In the United States, the online retailer selling fast fashion that was most liked or loved by shoppers in March 2023 was Amazon.com. When it came to fast fashion, the online marketplace was reported as liked or loved by ** percent of women and ** percent of men. Meanwhile, omnichannel retailer Old Navy was liked or loved by ** percent of women and ** percent of men.
In early 2024, ********** of Hispanic Americans surveyed stated that they purchase fast fashion products, while over ** percent of non-Hispanic Americans indicated that they don't purchase fast fashion items.
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Global Fast Fashion market size is expected to reach $214.24 billion by 2029 at 7%, segmented as by gender, men’s wear, and women’s wear
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Number of Businesses statistics on the Fast Fashion industry in United Kingdom
Parent company to brands like Zara, Pull & Bear, Bershka, and Stradivarius among others, Inditex Group is one of Europe's leading clothing retailers. Like many other clothing retailers, Inditex outsources a large quantity of its production to suppliers in countries like China, Turkey, and Bangladesh. As of 2023, China had the highest number of suppliers that manufactured clothing and garments for Inditex. The group also had suppliers and factories in Spain and other locations in Europe such as Portugal and Turkey. Revenue of the Inditex Group Spanish clothing company Inditex Group generated around 36 billion euros in sales in 2023. The fashion retailer group has been riding on a trend of rising sales and saw its revenue in 2022 surpassing that of 2019, after seeing a sales slump due to the COVID-19 pandemic in 2020 and 2021. As of 2023, the company operated a total of 5,692 stores worldwide. In 2021, Inditex Group ranked second in the leading European apparel and accessories retailers in terms of global sales, behind only French luxury goods company LVMH, which owns around 75 brands worldwide including fashion house Louis Vuitton, Christian Dior, and Sephora. Zara Zara is the most well-known and profitable brand within the Inditex Group. In 2023, Zara accounted for three-quarters of the retail group’s total sales worldwide. The fast-fashion store, which was opened in Spain in 1975, operated a total of 2,312 retail locations worldwide as of 2023.
Fast Fashion Market Size 2025-2029
The fast fashion market size is forecast to increase by USD 79.2 billion, at a CAGR of 11% between 2024 and 2029.
The market is experiencing significant growth, driven primarily by the increasing demand from burgeoning youth populations worldwide. This demographic seeks affordable, trendy clothing, making fast fashion an attractive option. Another key trend shaping the market is the rise in social media marketing. Brands are leveraging social media platforms to reach wider audiences and engage with customers, driving sales and brand loyalty. However, the market faces challenges as well. The availability of counterfeit fast fashion products poses a significant threat, as consumers are often unable to distinguish between authentic and fake items. This not only harms brand reputation but also undermines the industry's ethical standards.
Companies must invest in robust brand protection strategies to mitigate this risk and maintain consumer trust. In summary, the market is characterized by strong demand, innovative marketing strategies, and challenges related to counterfeit products. Companies seeking to capitalize on opportunities and navigate challenges effectively must stay agile, focus on brand protection, and maintain transparency with consumers.
What will be the Size of the Fast Fashion Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, shaped by dynamic market dynamics and various sectoral applications. Omnichannel retailing and quality control are key focus areas, with data analytics playing a pivotal role in supply chain management and trend forecasting. Water consumption is a significant concern, leading to sustainability initiatives and resource efficiency. Promotional campaigns, sewing technology, and impulse buying drive sales, while dyeing and finishing techniques and printing methods add value. Retail partnerships and market penetration strategies expand reach, and supply chain disruptions necessitate effective logistics and distribution. Ethical sourcing and textile waste management are crucial components of the circular economy. Brands employ various pricing strategies, from online advertising to e-commerce platforms, to attract and retain customer loyalty.
Intellectual property protection and brand reputation management are essential in the face of counterfeit goods and labor practices scrutiny. The fast fashion landscape is ever-changing, with design trends and fabric technology shaping the industry's future.
How is this Fast Fashion Industry segmented?
