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Geographic Information System Analytics Market Size 2024-2028

The geographic information system analytics market size is forecast to increase by USD 12 billion at a CAGR of 12.41% between 2023 and 2028.

The GIS Analytics Market analysis is experiencing significant growth, driven by the increasing need for efficient land management and emerging methods in data collection and generation. The defense industry's reliance on geospatial technology for situational awareness and real-time location monitoring is a major factor fueling market expansion. Additionally, the oil and gas industry's adoption of GIS for resource exploration and management is a key trend. Building Information Modeling (BIM) and smart city initiatives are also contributing to market growth, as they require multiple layered maps for effective planning and implementation. The Internet of Things (IoT) and Software as a Service (SaaS) are transforming GIS analytics by enabling real-time data processing and analysis.
Augmented reality is another emerging trend, as it enhances the user experience and provides valuable insights through visual overlays. Overall, heavy investments are required for setting up GIS stations and accessing data sources, making this a promising market for technology innovators and investors alike.

What will be the Size of the GIS Analytics Market during the forecast period?

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The geographic information system analytics market encompasses various industries, including government sectors, agriculture, and infrastructure development. Smart city projects, building information modeling, and infrastructure development are key areas driving market growth. Spatial data plays a crucial role in sectors such as transportation, mining, and oil and gas. Cloud technology is transforming GIS analytics by enabling real-time data access and analysis. Startups are disrupting traditional GIS markets with innovative location-based services and smart city planning solutions. Infrastructure development in sectors like construction and green buildings relies on modern GIS solutions for efficient planning and management. Smart utilities and telematics navigation are also leveraging GIS analytics for improved operational efficiency.
GIS technology is essential for zoning and land use management, enabling data-driven decision-making. Smart public works and urban planning projects utilize mapping and geospatial technology for effective implementation. Surveying is another sector that benefits from advanced GIS solutions. Overall, the GIS analytics market is evolving, with a focus on providing actionable insights to businesses and organizations.

How is this Geographic Information System Analytics Industry segmented?

The geographic information system analytics industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

End-user

  Retail and Real Estate
  Government
  Utilities
  Telecom
  Manufacturing and Automotive
  Agriculture
  Construction
  Mining
  Transportation
  Healthcare
  Defense and Intelligence
  Energy
  Education and Research
  BFSI


Components

  Software
  Services


Deployment Modes

  On-Premises
  Cloud-Based


Applications

  Urban and Regional Planning
  Disaster Management
  Environmental Monitoring Asset Management
  Surveying and Mapping
  Location-Based Services
  Geospatial Business Intelligence
  Natural Resource Management


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    UK


  APAC

    China
    India
    South Korea


  Middle East and Africa

    UAE


  South America

    Brazil


  Rest of World

By End-user Insights

The retail and real estate segment is estimated to witness significant growth during the forecast period.

The GIS analytics market analysis is witnessing significant growth due to the increasing demand for advanced technologies in various industries. In the retail sector, for instance, retailers are utilizing GIS analytics to gain a competitive edge by analyzing customer demographics and buying patterns through real-time location monitoring and multiple layered maps. The retail industry's success relies heavily on these insights for effective marketing strategies. Moreover, the defense industries are integrating GIS analytics into their operations for infrastructure development, permitting, and public safety. Building Information Modeling (BIM) and 4D GIS software are increasingly being adopted for construction project workflows, while urban planning and designing require geospatial data for smart city planning and site selection.

The oil and gas industry is leveraging satellite imaging and IoT devices for land acquisition and mining operations. In the public sector,

The Geographic Information System (GIS) industry is experiencing robust growth, projected to maintain a Compound Annual Growth Rate (CAGR) of 10.80% from 2025 to 2033. This expansion is driven by increasing adoption across diverse sectors, including agriculture, utilities, mining, construction, transportation, and oil and gas. The rising need for precise location-based data for efficient operations, optimized resource management, and informed decision-making fuels this market growth. Advancements in hardware, such as high-resolution sensors and drones, coupled with sophisticated software capabilities like advanced spatial analytics and cloud-based GIS solutions, are key contributors. Furthermore, the proliferation of location-based services (LBS) and the growing adoption of telematics and navigation systems are expanding the applications of GIS technology. While data security concerns and the need for skilled professionals present some challenges, the overall market outlook remains positive. The segmentation of the GIS market reveals a strong demand across various components (hardware and software) and functionalities (mapping, surveying, telematics and navigation, and location-based services). North America currently holds a significant market share due to early adoption and technological advancements, but regions like Asia are exhibiting rapid growth fueled by infrastructure development and increasing digitalization. Leading companies like Bentley Systems, Esri, Trimble, and Hexagon AB are at the forefront of innovation, continuously developing and implementing advanced GIS solutions to meet the evolving needs of different industries. The forecast for the next decade points to further market consolidation, with leading players investing heavily in research and development to enhance their product offerings and expand their market reach. The continued integration of GIS with other technologies such as AI and IoT will further drive market expansion and create new opportunities for growth. Comprehensive Coverage GIS Industry Report (2019-2033) This in-depth report provides a comprehensive analysis of the Geographic Information System (GIS) industry, projecting robust growth from $XXX million in 2025 to $YYY million by 2033. The study covers the historical period (2019-2024), base year (2025), and forecast period (2025-2033), offering invaluable insights for businesses, investors, and policymakers. Keywords: GIS market, GIS software, GIS hardware, GIS solutions, geospatial technology, location intelligence, mapping software, surveying equipment, spatial analysis, geospatial analytics. Recent developments include: November 2022 : The new Geodata Portal and broadband maps for the state will be accessible starting on November 18, 2022, according to a statement from the Connecticut Office of Policy and Management (OPM). This announcement was made on GIS Day 2022, which encourages people to learn about geography and the practical uses of GIS that can improve society., November 2022 : The lt. governor of the Indian state, Jammu and Kashmir, launched a GIS-based system in the region. It highlights the significance of GIS technology in addressing new challenges and exploring new opportunities and its real-world applications, accelerating growth in business, government, and society.. Key drivers for this market are: Growing role of GIS in smart cities ecosystem, Integration of location-based mapping systems with business intelligence systems. Potential restraints include: Integration issues with traditional systems, Data quality and accuracy issues. Notable trends are: The Rising Smart Cities Development and Urban Planning to Drive the Market Growth.

