Global honey market size was USD 9.41 billion in 2023 and is expected to increase to USD 14.96 billion by 2032 at a CAGR of 5.4% between 2024 and 2032.

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Honey Market Size 2024-2028

The honey market size is forecast to increase by USD 6.43 billion, at a CAGR of 9.89% between 2023 and 2028.

The market is characterized by its strong connection to health and wellness trends, as consumers increasingly seek natural sweeteners with added health benefits. Innovation in beekeeping practices and technologies is driving growth in this market, enabling the production of high-quality honey with unique flavors and health properties. A notable trend in the market is the surge in demand for organic honey and plant-based sweeteners, particularly among millennials and health-conscious consumers. However, challenges persist in the form of high production and transportation costs, which can impact profitability for honey producers and distributors.
Navigating these costs while maintaining product quality and competitiveness will be a key focus for market participants. Companies that successfully address these challenges through operational efficiencies, strategic partnerships, and innovative solutions will be well-positioned to capitalize on the growing demand for honey and its health benefits.

What will be the Size of the Honey Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2018-2022 and forecasts 2024-2028 - in the full report.
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The market continues to evolve, shaped by various dynamics and applications across diverse sectors. Bee health remains a critical concern, with ongoing research to address colony collapse disorder and ensure sustainable beekeeping practices. Flavored honey, such as buckwheat and acacia, caters to consumer preferences, while raw, unpasteurized honey retains its popularity for its nutritional value and authentic taste. Wholesale distribution and retail channels adapt to e-commerce trends, offering convenience and accessibility to consumers. Infused honey, with its medicinal uses and antimicrobial properties, finds applications in food, cosmetics, and pharmaceuticals. Honey processing techniques, including filtration and extraction, impact the final product's quality and market value.

The export market thrives on the global demand for honey, with key players focusing on food safety and grading standards. Manuka honey, known for its unique antimicrobial properties, commands a premium price. Sensory evaluation plays a crucial role in determining honey's quality and consumer appeal. The honey industry continues to innovate, with research on honeycomb structure, NMR spectroscopy, and honey analysis shedding light on new applications and health benefits. Beekeeping equipment and pollination services further support the industry's growth. Pricing strategies and honey packaging also influence market trends. The market's continuous dynamism reflects its diverse applications, from food and beverage to cosmetics and pharmaceuticals.

Its evolving patterns underscore the importance of staying informed and adaptable to market demands.

How is this Honey Industry segmented?

The honey industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Offline
  Online


Type

  Conventional
  Organic


Packaging

  Bottles
  Jars
  Tubs
  Tubes
  Other


Source

  Monofloral Honey
  Multifloral Honey


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

The market encompasses various segments, including departmental stores, supermarkets, hypermarkets, convenience stores, and restaurants. Major retail chains, such as Tesco Plc (Tesco), Walmart Inc. (Walmart), and Target Corp. (Target), dominate this market, offering a diverse range of honey products. Brands like Comvita ltd., Nature Nate's, Savanah Bee Company (Walmart), and Mountain Ridge, Wedderspoon (Target) are popular choices. Offline retailers employ promotional strategies, such as branding through signages and discounts, to attract customers. Distributors operate in the organized retail sector, considering factors like geographical presence, ease of production and inventory management, and goods transportation. Authentic honey, such as buckwheat honey, is highly valued due to its unique flavor and nutritional benefits.

Honey processing, including honeycomb structure analysis using NMR spectroscopy and honey grading, ensures product quality. Consumer preferences lean towards raw, unpasteurized, a

This statistic shows the global export value of honey from 2018 to 2022. The global honey export value was valued at over *** billion U.S. dollars in 2018.

The global honey market stood at $6.3B in 2024, approximately reflecting the previous year. The market value increased at an average annual rate of +1.2% from 2012 to 2024; the trend pattern remained consistent, with somewhat noticeable fluctuations being observed in certain years. The most prominent rate of growth was recorded in 2022 when the market value increased by 9.2% against the previous year. As a result, consumption attained the peak level of $7B.

