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The Home Appliances Market Report Segments the Industry Into by Product (Major Appliances (Refrigerators, Freezers, and More), Small Appliances (Coffee Makers, Air Fryers, and More), by Distribution Channel (Multi-Branded Stores, Exclusive Brand Outlets, Online, Other Distribution Channels), and by Geography (North America, South America, Europe, Asia-Pacific, and More). The Market Forecasts are Provided in Terms of Value (USD).
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Household Appliance Market Size 2025-2029
The household appliance market size is forecast to increase by USD 124.1 billion at a CAGR of 5% between 2024 and 2029.
The market is experiencing significant growth, driven by product innovation and advancement leading to portfolio extension and product premiumization. Consumers are increasingly seeking advanced and multi-functional appliances to enhance their daily living experiences. This trend is particularly prominent in developed markets, where households are characterized by smaller sizes and a higher disposable income. Artificial intelligence (AI) and the Internet of Things (IoT) are driving innovation in household appliances, leading to the development of smart appliances and home automation systems. However, this market is not without challenges.
Fluctuations in raw material prices and operational costs continue to pose significant challenges to market participants. These factors, coupled with increasing competition, necessitate strategic planning and operational efficiency for companies seeking to capitalize on market opportunities and navigate challenges effectively. Companies that can successfully innovate and offer value-added services and solutions are well-positioned to capture market share and thrive in this dynamic and competitive landscape.
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The market is experiencing significant growth and innovation, driven by the integration of technology into everyday life. Connected home ecosystems, voice control, and appliance automation are key trends transforming the industry. Smart kitchen and laundry appliances are increasingly popular, offering energy management systems, smart thermostat integration, appliance data analytics, and personalized settings. Predictive maintenance and repair services, appliance lifecycle management, and sustainable materials are also priorities for consumers. Renewable Energy integration and appliance recycling initiatives are important considerations for environmentally-conscious consumers. Online marketplaces, virtual showrooms, and 3D product modeling offer new ways to shop for appliances, while financing options, subscription-based services, and appliance rental programs provide flexible purchasing choices.
Appliance safety certifications, performance testing, regulatory compliance, and industry standards ensure product quality and consumer protection. Manufacturing automation and improved customer service are essential for companies to remain competitive. Marketing strategies, including influencer and content marketing, , PPC advertising, and data analysis, help brands reach and engage consumers.
How is this Household Appliance Industry segmented?
The household appliance industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Product
MHA
Small household appliances
Distribution Channel
Offline
Online
Geography
APAC
China
India
Japan
South Korea
Europe
France
Germany
Italy
UK
North America
US
Canada
South America
Brazil
Middle East and Africa
UAE
By Product Insights
The MHA segment is estimated to witness significant growth during the forecast period. The market encompasses a wide range of products, including refrigeration and cooling appliances, large cooking appliances, and washing appliances, as well as room comfort and water heater appliances. Smart Home appliances, enabled with IoT capabilities, Wi-Fi connectivity, and smartphone integration, are gaining significant traction. Consumers are increasingly seeking remote monitoring and control features, energy efficiency, and eco-friendly innovations. Energy efficiency labeling and the availability of energy-efficient home appliances are key factors driving market growth. Sustainable manufacturing practices and the integration of AI-enabled appliances, such as connected refrigerators, washing machines, and air conditioners, are also important trends.
The semiconductor chip shortage has, however, posed a challenge to the production capabilities of major appliance manufacturers. Consumer buying behavior is influenced by factors such as disposable income, global population growth, and rising living standards. Tech-savvy consumers, particularly those with internet access, are increasingly demanding energy savings and sustainable solutions. Advanced features, such as touchless tech, sous vide, air frying, and AI-driven technologies, are also driving demand for connected home appliances. Manufacturers are adopting omnichannel strategies, utilizing virtual product demonstrations, augmented reality applications, and product visualization
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The United Kingdom Home Appliances Market Report is Segmented by Product (Major Home Appliances (Refrigerators, and Other), Small Home Appliances (Coffee Makers, and Other)), Distribution Channel (Multi-Brand Stores, Exclusive Brand Outlets, Online, Other Distribution Channels), and Geography (England, Scotland, Wales, Northern Ireland). The Market Forecasts are Provided in Terms of Value (USD).
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The global home appliances market size surpassed USD 600.3 billion in 2025 and is projected to witness a CAGR of over 5.5%, crossing USD 1.03 trillion revenue by 2035, fueled by growth in environmental awareness.
