100+ datasets found
  1. U.S. population by generation 2024

    • statista.com
    Updated May 13, 2025
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    Statista (2025). U.S. population by generation 2024 [Dataset]. https://www.statista.com/statistics/797321/us-population-by-generation/
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    Dataset updated
    May 13, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.

  2. U.S. population share by generation 2024

    • statista.com
    Updated May 13, 2025
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    Statista (2025). U.S. population share by generation 2024 [Dataset]. https://www.statista.com/statistics/296974/us-population-share-by-generation/
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    Dataset updated
    May 13, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    In 2024, Millennials were the largest generation group in the United States, making up about 21.81 percent of the population. However, Generation Z was not far behind, with Gen Z accounting for around 20.81 percent of the population in that year.

  3. Global estimated population 2024-2030, by generation

    • statista.com
    Updated Jul 21, 2025
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    Statista (2025). Global estimated population 2024-2030, by generation [Dataset]. https://www.statista.com/statistics/1607121/estimated-population-of-the-world-by-generation/
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    Dataset updated
    Jul 21, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2024
    Area covered
    World
    Description

    In 2024, Generation Z represented **** percent of the global population, making them the largest generation group in the world, according to the source. In 2030, Millennials were forecast to represent **** percent of the population worldwide.

  4. a

    Generations of the United States

    • hub.arcgis.com
    Updated May 10, 2023
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    MapMaker (2023). Generations of the United States [Dataset]. https://hub.arcgis.com/maps/0c5e5549f73d4bffaaff1e750ce5d38f
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    Dataset updated
    May 10, 2023
    Dataset authored and provided by
    MapMaker
    Area covered
    Description

    This map layer shows the prevalent generations that make up the population of the United States using multiple scales. As of 2018, the most predominant generations in the U.S. are Baby Boomers (born 1946-1964), Millennials (born 1981-1998), and Generation Z (born 1999-2016). Currently, Millennials are the most predominant population in the U.S.A generation represents a group of people who are born around the same time and experience world events and trends during the same stage of life through similar mediums (for example, online, television, print, or radio). Because of this, people born in the same generation are expected to have been exposed to similar values and developmental experiences, which may cause them to exhibit similar traits or behaviors over their lifetimes. Generations provide scientists and government officials the opportunity to measure public attitudes on important issues by people’s current position in life and document those differences across demographic groups and geographic regions. Generational cohorts also give researchers the ability to understand how different developmental experiences, such as technological, political, economic, and social changes, influence people’s opinions and personalities. Studying people in generational groups is significant because an individual’s age is a conventional predictor for understanding cultural and political gaps within the U.S. population.Though there is no exact equation to determine generational cutoff points, it is understood that we designate generational spans based on a 15- to 20-year gap. The only generational period officially designated by the U.S. Census Bureau is based on the surge of births after World War II in 1946 and a significant decline in birth rates after 1964 (Baby Boomers). From that point, generational gaps have been determined by significant political, economic, and social changes that define one’s formative years (for example, Generation Z is considered to be marked by children who were directly affected by the al Qaeda attacks of September 11, 2001).In this map layer, we visualize six active generations in the U.S., each marked by significant changes in American history:The Greatest Generation (born 1901-1924): Tom Brokaw’s 1998 book, The Greatest Generation, coined the term ‘the Greatest Generation” to describe Americans who lived through the Great Depression and later fought in WWII. This generation had significant job and education opportunities as the war ended and the postwar economic booms impacted America.The Silent Generation (born 1925-1945): The title “Silent Generation” originated from a 1951 essay published in Time magazine that proposed the idea that people born during this period were more cautious than their parents. Conflict from the Cold War and the potential for nuclear war led to widespread levels of discomfort and uncertainty throughout the generation.Baby Boomers (born 1946-1964): Baby Boomers were named after a significant increase in births after World War II. During this 20-year span, life was dramatically different for those born at the beginning of the generation than those born at the tail end of the generation. The first 10 years of Baby Boomers (Baby Boomers I) grew up in an era defined by the civil rights movement and the Vietnam War, in which a lot of this generation either fought in or protested against the war. Baby Boomers I tended to have great economic opportunities and were optimistic about the future of America. In contrast, the last 10 years of Baby Boomers (Baby Boomers II) had fewer job opportunities and available housing than their Boomer I counterparts. The effects of the Vietnam War and the Watergate scandal led a lot of second-wave boomers to lose trust in the American government. Generation X (born 1965-1980): The label “Generation X” comes from Douglas Coupland’s 1991 book, Generation X: Tales for An Accelerated Culture. This generation was notoriously exposed to more hands-off parenting, out-of-home childcare, and higher rates of divorce than other generations. As a result, many Gen X parents today are concerned about avoiding broken homes with their own kids.Millennials (born 1981-1998): During the adolescence of Millennials, America underwent a technological revolution with the emergence of the internet. Because of this, Millennials are generally characterized by older generations to be technologically savvy.Generation Z (born 1999-2016): Generation Z or “Zoomers” represent a generation raised on the internet and social media. Gen Z makes up the most ethnically diverse and largest generation in American history. Like Millennials, Gen Z is recognized by older generations to be very familiar with and/or addicted to technology.Questions to ask when you look at this mapDo you notice any trends with the predominant generations located in big cities? Suburbs? Rural areas?Where do you see big clusters of the same generation living in the same area?Which areas do you see the most diversity in generations?Look on the map for where you, your parents, aunts, uncles, and grandparents live. Do they live in areas where their generation is the most predominant?