According to Cognitive Market Research, the global Organic Honey market size is USD 729.8 million in 2024. It will expand at a compound annual growth rate (CAGR) of 6.30% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 291.92 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.5% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 218.94 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 167.85 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.3 % from 2024 to 2031.
Latin America had a market share for more than 5% of the global revenue with a market size of USD 36.49 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 14.60 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.0% from 2024 to 2031.
The Manuka Honey held the highest Organic Honey market revenue share in 2024.

Market Dynamics of Organic Honey Market

Key Drivers for Organic Honey Market

Growing health awareness to Increase the Demand Globally

Consumers are increasingly aware of the fitness blessings of natural honey, using its demand as a healthier alternative to processed sugars and traditional honey. Organic honey is prized for its antibacterial homes, which can be a useful resource in wound healing and contamination prevention. Its high tiers of antioxidants help fight unfastened radicals, decreasing oxidative stress and promoting usual fitness. Additionally, organic honey serves as a natural sweetener, offering an extra healthful alternative in comparison to sophisticated sugars. As fitness attention rises, more people are turning to natural honey for its multifaceted advantages, contributing to its growing recognition within the market. This shift reflects a broader trend toward herbal and minimally processed meals in pursuit of higher fitness and wellbeing.

Growing preference for natural and organic goods to Propel Market Growth

The rising desire for herbal and natural items is notably impacting purchaser behavior, with people more and more cautious of artificial additives and chemical compounds in their meals. This trend extends to the organic honey marketplace, which is making the most of the heightened call. As clients are seeking more healthy and more natural alternatives, natural honey is turning into a popular choice due to its purity and lack of artificial substances. This shift towards natural products reflects a broader movement toward sustainable and fitness-conscious intake. The appeal of natural honey lies no longer in its herbal production strategies but also its perceived fitness benefits, aligning with the growing choice for transparency and first-class meal products.

Restraint Factor for the Organic Honey Market

Seasonal variability to Limit the Sales

Honey manufacturing is enormously dependent on seasonal factors like climate patterns and flowering times. Unfavorable climate conditions, consisting of droughts or excessive rain, can substantially lessen honey yields, impacting the supply of organic honey. These environmentally demanding situations can cause vast delivery shortages and result in rate fluctuations within the market. As a result, clients might also revel in variability in the price and availability of natural honey. The sensitivity of honey manufacturing to climate conditions underscores the significance of sustainable and adaptive beekeeping practices to mitigate the consequences of seasonal variability in the organic honey marketplace.

Impact of Covid-19 on the Organic Honey Market

The COVID-19 pandemic has extensively impacted the natural honey marketplace. Initially, deliver chain disruptions and hard work shortages caused reduced production and distribution challenges. However, the pandemic also heightened client consciousness of health and well-being wellbeing, driving a call for natural merchandise like natural honey, known for its health blessings. Increased interest in home cooking and natural remedies further boosted organic honey consumption. Despite early setbacks, the market saw a surge in calls as purchasers prioritized heal...

Global Honey Market is poised for a significant growth, with market size projected to surge from USD 9.79 Billion in 2024 to USD 15.07 Billion by 2033, showcasing a robust Compound Annual Growth Rate (CAGR) of 4.91% during the forecast period.

The Global Honey market size to cross USD 15.07 Billion by 2033. [https://edison.valuemarketresearch.com//uploads/report_images/VMR11212378/honey-market-si

Honey Market Outlook 2032

The global honey market size was USD 9.50 Billion in 2023 and is projected to reach USD 14.87 Billion by 2032, expanding at a CAGR of 5.20% during 2024–2032. The market growth is attributed to the increasing consumer awareness regarding the health benefits of honey across the globe.



Growing consumer awareness regarding the health benefits of honey is expected to boost the market during the assessment years. The high nutritional value of honey, including its antioxidant, antimicrobial, and anti-inflammatory properties, has spurred consumer interest. This awareness has increased the demand for honey as a healthier alternative to sugar, driving the market.

