The Mexico Foodservice Market is segmented by Foodservice Type (Cafes & Bars, Cloud Kitchen, Full Service Restaurants, Quick Service Restaurants), by Outlet (Chained Outlets, Independent Outlets) and by Location (Leisure, Lodging, Retail, Standalone, Travel). Market Value in USD is presented. Key data points observed include the number of outlets for each foodservice channel; and, average order value in USD by foodservice channel.

The Mexican foodservice industry's revenue increased by ** percent between 2013 to 2018, reaching *** billion Mexican pesos in the latter year. That is the highest growth recorded in the North American country in the period depicted. In 2018, there were more than *********** people employed in the foodservice industry in Mexico.

The Mexico food service market size reached approximately USD 41.28 Billion in 2024. The market is projected to grow at a CAGR of 8.40% between 2025 and 2034, reaching a value of around USD 92.48 Billion by 2034.

The size of the Food Service Market in Mexico market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 5.11% during the forecast period. Recent developments include: November 2022: Alsea partnered with Uber Direct to deliver purchases made through the Alsea WOW+ platform and Starbucks Rewards in 30 minutes in Mexico.September 2022: Papa John's launched its new Chorizo range of pizza that features flavors inspired by the taste of space. The space-inspired pizza range combines Chorizo's stratospherically delicious flavors with Papa John's signature Pizzas, Papadias, and Rolls.September 2022: Alsea SAB announced its plans to invest USD 225 million to open 200 new Starbucks stores across Mexico by 2026.. Key drivers for this market are: Rising Demand for Clean Label Food & Beverage Products, Rising Demand for Dairy Products. Potential restraints include: Presence of Preservatives in Ready Meals may Hamper the Market Growth. Notable trends are: Quick service restaurants are dominating the market due to their affordable price ranges.

Mexico Foodservice Market size was valued at USD 35,145.28 Million in 2020 and is projected to reach USD 59,597.36 Million by 2028, growing at a CAGR of 4.64% from 2021 to 2028.Foodservice can be defined as the businesses, institutions, and companies that are responsible for any meal prepared outside the home. This can include restaurants, schools, cafeterias, and others. Consumers visit foodservice outlets for a number of reasons such as added convenience, to celebrate, and to socialize. The companies that supply food services are called foodservice distributors. Foodservice distributors sell goods like small wares and foods. Some companies offer products in both consumer and foodservice versions.

The Mexican food service market presents a dynamic landscape with significant growth potential. While precise market size figures for 2025 are unavailable, a reasonable estimate can be derived based on available data. Assuming a consistent CAGR (let's assume a conservative 5% for illustrative purposes, though this would need verification with actual data) and a starting point extrapolated from historical data, the Mexican food service market could be valued at approximately $XXX million USD in 2025. This robust market is driven by factors such as rising disposable incomes, a burgeoning middle class with increasing spending power on dining out, and the growing popularity of international cuisines alongside traditional Mexican fare. The quick service restaurant (QSR) segment, particularly within the pizza and burger categories, is likely experiencing rapid growth due to convenience and affordability. However, the full-service restaurant (FSR) segment, encompassing diverse cuisines, also contributes significantly. The growth of cafes and bars, particularly those specializing in coffee, tea, and desserts, points to changing consumer preferences towards experiences and specialized offerings. Expansion into cloud kitchens caters to the rising demand for food delivery services, while the presence of both chained and independent outlets indicates a diverse competitive environment. Challenges remain, including inflation affecting food costs and consumer spending, potential economic fluctuations, and competition amongst various food service types. The geographic distribution of growth may vary, with larger metropolitan areas likely experiencing faster expansion than smaller cities. Nonetheless, strategic investments in infrastructure, technology, and diversified food offerings are crucial for sustained growth in this sector. The market is segmented by foodservice type (cafes, bars, cloud kitchens, FSRs, QSRs), outlet type (chained, independent), and location (leisure, lodging, retail, standalone, travel). Analyzing regional differences within Mexico (e.g., urban vs. rural) is key for a comprehensive understanding. The success of major players like Alsea, Arcos Dorados, and Grupo Gigante highlights the competitiveness and potential for continued expansion within this thriving market. Further detailed market research is needed to refine these estimates and uncover specific regional trends and performance indicators. Recent developments include: November 2022: Alsea partnered with Uber Direct to deliver purchases made through the Alsea WOW+ platform and Starbucks Rewards in 30 minutes in Mexico.September 2022: Papa John's launched its new Chorizo range of pizza that features flavors inspired by the taste of space. The space-inspired pizza range combines Chorizo's stratospherically delicious flavors with Papa John's signature Pizzas, Papadias, and Rolls.September 2022: Alsea SAB announced its plans to invest USD 225 million to open 200 new Starbucks stores across Mexico by 2026.. Notable trends are: Quick service restaurants are dominating the market due to their affordable price ranges.

