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Fast Food Market Size 2025-2029

The fast food market size is forecast to increase by USD 119.6 billion at a CAGR of 3% between 2024 and 2029.

The global fast food market is experiencing steady growth, driven by the increasing online presence of vendors and advancements in delivery technology. Key factors include shifting consumer preferences toward convenience and variety, fueled by busy lifestyles, and the rise of digital platforms and food delivery services that make ordering quick and seamless.
This report provides a practical resource for businesses, detailing market size, growth forecasts through 2028, and key segments like non-vegetarian fast food, which leads due to its broad appeal and diverse offerings. It explores trends such as the growing demand for fast-casual dining options that blend speed with quality and addresses challenges like intense competition from quick-service restaurants, which pressures pricing and innovation. The analysis is tailored for strategic planning, operational adjustments, and customer engagement strategies.
For companies looking to stay competitive in the global fast food market, this report offers clear, data-driven insights into leveraging digital trends and navigating a crowded landscape, ensuring they can adapt to evolving consumer demands and market dynamics.

What will be the Size of the Fast Food Market During the Forecast Period?

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Brand loyalty remains a critical factor, with restaurants investing in advertising strategies and franchise opportunities to expand their reach. The labor market and safety regulations also influence the industry, with a focus on women's employment and industry events addressing workforce development. The industry's innovation is further shaped by the tech industry, with a growing emphasis on menu innovation, waste reduction, and the integration of healthy options. Overall, the market is characterized by its resilience and adaptability, with restaurants and delivery services continually adapting to meet changing consumer demands.

How is this Fast Food Industry segmented?

The fast food industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Non-vegetarian fast food
  Vegetarian fast food


Service Type

  Eat-in
  Take away
  Home delivery
  Others


End-User

  Quick Service Restaurants
  Fast Casual Restaurants
  Others


Geography

  North America

    Mexico
    US


  APAC

    China
    India
    Japan
    South Korea


  Europe

    Germany
    UK
    France


  South America

    Brazil


  Middle East and Africa

By Product Insights

The non-vegetarian fast food segment is estimated to witness significant growth during the forecast period. The non-vegetarian the market experiences growth due to the demand for innovative and appetizing menu items, primarily featuring chicken, fish, seafood, and beef. Consumers seek low-calorie, high-protein options, fueling market expansion. Online ordering systems and nationwide lockdown restrictions have influenced the industry, with take-out facilities and home delivery becoming essential.

E-commerce and franchise business models cater to the convenience-driven working populations, particularly the millennial demographic. The convenience of on-the-go foods and the increasing internet penetration expand the consumer base. The fast-casual segment and novel food applications, such as Italian fillings and flavors, attract health-conscious consumers. Despite labor restraints, the industry continues to generate financial growth and income, with applications in various sectors, including tourism and travel.

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The non-vegetarian fast food segment was valued at USD 424.90 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 35% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The North American market is experiencing significant growth due to several factors. The expanding workforce and increasing urbanization have led to an increase In the number of fast food establishments, catering to the demand for convenient, on-the-go meals. Consumers' busy schedules and the affordability of fast food are driving up sales. The region's population, particularly the millennial demographic, prefers fast foods for their convenience and variety. E-commerce systems and online ordering have become increasingly popular, enabling consumers to order fro

According to the latest research report, the Southeast Asia fast food market is projected to grow at a CAGR of 7.70% during 2024-2032. The report provides a comprehensive analysis of key trends across market segments, with detailed forecasts at regional and country levels for the period 2024-2032. It categorizes the market based on product type and end user.

The market is estimated to reach USD 207,415.5 million in 2025 and is expected to grow to USD 341,089.4 million by 2035, reflecting a compound annual growth rate (CAGR) of 5.1% throughout the assessment period.

Metric	Value
Industry Size (2025E)	USD 207,415.5 million
Industry Value (2035F)	USD 341,089.4 million
CAGR (2025 to 2035)	5.1%

Country wise Outlook

Country	CAGR (2025 to 2035)
USA	5.0%

Country	CAGR (2025 to 2035)
UK	5.2%

Country	CAGR (2025 to 2035)
European Union	5.3%

Country	CAGR (2025 to 2035)
Japan	5.1%

Country	CAGR (2025 to 2035)
South Korea	5.4%

Competitive Outlook

Company Name	Estimated Market Share (%)
McDonald's	18-22%
Yum! Brands	15-19%
Darden Concepts, Inc.	10-14%
Quality Is Our Recipe, LLC	8-12%
Carrols Restaurant Group, Inc.	6-10%
Other Companies (combined)	30-40%

Veganism has reached its all-time high peak in 2023, and this trend shows no signs of declining. On the other hand, the consumption of fast food is skyrocketing. Together, these factors are set to propel the vegan fast food market to progress at a CAGR of 4.1% through 2034.

