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Annual inbound, outbound and domestic expenditure on tourism, internal tourism consumption and employment for the tourism industries.
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This report has been updated to include revised estimates for tourism, and for the DCMS sector total including tourism. The changes reflect revisions made by the ONS to the https://www.ons.gov.uk/economy/nationalaccounts/satelliteaccounts/datasets/uktourismsatelliteaccounttsatables">Tourism Satellite Account estimates for 2016 to 2019.
These Economic Estimates are accredited official statistics used to provide an estimate of the contribution of DCMS sectors to the UK economy, measured by GVA (gross value added). This release includes annual estimates for 2010 to 2022, and provisional annual estimates for 2023.
This year, we have seen substantial revisions to GVA estimates for DCMS sectors to previously published data to 2022. This is due to revisions made by the Office for National Statistics (ONS) to the underlying data which these estimates are based on. GVA estimates are subject to scheduled revisions as more and higher quality data becomes available, and more information about this is available in the ONS article on https://www.ons.gov.uk/economy/nationalaccounts/uksectoraccounts/articles/gdprevisionsinbluebook2020/2024">GDP revisions in Blue Book: 2024. Further information of the impact of these revisions on DCMS sector GVA is available in the technical report above.
This is the full release and report of our Annual GVA publication, updating the tables-only release published on 19 December 2024 that was brought forward following the impact of scheduled ONS revisions in the National Accounts Blue Book 2024 on GVA estimates for DCMS sectors. This release includes new estimates for tourism and DCMS overall, and a report on the latest estimates.
There are limitations when comparing tourism GVA estimates over time. Although the TSA revisions have improved the comparability of data in some cases, there are still limitations when comparing tourism GVA estimates over time. In particular there is a break in the TSA time series in 2022, meaning that estimates from 2022 onwards are not directly comparable with earlier years. This is due to changes in methodology to VisitEngland’s Great Britain Tourism Survey (GBTS) which is a critical data source for estimating domestic tourism expenditure and, therefore, tourism direct GVA in the ONS TSA, the underlying data source for these estimates. The GBTS survey methodology changed in 2020, however full years of data were not collected in 2020 or 2021 due to the pandemic, and the TSA for these years uses alternative data sources and new modelling techniques. VisitEngland’s Great Britain Tourism Survey (GBTS) is currently labelled as official statistics in development. Further information is available on https://www.visitbritain.org/research-insights/great-britain-domestic-overnight-trips-archive#gbts-2022-and-2023-archive">VisitBritain’s website. As a result, we advise caution when comparing data for tourism and DCMS sectors overall (including tourism) for 2022 and 2023 with earlier years. It is not possible to separate out the impact of changes in methodology to the underlying VisitEngland data and therefore we do not know how much the trends we are seeing are driven by these methodological changes. Further information is available in the report and in the technical report.
These statistics cover the contributions of the following DCMS sectors to the UK economy;
Users should note that there is overlap between DCMS sector definitions and that several cultural sector industries are simultaneously creative industries.
The release also includes estimates for the audio visual sector and computer games subsector.
We have separately published ad hoc statistics for the art and antiques market. Annual GVA estimates for the art and antiques market have been published here alongside economic estimates on employment and trade.
Provisional 2023 estimates show that:
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TwitterData showing business turnover derived from tourism in Calderdale. Also the annual Calderdale Tourism economic impacts estimates report showing the tourism impact on Calderdale. Please note there is no data for 2021. For data from 2022 see Visitor economy. For more information on tourism in Calderdale see: Tourism and travel (Council website) Visit Calderdale Future is bright for Calderdale's tourism economy New team supports a safe and vibrant visitor experience.
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TwitterThese economic estimates are used to provide an estimate of the contribution of DCMS sectors to the UK economy, measured by employment (number of filled jobs). These estimates are calculated based on the Office for National Statistics (ONS) Annual Population Survey (APS).
