100+ datasets found
  1. Demographic profile of Taylor Swift fans in the U.S. 2023, by generation

    • statista.com
    Updated Jun 23, 2025
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    Statista (2025). Demographic profile of Taylor Swift fans in the U.S. 2023, by generation [Dataset]. https://www.statista.com/statistics/1372971/taylor-swift-fans-by-generation/
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    Dataset updated
    Jun 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 3, 2023 - Mar 5, 2023
    Area covered
    United States
    Description

    According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were in the group of **********. The second largest share was within the group of ************, followed by Gen X. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.

  2. Share of sports fans in the U.S. 2023, by gender

    • statista.com
    Updated Jun 4, 2024
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    Statista (2024). Share of sports fans in the U.S. 2023, by gender [Dataset]. https://www.statista.com/statistics/1018814/sports-fans-usa-gender/
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    Dataset updated
    Jun 4, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 12, 2023 - Apr 14, 2023
    Area covered
    United States
    Description

    There are millions of sports fans across the United States, from those religiously following an NFL team to avid tennis fans or those who watch every Formula One Grand Prix. During an April 2023 survey in the United States, 44 percent of male respondents stated that they were avid sports fans. Meanwhile, this figure was just 15 percent among female respondents.

    National Football League fans in the U.S.

    Football is a widely enjoyed sport in the United States, as is evident from the millions of fans who tune in to watch their favorite teams compete every Monday night. The sport enjoys a diverse viewer demographic, with more than two thirds of white, Hispanic, and Black participants in an online survey identifying as either an avid or casual fan of football in January 2023. The survey also investigated the level of interest in the NFL in the U.S. broken down by gender, with a significantly larger share of men identifying as avid fans of the sport than women.

    Women’s professional sports fans in the U.S.

    Women’s professional sports viewership in the U.S. has grown significantly in recent years, helped at least partially by tournament victories across a wide range of sporting categories. When asked about the reason behind their interest in women’s sport in the U.S., nearly a third of respondents highlighted international events such as the Olympics and the FIFA World Cup as primary motivators for their interest. Meanwhile, when asked about the role of advertisers in promoting the growth of women’s sport in the U.S., more than half of survey participants believed that media agencies had a responsibility to do so.

  3. Sports fans share in the U.S. 2023

    • statista.com
    Updated Jun 4, 2024
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    Statista (2024). Sports fans share in the U.S. 2023 [Dataset]. https://www.statista.com/statistics/300148/interest-nfl-football-age-canada/
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    Dataset updated
    Jun 4, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 12, 2023 - Apr 14, 2023
    Area covered
    United States
    Description

    There are millions of sports fans across the United States, from religiously following an NFL team to being avid tennis fans or watching every Formula One Grand Prix. During an April 2023 survey in the United States, 29 percent of respondents stated that they were avid sports fans.

  4. Demographic profile of Taylor Swift fans in the U.S. 2023, by ethnicity

    • statista.com
    Updated Jun 24, 2025
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    Statista (2025). Demographic profile of Taylor Swift fans in the U.S. 2023, by ethnicity [Dataset]. https://www.statista.com/statistics/1372978/taylor-swift-fans-by-ethnicity/
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    Dataset updated
    Jun 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 3, 2023 - Mar 5, 2023
    Area covered
    United States
    Description

    According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were white, namely ** percent. Another ** percent were Black while only **** percent were Asian. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.

  5. Age profile of sports fans in the U.S. 2024, by sport

    • statista.com
    Updated Apr 5, 2024
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    Statista (2024). Age profile of sports fans in the U.S. 2024, by sport [Dataset]. https://www.statista.com/statistics/1460043/us-sports-fans-age-profile/
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    Dataset updated
    Apr 5, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    As of March 2024, NASCAR fans in the United States tended to be younger on average than the general population, with most fans being aged under 44. Only 16 percent of NASCAR fans were aged 65 and over, compared to 21 percent of the wider U.S. population.

  6. Age demographics of NASCAR fans in the U.S. 2024, by team

    • statista.com
    Updated Jul 18, 2025
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    Statista (2025). Age demographics of NASCAR fans in the U.S. 2024, by team [Dataset]. https://www.statista.com/statistics/1551009/ages-nascar-fans-teams-us/
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    Dataset updated
    Jul 18, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Nov 2024
    Area covered
    United States
    Description

    According to a 2024 survey, the age profile of NASCAR fans in the United States skews older, with ** percent of Hendrick Motorsports fans being aged 55 and older. Joe Gibbs Racing and Team Penske also had strong support among this age group, which represented ** percent and ** percent of their fans respectively. Fans aged 18 to 34 showed relatively lower support across all teams.

