U.S. Home Services Market size was valued at USD 211.71 Billion in 2024 and is projected to reach USD 893.18 Billion by 2032, growing at a CAGR of 19.59% from 2026 to 2032.Technological Innovation & Digitalization: The pervasive influence of technology has fundamentally reshaped the home services landscape. Digital platforms, mobile applications, and sophisticated scheduling software have revolutionized how consumers find and book services, and how businesses manage their operations. The rise of online marketplaces for home services has made it easier than ever for homeowners to compare providers, read reviews, and book appointments with a few clicks. This increased transparency and accessibility are not only driving demand but also pushing service providers to adopt more efficient, tech-enabled solutions.

The US Home Service Market report segments the industry into Maintenance & Repairs (Plumbing Services, Electrical Repairs, Appliance Repairs, Other Home Services), Home Improvement (Renovations & Remodeling, Carpentry & Woodworking, Painting & Wall Treatments, Other Home Improvement), and Distribution Channel (Traditional Service Providers, Online Platforms). Get five years of historical data with five-year forecasts.

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Home Services Market Size 2025-2029

The home services market size is forecast to increase by USD 1029.6 billion, at a CAGR of 10.5% between 2024 and 2029.

Major Market Trends & Insights

North America dominated the market and accounted for a 46% growth during the forecast period.
By the Type - Home care and design segment was valued at USD 645.00 billion in 2023
By the Deployment - Offline segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 141.56 billion
Market Future Opportunities: USD 1029.60 billion 
CAGR : 10.5%
North America: Largest market in 2023

Market Summary

The market continues to expand, with significant growth observed in various sectors. According to recent studies, the market size was valued at over USD 400 billion in 2020 and is projected to reach USD 650 billion by 2027, representing a substantial compound annual growth. This growth is driven by increasing consumer demand for convenience, technological advancements, and the rise of the sharing economy. Home security services, including smart home systems and professional monitoring, experienced a notable increase in adoption rates, with over 25% of US households owning a smart home device in 2020. Similarly, home repair and maintenance services, such as plumbing, electrical, and HVAC, are witnessing a shift towards digital platforms, with online booking and payment systems becoming increasingly popular.
Moreover, the market's ongoing evolution is characterized by the integration of artificial intelligence and machine learning, enabling predictive maintenance and personalized customer experiences. This technological innovation is expected to further fuel market growth, as consumers increasingly seek efficient and customized solutions for their home needs.

What will be the Size of the Home Services Market during the forecast period?

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The market encompasses a wide range of offerings, including, but not limited to, furniture assembly, termite treatment, pet sitting, window cleaning, and more. According to recent data, this market currently accounts for approximately 40% of total household spending in the US. Looking forward, growth is expected to remain steady, with a projected increase of around 3% year-over-year. Considerable differences exist between various sub-sectors. For instance, the demand for emergency services, such as electrical and plumbing, tends to be more consistent compared to seasonal offerings like lawn care and exterior painting.
In 2020, emergency services accounted for roughly 15% of the market share, while lawn care services represented approximately 10%. These figures underscore the market's dynamic nature and the potential for diverse business opportunities. By staying informed and adaptive, companies can capitalize on emerging trends and customer needs.

How is this Home Services Industry segmented?

The home services industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Home care and design
  Repair and maintenance
  HWB
  Others


Deployment

  Offline
  Online


Service Provider Type

  Independent Contractors
  Small Businesses
  Franchises
  Large Enterprises


Business Model

  Commission-Based Platforms
  Subscription-Based Platforms
  Direct Service Provision


Geography

  North America

    US
    Canada
    Mexico


  Europe

    France
    Germany
    UK


  Middle East and Africa

    UAE


  APAC

    Australia
    China
    India
    Japan
    South Korea


  South America

    Brazil


  Rest of World (ROW)

By Type Insights

The home care and design segment is estimated to witness significant growth during the forecast period.

The market comprises a multifaceted industry, encompassing various sectors such as appliance repair, electrical wiring upgrades, fence installation, electrical panel upgrades, kitchen renovation services, sprinkler system repair, water heater installation, exterior cleaning services, bathroom remodeling projects, and more. This market segment exhibits a high degree of fragmentation, with both local and international players catering to the diverse needs of homeowners.

