In 2024, there were 7,313 health and fitness centers in operation in Australia. Since 2020, the number of health and fitness centers in the country have grown by over 1,400, though the number of new gyms in recent years has slowed significantly.
How strong is the industry? Australians are becoming more health conscious, and this is reflected in the fitness and gym industry showing steady growth in recent years. More and more Australians are opting for gym memberships as they appreciate the benefits of physical activity. Australians of all ages use gyms, fitness clubs, sports or leisure centers, with the largest number belonging to the 25 to 35 years age bracket. Physical activity in Australia Australians are a very active people, with many engaging in group and solo ohysical activities. One of the more popular forms of physical activities in the country is walking for recreation, with several million Australians engaging in regular walks. Nealry a third of Australians participate in some form of sport at least once per week.

Employment statistics on the Gyms and Fitness Centres industry in Australia

This statistic displays the most significant areas of growth for the fitness industry according to clubs in Australia in 2014. During the survey, about *** percent of the respondents from clubs in Australia indentified swim schools as a significant area for growth for the Australian fitness industry.

Australians have a healthy appetite for fitness centers. In 2014, Fitness First Australia held the largest market share of the fitness and gym industry at **** percent. The sport industry in Australia involves a diverse selection of the population and is responsible for the employment of thousands of people in the country.

Gym junkies

Around ** percent of the entire population participated in fitness and gym activities in 2018. To accommodate these gym-goers, Australia had around ***** gym and fitness facilities in fiscal year 2019, a slight increase from previous years. Fitness clubs are used by people of all ages; although participation rates are higher for adults under 35 years old, around a fifth of the older population also visit gyms.

Future trends

According to fitness industry insiders, the most significant area of growth for fitness centers was 24-hour clubs, that is, clubs that are open at all hours of the day. These appeal to people with busy schedules and want the flexibility of gym access when it is convenient for them. The growing seniors’ market is also an area where clubs see future growth, with special rates and classes for those over 65 years old becoming more common.

In 2024, **** percent of women and **** percent of men in Australia participated in fitness or gym activities. According to the survey data, around ** percent of all adults in Australia particpated in fitness or gym activites.

USD 71.28 Million in 2024; projected USD 163.07 Million by 2033; CAGR 9.57%.

COVID-19 movement restrictions and social distancing measures have driven demand for digital fitness among Australians

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Fitness Equipment Market Size 2025-2029

The fitness equipment market size is forecast to increase by USD 4.85 billion, at a CAGR of 6.7% between 2024 and 2029.

The market is experiencing significant growth, driven primarily by the increased demand for home fitness solutions in response to health consciousness and the ongoing pandemic. This trend is further bolstered by collaborations between equipment manufacturers and technology providers, merging innovation and convenience for consumers. However, challenges persist in the form of high costs, which can deter potential buyers, and the availability of counterfeit products that undermine market integrity and consumer trust. Companies seeking to capitalize on market opportunities must focus on offering affordable, authentic solutions while maintaining a strong brand reputation. Navigating these challenges requires strategic planning and a deep understanding of consumer preferences and market trends. By staying agile and responsive to evolving consumer needs, fitness equipment providers can effectively compete and thrive in this dynamic market.

What will be the Size of the Fitness Equipment Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free SampleThe market continues to evolve, driven by advancements in technology, shifting consumer preferences, and the ongoing pursuit of optimal health and wellness. Stationary bikes, long a staple of home and commercial gyms, have seen innovations in motor power and cardiovascular exercise capabilities. Circuit training, a popular group fitness class format, integrates various equipment types for total body workouts. Injury prevention remains a key focus, with products ranging from foam rollers to resistance bands addressing different needs. Marketing strategies have adapted to meet consumers where they are, with online fitness programs and apps offering convenience and flexibility. Gym memberships remain a significant revenue source, but home gyms have gained traction as well. Fitness classes, from HIIT to yoga, cater to diverse interests and goals. Elliptical trainers and rowing machines provide low-impact alternatives for cardio workouts. Weight loss and muscle growth remain primary motivators, driving demand for weight machines and free weights. Product innovation continues, with improvements in sensor accuracy, user interface, and material science enhancing the user experience. Balance training and functional fitness have emerged as essential components of holistic fitness programs. Retail sales remain strong, with distribution channels expanding to include e-commerce and specialty stores. Customer support and customer retention remain crucial, as does supply chain management and data privacy. The fitness industry's ongoing dynamism reflects the market's commitment to helping individuals lead healthier, more active lives.