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The household appliances market is on a strong upward trajectory, driven by rising urbanization, smart home adoption, and evolving consumer lifestyles. Projected at approximately USD 802.67 billion in 2025, the industry is anticipated to rise to USD 1,563.41 billion by 2035 with a robust CAGR of 6.77% over the decade.
| Attributes | Details |
|---|---|
| Market Size (2025E) | USD 802.67 billion |
| Market Size (2035F) | USD 1,563.41 billion |
| CAGR (2025 to 2035) | 6.77% |
Country-wise Analysis of the Household Appliances Market 2025 to 2035
| Country | CAGR (2025 to 2035) |
|---|---|
| USA | 4.5% |
| UK | 5.8% |
| France | 4.2% |
| Germany | 5.2% |
| Italy | 4.4% |
| South Korea | 7.6% |
| Japan | 7.0% |
| China | 8.0% |
| Australia | 8.2% |
| New Zealand | 6.5% |
Competitive Outlook
| Company Name | Market Share (%) |
|---|---|
| AB Electrolux | 12-16% |
| Qingdao Haier Co., Ltd. | 10-14% |
| LG Electronics Inc. | 10-14% |
| Samsung Electronics Co., Ltd. | 8-12% |
| Whirlpool Corporation | 6-10% |
| Others (combined) | 38-48% |
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US Household Appliances Market Size 2025-2029
The household appliances market in US size is forecast to increase by USD 12.58 billion at a CAGR of 3.7% between 2024 and 2029.
The Household Appliances Market is experiencing significant growth, driven by product innovation and advancement, leading to portfolio extension and product premiumization. Energy-efficient models, LED lightbulbs, and eco-friendly, energy-efficient items are increasingly popular, reflecting concerns about climate change and global warming. Consumers are increasingly adopting multifunctional and advanced appliances to enhance their daily lives, creating a strong demand for smart and energy-efficient solutions.
However, the market is not without challenges. Fluctuations in raw material prices and operating costs continue to impact manufacturers, requiring strategic sourcing and cost management. Staying abreast of these trends and navigating the dynamic market landscape is essential for businesses seeking to capitalize on the opportunities in the Household Appliances Market. The household appliances market in the US is diverse, with a mix of specialty stores and online/e-commerce platforms catering to consumers.
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The household appliances market, encompassing white goods and major appliances like washers-dryers, refrigerators, and cooking appliances, is experiencing significant shifts driven by consumer technology advancements. The Consumer Technology Association reports a convergence of household appliances and consumer electronics, with cleaning devices integrating the Internet of Things (IoT) and smart home appliances. Artificial intelligence and gadgets for food preservation are gaining popularity among working professionals. Trade data indicates a rise in demand for smart technology solutions in domestic tasks. Semiconductor chip shortages have affected B2C enterprises, causing delays in the production and distribution of appliances.
Despite this, specialty stores and online/e-commerce platforms continue to thrive, offering a diverse range of small appliances to cater to various performance factors. Survey results reveal that consumers prioritize convenience, energy efficiency, and connectivity when purchasing household appliances. LG Electronics and other industry associations are investing in research and development to meet these evolving needs.
How is this market segmented and which is the largest segment?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Product
Major household
Small household
Distribution Channel
Offline
Online
Price
Mid-range
Value-based
Premium
Geography
North America
US
By Product Insights
The Major household segment is estimated to witness significant growth during the forecast period. The US household appliances market is primarily driven by the major household appliances segment, which accounts for a significant revenue share. This segment's growth can be attributed to the increasing adoption of smart technologies, energy efficiency, and user personalization. Refrigerators, washing machines, and air conditioners remain popular purchases, particularly in urban areas, due to rising disposable incomes and the trend toward smart homes. Consumers are increasingly drawn to appliances with advanced features, such as AI-powered predictive maintenance and personalized settings, reflecting a preference for convenience and sustainability. In India, the premium segments, including large-capacity washing machines and energy-efficient air conditioners, have experienced noteworthy growth.
This expansion is fueled by government initiatives like rural electrification and the Make in India campaign. LG Electronics and other electronics manufacturers continue to innovate, introducing energy-efficient cooking appliances like ovens, induction cooktops, and coffee machines. Smart home appliances, such as smart coffeemakers and drying cabinets, are gaining traction among working professionals and young people. E-commerce platforms and specialty stores have made it easier for consumers to purchase these appliances online, leading to increased productivity and convenience in managing domestic tasks. Cleaning appliances, including vacuums from companies like Tineco, and water heaters, have also seen growth due to their energy-saving capabilities and smart technology solutions. Research and development continues, with companies like Tineco and Power Equipment focusing on product type segments, such as cleaning appliances and cooking appliances.
