The worldwide home improvement market was valued at *** billion U.S. dollars in 2020. With a compound annual growth rate (CAGR) of more than **** percent, the home improvement market value was expected to surpass the ******** dollar mark by 2027.

The DIY Home Improvement Market Segments by Product Type (Building Materials, Paints and Coatings, Tools and Equipment, and More), by Distribution Channel (Home-Improvement / DIY Stores, Online Pure-Play Retail, and More), by Project Type (Interior Remodel, Exterior / Curb Appeal, and More) and Geography (North America, Europe, Asia-Pacific, and More). The Market Forecasts are Provided in Terms of Value (USD).

Among the key retailers competing within the home improvement and do it yourself (DIY) industry in the United States, Lowe's was the most satisfying home improvement retail store for customers. The company scored *** out of 1,000 customer satisfaction points in 2025. Home improvement retail in the United States The U.S. home improvement industry has witnessed steady sales growth over the past years, and this trend is expected to continue in the coming years. The value of improvements and repair expenditure by U.S. homeowners also highlights the fact that people are putting substantial sums of money into home repair, home improvement, and remodeling projects. Major players Apart from Ace Hardware, The Home Depot, Lowe’s, and Menards are other big names in home improvement retail market in the United States. The Home Depot and Lowe’s dominate the U.S. market, with retail sales dwarfing those of Ace Hardware and Menards. On the other hand, Ace Hardware was the market leader in terms of number of hardware and home improvement retail stores in operation in the country.

The European DIY home improvement market, valued at $192.88 billion in 2025, is projected to experience steady growth, driven by several key factors. A rising homeowner population, coupled with increasing disposable incomes across major European economies like Germany, the UK, and France, fuels demand for home renovation and improvement projects. The growing popularity of home-styling trends showcased on social media and home improvement television shows further stimulates consumer interest in upgrading their living spaces. Specifically, the "lumber and landscape management" segment is expected to be a significant contributor to market growth, reflecting a surge in interest in outdoor living spaces and garden enhancements. The "decor and indoor garden" segment also shows strong potential, driven by increasing demand for personalized and aesthetically pleasing home environments. While online channels are gaining traction, offline retailers remain dominant, highlighting the importance of a robust physical presence for successful market penetration. However, the market faces challenges including fluctuating material costs, supply chain disruptions, and potential economic downturns which could impact consumer spending on discretionary items like home improvements. The competitive landscape is characterized by both large multinational corporations and smaller specialized retailers, resulting in a dynamic market with ongoing innovation in products and services. Growth will likely be strongest in markets exhibiting strong economic performance and a culture of home ownership. The forecast period of 2025-2033 suggests a sustained CAGR of 3.2%. This growth, while moderate, indicates a resilient market despite potential headwinds. Further segmentation analysis reveals that the kitchen renovation segment benefits from increasing interest in modernizing kitchens and optimizing space. The painting and wallpaper segment reflects continuous demand for interior refresh and aesthetic enhancement. Geographical analysis indicates that Germany, the UK, and France will be key growth drivers within Europe, reflecting their large populations, strong economies, and established home improvement sectors. Strategic partnerships, product diversification, and focusing on sustainable and eco-friendly products will be critical success factors for companies vying for market share. The increasing awareness of environmental concerns is leading to a growing demand for sustainable building materials and eco-friendly renovation practices, presenting both opportunities and challenges for companies operating within the sector.

DIY Home Improvement Market Outlook

According to our latest research, the DIY home improvement market size reached USD 370.1 billion globally in 2024. The market is experiencing a strong upward trajectory, driven by the increasing trend of home renovation and modernization. The market is projected to expand at a CAGR of 4.8% from 2025 to 2033. By the end of 2033, the global DIY home improvement market is anticipated to reach approximately USD 563.2 billion. This growth is primarily fueled by rising disposable incomes, a surge in urbanization, and the growing popularity of do-it-yourself culture across both developed and emerging economies.