The fast fashion industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Gender
Female
Male
Distribution Channel
Offline
Online
Product Type
Apparel
Footwear
Accessories
Consumer Demographics
Adults
Teen
Kids
Geography
North America
US
Canada
Europe
France
Germany
Italy
UK
Middle East and Africa
UAE
APAC
China
India
Japan
South America
Brazil
Rest of World (ROW)
By Gender Insights
The female segment is estimated to witness significant growth during the forecast period.
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The Female segment was valued at USD 53.30 billion in 2019 and showed a gradual increase during the forecast period.
Regional Analysis
North America is estimated to contribute 53% to the growth of the global market during the forecast period.Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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In the dynamic North American market, the fast fashion sector continues to expand, fueled by a growing population, increasing disposable income, and shifting consumer preferences. The US and Canada remain key players, attracting numerous international companies with affordable offerings. Working women, in particular, are driving demand for trendy apparel. companies are catering to local tastes through customization and innovation. The market is fragmented, with significant growth anticipated in the US and Canada due to their expanding populations. Pattern making and garment construction are crucial aspects of fast fashion production, ensuring efficiency and quick turnaround times. Digital marketing and influencer partnerships have become essential strategies for reaching consumers and promoting brands.
Sustainability initiatives, such as recycling programs and water conservation efforts, are gaining traction, addressing concerns around the industry's environmental imp
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The Global Fast Fashion Market Size Was Worth USD 60.50 Billion in 2022 and Is Expected To Reach USD 179.50 Billion by 2030, CAGR of 14.56%.
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Clothing, footwear and accessories retailed by the Fast Fashion industry are increasingly making their way into consumers' wardrobes. Fast fashion goods are low-cost and made for mass consumption, emulating styles of fashion from runways and celebrities. Fast fashion retailers generally have sophisticated, vertically integrated supply chains that can minimise production times and capitalise on current and emerging fashion trends. Still, most industry products are imported and produced offshore using inexpensive textiles like polyester and often by exploiting labour. As fast fashion products don't often last more than one season, they end up in landfill. Even as fast fashion attracts significant demand, rising environmental concerns are renewing consumer interest in thrift stores, hindering the industry's performance. Household disposable income has risen over the past five years, including an expected uptick in 2024-25, boosting consumers’ purchasing power to spend on fast fashion items. The transition to multichannel retailing has also allowed fast fashion retailers to expand their revenue streams. Volatile consumer sentiment has encouraged consumers to look to lower priced items sold by market retailers. This string of factors has supported industry revenue, which is expected to have grown at an annualised 4.2% over the five years through 2024-25, to $2.7 billion. This includes an anticipated increase of 1.3% in 2024-25 as cost-of-living pressures encourage consumers to spend consciously at fast fashion outlets as opposed to rivals. Increasing competition from other retailers that sell clothing, like department stores, specialty retailers and online-only operators, is constraining profitability growth. Climbing disposable incomes are forecast to stoke revenue growth. Greater consumer demand and online shopping’s continued rise will embolden international labels to expand their presence in the domestic market. Meanwhile, global fast fashion brands are set to pursue a flagship or pop-up concept store model in the coming years, opting for a single establishment in a prime location with a significant floor space over numerous smaller outlets. The number of establishments per enterprise is projected to decline in line with this trend. Revenue is forecast to rise at an annualised 2.3% over the five years through 2029-30, to $3.0 billion.
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Global Fast Fashion Market size was valued at USD 93.66 Billion in 2022 and is poised to grow from USD 100.87 Billion in 2023 to USD 182.6 Billion by 2031, at a CAGR of 7.7% during the forecast period (2024-2031).
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Market Size statistics on the Fast Fashion industry in Australia
Of the surveyed fast fashion retailers in Europe, H&M had the highest proportion of sustainable collections among their clothing lines in the first quarter of 2021, at almost ** percent. Notably, the percentage of sustainable clothing at Zara and C&A decreased massively from 2020 to 2021. Sustainable fashion consumers Sustainability is an increasingly important topic in many aspects of life, and consumers around the world are paying more attention to the sustainability of fashion. A 2022 survey showed that the majority of lifestyle brand consumers care more about the sustainability of products than they did in the previous year. ** percent of respondents from China and ** percent of respondents from the United States said that their concerns had increased. One way of shopping more sustainably is to simply buy fewer products. ** percent of lifestyle brand consumers in France and ** percent in the United Kingdom (UK) said that they were intending to purchase fewer products for the sake of sustainability. H&M sustainability Fashion brands are aware of the consumer demand to act more sustainably. There is particular pressure on fast fashion companies, such as H&M and Zara, to reduce their environmental impact. In response, these companies have set sustainability targets and publish their progress. H&M intends to source 100 percent of its materials sustainably, and use 100 percent renewable electricity by 2030. Currently, ** percent of H&M’s electricity comes from renewable sources.