For instance, appliance repair technicians address issues related to malfunctioning appliances, while electrical wiring upgrades ensure the safety and efficiency of electrical systems. Electrical panel upgrades enhance the capacity and reliability of power distribution, and fence installation services add value and privacy to properties. Kitchen renovation services and bathroom remodeling projects transform living spaces, while

Home Services Market size was valued at USD 370.86 Million in 2021 and is projected to reach USD 1,826.35 Million by 2030, growing at a CAGR of 21.14% from 2022 to 2030. The key drivers of the Home Services Market include increasing urbanization, rising disposable incomes, and growing demand for convenience-driven, on-demand solutions. The expansion of digital platforms and mobile apps has made it easier for consumers to access services such as cleaning, plumbing, electrical work, and home improvement. Additionally, a surge in homeownership and renovation trends, especially post-pandemic, is fueling consistent market growth.

The United States home services market was valued at USD 90.63 Billion in 2024. The market is expected to grow at a CAGR of 7.20% during the forecast period of 2025-2034 to reach a value of USD 181.64 Billion by 2034. Expanding smart home adoption accelerates demand for integrated service solutions across plumbing, repair, and maintenance, as homeowners increasingly prioritize digital convenience alongside energy-efficient and automated living environments.

The market is also being led by the rapid rise of digital platforms that simplify access to household solutions. A significant driving factor is the growing adoption of on-demand apps for cleaning, repair, and maintenance. According to the United States home services market analysis, housing accounted for the largest share of total expenditures (32.9%) in 2023, underlining a strong and consistent demand base. This trend is reinforced by the considerable year-over-year increase in home cleaning and handyman bookings through platforms like Thumbtack and Angi in 2024.

In addition, government-backed incentives for energy-efficient housing have expanded the scope of services, especially in plumbing, HVAC, and insulation. The United States Department of Energy reports that federal rebates under the Inflation Reduction Act catalyzed USD 8.8 billion in home improvement projects in July 2024. Further, local municipalities are allocating grants to promote eco-friendly retrofitting and water-conservation systems, indirectly boosting demand in the United States home services market.

The market’s scale is also amplified by demographic and lifestyle shifts. Millennials and Gen Z prefer subscription-based models for routine tasks, from lawn mowing to pest control. This generational shift toward convenience, supported by technological innovation and regulatory support, is positioning the home services sector as a resilient and expanding vertical in the United States economy.

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Online On-Demand Home Services Market Size 2025-2029

The online on-demand home services market size is forecast to increase by USD 36.4 billion, at a CAGR of 80.3% between 2024 and 2029. Advantages of online on-demand home services will drive the online on-demand home services market.

Major Market Trends & Insights

APAC dominated the market and accounted for a 41% growth during the forecast period.
By Service - Home care and design segment was valued at USD 105.10 billion in 2023
By Platform - Mobile application segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 21.00 billion
Market Future Opportunities: USD USD 36.4 billion 
CAGR : 80.3%
APAC: Largest market in 2023

Market Summary

The market is a rapidly evolving sector that continues to gain traction as consumers increasingly seek convenience and efficiency in their daily lives. Core technologies, such as artificial intelligence and the Internet of Things, are revolutionizing the way on-demand home services are delivered, enabling real-time scheduling, remote monitoring, and predictive maintenance (Source: Statista). Applications span various service types or product categories, including home repair, cleaning, and maintenance, as well as meal delivery and personal care services. Despite the growing popularity of on-demand home services, there are challenges to overcome. For instance, a rising number of advertising and marketing campaigns can lead to consumer confusion and skepticism. Moreover, a lack of consumer understanding of the services and their associated costs can hinder market growth. Looking ahead, key companies, such as Amazon Home Services, Thumbtack, and HomeAdvisor, are expected to dominate the market, leveraging their vast customer bases and extensive service offerings. Regulations, particularly those related to data privacy and security, will also play a significant role in shaping the market's future trajectory. As we move forward, the market is poised for continued expansion, with adoption rates projected to reach 30% by 2025 (Source: Allied Market Research). Related markets, such as the Sharing Economy and Smart Home Automation, are also experiencing significant growth and are expected to fuel further innovation in this space.

What will be the Size of the Online On-Demand Home Services Market during the forecast period?

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How is the Online On-Demand Home Services Market Segmented and what are the key trends of market segmentation?

The online on-demand home services industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ServiceHome care and designRepair and maintenanceHealth wellness and beautyOthersPlatformMobile applicationWebsiteApplicationPrivateCommercialIndustrialGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKAPACChinaIndiaJapanSouth AmericaBrazilRest of World (ROW)

By Service Insights

The home care and design segment is estimated to witness significant growth during the forecast period.