The semiconductor chip shortage has affected the production of some large and expensive appliances, lea
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Europe Household Appliances Market Size 2025-2029
The Europe household appliances market size is forecast to increase by USD 28.4 billion at a CAGR of 4.6% between 2024 and 2029.
The Europe Household Appliances Market is segmented by distribution channel (Offline, Online), product (Major household, Small household), and geography (Europe: France, Germany, Italy, UK). This segmentation reflects the market's evolving landscape, driven by a growing shift towards Online sales for both Major and Small household appliances, with Germany being a dominant market for household appliances, and the UK experiencing rapid growth in online sales for these products.
The adoption of multi-functional household appliances, such as microwave ovens and induction cookers, is also on the rise. Additionally, fluctuations in raw material prices impact the manufacturing costs of appliances, including dryers, dishwashers, drying cabinets, and both gas and electricity-driven appliances. In the realm of electronics, home appliances continue to evolve, with advancements in IT and mobile accessories influencing their design and functionality. However, this market is not without challenges. Fluctuations in raw material prices used for manufacturing household appliances pose significant risks, as these costs can impact profitability and competitiveness. Producers must effectively manage their supply chains to mitigate the impact of raw material price volatility.
Additionally, the market is witnessing increasing competition and shifting consumer preferences towards sustainable and eco-friendly appliances. Companies must adapt to these trends by investing in research and development, expanding their product offerings, and implementing sustainable manufacturing practices to remain competitive and capitalize on market opportunities.
What will be the size of the Europe Household Appliances Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The European household appliances market is experiencing significant advancements, with a focus on technology integration and energy efficiency. IoT-enabled appliances, automated cleaning, and smart sensor technology are driving market growth. Energy Star rating and sustainable manufacturing practices are key considerations for consumers, aligning with the circular economy. Online support and intuitive controls enhance user experience, while advanced filtration systems and precision temperature control cater to personalized settings. Subscription services and product bundling offer convenience, and appliance repair services ensure customer satisfaction.
Noise reduction technology and voice assistants add to the appeal of modern appliances. Appliance recycling programs and consumer financing facilitate the transition to new, energy-efficient models. Appliance control systems enable remote diagnostics and water conservation, further enhancing the value proposition. Reuse and refurbishment initiatives contribute to the market's sustainability efforts.
How is this market segmented?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Distribution Channel
Offline
Online
Product
Major household
Small household
Geography
Europe
France
Germany
Italy
UK
By Distribution Channel Insights
The offline segment is estimated to witness significant growth during the forecast period.
In Europe's household appliances market, consumer preferences lean towards energy efficiency, connectivity, and smart features. Product lifespan and environmental impact are key considerations, driving the adoption of energy-saving technologies and eco-friendly materials. Household size influences appliance choices, with larger families opting for larger capacity appliances. Technological advancements, such as remote monitoring and voice control, are shaping future trends. Appliances like food processors and microwave ovens cater to lifestyle trends, while income levels influence the affordability of high-end appliances. Air conditioners and hair dryers are essential for certain demographics, particularly those in warmer climates or with larger households.
User interface and safety standards are crucial factors in consumer decision-making. Supply chain management and raw material sourcing are essential for maintaining quality control and ensuring product availability. Retail channels include specialty stores and mass merchandisers. Specialty stores, also known as electronic and specialty retailers (EASRs), offer a wide range of brands and products, making them the highest revenue generators. Mass merchandisers,
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TwitterGlobal retail sales of home and household appliances are forecast to grow to almost *** billion U.S. dollars in 2021 and surpass the *** billion dollar mark in the upcoming years. Refrigeration appliances sales take up the most significant share of the market, with retail sales of more than ** billion U.S. dollars in 2020. Major and small appliances as main categories The home and household appliances market is split into two main categories: major appliances and small appliances. Major appliances are large machines used at home, including refrigerators, dishwashers, washing machines, tumble dryers, and air-conditioners. The small appliances category includes products used at home, such as food processors, toasters, coffee makers, and more. Leading household manufacturers Major household appliances such as refrigeration appliances, large kitchen appliances, laundry appliances, and air-conditioners make up a significant portion of retail sales worldwide when combined, compared to that of all small home appliances. Therefore, appliance manufacturers such as Whirlpool, Midea, Haier, LG, BSH Home Appliances, and Electrolux, which all generate a sizable share of their revenue from major appliances, are amongst the leading appliances manufacturers worldwide. One notable exception is the French company Groupe SEB, which produces and sells mostly small appliances.