This presentation describes how data systems, in conjunction with GIS formatting, has provided a dynamic analytical methodology that allows business students to prepare advanced competitive and target market analysis, thereby contributing to the identification of new business opportunities.

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The cloud gis market size will grow up to $ 690.39 mn at a CAGR of 14% during 2021-2025.

This cloud gis market analysis report entails exhaustive statistical qualitative and quantitative data on End-user (Government, Public safety, Transportation, Business, and Others) and Geography (North America, APAC, Europe, MEA, and South America) and their contribution to the target market. View our sample report to gather market insights on the segmentations. Furthermore, with the latest key findings on the post COVID-19 impact on the market, available in this report, you can create successful business strategies to generate new sales opportunities.

What will the Cloud GIS Market Size be in 2021?

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Cloud GIS Market: Key Drivers and Trends

According to our research output, there has been a neutral impact on the market growth post COVID-19 era. Key drivers such as the rising popularity of cloud gis due to ease in data accessibility are notably supporting the cloud gis market growth. On the other hand, factors such as threat of security have been identified as market challenges that limit the growth of market vendors. This report offers detailed insights on the challenges to stay prepared for the obstacles in the future, which will help companies analyze and develop growth strategies.

This post-pandemic cloud gis market report has assessed the shift in consumer behavior and identified trends and drivers that will help market players outmaneuver challenges. Technology innovations, implementation, and improvisation scope identified in the cloud gis market trends is essential for building new business opportunities across segmentations and geographies.

Who are the Major Cloud GIS Market Vendors?

The cloud gis market forecast report provides insights on complete key vendor profiles and their business strategies to reimage themselves. The profiles covered in the report are as follows:

AmigoCloud Inc. Blue Marble Geographics Caliper Corp. Computer Aided Development Corp. Ltd. Environmental Systems Research Institute Inc. GIS Cloud Ltd. HERE Global BV Hexagon AB Mapbox Inc. Pitney Bowes Inc.

The cloud gis market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market. Click here to uncover other successful business strategies deployed by the vendors.

Furthermore, our research experts have outlined the magnitude of the economic impact on each segment and recovery expectations post pandemic. To recover from post COVID-19 impact, market vendors should create strategies to grab business opportunities from the fast-growing segments, while refining their scope of growth in the slow-growing ones.

For insights on complete key vendor profiles, download a free sample of the cloud gis market forecast report. The profiles include information on the production, sustainability, and prospects of the leading companies. The report's vendor landscape section also provides industry risk assessment in terms of labor cost, raw material price fluctuation, and other parameters, which is crucial for effective business planning.

Which are the Key Regions for Cloud GIS Market?

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The cloud gis market size, share, & trends analysis report offers an up-to-date study of the geographical composition of the market. 40% of the market’s growth will originate from North America during the forecast period. US, China, Japan, Germany, and Canada are the key markets for cloud gis market in North America.

North America has been recording significant growth rate and is expected to offer several growth opportunities to market vendors during the forecast period. Easy distribution of data has been identified as one of the chief factors that will drive the cloud gis market growth in North America over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating End-user Segments in the Cloud GIS Market?

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The cloud gis market share growth by the _ segment has been significant. The cloud gis market report provides comprehensive understanding of the subsegments of the target market to identify niche customer groups and demographic requirements. Furthermore, the report provides insights on the impact of COVID-19 on market segments, which can be used to deduce transformation patterns in consumer behavior in the coming years and improvise business plans.

This report provides an accurate prediction of the contribution of all the segments to the growth of the cloud gis market size

The global Business Mapping Software market is experiencing robust growth, driven by the increasing need for data visualization and spatial analysis across diverse sectors. The market, estimated at $15 billion in 2025, is projected to achieve a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033, reaching approximately $45 billion by 2033. This expansion is fueled by several key factors. The escalating adoption of cloud-based solutions offers scalability and cost-effectiveness, attracting businesses of all sizes. Furthermore, the growing demand for location intelligence in industries such as healthcare (optimizing resource allocation), automotive (supply chain management), and finance (risk assessment) significantly contributes to market growth. The integration of advanced analytics and AI capabilities within business mapping software further enhances its value proposition, enabling better decision-making and strategic planning. While data security concerns and the complexity of implementing such solutions pose some restraints, the overall market outlook remains positive, particularly with the rising adoption of GIS (Geographic Information System) technologies and the increasing availability of high-quality geospatial data. The market segmentation reveals significant opportunities across various applications and deployment types. The healthcare sector is anticipated to be a major driver, followed closely by automotive and financial services. Cloud-based solutions are experiencing faster growth compared to on-premise deployments due to their flexibility and accessibility. Geographically, North America currently holds a substantial market share, benefiting from technological advancements and early adoption. However, the Asia-Pacific region is expected to witness rapid growth in the coming years, fueled by increasing digitalization and infrastructure development in countries like China and India. Key players in the market, including Caliper, Microsoft, IBM, and others, are actively engaged in innovation and strategic partnerships to consolidate their market positions and capitalize on emerging opportunities. This competitive landscape is further characterized by the emergence of specialized solutions catering to niche industry needs.

