In the second quarter of 2025, California-based web company Google had an operating income of around 34.85 billion U.S. dollars, an increase from approximately 27.5 billion U.S. dollars in the preceding fiscal quarter. Google operates under the parent company Alphabet Inc.

In January 2025, Google accounted for 93.89 percent of the global mobile search engine market worldwide. Ever since the release of Google Search in 1997, the company's search engine has dominated the search engine market, maintaining a margin of more than 93 percentage points since January 2015. Currently owned by the parent corporation Alphabet Inc., Google has one of the highest tech company revenues, with roughly 305.63 billion U.S. dollars in 2023.

It starts with a simple habit: you open your browser and type a question. A few keystrokes later, Google gives you answers, videos, maps, and suggestions before you even finish your thought. For billions of people around the world, this daily interaction is second nature. But behind that blinking cursor...

Context

The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website.

Content

The sample dataset contains Google Analytics 360 data from the Google Merchandise Store, a real ecommerce store. The Google Merchandise Store sells Google branded merchandise. The data is typical of what you would see for an ecommerce website. It includes the following kinds of information:

Traffic source data: information about where website visitors originate. This includes data about organic traffic, paid search traffic, display traffic, etc. Content data: information about the behavior of users on the site. This includes the URLs of pages that visitors look at, how they interact with content, etc. Transactional data: information about the transactions that occur on the Google Merchandise Store website.

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Acknowledgements

Data from: https://bigquery.cloud.google.com/table/bigquery-public-data:google_analytics_sample.ga_sessions_20170801

Banner Photo by Edho Pratama from Unsplash.

Inspiration

What is the total number of transactions generated per device browser in July 2017?

The real bounce rate is defined as the percentage of visits with a single pageview. What was the real bounce rate per traffic source?

What was the average number of product pageviews for users who made a purchase in July 2017?

What was the average number of product pageviews for users who did not make a purchase in July 2017?

What was the average total transactions per user that made a purchase in July 2017?

What is the average amount of money spent per session in July 2017?

What is the sequence of pages viewed?

This dataset provides the Austin Google Analytic. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.

Introduction

Google Search Statistics: Google Search stands as the dominant global search engine, playing a crucial role in helping users find information, make informed decisions, and engage with online content. As digital habits evolve, Google remains at the forefront, influencing how people access websites, engage with brands, and discover new services.

Through advancements in AI, personalized results, and the growing trend of mobile searches, Google Search continuously refines its approach to deliver more relevant and efficient user experiences. Consequently, staying updated on Google Search trends and statistics is crucial for businesses, marketers, and analysts seeking to refine their strategies and increase visibility in a rapidly evolving digital landscape.

Key Google Play StatisticsGoogle Play App and Game RevenueGoogle Play Gaming App RevenueGoogle Play App RevenueGoogle Play App and Game DownloadsGoogle Play Game DownloadsGoogle Play App...

Google Gemini Statistics: In 2023, Google unveiled the most powerful AI model to date. Google Gemini is the world’s most advanced AI leaving the ChatGPT 4 behind in the line. Google has 3 different sizes of models, superior to each, and can perform tasks accordingly. According to Google Gemini Statistics, these can understand and solve complex problems related to absolutely anything. Google even said, they will develop AI in such as way that it will let you know how helpful AI is in our daily routine. Well, we hope our next generation won’t be fully dependent on such technologies, otherwise, we will lose all of our natural talent! Editor’s Choice Google Gemini can follow natural and engaging conversations. According to Google Gemini Statistics, Gemini Ultra has a 90.0% score on the MMLU benchmark for testing the knowledge of and problem-solving on subjects including history, physics, math, law, ethics, history, and medicine. If you ask Gemini what to do with your raw material, it can provide you with ideas in the form of text or images according to the given input. Gemini has outperformed ChatGPT -4 tests in the majority of the cases. According to the report this LLM is said to be unique because it can process multiple types of data at the same time along with video, images, computer code, and text. Google is considering its development as The Gemini Era, showing the importance of our AI is significant in improving our daily lives. Google Gemini can talk like a real person Gemini Ultra is the largest model and can solve extremely complex problems. Gemini models are trained on multilingual and multimodal datasets. Gemini’s Ultra performance on the MMMU benchmark has also outperformed the GPT-4V in the following results Art and Design (74.2), Business (62.7), Health and Medicine (71.3), Humanities and Social Science (78.3), and Technology and Engineering (53.00).

It’s a crisp fall morning in Portland. A local barista opens her shop and pulls out her phone to check delivery routes for fresh beans. She taps the familiar red-and-white pin icon, Google Maps. Across the globe in Tokyo, a student uses Street View to navigate to his university. Meanwhile,...

Introduction

Google search statistics: Google Search remains a digital giant, an almost invisible utility that underpins the modern internet economy. It is a definitive engine of commerce, a barometer of global human interest, and the single most critical touchpoint in the consumer journey. To operate in the digital world without a profound understanding of Google Search statistics is to be blind.

Indeed, this is not a general overview; this is a meticulous, data-driven analysis made to serve as the definitive benchmark for understanding the scale, market dominance, and future trajectory of Google Search. We will discuss the most current, granular, and impactful statistics available today, moving from its fundamental scale to the behaviors that change billions of daily decisions. Let’s get into it.