One of the most significant growth factors propelling the DIY home improvement market is the increasing inclination among consumers to personalize and upgrade their living spaces. The proliferation of home improvement television shows, digital content, and social media platforms has inspired homeowners to undertake renovation projects themselves, rather than relying exclusively on professional services. This trend is particularly pronounced among millennials and Generation Z, who value cost savings, creativity, and the satisfaction of hands-on work. Furthermore, the availability of user-friendly tools, step-by-step guides, and online tutorials has lowered the entry barrier for DIY projects, enabling even novices to participate confidently in home improvement activities. As a result, there is a marked increase in demand for DIY products ranging from basic tools and paints to advanced building materials and smart lighting solutions.

The DIY home improvement market is also benefitting from macroeconomic factors such as rising disposable incomes and rapid urbanization, especially in emerging economies. As more people move into urban areas and purchase their own homes, there is a greater emphasis on maintaining and enhancing property values. Homeowners are increasingly investing in kitchen and bathroom upgrades, exterior replacements, and system upgrades to improve comfort, aesthetics, and energy efficiency. In addition, the COVID-19 pandemic has accelerated the adoption of DIY projects, as people spent more time at home and sought ways to improve their living environments. This shift in consumer behavior has created a sustained demand for home improvement products and services, which is expected to persist in the post-pandemic era.

Another key driver for the DIY home improvement market is the expansion of distribution channels, particularly the rise of online retail platforms. E-commerce has revolutionized the way consumers access DIY products, offering a vast selection, competitive pricing, and the convenience of home delivery. Major online retailers and specialty stores have capitalized on this trend by enhancing their product offerings, providing detailed product information, and offering virtual consultations and project planning tools. This digital transformation has not only expanded the market's reach but also facilitated the entry of new players and innovative product lines. As a result, consumers now have greater flexibility and choice when it comes to sourcing materials and tools for their DIY projects, further fueling market growth.

From a regional perspective, North America and Europe continue to dominate the DIY home improvement market, accounting for the largest share of global revenues. However, Asia Pacific is emerging as a key growth region, driven by rising urbanization, increasing homeownership rates, and a growing middle class with disposable income to spend on home upgrades. Latin America and the Middle East & Africa are also witnessing steady growth, supported by favorable demographic trends and government initiatives to promote housing development. The market landscape is highly competitive, with both established brands and new entrants vying for market share through product innovation, strategic partnerships, and targeted marketing campaigns.

Product Type Analysis

The product type segment in the D

In 2024, home improvement sales in the United States amounted to around ***** billion U.S. dollars. By 2028, this amount is expected to reach almost *** billion U.S. dollars. Home improvement chains With sales close the *** billion U.S. dollar mark, The Home Depot was the leading home improvement chain in the United States in 2023. Other large chains in the industry included Lowe’s (Home Depot’s main competitor), Sherwin-Williams, Tractor Supply, and Menards that year. In terms of customer satisfaction however, The Home Depot ranked fourth in 2024, while Menards received the highest ratings. The Home Depot Home Depot is the largest home improvement retail store in the United States. The company was founded in Atlanta, Georgia in 1978. When visiting one of their stores, consumers would typically spend an average of ***** U.S. dollars in 2024. Lowe’s customers, on the other hand, spent about ****** U.S. dollars per visit.

Employment statistics on the Home Improvement Stores industry in the US

Discover the booming Netherlands DIY home improvement market! Our comprehensive analysis reveals key trends, growth projections (2025-2033), and market size, driven by factors like rising homeownership, sustainability initiatives, and aging demographics. Explore detailed insights and forecast data now! Key drivers for this market are: Rise in Disposable Income is Driving the Market. Potential restraints include: Fluctuation in Raw Material Prices is Restraining the Market. Notable trends are: DIY Purchases made on an online platform and in stores.

