In 2024, Millennials were the largest generation group in the United States, making up about 21.81 percent of the population. However, Generation Z was not far behind, with Gen Z accounting for around 20.81 percent of the population in that year.
Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.
In 2023, there were about 72.7 million Millennials estimated to be living in the United States, making them the largest generation group in the country. In comparison, there were 69.31 million Gen Z and 65.35 million Gen X estimated to be in the United States in that year.
In the Pakistan, the male population aged between 20 and 24 amounted to about **** percent of the total male population in 2023. In contrast, the male population aged between 20 and 24 in Hong Kong amounted to about *** percent of the total male population in 2023. The female Gen Z population in the Asia-Pacific region took up a smaller share among the female population overall compared to their male counterparts.
The statistic shows the number of people in the U.S. in 2011 and 2030, by generation. By 2030, the Millennial generation will have 78 million people whereas the Boomer generation will only have 56 million people in the United States.
Layer references: Predominant Generations in the United States in 2018-------------------------------------------------------------------------------------------------------------------------------------This layer shows the predominant generations that make up the population of the United States using country to block group geographies. The vintage of the data is 2018. The top 3 predominant generations are Baby Boomers (born 1946-1964), Millennials (born 1981-1998), and Generation Z (born 1999-2016). Of these three, the predominant generation of the United States is Millennials. The popup is configured to show the predominant generation and population counts for each of the six generations. Size represents the total sum of categories (i.e. total population). Web Map: Predominant Generations in the United StatesFor more information, visit the Updated Demographics documentation. For a full list of variables, click the Data tab. Note: This layer will not being continuously updated or maintained.
In 2023, half of Generation Z in the United States were white. In comparison, 48 percent of Gen Alpha were white in that year, making it the first generation that does not have a majority white population in the United States.
Layer references: Predominant Generations in the United States in 2018-------------------------------------------------------------------------------------------------------------------------------------This layer shows the predominant generations that make up the population of the United States using country to block group geographies. The vintage of the data is 2018. The top 3 predominant generations are Baby Boomers (born 1946-1964), Millennials (born 1981-1998), and Generation Z (born 1999-2016). Of these three, the predominant generation of the United States is Millennials. The popup is configured to show the predominant generation and population counts for each of the six generations. Size represents the total sum of categories (i.e. total population). Web Map: Predominant Generations in the United StatesFor more information, visit the Updated Demographics documentation. For a full list of variables, click the Data tab. Note: This layer will not being continuously updated or maintained.
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The global Temporary Tattoo market size was USD 870.47 Million in 2023 and is likely to reach USD 1682.92 Million by 2032, expanding at a CAGR of 7.6% during 2024–2032. The market growth is attributed to the increasing acceptance of tattoos within the society, growing fashion-forward young population, and a surge in creativity through diversified designs, are some pivotal factors fueling the market.
Temporary tattoos have emerged as popular fashion accessories, primarily favored for the flexibility and ephemeral nature they offer allows consumers to experiment with different designs and placements without the commitment and permanency of traditional tattoos. The market features a variety of product types, including decal, airbrush, henna, and glitter tattoos, earning notable uptake among different consumer age-groups, particularly among millennials and Generation Z.
The COVID-19 pandemic had a mixed impact on the temporary tattoo market. The demand for temporary tattoos declined due to the closure of social and entertainment events. The market also faced disruption in its supply chain due to lockdowns and restrictions imposed globally. This impacted the availability and cost of raw materials, thereby affecting the production and pricing of the final products.
Conversely, restrictions associated with visiting tattoo parlors due to the pandemic, fueled the demand for temporary tattoos. Furthermore, retail shops closed du
This statistic shows the results of a survey detailing the share of millennials among the German population in 2021, broken down by the number of persons living in households. That year, **** percent of millennials belonged to a one-person household, while **** percent comprised a two-person household.
In 2024, Generation Z represented 24.6 percent of the global population, making them the largest generation group in the world, according to the source. In 2030, Millennials were forecast to represent 21.6 percent of the population worldwide.
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The global weight loss and diet management products and services market size was USD 297.48 Billion in 2023 and is likely to reach USD 596.15 Billion by 2032, expanding at a CAGR of 8.03 % during 2024–2032. The market growth is attributed to the growing prevalence of obesity worldwide and the increasing inclination towards fitness and protein diets among millennials and Gen Z.
Growing inclination towards fitness and protein diet among millennials and Gen Z is expected to boost the market. Millennials and Gen Z are more health-conscious as compared to previous generations. They are aware of the benefits of maintaining a healthy weight and the role of diet in achieving this, leading to increased demand for weight loss and diet management products and services. Therefore, the rising inclination towards fitness and protein diet among millennials and Gen Z along with their increasing population is propelling the market. For instance,
Weight loss and diet management products and services are rapidly becoming popular worldwide as they help individuals achieve a healthier weight, which reduces the risk of various health conditions such as heart disease, diabetes, and certain types of cancer. Additionally, weight loss and a balanced diet boost mood and reduce symptoms of depression and anxiety, which increases its adoption among individuals.
