In 2020, the worldwide fitness equipment market was valued at just over nine billion U.S. dollars, which was a decrease of over two and a half billion compared to the previous year. This drop was likely caused by the impact of the coronavirus (COVID-19) pandemic. In the coming years, however, the market is set to recuperate and by 2028, the global fitness equipment market is projected to reach an estimated market value of 14.45 billion U.S. dollars.
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The size and share of the market is categorized based on Application (Home, Commercial, Competitor Analysis, The report also provides analysis of leading market participants including:, Key companies Fitness Equipment revenues) and Product (Treadmill, Exercise Bike, Elliptical, Rower, Strength Equipment) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).
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Explore the Fitness Equipment Global Market Report 2025 Market trends! Covers key players, growth rate 5.7% CAGR, market size $18.79 Billion, and forecasts to 2033. Get insights now!
In 2020, the global cardiovascular fitness equipment market was valued at roughly 5.1 billion U.S. dollars. This figure is expected to increase by more than three billion U.S. dollars by 2028. Within the global fitness equipment market, which is expected to be worth more than 14 billion U.S. dollars in 2028, cardiovascular fitness equipment makes up the most valuable product category.
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The Home Fitness Equipment Market is experiencing significant growth, acco...
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The global fitness equipment market, valued at over USD 14.63 billion in 2024, is expected to grow at a CAGR of 5.96% from 2025 to 2030, driven by increasing health awareness and t
Between 2021 and 2028, the compound annual growth rate (CAGR) of the global fitness equipment market is expected to be just over five percent. At nearly eight percent, the industry's CAGR is projected to be the highest in the Asia-Pacific region.
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The global home fitness equipment market size reached USD 11.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 14.5 Billion by 2033, exhibiting a growth rate (CAGR) of 2.26% during 2025-2033. The growing health consciousness among consumers, rising awareness regarding product’s convenience, significant technological advancements, increasing disposable incomes, development of specialized equipment for niche workout forms, and aggressive marketing and branding activities by manufacturers are some of the major factors propelling the market.
Report Attribute
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Key Statistics
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Base Year
| 2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 11.7 Billion |
Market Forecast in 2033 | USD 14.5 Billion |
Market Growth Rate (2025-2033) | 2.26% |
IMARC Group provides an analysis of the key trends in each segment of the global home fitness equipment market report, along with forecasts at the global, regional and country levels from 2025-2033. Our report has categorized the market based on product type and distribution channel.
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The global fitness equipment market size is projected to grow from USD 16.14 billion to USD 39.69 billion, registering a CAGR of over 7.1% during the forecast timeline, between 2025 and 2037. North America is projected to dominate majority industry share by 2037, propelled by increasing number of people indulged in physical activities, followed by a rise in the number of gym membership.
In 2020, the North American fitness equipment market was valued at approximately 3.59 billion U.S. dollars, which is a decrease compared to the previous year, likely caused due to the impact of the coronavirus pandemic. By 2028, the market value was expected to reach nearly five billion U.S. dollars. The European and Asia-Pacific fitness equipment markets were likewise projected to grow considerably between 2021 and 2028.
Fitness Equipment Market Size 2025-2029
The fitness equipment market size is forecast to increase by USD 4.85 billion at a CAGR of 6.7% between 2024 and 2029.
The market is experiencing significant growth, driven by the increasing trend towards health and wellness, with a particular focus on home-based workouts due to the ongoing pandemic. This shift has led to a in demand for home fitness equipment, providing a lucrative opportunity for market participants. Furthermore, collaborations between fitness equipment companies and technology providers are transforming the industry, with innovative solutions such as virtual classes, wearable technology, and smart equipment gaining popularity. However, the market also faces challenges, including the high cost of fitness equipment and the availability of counterfeit products, which can negatively impact consumer trust and market penetration. Companies seeking to capitalize on market opportunities must focus on offering affordable, high-quality products and building strong brand reputations to differentiate themselves from competitors. Strategic partnerships and continuous innovation will be key to navigating these challenges and staying ahead in the dynamic the market.
What will be the Size of the Fitness Equipment Market during the forecast period?
Request Free SampleThe market encompasses a wide range of products and technologies designed to support healthy lifestyle choices and promote well-being. This market exhibits growth, driven by the increasing prioritization of employee health and wellness programs, as well as the expanding trend towards home workouts. Fitness technology plays a significant role in this market, with tracking devices, online coaching, and virtual classes enabling personalized plans and real-time progress monitoring. Home gym setups, including smart home gyms with HD touchscreens and wearable trackers, offer affordable options for individuals seeking convenient access to strength training, muscle gain, and weight loss solutions. Commercial exercise facilities continue to invest in advanced fitness technology, such as smart equipment and virtual classes, to enhance the user experience and differentiate their offerings. The market encompasses a diverse range of products, including gym equipment, workout machines, resistance equipment, stationary bikes, elliptical trainers, weight machines, and exercise bikes, among others. Overall, the market is poised for continued expansion, fueled by the growing demand for technology-driven, personalized fitness solutions.
