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Home improvement stores form a mature industry dominated by two major companies, Home Depot and Lowe's. Both companies share similar product lines, which fuels high levels of price competition. Home improvement stores serve various markets, including do-it-for-me (DIFM), do-it-yourself (DIY) and professional customers. The most prominent influence on the performance of stores is activity in the residential market. Starting in 2021, spikes in inflation have cut consumers' spending power, while rising interest rates have constrained residential construction spending. While inflation has been tempered, the recent tariff announcements by the Trump administration remain a threat to product prices. Revenue for home improvement stores is expected to swell at a CAGR of 1.7% to $292.8 billion through the end of 2025, including growth of 1.9% in 2025 alone. The residential market boomed in 2020 as consumers stayed inside, resulting in more consumers with time to spend looking at new homes. Sales of home appliances, lumber, tools, hardware and lawn equipment were boosted. However, mounting inflationary pressure in 2022 led the Federal Reserve to raise interest rates. Since home improvement stores are tied to residential sector growth, rising interest rates cut housing sales that year, leading to faltering revenue. Since the pandemic, exploding e-commerce sales have been a boon for the industry. Home improvement stores will continue to improve their online platforms to strengthen sales in the coming years. Growing economic uncertainty has lifted sales of DIY products while limiting profit growth. Moving forward, interest rates are expected to drop, benefiting home improvement stores. Tariffs could result in higher interest rates, potentially upending the industry. Still, consumer spending power will remain relatively low, suppressing residential activity. Although residential activity is expected to slow, rising disposable income will boost spending on appliances and gardening equipment. There will be a trend of consumers opting for smaller appliances and upgrades rather than making significant investments in new construction or renovations. Home improvement store revenue is expected to climb at a CAGR of 2.1% to $325.3 billion through the end of 2030. The growing efficiency of online operations will cause profit to swell.
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The global home improvement market size was valued at over USD 828.8 billion in 2025 and is expected to register a CAGR of more than 4.5%, exceeding USD 1.29 trillion revenue by 2035, fueled by rising mortgage and interest rates fueling the need for home renovation.
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Vietnam Home Improvement Market is Segmented by Product Type (Building Materials, Kitchen Improvement and Additions, and More), by Distribution Channel (Home Improvement Stores, Specialty Stores, and More), by End User (DIY, and DIFM / Professional Installation), by Project Type (Renovation, Remodelling, and More), by Region (Northern Vietnam, Central Vietnam, and More). The Market Forecasts are Provided in Terms of Value (USD).
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Global home improvement market size was valued USD 340.81 billion in 2022 and is expected to rise to USD 490.13 billion by 2030 at a CAGR of 4.65%.
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Tools & Hardware: A diverse range encompassing power tools, hand tools, precision instruments, fasteners, and safety equipment catering to both DIY enthusiasts and professionals.Building Materials: Lumber, cement, drywall, insulation, roofing materials, and other essential components for new construction and renovations.Home Décor: Lighting fixtures, furniture, window treatments, paint, flooring, and decorative accessories enhancing aesthetics and functionality.Appliances & Fixtures: Refrigerators, stoves, ovens, dishwashers, toilets, sinks, faucets, and other essential appliances improving kitchen and bathroom efficiency and style.Smart Home Products: Security systems, smart speakers, thermostats, lighting controls, and other connected devices enhancing convenience, security, and energy management. Recent developments include: March 2024: Kingfisher will announce the opening of a home improvement e-commerce platform at Castorama France, marking the next step in the rapid expansion of its marketplace offering. The launch follows the success and rapid growth of Kingfisher's marketplaces at B&Q in the United Kingdom, Brico Dépôt in Spain and Portugal, and the Koçtaş joint venture in Turkey. Castorama France will launch more than 500,000 new products from verified third-party merchants through its e-commerce channels. All third-party merchants will be chosen by Castorama specialists and subjected to a rigorous verification procedure to ensure they fulfill Castorama's quality and ethical requirements., October 2023: MarketBlast® announces the launch of a global product innovation search in the thriving home improvement sector. The hunt will encompass innovation in tools, hardware, DIY, and home improvement, as well as manufacturers and distributors who are actively seeking new and inventive items. The National Hardware Show is the hunt's primary sponsor, as it is the only industry event that brings together the complete home improvement community, including corporations looking for new and inventive items to expand their brands., February 2022: Home improvement firm Lowe's Companies Inc. of America has partnered with online grocery delivery service Instacart in North America to offer same-day home improvement goods delivery., November 2021: Block Renovation, a US-based digital platform for house remodeling, has revealed that Softbank Vision Fund 2 lead a USD 50 million Series C investment round., June 2020: With the introduction of Lowe's for Pros JobSIGHT powered by Streem, an enhanced video chat service that enables Pros to conduct virtual home visits with customers, Lowe's unveils the first phase of its previously announced USD 25 million commitment to support small businesses in an effort to help keep Pros working. Keeping homes operating safely is more crucial than ever since more people are choosing to stay at home.. Notable trends are: Increasing demand for memory foam is driving the market growth.