In the dynamic and evolving the market, various components play integral roles in enhancing user experience and streamlining operations for both service providers and consumers. These components include work order management, user profile management, payment gateway integration, service provider network, data analytics dashboard, service quality metrics, customer feedback analysis, customer rating systems, location-based services, appointment reminders, search and filtering, fraud detection algorithms, service history tracking, review moderation tools, service area mapping, real-time scheduling, background check integration, in-app chat functionality, provider onboarding process, availability calendar, user authentication protocols, rating calculation methods, pricing strategy models, push notification systems, service technician dispatch, task management systems, cancellation policies, geo-location tracking, automated routing systems, in-app communication, customer support channels, service request routing, appointment scheduling algorithms, task prioritization systems, mobile app interfaces, security encryption methods, and more. According to recent market studies, the market has experienced significant growth, with a reported 21% of households in the US having used on-demand home services in 2020. Furthermore, industry experts anticipate a 26% increase in the adoption of on-demand home services by 2025. The market's expansion is driven by factors such as the convenience and flexibility offered to consumers, the growing number of service providers joining the platform, and the integration of advanced technologies li

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Southeast Asia Online On-Demand Home Services Market Size 2024-2028

The Southeast Asia online on-demand home services market size is forecast to increase by USD 2.26 trillion at a CAGR of 86.02% between 2023 and 2028.

The online on-demand home services market in Southeast Asia is growing steadily within the broader global landscape, fueled by rising consumer demand for convenience and the widespread adoption of mobile apps. Busy urban lifestyles are driving a shift toward instant booking for services like cleaning and repairs, while technological advancements in platform usability are making these solutions more accessible and efficient.
This report offers a practical look at the market, covering its current size, growth forecasts through 2028, and key segments such as home cleaning and maintenance services. It’s tailored for business use - whether for shaping strategies, engaging customers, or streamlining operations - with data on market value and country-specific trends across Southeast Asia. A key trend is the increasing reliance on digital platforms for service delivery, though a notable challenge is the intense competition among local and regional players, which pressures pricing and customer retention. For businesses aiming to succeed in the online on-demand home services market, this report provides valuable insights to navigate digital trends and competitive dynamics, helping leaders make informed decisions in a fast-evolving region.

What will be the size of the Southeast Asia Online On-Demand Home Services Market during the forecast period?

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The market has experienced significant growth in recent years, driven by the region's large and growing consumer base with busy lifestyles. This market encompasses various sectors, including repair and maintenance, health, wellness and beauty services. The internet has become a prime reason for the market's expansion, enabling consumers to easily access and book services online through websites and social media platforms. Inorganic growth strategies, such as collaborations and acquisitions, have also played a role in market development. Repair and maintenance services dominate the market, but health, wellness, and beauty sectors are gaining traction due to increasing consumer interest in self-care and convenience.
Industry influencers predict continued growth In the next few years, with profitability expected to increase as pricing becomes more competitive. Synthesis of data from multiple sources indicates that social media platforms are essential for consumer engagement and business success in this market. Offline home services providers are also adapting to the digital landscape by offering online booking and payment options. Overall, the market is poised for continued growth, driven by consumer preferences for convenience, busy lifestyles, and the increasing role of the internet in everyday life.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.PlatformMobile applicationWebsiteServiceHome care and designRepair and maintenanceHealth wellness and beautyOthersEnd UserResidentialCommercialBusiness ModelCommission-Based PlatformsSubscription-Based PlatformsDirect Service ProvisionGeographySoutheast AsiaSingaporeMalaysiaThailandIndonesiaRest of Southeast Asia

By Platform Insights

The mobile application segment is estimated to witness significant growth during the forecast period. Online on-demand home services in Southeast Asia have seen significant growth due to the increasing use of smartphones and the convenience of mobile applications. These platforms enable customers to easily book and schedule appointments for various services, including repair and maintenance, health and wellness, and beauty. The shift from web-based to mobile applications is driven by the ease of use and accessibility of smartphones, particularly for busy lifestyles. companies in this market offer services ranging from home cleaning to photo printing. Inorganic growth strategies, such as collaborations and promotions, have also contributed to market expansion. Industry influencers and effective strategies have helped enterprises establish competitive positions.

Latest developments include the introduction of online health services, such as Amazon Care and Ginger, and the growth of the mobile segment with players like Urban Company, Zimmber, and Timesaverz. The next few years are expected to bring further advancements and opportunities in this sector.

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The Mobile application segment was valued at USD 14.40 billion in 2018 and showed a gradual increase during the forecast period.

