During a 2022 survey carried out among business managers and above who were familiar with their company's customer experience, marketing tech, or customer data strategies from various countries across the globe, ** percent stated their brands used exclusively first-party data to personalize customer experiences. A year earlier, the share stood at ** percent.

During a 2022 survey carried out among business managers and above who were familiar with their company's customer experience, marketing tech, or customer data strategies from various countries across the globe, ** percent stated their brands used exclusively first-party data to personalize customer experiences because the data is higher quality than other data (e.g., first- or second-party data); ** percent said first-party data was easier to manage because their brand owned it.

During a survey conducted in the United States in the first quarter of 2024 among marketers working at organizations running print marketing campaigns, ** percent of respondents selected customer feedback as a primary source for first-party data for print vendors' personalized communications. Around ** percent chose customer demographics.

During a 2022 survey carried out among data marketers, ** percent of respondents said they expected that they would be increasing spending/emphasis on use of first-party data because of the planned phase-out of third party cookies by browsers developers; ** percent said they expected to increase interest in third-party identity resolution solutions.

Lockbox First Party provides automated processing of payments made by Veterans who are required to make co-payments for health care services at VA facilities. Veterans receive their bills through the Consolidated Co-payment Processing Center (CCPC) and make payment through Lockbox First Party. Lockbox First Party provides a central collection point for payments through a commercial bank. In addition, Lockbox First Party provides reporting and inquiry capability.

As Amazon dictates prices of first-party inventory, many vendors act strategically to improve their margins over 2025. According to a survey, ** percent of them prioritized ad performance, while another ** percent of them optimized product assortment.

This dataset encompasses social media exposure to sponsored posts, collected from over 150,000 triple-opt-in first-party U.S. Daily Active Users (DAU). Use it for measurement, attribution or brand lift surveying. Platforms covered include Facebook, TikTok, X, Instagram and YouTube.

This dataset encompasses deterministic consumer demographics, collected from over 150,000 triple-opt-in first-party US Daily Active Users (DAU). Included are age, gender, ethnicity, location, employment, education, income, pet ownership, having kids/children, relationship, military status and more.

Attributes: - opt-in - email - name - phone

9.4MM Global Consumer Data: Comprehensive dataset of 9.4 million global consumers, including email, name, phone, city, region, opt-in status, and date of birth. Data is collected directly from recipients, ensuring compliance, accuracy, and reliability. Designed for highly effective, targeted marketing campaigns, the dataset offers exceptional deliverability and deep insights to drive strong engagement.

The report on First Party Coverage Cyber Insurance covers a summarized study of several factors supporting market growth, such as market size, market type, major regions, and end-user applications. The report enables customers to recognize key drivers that influence and govern the market.

This dataset encompasses mobile app usage, web clickstream and location visitation behavior, collected from over 150,000 triple-opt-in first-party US Daily Active Users (DAU). The only omnichannel meter at scale representing iOS and Android platforms.

Be ready for a cookieless internet while capturing anonymous website traffic data!

By installing the resolve pixel onto your website, business owners can start to put a name to the activity seen in analytics sources (i.e. GA4). With capture/resolve, you can identify up to 40% or more of your website traffic. Reach customers BEFORE they are ready to reveal themselves to you and customize messaging toward the right product or service.

This product will include Anonymous IP Data and Web Traffic Data for B2B2C.

Get a 360 view of the web traffic consumer with their business data such as business email, title, company, revenue, and location.

Super easy to implement and extraordinarily fast at processing, business owners are thrilled with the enhanced identity resolution capabilities powered by VisitIQ's First Party Opt-In Identity Platform. Capture/resolve and identify your Ideal Customer Profiles to customize marketing. Identify WHO is looking, WHAT they are looking at, WHERE they are located and HOW the web traffic came to your site.

Create segments based on specific demographic or behavioral attributes and export the data as a .csv or through S3 integration.

Check our product that has the most accurate Web Traffic Data for the B2B2C market.

This dataset encompasses mobile smartphone application (app) usage, collected from over 150,000 triple-opt-in first-party US Daily Active Users (DAU). Use it for measurement, attribution or surveying to understand the why. iOS and Android operating system coverage.

During a survey carried out among decision-makers in charge of customer engagement/retention strategy from 20 countries worldwide, ** percent of respondents stated that they thought it was important or critical to collect customer channel engagement data; ************* named real-time experience in this context.

The Political Party Database (PPDB) is an online public database that is a central source for key information about political party organization, party resources, leadership selection, and partisan political participation in many representative democracies. The files contain the data in SPSS, STATA, and CSV formats. The dataset also includes a PDF with the text responses for the appropriate variables. The PPDB Round 2 dataset complements the Round 1a_1b Dataset. Round 2 data covers 51 countries, reflecting the state of 288 parties in the years 2017-2020.

This dataset provides the number of votes and the percentage of the first preference vote won by each of the parties in the 2019 federal election. The data also includes the first preferences swing by party - a comparison of the percentage of first preference votes for each party compared to the percentage of first preference votes received at the previous federal election. For more information please visit the Australian Electoral Commission. Please note: AURIN has combined and re-structured the original state level data for "First preferences by candidate by polling place". AURIN has spatially enabled the data using locations of polling places. AURIN has calculated the polling place vote percentages for each party and included them in this dataset. Where multiple independent candidates were running for election in the same seat, their votes have been summed and their swing percentages have been excluded from this dataset. A first preference vote is where the voter has given that party's candidates a number 1 on the ballot paper. These results are not final.

This dataset encompasses mobile web clickstream behavior on any browser, collected from over 150,000 triple-opt-in first-party US Daily Active Users (DAU). Use it for measurement, attribution or path to purchase and consumer journey understanding. Full URL deliverable available including searches.

This dataset encompasses brick & mortar point of interest geolocation visit data, collected from over 150,000 triple-opt-in first-party US Daily Active Users. Use it for measurement, attribution or brand lift surveying. Fields include category, dwell time, address with lat/long and demographics.

Safely upload client/brand first party CRM/loyalty data. TrueData will append with relevant digital identifiers (HEM, MAID, UID 2.0, CTV IDs) and distribute to directly or via LiveRamp to any destination. Activate across Desktop, Mobile App/Web, CTV, DOOH, Audio. Ingest raw data to build derivative internal products.

The global first-party cyber liability insurance market is anticipated to experience significant growth over the forecast period, with a projected CAGR of 8.3% from 2025 to 2033. In 2025, the market size is estimated to be valued at USD 15610 million, indicating a substantial market opportunity for insurers and technology providers. Key drivers fueling this growth include the increasing frequency and sophistication of cyberattacks, the growing adoption of digital technologies across industries, and the increasing regulatory compliance requirements related to cybersecurity. The North American region is expected to dominate the market, driven by factors such as the presence of major technology hubs, stringent regulatory compliance requirements, and a high level of awareness about cyber risks among businesses. The Asia Pacific region is also projected to witness significant growth due to the rapid adoption of digital technologies, increasing government initiatives to promote cybersecurity, and the presence of a large number of small and medium-sized businesses that are vulnerable to cyberattacks. Major market players such as BitSight, TAG Cyber, and SecurityScorecard are actively offering first-party cyber liability insurance solutions to address the growing market demand. These providers offer comprehensive coverage against various cyber risks, including data breaches, ransomware attacks, and business interruption.