Artificial Intelligence (AI) is revolutionizing the market for diet management and weight loss solutions. AI-powered applications and devices are providing personalized diet plans and fitness routines based on individual health data, lifestyle, and preferences. These smart solutions analyze a user's eating habits, physical activities, and body metrics to provide tailore
This statistic shows the change in Millennial incoming population in selected cities in the United States between 2010 and 2015. Richmond, Virginia saw the second highest change in Millennial residents in the measured period, with a 14.9 percent increase.
Ornamental Fish Market Size 2024-2028
The ornamental fish market size is estimated to grow by USD 4.5 billion at a CAGR of 8.33% between 2023 and 2028. Ornamental fish-keeping has gained significant popularity as a hobby due to the tranquility and aesthetic value it brings to homes and public spaces. The availability of a diverse range of ornamental fish varieties, each with unique colors, patterns, and behaviors, adds to the hobby's allure. These fish species not only serve as decorative elements but also hold cultural significance in various communities around the world. For instance, in Chinese culture, Koi fish symbolize prosperity and good fortune, while Angelfish are revered in South America for their association with ancient mythology. As a result, ornamental fish-keeping not only offers an enjoyable pastime but also fosters an appreciation for aquatic biodiversity and cultural traditions.
What will be the Size of the Market During the Forecast Period?
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Market Dynamic and Customer Landscape
Ornamental fish market is a thriving industry that caters to the growing demand for decorative aquatic species as pets. With the increasing popularity among Millennials and Gen-Z population, the market is witnessing significant growth. Ornamental fish come in various species such as Tetras, Guppies, Mollies, Betta, and many more. These fish are not just pets but also offer psychological advantages, acting as stress reducers and providing home comfort. Aquarium types range from simple tanks to high-tech, automated systems, making them suitable for different interior decors and luxury lifestyles. Decorative aquarium fish like Siamese Fighting Fish, Guppy, Cory Catfish, and Zebra Danio are popular choices. Temperate and marine species like Triggerfish and Groupers are also gaining popularity among hobbyists. Cross breeding has led to the creation of unique and beautiful fish varieties. Pet webcams allow fish owners to monitor their pets from anywhere, adding to the convenience and enjoyment. Ornamental fish are not just pets but also serve as aesthetics, adding charm to homes and offices. The market is expected to continue its growth trajectory due to the increasing demand for these beautiful creatures. Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Key Market Driver
The increasing interest in keeping ornamental fish is notably driving market growth. Ornamental fish have gained significant popularity among various demographics, particularly Millennials and Gen-Z population. These vibrant aquatic creatures offer numerous benefits, extending from psychological advantages to home comfort and stress reduction. Alzheimer's patients, for instance, have shown improvement in memory and cognitive function through interaction with pet webcams featuring Tetras, Guppies, Mollies, Betta, Goldfish, and other ornamental species. Reef aquariums and fish-only aquariums have become a luxury lifestyle choice for many, with high-quality aquarium equipment and eco-friendly practices increasingly accessible through online retailers and e-commerce platforms. Exotic aqua species, such as tropical freshwater Tetras, Guppies, and Mollies, add aesthetic value to interior decors, particularly in high-rise apartments. Cross breeding and sustainable aquaculture practices have led to the emergence of exotic ornamental fish species, catering to the growing hobbyist community. The ease of care and low-maintenance nature of these pets make them an ideal choice for those seeking companionship and stress relief without the commitment of traditional pets. Aquarium enthusiasts appreciate the diverse range of colours and the calming influence of their aquatic companions. Responsible breeding and certification programs ensure the ethical sourcing and sustainable practices of ornamental fish, making them a desirable and responsible pet ownership option. Overall, ornamental fish provide a unique blend of aesthetics, home comfort, and psychological benefits, making them a worthwhile investment for individuals seeking to enhance their living spaces and improve their wellbeing. Thus, such factors are driving the growth of the market during the forecast period.
Significant Market Trends
The growing trend of aqua-scaping is the key trend in the market. Ornamental fish have gained significant popularity among various demographics, particularly Millennials and Gen-Z population. The use of pet webcams allows Alzheimer's patients to engage with their aquatic pets, providing psychological advantages such as stress reduction and home comfort. Tetras, Guppies, Mollies, Betta, Goldfish, and various marine ornamental fish are popular choices for both fish-only aquariums and re
As of 2023, the estimated population of Gen Z in the United Kingdom was 13.2 million, ranging from eleven to 26-year's old. The most-common single year of age for Gen Z in this year was 26, at 887,804, while there were 788,039 that were aged 17, the least common year of age.
