According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were in the group of **********. The second largest share was within the group of ************, followed by Gen X. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.
There are millions of sports fans across the United States, from those religiously following an NFL team to avid tennis fans or those who watch every Formula One Grand Prix. During an April 2023 survey in the United States, 44 percent of male respondents stated that they were avid sports fans. Meanwhile, this figure was just 15 percent among female respondents.
National Football League fans in the U.S.
Football is a widely enjoyed sport in the United States, as is evident from the millions of fans who tune in to watch their favorite teams compete every Monday night. The sport enjoys a diverse viewer demographic, with more than two thirds of white, Hispanic, and Black participants in an online survey identifying as either an avid or casual fan of football in January 2023. The survey also investigated the level of interest in the NFL in the U.S. broken down by gender, with a significantly larger share of men identifying as avid fans of the sport than women.
Women’s professional sports fans in the U.S.
Women’s professional sports viewership in the U.S. has grown significantly in recent years, helped at least partially by tournament victories across a wide range of sporting categories. When asked about the reason behind their interest in women’s sport in the U.S., nearly a third of respondents highlighted international events such as the Olympics and the FIFA World Cup as primary motivators for their interest. Meanwhile, when asked about the role of advertisers in promoting the growth of women’s sport in the U.S., more than half of survey participants believed that media agencies had a responsibility to do so.
There are millions of sports fans across the United States, from religiously following an NFL team to being avid tennis fans or watching every Formula One Grand Prix. During an April 2023 survey in the United States, 29 percent of respondents stated that they were avid sports fans.
According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were white, namely ** percent. Another ** percent were Black while only **** percent were Asian. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.
As of March 2024, NASCAR fans in the United States tended to be younger on average than the general population, with most fans being aged under 44. Only 16 percent of NASCAR fans were aged 65 and over, compared to 21 percent of the wider U.S. population.
According to a 2024 survey, the age profile of NASCAR fans in the United States skews older, with ** percent of Hendrick Motorsports fans being aged 55 and older. Joe Gibbs Racing and Team Penske also had strong support among this age group, which represented ** percent and ** percent of their fans respectively. Fans aged 18 to 34 showed relatively lower support across all teams.
During a survey in 2023, it was found that ** percent of fans of the Six Nations rugby competition were over the age of 55 years old. This was the highest share for that age group when compared to other popular international sporting competitions, such as the FIFA World Cup or the Summer Olympics.
As of August 2023, around half of NFL fans aged 18-29 were white. Meanwhile, ** percent of NFL fans aged 30 or older were Black, while this figure stood at ** percent among those aged 18 to 29.
In a January 2025 survey, it was revealed that **** percent of WNBA fans in the United States were aged between 35 and 49-years-old. This made it the age group with the highest proportion of WNBA fans. Meanwhile, only *** percent were aged 13 to 17-years-old.
There are millions of sports fans across the United States, from religiously following an NFL team to being avid tennis fans or watching every Formula One Grand Prix. During an April 2023 survey in the United States, 34 percent of Black respondents stated that they were avid sports fans. Meanwhile, this figure was 29 percent among white respondents.
According to a survey, there was a slight overall increase in the global population following tennis between 2021 and 2023, rising from ** to ** percent. The age group with the largest distribution of tennis fans was ** plus, with over one fifth of this demographic following the sport in 2023.
In 2023, followers of the PGA Tour in the United States tended to have higher incomes on average, with only 13 percent of PGA Tour fans identifying as lower income. Meanwhile, nearly a quarter of PGA Tour fans had a higher than average income.
A survey conducted in January 2025 in the United States revealed that over half of NBA fans were Caucasian. Meanwhile, 20.7 percent were Hispanic.
Taylor Swift is without a doubt one of the most famous and popular popstars of our times. According to a survey from March 2023 among U.S. Taylor Swift fans, ** percent of fans were male while the share of female fans was marginally higher. In 2023, Swift announced her first tour in years, called "Era," which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.
A January 2024 survey in the United States revealed that **** percent of NBA fans who attended or watched games had a household income between ****** and ****** U.S. dollars. Meanwhile, almost ** percent of fans' income was below ****** U.S. dollars.
A January 2024 survey in the United States revealed that over half of NHL fans who attended or watched games were aged between 35 and 64. Meanwhile, just four percent of NHL fans were aged between 13 and 17.
According to a survey conducted in April 2023, ** percent of GenZers identified as avid fans of the Harry Potter movie franchise. Conversely, Baby Boomers exhibit the lowest share of avid fans with a total of ** percent.
This statistic shows the share of adults who are fans of Star Wars in the United States as of July 2019, separated by gender. During the survey, ** percent of male respondents stated that they were avid fans of Star Wars compared to just ** percent of females.
When surveyed in January 2025, it was found that the age group with the highest share of NBA fans was the 35 to 49-year-old demographic. In total, 26.2 percent of respondents in this age bracket were fans of the world's leading basketball league. Meanwhile, 7.2 percent of 13 to 17-year-olds were NBA fans.
According to the results of a survey conducted in the United States in October 2023, about ** percent of respondents aged 30 to 44 years old stated that they considered themselves Taylor Swift fans. More than one in ** survey respondents aged 65 years or older stated the same. The phenomenon of Taylor Swift Since her first album in 2006, Taylor Swift has managed to build a global brand around her music. According to an analysis from 2023, she officially became a billionaire after making approximately *** million U.S. dollars through ticket sales and merchandise. Another main component of her income is the release and re-release of her music. However, 2023 seemed to be the year of Taylor Swift in other regards as well. Her Eras Tour, which she launched in March, grossed over *********** U.S. dollars, becoming the highest grossing tour of all time. Additionally, it is estimated that Swift even boosted the U.S. economy with her tour, by *** billion U.S. dollar Yet, she did not stop there, turning her tour into a concert film, which quickly became the most successful concert film in history. By the end of the year, she was Spotify’s most streamed artist globally and subsequently Time Magazine named her “Person of the Year.”
According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were in the group of **********. The second largest share was within the group of ************, followed by Gen X. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.