A 2024 global survey explored the interest level of Gen Z and millennials in a series of travel experiences. While ** percent of respondents reported being most interested in attending sport stadiums and sporting events when traveling, ***** percent of the sample mentioned visiting filming locations.

According to a February 2024 global study, roughly ************** of surveyed Gen Z and millennial travelers planned to take a solo trip that year. This figure was ***** percentage points higher than the overall share of respondents who intended to travel solo in 2024.

A February 2024 global study investigated the motivations of Gen Z and millennial travelers to take a solo trip. Overall, ********* of respondents mentioned treating themselves to something special and reconnecting with themselves as motivations to travel alone.

A 2024 global survey explored what Gen Z and millennial travelers thought of destinations they visited after seeing it on social media or promoted by an influencer. While ** percent of the sample mentioned that the destination was somewhat better than expected, ********* said that it was just as they had imagined it. Meanwhile, only **** percent of respondents mentioned that the visited travel destination was somewhat worse than expected.

According to an August 2022 global survey, making memories during a trip was the main priority for both Gen Z and non-Gen Z travelers. While digital content creation ranked last among the travel priorities for the whole sample, Gen Z respondents valued that aspect slightly more than non-Gen Z travelers.

According to a November 2024 study, roughly *** out of 10 surveyed Gen Z travelers in the United Kingdom used TikTok for planning trips or sharing travel-related content in the past 12 months. In contrast, only ***** percent of Gen X and baby boomer travelers reported using TikTok for the same purposes.

According to a March 2024 global survey, Gen Zers and Millennials were the most willing to splurge on experiences while traveling. While ** percent of Gen Z respondents and ** percent of Millennial travelers reported so, just ** percent of surveyed Baby boomers mentioned the same.

According to a July 2022 global survey, Gen Z travelers preferred to stay in a standard hotel/motel/condominium rated three stars or below. Overall, ** percent of respondents were more likely to choose such accommodation, while ** percent preferred staying with family or friends.

According to a survey conducted in Indonesia in September 2023, ** percent of Generation Z respondents stated that Japan was their most preferred destination for international travel. Switzerland followed, with a respondent share of ** percent.

An October 2021 survey explored the main factors that influenced Gen Z individuals when choosing a destination for their vacation. Recommendations from friends or family were the main aspect taken into account when planning a trip, indicated by **** of the survey sample. Meanwhile, ** percent of respondents mentioned deals on flights, hotels, or activities.

An April 2022 global survey explored the intention of Gen Z individuals to take a domestic vacation in the next 12 months. While ** percent of respondents from Indonesia planned on taking a domestic trip, just ** percent of the sample in Singapore stated the same.

This statistic shows the online travel booking behavior of Gen Z in the United States in 2017. During the survey, ** percent of the respondents stated that they use online travel agencies to book their travel.

A November 2021 global survey explored the intention of Gen Z individuals to spend more on travel products and services in the next 12 months. While ** percent of interviewed Britons claimed to be willing to spend more on travel, just ** percent of respondents in the United States and France stated the same.

In an August 2024 global survey, Generation Z respondents were the most likely to travel more for an event compared to the previous 12 months. While ** percent of Gen Z respondents believed they would be traveling more for an event compared to the previous year, less than ** percent of Generation X travelers said the same.

According to a 2025 survey, the most common travel companions of Generation Z travelers in the United Kingdom were family members. Meanwhile, only ***** percent said that their most recent holiday was experienced solo.

According to a survey conducted in Indonesia in September 2023, ** percent of Generation Z respondents stated that Java was their most preferred destination for domestic travel. Bali and Nusa Tenggara followed, with a respondent share of ** percent.

An April 2022 global survey explored the intention of Gen Z individuals to take an international vacation in the next 12 months. While ** percent of surveyed Germans and ** percent of Danish respondents intended to make an international holiday, just ***** percent in Japan planned to do so.

According to a survey conducted in Indonesia in **************, ** percent of Generation Z respondents searched for travel inspirations on Instagram. It was followed by TikTok, with a respondent share of ** percent.

According to a survey conducted between December 2022 and February 2023, more than **** of the Gen-Z and Millennial respondents in the United States said that they were frequent leisure travelers (took more than ***** trips a year). In contrast, Baby Boomers were the most likely take no leisure trips, with ** percent saying so.

According to a July 2023 study, Millennials reported the highest appreciation for apps that reduce the stress of traveling. Overall, ** percent of respondents from that generation appreciated such travel apps, as did ** percent of surveyed Gen Z travelers.