Attributes	Details
Market Size, 2024	US$ 18,943.20 million
Market Size, 2034	US$ 28,198.30 million
Value CAGR (2024 to 2034)	4.1%

Category Wise Insights

Attributes	Details
Product Type	Dairy Alternatives
Market share in 2024	33.2%

Attributes	Details
End Use	Takeout
Market Share in 2024	45.3%

Country wise insights

Countries	CAGR from 2024 to 2034
United States	3.5%
China	3.0%
Germany	4.7%
Japan	2.5%
India	6.9%

The global quick service restaurants market size is projected to grow from $1,055.48 billion in 2025 to $1,930.14 billion by 2032, exhibiting a CAGR of 9.01%

The global food service market size was worth $3,486.58 billion in 2024 is projected to grow from $4,027.61 billion in 2025 to $6,810.86 billion by 2032

[215+ Pages Report] The global vegan fast food market size is expected to grow from USD 17.05 billion in 2022 to USD 23.07 billion by 2030, at a CAGR of 3.85% from 2023-2030

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The fast food market industry overview presents a positive picture for vendors in APAC. It will offer the highest growth opportunities for market vendors and encourage them to make significant investments to improve their presence in the region.

The fast food market overview offers several other valuable insights such as:

CAGR of the market during the forecast period 2020-2024
Detailed information on factors that will drive fast food market growth during the next five years
Precise estimation of the fast food market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the fast food market industry across North America, APAC, Europe, South America, and MEA
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of fast food market vendors

The Mexico Foodservice Market is segmented by Foodservice Type (Cafes & Bars, Cloud Kitchen, Full Service Restaurants, Quick Service Restaurants), by Outlet (Chained Outlets, Independent Outlets) and by Location (Leisure, Lodging, Retail, Standalone, Travel). Market Value in USD is presented. Key data points observed include the number of outlets for each foodservice channel; and, average order value in USD by foodservice channel.

The Saudi Arabia Quick Service Restaurants Market is segmented by Cuisine (Bakeries, Burger, Ice Cream, Meat-based Cuisines, Pizza), by Outlet (Chained Outlets, Independent Outlets) and by Location (Leisure, Lodging, Retail, Standalone, Travel). Market Value in USD is presented. Key data points observed include the number of outlets for each foodservice channel; and, average order value in USD by foodservice channel.

Quick Service Restaurants (QSR) Market Share size and share are expected to exceed USD 468.98 billion by 2034, with a compound annual growth rate (CAGR) of 4.9% during the forecast period.

China is leading the ranking by revenue in the food market, recording 1.5 trillion U.S. dollars. Following closely behind is India with 803.3 billion U.S. dollars, while Thailand is trailing the ranking with 67.36 billion U.S. dollars, resulting in a difference of 1.4 trillion U.S. dollars to the ranking leader, China. Find other insights concerning similar markets and segments, such as a ranking of subsegments in Canada regarding share in the segment Fish & Seafood and a ranking of subsegments in Latin America regarding revenue in the Food market as a whole. The Statista Market Insights cover a broad range of additional markets.

The size of the United States Quick Service Restaurants Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 5.60% during the forecast period. The QSR market in the United States includes fast food restaurants that provide a small menu, limited table service, and fast service. The market is influenced by changing consumer preferences for convenience and affordability, as well as the growing impact of global fast-food chains. Key players such as McDonald's, Subway, and Yum! Major brands like KFC, Pizza Hut, and Taco Bell dominate the market due to their wide outlet networks and strong brand recognition. The market landscape is being greatly influenced by the shift towards healthier menu choices, digital ordering, and the growth of food delivery services. Although facing obstacles like increasing labor and food expenses, the market's optimistic forecast is backed by continued advancements and the growth of franchise structures. This path emphasizes the vital importance of fast food restaurants in the American food sector and their possibility for continuous market expansion. Recent developments include: August 2023: Subway was acquired by private equity firm Roark Capital for USD 8.95 billion. To fully receive the amount, Subway needs to achieve certain cash flow milestones within a period of two or more years after the deal is completed.January 2023: McDonald's (MCD) plans to open 1,900 new locations in 2023. More than 400 of the new Golden Arches will be in the United States.January 2023: Popeyes introduced the new Shrimp Roll to its seafood menu.. Key drivers for this market are: Growing Demand for Cocoa Butter Equivalents Among Food Manufacturers, Rising Application in Food Industry. Potential restraints include: Health Concerns Pertaining to the Excessive Consumption of Fats and Oils. Notable trends are: The expansion of fast food chains throughout the country led to diverse menu options thereby attracting customers.

