In February 2025, Verizon Media processed **** million online search queries in the United States, and market leader Google processed over **** million search queries. In total, Google accounted for ** percent of the U.S. desktop search queries. Google was also the leading mobile search provider in the United States, accounting for around ** percent of the market as of March 2024.

As of March 2025, Google represented 79.1 percent of the global online search engine market on desktop devices. Despite being much ahead of its competitors, this represents the lowest share ever recorded by the search engine in these devices for over two decades. Meanwhile, its long-time competitor Bing accounted for 12.21 percent, as tools like Yahoo and Yandex held shares of over 2.9 percent each. Google and the global search market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2024, with a market capitalization of 2.02 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2024 with roughly 348.16 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users represented little over 33 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong decrease in the percentage of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. By the end of 2024, nearly half of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 21 percent of users in Mexico said they used Yahoo.

Google Search Statistics 2023

• Google is the most searched website in the World.
• Google receives more visitors than any other site. Google is accessed 89.3 trillion times per month.
• Google is used by billions of people every day to conduct their searches. Google is much more than a simple search engine.
• Google provides many other services. Google Shopping and Google News also feature. Google Mail, Google's popular email service, is included.
• Google organic search traffic is 16.3% of the total US searches.

In 2022, Wordle was the most popular Google search in the United States, the United Kingdom, Canada, and Spain. By contrast, in Germany and Italy, Ukraine was the most popular search on Google. In Brazil, Google users were interested the most in the 2022 elections.

Wordle!

Launched in October 2021 and purchased by the New York Times in January 2022, Wordle is an online game where players can play only once a day and have to guess a five-letter word in six tries. The game became an instant hit, with a surge of daily users at the beginning of the year. For instance, it was one of the most popular iPhone apps in the United States, being played mostly by millennials. Also in the United Kingdom, the game gained in popularity, with most players using the app every day.

Google search

As the leading search engine in many countries, Google is the most visited multi-platform web property. Indeed, most of Google's revenues come from Google properties, which include the search platform, the traffic generated by search distribution partners using Google.com as their default search in browsers, and the advertising on its own sites.

As of June 2024, global Google searches for the word "ChatGPT" increased again after a slight decline by the end of 2024. Interest in the chatbot, developed by the U.S.-based OpenAI and launched in November 2022, started rising in the week ending December 3, 2022. Recently, growing demand for information on ChatGPT made the keyword hit a peak of 100 index points during the week ending on June 2, 2024. ChatGPT, which stands for Chat Generative Pre-trained Transformer, is a chatbot and AI-powered auto-generative text system able to give human-sounding replies and reproduce human-like interactions when prompted.

United States Google Search Trends: Government Measures: Government Subsidy data was reported at 0.000 Score in 14 May 2025. This stayed constant from the previous number of 0.000 Score for 13 May 2025. United States Google Search Trends: Government Measures: Government Subsidy data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 0.000 Score in 14 May 2025 and a record low of 0.000 Score in 14 May 2025. United States Google Search Trends: Government Measures: Government Subsidy data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s United States – Table US.Google.GT: Google Search Trends: by Categories.

Google Search Trends: Online Games: Call of Duty data was reported at 0.000 Score in 15 May 2025. This stayed constant from the previous number of 0.000 Score for 14 May 2025. Google Search Trends: Online Games: Call of Duty data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 15 May 2025, with 1262 observations. The data reached an all-time high of 83.000 Score in 28 Jun 2022 and a record low of 0.000 Score in 15 May 2025. Google Search Trends: Online Games: Call of Duty data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Costa Rica – Table CR.Google.GT: Google Search Trends: by Categories.

Moldova Google Search Trends: Online Training: Udemy data was reported at 4.000 Score in 15 May 2025. This records a decrease from the previous number of 7.000 Score for 14 May 2025. Moldova Google Search Trends: Online Training: Udemy data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 15 May 2025, with 1262 observations. The data reached an all-time high of 100.000 Score in 15 Oct 2022 and a record low of 0.000 Score in 06 May 2025. Moldova Google Search Trends: Online Training: Udemy data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Moldova – Table MD.Google.GT: Google Search Trends: by Categories.

In May 2025, the United States was responsible for 21.1 percent of the traffic to Google.com. In terms of web visits to the search platform, Japan came in second with 6.46 percent, followed by Brazil and India with 5.58 and 4.76 percent, respectively.

Google Search Trends: Online Shopping: Wayfair data was reported at 0.000 Score in 14 May 2025. This stayed constant from the previous number of 0.000 Score for 13 May 2025. Google Search Trends: Online Shopping: Wayfair data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 4.000 Score in 18 Jan 2022 and a record low of 0.000 Score in 14 May 2025. Google Search Trends: Online Shopping: Wayfair data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Costa Rica – Table CR.Google.GT: Google Search Trends: by Categories.

China Google Search Trends: Online Shopping: Tmall data was reported at 8.000 Score in 14 May 2025. This stayed constant from the previous number of 8.000 Score for 13 May 2025. China Google Search Trends: Online Shopping: Tmall data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 70.000 Score in 22 Jan 2023 and a record low of 0.000 Score in 02 May 2025. China Google Search Trends: Online Shopping: Tmall data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s China – Table CN.Google.GT: Google Search Trends: by Categories.