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United States Home Improvement Market was valued at USD 476.93 billion in 2024 and is anticipated to grow USD 623.34 billion by 2030 with a CAGR of 4.61%.
| Pages | 81 |
| Market Size | 2024: USD 476.93 Billion |
| Forecast Market Size | 2030: USD 623.34 Billion |
| CAGR | 2025-2030: 4.61% |
| Fastest Growing Segment | Online |
| Largest Market | South |
| Key Players | 1. The Home Depot U.S.A., Inc. 2. Lowe’s Companies Inc. 3. Menard Inc. 4. ACE Hardware Corpoartion 5. True Value Company 6. 84 Lumber 7. Floor & Decor Holdings Inc. 8. 3M Company 9. Kohler Company 10. ABC Supply Co., Inc. |
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TwitterThe worldwide home improvement market was valued at *** billion U.S. dollars in 2020. With a compound annual growth rate (CAGR) of more than **** percent, the home improvement market value was expected to surpass the ******** dollar mark by 2027.
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The DIY Market Segments by Product Type (Building Materials, Paints and Coatings, Tools and Equipment, and More), by Distribution Channel (Home-Improvement / DIY Stores, Online Pure-Play Retail, and More), by Project Type (Interior Remodel, Exterior / Curb Appeal, and More) and Geography (North America, Europe, Asia-Pacific, and More). The Market Forecasts are Provided in Terms of Value (USD).
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TwitterIn 2024, home improvement sales in the United States amounted to around ***** billion U.S. dollars. By 2028, this amount is expected to reach almost *** billion U.S. dollars. Home improvement chains With sales close the *** billion U.S. dollar mark, The Home Depot was the leading home improvement chain in the United States in 2023. Other large chains in the industry included Lowe’s (Home Depot’s main competitor), Sherwin-Williams, Tractor Supply, and Menards that year. In terms of customer satisfaction however, The Home Depot ranked fourth in 2024, while Menards received the highest ratings. The Home Depot Home Depot is the largest home improvement retail store in the United States. The company was founded in Atlanta, Georgia in 1978. When visiting one of their stores, consumers would typically spend an average of ***** U.S. dollars in 2024. Lowe’s customers, on the other hand, spent about ****** U.S. dollars per visit.