The statistics in this series (including this release) will be classed as official statistics in development until further review. On 4 August 2025, the Office for Statistics Regulation (OSR) https://osr.statisticsauthority.gov.uk/correspondence/ed-humpherson-to-sarah-alloway-lasher-suspension-of-official-statistics-accreditation/">temporarily suspended the accreditation from this employment series, at https://osr.statisticsauthority.gov.uk/correspondence/sarah-alloway-lasher-to-ed-humpherson-suspension-of-official-statistics-accreditation/">our request, following ONS https://osr.statisticsauthority.gov.uk/correspondence/michael-keoghan-to-siobhan-tuohy-smith-request-to-suspend-aps-accreditation/">reporting concerns with the quality of estimates for smaller segments of the APS population, which the DCMS Sector Economic Estimates: Employment series depends on.
Due to ongoing challenges with response rates, response levels and weighting, the accreditation of ONS statistics based on Annual Population Survey (APS) was https://osr.statisticsauthority.gov.uk/correspondence/michael-keoghan-to-siobhan-tuohy-smith-request-to-suspend-aps-accreditation/">temporarily suspended on 9 October 2024. Because of the increased volatility of both Labour Force Survey (LFS) and APS estimates, the ONS advises that estimates produced using these datasets should be treated with additional caution. ONS statistics based on both the APS and LFS will be considered official statistics in development until further review.
Following the ONS reporting concerns regarding the quality of the APS estimates, particularly for smaller segments of the population, we conducted analysis to understand the quality of DCMS employment estimates. Consequently, we have concerns regarding increased volatility due to low APS sample sizes and its impact on the reliability and quality of our estimates. The statistics in this series will be classified as official statistics in development until further review. Previous releases in the series have been classified as accredited official statistics, meaning that they have been independently assessed by the OSR as complying with the standards of trustworthiness, quality and value in the Code of Practice for Statistics.
These statistics cover the contributions of the following DCMS sectors to the UK economy;
Tourism estimates are available up to 2023 only due to data availability. We have made some revisions to employment estimates for the tourism sector and DCMS sectors overall for the years 2016 to 2019, following revisions made by the ONS to the underlying https://www.ons.gov.uk/economy/nationalaccounts/satelliteaccounts/datasets/uktourismsatelliteaccounttsatables">Tourism Satellite Account data.
The release also includes estimates for the audio visual sector, computer games sector and art and antiques market.
Users should note that there is overlap between DCMS sector definitions. In particular, several cultural sector industries are simultaneously creative industries.
A definition for each sector is available in the tables published alongside this release. Further information on all these sectors is available in the associated technical report along with details of methods and data limitations.
Alongside these calendar year employment estimates, we would usually publish APS earnings estimates to provide detailed demographic information about earnings in DCMS sectors. Due to ongoing challenges with the quality of APS data, we have not published these estimates in this release. We will explore producing these estimates in future as the quality of APS data improves.
Estimates of the number of filled jobs in the included DCMS sectors in 2024 show that:
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Tourism Revenues in the United Kingdom decreased to 7397 GBP Million in the fourth quarter of 2024 from 10153 GBP Million in the third quarter of 2024. This dataset provides - United Kingdom Tourism Revenues- actual values, historical data, forecast, chart, statistics, economic calendar and news.
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TwitterA breakdown by sector of the amount spent on trips to Calderdale and what this was spent on. Also the annual Calderdale Tourism economic impacts estimates report showing the tourism impact on Calderdale. Please note there is no data for 2021. For data from 2022 see Visitor economy. For more information on tourism in Calderdale see: Tourism and travel (Council website) Visit Calderdale Future is bright for Calderdale's tourism economy New team supports a safe and vibrant visitor experience.
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London Borough level tourism trip estimates (thousands). The ‘top-down’ nature of the Local Area Tourism Impact (LATI) model (starting with London data) means it is best suited to disaggregate expenditure. However, tourism trips were also disaggregated for comparative purposes using the estimated proportions of spending by overseas, domestic and day visitors in the boroughs. Since the trip estimates are derived from data on trips to London they do not account for trips to different boroughs by visitors whilst in London. Indicative borough level day visitor/tourist estimates for 2007 were derived from the LDA’s own experimental London level day visitor estimates. As such the borough level day visitor estimates should be treated with caution and the 2007 day visitor estimates are not comparable with those from previous years. They are intended only to give a best estimate of the scale of day visitor tourism in each borough from the currently available data. Further tourism data for UK regions covering trends in visits, nights, and spend to London by visitors from overseas is available on the Visit Britain website. Analyse data by age, purpose, duration, and quarter. This dataset is no longer updated.