Location Intelligence and Location Analytics Market Outlook

The global market size for Location Intelligence (LI) and Location Analytics is projected to grow from $XX billion in 2023 to $XX billion by 2032, exhibiting a CAGR of XX%. This remarkable growth is driven by the increasing adoption of geospatial data in business operations and the rising demand for location-based services in various industries.

One of the primary growth factors for the Location Intelligence and Location Analytics market is the proliferation of Internet of Things (IoT) devices. These devices generate vast amounts of location-based data that can be analyzed to provide valuable insights. Companies are increasingly recognizing the importance of leveraging this data to enhance operational efficiency, improve customer experience, and drive strategic decision-making. The integration of artificial intelligence (AI) and machine learning (ML) with Location Analytics further enhances the ability to process and analyze large datasets, providing more accurate and actionable insights.

Another significant driver is the growing need for real-time location-based services. In sectors such as retail, transportation, and logistics, real-time location analytics enable businesses to track assets, monitor workforce movements, and manage facilities more effectively. This real-time data helps in optimizing routes, reducing fuel consumption, and improving overall productivity. Additionally, the COVID-19 pandemic has accelerated the adoption of location-based services for contact tracing, social distancing monitoring, and ensuring workplace safety, further propelling market growth.

Advancements in geographic information systems (GIS) and the increasing availability of high-resolution satellite imagery are also contributing to market expansion. Modern GIS platforms offer sophisticated tools for spatial analysis, mapping, and visualization, enabling organizations to derive meaningful insights from complex geospatial data. The integration of location analytics with business intelligence (BI) tools allows for comprehensive analysis and visualization of data, leading to better strategic planning and decision-making.

Regionally, North America is expected to hold the largest market share, driven by the presence of major technology companies and early adoption of advanced technologies. The Asia Pacific region is anticipated to witness the highest growth rate, fueled by rapid urbanization, increasing investments in smart city projects, and the expanding e-commerce sector. Europe, Latin America, and the Middle East & Africa are also expected to contribute significantly to the market growth, with various industries adopting location-based services to enhance operational efficiency and customer engagement.

Component Analysis

The Location Intelligence and Location Analytics market is segmented into two main components: Software and Services. The Software segment dominates the market, driven by the increasing demand for sophisticated analytics tools that can process and visualize geospatial data. Advanced software solutions offer capabilities such as spatial analysis, mapping, and real-time data processing, enabling businesses to gain deeper insights into their operations and customer behavior. The integration of AI and ML with location analytics software further enhances its analytical capabilities, making it a crucial component for businesses seeking to leverage geospatial data.

Within the Software segment, geographic information systems (GIS) and business intelligence (BI) tools play a pivotal role. GIS platforms provide extensive functionalities for spatial data analysis, mapping, and visualization, allowing organizations to derive actionable insights from complex datasets. The integration of BI tools with location analytics enables businesses to perform comprehensive analyses and generate interactive dashboards, facilitating informed decision-making. The increasing adoption of cloud-based software solutions is also driving market growth, offering scalability, flexibility, and cost-effectiveness to businesses of all sizes.

The Services segment encompasses various professional and managed services that support the deployment and utilization of location analytics solutions. Consulting services assist organizations in identifying their specific needs and developing customized solutions, while implementation services ensure seamless integration of location analytics tools with existing systems. Managed services provide ongoing support, maintenance, and optimization of location analy

Xverum’s Point of Interest (POI) Data is a comprehensive dataset containing 230M+ verified locations across 5000 business categories. Our dataset delivers structured geographic data, business attributes, location intelligence, and mapping insights, making it an essential tool for GIS applications, market research, urban planning, and competitive analysis.

With regular updates and continuous POI discovery, Xverum ensures accurate, up-to-date information on businesses, landmarks, retail stores, and more. Delivered in bulk to S3 Bucket and cloud storage, our dataset integrates seamlessly into mapping, geographic information systems, and analytics platforms.

🔥 Key Features:

Extensive POI Coverage: ✅ 230M+ Points of Interest worldwide, covering 5000 business categories. ✅ Includes retail stores, restaurants, corporate offices, landmarks, and service providers.

Geographic & Location Intelligence Data: ✅ Latitude & longitude coordinates for mapping and navigation applications. ✅ Geographic classification, including country, state, city, and postal code. ✅ Business status tracking – Open, temporarily closed, or permanently closed.

Continuous Discovery & Regular Updates: ✅ New POIs continuously added through discovery processes. ✅ Regular updates ensure data accuracy, reflecting new openings and closures.

Rich Business Insights: ✅ Detailed business attributes, including company name, category, and subcategories. ✅ Contact details, including phone number and website (if available). ✅ Consumer review insights, including rating distribution and total number of reviews (additional feature). ✅ Operating hours where available.

