During the third quarter of 2024, ChatGPT had a download market share of 45 percent in the United States, compared to the 11 percent download share of Google Gemini in the same period. In India, Google Gemini was the preferred generative AI app to download, with a market share of over 50 percent. In Brazil, around four in 10 generative AI apps downloaded were other AI chatbots, such as the lesser known ChatOn and ChatBox.

In 2024, around *** million generative AI smartphones were forecast to be shipped worldwide, which represents ** percent of the total smartphone market. GenAI PCs were forecast to account for ** percent of the total PC market too, expected to record shipments of around **** million units.

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Generative Artificial Intelligence (Gen AI) Market Outlook

The global Generative AI (Gen AI) market is valued at USD 38.06 billion in 2024 and is expanding at a compound annual growth rate (CAGR) of around 35%, reaching an estimated value of $200 billion by 2032.



Key segments contributing to this growth include software, which accounts for approximately 60% of the market share, and the healthcare and finance applications, which are forecasted to see the highest adoption rates. The cloud deployment mode will dominate with over 70% of the market share, reflecting the ongoing trend towards cloud-based solutions. Large enterprises will continue to lead in terms of enterprise size, while the Asia Pacific region is anticipated to exhibit the fastest growth, fuelled by rapid technological advancements and increasing investments in AI infrastructure.

The Generative AI market is set to experience significant growth driven by the continuous advancements in machine learning and deep learning technologies. As these AI models become more capable and efficient, they are being integrated into a broader array of business processes, enhancing productivity and innovation. The growing digital transformation across industries also propels the demand for AI capabilities, particularly in areas like customer experience management, predictive maintenance, and supply chain optimization. Additionally, the reduction in costs associated with AI technologies, due to improvements in cloud computing infrastructures and the democratization of AI tools, makes these technologies accessible to a wider range of businesses, including small and medium-sized enterprises. The global push towards more data-driven decision-making further amplifies the adoption and investment in Generative AI, underpinning its market growth.

Scope of the Generative Artificial Intelligence (Gen AI) Market Report

The market report includes an assessment of the market trends, segments, and regional markets. Overview and dynamics are included in the report.

Generative Ai Media Software is playing a pivotal role in transforming the media landscape by enabling the creation of highly realistic and engaging content. This software leverages advanced algorithms to generate images, videos, and even music, offering new possibilities for content creators and media companies. By automating parts of the creative process, Generative Ai Media Software allows for more efficient production workflows and the ability to personalize content at scale. This has led to a surge in innovative applications, such as virtual influencers and AI-generated characters, which are reshaping how audiences intera

The Generative AI Market is projected to grow from USD 37.85 Billion in 2024 to USD 807.80 Billion by 2032, expanding at a CAGR of 36.6% by 2032

The North America Enterprise Generative AI Market would witness market growth of 37.1% CAGR during the forecast period (2024-2031). The US market dominated the North America Enterprise Generative AI Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving

The expenditure on generative artificial intelligence (AI) in Japan amounted to ***** billion Japanese yen in 2024. It was expected to grow with a compound annual growth rate (CAGR) of **** percent until 2028, resulting in a value of more than *** billion yen by that year. Generative AI within the Japanese AI market Generative AI, which employs machine learning to create content such as texts and images from data, is a significant growth motor of the AI systems market in Japan. Successful applications for tasks such as content creation support, document summaries, and programming have led to the spread of AI assistants in recent years. Further growth is expected as the technology develops from AI assistants and advisors to AI agents, which can perform tasks in a more autonomous manner. This development is underpinned by the ongoing evolution of large language models (LLMs), which are expected to diversify and become more affordable in the coming years. The Japanese data center market Since generative AI depends on large amounts of processed data, the growth of the generative AI market is expected to lead to a higher demand for data centers. Japanese data centers are primarily located in the Kanto and Kansai regions, close to the major urban areas Tokyo and Osaka where many of the user companies can be found. While the requirements of data centers vary depending on their purposes, the proximity to larger cities helps data center operators ensure a low latency. A breakdown of the data center market shows that infrastructure as a service (IaaS) and platform as a service (PaaS) together constitute the largest segment. Other aspects, such as housing, shared use, hosting, and communication lines, make up smaller parts of the market.

Global Generative AI Market size was valued at USD 24.62 Billion in 2023 and is poised to grow from USD 36.06 Billion in 2024 to USD 763.75 Billion by 2032, growing at a CAGR of 46.45% in the forecast period (2025-2032).