Impact of Artificial Intelligence (AI) in Honey Market

The integration of Artificial Intelligence (AI) into the honey market has significantly transformed various aspects of the industry, from production to distribution. AI technologies, such as machine learning and predictive analytics, have been instrumental in enhancing the efficiency of honey production. Beekeepers use AI-powered devices to monitor hive health, track bee movements, and predict honey yields, thereby reducing losses and optimizing production.



AI has revolutionized the distribution and marketing of honey. Advanced algorithms analyze consumer behavior and market trends, enabling honey producers and retailers to tailor their marketing strategies and distribution channels effectively. This results in improved customer satisfaction and increased sales.



AI has facilitated the detection of honey adulteration, a major challenge in the honey market. AI-based testing methods provide accurate and rapid results, ensuring the purity and quality of honey. Therefore, the adoption of AI in the market has improved operational efficiency and contributed to maintaining product integrity and enhancing customer trus

Global Organic Honey Market was valued at USD 768.69 million in 2024 and is expected to grow to USD 1,174.67 million by 2030 with a CAGR of 7.38% during the forecast period

The global honey market is expected to experience continued growth over the next decade, driven by increasing demand. Market performance is forecasted to expand with a CAGR of +1.4% from 2024 to 2035, reaching a volume of 2.3M tons and a value of $7.8B by the end of 2035.

According to Cognitive Market Research, the global Manuka Honey market size will be USD 781.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 6.10% from 2024 to 2031.

North America held the major market of more than 40% of the global revenue with a market size of USD 312.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.3% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 234.36 million.
Asia Pacific held a market of around 23% of the global revenue with a market size of USD 179.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.1% from 2024 to 2031.
Latin America's market will have more than 5% of the global revenue with a market size of USD 39.06 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.5% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 15.62 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.8% from 2024 to 2031.
The B2B held the highest Manuka Honey market revenue share in 2024.

Key Drivers of Manuka Honey Market

Manuka Honey's Health Benefits to Propel the Market Growth

Manuka honey can improve wound healing, accelerate tissue regeneration, and even reduce pain in burn patients. Manuka honey is also good for your teeth. Manuka honey has been found in studies to target harmful oral bacteria related with plaque buildup, gum irritation, and tooth decay. Because of its high antibacterial properties, manuka honey is unlikely to contribute to cavities or tooth decay.

In addition, researchers discovered that ingesting manuka honey on a daily basis may help reduce symptoms associated with irritable bowel syndrome (IBS), a common digestive illness. Manuka honey is also thought to reduce acne-related irritation due to its anti-inflammatory qualities. Thus, the health benefits of manuka honey, as well as increased consumer awareness, fuel market expansion.

Low-fat Content of Manuka Honey to Drive the Market Growth

Due to the low-fat content of manuka honey, people increasingly prefer this instead of sugar. Nowadays, more and more health-conscious people are accepting natural and nutritious products, thereby driving the global manuka honey market. In addition, due to the large-scale use of honey in the food and beverage industry, demand for manuka honey is growing. Besides, significance of organic products has surged demand for manuka honey as it has several medicinal properties. These are made available in the form of gummies, tablets, soft gels, and capsules.

Restraint Factors of Manuka Honey Market

Global Manuka Honey Market has High Prices to Restrict the Market Growth

One of the major factors restraining the growth of the global manuka honey market is the high prices associated with local production of manuka honey. As the demand for the product increases, it further eliminates regional boundaries for the production of high-quality products. The manuka honey market needs to involve more important players in different regions to meet the growing demand for high product quality from target groups.

Trend Factor for the Manuka Honey Market

Premiumization driven by wellness, growth in e-commerce, and sustainability are the driving forces behind expansion. 

