to all other food retail. In Europe and Russia, the plant based food market was projected to double its value between 2013 and 2022 to almost 15 billion Euros.

Plant based food demand/consumption worldwide

In recent years, the plant based food market has seen a significant increase in global demand due to the changing dietary preferences amongst Western consumers. Reasons cited by American and European consumers seeking plant based food say that they want a healthier diet, less dependence on animal products, and a more sustainable lifestyle. In 2019, more than half of respondents in the United States had tried a plant-based „meat“. However, not all consumers are willing to replace meat entirely with plant based alternatives.

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Wheat Market Size 2024-2028

The wheat market size is forecast to increase by USD 73.16 billion at a CAGR of 4.54% between 2023 and 2028.

The market is experiencing significant growth driven by the increasing trend towards plant-based diets and the expansion of retail stores offering organic wheat-based supplements. The vegan population is on the rise, leading to a surging demand for wheat-based food and health products. This shift in consumer preferences presents a lucrative opportunity for companies operating in the market. However, climate change and unpredictable weather patterns pose a significant challenge to market growth. Extreme weather conditions, such as droughts and floods, can negatively impact wheat production and lead to supply chain disruptions. As such, companies must adapt to these conditions by implementing sustainable farming practices and exploring alternative sourcing options to mitigate risks and ensure a consistent supply of high-quality wheat. Additionally, investing in research and development to create climate-resilient wheat varieties can help companies stay competitive and capitalize on the growing demand for sustainable agricultural practices.

What will be the Size of the Wheat Market during the forecast period?

Request Free SampleThe market encompasses the production, trade, and consumption of various wheat types, including hard white and soft white wheat, primarily used in food crops for baked goods and snack foods. Wheat, scientifically known as Triticum aestivum, is rich in essential vitamins and minerals, such as Vitamin A, B6, and carotene alpha. The market's size is significant, with applications ranging from animal feed to industrial uses, biofuel production, and premium baked goods. Wheat production faces challenges such as pesticide use, mycotoxin levels, and disease resistance. Consumer preferences are shifting towards organic and clean-label products, driving innovation in the sector. Durum wheat, a key component in pasta and craft beer production, is also gaining attention. Sustainability concerns, including the environmental impact of fossil fuels and the Westernized diet's role in health issues, are influencing market dynamics. Government regulations, digital marketplaces, and e-commerce platforms are shaping the market's future direction.

How is this Wheat Industry segmented?

The wheat industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. ApplicationHumanFeedTypeHard red winterHard red springSoft red winterOthersGeographyAPACChinaIndiaPakistanEuropeRussiaMiddle East and AfricaNorth AmericaUSSouth America

By Application Insights

The human segment is estimated to witness significant growth during the forecast period.Wheat is a significant cereal grain, serving as a primary food source for numerous populations worldwide. As a major carbohydrate provider, wheat contains essential nutrients, including protein, vitamins, soluble fiber, and phytochemicals. The versatility of wheat extends beyond human consumption, as it is also utilized in food processing industries for the production of refined wheat flour, pasta, noodles, and beverages. Wheat's nutritional benefits have led to its widespread use in various cuisines and industries. However, it's important to note that wheat contains gluten, which can trigger allergic reactions in some individuals. Additionally, sustainability is a growing concern in the wheat industry, with research focusing on innovative farming techniques, irrigation methods, soil health, and pest control to ensure efficient production and minimize environmental impact. Wheat's demand is influenced by population growth, food industry trends, and consumer preferences, leading to fluctuations in prices and challenges to food security. The market is influenced by factors such as market supply, demand, production costs, and trade policies. Wheat's importance extends to the food industry, with applications in poultry feed, food additives, and processed foods. Food safety standards, distribution networks, and agricultural technology play crucial roles in ensuring the quality and affordability of wheat and wheat products.

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The Human segment was valued at USD 117.11 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 50% to the growth of the global market during the forecast period.Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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Wheat is a significant agricultural commodi

BASE YEAR	2024
HISTORICAL DATA	2019 - 2024
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
MARKET SIZE 2023	1.61(USD Billion)
MARKET SIZE 2024	2.1(USD Billion)
MARKET SIZE 2032	17.5(USD Billion)
SEGMENTS COVERED	Ingredient Type ,Product Format ,Target Consumer ,Flavor ,Regional
COUNTRIES COVERED	North America, Europe, APAC, South America, MEA
KEY MARKET DYNAMICS	Growing consumer demand for plantbased alternatives Increasing restaurant and foodservice adoption Product innovation and expansion by key players Rising concerns over animal welfare and sustainability Government initiatives supporting plantbased diets
MARKET FORECAST UNITS	USD Billion
KEY COMPANIES PROFILED	Gardein ,Beyond Meat ,Dr. Praeger's Sensible Foods ,Quorn ,Vivera Foods ,MorningStar Farms ,Tofurky ,Fry's Family Food ,Abbott Laboratories ,Monde Nissin ,Field Roast ,Impossible Foods ,Amy's Kitchen ,Kellogg ,Sweet Earth Foods
MARKET FORECAST PERIOD	2025 - 2032
KEY MARKET OPPORTUNITIES	Rising Demand for PlantBased Alternatives Growing Health Consciousness Innovation in PlantBased Ingredients Expansion of Retail Distribution Channels Government Support for Sustainable Food Systems
COMPOUND ANNUAL GROWTH RATE (CAGR)	30.31% (2025 - 2032)

The size and share of the market is categorized based on Product (Powder, Liquid) and Application (Food, Beverages, Personal Care, Animal Feed, Others) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

The Plant Protein Market is segmented by Protein Type (Hemp Protein, Pea Protein, Potato Protein, Rice Protein, Soy Protein, Wheat Protein), by End User (Animal Feed, Food and Beverages, Personal Care and Cosmetics, Supplements) and by Region (Africa, Asia-Pacific, Europe, Middle East, North America, South America). Market value in USD and market volume in tonnes are presented. Key data points observed include the market volume of end-user segments, per capita consumption, and raw material production.