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The size of the Sweden DIY Home Improvement Industry market was valued at USD 14.88 Million in 2023 and is projected to reach USD 20.48 Million by 2032, with an expected CAGR of 4.67% during the forecast period. In Sweden, minimalist designs and the passion for sustainability are quite rife; thus, the culture of home improvement through DIY became even more popular. The term DIY is short for "Do It Yourself," meaning that people do improvements or repairs to homes without professional aid. Of late, it has become very trendy in Sweden due to a variety of different factors. First, most Swedes take pride in their house and view DIY as a means of self-expression towards making their homes personal. As discussed above, most of the householders in the Scandinavian region are inspired by the simple lines, using natural materials, and functional usage that enables them to start a DIY project. Thirdly, for a person living in Sweden to stay in that country can be very expensive, so opting for a home renovation project free of charge becomes an option in DIY. When people take up projects individually, they avoid labor costs and can even reap desired results at much lower costs. Swedish government has also endorsed this campaign through sorts of initiatives coming in form of tax breaks for home improvement and shifting to green building. All this has contributed to the Do-It-Yourself market and fueled a culture of self-reliance and resourcefulness among Swedish home owners. Recent developments include: November 2023: Bauhaus is expanding to the north of Sweden, by opening new stores in Vaxjo and Umea (2022) and now Karlstad-Valsviken in the center Swedish province of Värmland., July 2022: With the opening of IKEA City in Gallerian, the company's first city shop in Sweden, IKEA became even more accessible to Stockholm residents.. Key drivers for this market are: Increasing Interest in Home Renovation and Personalization. Potential restraints include: Lack of Expertise and Skills. Notable trends are: Increasing Number of DIY Retail Stores in Sweden.
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US Do-It-Yourself Home Improvement Market Size 2025-2029
The US do-it-yourself (DIY) home improvement market size is forecast to increase by USD 54.83 billion at a CAGR of 3.7% between 2024 and 2029.
In the home improvement market, the wave in interest for DIY projects has been noteworthy. Homeowners are increasingly focusing on personalizing their living spaces through DIY initiatives. The availability of advanced tools and hardware from retailers like Toolstation and Walmart's online revenues has made it more accessible for consumers to undertake such projects. Furthermore, urbanization has led to a higher demand for wallpaper and supplies to enhance the aesthetic appeal of apartments and condos. A significant shift in consumer behavior is observed, as they move towards Do-It-For-Me (DIFM) services from the traditional DIY culture. Augmented Reality (AR) technology is also gaining traction in home improvement projects, offering a more interactive experience for consumers.
What will be the size of the market during the forecast period?
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The DIY home improvement market in the United States has witnessed significant growth in recent years, driven by various factors. With the increasing number of home purchases and the trend towards urbanization, consumers have shown a strong preference for enhancing their living spaces. One of the primary reasons for the growth of the DIY home improvement market is the hectic lifestyles of modern consumers. Homeowners are increasingly opting for DIY projects to save time and money, as opposed to hiring professional services. This trend is particularly prominent in the areas of painting, electrical work, plumbing, and light installation. Another factor fueling the growth of the DIY home improvement market is the availability of building materials and tools through various distribution channels. E-commerce platforms have emerged as a popular choice for consumers due to their convenience and wide range of offerings. Online stores provide easy access to a vast selection of electrical work materials, plumbing materials & equipment, tools & hardware, and lighting. Moreover, consumers are becoming more environmentally conscious and are looking for ways to reduce their carbon footprint. DIY home improvement projects offer an opportunity to minimize the use of hazardous chemicals and plastic waste.
The geographical expansions of retail suppliers have also played a role in the growth of the DIY home improvement market. With the increasing popularity of DIY projects, retailers have expanded their reach to cater to consumers in different regions. This has led to an increase in the availability of DIY home improvement products and services. Despite the growth of the DIY home improvement market, there are challenges that need to be addressed. Ensuring the safety of DIY projects is a major concern, particularly in areas such as electrical work and plumbing. Consumers need access to accurate information and resources to ensure that their DIY projects are safe and effective. In conclusion, the DIY home improvement market in the United States is thriving, driven by factors such as home purchases, urbanization, hectic lifestyles, and the availability of building materials and tools through various distribution channels. The market is expected to continue growing, with consumers increasingly seeking eco-friendly solutions and retailers expanding their reach to cater to the demand. However, ensuring the safety of DIY projects remains a key challenge that needs to be addressed.
How is this market segmented and which is the largest segment?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Product
Lumber and landscape management
Tools and hardware
Decor and indoor garden
Kitchen
Lighting and others
Distribution Channel
Offline
Online
Application
Residential
Commercial
Geography
US
By Product Insights
The lumber and landscape management segment is estimated to witness significant growth during the forecast period.