The US Do-It-Yourself (DIY) home improvement market is a robust sector, exhibiting consistent growth. With a 2025 market size of $275.24 billion and a Compound Annual Growth Rate (CAGR) of 3.7%, the market is projected to reach significant heights by 2033. Key drivers include a rising homeowner population, increasing disposable incomes fueling renovation projects, and a growing preference for personalized home spaces. The market's segmentation reveals valuable insights: Lumber and landscape management currently holds a dominant share, fueled by ongoing demand for outdoor living spaces and landscaping projects. Tools and hardware represent a significant segment, underpinned by the necessity for equipment in most DIY endeavors. Decor and indoor gardening segments are experiencing strong growth, driven by a trend towards home personalization and an increased interest in indoor plants. The kitchen segment benefits from continuous renovation and remodeling projects, indicating a consistent demand. Lighting and other ancillary products also contribute to overall market growth. Distribution channels are bifurcated between online and offline, with online sales experiencing a notable increase due to convenience and accessibility. Residential applications continue to dominate, but commercial applications are showing growth potential as businesses increasingly invest in renovations. Competition within the US DIY home improvement market is intense, with a multitude of established players and emerging brands. Leading companies leverage various competitive strategies, including product innovation, strategic partnerships, and aggressive marketing campaigns, to maintain market share. Industry risks include fluctuations in raw material costs, economic downturns impacting consumer spending, and evolving consumer preferences. Analyzing these factors and segments allows stakeholders to strategically position themselves for success within the thriving US DIY home improvement market. Considering the historical period of 2019-2024, we can expect a continuation of these trends, with market fluctuations dependent on economic conditions and prevailing consumer sentiment. The forecast period of 2025-2033 suggests a continued expansion, further solidifying the market's stability and appeal for investors and businesses.

DIY Home Improvement Market Outlook

According to our latest research, the Global DIY Home Improvement market size was valued at $278.3 billion in 2024 and is projected to reach $468.7 billion by 2033, expanding at a CAGR of 6.1% during the forecast period of 2025–2033. One of the primary factors fueling the robust growth of the DIY Home Improvement market globally is the rising trend of personalization and customization among homeowners, coupled with increasing access to digital platforms and instructional content that empower individuals to undertake home projects independently. This shift is further bolstered by a growing awareness of home aesthetics, energy efficiency, and property value enhancement, making DIY solutions increasingly attractive to both residential and commercial end-users.

Regional Outlook

North America continues to dominate the global DIY Home Improvement market, accounting for the largest share in 2024. The region’s mature retail infrastructure, high disposable incomes, and a strong culture of homeownership have cultivated a fertile landscape for DIY activities. The United States, in particular, leads the charge, driven by a well-established network of home improvement retailers, such as The Home Depot and Lowe’s, and a sustained interest in home renovation projects. Additionally, favorable government policies supporting energy-efficient home upgrades and tax incentives for property improvements have further spurred demand. The region’s market maturity is reflected in its steady growth trajectory, with North America expected to maintain a significant share throughout the forecast period.

Asia Pacific is poised as the fastest-growing region, projected to register a remarkable CAGR of 8.7% from 2025 to 2033. This surge is primarily attributed to rapid urbanization, rising middle-class incomes, and a burgeoning do-it-yourself culture among younger demographics in countries like China, India, and Southeast Asia. Increasing access to affordable tools and materials, along with the proliferation of e-commerce platforms, has democratized DIY activities across urban and semi-urban areas. Governments across the region are also investing in housing and infrastructure development, indirectly bolstering the demand for DIY home improvement products and solutions. The region’s dynamic retail landscape and growing awareness of western lifestyle trends further enhance its growth prospects.

Emerging economies in Latin America and the Middle East & Africa are experiencing a gradual, yet promising, adoption of DIY home improvement practices. However, these markets face unique challenges, including limited access to quality materials, fragmented supply chains, and lower levels of DIY culture compared to their Western counterparts. In these regions, localized demand is often shaped by economic fluctuations, regulatory barriers, and cultural preferences for professional services over self-led projects. Nevertheless, increasing urbanization, rising awareness through digital media, and policy initiatives aimed at affordable housing are expected to gradually unlock new opportunities for market players, especially as global retailers seek to penetrate these untapped markets.

