In January 2022, nearly 48 percent of survey respondents in the United States stated that they plan on eating healthier in 2022. Approximately the same percentage stated that plan to eat about the same as last year.

Around 24.26 million people in Germany were especially interested in healthy eating and a healthy lifestyle as of 2024, in a population of roughly 84 million. Figures for this category did not change noticeably during the timeline shown on the graph. In fact, the distribution between the different answers to the corresponding survey remained similar. The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis. Food, drink and cigarettes Despite the availability of constantly expanding information on what consumers can do to stay healthy, everyone’s understanding of this still differs. Personal preferences and circumstances play a role in decision-making and motivation. While most people may indeed want to eat healthy and lead the accompanying lifestyle, they cannot always afford to, literally. Rising food prices in recent years have put a strain on households, with product categories across the board recording significant increases. In fact, to make an example of foods typically associated with healthy eating, vegetable prices increased by around 13.3 percent, while fruit prices grew by roughly 8.2 percent. All the same, a recent survey on health-conscious behavior revealed encouraging results. Around 85 percent of respondents stated they did not smoke, and 78 percent did not drink excessively. Making a move With movement and exercise being vital parts of leading a healthy lifestyle, it is interesting to see which types of sports Germans prefer. Based on a survey published in 2024, fitness studios had around 11.3 million members and were in the lead. Other leading types of physical activity pursued included soccer, gymnastics and tennis. These are all activities that require additional spending, as they usually include going to a particular venue and using specific equipment, as well as working with a trainer. There are, of course, “free” types of exercise that contribute positively to leading a healthy life, such as walking and cycling. Both can be a regular part of daily routines and commutes, without extra planning. Especially when it comes to shorter distances, cycling to work, school or university is a popular alternative to using the car or public transport for many Germans.

According to the Statista Global Consumer Survey carried out between July 2023 and June 2024 in the United Kingdom, members of the baby boomer generational cohort were the most likely to agree with the statement that they actively try to eat healthy. The younger the respondents, the less likely they were to agree with the statement. For more countries, the results of prior surveys, and a variety of other topics, please visit our Global Consumer Survey web page.

Dietary habits among millennials in the UK The millennials are the largest generational cohort in the UK, with almost 14.5 million people. In 2020, millennials surpassed the baby boomer generation as the largest generation for the first time. The most popular type of diet among millennials in the UK is the flexitarian diet, which consists of eating mostly plant-based foods while occasionally eating meat and fish. Approximately 15 percent of millennials are flexitarians. Moreover, around 14 percent of millennials follow a low- or no-carb diet. As compared to other generations, a relatively high share of millennials either do not eat meat or intend to go meat-free in the future. Only Generation Z has a higher share of people who either follow a meat-free diet already or intend to do so in the future. The impact of price increases on healthy eating in the UK Being able to eat healthy is one of the most common food-related concerns among consumers in the UK, as stated by about 46 percent of British consumers. The top food-related concern, however, is the food price. Starting in August 2021, food prices in the UK have increased rapidly. In March 2023, the food inflation peaked at 19.1 percent. Prices have declined since. The increase in the cost of living in the UK has also impacted the healthy eating habits of consumers. Approximately 28 percent of consumers state that they eat less healthy to save money, while 13 percent state that they work more hours and have thus less time to cook.

Older Canadian consumers are the more likely they are trying to eat healthy food. In 2022, approximately 63 percent of survey respondents between 50 and 59 years-of-age stated that they actively try to eat healthy. The data displayed here aggregates four surveys carried out during 2022.

In 2023, a survey revealed that approximately 48 percent of consumers aged 18 to 19 in the EU-27 reported making an effort to eat healthily. In contrast, older respondents demonstrated a greater tendency to prioritize healthy eating, with the percentage of those actively trying to maintain a healthy diet increasing with age. Diets in the EU According to a recent survey, flexitarian and low- or no-carb diets were the most popular in the EU in 2024. Around 12 percent of surveyed consumers stated that they followed a flexitarian diet, which can be defined as eating mostly plant-based foods while occasionally allowing meat, fish, or other animal-based products. Just three percent of respondents stated that they adhered to a strictly vegan diet. Attitudes toward food and artificial flavor avoidance in the EU 60 percent of participants from the EU indicated that they actively work on eating healthily, while six percent fewer respondents expressed that they find it challenging to afford nutritious food. That same year, around 25 percent of EU-27 consumers aged 18 to 19 reported that they steer clear of artificial flavors and preservatives. This figure nearly doubles among respondents aged 60 to 64.