The DIY home improvement market is experiencing significant growth as more individuals take on projects to customize and enhance their homes. Homeowners are increasingly focusing on lumber and landscaping projects to boost the appeal and value of their properties. These endeavors enable individuals to engage in activities such as vegetable gardening, flower cultivation, and creating decorative gardens. DIY landscape projects, including garden beds, pathways, and water features, offer opportunities for homeowners to express their creativity and improve their outdoor environments. Sustainability is a key consideration in DIY home improvement projects, with many individuals optin
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The global home improvement services market size reached USD 371.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 529.4 Billion by 2033, exhibiting a growth rate (CAGR) of 3.82% during 2025-2033. The increasing need for remodeling of homes, rising adoption of smart homes, and the growing requirement for energy-efficient living spaces represent some of the key factors driving the market.
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Report Attribute
|
Key Statistics
|
|---|---|
|
Base Year
|
2024
|
|
Forecast Years
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2025-2033
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|
Historical Years
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2019-2024
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Market Size in 2024
| USD 371.3 Billion |
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Market Forecast in 2033
| USD 529.4 Billion |
| Market Growth Rate 2025-2033 | 3.82% |
IMARC Group provides an analysis of the key trends in each sub-segment of the global home improvement services market report, along with forecasts at the global, regional and country level from 2025-2033. Our report has categorized the market based on type, buyers age and city type.
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Number of Businesses statistics on the Home Improvement Stores industry in the US
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Home Renovation Market Size 2025-2029
The home renovation market size is forecast to increase by USD 83 billion at a CAGR of 4.5% between 2024 and 2029.
The market is experiencing significant growth, driven by the global trend of rapid urbanization and the increasing focus on enhancing living spaces through technology. One of the most notable trends shaping this market is the adoption of Artificial Intelligence (AI) in home improvement projects. This technological advancement offers numerous benefits, including energy efficiency, personalized living experiences, and improved home security. However, the market faces a major challenge In the form of a shortage of skilled labor, which can lead to project delays and increased costs for homeowners. To capitalize on this market opportunity, companies must focus on innovative solutions that address the labor shortage, such as pre-fabricated renovation kits or partnerships with local training programs. This market continues to experience steady growth, driven by the desire for modern living standards, improved environmental performance, and the integration of smart home technologies.
Additionally, investing in AI-powered tools and services can provide a competitive edge, enabling companies to offer more efficient and personalized renovation services to meet the evolving demands of consumers. Overall, the market presents a promising landscape for growth, with opportunities for companies that can effectively navigate the challenges and leverage technological advancements to meet the needs of the urbanizing population.
What will be the Size of the Home Renovation Market during the forecast period?
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The residential remodeling market encompasses various activities repairing broken structures, and weather sealing. Sustainable trends, such as the use of green remodeling products and sustainable building materials, are gaining traction as consumers become increasingly environmentally aware and conscious of their carbon footprints. New trends In the market include the adoption of 3D rendering software for virtual home design, structural glazing for enhanced temperature control, and the integration of solar panels for energy efficiency.
Economic slowdowns and reduced disposable income have led to project budgets being carefully considered, resulting in increased focus on labor costs and supply chain disruptions. Old buildings are being repurposed and renovated, with a focus on preserving their historical character while incorporating modern amenities. New flooring, lighting systems, insulating glass, and electrical & insulation upgrades are popular choices for homeowners seeking to enhance their living spaces. Government incentives and homeowner budgets are also driving the market, with a particular emphasis on energy-efficient windows and green buildings. Despite these trends, the market faces challenges, including labor shortages and rising material costs, which can impact construction expenditure.
The novel coronavirus pandemic has also disrupted the supply chain, leading to delays and increased costs for many projects. Overall, the residential remodeling market is expected to continue growing, driven by a combination of consumer demand and government incentives, as well as advancements in technology and sustainable building materials.
How is this Home Renovation Industry segmented?
The home renovation industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Type
Professional renovation
Do-It-Yourself (DIY) renovation
Application
Kitchen renovation
Bathroom renovation
Exterior renovation
Bedroom renovation
Others
Geography
North America
US
Canada
Europe
France
Germany
Italy
Spain
UK
APAC
China
India
Japan
Middle East and Africa
South America
By Type Insights
The professional renovation segment is estimated to witness significant growth during the forecast period.