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TwitterFor DCMS sector data, please see: Economic Estimates: Earnings 2023 and Employment October 2022 to September 2023 for the DCMS Sectors and Digital Sector
For Digital sector data, please see: Economic Estimates: Earnings 2023 and Employment October 2022 to September 2023 for the DCMS Sectors and Digital Sector
https://www.ons.gov.uk/employmentandlabourmarket/peopleinwork/employmentandemployeetypes/bulletins/uklabourmarket/may2021">ONS have released a revised APS dataset for October 2019 – September 2020 following re-weighting to account for population changes and the effects of changing survey mode. Revised estimates of employment in DCMS sectors during this period have now been published, using the updated weights.
We have also made an improvement to the method for estimating figures for Civil Society.
In the period October 2019 to September 2020, there were 5.5 million jobs in DCMS sectors, accounting for 16.4% of all UK jobs.
The Creative Industries had the most jobs with 2.2 million. This is followed by the Digital Sector (1.7 million) and Civil Society (984,000). The sector with the fewest jobs is Gambling at 73,000.
The provisional estimates suggest that there were just under 1.6 million jobs in the Tourism sector. Tourism employment estimates are calculated using provisional estimates in the latest (2018) Tourism Satellite Account (TSA). This is a different methodology to the other sectors.
In parallel to this set of employment estimates, we have published some statistics on socio-economic background, using the Labour Force Survey (LFS). These are available to download as an ad hoc publication.
These Economic Estimates are Official Statistics used to provide an estimate of employment (number of filled jobs) in the DCMS Sectors, for the period October 2019 to September 2020. The findings are calculated based on the ONS Annual Population Survey (APS).
These statistics cover the contributions of the following DCMS sectors to the UK economy;
This release is published in accordance with the Code of Practice for Statistics (2018) produced by the UK Statistics Authority (UKSA). The UKSA has the overall objective of promoting and safeguarding the production and publication of official statistics that serve the public good. It monitors and reports on all official statistics, and promotes good practice in this area.
Responsible statistician: Edward Wilkinson
For any queries or feedback, please contact evidence@dcms.gov.uk.
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If you would like any further information please contact evidence@dcms.gov.uk.
This analysis provides estimates of employment in DCMS sectors based on socio-economic background, using the Labour Force Survey (LFS) for July 2020 to September 2020. The LFS asks respondents the job of main earner at age 14, and then matches this to a socio-economic group.
25 September 2024: Employment in DCMS sectors by socio-economic background: July to September 2020 data has been revised and re-published here: DCMS Economic Estimates: Employment, April 2023 to March 2024
This analysis provides the Gross Value Added (GVA) in 2019 for DCMS clusters and for Civil Society. The figures show that in 2019, the DCMS Clusters contributed £291.9 bn to the UK economy, accounting for 14.8% of UK GVA (expressed in current prices). The largest cluster was Digital, which added £116.3 bn in GVA in 2019, and the smallest was Gambling (£8.3 bn).
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This analysis provides provisional estimates of Gross Value Added (adjusted for inflation) for DCMS sectors (excluding Civil Society) for every month in 2019 and 2020. These timely estimates should only be used to illustrate general trends, rather than be taken as definitive figures. These figures will not be as accurate as our annual National Statistics release of gross value added for DCMS sectors (which will be published in Winter 2021).
We estimate that the gross value added of DCMS sectors (excluding Civil Society) shrank by 18% in real terms for March to December 2020 (a loss of £41 billion), compared to the same period in 2019. By sector this varied from -5% (Telecoms) to -37% (Tourism). In comparison, the UK economy as a whole shrank by 11%.