  5. Share of generation Z population age groups APAC 2023, by country and gender...

    • statista.com
    Updated Jun 23, 2025
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    Statista (2025). Share of generation Z population age groups APAC 2023, by country and gender [Dataset]. https://www.statista.com/statistics/1323656/apac-share-of-gen-z-population-age-groups-by-country-and-gender/
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    Dataset updated
    Jun 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2023
    Area covered
    Asia, APAC
    Description

    In the Pakistan, the male population aged between 20 and 24 amounted to about **** percent of the total male population in 2023. In contrast, the male population aged between 20 and 24 in Hong Kong amounted to about *** percent of the total male population in 2023. The female Gen Z population in the Asia-Pacific region took up a smaller share among the female population overall compared to their male counterparts.

  6. Gen Z population UK 2023 by age and gender

    • statista.com
    Updated Aug 6, 2025
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    Statista (2025). Gen Z population UK 2023 by age and gender [Dataset]. https://www.statista.com/statistics/1394827/uk-gen-z-population/
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    Dataset updated
    Aug 6, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2023
    Area covered
    United Kingdom
    Description

    As of 2023, the estimated population of Gen Z in the United Kingdom was 13.2 million, ranging from eleven to 26-year's old. The most-common single year of age for Gen Z in this year was 26, at 887,804, while there were 788,039 that were aged 17, the least common year of age.

  7. d

    Student Marketing Data | USA Coverage | Millennial and Gen Z Contact Data

    • datarade.ai
    .csv
    Updated Apr 27, 2023
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    BIGDBM (2023). Student Marketing Data | USA Coverage | Millennial and Gen Z Contact Data [Dataset]. https://datarade.ai/data-products/bigdbm-3rd-party-us-consumer-millennial-and-gen-z-package-bigdbm
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    .csvAvailable download formats
    Dataset updated
    Apr 27, 2023
    Dataset authored and provided by
    BIGDBM
    Area covered
    United States
    Description

    Demographic and PII data (including emails, phone numbers, and addresses) for the US Millennial and Gen Z population segments. Fully opt-in and CCPA compliant (direct submission from the individuals). 30 million+ population.

    High success and conversion rates for direct marketing, targeted ads, identity verification, and demographic research.

    This data can be merged into the BIGDBM Consumer dataset or have specific data fields appended from the BIGDBM Consumer dataset.