According to Cognitive Market Research, the global Artificial Intelligence (AI) market size will be USD 161.2 billion in 2024 and will expand at a compound annual growth rate (CAGR) of 37.90% from 2024 to 2031. Market Dynamics of Artificial Intelligence (AI) Market

Key Drivers for Artificial Intelligence (AI) Market

Increased Use of Self-driving Artificial Intelligence to Increase the Demand Globally: The artificial intelligence industry is expanding as a result of the growing use of autonomous AI. This movement is driven by developments in NPL, ML, and algorithms that make it possible to create complex autonomous AI systems. Because these systems are more accurate and dependable, businesses from a variety of industries are drawn to them. Operations are optimized using autonomous AI, which lowers costs and boosts output. Applications for it can be found in the manufacturing, transportation, healthcare, and financial industries. The use of autonomous AI is further propelled by the automation-driven cost reduction connected with the industry.

Expanding Adoption of AI Across various Industries: AI is being embraced across different industries, from health care to banking and manufacturing, to automate procedures, increase efficiency, and decrease costs., Its increasing adoption illustrates the expansion of AI utilized in numerous departments, as most executives opine automation has the capacity to improve any business decision. It is so flexible and expandable that organizations can deploy AI for various applications, including automation of processes, predictive maintenance, and user servicing, revolutionizing business operations. For Instance, in May 2024, Newgen Software introduced LumYn, the globe's first Gen AI-driven hyper-personalization platform for banks. LumYn boosts client interaction using conversational AI and predictive intelligence to deliver customized product launches while maintaining data security and privacy.

Key Restraints for Artificial Intelligence (AI) Market

Ethical Concerns Regarding AI Use is boosting the market growth: The evolution and uptake of artificial intelligence (AI) technologies in various industries, ethical issues continue to be a strong hindrance on the growth of the market. These include the possibilities of AI misuse through decision making bias in algorithms, invasion of data privacy, overreach of surveillance, and lack of transparency in AI systems. Both organizations and consumers increasingly realize how AI may reinforce social inequalities or produce unintended effects, especially in such sensitive domains as healthcare, law enforcement, hiring, and finance. Governments and regulatory agencies are now enforcing stricter ethical standards and compliance requirements, which can hinder the rollout of AI solutions.

Trends of Artificial Intelligence (AI) Market

Rapid Adoption of Generative AI Across Various Industries: Generative AI technologies—such as large language models (LLMs), image generation tools, and automated content creation systems—are being swiftly embraced across sectors including marketing, software development, customer service, and healthcare. Organizations are leveraging these tools to boost productivity, optimize content workflows, tailor customer experiences, and hasten innovation. With growing investments from both tech giants and startups, generative AI is transitioning from experimental applications to essential business functions, transforming the automation and scaling of tasks.

Growth of AI at the Edge for Immediate Decision Making: AI is progressively being implemented at the edge—on devices such as smartphones, sensors, and industrial machinery—to facilitate real-time analytics and decision-making without dependence on cloud infrastructure. This development is vital for applications in autonomous vehicles, smart manufacturing, healthcare monitoring, and security systems, where latency and data privacy are paramount. Innovations in edge computing hardware and effective AI models (e.g., TinyML) are enabling the integration of robust AI capabilities directly at the data generation source.

Key Opportunity for Artificial Intelligence (AI) Market

AI integarted Supercomputers can be an opportunity: Supercomputing offers strong processing capacity like that of High Performance Computing (HPC). But whereas an HPC server can be utilized to serve multiple appl...

The Europe Enterprise Generative AI Market would witness market growth of 37.2% CAGR during the forecast period (2024-2031). The Germany market dominated the Europe Enterprise Generative AI Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market

The Global Generative Artificial Intelligence (GenAI) in Healthcare Market is expected to witness a growth rate of 36-38% in the next five years. The rapid advancements in AI technology; increasing demand for precision medicine; increasing demand for efficient healthcare solutions; expanding venture funding and other investments in the AI sector; ability of generative AI to […]

Generative AI Market expected to hit USD 283.37 billion by 2034, showing growth at 34.6% CAGR