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Tourist Arrivals in the United Kingdom decreased to 9297 Thousand in the fourth quarter of 2024 from 10408 Thousand in the third quarter of 2024. This dataset provides - United Kingdom Tourist Arrivals- actual values, historical data, forecast, chart, statistics, economic calendar and news.
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TwitterThese Economic Estimates are National Statistics providing an estimate of the contribution of DCMS Sectors to the UK economy, measured by the number of businesses.
We have experimented with using a different, more timely data source to calculate this year’s Business Demographics statistics. As a result, they are not comparable with earlier DCMS Sector Business Demographics publications. More information is provided in these published documents and in the “Call for Feedback” section below.
These statistics cover the contributions of the following DCMS sectors to the UK economy;
Users should note that there is overlap between DCMS Sector definitions and that the Telecoms sector sits wholly within the Digital sector. Estimates are not available for the Civil Society sector, because they are not identifiable in the data source used for this release.
The release also includes estimates for the Audio Visual sector, which is not a DCMS Sector but is “adjacent” to it and includes some industries also common to DCMS Sectors.
A definition for each sector is available in the published data tables.
These statistics were first published on 8 December 2022
In this publication we have experimented with using a snapshot of the Inter-Departmental Business Register (IDBR) to generate estimates of DCMS Business Demographics, rather than the Annual Business Survey (ABS) as in previous releases. This has the advantage of being more timely, and commits to most tables included in previous Business Demographics publications. We have used the March 2019, March 2020, March 2021 and March 2022 snapshots from the ONS https://www.ons.gov.uk/businessindustryandtrade/business/activitysizeandlocation/datasets/ukbusinessactivitysizeandlocation">UK business: activity, size and location release rather than raw data from the IDBR.
We are looking for feedback on this approach. We particularly welcome views on:
Please contact evidence@dcms.gov.uk before Thursday 9th February 2023 with any feedback.
Hard copy feedback can be sent to:
DCMS Economic Estimates Team
Department for Digital, Culture, Media & Sport
4th Floor - area 4/34
100 Parliament Street
London
SW1A 2BQ
This release is published in accordance with the Code of Practice for Statistics (2018) produced by the UK Statistics Authority (UKSA). The UKSA has the overall objective of promoting and safeguarding the production and publication of official statistics that serve the public good. It monitors and reports on all official statistics, and promotes good practice in this area.
The accompanying pre-release access document lists ministers and officials who have received privileged early access to this release. In line with best practice, the list has been kept to a minimum and those given access for briefing purposes had a maximum of 24 hours.
Responsible analyst: Eri Hutchinson
For any queries or feedback, please contact evidence@dcms.gov.uk.
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Total tourism expenditure from each survey and the amount attributable to T&OL activities.
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TwitterIn 2020, an estimated 9.3% of all 16-64 year-olds had a main job in the DCMS Sectors (excl. Tourism.) This compares to 8.9% in 2019 (the period January to December 2019).
Looking at individual sectors, 5.0% of all 16-64 year-olds had a main job in the Creative Industries. This is followed by the Digital Sector (4.0%), Civil Society (2.1%), Cultural Sector (1.5%), Sport (1.1%), Telecoms (0.4%), Gambling (0.2%).
In 2020, an estimated 10.7% of all men aged 16-64, and 8.0% of all women aged 16-64, had a main job in the DCMS Sectors (excl. Tourism).
In 2020, an estimated 14.9% of all London residents aged 16-64 had a main job in the DCMS Sectors (excl. Tourism). The equivalent figure for the South East was 11.4% of residents, and for the East of England, 9.4%. By contrast, 6.4% of all Northern Ireland residents aged 16-64 had a main job in the DCMS Sectors (excl. Tourism).
This estimate is an Experimental Official Statistic used to provide an estimate of the employment contribution of DCMS Sectors to the UK economy.