    BIGDBM Privacy Policy: https://bigdbm.com/privacy.html

  8. U.S. population estimates by generation 2010-2023

    • statista.com
    Updated Jun 23, 2025
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    Statista (2025). U.S. population estimates by generation 2010-2023 [Dataset]. https://www.statista.com/statistics/825896/us-population-estimates-by-generation/
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    Dataset updated
    Jun 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    In 2023, there were about **** million Millennials estimated to be living in the United States, making them the largest generation group in the country. In comparison, there were ***** million Gen Z and ***** million Gen X estimated to be in the United States in that year.

  9. E

    Gen Z Spending and Buying Habits Statistics and Facts

    • electroiq.com
    Updated Jul 2, 2025
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    Electro IQ (2025). Gen Z Spending and Buying Habits Statistics and Facts [Dataset]. https://electroiq.com/stats/gen-z-spending-and-buying-habits-statistics/
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    Dataset updated
    Jul 2, 2025
    Dataset authored and provided by
    Electro IQ
    License

    https://electroiq.com/privacy-policyhttps://electroiq.com/privacy-policy

    Time period covered
    2022 - 2032
    Area covered
    Global
    Description

    Introduction

    Gen Z Spending And Buying Habits Statistics: Generation Z, born between 1997 and 2012, is shaking up how we think about spending and shopping. This generation, making up 20% of the population, has distinct habits that set it apart from older groups. Stats on Gen Z spending and buying habits show they love a mix of online and in-store shopping, with 40% favoring online options. They care deeply about value, sustainability, and social responsibility, and over half use Buy Now Pay Later (BNPL) services.

    Social media, especially YouTube, has become their go-to for purchasing decisions. As more Gen Z enters the workforce—expected to hit 31% by 2031—their economic influence is only growing. For businesses, understanding how this group thinks is key to staying ahead.

  10. w

    Global Characteristics Traits of Gen Z Population Market Research Report: By...

    • wiseguyreports.com
    Updated Jul 26, 2025
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    wWiseguy Research Consultants Pvt Ltd (2025). Global Characteristics Traits of Gen Z Population Market Research Report: By Values System (Social Justice, Environmental Sustainability, Diversity and Inclusion, Authenticity), By Communication Preferences (Digital Communication, Face-to-Face Interaction, Visual Content, Short-Form Content), By Shopping Behavior (Online Shopping, Experiential Shopping, Brand Loyalty, Sustainable Products), By Work Ethic (Work-Life Balance, Flexibility, Entrepreneurial Spirit, Collaboration) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032. [Dataset]. https://www.wiseguyreports.com/reports/characteristics-traits-of-gen-z-population-market
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    Dataset updated
    Jul 26, 2025
    Dataset authored and provided by
    wWiseguy Research Consultants Pvt Ltd
    License

    https://www.wiseguyreports.com/pages/privacy-policyhttps://www.wiseguyreports.com/pages/privacy-policy

    Area covered
    Global
    Description
    BASE YEAR2024
    HISTORICAL DATA2019 - 2024
    REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
    MARKET SIZE 202311.94(USD Billion)
    MARKET SIZE 202412.65(USD Billion)
    MARKET SIZE 203220.0(USD Billion)
    SEGMENTS COVEREDValues System, Communication Preferences, Shopping Behavior, Work Ethic, Regional
    COUNTRIES COVEREDNorth America, Europe, APAC, South America, MEA
    KEY MARKET DYNAMICSDigital native upbringing, Social justice advocacy, Environmentally conscious behavior, Diverse identity acceptance, Mental health awareness
    MARKET FORECAST UNITSUSD Billion
    KEY COMPANIES PROFILEDAmazon, Reddit, Salesforce, Google, Snap Inc, Facebook, TikTok, Apple, Twitter, Spotify, Netflix, YouTube, Pinterest, Shopify, Adobe
    MARKET FORECAST PERIOD2025 - 2032
    KEY MARKET OPPORTUNITIESSustainable product demand, Digital engagement innovations, Mental health solutions, Inclusive marketing strategies, Remote work flexibility
    COMPOUND ANNUAL GROWTH RATE (CAGR) 5.89% (2025 - 2032)
  11. Distribution of the U.S. population 2023, by generation and race

