In the second quarter of 2025, Google's revenue amounted to over 95.94 billion U.S. dollars, up from the 84.377 billion U.S. dollars registered in the same quarter a year prior. The company amounted to an annual revenue of 348.16 billion U.S. dollars throughout 2024, its highest value to date, with most of its earnings being powered by advertising through Google sites and its network. Google advertising The foundations of Google's earnings are its advertising revenues, generated through its Google Ads platform, which enables advertisers to display ads, product listings, and service offerings across its extensive network (properties, partner sites, and apps) to web users via programs like AdSense or AdSearch. In 2024, Google accounted for most of its parent company Alphabet's annual revenues with 234.2 billion U.S. dollars in Google website ad revenues alone. Other sources of revenue Google's multitude of income sources also includes digital content products and apps sold through the digital content distribution platform Google Play, as well as hardware including Chromecast devices and smartphones. Geographically, the biggest single country share of Alphabet’s revenue comes from the United States, and close to 30 percent of revenues originate from the EMEA region.
In the first quarter of 2025, Google Cloud brought in ***** billion U.S. dollars in revenue. Google Cloud, also known as Google Cloud Platform (GCP), is a public cloud computing platform that offers computing resources for developing, deploying, as well as operating and maintaining applications and services in the cloud.
In the most recently reported fiscal year, Google's revenue amounted to 348.16 billion U.S. dollars. Google's revenue is largely made up by advertising revenue, which amounted to 264.59 billion U.S. dollars in 2024. As of October 2024, parent company Alphabet ranked first among worldwide internet companies, with a market capitalization of 2,02 billion U.S. dollars. Google’s revenue Founded in 1998, Google is a multinational internet service corporation headquartered in California, United States. Initially conceptualized as a web search engine based on a PageRank algorithm, Google now offers a multitude of desktop, mobile and online products. Google Search remains the company’s core web-based product along with advertising services, communication and publishing tools, development and statistical tools as well as map-related products. Google is also the producer of the mobile operating system Android, Chrome OS, Google TV as well as desktop and mobile applications such as the internet browser Google Chrome or mobile web applications based on pre-existing Google products. Recently, Google has also been developing selected pieces of hardware which ranges from the Nexus series of mobile devices to smart home devices and driverless cars. Due to its immense scale, Google also offers a crisis response service covering disasters, turmoil and emergencies, as well as an open source missing person finder in times of disaster. Despite the vast scope of Google products, the company still collects the majority of its revenue through online advertising on Google Site and Google network websites. Other revenues are generated via product licensing and most recently, digital content and mobile apps via the Google Play Store, a distribution platform for digital content. As of September 2020, some of the highest-grossing Android apps worldwide included mobile games such as Candy Crush Saga, Pokemon Go, and Coin Master.
In the second quarter of 2022, X (formerly Twitter) generated total advertising revenues of approximately one billion U.S. dollars, down from 1.1 billion U.S. dollars in the previous quarter. Advertising accounts for the vast majority of the social network's revenues, while data licensing and other revenue for the second quarter of 2022 amounted to 100 million U.S. dollars. X/Twitter experienced overall net losses of 270 million U.S. dollars during this quarter.
In the fourth quarter of 2024, Netflix generated total revenue of over **** billion U.S. dollars, up from about *** billion dollars in the corresponding quarter of 2023. The company's annual revenue in 2024 amounted to around ** billion U.S. dollars, continuing the impressive year-on-year growth Netflix has enjoyed over the last decade. Netflix’s global position Netflix’s revenue has been heavily impacted by its ever-growing global subscriber base. The leading Netflix market is Europe, Middle East, and Africa, surpassing the U.S. and Canada in terms of subscriber count. Netflix has also significantly increased its licensed and produced content assets since 2016. Despite concerns among investors that the company’s content spend was negatively affecting cash flow, Netflix’s plans to amortize its content assets long-term along with generating revenue from other sources such as licensing and merchandise should ensure the company’s future profitability. Netflix’s original content Netflix is also fortunate in that many of its original shows have been a hit with consumers across the globe. Shows such as “Orange is the New Black,” “Black Mirror,” and “House of Cards” won the hearts of subscribers long ago, but newer content such as English-language shows “Bridgerton,” “Wednesday,” and “Stranger Things,” as well as local TV shows such as “Squid Game” have also been favorably reviewed and proved popular among users.