Report Scope

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Home Renovation Market Size 2025-2029

The home renovation market size is forecast to increase by USD 83 billion at a CAGR of 4.5% between 2024 and 2029.

The market is experiencing significant growth, driven by the global trend of rapid urbanization and the increasing focus on enhancing living spaces through technology. One of the most notable trends shaping this market is the adoption of Artificial Intelligence (AI) in home improvement projects. This technological advancement offers numerous benefits, including energy efficiency, personalized living experiences, and improved home security. However, the market faces a major challenge In the form of a shortage of skilled labor, which can lead to project delays and increased costs for homeowners. To capitalize on this market opportunity, companies must focus on innovative solutions that address the labor shortage, such as pre-fabricated renovation kits or partnerships with local training programs. This market continues to experience steady growth, driven by the desire for modern living standards, improved environmental performance, and the integration of smart home technologies.
Additionally, investing in AI-powered tools and services can provide a competitive edge, enabling companies to offer more efficient and personalized renovation services to meet the evolving demands of consumers. Overall, the market presents a promising landscape for growth, with opportunities for companies that can effectively navigate the challenges and leverage technological advancements to meet the needs of the urbanizing population.

What will be the Size of the Home Renovation Market during the forecast period?

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The residential remodeling market encompasses various activities repairing broken structures, and weather sealing. Sustainable trends, such as the use of green remodeling products and sustainable building materials, are gaining traction as consumers become increasingly environmentally aware and conscious of their carbon footprints. New trends In the market include the adoption of 3D rendering software for virtual home design, structural glazing for enhanced temperature control, and the integration of solar panels for energy efficiency.
Economic slowdowns and reduced disposable income have led to project budgets being carefully considered, resulting in increased focus on labor costs and supply chain disruptions. Old buildings are being repurposed and renovated, with a focus on preserving their historical character while incorporating modern amenities. New flooring, lighting systems, insulating glass, and electrical & insulation upgrades are popular choices for homeowners seeking to enhance their living spaces. Government incentives and homeowner budgets are also driving the market, with a particular emphasis on energy-efficient windows and green buildings. Despite these trends, the market faces challenges, including labor shortages and rising material costs, which can impact construction expenditure.
The novel coronavirus pandemic has also disrupted the supply chain, leading to delays and increased costs for many projects. Overall, the residential remodeling market is expected to continue growing, driven by a combination of consumer demand and government incentives, as well as advancements in technology and sustainable building materials.

How is this Home Renovation Industry segmented?

The home renovation industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Professional renovation
  Do-It-Yourself (DIY) renovation


Application

  Kitchen renovation
  Bathroom renovation
  Exterior renovation
  Bedroom renovation
  Others


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    Spain
    UK


  APAC

    China
    India
    Japan


  Middle East and Africa



  South America

By Type Insights

The professional renovation segment is estimated to witness significant growth during the forecast period.

Professional home renovation services offer homeowners customized solutions for complex projects, ensuring high-quality results that meet specific aesthetic and functional requirements. These services encompass a range of tasks, from structural changes to intricate design solutions, executed with precision and care. Key features include specialized skills, custom design solutions, time efficiency, and regulatory compliance. Professionals manage tasks such as HVAC upgrades, electrical rewiring, plumbing system improvements, and energy efficiency upgrades using sustainable materials and modern home design trends. Safety enhancements and smart home technology installations are also common, along with home renovation inspiration and remodeling p

