Apple claimed a **** percent share of the market in the second quarter of 2024, an increase from the previous quarter. Apple's long time competitor, Samsung, ranked first with a market share of **** percent. Apple and Samsung continue to dominate the smartphone market Apple has been among the top-five smartphone vendors in the world since 2009. With the decline of former market leaders Nokia and RIM, Apple and Samsung were able to grow their presence in the market. As a result of political pressure, tariffs and restrictions imposed by the U.S, Chinese manufacturer Huawei has recently dropped off of the top five list in the smartphone market, while Xiaomi, Oppo, and Transsion have gained ground. Coronavirus (COVD-19) pandemic impact on iPhone sales While the long-term impact of the coronavirus (COVID-19) pandemic on sale is difficult to determine, the immediate impact was quickly visible. While large quarterly fluctuations are normal for Apple’s revenue cycle, one must look back to 2017 to find two consecutive quarters in which Apple generated less than ** billion U.S. dollars in revenue from the iPhone. A less strong performance in the first quarter of 2024, lead by the iPhone 16, gave Apple the ****** spot in terms of quarterly global unit shipments after Samsung, although strong sales in the fourth quarter of every year is a common occurrence with Apple products.
As of 2023, for the first time ever, Apple ranked as the market leader in the global smartphone market with a 20.1 percent share of all shipments. The tech giant retained the top title in 2024, with a share of nearly 19 percent of the global smartphone market. Samsung ranked second, holding 18 percent of the market share. Global smartphone market shareSamsung has seen its popularity steadily increase since it held just a 4.3 percent of the smartphone vendor market at the beginning of 2010. Samsung’s share of the overall mobile phone market, has fluctuated in recent times, dropping to under 20 percent in the most recent year. Apple became smartphone market leader based on shipments in 2023. Apple’s smartphone sales are relatively cyclical and peak in the fourth quarter each year. In the fourth quarter of 2024, 23 percent of all smartphones new smartphones sold were iPhones. The iPhone generated considerable revenue for Apple with sales of the device amounting to over 200 billion U.S. dollars in their 2024 financial year.
Apple held the largest slice of the global smartphone market by shipments during the fourth quarter of 2024, followed by Samsung. Xiaomi has taken a tight grip on the third position, accounting for a market share of ** percent in the fourth quarter of 2024. Samsung and Apple smartphone sales Smartphone vendors have been suffering from the events of the past couple of years, including the pandemic and the economic downturn. However, they all appear to be recovering, as shown by the recent increase in shipments. For instance, mostly based on the main line of Galaxy Series, Samsung's smartphone shipments totaled nearly ***** million units globally in 2024. Next to Samsung, Apple is a major manufacturer of smartphones worldwide, with the company shipping more than *** million iPhones worldwide in 2024. Apple’s sales tend to be very cyclical, peaking in the fourth quarter each year, much like in the fourth quarter of 2023, when they took the first spot in terms of units shipped globally with around **** units. Xiaomi in the lead While Apple and Samsung are typically the two major companies challenging for the top spot, Huawei had provided a strong challenge in recent years. Particularly, the Chinese company managed to climb the smartphone market ladder between 2011 and 2024, recording shipments of over ** million smartphones in the fourth quarter of 2024. However, strong performances from rivals like Xiaomi and the effects of the U.S. trade ban have since seen Huawei fall outside the list of top five vendors by smartphone shipments.
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Global Apples market size is expected to reach $113.12 billion by 2029 at 4.1%, segmented as by red apple, red delicious, fuji, gala, honeycrisp
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The Apple Market report segments the industry into Geography (North America, Europe, Asia-Pacific, South America, Middle East and Africa). The report includes Production Analysis by Volume, Consumption Analysis by Value and Volume, Import Analysis by Value and Volume, Export Analysis by Value and Volume, Wholesale Price Trend Analysis. Get five years of historical data alongside five-year market forecasts.
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Apple is one of the most influential and recognisable brands in the world, responsible for the rise of the smartphone with the iPhone. Valued at over $2 trillion in 2021, it is also the most valuable...