During the second quarter 2025, Amazon generated total net sales of nearly *** billion U.S. dollars, surpassing the *** billion U.S. dollars in the same quarter of 2024. From books to billions Launched in 1995 in the United States as an online bookshop, Amazon has since grown into an international e-commerce giant. In April 2023 worldwide visits to amazon.com amounted to over *** billion considering both desktop and mobile traffic. Prime time in the U.S. Although a global company, Amazon truly thrives in the United States where the company is the leading e-commerce platform by sales value. In the North American country, the number of subscribers using Amazon Prime services has been growing steadily over the last several years and is forecast to reach new heights in 2024.
Microsoft Corporation’s quarterly revenue quadrupled within the last 12 years, increasing from 14.45 billion U.S. dollars in the third quarter of 2008 to over 70 billion in the third quarter of their 2025 fiscal year. Over the highlighted period, the largest increase in quarterly revenue occurred between the first and second quarters of 2010, with revenue increasing by more than six billion U.S. dollars. Intelligent Cloud segment leads Microsoft’s revenues Founded by Bill Gates and Paul Allen, Microsoft Corporation is an American multinational technology company that develops and sells a wide range of consumer and enterprise software, hardware, services, and consumer electronics. In its 2021 financial year, Microsoft generated most of its revenue from its Intelligent Cloud segment, which includes Microsoft's popular cloud flatform Azure. The Productivity and Business Processes segment, including the successful line of the Office products, also brings in an increasing amount of revenues. The rapid growths in these segments contributed to making 2021 the company’s most successful year in terms of annual revenue, which amounted to more than 168 billion U.S. dollars. Microsoft's income growth is equally impressive Not only has Microsoft seen great evolution in terms of sales, the company has been making better and better profits as well. Microsoft's annual net income reached 73 billion U.S. dollars in fiscal year 2022, delivering an impressive margin of over 35 percent. In a time when the COVID-19 pandemic imposed social distancing and remote working practices onto businesses and individuals, technology companies such as Microsoft provide the essential tools that make such practices possible. Their businesses grow as a result.
In the second quarter of Nvidia's 2026 fiscal year, the company's revenue rose to ***** billion U.S. dollars. Nvidia's data center revenue, a segment that includes technologies that are being deployed for accelerated computing and generative AI applications, generated **** billion U.S. dollars. This is a major jump from the **** billion U.S. dollars of data center revenue posted in the same quarter of the previous fiscal year.
In 2024, Meta Platforms generated a revenue of over 164 billion U.S. dollars, up from 134 billion USD in 2023. The majority of Meta’s profits come from its advertising revenue.Meta’s total Family of Apps revenue for 2022 amounted to 114 billion U.S. dollars. Additionally, Meta’s Reality Labs, the company’s VR division, generated around 2.1 billion dollars. Meta’s marketing expenditure for 2022 amounted to just over 15 billion U.S. dollars, up from 14 billion U.S. dollars in the previous year. Increasing audience base despite privacy misgivings Meta’s user numbers have continued to grow steadily throughout past years. In the fourth quarter of 2022, there was a total of 3.74 billion worldwide users across all of Meta’s platforms. For this same time frame, the company recorded 407 million monthly active users across Europe. Downloads of Meta’s app Oculus, for which virtual reality headsets are required, increased greatly from 2020 to 2021, reaching a total of 10.62 million downloads by the end of last year. Up until 2021, downloads had grown in a steady manner but from 2020 to 2021, they more than doubled.User numbers have increased despite data security issues and past controversy such as the Cambridge Analytica scandal in 2018. There remains skepticism surrounding the idea of the metaverse in which Meta aims to immerse itself. Of surveyed adults in the United States, the majority said that they were concerned about their privacy if Meta were to succeed in creating the metaverse.
In the first quarter of 2025, Meta's net income amounted to 16.6 billion U.S. dollars, down from 20.8 billion when compared to the previous quarter.Facebook company informationFacebook is the biggest social network worldwide. The platform generates the vast majority of its revenues through advertising – as of March 2020, 98 percent of Facebook’s revenues were derived from ad sales, making the company highly dependent on market regulations regarding digital ad sales. In 2019, Facebook was second only to Google in terms of digital advertising revenues. The company’s ad revenue during this period amounted to 69.7 billion U.S. dollars. Facebook is still among the fastest-growing tech companies in the world. In 2020, the company increased its revenue by 21.6 percent compared to the previous year. Facebook founder Mark Zuckerberg also ranks among the richest internet billionaires with a personal net worth of roughly 97 billion U.S. dollars.