Home improvement stores form a mature industry dominated by two major companies, Home Depot and Lowe's. Both companies share similar product lines, which fuels high levels of price competition. Home improvement stores serve various markets, including do-it-for-me (DIFM), do-it-yourself (DIY) and professional customers. The most prominent influence on the performance of stores is activity in the residential market. Starting in 2021, spikes in inflation have cut consumers' spending power, while rising interest rates have constrained residential construction spending. While inflation has been tempered, the recent tariff announcements by the Trump administration remain a threat to product prices. Revenue for home improvement stores is expected to swell at a CAGR of 1.7% to $292.8 billion through the end of 2025, including growth of 1.9% in 2025 alone. The residential market boomed in 2020 as consumers stayed inside, resulting in more consumers with time to spend looking at new homes. Sales of home appliances, lumber, tools, hardware and lawn equipment were boosted. However, mounting inflationary pressure in 2022 led the Federal Reserve to raise interest rates. Since home improvement stores are tied to residential sector growth, rising interest rates cut housing sales that year, leading to faltering revenue. Since the pandemic, exploding e-commerce sales have been a boon for the industry. Home improvement stores will continue to improve their online platforms to strengthen sales in the coming years. Growing economic uncertainty has lifted sales of DIY products while limiting profit growth. Moving forward, interest rates are expected to drop, benefiting home improvement stores. Tariffs could result in higher interest rates, potentially upending the industry. Still, consumer spending power will remain relatively low, suppressing residential activity. Although residential activity is expected to slow, rising disposable income will boost spending on appliances and gardening equipment. There will be a trend of consumers opting for smaller appliances and upgrades rather than making significant investments in new construction or renovations. Home improvement store revenue is expected to climb at a CAGR of 2.1% to $325.3 billion through the end of 2030. The growing efficiency of online operations will cause profit to swell.

Financial overview and grant giving statistics of Self-Help Home Improvement Project Inc.

Russia had the largest home improvement market in Central and Eastern Europe (CEE) in 2022, measured at approximately ** billion euros. The size of the country's DIY segment, which includes DIY and hardware stores, stood at **** billion euros. Poland and Romania were the second- and third-leading home improvements markets in the region.

Asia-Pacific DIY Home Improvement Market size was valued at USD 92.2 Billion in 2024 and is projected to reach USD 147.0 Billion by 2032, growing at a CAGR of 6.0% from 2025 to 2032.

Asia-Pacific DIY Home Improvement Market Dynamics

The key market dynamics that are shaping the Asia-Pacific DIY home improvement market include:

Key Market Drivers

Rising Urban Population and Housing Development: Rising urban populations and housing development are key drivers of the Asia-Pacific DIY Home Improvement Market. According to the UN, the region's urban population is predicted to exceed 3.5 billion by 2050, driving up demand for house construction and restoration projects.

The global Home Improvement Market size is set to increase from USD 889.84 billion in 2024 to USD 1.61 trillion by 2034, with a projected CAGR exceeding 6.1% from 2025 to 2034. Top companies in the industry include Home Depot, Lowe's, Canadian Tire, Inside Tweedy and Popp Hardware, Ace Hardware, Bricostore, Homebase, Wickes, Praxis, Rona, Alibaba, eBay, Bauhaus, Amazon, Bunnings Warehouse.

The DIY Home Improvement market has witnessed significant growth in recent years, emerging as a vital sector within the broader home construction and renovation industry. With an estimated market size of over $450 billion in 2023, this sector is driven by rising consumer interest in personalized spaces and the incre

This statistic shows the average home improvement spend per homeowner in the United States from 2014 to 2018. In 2018, homeowners spent an average of ***** U.S. dollars on home improvement, an increase of over nine hundred U.S. dollars on 2017 (***** U.S. dollars).

Number of Businesses statistics on the Home Improvement Stores industry in Canada

Vietnam Home Improvement Market is Segmented by Product Type (Building Materials, Kitchen Improvement and Additions, and More), by Distribution Channel (Home Improvement Stores, Specialty Stores, and More), by End User (DIY, and DIFM / Professional Installation), by Project Type (Renovation, Remodelling, and More), by Region (Northern Vietnam, Central Vietnam, and More). The Market Forecasts are Provided in Terms of Value (USD).