    • statista.com
    Updated Apr 23, 2025
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    Statista (2025). Distribution of the U.S. population 2023, by generation and race [Dataset]. https://www.statista.com/statistics/206969/race-and-ethnicity-in-the-us-by-generation/
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    Dataset updated
    Apr 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2023
    Area covered
    United States
    Description

    In 2023, half of Generation Z in the United States were white. In comparison, 48 percent of Gen Alpha were white in that year, making it the first generation that does not have a majority white population in the United States.

  12. H

    AGE OF TRANSITION: COMPETITIVENESS OF GEN Z IN INDONESIA

    • dataverse.harvard.edu
    • search.dataone.org
    Updated May 25, 2022
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    Adhi Cahya Fahadayna; AGUNG SUGENG WIDODO, ST. MT., PHD; ISMA ADILA, S.I.KOM, M.A; Adam Hendra Brata, S.Kom., M.T., M.Sc.; MIKCHAELL ALFANOV PARDAMEAN P., S.PI., MP (2022). AGE OF TRANSITION: COMPETITIVENESS OF GEN Z IN INDONESIA [Dataset]. http://doi.org/10.7910/DVN/2ANOWQ
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    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    May 25, 2022
    Dataset provided by
    Harvard Dataverse
    Authors
    Adhi Cahya Fahadayna; AGUNG SUGENG WIDODO, ST. MT., PHD; ISMA ADILA, S.I.KOM, M.A; Adam Hendra Brata, S.Kom., M.T., M.Sc.; MIKCHAELL ALFANOV PARDAMEAN P., S.PI., MP
    License

    CC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
    License information was derived automatically

    Area covered
    Indonesia
    Description

    Globalization has made human mobility high and the employment sector in a tight competition. In this era of globalization, all workers from various countries can find the same point of competition, Indonesia is no exception. Indonesia has a high population surplus and Indonesia also has a population dominated by productive generations. However, the era of globalization also brings a quite worrying impact, namely in the age of free competition. With the implementation of free trade cooperation, many foreign workers must be allowed to work in Indonesia and compete freely with workers from Indonesia. Competitiveness is crucial to keep Indonesian workers have a sense of competitiveness with workers from other countries (Ernst & Haar, 2019). The purpose of this study is to determine the competitiveness of Generation Z in the face of a free work competition in the disruptive era by identifying some main ideas about preparing and equipping Generation Z in developing portfolios and skills needed by the world of work. This research will use two option methods. The first method is a quantitative paradigm by using a questionnaire as a tool to determine the respondent's perspective with some questions. The second method is a qualitative paradigm by using a focus group discussion to describe a detail of the phenomenon to be analyzed comprehensively.

  13. a

    State

    • broward-county-demographics-bcgis.hub.arcgis.com
    Updated Oct 28, 2022
    + more versions
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    Broward County GIS (2022). State [Dataset]. https://broward-county-demographics-bcgis.hub.arcgis.com/datasets/9247acf3ca304dd0954f98a8ea60d91e
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    Dataset updated
    Oct 28, 2022
    Dataset authored and provided by
    Broward County GIS
    Area covered
    Description

    Layer references: Predominant Generations in the United States in 2018-------------------------------------------------------------------------------------------------------------------------------------This layer shows the predominant generations that make up the population of the United States using country to block group geographies. The vintage of the data is 2018. The top 3 predominant generations are Baby Boomers (born 1946-1964), Millennials (born 1981-1998), and Generation Z (born 1999-2016). Of these three, the predominant generation of the United States is Millennials. The popup is configured to show the predominant generation and population counts for each of the six generations. Size represents the total sum of categories (i.e. total population). Web Map: Predominant Generations in the United StatesFor more information, visit the Updated Demographics documentation. For a full list of variables, click the Data tab. Note: This layer will not being continuously updated or maintained.