Ideal for Mapping & Location Analytics: ✅ Supports geospatial analysis & GIS applications. ✅ Enhances mapping & navigation solutions with structured POI data. ✅ Provides location intelligence for site selection & business expansion strategies.

Bulk Data Delivery (NO API): ✅ Delivered in bulk via S3 Bucket or cloud storage. ✅ Available in structured format (.json) for seamless integration.

🏆Primary Use Cases:

Mapping & Geographic Analysis: 🔹 Power GIS platforms & navigation systems with precise POI data. 🔹 Enhance digital maps with accurate business locations & categories.

Retail Expansion & Market Research: 🔹 Identify key business locations & competitors for market analysis. 🔹 Assess brand presence across different industries & geographies.

Business Intelligence & Competitive Analysis: 🔹 Benchmark competitor locations & regional business density. 🔹 Analyze market trends through POI growth & closure tracking.

Smart City & Urban Planning: 🔹 Support public infrastructure projects with accurate POI data. 🔹 Improve accessibility & zoning decisions for government & businesses.

💡 Why Choose Xverum’s POI Data?

• 230M+ Verified POI Records – One of the largest & most detailed location datasets available.
• Global Coverage – POI data from 249+ countries, covering all major business sectors.
• Regular Updates – Ensuring accurate tracking of business openings & closures.
• Comprehensive Geographic & Business Data – Coordinates, addresses, categories, and more.
• Bulk Dataset Delivery – S3 Bucket & cloud storage delivery for full dataset access.
• 100% Compliant – Ethically sourced, privacy-compliant data.

Access Xverum’s 230M+ POI dataset for mapping, geographic analysis, and location intelligence. Request a free sample or contact us to customize your dataset today!

The global GIS mapping tools market is experiencing robust growth, driven by increasing demand across diverse sectors. The market, estimated at $15 billion in 2025, is projected to witness a Compound Annual Growth Rate (CAGR) of 10% from 2025 to 2033, reaching approximately $39 billion by 2033. This expansion is fueled by several key factors. Firstly, the rising adoption of cloud-based GIS solutions offers enhanced accessibility, scalability, and cost-effectiveness, particularly appealing to smaller organizations. Secondly, the burgeoning need for precise spatial data analysis in various applications, including urban planning, geological exploration, and water resource management, significantly contributes to market growth. Thirdly, advancements in technologies such as AI and machine learning are integrating into GIS tools, leading to more sophisticated analytical capabilities and improved decision-making. Finally, the increasing availability of high-resolution satellite imagery and other geospatial data further fuels market expansion. However, market growth is not without challenges. High initial investment costs associated with implementing and maintaining sophisticated GIS systems can pose a barrier to entry for smaller businesses. Furthermore, the complexity of GIS software and the need for specialized skills to operate and interpret data effectively can limit widespread adoption. Despite these restraints, the market’s overall trajectory remains positive, with the cloud-based segment projected to maintain a dominant market share due to its inherent advantages. Growth will be geographically diverse, with North America and Europe continuing to be significant markets, while Asia-Pacific is expected to experience the fastest growth due to rapid urbanization and infrastructure development. The continued development of user-friendly interfaces and increased integration with other business intelligence tools will further accelerate market expansion in the coming years.

Geographic Information System (GIS) Market Outlook

The Geographic Information System (GIS) market is witnessing robust growth with its global market size projected to reach USD 25.7 billion by 2032, up from USD 8.7 billion in 2023, at a compound annual growth rate (CAGR) of 12.4% during the forecast period. This growth is primarily driven by the increasing integration of GIS technology across various industries to improve spatial data visualization, enhance decision-making, and optimize operations. The benefits offered by GIS in terms of accuracy, efficiency, and cost-effectiveness are convincing more sectors to adopt these systems, thereby expanding the market size significantly.

A major growth factor contributing to the GIS market expansion is the escalating demand for location-based services. As businesses across different sectors recognize the importance of spatial data analytics in driving strategic decisions, the reliance on GIS applications is becoming increasingly pronounced. The rise in IoT devices, coupled with the enhanced capabilities of AI and machine learning, has further fueled the demand for GIS solutions. These technologies enable the processing and analysis of large volumes of spatial data, thereby providing valuable insights that businesses can leverage for competitive advantage. In addition, government initiatives promoting the adoption of digital infrastructure and smart city projects are playing a crucial role in the growth of the GIS market.

The advancement in satellite imaging and remote sensing technologies is another key driver of the GIS market growth. With enhanced satellite capabilities, the precision and quality of geospatial data have significantly improved, making GIS applications more reliable and effective. The availability of high-resolution satellite imagery has opened new avenues in various sectors including agriculture, urban planning, and disaster management. Moreover, the decreasing costs of satellite data acquisition and the proliferation of drone technology are making GIS more accessible to small and medium enterprises, further expanding the market potential.

The advent of 3D Geospatial Technologies is revolutionizing the way industries utilize GIS data. By providing a three-dimensional perspective, these technologies enhance spatial analysis and visualization, offering more detailed and accurate representations of geographical areas. This advancement is particularly beneficial in urban planning, where 3D models can simulate cityscapes and infrastructure, allowing planners to visualize potential developments and assess their impact on the environment. Moreover, 3D geospatial data is proving invaluable in sectors such as construction and real estate, where it aids in site analysis and project planning. As these technologies continue to evolve, they are expected to play a pivotal role in the future of GIS, expanding its applications and driving further market growth.