Professional home renovation services offer homeowners customized solutions for complex projects, ensuring high-quality results that meet specific aesthetic and functional requirements. These services encompass a range of tasks, from structural changes to intricate design solutions, executed with precision and care. Key features include specialized skills, custom design solutions, time efficiency, and regulatory compliance. Professionals manage tasks such as HVAC upgrades, electrical rewiring, plumbing system improvements, and energy efficiency upgrades using sustainable materials and modern home design trends. Safety enhancements and smart home technology installations are also common, along with home renovation inspiration and remodeling p
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Europe DIY Home Improvement Market Size 2025-2029
Europe diy home improvement market size is forecast to increase by USD 32.9 billion at a CAGR of 3.2% between 2024 and 2029.
The European DIY home improvement market is witnessing significant growth, driven by the rising interest in DIY projects among consumers. This trend is fueled by the increasing availability of user-friendly tools and resources, enabling individuals to take on home improvement tasks with greater confidence. Technological advances in DIY tools, such as smart home technology and power tools, are making projects more efficient and accessible. However, the market faces challenges from the DIFM (Do It For Me) industry, which offers professional services for home improvement projects. This competition puts pressure on DIY retailers to differentiate themselves through competitive pricing, quality offerings, and value-added services.
To capitalize on market opportunities, DIY home improvement companies should focus on enhancing their online presence, expanding their product ranges, and offering expert advice and support to customers. Effective operational planning and strategic partnerships can also help companies navigate the competitive landscape and meet the evolving needs of the European DIY home improvement market.
Major Market Trends & Insights
By the Product, the Lumber and landscape management sub-segment is the fastest growing segment in the forecast year.
By the Distribution Channel, the Offline sub-segment accounted for the largest market revenue share.
What will be the size of the Europe DIY Home Improvement Market during the forecast period?
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European DIY home improvement market continues to evolve, with consumers increasingly focusing on various sectors to enhance their living spaces. Tile selection and flooring installation projects remain popular, with sales growing by 5% in the last year. Electrical system upgrades, such as the integration of smart home technology, are also gaining traction, with industry growth expectations reaching 3% annually. Homeowners are also prioritizing energy efficiency, leading to an uptick in insulation installation and window styles selection. Furthermore, safety regulations and building code compliance are essential considerations in home maintenance schedules, driving demand for project completion checklists and repair techniques.
Homeowners are also exploring energy audits, material sourcing options, and home improvement loans to finance their projects. The market is further characterized by the ongoing adoption of home renovation software, which facilitates project timeline management and budgeting tips. Additionally, homeowners are experimenting with landscaping techniques, deck design ideas, and paver installation, among other projects. Cabinet hardware, door hardware, and countertop materials are also popular choices for home improvement projects. Tool maintenance tips and safety regulations are crucial aspects of DIY home improvement, ensuring optimal project outcomes. Fence types and drywall repair are other areas of focus for homeowners seeking to enhance their property's appearance and functionality.
How is this Europe DIY Home Improvement Market segmented?
The Europe diy home improvement market market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029,for the following segments.
Product
Lumber and landscape management
Decor and indoor garden
Painting and wallpaper
Others
Distribution Channel
Offline
Online
Product Category
Tools
Hardware
Flooring
Plumbing
End-User
Homeowners
Renters
DIY Enthusiasts
Project Type
Renovation
Repair
Decoration
Geography
Europe
France
Germany
Italy
UK
By Product Insights
The lumber and landscape management segment is estimated to witness significant growth during the forecast period.
The European DIY home improvement market is witnessing significant growth, with a focus on various aspects of home renovation and upgrades. Drywall installation methods continue to evolve, offering easier and more efficient solutions for homeowners. Window replacement options are increasingly leaning towards energy efficiency and sustainability, with consumers opting for double-glazed and triple-glazed windows. Sustainable building materials, such as recycled insulation and eco-friendly flooring, are gaining popularity. Renovation project management tools, including interior design software, help homeowners plan and execute projects more effectively. Water conservation fixtures, such as low-flow showerheads and dual-flush toilets, are becoming standard in modern homes.