USD 89.18 Billion in 2024; projected USD 117.92 Billion by 2033; CAGR 3.11%.

The Mexico Foodservice report provides a detailed analysis of emerging investment pockets, highlighting current and future market trends. It offers strategic insights into capital flows and market shifts, guiding investors toward growth opportunities in key industry segments and regions.

In 2024, the food service industry contributed ***** billion Mexican pesos to the country's gross domestic product (GDP). This represents an increase of *** percent of the industry's GDP value recorded a year earlier. In 2024, Mexico had nearly *** thousand food service establishments.

This statistic presents a distribution of the food service industry in Mexico in 2016, sorted by segment. That year, convenience stores dominated the market, holding ** percent of share. Quick service restaurants had ** percent and other restaurants, ** percent.

As of July 2024, there were nearly *** thousand food service establishments in Mexico, out of which ** percent were restaurants and similar food businesses. In that same month, the North American country reported over ** thousand night clubs, bars, and taverns.

In 2018, Mexico had almost *** million people employed in the foodservice industry, an increase of approximately ** percent in comparison to 2013. That year, restaurants accounted for nearly two million jobs, while night clubs, bars, and similar establishments employed roughly *** thousand workers.

In 2022, the production of food and beverages by restaurants in Mexico amounted to approximately *** billion Mexican pesos – roughly **** billion U.S. dollars, based on the exchange rates of December 31 of that year. Meanwhile, production of catering services totaled some ** billion pesos. In 2022, the contribution of the food service industry to Mexico's GDP amounted to nearly *** trillion Mexican pesos.

The Mexico Food Service market is anticipated to grow at more than 8% CAGR from 2023 to 2028.

Mexican Restaurant Market Outlook

As per our latest research, the global Mexican Restaurant market size in 2024 stands at USD 65.3 billion, with a robust growth trajectory that is expected to continue through the forecast period. The market is projected to reach USD 109.7 billion by 2033, reflecting a remarkable CAGR of 6.0% from 2025 to 2033. This sustained expansion is primarily driven by the increasing global appetite for ethnic cuisines, evolving consumer preferences, and the growing proliferation of both quick service and full-service Mexican restaurant formats. The market’s growth is also underpinned by innovative menu offerings, digital transformation in food delivery, and rising disposable incomes across key regions.

One of the most significant growth factors influencing the Mexican Restaurant market is the surging global demand for diverse and authentic culinary experiences. Consumers, especially millennials and Gen Z, are increasingly seeking unique flavors and cultural food experiences, which has propelled the popularity of Mexican cuisine. The trend is further amplified by social media exposure and the influence of food bloggers, who frequently highlight Mexican food’s vibrant flavors and healthful ingredients. This growing curiosity has encouraged restaurant operators to expand their portfolios, offering a wider range of traditional and contemporary Mexican dishes, thus attracting a broader customer base. Additionally, the fusion of Mexican cuisine with other food traditions has created innovative menu items that appeal to adventurous eaters, further stimulating market growth.

Another pivotal factor contributing to the expansion of the Mexican Restaurant market is the rapid adoption of technology in restaurant operations and customer engagement. The proliferation of online food delivery platforms, mobile ordering apps, and digital loyalty programs has revolutionized the way consumers interact with Mexican restaurants. These digital advancements have made it easier for customers to access their favorite Mexican dishes conveniently, whether through dine-in, takeaway, or online delivery channels. Restaurants have also embraced contactless payment systems and digital marketing strategies to enhance the overall customer experience and streamline operations, leading to increased customer retention and higher sales volumes. The integration of technology has not only improved operational efficiency but has also enabled restaurants to gather valuable consumer insights, which can be leveraged to tailor offerings and marketing campaigns.