The global healthy takeout market is anticipated to grow significantly in the coming years, propelled by increasing health consciousness, convenience-seeking consumers, and the proliferation of food delivery services. The market is estimated to have reached a value of USD 65.47 billion in 2025 and is projected to expand at a CAGR of 6.97% during the forecast period of 2025-2033. Key drivers of market growth include rising disposable income, urbanization, and the growing popularity of healthy eating habits. Consumers are increasingly opting for healthy takeout options to maintain a balanced diet while saving time and effort. The market is also being driven by technological advancements in food delivery platforms, which allow consumers to easily access a wide range of healthy meal options. Key trends shaping the market include the increasing adoption of meal subscription services and the growing demand for sustainable packaging solutions. However, the market may face certain restraints, such as the potential for food safety concerns and the limited availability of healthy takeout options in some regions. Recent developments include: Recent developments in the Healthy Takeout Market reflect an increasing consumer preference for nutritious meal options even when dining out. As more individuals prioritize health and wellness, a surge in demand for organic, plant-based, and low-calorie meals is evident. Various restaurant chains and delivery services are adapting their menus to include healthier selections, driven by the need to cater to health-conscious consumers., Additionally, technological advancements in online ordering platforms are improving accessibility to healthy meal options, appealing particularly to younger demographics. Partnerships between food brands and nutrition experts are also on the rise, aiming to educate consumers on making healthier choices. Furthermore, environmental concerns are influencing the market, with an increase in sustainable practices among takeout providers. These shifts indicate a significant transformation in consumer habits, as the market progresses toward a projected valuation of USD 120 billion by 2032, with an emphasis on quality and health in eating choices.. Key drivers for this market are: Increased demand for plant-based options Expansion of delivery services partnerships Focus on eco-friendly packaging Rising health-conscious consumer base Incorporation of local organic ingredients . Potential restraints include: Health-conscious consumer behavior Rise in food delivery services Increased demand for convenience Focus on sustainability practices Growth of plant-based options .

Personalized Nutrition and Supplements Market Size and Share:

The global personalized nutrition and supplements market size was valued at USD 14.14 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 65.15 Billion by 2033, exhibiting a CAGR of 17.20% from 2025-2033. North America currently dominates the market, holding a market share of over 44.5% in 2024. The increasing consumer demand for tailored health solutions, growing awareness of the benefits of personalized diets, advancements in biotechnology, and the rise of digital platforms offering customized products based on individual health data are bolstering the market growth in this region.

A major driver in the global personalized nutrition and supplements market is the growing consumer awareness of health and wellness. As more people focus on maintaining a healthy lifestyle, there is a rising demand for products tailored to individual needs. Personalized nutrition allows consumers to address specific health concerns, such as weight management, digestive health, and immune support. Technological advancements are associated with genetic testing and data analysis. Because companies can offer custom products through the help of such advances that increase the efficacy of the supplements, personalized solutions form the trend of new changes in the nutritional area among consumers.

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The U.S. holds a significant share in the global personalized nutrition and supplements market, driven by a high level of consumer awareness about health and wellness along with 84.50% market share. Also, the U.S. wellness market has grown to $480 billion and continues growing at 5 to 10 percent annually; 82 percent of U.S. consumers identify wellness as an important or one of the most important things that matter to them in their lives. Americans increasingly seek personalized solutions for weight management, immunity, and overall well-being, fueling demand for tailored products. Advancements in technology, such as deoxyribonucleic acid (DNA) testing and health tracking devices, enable precise formulations based on individual needs. The rise of digital platforms and e-commerce has further expanded access to customized nutrition solutions. Additionally, the U.S. benefits from a large base of health-conscious consumers and established companies investing in innovative, personalized nutrition products.