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The global home appliances market size is projected to grow from USD 747.64 billion in 2025 to USD 1113.05 billion by 2033, exhibiting a CAGR of 5.1%.
Report Scope:
| Report Metric | Details |
|---|---|
| Market Size in 2024 | USD 711.36 Billion |
| Market Size in 2025 | USD 747.64 Billion |
| Market Size in 2033 | USD 1113.05 Billion |
| CAGR | 5.1% (2025-2033) |
| Base Year for Estimation | 2024 |
| Historical Data | 2021-2023 |
| Forecast Period | 2025-2033 |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends |
| Segments Covered | By Product Type,By Distribution Channel,By Region. |
| Geographies Covered | North America, Europe, APAC, Middle East and Africa, LATAM, |
| Countries Covered | U.S., Canada, U.K., Germany, France, Spain, Italy, Russia, Nordic, Benelux, China, Korea, Japan, India, Australia, Taiwan, South East Asia, UAE, Turkey, Saudi Arabia, South Africa, Egypt, Nigeria, Brazil, Mexico, Argentina, Chile, Colombia, |
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TwitterIn 2024, China ranked first by revenue in the household appliances market among the 25 countries presented in the ranking. China's revenue amounted to ************** U.S. dollars, while the United States and India, the second and third countries, had records amounting to ************* U.S. dollars and ************* U.S. dollars, respectively.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Household Appliances.
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The Global Major Home Appliances Market Report is Segmented by Product (Refrigerators, Freezers, Washing Machines, Dishwashers, Ovens, Air Conditioners, Other Major Home Appliances), Distribution Channel (Multi-Brand Stores, Exclusive Brand Outlets, Online, Other Distribution Channels), and Geography (North America, South America, Europe, Asia-Pacific, and Other). The Market Forecasts are Provided in Terms of Value (USD).
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TwitterComparing the segments of the household appliances market worldwide in 2024 regarding the volume, small appliances were the largest segment with around *********** pieces. Contrastingly, major appliances ranked lower with approximately ************** pieces.
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The global home appliances market is experiencing robust growth, projected to expand from $543.4 billion in 2021 to over $1 trillion by 2033, with a steady CAGR of 5.615%. This expansion is primarily driven by rising disposable incomes in emerging economies, rapid urbanization, and a growing middle-class population. Technological innovation, particularly the integration of IoT and AI for smart home ecosystems, is a key catalyst for market evolution. Furthermore, increasing consumer awareness and stringent government regulations are fueling a significant shift towards energy-efficient and sustainable products. The Asia-Pacific region stands as the dominant market, propelled by high-growth countries like India and China, while mature markets in North America and Europe continue to contribute significantly through demand for premium and replacement appliances.
Key strategic insights from our comprehensive analysis reveal:
The Asia-Pacific region is the undisputed leader, driven by China's massive market and India's exceptional growth rate (7.972% CAGR), presenting the most significant expansion opportunities for manufacturers.
The integration of smart technology and IoT connectivity is no longer a niche trend but a fundamental driver of consumer preference, pushing manufacturers to innovate in AI-powered, connected, and user-friendly appliances.
There is a universal and accelerating demand for energy-efficient products, spurred by both consumer environmental consciousness and government regulations, making sustainability a critical competitive differentiator.
Global Market Overview & Dynamics of Home Appliances Market Analysis
The global home appliances market demonstrates a strong and consistent growth trajectory, forecasted to nearly double in size from $543.4 billion in 2021 to $1.046 trillion by 2033. This growth is underpinned by a dynamic interplay of factors including technological advancements, evolving consumer lifestyles, and economic development. The rise of smart homes has fundamentally reshaped product development, while the increasing purchasing power in developing nations continues to unlock new consumer segments, ensuring sustained market vitality.
Global Home Appliances Market Drivers
Rising Disposable Income & Urbanization: Economic growth in emerging markets, particularly in Asia-Pacific and South America, is expanding the middle class, leading to increased household spending on convenience-oriented appliances.
Technological Advancements and Smart Home Integration: The proliferation of IoT, AI, and connectivity is driving demand for smart appliances that offer enhanced convenience, remote control, and integration within a connected home ecosystem.
Focus on Energy Efficiency and Sustainability: Growing environmental awareness and stringent government regulations regarding energy consumption are pushing consumers and manufacturers towards energy-efficient and eco-friendly products.
Global Home Appliances Market Trends
Demand for Multi-Functional and Compact Appliances: With increasing urbanization and smaller living spaces, consumers are showing a strong preference for compact, space-saving appliances that offer multiple functionalities.