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BASE YEAR | 2024 |
HISTORICAL DATA | 2019 - 2024 |
REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
MARKET SIZE 2023 | 11.94(USD Billion) |
MARKET SIZE 2024 | 12.65(USD Billion) |
MARKET SIZE 2032 | 20.0(USD Billion) |
SEGMENTS COVERED | Values System, Communication Preferences, Shopping Behavior, Work Ethic, Regional |
COUNTRIES COVERED | North America, Europe, APAC, South America, MEA |
KEY MARKET DYNAMICS | Digital native upbringing, Social justice advocacy, Environmentally conscious behavior, Diverse identity acceptance, Mental health awareness |
MARKET FORECAST UNITS | USD Billion |
KEY COMPANIES PROFILED | Amazon, Reddit, Salesforce, Google, Snap Inc, Facebook, TikTok, Apple, Twitter, Spotify, Netflix, YouTube, Pinterest, Shopify, Adobe |
MARKET FORECAST PERIOD | 2025 - 2032 |
KEY MARKET OPPORTUNITIES | Sustainable product demand, Digital engagement innovations, Mental health solutions, Inclusive marketing strategies, Remote work flexibility |
COMPOUND ANNUAL GROWTH RATE (CAGR) | 5.89% (2025 - 2032) |
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As per Cognitive Market Research's latest published report, The U.S. Stuffed Animal and Plush Toys market size will be $4,341.31 Million by 2028. The U.S. Stuffed Animal and Plush Toys Industry's Compound Annual Growth Rate will be 6.64% from 2023 to 2030. Factors Affecting the Stuffed Animal and Plush Toys Market
Increasing number of millennials population
Stuffed animals is not only meant for children but also attract adult population. It is said that the stuffed animals can help adults to live healthier and happier lives as it ease anxiety. The millennials goes through several mental and emotional stress associated with job, relationship and peer-pressure among others. In such cases, stuffed animal toy can prove to be more than just a toy. It has been seen that people are more nostalgically and sentimentally gets attached with toys irrespective of their age. According to a 2017 study, 40% of adults in America still sleep with a stuffed animal at their side every night.
Moreover, it has been estimated that 16.2 million adults in the United States, or 6.7 percent of American adults, have had at least one major depressive episode in a given year. Many adults with depression disorder uses stuffed animals as a form of comfort for their anxiety or depression. They find it helpful to feel better.
Data shows that millennials were estimated as the largest population group in U.S. which accounts for around 22%. U.S. has also notice the rise in Generation Z population which makes up around 20 % of the U.S. population.
The data shows that the millennial, Gen Z, and younger generations comprised of around 50.7% of the nation’s population in 2019. As a significant rise in the millennial, Gen Z, and younger generations population has witnessed. Rising popularity of stuffed animals and plush toys among these population is driving the market growth.
The increasing prevalence of e-commerce platforms in developing economies is driving the growth of the market.
It has been seen that stuffed animals and plush toys make the ideal gift for people of all ages. Not only are they soft and cuddly, but they can provide comfort when someone is lonely or sad. They are the perfect way to brighten someone's day, which is why people in U.S. prefer to gift stuffed animals and plush toys to their loved ones.
The increasing craze of amusement park, zoo, aquarium, theme park has been noticed in U.S. It is considered that nearly 160 million people visited the top 20 North American theme parks and amusement parks in 2019. There are around 5,814 amusement and theme parks in United States. Zoos and aquariums have recorded around 183 million visitors annually in the U.S. in 2018 which is expected to increase in future.
The loosened COVID-related constraints has flourished the amusement park. NBC Universal has reported that its theme park business returned to profitability in the most recent quarter.People are more likely to purchase some of the other souvenir to remember their trip. Stuff animal and plush toys are centre of attraction for visitors irrespective of their age. It also symbolized the love and affection and hence become first choice for majority of population.
The incorporation of famous characters such as cartoons, Mickey Mouse, Pikachu, or Marvel characters also enhances the interest of children. Thus, all the above mentioned factors drives the growth of stuffed animal and plush toys market in United States.
Market Dynamics of Stuffed Animal and Plush Toys Market
Key Drivers for Stuffed Animal and Plush Toys Market
Growing Demand for Character-Based Merchandise: The market for plush toys with character themes is being driven by popular animated movies, children's television programs, and video games. Sales among kids and collectors are greatly increased by licensing deals with companies like Disney, Marvel, and Pokémon. Growing Knowledge of the Benefits for Child Development: Parents and educators are becoming more aware of the emotional and cognitive benefits of plush toys, particularly for young children. Because they foster empathy, comfort, and imagination in kids, stuffed animals continue to be in high demand in the educational toy market. Expansion of E-commerce and Toy Retail Channels: As online platforms have grown in popularity, plush toys are now more widely available worldwide. Purchases have been boosted by convenie...
