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Retail Sales In the Euro Area increased 1.80 percent in May of 2025 over the same month in the previous year. This dataset provides the latest reported value for - Euro Area Retail Sales YoY - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.
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Retail Sales In the Euro Area decreased 0.70 percent in May of 2025 over the previous month. This dataset provides the latest reported value for - Euro Area Retail Sales MoM - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.
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Key information about European Union Retail Sales Growth
This statistic displays the percentage change in sales volumes of the retail trade in the European Union year-on-year from 2004 to 2024. In 2024, retail sales increased by just over *********** across the 27 EU member states compared to the same period in the previous year.
This statistic displays the monthly trend in volume sales of the total retail trade in the euro area (20 countries) from August 2016 to December 2023. Sales in the euro area retail trade had generally increased until 2020. In April 2020, it had dropped to an all-time low of ***** while COVID-19 containment measures were in place. After that month, retail trade sales volume had fluctuated. As of December 2023, retail sales volume stood at an index point of ******.
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Retail Sales in European Union increased 1.90 percent in May of 2025 over the same month in the previous year. This dataset provides - European Union Retail Sales YoY - actual values, historical data, forecast, chart, statistics, economic calendar and news.
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Retail sales index in Euro area, February, 2025 The most recent value is 101.7 index points as of February 2025, an increase compared to the previous value of 101.4 index points. Historically, the average for Euro area from January 2000 to February 2025 is 90.66 index points. The minimum of 77.2 index points was recorded in April 2020, while the maximum of 103.1 index points was reached in November 2021. | TheGlobalEconomy.com
The most significant increase in the volume of retail trade among Central and Eastern European countries was recorded in Bulgaria, where sales (excluding motorization, fixed prices, and calendar-adjusted data) increased by *** percent year-on-year in March 2025. In the European Union, retail sales increased by *** percent during this period.
This statistic displays the percentage change in sales volume of the retail trade in European countries in 2023. At about ***** and **** percent, respectively, Luxembourg and Ireland had some of the highest rise in sales volume in 2023 compared to the previous year. That said, Turkey took the lead that year with a nearly ** percent increase in retail trade sales volume.
The online share of retail trade in selected European countries has increased from 2014 to 2022. In 2022, approximately 26.5 percent of retail sales in the United Kingdom (UK) were generated online. The UK led the country comparison in each year.
The European e-commerce giant Globally, online commerce is on the rise. It was estimated that in 2024 online retail sales would sum to around 7.4 trillion U.S. dollars and additionally it is forecast to increase to 9.4 trillion U.S. dollars by 2026. When taking a closer look at Europe, the UK not only had the highest share of online retail sales, but also had the highest retail sales value in Europe, followed by Germany and France. In 2022, the UK reached approximately 106 billion British pounds in online retail sales, while Germany generated around 90 billion British pounds and France accumulated less than 60 billion British pounds.
Rise of online retail within the UK Within the UK, the index that measures the value of monthly internet retail sales in Great Britain grew from 124.6 in November 2022 to 216.2 in November 2023. The rise of online retail in Great Britain can also be seen in the percentage change in monthly online retail sales, which increased to 6.6 percent in June 2023. When looking at all sectors of online retail, household goods stores incurred the largest increase in online sales, with almost a 12 percent YoY change, while department stores saw the lowest YoY change of just under one percent.
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Over the five years through 2025, clothing, footwear and leather goods retailing revenue is expected to swell at a compound annual rate of 1.5%. European fashion retailers are accelerating nearshoring to reduce supply chain risks, improve agility and meet sustainability goals, despite higher regional labour costs and trade complexities. As wage inflation persists and consumer price sensitivity remains high, operational efficiency and workforce strategy are becoming critical levers for retailers. Those that adapt pricing, diversify sales channels and localise assortments will be best positioned to thrive in a cautious, value-focused market. The brands responding with relevance and reach – not just price – will define the next phase of retail performance in Europe. Consumer caution is driving value-focused shopping, limiting profit, and value retailers like Primark are outperforming mid-market peers, prompting brands such as Inditex and Hugo Boss to expand off-price, low-cost and resale channels to stay competitive with increasingly price-sensitive shoppers. Even luxury retailers in Europe face slowing global sales. Brands are shifting to entry-level goods, direct-to-consumer sales and personalised experiences. In 2025, revenue is anticipated to dip by 0.9% to €333.6 billion thanks to low disposable income and sluggish consumer confidence. Tightening EU regulation and rising consumer expectations are pushing European fashion retailers to prioritise sustainability. Leading brands like Kering, Mulberry and H&M are investing in traceability and ethical practices to meet new ESG standards and protect long-term growth. Sustainability is also reshaping fashion retail as European consumers shift towards second-hand and circular economy options. Retailers like Zara, Uniqlo and Zalando are expanding resale, repair and rental services to meet growing demand and strengthen customer loyalty through sustainable innovation. The influence of social media is another key trend, reshaping fashion retail by accelerating trend adoption and fuelling demand for faster, more responsive offerings. Retailers that successfully integrate social-first strategies and influencer partnerships will be better positioned to capture growth in this evolving market. Over the five years through 2030, revenue is projected to climb at a compound annual rate of 3% to €386.8 billion, while profit is anticipated to absorb 3% of revenue. Overstocking and discounting will continue to weigh on the industry, thinning profit, increasing waste and weakening brands’ perception. Investments in AI, inventory agility and data-driven decision-making should help retailers regain control over their stock levels, laying the foundation for more resilient and profitable growth in a highly competitive and fast-changing market. Sustainability is now a business imperative; fashion retailers that move early to meet rising standards – both voluntary and mandatory – will be more likely to thrive in the long term. Those who delay face rising costs, shrinking market access and reputational fallout. At the same time, the social media landscape is no longer optional for clothing, footwear and leather goods retailers in Europe – it’s foundational. Brands that create relevant, shoppable and emotionally resonant content on platforms like TikTok will be best positioned to secure both attention and spending from the next generation of fashion consumers.