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Fashion Industry Statistics:Â The fast Fashion industry has experienced exponential growth, producing approximately 100 billion garments annually. This surge in production has led to significant environmental consequences, with the industry responsible for about 10% of global carbon emissions, surpassing the combined emissions from international flights and maritime shipping. Additionally, it accounts for 20% of global wastewater, primarily due to dyeing and finishing processes
Water consumption in fashion is staggering; manufacturing a single cotton shirt requires around 700 gallons of water, while a pair of jeans demands approximately 2,000 gallons. Annually, the industry utilizes about 93 billion cubic meters of water, exacerbating water scarcity issues worldwide.
Waste generation is another pressing concern. Out of the 100 billion garments produced each year, 92 million tonnes end up in landfills, equating to a truckload of textiles discarded every second. Moreover, over 50% of fast fashion items are disposed of within a year of purchase, highlighting the industry's contribution to the throwaway culture
Social implications are equally alarming. The fashion sector employs over 80 million workers globally, many of whom are young women from impoverished backgrounds. Reports have surfaced of laborers working up to 75 hours a week for as little as one cent per garment, underscoring the exploitation prevalent in the industry.
These statistics illuminate the profound environmental and social impacts of fast fashion, emphasizing the urgent need for more sustainable practices within the industry. However, sales technology is having a huge impact on customer behavior across the globe. In this article, we shed more light on the fashion industry statistics.
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Fast Fashion Market Size, Trends and Insights By Gender (Male, Female, Others), By Distribution Channel (Online, Offline), By End User (Adult, Teen, Kids), and By Region - Global Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2024–2033.
Reports Description
According to current market research conducted by the CMI Team, the global Fast Fashion Market is expected to record a CAGR of 10.9% from 2024 to 2033. In 2024, the market size is projected to reach a valuation of USD 114.17 Billion. By 2033, the valuation will be USD 309.8 Billion.
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Employment statistics on the Fast Fashion industry in Australia
This statistic shows the market value of the apparel second-hand apparel and fast fashion market worldwide. By 2030, the global market value of second hand apparel forecast to value at ** billion U.S. dollars.
Shein had the lowest womenswear prices compared to all other fast-fashion retailers in the United States. According to average prices monitored on March 8, 2022, dresses would be sold at ***** U.S. dollars on Shein, while Zara had an average selling price of ***** U.S. dollars for the same product. The price difference was also also quite stark for women's outwear: shoppers were charged an average of ***** dollars for outwear products sold on Shein, compared to H&M's ***** dollars and Zara's ***** dollars.
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According to Cognitive Market Research, The Global Sustainable Fashion market size is USD 7915.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 23.50% from 2024 to 2031.
North America Sustainable Fashion Market held 40% of the global revenue with a market size of USD 3166.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 21.7% from 2024 to 2031.
Europe Sustainable Fashion Market held 30% of the global market size of USD 2374.56 million in 2024.
Asia Pacific Sustainable Fashion Market held 23% of the global revenue with a market size of USD 1820.50 million in 2024 and will grow at a compound annual growth rate (CAGR) of 25.5% from 2024 to 2031.
South America Sustainable Fashion market held 5% of the global revenue with a market size of USD 395.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 22.9% from 2024 to 2031.
Middle East and Africa Sustainable Fashion Market held 2% of the global revenue with a market size of USD 158.30 million in 2024 and will grow at a compound annual growth rate (CAGR) of 23.2% from 2024 to 2031.
The sales of apparel are expected to increase due to shifting consumer preferences towards sustainable and versatile clothing options, coupled with innovative designs and increased accessibility through various sales channels.