Personalized Nutrition and Supplements Market Trends:

Technological Advancements in Personalization

Technological innovations are revolutionizing the personalized nutrition and supplements market. Tools like DNA testing, microbiome analysis, and wearable health devices enable more accurate personalization of products based on individual genetics, health conditions, and lifestyle factors. In line with this, the U.S. millennial population surveyed, 49% showed a strong preference for products, services, or apps that use personal data to customize the consumer experience. In addition, 37% of Gen Z also preferred such customized products. Supplements are now available for every need of the consumer to increase efficacy. Companies use AI and data analytics to provide more accurate formulations and recommendations. This is one of the reasons for growth as it offers a science-based approach to nutrition that enables consumers to make decisions about their health. This further incorporates it with digital health platforms and enhances consumer engagement. Thus, personalized nutrition becomes more accessible and widespread.

Growing Consumer Demand for Preventive Health

Consumers are focusing increasingly on preventive health measures; this means that demand for customised nutrition and supplements targeted towards wellness rather than fixing a problem is growing. The general cultural trend today is proactive health management in which consumers are looking at supplements that prevent diseases, boost immunity, and augment energy. As people are getting healthier and more educated, they are turning to products that are tailored specifically to their needs. Personalized nutrition provides solutions tailored to specific issues like gut health, stress, and aging, which is the growing market as consumers are seeking products to enhance long-term vitality. Along with this, Preventive care in India gained importance post-COVID-19, addressing NCDs responsible for 66% of deaths in 2019. Overweight and obesity cost India over $35 billion annually, highlighting urgent health priorities.

Rise of E-commerce and Subscription Models

The growth of e-commerce and subscription-based models is transforming the personalized nutrition and supplements market. Online platforms enable consumers to access a wide range of personalized products, often with home delivery, enhancing convenience. Subscription services, where customers receive customized supplements regularly, have gained popularity, providing a steady revenue stream for companies and improving customer retention. These models are particularly attractive because they offer personalized convenience and ongoing health support. Additionally, e-commerce allows brands to collect valuable customer data, enabling further personalization. This trend has expanded the market’s reach, making personalized nutrition more accessible to a global audience.

Personalized Nutrition and Supplements Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global personalized nutrition and supplements market, along with forecast at the global, regional, and country levels from 2025-2033. The market has been categorized based on ingredient, dosage form, distribution channel, and age group.

Analysis by Ingredient

• Proteins and Amino Acid
• Vitamins
• Minerals
• Probiotics
• Herbal/Botanic
• Others

Vitamins leads the market with around 28.1% of market share in 2024 due to their essential role in maintaining overall health and addressing specific deficiencies. Growing consumer awareness about the importance of personalized health and wellness solutions has significantly boosted the demand for vitamins in tailored formulations. The increasing adoption of technologies like DNA testing and microbiome analysis has further enabled precise identification of individual vitamin requirements, enhancing the efficacy of these supplements. Additionally, the rise of e-commerce platforms and digital health solutions has made personalized vitamin products more accessible to a broader audience, cementing their position as the leading ingredient category.

Analysis by Dosage Form

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• Tablets/Capsules
• Liquids
• Powders
• Others

In 2024, tablets/capsules accounts for the majority of the market at around 63.5% driven by their convenience, ease of storage, and accurate dosage delivery. These forms are highly favored by consumers for their portability and extended shelf life compared to liquid or gummy alternatives. Their popularity has been further amplified through technology advancement, whereby specific formulations can be provided based on individual health requirements. Also, tablets and capsules

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Healthy Snack Market Size 2025-2029

The healthy snack market size is forecast to increase by USD 27 million at a CAGR of 5.1% between 2024 and 2029.

The market is experiencing significant growth due to several factors. Firstly, the rise in disposable income and lifestyle changes have led consumers to seek more convenient and nutritious options between meals. Secondly, evolving taste preferences have shifted towards healthier alternatives, as people become more conscious of their dietary needs. This trend is further fueled by the growing inclination toward plant-based and gluten-free snacks. As a result, the market for healthy snacks is expected to continue its upward trajectory, providing ample opportunities for businesses to innovate and cater to this health-conscious demographic. Easy consumption formats, including meat snacks and dried fruit snacks, have also gained traction in the market.