Furthermore, the Mexican Restaurant market is benefiting from a global shift towards healthier eating habits and the demand for fresh, natural ingredients. Mexican cuisine, known for its use of wholesome ingredients such as beans, avocados, tomatoes, lean meats, and whole grains, aligns well with current health and wellness trends. Restaurants are increasingly highlighting the nutritional benefits of their menu items and introducing healthier versions of traditional dishes to cater to health-conscious consumers. The rise in vegetarian, vegan, and gluten-free Mexican menu options has also broadened the appeal of Mexican restaurants to a wider demographic, including those with specific dietary preferences and restrictions. This focus on health and customization is expected to remain a key driver of market growth in the coming years.

Regionally, North America continues to dominate the Mexican Restaurant market, accounting for the largest market share due to the deep-rooted presence of Mexican cuisine in the United States and Canada. The region’s multicultural population, high frequency of dining out, and strong presence of both independent and chain Mexican restaurants have created a fertile environment for market expansion. Latin America, particularly Mexico, remains a critical market for traditional and contemporary Mexican cuisine, while Europe and Asia Pacific are witnessing rapid growth as Mexican food gains popularity among urban consumers. The Middle East and Africa are also emerging as potential growth regions, driven by increasing urbanization and the rising number of international foodservice chains.

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Mexican Food Market Size 2025-2029

The mexican food market size is forecast to increase by USD 114.3 billion, at a CAGR of 6.4% between 2024 and 2029.

The market is experiencing significant growth, driven primarily by the increasing demand for convenience foods. Consumers' busy lifestyles and the desire for time-saving meal options have led to a surge in popularity for ready-to-eat and ready-to-heat Mexican dishes. Furthermore, the advent of technology has facilitated the ordering process, with online portals and mobile apps becoming increasingly popular for purchasing Mexican food. However, the market faces challenges in the form of stringent regulations. Compliance with food safety standards and adherence to labeling requirements can be costly and complex for manufacturers.
Additionally, maintaining authenticity and cultural accuracy in Mexican food production and marketing is crucial to appease consumers seeking an authentic experience. Companies must navigate these challenges effectively to capitalize on the market's opportunities and maintain a competitive edge. The market is experiencing significant growth, driven by the increasing demand for convenience foods and the popularity of food delivery services through online portals and mobile apps.

What will be the Size of the Mexican Food Market during the forecast period?

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In the market, sun seekers and food lovers alike are drawn to the diverse offerings beyond tacos and burritos. Frijoles (refried beans) and corn tortillas form the foundation of many dishes, while salsa adds zest. Holiday destinations are not complete without red soup, a traditional Pozole, simmered with pork, hominy corn, and herbs. Vegetarian options, such as chilaquiles with beans and greens, cater to diverse palates. Pre-Hispanic spices infuse flavor into dishes like mole and scrambled eggs. Minced beef tacos and pulled chicken are crowd favorites, while corn chips and radishes provide crunch. Cheese, salsa, and spices elevate simple breakfast dishes like tortillas and scrambled eggs.
Mexican food trends include the popularity of dishes like tacos al pastor, featuring pork, and minced beef tacos. Mexican cuisine continues to captivate with its rich history and culinary traditions. Pre-Hispanic influences are evident in the use of ancient ingredients like hominy corn, chicken, pork, and various herbs and spices.

How is this Mexican Food Industry segmented?

The mexican food industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Tortillas
  Tacos
  Burritos
  Enchiladas
  Others


Distribution Channel

  Supermarkets and hypermarkets
  Online retailers
  Foodservice
  Specialty stores


End-user

  Ethnic consumers
  Millennials and Gen Z
  Health-conscious consumers
  Gourmet food enthusiasts


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    Spain
    UK


  APAC

    China
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Type Insights

The tortillas segment is estimated to witness significant growth during the forecast period. The market has experienced consistent growth, driven by increasing per capita consumption in developed regions like North America and Europe. Traditional Mexican dishes, such as scrambled eggs with corn tortillas and beans, continue to be popular, while new product offerings cater to evolving taste preferences. Vibrant colors and unique ingredients, including mole made from cocoa, chilies, and spices like coriander, garlic, and oregano, add to the market's appeal. Pre-Hispanic origins infuse intangible cultural heritage into Mexican cuisine, attracting food lovers and sun seekers alike. Geographic territories, including coastal states and desert regions, offer diverse culinary experiences. For instance, coastal areas are known for seafood dishes like Pozole and ceviche, while desert regions showcase hearty, slow-cooked meals like Chilaquiles and tamales.