Apple claimed 21.9 percent of the smartphone market by sales to end users in the fourth quarter of 2021, remaining relatively stable compared with the previous quarter.. Apple has experienced relatively cyclical sales, where sales and market share peak in the fourth quarter each year, coinciding with the release of new iPhone models.
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Learn more about Market Research Intellect's report_name, valued at current_value in 2024, and set to grow to forecast_value by 2033 with a CAGR of cagr_value (2026-2033).
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The global apple accessories market is forecast to climb from USD 27.8 billion in 2025 to USD 59.2 billion by 2035, a 7.9% CAGR. Apple passed 2.4 billion active devices in 2025; every iPhone, Watch, Vision Pro or Mac shipped enlarges the attachable-accessory universe and shortens upgrade cycles, particularly for wearables.
Attributes | Key Insights |
---|---|
Estimated Size, 2025 | USD 27.8 billion |
Projected Size, 2035 | USD 59.2 billion |
Value-based CAGR (2025 to 2035) | 7.9% |
Semi Annual Market Update
Particular | Value CAGR |
---|---|
H1, 2024 | 6.3% (2024 to 2034) |
H2, 2024 | 6.9% (2024 to 2034) |
H1, 2025 | 7.9% (2025 to 2035) |
H2, 2025 | 8.2% (2025 to 2035) |
Country-wise Insights
Countries | Value CAGR (2025 to 2035) |
---|---|
USA | 5.5% |
Germany | 6.4% |
UK | 6.9% |
China | 7.0% |
india | 8.5% |
Apple Market Size 2025-2029
The apple market size is forecast to increase by USD 15.94 billion, at a CAGR of 3.4% between 2024 and 2029.
The market is experiencing significant growth, driven by the increasing demand for superfoods and the growing popularity of urban farming. Superfoods, recognized for their high nutritional value, have gained immense popularity among health-conscious consumers, leading to a surge in demand for apples, which are rich in fiber, vitamin C, and antioxidants. Urban farming, with its focus on local production and sustainable agriculture, is another key driver, as it enables the supply of fresh apples to consumers, reducing transportation costs and ensuring food safety. However, the market faces challenges in the form of stringent food safety regulations. Ensuring the highest standards of food safety is crucial for maintaining consumer trust and adhering to regulatory requirements.
Compliance with these regulations can increase operational costs and require significant resources, posing a challenge for market participants. To navigate these challenges effectively, companies must invest in robust quality control systems and maintain transparency in their supply chains. By doing so, they can capitalize on the market's growth potential and meet the evolving demands of health-conscious consumers.
What will be the Size of the Apple Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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In the dynamic and evolving market, various sectors interplay, shaping the industry's landscape. The marketing campaigns continuously adapt to consumer preferences, with fresh market offerings showcasing an array of apple varieties. Organic production and precision agriculture ensure high-quality fruits, while disease resistance and pest control strategies safeguard crops. Vitamin content and sugar levels are crucial factors in food labeling and consumer appeal. Data analytics and dehydration methods optimize supply chain efficiency, with smart farming technologies and cold storage enhancing product longevity. Import/export regulations and trade agreements influence global market dynamics, as does the emergence of new apple varieties and their flavor profiles.
Brand loyalty is a significant factor, with consumers seeking consistent quality and health benefits. Product differentiation is achieved through various methods, including vitamin content, sugar content, and unique processing techniques like apple cider vinegar production. Food safety standards and labeling are essential, with ripening stages and harvesting methods ensuring optimal fruit quality. Consumption trends shift towards healthier options, driving demand for organic and sustainable farming practices. Water conservation, land availability, and production costs are crucial considerations for orchard management, with automated harvesting and grading and sorting techniques streamlining operations. Climate change adaptation and labor requirements are ongoing challenges, necessitating innovative solutions like integrated pest management and sustainable farming practices.
Apple byproducts, such as dried fruit and apple pie filling, add value to the industry, while biofuel production and waste utilization contribute to environmental sustainability. The apple industry remains a vibrant and ever-changing landscape, with ongoing research and innovation shaping its future.