What will be the Size of the Market During the Forecast Period?

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The market has witnessed significant consumer interest in recent years due to the increasing awareness of lifestyle-related ailments and the importance of maintaining a healthy lifestyle. Companies have responded to this trend by offering a diverse range of healthy food products. These snacks are often made from raw materials like nuts and seeds, which provide quick and affordable ways to meet daily nutritional needs.
Processing, preservation advancements, and novel packaging techniques have played a crucial role in the growth of the snacks industry. E-commerce platforms have also facilitated the easy availability of these products, making it convenient for consumers to access healthy snack options.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Supermarkets and hypermarkets
  Convenience stores
  Online


Product

  Savory
  Bakery
  Fruit
  Dairy
  Others


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK
    France
    Italy


  APAC

    China
    India
    Japan
    South Korea


  South America



  Middle East and Africa

By Distribution Channel Insights

The supermarkets and hypermarkets segment is estimated to witness significant growth during the forecast period.

The market is experiencing significant growth due to preservation advancements and innovative packaging techniques. The snacks industry caters to the demands of the formal workforce and hectic lifestyles, offering ready-to-eat food through various distribution network channels. Grocery store sales of nutrient-enriched products have risen due to the overall health focus, including immunity, on-the-go nutrition, and innovation in snacking. E-commerce platforms enable panic buying and convenience for consumers seeking instant satiety during stressful days. Functional foods, with functional ingredients like micronutrients, proteins, fiber, and organic, plant-based, and clean-label products, are increasingly popular for weight management and chronic disease prevention. Promotions and the rising popularity of convenience foods contribute to the market's growth.

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The supermarkets and hypermarkets segment was valued at USD 29.80 million in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 43% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The North American snacks industry is experiencing significant growth in the healthy snack sector, driven by preservation advancements and novel packaging techniques. The distribution network channels, including supermarkets, hypermarkets, convenience stores, and e-commerce platforms, are key contributors to this expansion. The increasing number of online users and the convenience they offer have boosted sales. The millennial population's rising demand for on-the-go nutrition, a formal workforce, and hectic lifestyles have fueled this trend. Healthy snacks, such as ready-to-eat fruit, savory, bakery, and dairy products, are popular choices. E-commerce platforms have gained traction due to panic buying and the need for hygiene during the ongoing health crisis.

Furthermore, nutrient-enriched products, functional ingredients, micronutrients, proteins, fiber, and organic, plant-based, clean-label products cater to overall health, immunity, and weight manage

An in-depth analysis of the United States green coffee market, examining growth factors, consumer trends, and future market outlook, including insights from a recent IndexBox market report.

In 2023, the global functional and natural health food market was valued at 23.5 billion U.S. dollars and is projected to increase to 38.5 billion U.S. dollars by 2033.

Superfoods The term “superfoods” has been used to describe nutritionally dense foods, or foods that are especially high in essential nutrients. A few common examples of superfoods include salmon, kale, blueberries, and quinoa. Between 2016 and 2017, retail sales of quinoa grew by 15.6 percent in the United States, as its health benefits became more well known. Chia seeds, another popular superfood, saw a 14.7 percent increase in retail sales in that time period.

Healthy eating behavior in North America American consumers have tried a wide variety of different diet and lifestyle changes in order to improve their health, the most common of which involved increasing water intake, making small changes in one’s diet, and eating more fruits and vegetables. The top motivating factor for these eating habit changes was weight loss, followed by preventing future health conditions. When Canadian consumers were surveyed what they believed a healthy meal consisted of, more than half responded that more fruits and vegetables made a meal healthier.

The size of the MEA Sports Nutrition Industry market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 3.90% during the forecast period. The Middle East and Africa (MEA) sports nutrition industry has experienced significant growth, driven by rising health awareness, increased participation in sports and fitness activities, and a growing emphasis on nutrition. The market encompasses a wide range of products, including protein supplements, energy drinks, meal replacement products, and pre-workout formulas. Factors such as urbanization, changing lifestyles, and the influence of social media have led to a surge in demand for convenient and functional nutrition options among consumers. Key demographics driving this market include fitness enthusiasts, athletes, and health-conscious individuals seeking performance enhancement and weight management solutions. The region's young population is particularly receptive to new health trends, and there is a growing acceptance of sports nutrition products among women, who are increasingly participating in fitness activities. Key drivers for this market are: Rising health consciousness and a focus on fitness and well-being drive demand for sports nutrition products. Potential restraints include: Availability of alternative dietary supplements and functional foods may divert consumer interest. Notable trends are: Increasing Number of Health and Fitness Centers.