YouTube's worldwide advertising revenues amounted to 8.92 billion U.S. dollars in the first quarter of 2025, representing an increase of 10 percent compared to the third quarter of 2024. YouTube is one of the biggest online video platforms worldwide, with the most popular YouTube channels having accumulated over 100 million subscribers.
In 2023, Google's ad revenue amounted to 264.59 billion U.S. dollars. The company generates advertising revenue through its Google Ads platform, which enables advertisers to display ads, product listings and service offerings across Google’s extensive ad network (properties, partner sites, and apps) to web users. Google advertising Advertising accounts for the majority of Google’s revenue, which amounted to a total of 305.63 billion U.S. dollars in 2023. The majority of Google's advertising revenue comes from search advertising. Google market share These revenue figures come as no surprise, as Google accounts for the majority of the online and mobile search market worldwide. As of September 2023, Google was responsible for more than 84 percent of global desktop search traffic. The company holds a market share of more than 80 percent in a wide range of digital markets, having little to no domestic competition in many of them. China, Russia, and to a certain extent, Japan, are some of the few notable exceptions, where local products are more preferred.
In the first quarter of fiscal year 2025, Apple reported a net income of around 36.33 billion U.S. dollars. Apple’s net income figures have grown massively in the past decade, with the yearly total rising from just over six billion dollars in 2008 to around 94 billion in 2024. Apple Inc. Apple holds the title of world’s most valuable brand and is the first public company to reach the one trillion U.S. dollars milestone in market capitalization. Since its famous beginning in a garage in California, the company has grown into a tech industry giant, bringing in hundreds of billions of dollars in revenue each year and revolutionizing the tech industry time and time again with its various consumer electronic devices. Product line Some of the company’s famous products include the iPhone, MacBook, iPod and the relative newcomer Apple Watch. In addition to consumer electronics, the company develops a variety of software packages and apps, as well as its own series of operating systems which support its devices. More recently, Apple has increased the scope of its offerings even further to provide consumers with cloud storage and a mobile payment platform.
For the first quarter of their 2025 fiscal year, Apple reported a revenue of ***** billion U.S. dollars. Apple revenue - additional information Apple Computer, Inc. was renamed Apple Inc. in 2007, in order to reflect the brand’s extension into other segments of the consumer electronics market. The company, founded in 1976, went on to grow from a two-man operation to a worldwide record-breaking phenomenon. In its 2023 financial year, Apple reported 383 billion U.S. dollars in revenues, compared to ***** billion U.S. dollars in 2004. Since the 2001 launch of the iPod in 2001, Apple has invested billions in research and development of new products, in order to answer ever changing consumer needs. Apple’s most profitable division is its hardware segment, which includes products such as the Macintosh computer series, the iPod, the iPhone, the iPad, or Apple TV. Additionally, Apple offers consumers a number of software products, such as the OS X and iOS operating systems and web-based services, such as the Mac App Store and the iOS App Store, iTunes Store, iBooks, or iCloud. Apple's iPhone is its most successful product Released in 2007 and already in its ****** generation in 2014, the iPhone is Apple’s most successful product, with over *** billion units sold since its launch. It is credited with almost single-handedly making Apple one of the most valuable brands in the world. The iPhone also has a very strong brand retention, surpassing all other smartphone brands. In the United States and in the United Kingdom, Apple's iOS operating system occupied **** or more of both markets in 2024.
Apple’s iPhone sales accounted for around ** percent of the company’s overall revenue in the first quarter of fiscal year 2025, the largest share of all Apple products. Over the years, services as well as wearables, home and accessories have made a growing contribution to Apple’s net sales. Apple’s revenue growth amid the pandemic In the first quarter of financial year 2025, Apple’s global revenue reached around *** billion U.S. dollars. The Americas are Apple’s largest regional market and contributed to around ** percent of the firm’s sales in that quarter. Who are Apple’s competitors? Having a broad family of products, Apple competes with different companies in different markets. Samsung is Apple’s largest adversaries in the global smartphone market, where the company had a share of almost ** percent in the second quarter of 2024. Similarly, Apple has a solid position in the PC market without a leading advantage. The situation is reversed in the tablet market and the smartwatch market, where Apple has remained the leader since the early days, staying ahead of Samsung, Huawei, Amazon, etc.
In the fourth financial quarter of 2025, which ended May 31, 2025, sportswear manufacturer Nike generated approximately 11.1 billion U.S. dollars. This was lower than in previous quarters.