Furthermore, the increasing application of GIS in environmental monitoring and management is bolstering market growth. With growing concerns over climate change and environmental degradation, GIS is being extensively used for resource management, biodiversity conservation, and natural disaster risk management. This trend is expected to continue as more organizations and governments prioritize sustainability, thereby driving the demand for advanced GIS solutions. The integration of GIS with other technologies such as big data analytics, and cloud computing is also expected to enhance its capabilities, making it an indispensable tool for environmental management.

Regionally, North America is currently leading the GIS market, driven by the widespread adoption of advanced technologies and the presence of major GIS vendors. The regionÂ’s focus on infrastructure development and smart city projects is further propelling the market growth. Europe is also witnessing significant growth owing to the increasing adoption of GIS in various industries such as agriculture and transportation. The Asia Pacific region is anticipated to exhibit the highest CAGR during the forecast period, attributed to rapid urbanization, government initiatives for digital transformation, and increasing investments in infrastructure development. In contrast, the markets in Latin America and the Middle East & Africa are growing steadily as these regions continue to explore and adopt GIS technologies.

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Location Analytics Market Outlook

The global location analytics market size was valued at approximately USD 18.2 billion in 2023 and is projected to reach around USD 65.4 billion by 2032, growing at a robust CAGR of 15.2% during the forecast period from 2024 to 2032. This impressive growth can be attributed to the escalating demand for spatial data and analytical solutions across various industries, aiming to enhance decision-making processes and optimize business operations.

One of the primary growth factors driving the location analytics market is the increasing use of smartphones and the proliferation of Internet of Things (IoT) devices. These advancements have led to an explosion of location-based data, offering businesses the capability to analyze real-time information and make informed decisions. Moreover, the integration of location analytics with Geographic Information System (GIS) technologies has further enhanced the scope of applications, making it indispensable for sectors such as retail, transportation, and healthcare.

Another significant growth driver is the rising need for businesses to gain a competitive edge through location-based insights. Companies are leveraging location analytics to understand customer behaviors, optimize supply chains, and enhance marketing strategies. For instance, retail businesses are increasingly using location analytics to determine ideal store locations, manage inventory efficiently, and provide personalized customer experiences. Similarly, in the transportation and logistics sector, location analytics is crucial for route optimization, fleet management, and reducing operational costs.

The emergence of advanced technologies such as artificial intelligence (AI) and machine learning (ML) is also catalyzing the growth of the location analytics market. By incorporating AI and ML algorithms, location analytics solutions can offer predictive insights and trend analyses, enabling businesses to anticipate market changes and act proactively. This technological advancement is particularly beneficial for risk management and emergency response applications, where timely and accurate data is critical.

In this context, Points-of-Interest (POI) Data Solutions have emerged as a crucial component in the location analytics ecosystem. POI data provides detailed information about specific locations, such as businesses, landmarks, and other significant places, which can be leveraged by companies to enhance their spatial analysis capabilities. By integrating POI data, businesses can gain deeper insights into consumer behavior, optimize location-based services, and improve decision-making processes. This data is particularly valuable for sectors like retail and hospitality, where understanding the proximity and accessibility of various points of interest can significantly impact customer engagement and operational efficiency. As the demand for precise and comprehensive location data continues to grow, POI Data Solutions are set to play a pivotal role in advancing the capabilities of location analytics platforms.

Regionally, North America is expected to dominate the location analytics market due to the early adoption of advanced technologies and the presence of major market players in the region. Additionally, the Asia Pacific region is anticipated to witness significant growth, driven by the rapid urbanization, increasing smartphone penetration, and government initiatives promoting smart city projects. Europe is also poised for substantial growth, supported by stringent data regulations and the growing demand for spatial data analytics in various industries.

Component Analysis

The location analytics market can be segmented by component into software and services. The software segment includes tools and platforms that facilitate spatial data analysis, while the services segment encompasses consulting, integration, and maintenance services. The software segment is expected to hold a significant market share due to the increasing adoption of location analytics software solutions by enterprises to gain actionable insights from spatial data. These software solutions are designed to integrate seamlessly with existing business systems, providing users with real-time data analysis and visualization capabilities.

Location analytics software is further categorized into desktop, mobile, and web-based platforms. Desktop solutions are traditionally used for comprehensive geospati

The global GIS mapping tools market is experiencing robust growth, driven by increasing demand across diverse sectors. The market's expansion is fueled by several key factors: the rising adoption of cloud-based GIS solutions offering enhanced accessibility and scalability, the escalating need for precise spatial data analysis in urban planning and resource management, and the expanding application of GIS in geological exploration for efficient resource discovery and extraction. Furthermore, advancements in location-based services (LBS) and the integration of GIS with other technologies such as IoT and AI are creating new opportunities and driving market expansion. While the market size in 2025 is estimated at $15 billion (a reasonable assumption considering similar market sizes for related technologies), the Compound Annual Growth Rate (CAGR) is projected to remain strong, likely exceeding 8% through 2033. This sustained growth indicates a highly promising market outlook for vendors and investors. However, market growth is not without challenges. High initial investment costs for sophisticated GIS software and the requirement for skilled personnel to operate and maintain these systems can pose barriers to entry, particularly for smaller organizations. Additionally, data security concerns and the need for robust data management strategies are critical factors impacting market adoption. Despite these constraints, the continued integration of GIS tools into various business processes and the growing availability of user-friendly, affordable solutions are expected to mitigate these challenges and propel the market towards sustained and significant growth in the coming years. Segmentation reveals a strong preference for cloud-based solutions due to their flexibility and cost-effectiveness, with the geological exploration and urban planning applications exhibiting the highest growth rates. Key players such as Esri, Autodesk, and Hexagon are strategically positioned to capitalize on these trends.