In 2021, after three years of growth, there was decline in the global vegetable market, when its value decreased by...

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Alcohol Infused Sparkling Water Market Forecast 2024-2028

The alcohol infused sparkling water market size is projected to increase by USD 714.39million, at a CAGR of 14.12% between 2023 and 2028

The growth rate of the North American market, particularly in the US, is driven by the increasing demand for alcohol-infused sparkling water, including hard seltzer and hard soda. This surge is fueled by shifting consumer demographics from baby boomers to millennials, heightened health awareness, and a preference for low-alcohol options. Moreover, the ease of ordering through digital direct-to-consumer channels enhances convenience for customers. This trend aligns with broader global trends favoring healthier beverage choices, contributing to optimistic forecasts for the market's expansion.

Market: Overview

The market shows an Accelerated CAGR during the forecast period.

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Market Growth Analysis Driver

Rising demand for low-calorie alcoholic beverages is the key factor driving market growth. Consumers' inclination toward healthier alcohol alternatives propelled by the low-carb movement and the inclusion of low or no sugar has fueled the growth of the market. Breweries and manufacturers have introduced low-calorie, low-carb, gluten-free alcohol induced sparkling water with new natural flavors, providing consumers with more varietal options to choose from.

Consequently, the demand for lighter alcoholic options is growing due to consumer preference for healthier alcoholic beverages, increasing awareness and concern for the nutritional value of beverages, and the rising trend of drinking in moderation. The rising demand for low-calorie alcoholic beverages is expected to drive the growth of the market during the forecast period.

Market Growth and Trends

Increasing usage of real fruits in alcoholic seltzer is the primary trend shaping market growth. As alcohol consumers are becoming mindful of their drinks and their nutrient content, the market for alcoholic seltzers is growing due to their low-calorie and low-carb specifications. Align with market trends and analysis, apart from alcohol rating, the inclusion of new and exciting flavors is also making these drinks appealing to consumers.

However, with an increasing number of market players and rising competition, companies are introducing hard sparkling water with natural flavors and real fruits. Additionally, as consumers prefer healthier alcoholic drinks and cutting back on sugar content and artificial flavoring, market players are likely to include real fruits in alcoholic-infused sparkling water for flavor as well as health factors. This, in turn, is expected to drive market growth during the forecast period.

Market Challenge

Campaigns against alcohol consumption is a challenge that affects market growth. Due to the increasing incidence of alcohol abuse and alcohol-related accidents, especially among youth, various social organizations are launching campaigns against alcohol consumption. In the US, for instance, the Substance Abuse and Mental Health Services Administration's (SAMHSA) national substance use prevention program encourages parents and caregivers to talk to their children about the hazards of alcohol and other substances from an early age.

Besides, various foundations in the US, such as Mothers Against Drunk Driving (MADD), Students Against Destructive Decisions (SADD), the American Medical Association (AMA), and the National Center on Addiction and Substance Abuse (at Columbia University), discourage alcohol consumption. Thus, such prevention campaigns are expected to impede the growth of the market during the forecast period.

Market Segmentation by Packaging

The bottled segment of the market is experiencing significant growth as consumer demand for low-calorie, refreshing alcoholic beverages continues to rise. Further, the key players in the bottled segment have been quick to capitalize on this trend, introducing innovative products that combine the crispness of sparkling water with a hint of alcohol, appealing to health-conscious consumers and those looking for a more sophisticated drinking experience. Market players such as White Claw, operated by Mark Anthony Brewing Inc., and High Noon, operated by E. and J. Gallo Winery, the brand's line of alcoholic infused sparkling waters with a variety of fruit flavors. Consequently, the above-mentioned advantages are expected to increase the demand for bottled alcoholic infused sparkling water, which will propel the growth of the bottled segment of the market during the forecast period.