Increasing consumer focus on health and immunity is driving robust demand in the quickly growing market for manuka honey, which has natural antibacterial, anti-inflammatory, and wound-healing qualities. As consumers seek out high-strength (UMF/MGO-rated) kinds, frequently utilized in skincare, cosmetics, and supplements, premiumization is a significant trend. With both e-commerce and direct-to-consumer channels, the move to online shopping is increasing global accessibility, particularly for younger, health-conscious populations. Brands are also placing a strong emphasis on sustainability and authenticity, with a focus on ethical beekeeping, traceable sourcing, environmentally friendly packaging, and stringent certifications. This market is seeing tremendous expansion as a result of these factors, which focus on product efficacy, convenience, ethical credentials, and digital reach.

Impact of COVID-19 on the Manuka Honey Market

One of the major factors restraining the growth of t...

Global Organic Honey Market is anticipated to experience remarkable expansion, with a projected Compound Annual Growth Rate (CAGR) of 6.21% from 2025 to 2033. According to the market analysis, the market size is forecasted to reach USD 1437.39 Million by the end of 2033, up from USD 835.77 Million in 2024.

The Global Organic Honey market size to cross USD 1437.39 Million by 2033. [https://edison.

The Natural Honey Market report segments the industry into Geography (North America, Europe, Asia-Pacific, South America, Middle East and Africa). The report includes Production Analysis, Consumption Analysis by Value and Volume, Import Analysis by Value and Volume, Export Analysis by Value and Volume, and Price Trend Analysis. Five years of historical data and five-year forecasts are provided.

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Organic Honey Market Size 2024-2028

The organic honey market size is forecast to increase by USD 519.7 million at a CAGR of 7.9% between 2023 and 2028.

The market is experiencing significant growth due to several key trends. One notable trend is the increasing usage of organic honey in skincare products, as consumers become more health-conscious and seek natural alternatives. Honey's antibacterial properties are attributed to its plant chemicals and enzymes. Another trend is the rise In the number of private-label organic honey offerings, as retailers look to capitalize on this growing demand. Additionally, the presence of stringent regulations In the market ensures product quality and consumer safety, further driving market growth. These factors are expected to shape the future of the market In the coming years.

What will be the Size of the Organic Honey Market During the Forecast Period?

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The market is experiencing strong growth due to increasing consumer awareness and demand for natural, health-promoting foods. Honey, in its raw and unpasteurized form, is prized for its nutritional benefits, including essential vitamins, minerals, and antioxidants. These nutrients contribute to the honey's antimicrobial properties, making it an effective remedy for various ailments. However, the risk of botulism in honey intended for infants necessitates pasteurization to ensure safety. Honey's antioxidant properties, derived from plant chemicals and free radical scavengers like polyphenols, play a crucial role in combating oxidative stress and chronic diseases, including cancer and heart disease. Additionally, honey's anti-inflammatory properties, along with bee pollen and bee propolis, support the respiratory, gastrointestinal, cardiovascular, and nervous systems.

How is this Organic Honey Industry segmented and which is the largest segment?

The organic honey industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

End-user

  Offline
  Online


Geography

  Europe

    Germany
    UK
    France


  North America

    US


  APAC

    China


  South America



  Middle East and Africa

By End-user Insights

The offline segment is estimated to witness significant growth during the forecast period.

Organic honey is a popular natural sweetener, available in its raw or pasteurized forms, with the latter undergoing heating to eliminate bacteria and extend shelf-life. Raw honey retains beneficial elements like nutrients, antioxidants, and antibacterial properties, while pasteurized honey may lose some of these elements. Nutrients include vitamins and minerals like calcium, magnesium, manganese, niacin, pantothenic acid, phosphorus, potassium, riboflavin, zinc, and amino acids. Unpasteurized honey may contain traces of bacteria, such as Clostridium botulinum, posing a risk to infants due to the potential for botulism. Antioxidants, anticancer properties, and anti-inflammatory effects are linked to honey's polyphenols and antioxidant-rich composition.

Furthermore, honey benefits various systems, including the respiratory, gastrointestinal, cardiovascular, and nervous systems. Organic honey is available in retail stores, such as hypermarkets, supermarkets, and grocery and convenience stores, allowing consumers to choose based on price and quality.