Market Dyn

The Europe home services market size reached USD 113.08 Billion in 2024. The market is expected to grow at a CAGR of 7.70% between 2025 and 2034, reaching almost USD 237.43 Billion by 2034.

USD 11.42 Billion in 2024; projected USD 32.05 Billion by 2033; CAGR 12.08%.

Explore insights from Market Research Intellect's Online On Demand Home Services Market Report, valued at USD 150 billion in 2024, expected to reach USD 300 billion by 2033 with a CAGR of 8.5% during 2026-2033.Uncover opportunities across demand patterns, technological innovations, and market leaders.

Global Online On-Demand Home Services Market size was evaluated at $5 billion in 2023 and is slated to hit $21 billion by the end of 2032, a CAGR of nearly 13%.

The global home care services market is forecast to surge from USD 596.8 billion in 2025 to USD 1.6 trillion by 2035, expanding at a CAGR of 10.5% over the forecast period.

Metric	Value
Industry Size (2025E)	USD 596.8 billion
Industry Value (2035F)	USD 1.6 trillion
CAGR (2025 to 2035)	10.5%

Home Care Services Market Analysis by Top Investment Segments

Service Type	Share (2025)
Health Care Services	58.7%

End User	CAGR (2025 to 2035)
Geriatric	13.2%

Home Care Services Market Analysis by Top Countries

Country	CAGR (2025 to 2035)
United States	6.5%

Country	CAGR (2025 to 2035)
China	7.2%

Country	CAGR (2025 to 2035)
Germany	7.4%

Country	CAGR (2025 to 2035)
India	7.8%

Country	CAGR (2025 to 2035)
United Kingdom	7.0%

Country	CAGR (2025 to 2035)
Japan	6.9%

Country	CAGR (2025 to 2035)
Brazil	6.8%

Country	CAGR (2025 to 2035)
Canada	6.8%

Country	CAGR (2025 to 2035)
France	7.2%

Country	CAGR (2025 to 2035)
Australia	6.6%

Online On-demand Home Services market size is projected to grow from USD 318.2 billion in 2024 to USD 1599.94 billion by 2034, exhibiting a CAGR of 13.62% .

The Online On-demand Home Services Market is estimated to reach USD 14.0 Billion by 2033, riding on a strong 12.5% CAGR.

Mexico Online On-demand Home services market is expected to generate approximately USD 2.9 Billion by 2020, at a CAGR of approx 14.9% for a period of 2019 to 2026
Report Scope:

Report Metric	Details
Market Size in 2023	USD XX Billion
Market Size in 2024	USD XX Billion
Market Size in 2032	USD XX Billion
CAGR	16.6% (2024-2032)
Base Year for Estimation	2023
Historical Data	2020-2022
Forecast Period	2024-2032
Report Coverage	Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends
Segments Covered	By Service Type,By Platform Type,By End-User,By Region.

The New Zealand On-Demand Home Services market was valued at USD 12.56 Million in 2024 and is expected to grow to USD 25.78 Million by 2030 with a CAGR of 12.73%.

Pages	82
Market Size	2024: USD 12.56 Million
Forecast Market Size	2030: USD 25.78 Million
CAGR	2025-2030: 12.73%
Fastest Growing Segment	Repairs & Maintenance
Largest Market	North Island
Key Players	1. Jim’s Group Pty Ltd 2. Premium Clean 3. Clean Planet 4. Restoration Experts Limited 5. Green Acres Franchise Group Limited 6. Kia Ora Sunshine Cleaning Limited 7. Urbanclap Technologies India Private Limited 8. Balaji Nursery 9. Angi Inc., 10. Lawn Starter Inc.

Online On Demand Home Services Market size was valued at USD 4.75 Billion in 2024 and is projected to reach USD 20 Billion by 2032, growing at a CAGR of 23.7% during the forecasted period 2026 to 2032.Global Online On Demand Home Services Market DriversThe market drivers for the Online On Demand Home Services Market can be influenced by various factors. These may include:1. Increasing Digitalization and Internet Penetration: The widespread adoption of smartphones and high-speed internet has made it easier for consumers to access online platforms for home services. This convenience is driving market growth.2. Growing Urbanization and Busy Lifestyles: As urbanization rises, more people are living in cities with hectic lifestyles. On-demand services offer a time-saving solution, appealing to those who need quick and convenient home maintenance or personal services.Global Online On Demand Home Services Market RestraintsSeveral factors can act as restraints or challenges for the Online On Demand Home Services Market. These may include:• High Competition: The online on-demand home services market is highly competitive, with many players offering similar services. New entrants and the presence of established companies can limit market growth by saturating the market and reducing profit margins.• Trust and Security Issues: Users may have concerns about the trustworthiness of service providers, as well as issues related to data privacy and online payment security. This can limit adoption, particularly in regions where consumers are less comfortable with digital transactions.