The Location Intelligence (LI) and Business Intelligence (BI) market is experiencing robust growth, driven by the increasing adoption of location-based services across diverse industries. The convergence of LI and BI allows businesses to leverage location data for deeper insights into customer behavior, operational efficiency, and strategic decision-making. Factors such as the proliferation of mobile devices, the rise of big data analytics, and the growing need for real-time insights are fueling market expansion. A projected CAGR (let's assume a conservative 15% based on industry trends) indicates significant market expansion over the forecast period (2025-2033). Key players like Google, IBM, and Microsoft are heavily invested in developing advanced LI and BI solutions, fostering innovation and competition. The market is segmented by deployment type (cloud, on-premise), industry (retail, healthcare, finance), and functionality (analytics, visualization, mapping). While data security and privacy concerns present challenges, the overall market outlook remains positive, with substantial opportunities for growth in emerging markets and within specific industry verticals. Companies are increasingly relying on LI and BI to optimize supply chains, target marketing campaigns effectively, and gain a competitive edge. The market's growth is primarily driven by the increasing need for real-time location-based insights for improved operational efficiency and better decision-making. Industries such as retail, logistics, and transportation are adopting LI and BI to enhance customer experience, optimize routing, and streamline operations. Furthermore, the advancement in data analytics techniques and the availability of affordable cloud-based solutions are further contributing to market growth. Despite the positive outlook, challenges remain, such as the need for skilled professionals to manage and analyze large datasets and the potential for data breaches. However, the ongoing development of sophisticated data security measures and user-friendly analytical tools is helping mitigate these challenges. The continuous evolution of data analytics technologies promises further expansion of the market, creating opportunities for both established and emerging players.

The global Spatial Intelligence Software market is experiencing robust growth, driven by the increasing adoption of location analytics across various industries. This market, estimated at $15 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033, reaching an impressive $45 billion by 2033. This significant expansion is fueled by several key factors. Firstly, the rising availability of geospatial data and advanced analytical tools empowers businesses to derive actionable insights from location data, optimizing operations, improving decision-making, and gaining a competitive edge. Secondly, the increasing adoption of cloud-based solutions offers scalable and cost-effective access to spatial intelligence capabilities for organizations of all sizes, from large enterprises to SMEs. Furthermore, emerging trends such as the Internet of Things (IoT), the increasing sophistication of mapping and visualization technologies, and the growing demand for real-time location analytics are further accelerating market growth. However, certain restraints also influence market expansion. High implementation costs, particularly for complex solutions and the need for specialized expertise to effectively utilize spatial intelligence software, can hinder adoption, especially among smaller businesses. Data security concerns and the complexity of integrating geospatial data with existing business systems also pose challenges. Nevertheless, the overall market outlook remains positive, with the continuous advancements in technology and the rising recognition of the value proposition of spatial intelligence expected to outweigh these challenges. The market is segmented by application (Large Enterprises, SMEs) and type (Cloud-Based, Web-Based), with cloud-based solutions gaining significant traction due to their flexibility and accessibility. Key players in this dynamic market include Alteryx, Caliper Corporation, CartoDB, and many others, constantly innovating to meet the evolving needs of businesses across diverse sectors.

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The GIS market share in EMEA is expected to increase to USD 2.01 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 8.23%.

This EMEA GIS market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers GIS market in EMEA segmentation by:

Component - Software, data, and services
End-user - Government, utilities, military, telecommunication, and others

What will the GIS Market Size in EMEA be During the Forecast Period?

Download the Free Report Sample to Unlock the GIS Market Size in EMEA for the Forecast Period and Other Important Statistics

The EMEA GIS market report also offers information on several market vendors, including arxiT SA, Autodesk Inc., Bentley Systems Inc., Cimtex International, CNIM SA, Computer Aided Development Corp. Ltd., Environmental Systems Research Institute Inc., Fugro NV, General Electric Co., HERE Global BV, Hexagon AB, Hi-Target, Mapbox Inc., Maxar Technologies Inc., Pitney Bowes Inc., PSI Services LLC, Rolta India Ltd., SNC Lavalin Group Inc., SuperMap Software Co. Ltd., Takor Group Ltd., and Trimble Inc. among others.

GIS Market in EMEA: Key Drivers, Trends, and Challenges

The integration of BIM and GIS is notably driving the GIS market growth in EMEA, although factors such as data viability and risk of intrusion may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the GIS industry in EMEA. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key GIS Market Driver in EMEA

One of the key factors driving the geographic information system (GIS) market growth in EMEA is the integration of BIM and GIS. A GIS adds value to BIM by visualizing and analyzing the data with regard to the buildings and surrounding features, such as environmental and demographic information. BIM data and workflows include information regarding sensors and the placement of devices in IoT-connected networks. For instance, Dubai's Civil Defense Department has integrated GIS data with its automatic fire surveillance system. This information is provided in a matter of seconds on the building monitoring systems of the Civil Defense Department. Furthermore, location-based services offered by GIS providers help generate huge volumes of data from stationary and moving devices and enable users to perform real-time spatial analytics and derive useful geographic insights from it. Owing to the advantages associated with the integration of BIM with GIS solutions, the demand for GIS solutions is expected to increase during the forecast period.