The Generative AI market is experiencing explosive growth, projected to reach $36.06 billion in 2025 and exhibiting a remarkable Compound Annual Growth Rate (CAGR) of 50.87% from 2025 to 2033. This rapid expansion is fueled by several key drivers. Firstly, the increasing availability and affordability of powerful computing resources, particularly GPUs, are making generative AI models more accessible and easier to train. Secondly, advancements in deep learning techniques, particularly in transformer-based architectures, have significantly improved the quality and capabilities of generative AI systems, leading to wider adoption across various sectors. Thirdly, the rising demand for automation and personalization across industries is driving the integration of generative AI solutions for tasks ranging from content creation and customer service to drug discovery and financial modeling. The BFSI (Banking, Financial Services, and Insurance), healthcare, and IT & telecommunication sectors are currently leading the adoption, but significant growth is anticipated across retail and consumer goods, and government sectors as well. The market is segmented into software and services, reflecting the diverse nature of generative AI offerings, ranging from pre-trained models and APIs to customized solutions and ongoing support. The competitive landscape is dynamic, with major technology players like Google, IBM, Microsoft, and Amazon Web Services leading the charge alongside innovative startups like Cohere and Rephrase.ai. While the market enjoys significant momentum, challenges remain. These include the ethical considerations surrounding biased data and potential misuse, concerns about data privacy and security, and the need for skilled professionals to develop, deploy, and manage these complex systems. Despite these challenges, the long-term outlook for the generative AI market remains exceptionally positive, driven by continuous technological innovation, expanding application areas, and increasing investment from both private and public sectors. The market's trajectory indicates a significant transformation across numerous industries in the coming years, promising increased efficiency, productivity, and novel applications previously unimaginable. Recent developments include: April 2024: Cognizant expanded its collaboration with Microsoft to bring Microsoft’s generative AI capabilities to its employees and a million users across its 2,000 global clients. The professional services business has purchased 25,000 Microsoft 365 Copilot seats for its associates, 500 Sales Copilot seats, and 500 Services Copilot seats to enhance productivity, workflows, and customer experiences. Cognizant will also work to deploy Microsoft 365 Copilot to its customers., February 2024: Stack Overflow and Google Cloud reported a strategic collaboration that will deliver new-gen AI-powered abilities to developers through the Stack Overflow platform, Google Cloud Console, and Gemini for Google Cloud. Through the partnership, Stack Overflow will work with Google Cloud to bring new AI-powered features to its widely adopted developer knowledge platform. Google Cloud will integrate Gemini for Google Cloud with Stack Overflow, enabling it to surface important knowledge base information and coding assistance capabilities to developers.. Key drivers for this market are: Increasing Use of AI-Integrated System across Multiple Industries, Increase in Demand for Customization and Personalization Needs. Potential restraints include: Increasing Use of AI-Integrated System across Multiple Industries, Increase in Demand for Customization and Personalization Needs. Notable trends are: BFSI is Expected to Hold a Significant Share of the Market.

Global Generative AI market size is expected to reach $113.42 billion by 2029 at 34.7%, segmented as by component, software, services

Generative AI Market size is valued at around USD 28.9 billion in 2024 and is estimated to reach around USD 142.7 billion by 2030. Along with a CAGR of 31.2%.

The Global Enterprise Generative AI Market size is expected to reach $27.16 billion by 2031, rising at a market growth of 37.8% CAGR during the forecast period. Generative AI is applied to optimize supply chain operations, such as inventory management, demand forecasting, and logistics. AI-driven m

Generative AI Market reached US$ 45.56 billion in 2024 and is expected to reach US$ 1,022.41 billion by 2032

Global Generative AI Market is poised to witness substantial growth, reaching a value of USD 366.86 Billion by the year 2033, up from USD 25.79 Billion attained in 2024. The market is anticipated to display a Compound Annual Growth Rate (CAGR) of 34.31% between 2025 and 2033.

The Global Generative AI market size to cross USD 366.86 Billion by 2033. [https://edison.valuemarketresearch.com//uploads

Vietnam generative AI market size reached USD 170.8 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,236.4 Million by 2033, exhibiting a growth rate (CAGR) of 23.4% during 2025-2033. Continuous advancements in the information technology (IT) sector, along with the rising of generated data, are primarily driving the market growth.

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on offering type, technology type, and application.

The Generative AI Market size was valued at USD 16.88 billion in 2023 and is projected to reach USD 149.04 billion by 2032, exhibiting a CAGR of 36.5 % during the forecasts period. The generative AI market specifically means the segment of a market that sells products based on the AI technologies for creating content that includes text, images, audio content, and videos. While generative AI models are mainly based on machine learning, especially neural networks, it synthesises new content that is similar to human-generated data. Some of them are as follows- Creation of contents and designs, more specifically in discovery of any drug and through customized marketing strategies. It is applied to areas including, but not limited to entertainment, health care, and finances. Modern developments indicate the emergence of AI-art, AI-music, and AI-writings, the usage of generative AI for automated communication with customers, and the enhancement of AI-ethics and -regulations. Challenges are defined by the constant enhancements in AI algorithms and the rising need for automation and inventiveness in various fields. Recent developments include: In April 2023, Microsoft Corp. collaborated with Epic Systems, an American healthcare software company, to incorporate large language model tools and AI into Epic’s electronic health record software. This partnership aims to use generative AI to help healthcare providers increase productivity while reducing administrative burden , In March 2021, MOSTLY AI Inc. announced its partnership with Erste Group, an Australian bank to provide its AI-based synthetic data solution. Using synthetic data, Erste Group aims to boost its digital banking innovation and enable data-based development .