The sales of women's apparel are anticipated to rise owing to evolving fashion trends, increased purchasing power, targeted marketing efforts, and a growing emphasis on inclusivity and diversity in fashion.
Market Dynamics of
Sustainable Fashion Market
Key Drivers for
Sustainable Fashion Market
Increasing Consumer Awareness Regarding the Environmental Effects of Fast Fashion: People are becoming more cognizant of the ways in which fast fashion contributes to pollution, excessive water usage, and overflowing landfills. As documentaries, social media initiatives, and sustainability advocates bring attention to the hidden costs associated with the fashion industry, consumers are becoming more mindful of their purchasing decisions. This heightened awareness is influencing buying habits towards sustainable alternatives that support ethical production, extended product life spans, and environmental stewardship. Supportive Government Initiatives and Global Sustainability Efforts: Numerous governments and international organizations are advocating for more sustainable practices within the textile and fashion sectors by implementing stricter environmental regulations and providing incentives for eco-friendly innovations. Programs aimed at waste management, recycling requirements, carbon reduction goals, and prohibitions on harmful substances are prompting fashion brands to reconsider their sourcing, manufacturing, and packaging strategies. These regulations foster a conducive atmosphere for the advancement of sustainable fashion. Emergence of Conscious Consumerism and Ethical Purchasing Trends: Consumers, particularly those from Generation Z and millennials, are seeking more than mere style and affordability. They demand transparency regarding the production processes, locations, and labor involved in the creation of their garments. This shift has resulted in an increasing preference for brands that emphasize fair wages, safe working environments, cruelty-free methods, and sustainable supply chains. Ethical branding has emerged as a significant differentiator, cultivating trust and loyalty among consumers who wish to see their values represented in the products they purchase.
Key Restrains for
Sustainable Fashion Market
Increased Production Expenses and Premium Pricing: Producing sustainable fashion frequently necessitates the use of responsibly sourced materials, ethical labor practices, and eco-friendly manufacturing technologies — all of which can incur significantly higher costs compared to traditional fast fashion methods. These elevated expenses are ultimately transferred to consumers, rendering sustainable garments less accessible to those sensitive to price fluctuations. The perception of sustainability as a luxury or niche offering remains a significant obstacle to widespread acceptance. Limited Access to Scalable Eco-Friendly Materials: Although the demand for organic cotton, hemp, bamboo, and recycled polyester is on the rise, the supply chains for these materials remain underdeveloped in numerous regions. This situa...
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Employment statistics on the Fast Fashion industry in United Kingdom
According to a survey conducted in September 2024, nearly 90 percent of American consumers thought that social media fueled overconsumption of fashion. Just under 60 percent believed that Americans valued quantity over quality in fashion.
In the fashion industry, ethical consumption has been a much-discussed topic recently. In February 2019, the UK Parliament released a report on ethical consuption and sustainability in fashion, urging retailers to take into consideration the ethical and social cost of clothing items.
Ethical companies in fashion
According to the rating table compiled by Ethical Company Organization, the leading three retailers to score the highest ethical score in the United Kingdom were People Tree, Finisterre, and the School Uniform Shop. As displayed in this statistic, while fair trade brand People Tree topped the list with its ethical company score, fast-fashion retailers such as ASOS received a score of 67. This score was slightly below the benchmark score for ethical performance in the apparel category.
Consumer interest in ethical fashion
In the meantime, the ethical clothing market is expanding in the UK, which is good news indicating an increase of consumer interest in buying from ethical brands. According to the results of a 2020 survey, about one-fifth of UK consumers said they cared about the environmental impact of the clothing items before they buy them. This share was considerably higher in other European countries, particularly in Spain where almost a quarter of the interviewed consumers said the environmental impact of clothing items was something they thought of a great deal.
In the United States, the online retailer selling fast fashion that was most liked or loved by shoppers in March 2023 was Amazon.com. When it came to fast fashion, the online marketplace was reported as liked or loved by ** percent of women and ** percent of men. Meanwhile, omnichannel retailer Old Navy was liked or loved by ** percent of women and ** percent of men.