Key GIS Market Challenge in EMEA

One of the key challenges to the is the GIS market growth in EMEA is the data viability and risk of intrusion. Hackers can hack into these systems with malicious intentions and manipulate the data, which could have destructive or negative repercussions. Such hacking of data could cause nationwide chaos. For instance, if a hacker manipulated the traffic management database, massive traffic jams and accidents could result. If a hacker obtained access to the database of a national disaster management organization and manipulated the data to create a false disaster situation, it could lead to a panic situation. Therefore, the security infrastructure accompanying the implementation of GIS software solutions must be robust. Such security threats may impede market growth in the coming years.

Key GIS Market Trend in EMEA

Integration of augmented reality (AR) and GIS is one of the key geographic information system market trends in EMEA that is expected to impact the industry positively in the forecast period. AR apps could provide GIS content to professional end-users and aid them in making decisions on-site, using advanced and reliable information available on their mobile devices and smartphones. For instance, when the user simply points the camera of the phone at the ground, the application will be able to show the user the location and orientation of water pipes and electric cables that are concealed underground. Organizations such as the Open Geospatial Consortium (OGC) and the World Wide Web Consortium (W3C) are seeking investments and are open to sponsors for an upcoming AR pilot project, which seeks to advance the standards of AR technology at both respective organizations. Such factors will further support the market growth in the coming years.

This GIS market in EMEA analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth st

Business Analyst GIS 3574- Duluth Grocery Suitability Analysis layers Feature storage

The Business Intelligence (BI) Software with Location Analytics market is experiencing robust growth, driven by the increasing need for businesses to leverage geospatial data for informed decision-making. The market, currently valued at approximately $15 billion in 2025, is projected to achieve a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033, reaching an estimated $45 billion by 2033. Key drivers include the rising adoption of cloud-based BI solutions, the proliferation of IoT devices generating location data, and the growing demand for real-time insights across diverse industries. BFSI, healthcare, and retail sectors are leading adopters, utilizing location analytics for targeted marketing, optimized supply chain management, and risk mitigation. However, challenges such as data security concerns, integration complexities, and the need for skilled professionals to interpret geospatial data are hindering faster market penetration. Significant trends shaping the market include the increasing adoption of artificial intelligence (AI) and machine learning (ML) for advanced spatial analysis, the growing use of location intelligence platforms offering comprehensive solutions, and the expanding role of mobile-first location analytics. The competitive landscape is characterized by a mix of established players like SAP, IBM, Oracle, and Microsoft, alongside specialized location analytics providers. These companies are constantly innovating, offering enhanced features and integrations to cater to the evolving needs of their clientele. Regional variations in market growth are expected, with North America maintaining a significant share due to early adoption and robust technological infrastructure. However, the Asia-Pacific region is anticipated to witness the fastest growth, fueled by rapid digitalization and increasing investment in data-driven technologies. The forecast period will likely see a heightened emphasis on personalized user experiences, enhanced data visualization capabilities, and the integration of location analytics with other BI tools to provide a holistic view of business operations.

The Business Mapping Software market is experiencing robust growth, driven by increasing adoption across diverse sectors like healthcare, automotive, and finance. The market size in 2025 is estimated at $5 billion, projected to grow at a Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033. This significant expansion is fueled by several key factors. Firstly, the rising need for efficient spatial data management and analysis across industries is a major catalyst. Businesses are increasingly leveraging mapping software to optimize operations, improve decision-making, and gain a competitive edge. Secondly, the cloud-based deployment model is gaining traction, offering scalability, cost-effectiveness, and accessibility. Furthermore, advancements in technologies such as AI and machine learning are enhancing the capabilities of business mapping software, leading to more sophisticated applications and functionalities. Finally, the increasing availability of high-quality geographic data is fueling innovation and widening the market’s potential. However, the market faces certain challenges. High initial investment costs for advanced solutions can be a barrier for small and medium-sized enterprises. Additionally, the complexity of integrating business mapping software with existing systems can hinder adoption. Data security and privacy concerns are also significant, especially in regulated sectors like healthcare and finance. Despite these restraints, the long-term outlook for the Business Mapping Software market remains highly positive, driven by continuous technological advancements, expanding data availability, and increasing demand across various industries. The market segmentation reveals a strong preference for cloud-based solutions and widespread adoption across diverse sectors, signifying broad appeal and significant future growth potential. The competitive landscape is characterized by a mix of established players and innovative startups, fostering innovation and driving further market expansion.

GapMaps GIS data for USA and Canada sourced from Applied Geographic Solutions (AGS) includes an extensive range of the highest quality demographic and lifestyle segmentation products. All databases are derived from superior source data and the most sophisticated, refined, and proven methodologies.

GIS Data attributes include:

1. Latest Estimates and Projections The estimates and projections database includes a wide range of core demographic data variables for the current year and 5- year projections, covering five broad topic areas: population, households, income, labor force, and dwellings.

2. Crime Risk Crime Risk is the result of an extensive analysis of a rolling seven years of FBI crime statistics. Based on detailed modeling of the relationships between crime and demographics, Crime Risk provides an accurate view of the relative risk of specific crime types (personal, property and total) at the block and block group level.