Get a glance at the Organic Honey Industry report of share of various segments Request Free Sample

The offline segment was valued at USD 784.20 million in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

Europe is estimated to contribute 34% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The European market holds a significant share of the global organic honey industry due to the growing consumer preference for health-conscious and convenient food options. Key market drivers include innovative product launches, such as flavored organic honey offerings from companies, including Pure Bee Honey, Black Forest Honey, White Honey, and Wildflower Honey. Companies are also investing in marketing and advertising initiatives to boost brand recognition and consumer awareness of organic honey's health benefits. Organic honey is rich in essential nutrients, including vitamins, minerals, amino acids, enzymes, and antioxidants derived from the nectar of flowers. It exhibits antibacterial properties, making it beneficial for wound healing and aiding In the prevention of chronic diseases like cancer and heart disease.

Furthermore,

The global dried honey market is projected to be appraised at US$ 1,720 million by 2032, up from US$ 780 million in 2022, advancing at a CAGR of 7.9% from 2022 to 2032.

Report Scope

Manuka Honey Market estimated size and share is predicted to surpass USD 795.83 million, with a forecasted CAGR of 5.4% during the projection period

Global Organic Honey is segmented by Application (Food & Beverage, Health Supplements), Type (Raw, Processed, Infused) and Geography(North America, LATAM, West Europe, Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA)

Forecast: Honey Market Size Volume in the World 2022 - 2026 Discover more data with ReportLinker!

Discover the top 10 countries by import value of honey in 2023 and learn about the trends driving the global honey market.

In 2023, mainland China was the leading producer of natural honey worldwide by far. China produced over ******* metric tons of honey, over four times the amount produced in Turkey, the second top producer that year. Ethiopia, Iran, and India rounded out the top five producers in 2023. What is natural honey? Natural honey is free from any additives, dye, or flavors. It can be processed, however, to prevent crystallization or fermentation. Since 2000, the production volume of natural honey worldwide has increased by over ** percent and reached about 1.8 million metric tons in 2022. The growth of organic honey Organic honey follows similar guidelines to other organic products; There are no pesticides or chemicals used during the production or processing of the honey. The global organic honey market is expected to grow significantly by 2032, reaching *** billion U.S. dollars in market value that year. Non-organic honey still outperforms organic honey by far, though. By 2028, the natural honey market is forecast to exceed **** billion U.S. dollars.

Honey Market size was valued at USD 10.26 Billion in 2024 and is projected to reach USD 15.52 Billion by 2032, growing at a CAGR of 5.31% from 2026 to 2032.

Global Honey Market Drivers

Growing Health Awareness: Honey is becoming more and more in demand as a healthier substitute for processed sugars as people become more aware of its antibacterial capabilities, antioxidant qualities, and potential as a natural sweetener.

Growing Preference for Natural and Organic goods: People are becoming more interested in natural and organic foods, such as honey, as they become more concerned about the use of artificial additives and chemicals in food goods. When honey is free of pesticides and other toxins and certified organic, consumers are willing to pay a premium for it.

Increase in the Food and Beverage Sector: This sector uses a lot of honey as an ingredient in a variety of goods, including sauces, baked goods, breakfast cereals, and beverages. The demand for honey as a natural sweetener and flavor enhancer in food and beverage items is predicted to rise as the world's population increases and customer preferences change.

Growing Use in Cosmetics and Pharmaceuticals: Because of its therapeutic qualities and advantages for skin and hair care, honey is being utilized more and more in cosmetics and pharmaceuticals. The usage of honey in the pharmaceutical and personal care industries is being driven by the increased demand for natural and organic components in these products.

Consumer Preferences are Moving Toward Sustainable and Ethical goods: Consumer awareness of the ethical and environmental issues surrounding the sourcing and manufacture of food goods is rising. Organic farming and fair trade certification are two examples of sustainable beekeeping methods that generate honey that is becoming more and more popular among people who care about the environment.