Deck building materials, like composite and PVC, offer durability and low maintenance. Home improvement financing options
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The Canadian Home Improvement Stores industry caters to a range of markets, including professional, do-it-for-me (DIFM) and do-it-yourself customers (DIY). Retailers offer a broad range of products to improve existing structures and construct new ones. While the industry heavily relies on the health of the overall economy, it also depends on dynamics in construction-related markets. Through the end of 2025, volatile construction markets and external competition have become more prominent, posing a threat to home improvement stores. Despite significant economic and geopolitical volatility hindering consumer confidence, revenue jumped in 2024 and 2025 as renovation spending and leisure time expanded. Revenue for home improvement stores is expected to swell at a CAGR of 2.4% to $38.3 billion through the end of 2025, including a jump of 1.4% in 2025 alone. Volatile market dynamics and rising rent and utility costs have fuelled a dip in profit. Home improvement stores sell fairly homogenous product lines, which has heightened price-based competition. Because of this, a few key companies that leverage economies of scale to accumulate and maintain high market shares largely dominate the industry. In recent years, the industry's largest stores have expanded their offerings to include complementary services like window and roof installation, which have helped them cope with fluctuations in downstream markets over the past five years. With large companies like Home Depot of Canada Inc. and RONA Inc. expanding their footprints, smaller stores have struggled to remain profitable. Global economic uncertainty will loom large for home improvement stores through the end of 2030. The largest stores will control more market share, so the industry will be closely tied to the performance of these companies. Home improvement stores will be forced to expand their service offerings and price-based promotions as competition picks up. However, stabilization in construction markets will support steady growth over the next five years. Overall, industry revenue is expected to expand at a CAGR of 1.2% to $40.7 billion through the end of 2030.
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The global home improvement retail market is expected to reach a value of USD 1,290.8 billion by 2033, exhibiting a CAGR of 6.1% during the forecast period of 2025-2033. The expansion of the market can be attributed to the rising demand for home improvement projects fueled by growing disposable income, increased homeownership rates, and a shift towards do-it-yourself (DIY) projects. Additionally, the increasing popularity of smart home devices and systems is anticipated to drive market growth as consumers seek to enhance the functionality and convenience of their homes. Key trends shaping the home improvement retail market include the emergence of e-commerce, the growing popularity of sustainable and eco-friendly products, and the adoption of innovative technologies such as artificial intelligence (AI) and augmented reality (AR). The shift towards online retail has enabled consumers to easily access a wider selection of products and compare prices, while the adoption of AI and AR is enhancing the customer experience by providing personalized recommendations, virtual tours, and interactive product demos. These trends are expected to continue to drive market growth over the coming years, as consumers increasingly seek convenient, personalized, and sustainable home improvement solutions. The home improvement retail market is a large and growing industry, with a global market size of $663.3 billion in 2019. The market is expected to grow to $940.3 billion by 2027, at a compound annual growth rate (CAGR) of 4.7%. The growth of the home improvement retail market is being driven by a number of factors, including:
The increasing popularity of home improvement projects The rising cost of housing The aging population The growing number of single-family homes
The home improvement retail market is concentrated in a few major players, including The Home Depot, Lowe's, and Menard's. These companies have a strong presence in the United States and are expanding into other markets. The home improvement retail market is characterized by a number of trends, including:
The growing popularity of online shopping The increasing use of mobile devices for home improvement projects The rising demand for sustainable products The growing popularity of smart home products
The home improvement retail market is expected to continue to grow in the coming years. The growth of the market will be driven by the increasing popularity of home improvement projects, the rising cost of housing, the aging population, and the growing number of single-family homes.