How is this Apple Industry segmented?
The apple industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Type
Red apple
Granny smith and golden apples
Distribution Channel
Offline
Online
Applications
Jam Factory
Fruit Wholesalers
Others Applications
Geography
North America
US
Europe
France
Germany
Russia
UK
Middle East and Africa
UAE
Turkey
APAC
China
India
Japan
South America
Brazil
Rest of World (ROW)
By Type Insights
The red apple segment is estimated to witness significant growth during the forecast period.
Red apples, recognized for their captivating red or red-green hues, are a favorite in the market due to their visually appealing allure. Notable red apple varieties, such as Red Delicious, Gala, Fuji, and Honeycrisp, each boast distinct flavor profiles, ranging from sweet to sweet-tart, with a crisp, succulent texture. Consumers appreciate their versatility, as they can be enjoyed fresh or used in culinary applications. Organic apple production, a significant trend in the market, ensures the fruit's purity and health benefits. Precision agriculture and smart farming
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The global apple market shrank slightly to $93B in 2024, reducing by -3.6% against the previous year. The market value increased at an average annual rate of +2.2% over the period from 2012 to 2024; the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2017 when the market value increased by 7.8%.
This statistic shows the global market share held by Apple with respect to sales of mobile phones to end users from the first quarter of 2009 to the latest quarter. In the fourth quarter of 2012, Apple had a global market share of *** percent of the mobile phone market. This peak coincided with the release of the iPhone 5. During the same period, the iPhone was also Apple's most successful product, with a 46 percent share of total revenues.
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Apple Fruit Market is anticipated to grow at a CAGR of 4% during forecast period due to increasing health-consciousness in consumers.
Manufacturers’ market share of smartphone sales in the United States is led by Apple and Samsung, with a market share of 52 percent and 24 percent, respectively, as of the second quarter of 2024. Next to Apple and Samsung are Lenovo and HMD, with respective market shares of 12 and one percent. Global smartphone market While Apple continues to lead the U.S. smartphone market, it has traditionally lagged behind on the global scale. Samsung has been the leading smartphone vendor worldwide since 2012. However, Samsung’s lead in terms of market share has started to dwindle in recent years, meaning that Apple and other Chinese competitors, such as Xiaomi, vivo, and Huawei, have seen a boost in the smartphone industry. Apple’s traction on the global scale in 2020 comes from its move towards 5G-enabled smartphones, which have doubled sales one year, from 2020 to 2021, alone. Apple is currently the leading vendor in terms of global 5G smartphone shipments. The introduction of 5G throughout the world brings with it the possibility to upheave the smartphone market as we know it. Are U.S. consumers satisfied with Apple and Samsung phones? Apple and Samsung not only lead the smartphone market in the United States in terms of usage, but also in terms of customer satisfaction. The highest ranked smartphone models on the American customer satisfaction index are nearly all Samsung Galaxy and Apple iPhone models. Furthermore, it appears that U.S. smartphone users are unlikely to change their primarily used smartphone brand anytime soon.
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The global dried apple market size is projected to grow from USD 2.1 billion in 2023 to USD 3.7 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.5% during the forecast period. This impressive growth can be attributed to the increasing consumer preference for healthy snacks and the expanding application of dried apples in various food products. The versatility and long shelf life of dried apples make them a popular choice among consumers and food manufacturers, further driving market growth.
One of the primary growth factors for the dried apple market is the rising awareness regarding the health benefits associated with dried fruits. Consumers are becoming more health-conscious and are increasingly opting for nutritious snacks over unhealthy options. Dried apples, being rich in fiber, vitamins, and antioxidants, are perceived as a healthy and convenient snack choice, contributing significantly to market expansion. The trend towards clean and natural eating habits has further propelled the demand for organic dried apples, boosting the overall market growth.