How is this Fitness Equipment Industry segmented?
The fitness equipment industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ProductCardiovascular training equipmentStrength training equipmentOther equipmentEnd-userIndividual usersHealth clubs and gymsPriceMassPremiumDistribution ChannelOfflineOnlineGeographyNorth AmericaUSCanadaAPACAustraliaChinaIndiaJapanSouth KoreaEuropeFranceGermanyUKMiddle East and AfricaSouth America
By Product Insights
The cardiovascular training equipment segment is estimated to witness significant growth during the forecast period.The market encompasses various categories, with the cardiovascular training segment showcasing significant growth. This segment comprises equipment like treadmills, cross-trainers, stationary bikes, and ski machines. The higher replacement sales of cardiovascular training equipment, due to their shorter lifespan compared to strength training equipment, contribute to market expansion. Additionally, the increasing health consciousness among consumers propels the demand for cardiovascular equipment. The convenience of using such equipment without the need for extensive guidance from gym trainers makes it an attractive choice for individual users. E-commerce platforms and corporate wellness initiatives further boost sales, as more people opt for home gyms and on-site establishments. Key trends include customized solutions, real-time feedback, digital resistance, and consumer preferences for entertainment options and personalized workouts. Cardiovascular equipment caters to health concerns, offering muscular strength improvement and regular exercise opportunities. The market is expected to continue growing, driven by the young population's increasing focus on a healthy lifestyle and the integration of smart features in fitness equipment.
Get a glance at the market report of share of various segments Request Free Sample
The Cardiovascular training equipment segment was valued at USD 6.54 billion in 2019 and showed a gradual increase during the forecast period.
Regional Analysis
APAC is estimated to contribute 44% to the growth of the global market during the forecast period
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Explore the Home Fitness Equipment Market trends! Covers key players, growth rate 11.6% CAGR, market size $31.01 Billion, and forecasts to 2034. Get insights now!
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In 2024, the global gym and fitness equipment market decreased by -10.5% to $20B, falling for the third consecutive year after six years of growth. In general, consumption, however, continues to indicate a temperate expansion. As a result, consumption reached the peak level of $27.1B. From 2022 to 2024, the growth of the global market failed to regain momentum.
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The Smart Home Fitness/Gym Equipment Market Report is Segmented by Product Type (Cardiovascular Training Equipment and Strength Training Equipment), Distribution Channel (Supermarkets/Hypermarkets, Specialized Stores, Online, and Other Distribution Channels), and Geography (Asia-Pacific, North America, Europe, South America, and Middle East and Africa). The Report Offers the Market Size and Forecasts for the Smart Home Fitness/Gym Equipment Market in Value (USD) for all the Above Segments.
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BASE YEAR | 2024 |
HISTORICAL DATA | 2019 - 2024 |
REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
MARKET SIZE 2023 | 15.48(USD Billion) |
MARKET SIZE 2024 | 16.34(USD Billion) |
MARKET SIZE 2032 | 25.25(USD Billion) |
SEGMENTS COVERED | Equipment Type, End Use, Distribution Channel, User Type, Regional |
COUNTRIES COVERED | North America, Europe, APAC, South America, MEA |
KEY MARKET DYNAMICS | Growing health awareness, Increasing demand for home fitness, Technological advancements in equipment, Rise of fitness apps, Expansion of online retail channels |
MARKET FORECAST UNITS | USD Billion |
KEY COMPANIES PROFILED | Nike, Smith Gym Equipment, Precor, Peloton, Cybex, Technogym, Adidas, Matrix Fitness, Nautilus, ProForm, Hammer Strength, Star Trac, BH Fitness, Under Armour, Life Fitness |
MARKET FORECAST PERIOD | 2025 - 2032 |
KEY MARKET OPPORTUNITIES | Increased focus on home workouts, Growth in digital fitness solutions, Rising health consciousness post-pandemic, Expansion of fitness equipment rental services, Development of smart fitness technology |
COMPOUND ANNUAL GROWTH RATE (CAGR) | 5.59% (2025 - 2032) |
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The size and share of the market is categorized based on Type (Weight Training, Lifting Training) and Application (Home, Commercial) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).
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Global Fitness Equipment Market size will exceed a valuation of USD 26.31 billion by 2032, to grow at a CAGR of 5.2% during the forecast period.