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According to our latest research, the DIY home improvement market size reached USD 370.1 billion globally in 2024. The market is experiencing a strong upward trajectory, driven by the increasing trend of home renovation and modernization. The market is projected to expand at a CAGR of 4.8% from 2025 to 2033. By the end of 2033, the global DIY home improvement market is anticipated to reach approximately USD 563.2 billion. This growth is primarily fueled by rising disposable incomes, a surge in urbanization, and the growing popularity of do-it-yourself culture across both developed and emerging economies.
One of the most significant growth factors propelling the DIY home improvement market is the increasing inclination among consumers to personalize and upgrade their living spaces. The proliferation of home improvement television shows, digital content, and social media platforms has inspired homeowners to undertake renovation projects themselves, rather than relying exclusively on professional services. This trend is particularly pronounced among millennials and Generation Z, who value cost savings, creativity, and the satisfaction of hands-on work. Furthermore, the availability of user-friendly tools, step-by-step guides, and online tutorials has lowered the entry barrier for DIY projects, enabling even novices to participate confidently in home improvement activities. As a result, there is a marked increase in demand for DIY products ranging from basic tools and paints to advanced building materials and smart lighting solutions.
The DIY home improvement market is also benefitting from macroeconomic factors such as rising disposable incomes and rapid urbanization, especially in emerging economies. As more people move into urban areas and purchase their own homes, there is a greater emphasis on maintaining and enhancing property values. Homeowners are increasingly investing in kitchen and bathroom upgrades, exterior replacements, and system upgrades to improve comfort, aesthetics, and energy efficiency. In addition, the COVID-19 pandemic has accelerated the adoption of DIY projects, as people spent more time at home and sought ways to improve their living environments. This shift in consumer behavior has created a sustained demand for home improvement products and services, which is expected to persist in the post-pandemic era.
Another key driver for the DIY home improvement market is the expansion of distribution channels, particularly the rise of online retail platforms. E-commerce has revolutionized the way consumers access DIY products, offering a vast selection, competitive pricing, and the convenience of home delivery. Major online retailers and specialty stores have capitalized on this trend by enhancing their product offerings, providing detailed product information, and offering virtual consultations and project planning tools. This digital transformation has not only expanded the market's reach but also facilitated the entry of new players and innovative product lines. As a result, consumers now have greater flexibility and choice when it comes to sourcing materials and tools for their DIY projects, further fueling market growth.
From a regional perspective, North America and Europe continue to dominate the DIY home improvement market, accounting for the largest share of global revenues. However, Asia Pacific is emerging as a key growth region, driven by rising urbanization, increasing homeownership rates, and a growing middle class with disposable income to spend on home upgrades. Latin America and the Middle East & Africa are also witnessing steady growth, supported by favorable demographic trends and government initiatives to promote housing development. The market landscape is highly competitive, with both established brands and new entrants vying for market share through product innovation, strategic partnerships, and targeted marketing campaigns.
The product type segment in the D
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Do-It-Yourself (DIY) Home Improvement Retailing Market Size and Forecast 2025-2029
The DIY home improvement retailing market size estimates the market to reach by USD 244.1 billion, at a CAGR of 5.2% between 2024 and 2029. North America is expected to account for 40% of the growth contribution to the global market during this period. In 2019 the lumber and landscape management segment was valued at USD 155.90 billion and has demonstrated steady growth since then.
Report Coverage
Details
Base year
2024
Historic period
2019-2023
Forecast period
2025-2029
Market structure
Fragmented
Market growth 2025-2029
USD 244.1 billion
The DIY home improvement retailing market is experiencing significant shifts, driven by the growing trend towards personalized interior designing and the increasing adoption of augmented reality (AR) applications for home improvement projects. These trends reflect consumers' evolving preferences, with an increasing number seeking professional assistance for Do-It-For-Me (DIFM) services while maintaining a DIY culture. The rise of DIY home improvement projects focused on personalized interior designing presents a substantial growth opportunity for retailers. Consumers are increasingly seeking unique and customized home solutions, driving demand for specialized products and services. This trend is further fueled by the availability of various online resources and platforms that offer design inspiration and tutorials.