The City uses Google Analytics to track data about use of the City's website.

As of March 2025, Google represented 79.1 percent of the global online search engine market on desktop devices. Despite being much ahead of its competitors, this represents the lowest share ever recorded by the search engine in these devices for over two decades. Meanwhile, its long-time competitor Bing accounted for 12.21 percent, as tools like Yahoo and Yandex held shares of over 2.9 percent each. Google and the global search market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2024, with a market capitalization of 2.02 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2024 with roughly 348.16 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users represented little over 33 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong decrease in the percentage of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. By the end of 2024, nearly half of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 21 percent of users in Mexico said they used Yahoo.

Web traffic statistics for the several City-Parish websites, brla.gov, city.brla.gov, Red Stick Ready, GIS, Open Data etc. Information provided by Google Analytics.

In 2025, “Google” was the most searched term on Google worldwide. “YouTube” ranked second, recording an index value of 79 points. That same year, “ChatGPT” and “GPT” entered the ranking for the first time, with index values of 27 and 18 points, respectively.

It started as a lightweight alternative to Excel, tucked quietly inside the broader Google ecosystem. But fast-forward to 2025, and Google Sheets isn’t just a spreadsheet tool; it’s a platform reshaping how individuals and businesses collaborate with data. Whether you’re a startup founder tracking KPIs, a school administrator running reports,...

Google Ads Sales Dataset for Data Analytics Campaigns (Raw & Uncleaned) 📝 Dataset Overview This dataset contains raw, uncleaned advertising data from a simulated Google Ads campaign promoting data analytics courses and services. It closely mimics what real digital marketers and analysts would encounter when working with exported campaign data — including typos, formatting issues, missing values, and inconsistencies.

It is ideal for practicing:

Data cleaning

Exploratory Data Analysis (EDA)

Marketing analytics

Campaign performance insights

Dashboard creation using tools like Excel, Python, or Power BI

📁 Columns in the Dataset Column Name ----- -Description Ad_ID --------Unique ID of the ad campaign Campaign_Name ------Name of the campaign (with typos and variations) Clicks --Number of clicks received Impressions --Number of ad impressions Cost --Total cost of the ad (in ₹ or $ format with missing values) Leads ---Number of leads generated Conversions ----Number of actual conversions (signups, sales, etc.) Conversion Rate ---Calculated conversion rate (Conversions ÷ Clicks) Sale_Amount ---Revenue generated from the conversions Ad_Date------ Date of the ad activity (in inconsistent formats like YYYY/MM/DD, DD-MM-YY) Location ------------City where the ad was served (includes spelling/case variations) Device------------ Device type (Mobile, Desktop, Tablet with mixed casing) Keyword ----------Keyword that triggered the ad (with typos)

⚠️ Data Quality Issues (Intentional) This dataset was intentionally left raw and uncleaned to reflect real-world messiness, such as:

Inconsistent date formats

Spelling errors (e.g., "analitics", "anaytics")

Duplicate rows

Mixed units and symbols in cost/revenue columns

Missing values

Irregular casing in categorical fields (e.g., "mobile", "Mobile", "MOBILE")

🎯 Use Cases Data cleaning exercises in Python (Pandas), R, Excel

Data preprocessing for machine learning

Campaign performance analysis

Conversion optimization tracking

Building dashboards in Power BI, Tableau, or Looker

💡 Sample Analysis Ideas Track campaign cost vs. return (ROI)

Analyze click-through rates (CTR) by device or location

Clean and standardize campaign names and keywords

Investigate keyword performance vs. conversions

🔖 Tags Digital Marketing · Google Ads · Marketing Analytics · Data Cleaning · Pandas Practice · Business Analytics · CRM Data

Cloud storage now underpins how individuals and organizations manage files. Among these services, Google Drive remains a cornerstone, linking devices, enabling collaboration, and scaling with user needs. In education, schools use Drive to distribute assignments and feedback, and in business, teams store shared documents and real-time edits. The statistics below...

Universal Analytics data from Google Analytics for the CalHHS Open Data Portal. This data was captured using the depreciated Universal Analytics tool and is no longer available on the web via Google UI or Google APIs. It has been loaded here so that users and the metrics dashboard can access the data.

Introduction

Google Chrome Statistics: Google Chrome has established itself as the leading web browser globally, reflecting its widespread adoption across various platforms. As of February 2025, Chrome holds approximately 66% of the global market share across all devices, surpassing competitors such as Safari, Edge, and Firefox. This dominance translates to an estimated 3.45 billion internet users utilizing Chrome as their primary web browser in 2025, marking an increase from 3.06 billion users in 2020.

The browser's popularity is further highlighted by its extensive library of extensions, with nearly 137,345 available in the Chrome Web Store, enhancing user experience through additional functionalities. Chrome's integration with Google's suite of services and its cross-platform compatibility have contributed significantly to its widespread adoption. However, this dominance has attracted regulatory scrutiny; in November 2024, the U.S. Department of Justice proposed that Google divest its Chrome browser to address concerns over its search monopoly, estimating Chrome's valuation at approximately USD 20 billion.

These developments underscore Chrome's influential position in the web browser market and its impact on global internet usage patterns.

A complete list of live websites using the Wp Google Analytics technology, compiled through global website indexing conducted by WebTechSurvey.