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The size and share of the market is categorized based on Type (Cardiovascular Training Equipment, Strength Training Equipment, Others) and Application (Home Consumer, Health Clubs/Gyms, Commercial Users, Others) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).
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The global gym equipment market is experiencing robust growth, driven by increasing health consciousness, rising disposable incomes, and the expanding fitness industry. The market, currently valued at approximately $15 billion in 2025 (this figure is an estimation based on typical market sizes for similar industries and the provided CAGR), is projected to witness a Compound Annual Growth Rate (CAGR) of 7% from 2025 to 2033. This growth trajectory is fueled by several key factors. The rising popularity of home fitness, spurred by the convenience and cost-effectiveness it offers, is a major contributor. Furthermore, the increasing prevalence of chronic diseases and the associated need for preventative healthcare measures is bolstering demand for gym equipment in both residential and commercial settings. Health clubs and gyms remain significant consumers, but the market is diversifying, with increasing adoption in hotels, medical centers, and corporate wellness programs. Technological advancements, such as the integration of smart features and connected fitness apps, are further enhancing the appeal of gym equipment, contributing to market expansion. However, the market faces certain challenges. Economic downturns can negatively impact consumer spending on discretionary items like gym equipment. Competition among established brands and the emergence of new players necessitates continuous innovation and competitive pricing strategies. Supply chain disruptions, particularly concerning raw materials and manufacturing processes, can also impact production and distribution, hindering market growth. Despite these constraints, the long-term outlook for the global gym equipment market remains positive, with significant growth opportunities anticipated across various segments and geographical regions. The market is expected to exceed $25 billion by 2033, reflecting continued strong demand and the ongoing evolution of the fitness landscape. This comprehensive report provides an in-depth analysis of the global gym equipment market, projecting a market value exceeding $12 billion by 2028. It meticulously examines market segmentation by equipment type (treadmills, stationary bikes, elliptical trainers, rowing machines, stair climbers, and others), end-user application (home consumers, health clubs/gyms, hotels, medical centers, and others), and key players (ICON, Nautilus, Johnson Health Tech, Life Fitness, Technogym, and more). The report leverages extensive primary and secondary research, including data from industry associations, company financial reports, and expert interviews to provide actionable insights. Keywords: Gym Equipment Market, Fitness Equipment, Commercial Gym Equipment, Home Gym Equipment, Exercise Equipment, Treadmills, Elliptical Machines, Stationary Bikes, Market Size, Market Share, Industry Analysis.
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The global cardiovascular training equipment market is experiencing robust growth, driven by rising health consciousness, increasing prevalence of chronic diseases like obesity and cardiovascular ailments, and a growing preference for home-based fitness solutions. The market's expansion is further fueled by technological advancements incorporating features like interactive displays, personalized workout programs, and integration with fitness tracking apps, enhancing user engagement and providing a more holistic fitness experience. Key players are strategically investing in research and development to introduce innovative products catering to diverse fitness levels and preferences, ranging from sophisticated commercial-grade equipment for gyms and fitness centers to compact, user-friendly options for home use. The market segmentation reveals significant demand across both commercial and residential applications, with the commercial segment being influenced by factors like gym memberships and fitness center expansion, and the residential segment boosted by increasing disposable incomes and a shift towards convenient, personalized workouts. Regional variations exist, with North America and Europe currently dominating the market due to high health awareness and established fitness infrastructure. However, Asia-Pacific is poised for significant growth in the coming years driven by increasing urbanization, rising disposable incomes, and a burgeoning middle class increasingly adopting fitness as a lifestyle. While the market enjoys substantial growth, it faces certain challenges. These include fluctuating raw material costs, increasing competition from smaller players, and the need for continuous innovation to maintain market relevance and address evolving consumer demands. Despite these hurdles, the long-term outlook for the cardiovascular training equipment market remains positive, projected to witness sustained growth over the next decade. This growth will be shaped by sustained efforts to improve product design, technological integration, and targeted marketing strategies to cater to the specific needs of various consumer segments. The market's success will hinge on manufacturers' ability to adapt to changing consumer preferences and technological advancements while navigating economic fluctuations effectively. The competitive landscape continues to evolve, with established players consolidating their positions and new entrants vying for market share. This necessitates strategic alliances, product diversification, and robust marketing strategies for sustained success.
In 2020, the worldwide fitness equipment market was valued at just over nine billion U.S. dollars, which was a decrease of over two and a half billion compared to the previous year. This drop was likely caused by the impact of the coronavirus (COVID-19) pandemic. In the coming years, however, the market is set to recuperate and by 2028, the global fitness equipment market is projected to reach an estimated market value of 14.45 billion U.S. dollars.