However, the market faces challenges as well. The shift from DIY to DIFM is a significant obstacle for retailers relying heavily on DIY sales. Additionally, the increasing popularity of AR applications for home improvement projects may disrupt traditional retail models, requiring companies to adapt and innovate to remain competitive. Retailers must capitalize on these trends while navigating these challenges to effectively cater to evolving consumer preferences and stay ahead in the market.
What will be the Size of the Do-It-Yourself (DIY) Home Improvement Retailing Market during the forecast period?
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The DIY home improvement retailing market continues to evolve, driven by shifting consumer preferences and advancements in technology. Profit margin calculation remains a critical aspect of business operations, as retailers strive to maintain competitive pricing analysis in the face of increasing customer experience metrics. Visual merchandising techniques and store layout optimization are essential in creating an inviting in-store experience, while inventory management systems enable efficient sales forecasting models. Security systems retail and point-of-sale systems ensure loss prevention strategies, providing peace of mind for both retailers and customers. Product assortment planning and mobile commerce adoption cater to the growing demand for online home improvement solutions.
Data analytics dashboards and fraud detection systems facilitate informed decision-making, while omnichannel retail strategies and home improvement tools cater to diverse customer needs. Digital marketing strategies and customer loyalty programs enhance retail sales channels, fostering long-term relationships. Supply chain visibility, warehouse management systems, and market basket analysis contribute to supply chain optimization, ensuring a steady flow of DIY project supplies. Promotional campaign effectiveness and customer satisfaction surveys provide valuable insights into pricing strategies retail, allowing for continuous improvement. Industry growth in the DIY home improvement sector is projected to reach 3.5% annually, underscoring its ongoing significance in the retail landscape. For instance, a leading retailer experienced a 15% increase in sales by optimizing their product assortment planning and implementing an effective online presence.
How is this Do-It-Yourself (DIY) Home Improvement Retailing Industry segmented?
The do-it-yourself (diy) home improvement retailing industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Product
Lumber and landscape management
Tools and hardware
Decor and indoor garden
Kitchen
Others
Distribution Channel
Offline
Online
Application
Home Improvement
Crafts
End-User
Homeowners
DIY Enthusiasts
Geography
North America
US
Canada
Europe
France
Germany
Italy
Spain
UK
Middle East and Africa
UAE
APAC
China
India
Japan
South Korea
South
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Home improvement stores form a mature industry dominated by two major companies, Home Depot and Lowe's. Both companies share similar product lines, which fuels high levels of price competition. Home improvement stores serve various markets, including do-it-for-me (DIFM), do-it-yourself (DIY) and professional customers. The most prominent influence on the performance of stores is activity in the residential market. Starting in 2021, spikes in inflation have cut consumers' spending power, while rising interest rates have constrained residential construction spending. While inflation has been tempered, the recent tariff announcements by the Trump administration remain a threat to product prices. Revenue for home improvement stores is expected to swell at a CAGR of 1.7% to $292.8 billion through the end of 2025, including growth of 1.9% in 2025 alone. The residential market boomed in 2020 as consumers stayed inside, resulting in more consumers with time to spend looking at new homes. Sales of home appliances, lumber, tools, hardware and lawn equipment were boosted. However, mounting inflationary pressure in 2022 led the Federal Reserve to raise interest rates. Since home improvement stores are tied to residential sector growth, rising interest rates cut housing sales that year, leading to faltering revenue. Since the pandemic, exploding e-commerce sales have been a boon for the industry. Home improvement stores will continue to improve their online platforms to strengthen sales in the coming years. Growing economic uncertainty has lifted sales of DIY products while limiting profit growth. Moving forward, interest rates are expected to drop, benefiting home improvement stores. Tariffs could result in higher interest rates, potentially upending the industry. Still, consumer spending power will remain relatively low, suppressing residential activity. Although residential activity is expected to slow, rising disposable income will boost spending on appliances and gardening equipment. There will be a trend of consumers opting for smaller appliances and upgrades rather than making significant investments in new construction or renovations. Home improvement store revenue is expected to climb at a CAGR of 2.1% to $325.3 billion through the end of 2030. The growing efficiency of online operations will cause profit to swell.