How is this Fitness Equipment Industry segmented?

The fitness equipment industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ProductCardiovascular training equipmentStrength training equipmentOther equipmentEnd-userIndividual usersHealth clubs and gymsPriceMassPremiumDistribution ChannelOnline RetailSpecialty StoresDirect SalesTechnologySmart EquipmentConventional EquipmentEnd-UserResidentialCommercialGeographyNorth AmericaUSCanadaMexicoEuropeFranceGermanyThe NetherlandsUKMiddle East and AfricaUAEAPACAustraliaChinaIndiaJapanSouth KoreaSouth AmericaBrazilRest of World (ROW)

By Product Insights

The cardiovascular training equipment segment is estimated to witness significant growth during the forecast period.The market encompasses a range of products designed to promote health and wellness, including foam rollers, exercise balls, resistance bands, free weights, and more. Bluetooth connectivity and app integration have become essential features, enabling users to track workouts, monitor progress, and access nutrition plans and fitness classes. Customer support and supply chain management are crucial elements ensuring timely delivery and addressing customer queries. Cardiovascular training equipment, such as treadmills, cross-trainers, and elliptical trainers, focus on improved cardiovascular health and stress reduction. Their popularity stems from their ability to provide low-impact workouts, making them suitable for individuals with joint issues or those seeking injury prevention. In contrast, strength training equipment like weight machines, bodyweight training, and resistance bands emphasize muscle growth and enhanced mood. Product innovation in material science and sensor accuracy has led to the development of advanced equipment, such as heart rate

Analysis of Australia's gym and fitness equipment market, forecasting a CAGR of +2.9% in volume and +3.8% in value through 2035. The report covers 2024 consumption, import-export trends, key trading partners, and price analysis.

In the financial year 2023, Australians aged between 25 and 34 years dominated the fitness and gym industry in Australia, with over *** million Australians from the age group participating in fitness or gym activities during the year. That year, gym and fitness participation was the least popular among survey respondents aged 15 to 17 years. Gyms and fitness centers in Australia Australia has seen a steady increase in the number of fitness centers and gyms over recent years. Gym and fitness center use is one of the leading types of sports participation activities in Australia, along with recreational walking, athletics, jogging, and running. Physical health in Australia   While the availability and use of fitness centers continue to rise, obesity remains a significant public health risk in Australia. It is a major risk factor for developing coronary heart disease, a leading cause of death in Australia. Many factors may contribute to one’s risk of obesity; however, adequate physical exercise and a healthy diet are important factors for maintaining a healthy body weight. Currently, most Australians do not meet recommended physical activity guidelines, and only a small portion of Australian adults meet vegetable intake dietary guidelines.

Industry participants offer one-on-one and small group fitness training. Personal trainers may also provide personalised diet programs. Industry operators are typically either employed by gyms, fitness studios and hospitals, or are self-employed.

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Fitness And Recreational Sports Centers Market Size 2025-2029

The fitness and recreational sports centers market size is forecast to increase by USD 104.1 billion at a CAGR of 10% between 2024 and 2029.

The market is experiencing significant growth, driven by rising healthcare costs and the increasing popularity of integrated workout formats for group fitness classes. These trends reflect a growing consumer preference for preventative healthcare and proactive wellness, leading to a rise in demand for comprehensive fitness and recreational facilities. However, the market remains highly fragmented, with numerous players varying for market share. This fragmentation presents both opportunities and challenges for new entrants. On one hand, there is ample room for differentiation through innovative offerings and unique value propositions. On the other hand, established players possess significant market presence and brand recognition, making it essential for new entrants to effectively navigate the competitive landscape.
To capitalize on market opportunities and navigate challenges effectively, companies must stay abreast of emerging trends and consumer preferences, and invest in strategic partnerships and marketing initiatives. By doing so, they can differentiate themselves and build a loyal customer base, ultimately positioning themselves for long-term success in the dynamic and evolving market.