Global Home Services market size 2021 was recorded $865.886 Million whereas by the end of 2025 it will reach $1039.4 Million. According to the author, by 2033 Home Services market size will become $1497.71. Home Services market will be growing at a CAGR of 4.672% during 2025 to 2033.

The Home Care Services Market Report is Segmented by Service Type (Healthcare Services and Non-Healthcare Services), by Age Group (Adult, Pediatric, Geriatric), by Payor (Self Payer (Out-Of-Pocket), Government Programs, Insurance, and Others), and Geography (North America, Europe, Asia-Pacific, Middle East and Africa, and South America). The Report Offers the Value (USD) for the Above Segments.

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Home Service Market Size 2022-2026

The US Home Service Market Size study is a comprehensive report with in-depth qualitative and quantitative research evaluating the current scenario and analyzing the growth of 26.85 and a CAGR of 36.22% with market size of USD 1.08 billion during the forecast period 2021 to 2026.

ThisUS Home Service Market research report provides valuable insights on the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the US Home Service Market segmentation by distribution channel (online and offline) and type (home care and design, repair and maintenance, HW and B, and others). The US Home service market report also offers information on several market vendors, including Ace Handyman Services, Amazon.com Inc., American Home Shield Corp., Angi Inc., Chemed Corp., Handy Technologies Inc., Handyman Connection, HOMEE Inc., HomeServe Plc, Ingka Holding B.V., Mister Sparky Franchising SPE LLC, Reliance Network and Home Services of America, Smiths Plumbing Services, TechCrunch, The Home Depot Inc., USA Plumbing Service, and Yelp Inc among others.

What will the Home Service Market Size In US be During the Forecast Period?

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The home service market in the US is experiencing rapid growth, driven by the increasing demand for on-demand service apps that offer convenience and efficiency. Home services marketplace platforms are becoming popular, providing a range of reliable home services, including home cleaning services, HVAC maintenance tips, and home wellness solutions. These platforms, often subscription-based platforms, cater to the growing need for convenient home services and fast home services. As smartphone usage continues to rise, users rely on apps for home surveillance, home assembly, and even DIY projects with the help of energy saving tips and home energy efficiency solutions.

In the realm of mental health, telepsychiatry platforms are revolutionizing care with virtual therapy services and mental health self-care tools like mental health chatbots. As mental health research grows, mental health policies are evolving to integrate these digital solutions into mainstream healthcare, including primary care service offerings. In parallel, the demand for green building materials and energy-efficient solutions in green home design is increasing, with consumers seeking sustainable living through renewable energy sources, eco-friendly building practices, and green home certification.

US Home Service Market Dynamic

The researcher studied the historical data considered for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends, and challenges for the US Home Service Market .The home service market is also seeing innovation through payment processing integration, enhancing customer retention and simplifying transactions, whether using credit debit cards or other forms of booking and payment solutions. The ongoing urbanization trend, coupled with home improvement financing and home renovation costs, is shaping the market, with a focus on building permits, building codes, and energy conservation strategies. With trusted home services and reliable home services increasingly in demand, professional home services are critical to meeting the needs of consumers who seek affordable home services and local home services. This market's growth is supported by commission-based platforms and energy audits, driving the adoption of home improvement trends and home maintenance innovations across the nation.

Key Home Service Market Driver

The increasing influence of digital media is notably driving the US Home Service Market ' growth. With the proliferation of Internet-enabled smartphones, digital media has emerged as a key communication and marketing channel for vendors operating in the US Home Service market. Service visibility is one of the principal factors in the marketing strategy implemented by home service providers. Therefore, several online home service providers are widely adopting digital media marketing strategies to increase service visibility and promote sales. Several innovative features in technologically-advanced smartphones help online on-demand home service providers increase their visibility. For instance, push messages and e-mails that contain the details of new home service launches and discounts offered are sent to consumers for service promotions. These promotions help increase awareness about the availability of new home services among consumers. Vendors use various social media platforms such as YouTube, Facebook, Twitter, Instagram, and Google+ for service promotions and campaigns. These platforms enable consumer engagement with popular brands and help increase consumer awareness about several new services offered by home service brands. The rising popularity o