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Wheat Gluten Market Size 2024-2028

The wheat gluten market size is forecast to increase by USD 4.23 billion at a CAGR of 11.6% between 2023 and 2028.

The market is experiencing significant growth due to several key drivers. The rising vegan population and increasing awareness of celiac disease and gluten intolerance are major factors fueling market expansion. Autoimmune reactions to gluten, which can cause symptoms such as muscle pain, abdominal pain, nausea, bloating, fatigue, and weight gain, have led many individuals to seek out gluten-free alternatives.
Furthermore, the link between gluten consumption and chronic diseases, including diabetes and high blood pressure, has also contributed to the market's growth. The trend towards plant-based food, regenerative food, and sustainable food production is also driving demand for gluten-free options. However, the market faces challenges from a complex regulatory environment and the need for continuous innovation to meet consumer demands. Despite these challenges, the market is expected to continue growing as consumers prioritize their health and wellness.

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Wheat gluten, a protein found in wheat, has gained significant attention in the food industry due to its unique properties and versatility. This protein, primarily composed of gliadins and glutenins, offers visco-elastic properties that make it an essential ingredient in various food items, including baked pastas and processed meat products. This article provides an in-depth analysis of the factors influencing the market. Consumer Trends: The increasing preference for organic and natural foods among health-conscious consumers is driving the demand for wheat gluten. As more people adopt high-protein diets and seek plant-based protein sources, the demand for wheat gluten as a functional protein is expected to grow. The vegan population's continued expansion also contributes to the market's growth, as meat substitutes increasingly rely on wheat gluten as a key ingredient.
Furthermore, health issues such as diabetes, high cholesterol, and blood pressure are leading consumers to seek alternatives to traditional animal-derived proteins. Wheat gluten, as a fat-free and cholesterol-free protein source, offers a viable option for those looking to maintain a healthy lifestyle. Furthermore, the association between wheat gluten and conditions like celiac disease and non-celiac gluten sensitivity has led to increased research and development in the market, focusing on producing gluten-free alternatives. Functional Properties: The visco-elastic properties of wheat gluten make it an ideal ingredient for various food applications.
In baked goods, it enhances texture and improves the dough's elasticity, while in processed meat products, it acts as a binding agent, mimicking the texture of meat. These functional properties contribute to the growing demand for wheat gluten in the food industry. Wheat Starch: Wheat starch, a byproduct of wheat gluten production, is also gaining traction in the market due to its potential applications as a functional ingredient. Its ability to thicken and stabilize food products makes it an attractive alternative to traditional thickeners, further expanding the market's scope. Conclusion: the market is experiencing steady growth, driven by consumer preference for healthy and plant-based protein sources, health concerns, and the functional properties of wheat gluten and wheat starch. As the food industry continues to evolve, the demand for wheat gluten is expected to remain strong, making it an essential ingredient in various food applications.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

End-user

  Bakery and confectionery
  Dietary supplements
  Animal feed
  Others


Geography

  Europe

    Germany
    France


  APAC

    China
    India


  North America

    US


  South America



  Middle East and Africa

By End-user Insights

The bakery and confectionery segment is estimated to witness significant growth during the forecast period.

The bakery and confectionery market is experiencing significant growth due to the increasing vegan population and the rising demand for gluten-free options among individuals with celiac disease or gluten intolerance. Autoimmune reactions to gluten can cause symptoms such as muscle pain, abdominal pain, nausea, bloating, fatigue, and weight gain, leading many to seek out alternative sources of nutrition. This trend is driving companies to produce a wider range of plant-based, regenerative, and sustainable food options. One ma

The size and share of the market is categorized based on Application (Functional Food, Nutrition) and Product (Soy Protein, Pea Protein, Wheat Protein, Rice Protein) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

As of February 21, 2021, Beyond Meat was the leading company producing alternative protein products, such as plant-based meat, with an estimated market value of nine billion U.S. dollars. The company offers burger patties (among other products) that are intended to replace meat patties. Impossible Foods, which ranks second, is a direct competitor on this market.

Plant-based meat market worldwide

Plant-based meat alternatives are food products made from vegetarian or vegan sources, such as soy, vegetables, seitan, tempeh, or pea proteins. Plant-based meat products are becoming increasingly popular in many countries. In 2020, the market value of plant-based meat worldwide was estimated to be worth approximately 6.7 billion U.S. dollars. The market is forecast to grow steadily during the next few years and reach about 16.7 billion in 2026. Geographically, the region with the largest market share in the plant-based meat market is North America, with a share of approximately 44 percent. The region with the second largest market share is Europe, with approximately 34 percent. The other regions each make up no more than four percent of the global market.

Consumption of plant-based meat alternatives in the U.S.

More than 40 percent of U.S. consumers eat plant-based meat alternatives on a daily or weekly basis. The main reason U.S. consumers eat meat-substitutes is because they think that such products are healthier than meat products. Vegetables, such as mushrooms, potatoes, and others, are the most popular alternative protein source. Moreover, grains, such as rice, quinoa, wheat, oat, and others, are also a popular alternative protein source.

In 2021, the retail sales value of grain based meat substitutes in Western Europe was estimated to be roughly 1.4 billion U.S. dollars. Grain based substitutes were the largest segment on the market. By comparison, the sales value of vegetable and plant-based proteins was roughly 484 million dollars this year. Single cell protein meat substitutes from fungi and algae are not included here but have a multi million dollar market.