  14. Generation Z - Thematic Research

    • store.globaldata.com
    Updated Nov 30, 2020
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    GlobalData UK Ltd. (2020). Generation Z - Thematic Research [Dataset]. https://store.globaldata.com/report/generation-z-thematic-research/
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    Dataset updated
    Nov 30, 2020
    Dataset provided by
    GlobalDatahttps://www.globaldata.com/
    Authors
    GlobalData UK Ltd.
    License

    https://www.globaldata.com/privacy-policy/https://www.globaldata.com/privacy-policy/

    Time period covered
    2020 - 2024
    Area covered
    Global
    Description

    Generation Z is a demographic cohort born from 2000 to 2010. As the oldest of the generation reaches adulthood and seeks to enter the workforce, Gen Z consumers will exercise growing economic and cultural clout over the next decade. Read More

  15. Number of people in the U.S. by generation 2030

    • statista.com
    Updated Apr 16, 2012
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    Statista (2012). Number of people in the U.S. by generation 2030 [Dataset]. https://www.statista.com/statistics/281697/us-population-by-generation/
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    Dataset updated
    Apr 16, 2012
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2012
    Area covered
    United States
    Description

    The statistic shows the number of people in the U.S. in 2011 and 2030, by generation. By 2030, the Millennial generation will have 78 million people whereas the Boomer generation will only have 56 million people in the United States.

  16. f

    Data from: Relationship between Substance Use and Socioeconomic Variables in...

    • tandf.figshare.com
    xlsx
    Updated Jun 1, 2023
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    Vishal Shah; Jacob Watson (2023). Relationship between Substance Use and Socioeconomic Variables in Pennsylvania Adolescents: 2009–2017 [Dataset]. http://doi.org/10.6084/m9.figshare.12382274.v2
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    xlsxAvailable download formats
    Dataset updated
    Jun 1, 2023
    Dataset provided by
    Taylor & Francis
    Authors
    Vishal Shah; Jacob Watson
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Pennsylvania
    Description

    Purpose: The goal of the current study is to analyze the substance use trends in Generation Z youth (in both middle and high school environments) and to determine if any correlation exists between substance use behaviors and demographic variables. Methods: Analysis is based on substance use data collected through the Pennsylvania Youth Survey (PAYS) from 2009 to 2017 and the 2016 US census data. Results: Our results suggest that substance use in Gen Z adolescents is mainly linked to alcohol, marijuana, cigarettes, smokeless tobacco, vaping, and narcotic prescription drugs. Alcohol is the most prevalent high-risk substance used by 12th grade students with 69.8% of students having consumed alcohol over their lifetime. Vaping is the next highly used substance with 28.9% of students in 12th grade having vaped 30 day prior to the survey. There is a significant correlation among adolescents between smoking cigarettes and using smokeless tobacco. A student using either alcohol, cigarettes or smokeless tobacco is highly likely to use the other two substances as well. Adolescents from counties with a high Caucasian population were at high risk for cigarette and smokeless tobacco use, while the opposite held true for counties with a high number of foreign-born persons or higher Asian or Hispanic populations. Higher median household incomes and higher adult education levels in a county were both protective factors against smokeless tobacco use. Conclusions: Results of the study suggest that students start experimenting with high-risk substance use in early grades and to combat the prevalence, we suggest the importance of educating adolescents of the dangers of drug use in early grades.

  17. Distributions of household economic accounts, number of households, by...

    • db.nomics.world
    Updated Jul 17, 2025
    + more versions
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    DBnomics (2025). Distributions of household economic accounts, number of households, by income quintile and by socio-demographic characteristic [Dataset]. https://db.nomics.world/STATCAN/36100101
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    Dataset updated
    Jul 17, 2025
    Dataset provided by
    Statistics Canadahttps://statcan.gc.ca/en
    Authors
    DBnomics
    Description

    Income quintiles are assigned based on equivalized household disposable income, which takes into account differences in household size and composition using a method proposed by the Organization for Economic Co-operation and Development (OECD). The OECD-modified" equivalence scale assigns a value of 1 to the first adult Age groups refer to the age group of the major income earner. Housing tenure of household Refers to the main source of income for the household, either from wages and salaries, self-employment income, net property income, current transfers received related to pension benefits, or from other current transfers received from non-pension related sources (others). Distributions by generation are defined as follows and are based on the birth year of the major income earner : pre-1946 for those born before 1946, baby boom for those born between 1946 and 1964, generation X for those born between 1965 and 1980 and millennials for those born after 1980. Note that generation Z has been combined with the millennial generation as their sample size is relatively small.