The global fast food market size was valued at USD 724.24 billion in 2025 and is projected to reach USD 1,210.40 billion by 2033, exhibiting a CAGR of 6.5% during the forecast period. The rising disposable income of consumers, coupled with the increasing demand for convenience and affordability, is primarily driving the market growth. Changing lifestyles and growing urbanization have further contributed to the market's expansion, with consumers increasingly opting for fast food options to save time and effort. The market is segmented based on application, type, and region. In terms of application, the takeout segment holds the dominant share due to the convenience and flexibility it offers to consumers. The dine-in segment is also expected to witness significant growth due to the increasing trend of social gatherings and family outings. In terms of type, the rice food segment is the largest, followed by noodles and pastry class. Beverages and snacks are also anticipated to witness considerable growth due to the growing popularity of on-the-go consumption. Regionally, North America is the largest market, followed by Europe and Asia Pacific. The rising demand for fast food in emerging economies, particularly in China and India, is expected to drive growth in the Asia Pacific region during the forecast period.

In 2023, the market size of the quick service restaurant industry worldwide reached 1.1 trillion U.S. dollars, representing a slight increase over the previous year. Quick service restaurants, also known as limited service or fast food restaurants, are establishments which typically serve food to customers quickly while having minimal table service. What are the leading fast food restaurant chains worldwide? As of 2024, Starbucks held the title of the highest-valued restaurant brand in the world. With a brand value exceeding 60 billion U.S. dollars, it was nearly double that of the second most valuable brand, McDonald's. In the ranking of the leading food and drink service chains by global sales, Starbucks was among the top three, generating over 36 billion U.S. dollars. The company closely followed the UK-based food service leader, the Compass Group. Which country has the highest number of Starbucks locations? In 2023, the country with the most Starbucks stores was its home country of the United States, where there were over 16 thousand locations. The coffee shop chain also had a significant presence in China and Korea. In the U.S., Starbucks was the coffee shop chain with the highest sales, generating approximately 20 billion U.S. dollars more than its closest competitor, Dunkin’. Additionally, Starbucks enjoyed popularity among U.S. consumers, receiving an average American Customer Satisfaction Index (ACSI) score of 80 out of 100.

The Fast Food and Quick Service Restaurants (QSR) market has evolved into a vital segment of the global food industry, characterized by its speed, convenience, and affordability. As urban lifestyles become increasingly hectic, the demand for quick dining options has surged, leading to significant growth in this sect

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Quick Service Restaurants Market Size and Trends

The quick service restaurants market size is forecast to increase by USD 61.2 billion at a CAGR of 2.1% between 2023 and 2028. In the market, online ordering and customization are key trends driving growth. Consumers increasingly prefer contactless ordering and pick-up options to minimize waiting times and reduce human error. Digital menus and unassisted sales through kiosks and mobile apps are also gaining popularity. However, challenges persist, such as the need for accurate condiment dispensing and maintaining consistent food quality during digital ordering and pick-up. Innovations in packaging and serving of food are essential to ensure customer satisfaction and minimize food waste. Fluctuations in raw material prices also impact the QSR industry, requiring agility and adaptability from players.

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Quick service restaurants (QSRs) have undergone significant transformation in recent years, with technology playing a pivotal role in shaping the industry. This evolution has been driven by the increasing demand for cheap food and efficient service, making QSRs a staple in the US food market. The inception of technology in QSRs began with the introduction of digital menus and online ordering systems. These innovations have revolutionized the ordering experience, allowing customers to customize their meals and reduce waiting times. Mobile devices have become an integral part of this process, enabling unassisted sales and real-time stock updates. However, the integration of technology in QSRs is not limited to digital menus and online ordering. Human interaction and customer service remain essential components of the QSR experience. Technology is being used to enhance these aspects, rather than replace them. For instance, human error in taking orders can be minimized with the use of digital ordering systems, allowing staff to focus on providing excellent customer service.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.