Mexican cuisine's rich history and diverse offerings have attracted Syrian immigrants and other influences, resulting in unique creations like vegetarian tamales and pineapple salsa. Companies focus on preserving authenticity while introducing new flavors, such as cinnamon, cloves, and pineapple, to cater to diverse palates. Market share is also growing among small regional players offering creative, artisanal products. The market is a dynamic and ever-evolving landscape that continues to captivate food enthusiasts worldwide.

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The Tortillas segment was valued at USD 51.70 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 59% to the growth

A rising tide lifts all boats’ rings true for Mexico’s foodservice market, as stable yet slow economic growth combined with falling unemployment has created a middle class that is better able to afford out-of-home meal occasions. As such, the Mexican profit sector has grown at a CAGR of 3.8% from 2015-2017, with the market becoming increasingly attractive for international investment and operators. The QSR channel’s below average growth has, in part, been caused by Mexico’s positive economic climate, which has acted as a double-edged sword. Moreover, as a result of Mexico’s recent economic growth, more consumers have been lifted into the middle class, putting them in a better position to afford more frequent FSR meal occasions. Read More

In 2025, there were more than *** thousand restaurant establishments in Mexico, which represents a significant increase versus the previous year. The State of Mexico registered the highest number of such food premises.

The Food and Beverage Preparation Services industry in Mexico consists of various food retailers, including full-service and limited-service restaurants, preparing food for immediate consumption. Over the five years to 2019, operators encountered a host of challenges. The consumer price index in Mexico, which measures the retail price of common household and consumer goods, is expected to increase an annualized 4.0% during the current period. This has forced operators to pass down these higher purchasing costs to consumers by raising menu prices. Additionally, the value of the Mexican peso against the US dollar has depreciated an annualized 8.2% over the past five years, making it more expensive for operators to purchase imports from the United States. Since a large proportion of food products are sourced from the United States, food retailers contend with the challenge of minimizing purchasing costs. Despite these challenges, industry revenue is anticipated to rise an annualized 1.3% to MXN $332.0 billion over the five years to 2019. This includes 8.5% growth in 2019 alone.

The size of the Mexico Plant - Based Food and Beverage Market market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 10.80% during the forecast period. The plant-based food and beverage market in Mexico includes a range of products made from plant-derived ingredients, catering to consumers seeking alternatives to traditional animal-based products. This market encompasses plant-based dairy alternatives, meat substitutes, snacks, and beverages. Mexican consumers are increasingly aware of the health benefits associated with plant-based diets, including lower risks of heart disease and obesity.A significant portion of the Mexican population is lactose intolerant, driving demand for dairy alternatives Recent developments include: In August 2022, NotCo and Starbucks Mexico announced the partnership. Starbucks Mexico Introduces New Plant-based Menu options Made with NotCo Plant-based Products., In October 2021, Heura, a company that produces plant-based meat, expanded its presence in Mexico and now sells its products in Walmart, City Market, Fresko, and La Comer. Heura is dedicated to offering Mexico four distinct SKUs that are healthier and more environmentally friendly., In June 2021, JBS Foods brand Planterra Foods expands into Mexico. The company announced a supply agreement with UNFI. Planterra aims to increase the market for its plant-based burgers, ground, and Mexican Seasoned ground beef products through a partnership with UNFI.. Key drivers for this market are: Increased visibility of vegan and vegetarian lifestyles is influencing consumer choices and expanding market options. Potential restraints include: Plant-based products can be more expensive than their animal-based counterparts, which may limit their appeal in price-sensitive segments of the market.. Notable trends are: Rapid Expansion of Vegan Culture.