What will be the Size of the Fitness And Recreational Sports Centers Market during the forecast period?

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The market encompasses a diverse range of establishments offering facilities for exercise, sports, relaxation, and entertainment. These centers cater to various demographics, including men and women, and provide amenities such as gymnasiums, yoga studios, aerobic dance classes, tennis courts, swimming pools, saunas, steam baths, and Spas. The market's growth is driven by the increasing awareness of health and fitness, with a growing number of people seeking to combat sedentary lifestyles. The youth population is a significant market segment, as younger generations prioritize health and wellness.
Membership fees remain a key revenue source, with centers offering flexible pricing structures to cater to diverse customer needs. The market's offerings continue to expand, with new facilities incorporating healthcare services and a wider range of fitness equipment and activities, including handball sports, racquet sports, skating, and swimming. Overall, the market is experiencing strong growth, reflecting the ongoing trend towards prioritizing health and wellness.

How is this Fitness And Recreational Sports Centers Industry segmented?

The fitness and recreational sports centers industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

End-user

  Men
  Women


Age Group

  35 and younger
  35-54
  55 and older


Service Type

  Gym and fitness centers
  Sports clubs
  Yoga and pilates studios
  Others


Geography

  North America

    US
    Canada
    Mexico


  APAC

    Australia
    China
    India
    Japan


  Europe

    France
    Germany
    UK


  Middle East and Africa

    UAE


  South America

    Brazil


  Rest of World

By End-user Insights

The men segment is estimated to witness significant growth during the forecast period.

The market experienced significant growth in 2024, primarily driven by the men's segment. Factors contributing to this growth include changing men's fitness habits and marketing initiatives promoting strength training. Strength training, popular among men, enhances muscle efficiency and joint mobility, contributing to the demand for fitness centers offering professional sessions. Regular strength training mitigates various diseases and chronic conditions, such as arthritis, diabetes, osteoporosis, heart disease, obesity, and back pain. This market's growth is further fueled by the increasing awareness of personalized training programs, the desire for a healthy body and mind, and the growing middle class population.

Fitness and recreational sports centers cater to diverse needs, offering amenities like spas, saunas, steam baths, swimming pools, tennis courts, playground equipment, exercise facilities, entertainment facilities, athletic facilities, healthcare services, social services, and natural spaces. These centers foster social bonds, social interaction, volunteerism, civic pride, and cater to various age groups and health concerns. The market is expected to continue growing during the forecast period, offering opportunities for industry investors.

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The Men segment was valued at USD 86.70 billion in 2019 and sh

Discover the latest trends in Australia's gym and fitness equipment market, including an anticipated increase in market volume to 41K tons and market value to $319M by 2035.

The Health and Fitness Club Marketsize was valued at USD 104.05 USD Billion in 2023 and is projected to reach USD 188.14 USD Billion by 2032, exhibiting a CAGR of 8.83 % during the forecast period. Recent developments include: May 2023 – Virtuagym, an Amsterdam-based digital health and fitness company, partnered with Hidden Profits Marketing, an Amsterdam-based advertising agency, to launch a product integration/solution to assist fitness studios and clubs in enhancing their lead management., October 2022 – 24 Hour Fitness, a U.S.-based fitness center chain, collaborated with Headspace Health, a U.S-based online company providing mental health solutions, to offer Headspace subscriptions to 24 Hour Fitness Club clients/members. The partnership was formed to encourage mental health and was launched on World Mental Health Day (10th October). The strategic collaboration would further assist 24-Hour Fitness in providing its clients with a dynamic wellness and fitness experience., April 2022 – Anytime Fitness, a Netherlands-based fitness chain, launched AF SmartCoaching technology to provide its members with personalized coaching, which can be accessed through the AF app. The launch was part of the company’s strategy to provide customers with fitness coaching outside and inside the club., February 2020 – Plus Fitness, an Australia-based fitness brand, launched a new club in Mumbai, India. The company also announced plans to open more facilities nationwide in the future., May 2023 – Planet Fitness, a U.S.-based fitness center operator, launched a high school summer pass program under which students aged 14 to 19 will get mental and physical health services for free.. Key drivers for this market are: Growing Demand for Bath Towels from End-use Industries to Propel the Market Growth. Potential restraints include: High Membership Cost & Increasing Preference for Home Workout to Impede Market Growth. Notable trends are: Blend of Style, Sustainability, and Functionality are Trending Aspect .