  7. Age groups of fan bases of selected sports and competitions in Europe 2023

    • statista.com
    Updated Jun 26, 2025
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    Statista (2025). Age groups of fan bases of selected sports and competitions in Europe 2023 [Dataset]. https://www.statista.com/statistics/1445181/demographics-age-groups-sports-competitions-europe/
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    Dataset updated
    Jun 26, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2023
    Area covered
    Europe, France, United Kingdom, Italy
    Description

    During a survey in 2023, it was found that ** percent of fans of the Six Nations rugby competition were over the age of 55 years old. This was the highest share for that age group when compared to other popular international sporting competitions, such as the FIFA World Cup or the Summer Olympics.

  8. NFL fans in the U.S. 2023, by ethnicity

    • statista.com
    Updated Jul 7, 2025
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    Statista (2025). NFL fans in the U.S. 2023, by ethnicity [Dataset]. https://www.statista.com/statistics/1147613/nfl-fans-ethnicity/
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    Dataset updated
    Jul 7, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Aug 2023
    Area covered
    United States
    Description

    As of August 2023, around half of NFL fans aged 18-29 were white. Meanwhile, ** percent of NFL fans aged 30 or older were Black, while this figure stood at ** percent among those aged 18 to 29.

  9. Fans of the WNBA in the U.S. 2025, by age

    • statista.com
    Updated Jul 8, 2025
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    Statista (2025). Fans of the WNBA in the U.S. 2025, by age [Dataset]. https://www.statista.com/statistics/1108314/women-national-basketball-association-interest-age/
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    Dataset updated
    Jul 8, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2025
    Area covered
    United States
    Description

    In a January 2025 survey, it was revealed that **** percent of WNBA fans in the United States were aged between 35 and 49-years-old. This made it the age group with the highest proportion of WNBA fans. Meanwhile, only *** percent were aged 13 to 17-years-old.

  10. Share of sports fans in the U.S. 2023, by ethnicity

    • statista.com
    Updated Jun 4, 2024
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    Statista (2024). Share of sports fans in the U.S. 2023, by ethnicity [Dataset]. https://www.statista.com/statistics/1018817/sports-fans-usa-ethnicity/
    Explore at:
    Dataset updated
    Jun 4, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 12, 2023 - Apr 14, 2023
    Area covered
    United States
    Description

    There are millions of sports fans across the United States, from religiously following an NFL team to being avid tennis fans or watching every Formula One Grand Prix. During an April 2023 survey in the United States, 34 percent of Black respondents stated that they were avid sports fans. Meanwhile, this figure was 29 percent among white respondents.

  11. Share of global population following tennis 2021-2023, by age

    • statista.com
    Updated Jun 26, 2025
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    Statista (2025). Share of global population following tennis 2021-2023, by age [Dataset]. https://www.statista.com/statistics/1451732/tennis-followers-age-worldwide/
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    Dataset updated
    Jun 26, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    World
    Description

    According to a survey, there was a slight overall increase in the global population following tennis between 2021 and 2023, rising from ** to ** percent. The age group with the largest distribution of tennis fans was ** plus, with over one fifth of this demographic following the sport in 2023.

  12. Income demographics of PGA Tour fans in the U.S. 2023

    • statista.com
    Updated Dec 14, 2023
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    Statista (2023). Income demographics of PGA Tour fans in the U.S. 2023 [Dataset]. https://www.statista.com/statistics/1425911/pga-tour-fans-income-breakdown/
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    Dataset updated
    Dec 14, 2023
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Nov 2023
    Area covered
    United States
    Description

    In 2023, followers of the PGA Tour in the United States tended to have higher incomes on average, with only 13 percent of PGA Tour fans identifying as lower income. Meanwhile, nearly a quarter of PGA Tour fans had a higher than average income.

  13. NBA fans in the U.S. 2025, by race

    • statista.com
    Updated Jul 3, 2025
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    Statista (2025). NBA fans in the U.S. 2025, by race [Dataset]. https://www.statista.com/statistics/1098410/interest-level-nba-ethnicity/
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    Dataset updated
    Jul 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2025
    Area covered
    United States
    Description

    A survey conducted in January 2025 in the United States revealed that over half of NBA fans were Caucasian. Meanwhile, 20.7 percent were Hispanic.

  14. Demographic profile of Taylor Swift fans in the U.S. 2023, by gender

    • statista.com
    Updated Jun 23, 2025
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    Statista (2025). Demographic profile of Taylor Swift fans in the U.S. 2023, by gender [Dataset]. https://www.statista.com/statistics/1372963/taylor-swift-fans-by-gender/
    Explore at:
    Dataset updated
    Jun 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 3, 2023 - Mar 5, 2023
    Area covered
    United States
    Description

    Taylor Swift is without a doubt one of the most famous and popular popstars of our times. According to a survey from March 2023 among U.S. Taylor Swift fans, ** percent of fans were male while the share of female fans was marginally higher. In 2023, Swift announced her first tour in years, called "Era," which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.