Service

  Eat-in service
  Takeaway service
  Drive-thru service
  Home delivery service


Type

  Chain
  Independent


Geography

  North America

    Canada
    US


  APAC

    China
    Japan


  Europe

    UK


  South America



  Middle East and Africa

By Service Insights

The eat-in service segment is estimated to witness significant growth during the forecast period. The market is experiencing significant growth due to the increasing population of adults aged 25-49 years in the US. With hectic work schedules, QSRs offer a convenient solution for achieving a work-life balance. Consumers seek flexibility and diversity in menu offerings at these establishments.

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The eat-in service segment was the largest segment and was valued at USD 266 billion in 2018. In response, QSR operators are incorporating multi-cuisine dishes to cater to diverse tastes and preferences. This innovation not only attracts new customers but also encourages repeat business. Furthermore, companies offer promotional deals and discounts to enhance the customer experience and identify areas for improvement. In the realm of menu management, the use of paper menus is gradually being replaced by digital, self-ordering kiosks. Hence, such factors are fuelling the growth of this segment during the forecast period.

Regional Analysis

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North America is estimated to contribute 54% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The North American market is experiencing growth due to several factors. Consumers' preference for convenience and affordability, coupled with brand loyalty, continues to drive the industry. In the US and Canada, the trend of eating out is increasingly popular, leading to an increase in the number of quick service restaurants. This trend is particularly strong in the US and Canada, where foot traffic in restaurant chains is high. Another factor is the availability of a diverse range of cuisines and flavors, which attracts consumers and keeps them coming back. The quick service restaurant sector in North America is thriving, with counter service, takeout, and drive-thru options catering to consumers' needs for low price points and convenience.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketi

The market size of the United Kingdom's fast food and takeaway industry stood at 23.1 billion British pounds in 2025. Meanwhile, employees in the sector numbered over 400,000. How many fast food and takeaway restaurants are in the UK? The number of businesses in the UK's takeaway and fast food sector totaled close to 50,000 as of January 2025. At the forefront of the industry are household names such as Greggs, KFC, and McDonald's, all of which regularly rank among the most popular dining brands in the UK. Greggs, in particular, has seen impressive growth in the past two decades, with the bakery chain's turnover more than tripling between 2006 and 2023. What is the most popular takeaway food in Great Britain? A 2023 survey asked consumers in Great Britain to rank their favorite type of takeaway food. Pizza ended up being the most popular takeaway cuisine in Great Britain that year, with 50 percent of respondents choosing the dish. Other popular takeaway options in the United Kingdom’s restaurant delivery and takeaway industry include Chinese, Italian, and Burgers.

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Fast Food Market Segment Analysis - Forecast Period 2021-2025

The Fast Food Market can be primarily categorized into Product and Geography. The subsegments explored in the Fast Food Market research are as follows:

Fast Food Market Segmentation by Product


  Non-vegetarian fast food
  Vegetarian fast food


Fast Food Market Segmentation by Geography

  North America
  APAC
  Europe
  South America
  MEA

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments. This report provides an accurate prediction of the contribution of all the segments to the growth of the fast-food market size and actionable market insights on post-COVID-19 impact on each segment.

Key Data Covered in this Fast Food Market Report:

CAGR of the market during the forecast period 2021-2025
Detailed information on factors that will drive fast food market growth during the next five years
Precise estimation of the fast food market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the fast food market industry across North America, APAC, Europe, South America, and MEA
A thorough analysis of the market's competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of fast food market vendors

To gain detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans, request free sample report here!

The market is estimated to be valued at USD 56,258.6 million in 2025 and is expected to reach USD 97,012.6 million by 2035, reflecting a compound annual growth rate (CAGR) of 5.6% over the forecast period.

Metric	Value
Industry Size (2025E)	USD 56,258.6 million
Industry Value (2035F)	USD 97,012.6 million
CAGR (2025 to 2035)	5.6%

Country Wise Outlook

Country	CAGR (2025 to 2035)
USA	5.5%

Country	CAGR (2025 to 2035)
UK	5.4%

Country	CAGR (2025 to 2035)
European Union	5.8%

Country	CAGR (2025 to 2035)
Japan	5.6%

Country	CAGR (2025 to 2035)
South Korea	5.7%

Competitive Outlook

Company Name	Estimated Market Share (%)
WestRock Company	18-22%
Graphic Packaging International LLC	14-18%
Huhtamaki Oyj	12-16%
GM Packaging (United Kingdom) Ltd.	8-12%
International Paper Company	6-10%
Other Companies (combined)	30-40%