During the second quarter of 2025, PayPal's net revenue grew by *** percent when compared to the same period the year before. PayPal regularly ranks as one of the most-used products, along with Apple Pay and Google Wallet. As users become aware of mobile shopping possibilities, more people will begin using mobile wallet and PayPal had set itself up to take advantage of this market with annual mobile payment volume growing for years. Since 2023, however, analysts began to question PayPal's business model, observing a growing reliance of the company on its daughters Venmo and Braintree.
In 2024, Meta (formerly Facebook Inc) generated over 160 billion U.S. dollars in ad revenues. Advertising accounts for the vast majority of the social network's revenue. Facebook advertising revenue – additional information Facebook’s business model heavily relies on ads, as the majority of social network’s revenue comes from advertising. In 2020, about 97.9 percent of Facebook's global revenue was generated from advertising, whereas only around two percent was generated by payments and other fees revenue. Facebook ad revenue stood at close to 86 billion U.S. dollars in 2020, a new record for the company and a significant increase in comparison to the previous years. For instance, the social network generated almost seven billion U.S. dollars in ad revenue in 2013, about 10 billion less than the 2015 figure. Facebook's average revenue per user also significantly increased in the same time span, going from 6.81 U.S. dollars in 2013 to 32.03 U.S. dollars in 2020. The U.S. and Canada are important markets for Facebook, considering the average revenue per user (ARPU) in these two countries is far above the global average. Facebook’s ARPU in the U.S. and Canada was 41.41 U.S. dollars in the last quarter of 2019, while the global average was 8.52 U.S. dollars. In Europe, Facebook’s average revenue per user was 13.21 U.S. dollars during the same time period. In terms of segments, mobile is the most promising advertising form for the company. In 2018, Facebook’s mobile advertising revenue already accounted for 92 percent of the social network’s total advertising revenue. Facebook’s mobile advertising revenue grew from an estimate of 13 billion U.S. dollars in 2015 to 50.6 billion U.S. dollars in 2018.
During the most recently reported period, social platform company Meta's revenue across European markets amounted 9.68 billion U.S. dollars. For the same period in the previous year, Meta's quarterly revenue in Europe amounted 8.4 billion U.S. dollars.
The Americas are Apple’s largest regional market, bringing in net sales of ***** billion U.S. dollars in the first quarter of the company’s 2025 fiscal year. Europe and Greater China are two other major markets for Apple. U.S.: Apple’s biggest market The high revenue generated from the Americas is largely due to Apple’s strong performance in their home market, the United States. Apple has the largest market share among smartphone vendors in the U.S. by a large margin. Although international sales have a growing share of Apple’s total revenue, the U.S. still counts for around ** percent of Apple’s net sales. The U.S. also has the highest concentration of Apple stores, which is Apple’s own chain of retail stores that showcase and sell Apple’s various products including the iPhone, iPad, Apple Watch, among others. iPhone: Apple’s most profitable product The iPhone, initially released in 2007, became Apple’s most successful product: The share of iPhone sales consistently amount to more than ** percent of Apple’s overall share of sales. The early generations of iPhone revolutionized the mobile phone industry and popularized the use of smartphones. Now in the **** generation, the new iPhone ** Pro and ** Pro Max continue to contribute to the success of Apple’s signature product, helping push for year-on-year iPhone sales growth despite the economic recession we are experiencing.
In the second quarter of 2025, Google's revenue amounted to over 95.94 billion U.S. dollars, up from the 84.377 billion U.S. dollars registered in the same quarter a year prior. The company amounted to an annual revenue of 348.16 billion U.S. dollars throughout 2024, its highest value to date, with most of its earnings being powered by advertising through Google sites and its network. Google advertising The foundations of Google's earnings are its advertising revenues, generated through its Google Ads platform, which enables advertisers to display ads, product listings, and service offerings across its extensive network (properties, partner sites, and apps) to web users via programs like AdSense or AdSearch. In 2024, Google accounted for most of its parent company Alphabet's annual revenues with 234.2 billion U.S. dollars in Google website ad revenues alone. Other sources of revenue Google's multitude of income sources also includes digital content products and apps sold through the digital content distribution platform Google Play, as well as hardware including Chromecast devices and smartphones. Geographically, the biggest single country share of Alphabet’s revenue comes from the United States, and close to 30 percent of revenues originate from the EMEA region.