  18. Number of Millennials within the French population in 2025, by age group

    • statista.com
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    Statista, Number of Millennials within the French population in 2025, by age group [Dataset]. https://www.statista.com/statistics/1125651/number-millennials-population-france/
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    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 1, 2025
    Area covered
    France
    Description

    This statistic illustrates the number of Millennials within the French population in 2025, according to their age group, and in millions. Out of approximately 68.6 million French people in 2025, almost ***** million were between 25 and 34 years old. The group aged 20 to 24 had about **** million less of representative people.

  19. m

    AN EMPIRICAL STUDY OF IN-APP PURCHASE INTENTION BEHAVIOUR OF GENERATION Z IN...

    • data.mendeley.com
    Updated Aug 6, 2025
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    Donny Putratama Agvie (2025). AN EMPIRICAL STUDY OF IN-APP PURCHASE INTENTION BEHAVIOUR OF GENERATION Z IN MOBILE GAME [Dataset]. http://doi.org/10.17632/wsnp3783ty.1
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    Dataset updated
    Aug 6, 2025
    Authors
    Donny Putratama Agvie
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This dataset contains demographic information and mobile gaming behavior of Indonesian Gen-Z. It includes responses from mostly Gen-Z participants with varying income and education levels. Additionally, the data captures frequently played games, gaming experience, and top-up preferences. The author creates a questionnaire and posts it online for the population and sample that have been predetermined. In this study, the questionnaire approach was utilized for data collection. The questionnaires of this study were distributed via Google forms with a distribution period of 3 months.

  20. m

    Design of an Escape Room Themed Board Game "Sea Expedition: The Mystery of...

    • data.mendeley.com
    Updated Jun 10, 2025
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    Jessica Setiawan (2025). Design of an Escape Room Themed Board Game "Sea Expedition: The Mystery of SS Ourang Medan" as a Media for Self-Development for Generation Z [Dataset]. http://doi.org/10.17632/hcb9wftxr2.3
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    Dataset updated
    Jun 10, 2025
    Authors
    Jessica Setiawan
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Since 2015, Indonesia has experienced a demographic bonus. The demographic bonus is a condition in which the productive age population (15-64 years) has a larger percentage compared to the non-productive age population (>64 years). In this range, Generation Z is the dominant generation. Uniquely, Generation Z is a generation that is very different from the previous generation because it was introduced to technology earlier. This has positive and negative impacts. The negative impacts include becoming individualistic and selfish, having difficulty focusing, and not liking normative things. These things need to be fixed to maximize the peak period of the demographic bonus. However, conventional learning is not an effective way. Therefore, the author chose to design an escape room-themed board game where the benefits of the escape room itself are directly proportional to the goals to be achieved from the existing problems. The author used a qualitative-descriptive method with a design thinking approach in this design. Based on the results of the distributed questionnaire, it was found that Generation Z realized they had shortcomings that needed fixing but did not understand how to fix them. So designing this board game is the right choice. Previous research has also stated that board games are a good learning option to increase students' interest in learning something. It is hoped that the design of this board game can help Generation Z's self-development in a fun way so that they can develop themselves and maximize Generation Z's performance during the demographic bonus period in Indonesia.

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Statista (2025). U.S. population by generation 2024 [Dataset]. https://www.statista.com/statistics/797321/us-population-by-generation/
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U.S. population by generation 2024

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91 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
May 13, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
United States
Description

Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.

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