Another significant factor driving market growth is the increasing utilization of dried apples in the bakery and confectionery industries. Dried apples are widely used as ingredients in a variety of baked goods, such as cakes, muffins, and bread, due to their natural sweetness and chewy texture. Additionally, the confectionery sector incorporates dried apples in products like chocolates and candies to enhance flavor and texture. This broad application spectrum in the food industry is expected to fuel the demand for dried apples over the forecast period.
The expansion of the global food industry and the increasing popularity of ready-to-eat products are also contributing to the growth of the dried apple market. As consumers lead busier lifestyles, the demand for convenient, ready-to-eat snacks has surged. Dried apples, with their portability and long shelf life, are an ideal snack choice for on-the-go consumption. Furthermore, the growing trend of incorporating dried fruits in dairy products, such as yogurt and smoothies, is anticipated to boost market growth.
Dried Apricots are another dried fruit gaining popularity alongside dried apples. Known for their rich flavor and nutritional benefits, dried apricots are high in vitamins A and C, as well as potassium and fiber. They are often used in similar applications as dried apples, such as in snacks, bakery products, and confectionery. The growing consumer interest in healthy and natural snacks is driving the demand for dried apricots, which are perceived as a wholesome and convenient option. As consumers continue to seek variety in their snack choices, the market for dried apricots is expected to grow, complementing the rising demand for dried apples.
In terms of regional outlook, North America holds a significant share in the dried apple market, driven by the high consumption of healthy snacks and the presence of well-established food manufacturers. Europe is also expected to witness substantial growth, supported by the increasing demand for organic and natural food products. The Asia Pacific region is projected to register the highest CAGR during the forecast period, attributed to the rising disposable incomes and changing dietary habits of consumers. Latin America and the Middle East & Africa regions are also expected to experience steady growth, driven by the expanding food and beverage industry and increasing health awareness among consumers.
The dried apple market is segmented into organic dried apple and conventional dried apple. Organic dried apples are produced without the use of synthetic pesticides or fertilizers, making them a preferred choice among health-conscious consumers. The demand for organic dried apples is on the rise due to growing consumer awareness about the benefits of organic farming and the increasing trend towards clean eating. Moreover, organic dried apples are perceived to have a better taste and higher nutritional value compared to their conventional counterparts, further driving their demand.
Conventional dried apples, on the other hand, are produced using traditional farming methods, which may involve the use of synthetic chemicals. Despite this, conventional dried apples continue to hold a significant market share due to their affordability and widespread availability. The conventional segment caters
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The global smartphone market size was valued at approximately USD 520 billion in 2023, and it is projected to reach around USD 780 billion by 2032, with a Compound Annual Growth Rate (CAGR) of 4.6% during the forecast period. The growth of the smartphone market is driven by rapid technological advancements, increasing internet penetration, and growing consumer demand for high-performance mobile devices. As smartphones become more integrated into daily life, the demand for innovative features and seamless connectivity continues to propel market expansion.
The proliferation of 5G technology is a significant growth factor in the smartphone market. As 5G networks become more widespread, they enable faster data speeds and lower latency, enhancing the user experience for various applications, including streaming, gaming, and augmented reality. This technological advancement encourages consumers to upgrade their devices to take full advantage of 5G capabilities. Additionally, smartphone manufacturers are investing heavily in research and development to produce 5G-compatible devices, further fueling market growth.
Another critical driver of market growth is the increasing affordability and availability of smartphones. Manufacturers are now offering a wide range of devices at various price points, making smartphones accessible to a broader audience. Low-end and mid-range smartphones have seen significant improvements in terms of features and performance, attracting more cost-conscious consumers. This democratization of technology has expanded the market reach, especially in developing regions where smartphone penetration was previously limited due to high costs.
The integration of advanced features, such as artificial intelligence, augmented reality, and enhanced camera systems, also contributes to the growth of the smartphone market. Consumers are increasingly looking for multifunctional devices that can serve as tools for work, entertainment, and communication. Smartphones equipped with powerful processors, high-resolution displays, and sophisticated camera technology meet these demands, driving consumer interest and sales. The trend towards multifunctionality is expected to continue as manufacturers innovate to meet evolving consumer preferences.