3. Panorama Segmentation AGS has created a segmentation system for the United States called Panorama. Panorama has been coded with the MRI Survey data to bring you Consumer Behavior profiles associated with this segmentation system.

4. Business Counts Business Counts is a geographic summary database of business establishments, employment, occupation and retail sales.

5. Non-Resident Population The AGS non-resident population estimates utilize a wide range of data sources to model the factors which drive tourists to particular locations, and to match that demand with the supply of available accommodations.

6. Consumer Expenditures AGS provides current year and 5-year projected expenditures for over 390 individual categories that collectively cover almost 95% of household spending.

7. Retail Potential This tabulation utilizes the Census of Retail Trade tables which cross-tabulate store type by merchandise line.

8. Environmental Risk The environmental suite of data consists of several separate database components including: -Weather Risks -Seismological Risks -Wildfire Risk -Climate -Air Quality -Elevation and terrain

Primary Use Cases for GapMaps GIS Data:

1. Retail (eg. Fast Food/ QSR, Cafe, Fitness, Supermarket/Grocery)
2. Customer Profiling: get a detailed understanding of the demographic & segmentation profile of your customers, where they work and their spending potential
3. Analyse your trade areas at a granular census block level using all the key metrics
4. Site Selection: Identify optimal locations for future expansion and benchmark performance across existing locations.
5. Target Marketing: Develop effective marketing strategies to acquire more customers.

6. Integrate AGS demographic data with your existing GIS or BI platform to generate powerful visualizations.

7. Finance / Insurance (eg. Hedge Funds, Investment Advisors, Investment Research, REITs, Private Equity, VC)

8. Network Planning

9. Customer (Risk) Profiling for insurance/loan approvals

10. Target Marketing

11. Competitive Analysis

12. Market Optimization

13. Commercial Real-Estate (Brokers, Developers, Investors, Single & Multi-tenant O/O)

14. Tenant Recruitment

15. Target Marketing

16. Market Potential / Gap Analysis

17. Marketing / Advertising (Billboards/OOH, Marketing Agencies, Indoor Screens)

18. Customer Profiling

19. Target Marketing

20. Market Share Analysis

Location Intelligence Analytics Market Outlook

The global location intelligence analytics market size is projected to grow from USD 14.2 billion in 2023 to USD 31.7 billion by 2032, exhibiting a CAGR of approximately 9.4% during the forecast period. This robust growth is primarily driven by the increasing demand for spatial data and analytical tools across various industries to enhance decision-making processes and optimize business operations. As organizations increasingly recognize the value of location-based insights, they are investing in sophisticated analytics solutions that leverage geographic data to drive business outcomes and gain competitive advantages.

One of the primary growth factors for the location intelligence analytics market is the proliferation of IoT devices and the consequent surge in location-based data generation. With billions of connected devices expected to be operational in the coming years, the volume of location-specific data is set to explode. Businesses across industries are eager to harness this data to gain insights into consumer behavior, improve operational efficiency, and develop targeted marketing strategies. Moreover, advancements in AI and machine learning are enabling more sophisticated analysis of location data, providing deeper insights and predictive capabilities that are invaluable to enterprises.

Another significant driver for market growth is the growing adoption of smart city initiatives across the globe. Governments and municipalities are increasingly implementing location intelligence solutions to enhance urban planning, traffic management, and public safety. By leveraging location-based analytics, cities can optimize resource allocation, improve citizen services, and drive sustainable development. Furthermore, the integration of real-time data from various sources, such as sensors and social media, with geographic information systems (GIS) is facilitating more dynamic and responsive urban management systems, thus propelling the demand for location intelligence analytics.

The increasing emphasis on business intelligence and data-driven decision-making is also fueling the demand for location intelligence analytics. In today's competitive landscape, organizations are seeking to leverage every bit of data to gain actionable insights and stay ahead. Location intelligence provides a unique perspective by overlaying geographic data on traditional business data, offering a holistic view of trends and patterns. This capability is particularly valuable in sectors such as retail, transportation, and logistics, where location-based insights can directly impact revenue generation, cost savings, and customer satisfaction.

Regionally, North America is expected to hold the largest share of the location intelligence analytics market, driven by the presence of major technology companies and the rapid adoption of advanced analytics solutions across industries. The region's commitment to innovation and technological advancement is further supported by substantial investments in R&D activities. Additionally, Europe is anticipated to witness significant growth, influenced by stringent regulatory frameworks and a heightened focus on data privacy and security. In contrast, the Asia Pacific region is projected to demonstrate the highest growth rate, attributed to the rapid digital transformation and increasing investments in smart city projects across emerging economies like India and China.

Component Analysis

The location intelligence analytics market is broadly segmented into software and services. Software solutions are a critical component of this market, offering the necessary tools and platforms for collecting, analyzing, and visualizing geographic data. These software solutions are designed to process large volumes of spatial data, integrate various data sources, and provide users with intuitive and interactive interfaces for data exploration. The advancements in cloud computing and the increasing adoption of Software as a Service (SaaS) models are further driving the demand for location intelligence software, as they offer greater scalability, flexibility, and cost-effectiveness to organizations of all sizes.

Within the software segment, Geographic Information System (GIS) solutions are particularly prominent. GIS technology enables the mapping and analysis of spatial data, allowing users to visualize relationships, patterns, and trends in complex datasets. The ability to integrate GIS with other enterprise systems, such as Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP), enhances its ut