  15. Share of MLB fans in the U.S. in 2024, by household income

    • statista.com
    Updated Jul 7, 2025
    + more versions
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    Statista (2025). Share of MLB fans in the U.S. in 2024, by household income [Dataset]. https://www.statista.com/statistics/1478860/mlb-fans-household-income/
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    Dataset updated
    Jul 7, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2024
    Area covered
    United States
    Description

    A January 2024 survey in the United States revealed that **** percent of NBA fans who attended or watched games had a household income between ****** and ****** U.S. dollars. Meanwhile, almost ** percent of fans' income was below ****** U.S. dollars.

  16. Share of NHL fans in the U.S. in 2024, by age

    • statista.com
    Updated Jun 4, 2024
    + more versions
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    Statista (2024). Share of NHL fans in the U.S. in 2024, by age [Dataset]. https://www.statista.com/statistics/348390/how-closely-people-follow-the-nhl-by-age-group/
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    Dataset updated
    Jun 4, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2024
    Area covered
    United States
    Description

    A January 2024 survey in the United States revealed that over half of NHL fans who attended or watched games were aged between 35 and 64. Meanwhile, just four percent of NHL fans were aged between 13 and 17.

  17. Share of Harry Potter fans in the U.S. 2023, by generation

    • statista.com
    Updated Jun 24, 2025
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    Statista (2025). Share of Harry Potter fans in the U.S. 2023, by generation [Dataset]. https://www.statista.com/statistics/1389327/harry-potter-movie-fan-affiliation-generation-us/
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    Dataset updated
    Jun 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 20, 2023 - Apr 23, 2023
    Area covered
    United States
    Description

    According to a survey conducted in April 2023, ** percent of GenZers identified as avid fans of the Harry Potter movie franchise. Conversely, Baby Boomers exhibit the lowest share of avid fans with a total of ** percent.

  18. Star Wars fans in the U.S. 2019, by gender

    • statista.com
    Updated Jul 9, 2025
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    Statista (2025). Star Wars fans in the U.S. 2019, by gender [Dataset]. https://www.statista.com/statistics/725503/star-wars-favorability-gender/
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    Dataset updated
    Jul 9, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jul 8, 2019 - Jul 10, 2019
    Area covered
    United States
    Description

    This statistic shows the share of adults who are fans of Star Wars in the United States as of July 2019, separated by gender. During the survey, ** percent of male respondents stated that they were avid fans of Star Wars compared to just ** percent of females.

  19. NBA fans in the U.S. 2025, by age

    • statista.com
    Updated Jul 3, 2025
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    Statista (2025). NBA fans in the U.S. 2025, by age [Dataset]. https://www.statista.com/statistics/1098395/national-basketball-association-interest-age/
    Explore at:
    Dataset updated
    Jul 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2025
    Area covered
    United States
    Description

    When surveyed in January 2025, it was found that the age group with the highest share of NBA fans was the 35 to 49-year-old demographic. In total, 26.2 percent of respondents in this age bracket were fans of the world's leading basketball league. Meanwhile, 7.2 percent of 13 to 17-year-olds were NBA fans.

  20. Share of U.S. respondents who consider themselves Taylor Swift fans in 2023,...

    • statista.com
    Updated Jun 23, 2025
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    Statista (2025). Share of U.S. respondents who consider themselves Taylor Swift fans in 2023, by age [Dataset]. https://www.statista.com/statistics/1416130/share-of-us-respondents-who-consider-themselves-taylor-swift-fans-age/
    Explore at:
    Dataset updated
    Jun 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Oct 12, 2023 - Oct 16, 2023
    Area covered
    United States
    Description

    According to the results of a survey conducted in the United States in October 2023, about ** percent of respondents aged 30 to 44 years old stated that they considered themselves Taylor Swift fans. More than one in ** survey respondents aged 65 years or older stated the same. The phenomenon of Taylor Swift Since her first album in 2006, Taylor Swift has managed to build a global brand around her music. According to an analysis from 2023, she officially became a billionaire after making approximately *** million U.S. dollars through ticket sales and merchandise. Another main component of her income is the release and re-release of her music. However, 2023 seemed to be the year of Taylor Swift in other regards as well. Her Eras Tour, which she launched in March, grossed over *********** U.S. dollars, becoming the highest grossing tour of all time. Additionally, it is estimated that Swift even boosted the U.S. economy with her tour, by *** billion U.S. dollar Yet, she did not stop there, turning her tour into a concert film, which quickly became the most successful concert film in history. By the end of the year, she was Spotify’s most streamed artist globally and subsequently Time Magazine named her “Person of the Year.”

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Close
Cite
Statista (2025). Demographic profile of Taylor Swift fans in the U.S. 2023, by generation [Dataset]. https://www.statista.com/statistics/1372971/taylor-swift-fans-by-generation/
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Demographic profile of Taylor Swift fans in the U.S. 2023, by generation

Explore at:
Dataset updated
Jun 23, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Time period covered
Mar 3, 2023 - Mar 5, 2023
Area covered
United States
Description

According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were in the group of **********. The second largest share was within the group of ************, followed by Gen X. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.

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