Google Search Trends: Computer & Electronics: Apple data was reported at 25.000 Score in 15 May 2025. This stayed constant from the previous number of 25.000 Score for 14 May 2025. Google Search Trends: Computer & Electronics: Apple data is updated daily, averaging 27.000 Score from Dec 2021 (Median) to 15 May 2025, with 1262 observations. The data reached an all-time high of 100.000 Score in 10 Sep 2024 and a record low of 0.000 Score in 08 Apr 2023. Google Search Trends: Computer & Electronics: Apple data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Taiwan – Table TW.Google.GT: Google Search Trends: by Categories.

Google Search Trends: Online Training: Udemy data was reported at 0.000 Score in 14 May 2025. This stayed constant from the previous number of 0.000 Score for 13 May 2025. Google Search Trends: Online Training: Udemy data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 24 Dec 2024 and a record low of 0.000 Score in 14 May 2025. Google Search Trends: Online Training: Udemy data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Laos – Table LA.Google.GT: Google Search Trends: by Categories.

Google Search Trends: Jobs Searching: LinkedIn data was reported at 4.000 Score in 14 May 2025. This records a decrease from the previous number of 7.000 Score for 13 May 2025. Google Search Trends: Jobs Searching: LinkedIn data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 15 Dec 2022 and a record low of 0.000 Score in 11 May 2025. Google Search Trends: Jobs Searching: LinkedIn data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Saint Lucia – Table LC.Google.GT: Google Search Trends: by Categories.

Google Search Trends: Online Classroom: Zoom data was reported at 1.000 Score in 24 Nov 2024. This stayed constant from the previous number of 1.000 Score for 23 Nov 2024. Google Search Trends: Online Classroom: Zoom data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 24 Nov 2024, with 1090 observations. The data reached an all-time high of 3.000 Score in 21 Apr 2023 and a record low of 0.000 Score in 10 Nov 2024. Google Search Trends: Online Classroom: Zoom data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Bulgaria – Table BG.Google.GT: Google Search Trends: by Categories.

As of February 2025, several search terms were googled especially actively by German internet users. Among these, the leading three were ‘handball wm’ (handball championship), ‘australian open 2025’ and ‘handball wm 2025’. The terms reflect events, certain dates and ensuing media coverage taking place at the time, in this case about the handball championship and the Australian Open tennis tournament. Always searching Daily life seems unthinkable without using an online search engine, whether for longer research or quickly checking something, or even just to avoid setting bookmarks, typing in URLs. Google has by far the highest share among online search engines used on desktop and mobile devices at almost 90 percent of searches done on Google, followed by Bing and Ecosia. While DuckDuckGo was further down on the list, its market share has been rising in Germany. Google may still have a substantial head start compared to its competitors, but users are increasingly apprehensive about data privacy and protection in connection with how the online search giant uses and stores personal information, as well as tracks search queries. Searching for Trees Ecosia is an environmentally friendly search engine with a unique business model that sets it apart from other search engines. It uses the revenue from search ads to plant trees worldwide and support reforestation projects. Every time a user performs a search on Ecosia, they indirectly contribute to reforestation, as one tree is planted for every 45 searches.The search engine market share held by Ecosia has been growing in recent years, especially in Germany where the company is based, and in other countries in Europe. Ecosia, similarly to other alternative search engines (e.g. DuckDuckGo), uses Bing to power its results.

In March 2024, search platform Google.com generated approximately 85.5 billion visits, down from 87 billion platform visits in October 2023. Google is a global search platform and one of the biggest online companies worldwide.

Google Search Trends: Jobs Searching: Indeed data was reported at 2.000 Score in 14 May 2025. This stayed constant from the previous number of 2.000 Score for 13 May 2025. Google Search Trends: Jobs Searching: Indeed data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 40.000 Score in 04 Jan 2022 and a record low of 0.000 Score in 02 May 2025. Google Search Trends: Jobs Searching: Indeed data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Bulgaria – Table BG.Google.GT: Google Search Trends: by Categories.

Google Search Trends: Online Movie: Netflix data was reported at 39.000 Score in 14 May 2025. This records a decrease from the previous number of 42.000 Score for 13 May 2025. Google Search Trends: Online Movie: Netflix data is updated daily, averaging 53.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 100.000 Score in 16 Nov 2024 and a record low of 0.000 Score in 14 Feb 2023. Google Search Trends: Online Movie: Netflix data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s France – Table FR.Google.GT: Google Search Trends: by Categories.

Kyrgyzstan Google Search Trends: Jobs Searching: Indeed data was reported at 0.000 Score in 14 May 2025. This stayed constant from the previous number of 0.000 Score for 13 May 2025. Kyrgyzstan Google Search Trends: Jobs Searching: Indeed data is updated daily, averaging 0.000 Score from Dec 2021 (Median) to 14 May 2025, with 1261 observations. The data reached an all-time high of 75.000 Score in 02 Aug 2022 and a record low of 0.000 Score in 14 May 2025. Kyrgyzstan Google Search Trends: Jobs Searching: Indeed data remains active status in CEIC and is reported by Google Trends. The data is categorized under Global Database’s Kyrgyzstan – Table KG.Google.GT: Google Search Trends: by Categories.