This statistic presents the forecasted year-on-year increase in online retail sales in selected European countries in 2021. It was forecast that while online retail sector is expected to boom throughout 2020, by 2021 growth rate will go down to normal levels. In all major European countries, online retail sales in 2020 showed a percentage change of varying degrees, between ** in Germany and ** percent in Spain.
This statistic presents a retail sales growth forecast for the leading ten cities for international retailers in Europe. Between 2014 and 2018, retail sales in Barcelona are forecast to grow by 5 percent.
In 2023, retail sales of the direct selling industry generated approximately 36.15 billion U.S. dollars throughout Europe, which is an increase of about 3.4 percent compared to the previous year's European sales figures.
Retail E-Commerce Software Market 2024-2028 :
The Retail E-Commerce Software Market size is forecast to increase by USD 4.17 billion, at a CAGR of 11.22% between 2023 and 2028. The growth rate of the market depends on several factors, including the rise in international retailing, the advent of omnichannel retailing, and the growth of the e-commerce industry. Retail e-commerce software refers to a specialized application or platform designed to facilitate and optimize online transactions for retail businesses. It enables merchants to create and manage digital storefronts, process customer orders, manage inventory, and securely handle payments. This software typically includes features such as product catalog management, online shopping cart functionality, secure payment gateways, order fulfillment and tracking, and customer relationship management tools. With its user-friendly interface and robust functionality, retail e-commerce software allows businesses to establish and grow their online presence, reach a wider customer base, enhance customer experience, and ultimately drive sales in the digital marketplace.
The report offers extensive research analysis on the market, with a categorization based on Application, including apparel and accessories, grocery, footwear, personal and beauty care, and others. It further segments the market by Product, encompassing cloud-based and on-premises. Additionally, the report provides Region segmentation, covering APAC, Europe, North America, the Middle East and Africa, and South America. Market size, historical data (2018-2022), and future projections are presented in terms of value (in USD billion) for all the mentioned segments.
What will be the Size of the Market During the Forecast Period?
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Market Overview
Market Growth Analysis Driver
One of the key factors driving the market growth is the rise in international retailing. International retailing comprises the cross-border transfer of retail technology, management skills, and buying functions. In addition, with the availability of new market opportunities and increasing globalization, the global market is witnessing intense competition among international retailers that are setting up new outlets in emerging markets including the developing countries of APAC.
Moreover, the rising penetration of the Internet has increased e-commerce and trade opportunities for international retailers. In addition, global grocery retailers and international fashion brands enable the sales and purchase of their goods and services across international borders to expand their businesses. This trend is particularly evident in the Qatar e-commerce market, where the adoption of online shopping platforms has surged, offering consumers access to a wide range of products from global brands. Furthermore, international retailing in Qatar supports economic growth through increased tax revenues generated from import and export activities. As a result, these factors collectively drive growth in the Qatar e-commerce market during the forecast period, fostering a competitive retail environment and enhancing consumer choice and convenience.
Market Growth and Trends
A key factor shaping the market growth is the evolving role of social media in e-commerce. The number of social shoppers is increasing at a significant rate. In addition, since Facebook and Instagram Checkout included the Buy option, social media has been a major factor in the expansion of the e-commerce sector. Therefore, this is a great opportunity for brands to focus on improving their position on social media, which is a great platform for brands to be discovered.
Moreover, as consumers are spending more time on various social media platforms, e-commerce companies can benefit from the assistance of Instagram influencers to boost their chances of being found by their intended audience. In addition, companies may effortlessly connect their online storefronts with social media websites through retail e-commerce software systems like Shopify, enabling customers to make purchases from them directly through these channels. Hence, such factors are driving the market growth during the forecast period.