Market Segmentation by Distribution Channel

The market share growth by the off-premises segment will be significant during the forecast period. The most common off-premise distribution channels of alcoholic-infused sparkling water include individual retailers, superm

According to Cognitive Market Research, The Global Superfoods market will be worth USD 162.5 billion in 2023 and grow at a compound annual growth rate (CAGR) of 10.50% from 2023 to 2030.

The demand for Superfoods is rising due to the growth in vegan and plant-based diets.
Demand for beverages remains higher in the superfood market.
The hypermarkets/supermarkets category held the highest superfood market revenue share in 2023.
North America will continue to lead, whereas the European superfood market will experience the strongest growth until 2030.

Increased Health Awareness Among Consumers to Provide Viable Market Output

A significant market driver for Superfoods has been increased health awareness among consumers. As people become more conscious of their well-being, they actively seek nutrient-rich foods offering numerous health benefits. Superfoods, known for their high nutritional content and potential to promote overall health, have gained popularity in this context.

For instance, in August 2021, Del Monte launched a fruit cup with added benefits like easy digestion, antioxidants, and hydration energy. The fruit cup is available in four new flavors. The fruit cup is made with real fruit juice with no added sugar or artificial sweeteners.

Consumers increasingly seek natural, organic, and minimally processed superfoods like kale, quinoa, acai berries, and chia seeds, as they perceive them as essential components of a balanced and healthy diet. This growing health consciousness motivates the demand for superfoods, driving market growth as individuals prioritize nutrition and well-being in their dietary choices.

Various Strategies Adopted by Key Players to Propel Market Growth

The Superfoods market has revolutionized because of various strategies adopted by key players. Leading companies in this industry focus on product innovation to offer a diverse range of nutrient-rich foods and beverages. They often invest in research and development to create products with health benefits and superior nutritional profiles. Furthermore, marketing and branding efforts emphasize the health advantages of superfoods, targeting health-conscious consumers.

For instance, in September 2022, Mannatech Incorporated, a global health and wellness company, launched Super Food Greens and Reds products. The company produced super foods with a combination of 20 other phytonutrients from vegetables, fruits, and other plants.

Collaborations with health and wellness organizations, celebrity endorsements, and social media marketing also play a crucial role in promoting these products. Companies frequently pursue sustainable and ethical sourcing practices, aligning with growing consumer demands for eco-friendly and socially responsible products.

Market Dynamics of Superfoods

High Prices of Products Hinder Market Growth

The constraints of high product prices constrain the Superfood market. Due to their perceived health benefits and nutritional value, many superfoods have premium price tags. It can deter price-sensitive consumers and limit market penetration, as affordability becomes a key concern. High prices may also restrict access for low-income populations, impeding the potential for widespread adoption of superfoods despite their potential health advantages. Finding ways to make superfoods more cost-effective or promoting alternatives could help address this challenge and expand market reach.

Impact of COVID–19 on the Super Food Market

As the demand for superfoods, known for their health benefits, surged as consumers sought to boost their immune systems, lockdowns, and supply chain disruptions hampered production and distribution. The market saw increased interest in products like turmeric, berries, and kale, while some exotic superfoods faced challenges due to import restrictions. Additionally, e-commerce platforms have become a primary sales channel, and consumers have turned to online shopping for their superfood needs. The long-term impact remains uncertain as the pandemic's effects continue to evolve. Introduction of Superfoods Market

The increasing health consciousness, rising demand for functional foods, high nutrient density, growth in vegan and plant-based diets, rise in the aging population, power of social media in promoting trends, increased availability in grocery stores, a boom in the health and wellness industry, po...

According to a survey conducted in August 2022, awareness among Indian consumers on health and sustainability had increased during the COVID-19 pandemic. About 35 percent of the respondents were willing to switch to more sustainable and environmental friendly brands, while 44 percent were ready to pay the additional premium on sustainable brands.

From the shift towards healthier lifestyles to the rise of functional beverages, read on to discover the latest consumer trends shaping the carbonated soft drinks market. We'll also dive into the key findings of the IndexBox market report and provide a list of the top companies and brands in the industry.