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BASE YEAR | 2024 |
HISTORICAL DATA | 2019 - 2024 |
REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
MARKET SIZE 2023 | 582.09(USD Billion) |
MARKET SIZE 2024 | 598.74(USD Billion) |
MARKET SIZE 2032 | 750.0(USD Billion) |
SEGMENTS COVERED | Product Category, Distribution Channel, Customer Demographics, Price Range, Regional |
COUNTRIES COVERED | North America, Europe, APAC, South America, MEA |
KEY MARKET DYNAMICS | E-commerce growth, Health consciousness rise, Natural ingredient demand, Aging population influence, Sustainability trends |
MARKET FORECAST UNITS | USD Billion |
KEY COMPANIES PROFILED | Coty, Unilever, Shiseido, L'Oreal, Mary Kay, PDC Brands, Kao Corporation, Johnson and Johnson, Amway, Avon Products, Henkel, Estée Lauder, Revlon, Procter and Gamble, Asystems |
MARKET FORECAST PERIOD | 2025 - 2032 |
KEY MARKET OPPORTUNITIES | E-commerce expansion, Sustainable product demand, Personalized beauty solutions, Wellness integration in beauty, Rising men’s grooming market |
COMPOUND ANNUAL GROWTH RATE (CAGR) | 2.86% (2025 - 2032) |
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Market Size and Growth: The global E-commerce Buy Now Pay Later (BNPL) market is projected to reach a market size of 674.52 million by 2033, growing at a CAGR of 14.41% from the base year of 2025. This growth is driven by factors such as the increasing millennial and Generation Z population, the popularity of online shopping, and the convenience of spreading out purchases into smaller, interest-free payments. Key Drivers, Trends, and Segments: Key drivers of the E-commerce BNPL market include the rising adoption of digital wallets and mobile payments, the growth of the online fashion and electronics segments, and the increasing demand for flexible payment options. Major trends include the emergence of embedded BNPL solutions, the personalization of BNPL services, and the development of regulations to safeguard consumer interests. Key market segments include payment methods (credit card, debit card, digital wallet), consumer types (millennials, Generation X), and purchase types (fashion, electronics). Key drivers for this market are: Growing consumer adoption rates, Expansion in emerging markets; Integration with mobile payment solutions; Enhanced customer loyalty and retention; Rising demand for flexible payment options.. Potential restraints include: rising consumer demand, increased merchant adoption; regulatory scrutiny; competition among providers; technological advancements.
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Credit Cards Market size was valued at USD 14.31 Billion in 2023 and is projected to reach USD 17.50 Billion by 2030, growing at a CAGR of 4.2% during the forecast period 2024-2030.
Global Credit Cards Market Drivers
The growth and development of the Credit Cards Market can be credited with a few key market drivers. Several of the major market drivers are listed below:
Spending Patterns of Consumers: The credit card market is largely driven by the spending patterns and preferences of consumers. Credit cards are in greater demand as a practical payment option as consumers move more and more toward cashless transactions and online shopping.
Situation of the Economy: A number of economic indicators, including inflation, GDP growth, and employment rates, have an impact on disposable income and consumer confidence, which in turn have an impact on credit card usage. Consumers tend to spend more and sometimes use credit cards when the economy is expanding.
Interest Rates: The cost of borrowing and the allure of credit cards are impacted by fluctuations in interest rates set by central banks. While higher interest rates may cause consumers to cut back on spending and become more concerned about repaying their debt, lower rates may encourage consumers to use credit cards more frequently.
Rewards and Incentives: To draw in new business and keep existing ones, credit card companies provide a range of rewards, cashback plans, travel perks, and incentives. Attractive rewards programs have the power to increase credit card usage and sway customer decisions.
Technological Innovation: New developments in digital banking, contactless payments, and smartphone wallets are transforming the credit card industry. Credit card issuers are investing in technological innovations to improve security and convenience as a result of consumers' increasing adoption of digital payment methods.
Regulatory Environment: Market dynamics are influenced by rules that govern the credit card industry, such as data security standards, interchange fee laws, and consumer protection laws. The pricing strategies, product offerings, and profitability of card issuers can all be impacted by changes in regulations.
Demographic Trends: The adoption and use of credit cards are influenced by demographic factors such as urbanization, population growth, and shifting lifestyles. Younger generations—Gen Z and millennials in particular—are more likely to use mobile banking and digital payments, which is increasing demand for credit cards with cutting-edge features.
In 2024, Millennials were the largest generation group in the United States, making up about 21.81 percent of the population. However, Generation Z was not far behind, with Gen Z accounting for around 20.81 percent of the population in that year.