Market Restrain
Threats from open-source software are one of the key challenges hindering the market growth. The availability of open-source retail e-commerce software can negatively impact the market. In addition, this type of software is becoming popular in developing economies, such as India and China, as it can be downloaded and run on all platforms.
Moreover, cloud-based retail e-commerce software is more affordable than on-premises. In addition, the use of open-source retail e-commerce software involves low upfront costs for enterprises and provides them with high flexibility. Therefore, small-sized and individual retailers prefer using
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Europe And US Retail Media Networks Market size was valued at 35.14 USD Billion in 2024 and is projected to reach 137.67 USD Billion by 2031, growing at a CAGR of 18.61% from 2024 to 2031.
Europe And US Retail Media Networks Market Drivers
Digital Transformation: One major factor propelling the Europe And US Retail Media Networks Market is the growing trend of digitalization in retail operations. Retail media networks are expanding as a result of retailers using digital platforms for marketing and advertising.
Growth of E-Commerce: The need for retail media networks is being fueled by the e-commerce industry's explosive growth in both Europe and the US. Retailers are investing in digital advertising solutions in order to properly target their audiences as more and more customers make purchases online.
Developments in Data Analytics: Retailers may now obtain important insights into the behavior and preferences of their customers thanks to developments in data analytics technologies. Using these facts, retail media networks can offer tailored advertising that increases revenue and sales.
Personalized Marketing: Shoppers are coming to expect more individualized service. By providing individualized advertising and promotions based on consumer preferences and historical purchase history, retail media networks help businesses increase customer engagement and loyalty.
Retailers in Europe and the US are facing fierce rivalry, which is pushing them to use retail media networks as a way to stand out from the competitors and take market share. In order to draw in and keep consumers, retailers are spending money on creative advertising techniques.
Mobile Adoption: The way customers engage with retailers has evolved as a result of the growing use of smartphones and other mobile devices. Retail media networks use mobile advertising platforms to connect with customers while they're on the go and increase in-store and online sales.
Partnerships and Collaborations: To improve their retail media network capabilities, retailers are developing strategic partnerships and collaborations with technology businesses and advertising agencies. These collaborations make it easier to create cutting-edge advertising strategies suited to the requirements of both customers and retailers.
Demand for Performance-based Advertising: Rather than only paying for impressions or clicks, retailers are putting more and more emphasis on performance-based advertising models. Retail media networks provide highly quantifiable advertising solutions that let merchants monitor the success of their campaigns and efficiently allocate their marketing budget.
Omnichannel Retailing: The need for retail media networks is being driven by the growth of omnichannel retailing, which is the seamless integration of online and physical channels by merchants. By delivering consistent message and discounts across numerous touchpoints, these networks help merchants improve the overall shopping experience for customers.
Regulatory Environment: Changes in consumer protection and data privacy regulations have an effect on how retail media networks operate. Retailers operating in these locations must adhere to regulations such as the California Consumer Privacy Act (CCPA) in the US and the General Data Protection Regulation (GDPR) in Europe. These regulations impact the creation and implementation of retail media network solutions.
Sales through mobile commerce in Western Europe are on the rise. In 2023, transactions via mobile devices amounted to nearly *** billion U.S. dollars. Forecasts suggest that this figure will surpass *** billion by 2027.
This statistic displays the monthly trend in volume sales of the total retail trade in 27 European Union member countries from August 2016 to December 2023. Retail trade sales volume in European Union member countries gradually increased during the time period in consideration except for April 2020 when it saw an all-time low of 91.1 while COVID-19 containment measures were in effect. As of December 2023, retail trade sales volume stood at an index level of 114.39.
In Europe, Sweden reported the highest percentage growth in grocery retail volume in 2020. Compared to the previous year, Sweden's units sales increased by **** percent. Both Portugal and Spain followed in the ranking, as their retail sales volume increased by **** and 11.3 percent, respectively. The lowest percentage change was registered in Poland, with *** percent.
In 2024, global retail e-commerce sales reached an estimated ************ U.S. dollars. Projections indicate a ** percent growth in this figure over the coming years, with expectations to come close to ************** dollars by 2028. World players Among the key players on the world stage, the American marketplace giant Amazon holds the title of the largest e-commerce player globally, with a gross merchandise value of nearly *********** U.S. dollars in 2024. Amazon was also the most valuable retail brand globally, followed by mostly American competitors such as Walmart and the Home Depot. Leading e-tailing regions E-commerce is a dormant channel globally, but nowhere has it been as successful as in Asia. In 2024, the e-commerce revenue in that continent alone was measured at nearly ************ U.S. dollars, outperforming the Americas and Europe. That year, the up-and-coming e-commerce markets also centered around Asia. The Philippines and India stood out as the swiftest-growing e-commerce markets based on online sales, anticipating a growth rate surpassing ** percent.
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Retail Sales In the Euro Area increased 1.80 percent in May of 2025 over the same month in the previous year. This dataset provides the latest reported value for - Euro Area Retail Sales YoY - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.