Regionally, Asia Pacific is the largest and fastest-growing market for smartphones, driven by high population density, rapid urbanization, and increasing disposable incomes. Countries like China and India are significant contributors to market growth, with large numbers of new users entering the market. North America and Europe also exhibit strong growth, driven by high consumer spending and the early adoption of new technologies. Meanwhile, Latin America and the Middle East & Africa are emerging markets with significant growth potential, as improving economic conditions and increasing internet penetration boost smartphone adoption.
The smartphone market is segmented by operating systems, including Android, iOS, and others. Android dominates the global smartphone operating system market, holding a significant market share due to its open-source nature and wide adoption by various manufacturers. Android's flexibility allows manufacturers to customize the user interface and features, catering to diverse consumer preferences. This widespread adoption is further supported by the availability of Android devices across all price ranges, from low-end to premium smartphones, making it accessible to a broader audience.
iOS, developed by Apple Inc., holds a substantial market share in the premium segment of the smartphone market. iOS is known for its seamless integration with other Apple products, high security, and consistent user experience. The brand loyalty of Apple users and the premium positioning of iOS devices contribute to its strong market presence. Despite being limited to Apple's devices, iOS continues to attract a significant number of consumers who prioritize performance, security, and ecosystem integration.
Other operating systems, such as HarmonyOS by Huawei and various Linux-based systems, hold a minor share of the market. These operating systems are often used in niche markets or by manufacturers aiming to create a distinct user experience. While their market presence is relatively small compared to Android and iOS, they offer alternatives for consumers seeking different features or enhanced privacy. The growth of these alternative operating systems is gradual, as they face the challenge of competing with the well
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The U.S. continued its dominance in the global apple trade. In 2014, the U.S. exported 889 thousand tons of apples totaling 1,086 million USD, 3% under the previous year. Its primary trading partner on the global apple market was Mexico, where it supplied 25% of its total apple exports in value terms, accounting for nearly all (96%) of Mexico',s total imports.
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Global Apple Pie Market is anticipated to experience remarkable expansion, with a projected Compound Annual Growth Rate (CAGR) of 3.88% from 2025 to 2033. According to the market analysis, the market size is forecasted to reach USD 9.85 Billion by the end of 2033, up from USD 6.99 Billion in 2024.
The Global Apple Pie market size to cross USD 9.85 Billion by 2033. [https://edison.valuemarketresea
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Stay updated with Market Research Intellect's Apple Fiber Market Report, valued at USD 450 million in 2024, projected to reach USD 750 million by 2033 with a CAGR of 7.5% (2026-2033).
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Learn more about Market Research Intellect's Apple Fibre Market Report, valued at USD 450 million in 2024, and set to grow to USD 750 million by 2033 with a CAGR of 7.2% (2026-2033).
Apple claimed a **** percent share of the market in the second quarter of 2024, an increase from the previous quarter. Apple's long time competitor, Samsung, ranked first with a market share of **** percent. Apple and Samsung continue to dominate the smartphone market Apple has been among the top-five smartphone vendors in the world since 2009. With the decline of former market leaders Nokia and RIM, Apple and Samsung were able to grow their presence in the market. As a result of political pressure, tariffs and restrictions imposed by the U.S, Chinese manufacturer Huawei has recently dropped off of the top five list in the smartphone market, while Xiaomi, Oppo, and Transsion have gained ground. Coronavirus (COVD-19) pandemic impact on iPhone sales While the long-term impact of the coronavirus (COVID-19) pandemic on sale is difficult to determine, the immediate impact was quickly visible. While large quarterly fluctuations are normal for Apple’s revenue cycle, one must look back to 2017 to find two consecutive quarters in which Apple generated less than ** billion U.S. dollars in revenue from the iPhone. A less strong performance in the first quarter of 2024, lead by the iPhone 16, gave Apple the ****** spot in terms of quarterly global unit shipments after Samsung, although strong sales in the fourth quarter of every year is a common occurrence with Apple products.