Shift to E-commerce and Online Retail: Consumers are increasingly purchasing home appliances through online channels, attracted by wider selection, competitive pricing, and the convenience of home delivery.
Premiumization and Aesthetic Design: There is a growing trend towards premium appliances with sophisticated designs, advanced features, and high-quality materials that complement modern home interiors.
Global Home Appliances Market Restraints
High Cost of Advanced Appliances: The high initial purchase price of technologically advanced, smart, and premium appliances can be a barrier for price-sensitive consumers, particularly in developing regions.
Supply Chain Vulnerability: The global supply chain for electronic components and raw materials is susceptible to disruptions, leading to production delays and price volatility.
Intense Market Competition: The market is highly competitive, with numerous global and local players, leading to pressure on pricing and profit margins for manufacturers.
Strategic Recommendations for Manufacturers
Manufacturers should prioritize a dual strategy of innovating in smart, energy-efficient technology for mature markets while developing affordable, durable, and relevant prod...
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The size of the North America Major Home Appliances Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of > 3.00% during the forecast period. Recent developments include: May 2023: Whirlpool Corporation is proud to announce that 7 products among their Whirlpool, Hotpoint, and KitchenAid brands triumphed for exceptional product design by winning the internationally prestigious iF Design Award 2023, April 2023: Electrolux Group has been recognized for Its innovative and sustainable product design, with more than a dozen appliances winning world-renowned iF Design Awards including a coveted iF Gold Award for the Electrolux 600/AEG 6000 series of paint-free vacuum cleaners.. Key drivers for this market are: Increasing Household Disposable Income, Changing Lifestyles and Time Constraints. Potential restraints include: High Initial Costs, Infrastructure and Space Limitations. Notable trends are: Increase in the revenue of Major Home Appliances through Online sales channel over Offline.
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Home Appliances Market was valued at USD 504.72 Billion in 2024 and is expected to grow to USD 688.12 Billion by 2030 with a CAGR of 5.30%.
| Pages | 182 |
| Market Size | 2024: USD 504.72 Billion |
| Forecast Market Size | 2030: USD 688.12 Billion |
| CAGR | 2025-2030: 5.30% |
| Fastest Growing Segment | Online |
| Largest Market | Asia Pacific |
| Key Players | 1. LG Electronics Inc. 2. Haier Smart Home Co., Ltd. 3. Whirlpool Corporation 4. Samsung Electronics Co. Ltd. 5. Electrolux AB 6. Panasonic Corporation 7. BSH Hausgeräte GmbH 8. Koninklijke Philips N.V. 9. Xiaomi Corporation 10. Voltas Limited |
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TwitterThis statistic shows the household appliance market revenue in the Middle East and Africa (MEA), from 2012 to 2015, and the forecast for that market from 2016 to 2023. In 2017, the market revenue of household appliances in the MEA region was estimated to reach *** billion U.S. dollars.
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TwitterIn the major appliances market worldwide in 2024, the refrigerators segment generated the highest revenue, reaching approximately ************** U.S. dollars. The cookers & ovens segment ranked second with around ************** U.S. dollars, while air conditioners followed with about ************* U.S. dollars.
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TwitterIn 2024, within the household appliances market in Japan, the major appliances segment generated the highest revenue, amounting to approximately ************ U.S. dollars. The small appliances segment followed, with a revenue of about ************ U.S. dollars.
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The Small Home Appliances Market Report Segments the Industry Into by Product (Coffee Makers, Food Processors, Grills and Roasters, Electric Kettles, and More), by Distribution Channel (Multi-Brand Stores, Exclusive Brand Outlets, Online, and Other Distribution Channels), and by Geography (North America, South America, Europe, Asia-Pacific, and More). The Market Forecasts are Provided in Terms of Value (USD).
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Find detailed analysis in Market Research Intellect's Household Appliances Market Report, estimated at USD 130 billion in 2024 and forecasted to climb to USD 195 billion by 2033, reflecting a CAGR of 5.5%.Stay informed about adoption trends, evolving technologies, and key market participants.
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The Home Appliances Market Report Segments the Industry Into by Product (Major Appliances (Refrigerators, Freezers, and More), Small Appliances (Coffee Makers, Air Fryers, and More), by Distribution Channel (Multi-Branded Stores, Exclusive Brand Outlets, Online, Other Distribution Channels), and by Geography (North America, South America, Europe, Asia-Pacific, and More). The Market Forecasts are Provided in Terms of Value (USD).