The Australia home fitness equipment market size is projected to grow at a CAGR of 2.50% between 2025 and 2034.

From 2025 to 2035, the smart fitness sector will be under remarkable development, as consumers continuously become used to AI technology and AI-connected fitness devices. The growth from USD 18.6 billion in 2025 to USD 59.8 billion by 2035 is anticipated to register a compound annual growth rate (CAGR) of 12.3% in the forecast period of 2025 to 2035.

Metric	Value
Industry Size (2025E)	USD 18.6 billion
Industry Value (2035F)	USD 59.8 billion
CAGR (2025 to 2035)	12.3%

Country-Wise Outlook

Country	CAGR (2025 to 2035)
USA	11.8%

Country	CAGR (2025 to 2035)
China	13.5%

Country	CAGR (2025 to 2035)
Germany	10.9%

Country	CAGR (2025 to 2035)
Japan	10.2%

Country	CAGR (2025 to 2035)
India	15.2%

Country	CAGR (2025 to 2035)
Australia	12.8%

Competition Outlook

Company Name	Estimated Market Share (%)
Fitbit (Google)	15-20%
Apple Inc.	12-17%
Samsung Electronics	10-15%
Garmin International	8-12%
Xiaomi	7-11%
Other Companies (combined)	40-48%

The personal fitness trainer market is poised for significant growth between 2025 and 2035, driven by rising health consciousness, increasing demand for personalized fitness programs, and the integration of digital platforms in training services. The market is projected to expand from USD 45.6 billion in 2025 to USD 85.3 billion by 2035, reflecting a compound annual growth rate (CAGR) of 5.3% over the forecast period.

Metric	Value
Industry Size (2025)	USD 45.6 billion
Industry Value (2035F)	USD 85.3 billion
CAGR (2025 to 2035)	5.3%

Global Personal Fitness Trainer Market - Country-Wise Per Capita Spending

Country	United States
Population (millions)	345.4
Estimated Per Capita Spending (USD)	22.50

Country	China
Population (millions)	1,419.3
Estimated Per Capita Spending (USD)	10.40

Country	United Kingdom
Population (millions)	68.3
Estimated Per Capita Spending (USD)	18.90

Country	Germany
Population (millions)	84.1
Estimated Per Capita Spending (USD)	17.20

Country	Australia
Population (millions)	26.4
Estimated Per Capita Spending (USD)	20.60

Personal Fitness Trainer Market - Global Country-Wise Outlook

Country	CAGR (2025 to 2035)
United States	7.8%

Country	CAGR (2025 to 2035)
United Kingdom	7.5%

Country	CAGR (2025 to 2035)
Germany	7.6%

Country	CAGR (2025 to 2035)
India	8.2%

Country	CAGR (2025 to 2035)
China	8.5%

Competition Outlook

Company Name	Estimated Market Share (%)
Mindbody, Inc.	12%
DataTrak International, Inc.	10%
Virtuagym	9%
WellnessLiving	8%
Trainerize	7%
Other Companies	54%

Explore the dynamic global street gym equipment market forecast, driven by wellness trends and infrastructure development. Discover market size, CAGR, key drivers, and regional insights for 2025-2033.

The Australia Wearables Market Report is Segmented by End User (Babies, Kids, Adults, and Elderly), Product (Smartwatches, Head Mounted Displays, Ear Worn, Fitness Trackers/Activity Trackers, and More), Technology (Bluetooth-Only, Cellular-Enabled, and More), Distribution Channel (Online Retail, and More), Price Range (Low-End (Less Than AUD 600), and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Comprehensive dataset containing 8,371 verified Fitness center businesses in Australia with complete contact information, ratings, reviews, and location data.