The Philippines data center cooling market is experiencing robust growth, driven by the increasing adoption of cloud computing, big data analytics, and the expanding digital economy. The market's Compound Annual Growth Rate (CAGR) of 14.90% from 2019 to 2024 indicates a significant upward trajectory. This growth is fueled by several key factors: the burgeoning IT and telecom sector in the Philippines, the rising demand for reliable data storage and processing capabilities across various industries (including retail, healthcare, and media), and the increasing need for energy-efficient cooling solutions to address the tropical climate. The market is segmented by cooling technology (air-based and liquid-based), deployment type (hyperscalers, enterprises, colocation), and end-user vertical. While air-based cooling currently dominates, liquid-based cooling technologies like immersion cooling are gaining traction due to their higher efficiency and capacity to handle increasingly powerful servers. The presence of major global players like Mitsubishi Heavy Industries, Hitachi, and Vertiv, alongside regional players, indicates a competitive yet dynamic landscape. Future growth will likely be influenced by government initiatives promoting digital infrastructure development, the adoption of 5G technology, and a continued focus on sustainability and energy efficiency within data centers. Given the 14.9% CAGR from 2019-2024, and assuming a slightly moderated growth rate considering market maturity, a reasonable projection for the Philippines data center cooling market in 2025 would be around $50 million. This estimate considers factors like potential market saturation at higher growth rates and conservative estimations in the face of economic fluctuations. Looking forward, the continued CAGR of 14.9% from 2025-2033 results in a steady increase, projected to significantly expand the market's size over the forecast period. Growth will likely be driven by an increasing number of data centers to meet the needs of a rapidly expanding digital economy in the Philippines, and by ongoing investments in advanced cooling technologies aiming for greater efficiency and sustainability. This comprehensive report provides a detailed analysis of the Philippines data center cooling market, offering invaluable insights for stakeholders across the value chain. With a study period spanning 2019-2033, a base year of 2025, and a forecast period of 2025-2033, this report leverages historical data (2019-2024) to project future market trends and growth opportunities. The report covers key segments including cooling technologies (air-based and liquid-based), deployment types (hyperscalers, enterprises, colocation), and end-user verticals (IT & Telecom, Retail, Healthcare, and more). The market size is analyzed in millions of units, providing a clear picture of the market's potential. Recent developments include: March 2023: Interactive, a leading managed service provider, introduced the Immersion Data Center Cooling solution, designed to enhance high-performance computing (HPC) capabilities for its clients. Collaborating closely with digital infrastructure provider Vertiv, Interactive has integrated green revolution cooling tanks into its system. These tanks employ a single-phase, non-conductive coolant that ensures the safety of electrical components while boasting a remarkable heat transfer capacity, estimated to be 1200 times greater than that of traditional air cooling methods., May 2022: In a significant development, Intel committed a substantial investment of USD 700 million towards the establishment of a state-of-the-art research facility dedicated to liquid and immersion cooling technologies. This initiative underscores Intel's commitment to advancing data center sustainability. Simultaneously, Intel unveiled a pioneering immersion-cooled reference design, positioning it as an industry leader in promoting the widespread adoption of immersion-cooling technologies within data centers across the globe.. Key drivers for this market are: Increasing Volume of Digital Data, Emergence of Green Data Centers. Potential restraints include: Costs, Adaptability Requirements, and Power Outages. Notable trends are: Liquid-based Cooling is the Fastest Growing Segment.

PurposeStaySafe PH is the Philippines’ official contact tracing software for controlling the propagation of COVID-19 and promoting a uniform contact tracing strategy. The StaySafe PH has various features such as a social distancing system, LGU heat map and response system, real-time monitoring, graphs, infographics, and the primary purpose, which is a contact tracing system. This application is mandatory in establishments such as fast-food restaurants, banks, and malls.Objective and methodologyThe purpose of this research was to determine the country’s willingness to utilize StaySafe PH. Specifically, this study utilized 12 latent variables from the integrated Protection Motivation Theory (PMT), Unified Theory of Acceptance and Use of Technology (UTAUT2), and System Usability Scale (SUS). Data from 646 respondents in the Philippines were employed through Structural Equation Modelling (SEM), Deep Learning Neural Network (DLNN), and SUS.ResultsUtilizing the SEM, it is found that understanding the COVID-19 vaccine, understanding the COVID-19 Delta variant, perceived vulnerability, perceived severity, performance expectancy, social influence, hedonic motivation, behavioral intention, actual use, and the system usability scale are major determinants of intent to utilize the application. Understanding of the COVID-19 Delta Variant was found to be the most important factor by DLNN, which is congruent with the results of SEM. The SUS score of the application is "D", which implies that the application has poor usability.ImplicationsIt could be implicated that large concerns stem from the trust issues on privacy, data security, and overall consent in the information needed. This is one area that should be promoted. That is, how the data is stored and kept, utilized, and covered by the system, how the assurance could be provided among consumers, and how the government would manage the information obtained. Building the trust is crucial on the development and deployment of these types of technology. The results in this study can also suggest that individuals in the Philippines expected and were certain that vaccination would help them not contract the virus and thus not be vulnerable, leading to a positive actual use of the application.NoveltyThe current study considered encompassing health-related behaviors using the PMT, integrating with the technology acceptance model, UTAUT2; as well as usability perspective using the SUS. This study was the first one to evaluate and assess a contact tracing application in the Philippines, as well as integrate the frameworks to provide a holistic measurement.