DCMS normally publishes number of jobs as an estimate of employment. However, this has been postponed pending a re-weighting of the underlying datasets. This employment percentage measure - which looks at the percentage of all 16-64 year-olds with a main job in the DCMS Sectors (excl. Tourism) - are less affected by the re-weighting of the datasets and can therefore continue to be published, https://www.ons.gov.uk/employmentandlabourmarket/peopleinwork/employmentandemployeetypes/bulletins/uklabourmarket/may2021">in line with ONS advice as the dataset owners. Consequently, it has been published as an interim measure to meet user needs for timely employment statistics. The geographic coverage is the whole of the United Kingdom.
It is part of the wider set of Economic Estimates, which together estimate the contribution of DCMS Sectors to the UK economy.
The Economic Estimates statistical series covers the contributions of the following DCMS sectors to the UK economy:
A definition for each sector is available in the accompanying technical document along with details of methods and data limitations.
8 July 2021
DCMS aims to continuously improve the quality of estimates and better meet user needs. DCMS welcomes feedback on this release. Feedback should be sent to DCMS via email at evidence@dcms.gov.uk.
This release is published in accordance with the Code of Practice for Statistics (2018) produced by the UK Statistics Authority (UKSA). The UKSA has the overall objective of promoting and safeguarding the production and publication of official statistics that serve the public good. It monitors and reports on all official statistics, and promotes good practice in this area.
The accompanying pre-release access document lists ministers and officials who have received privileged early access to this release. In line with best practice, the list has been kept to a minimum and those given access for briefing purposes had a maximum of 24 hours.
Responsible statistician: Rishi Vaidya
For any queries or feedback, please contact evidence@dcms.gov.uk.
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The Abstract contains a wide range of statistics drawn from both government and non-government sources. The tables cover a large number of subject areas including, among others, population, social and welfare, education, crime and justice, the labour market, transport, tourism, agriculture, energy, the environment and the economy. Following user consultation it has been decided to no longer update the publication after 15 June 2012. Further details can be found on the NISRA website. Source agency: Northern Ireland Statistics and Research Agency Designation: Official Statistics not designated as National Statistics Language: English Alternative title: Northern Ireland Annual Abstract, Annual Abstract, NI Abstract
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Forms part of the economic baseline project undertaken by Eunomia on behalf of the MMO for the economic baseline for the South Marine Plan Areas (MMO Project No:1050) available at www.marinemanagement.org.uk/evidence Contains a high level estimate of the Gross Value Added (GVA) in £ within the south inshore and offshore marine plan areas expressed on a 10km2 grid for the following sectors in 2013/14 and 2032/33. All values are in 2013 prices and in real terms. Sectors included are: Aggregates; Aquaculture; Coastal Tourism; Dredging; Fisheries; Marine Recreation; Ports; Renewables (2032/33 only); and Shipping.
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TwitterA London series by industry and a borough series (no industry) 1984 to 2011. These data have been used by GLA Economics to forecast long-term employment projections and within GLA Economics' models for exports, tourism and life sciences. The two series are: 1. London Employment Jobs: a London level series which includes Employee Jobs and Self-Employment Jobs from 1984 to 2010 with industries by GLA Economics sectors on a SIC 2007 basis 2. A borough level Employee Jobs series 1984 to 2010 (no industry breakdown) Methods and assumptions behind the data are explained in the GLA Economics Working Paper 52 Data Download Notes Borough Data Source: ONS Employee Jobs, ONS Business Surveys, GLA Economics assumptions Data are for employees and do not include self-employment jobs Data are adjusted for series discontinuities only - no additional corrections have been made 1998 data for Richmond and 2000 data for Greenwich where employee increases are high have not been adjusted Sector Data Source: ONS Employee Jobs, LFS, GLA Economics assumptions 2010 data are provisional Data include employees and self-employment jobs
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Monthly estimates of overseas residents’ visits and spending and visits and spending abroad by UK or Great Britain residents. Also includes data on purpose of visit, area visited by UK residents and area of residence for overseas residents.
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TwitterThese estimates do not yet incorporate the latest scheduled revisions and rebasing to 2022 prices from the ONS National Accounts Blue Book 2024. Based on the impact to our early indicator of GVA, our less robust but more timely series, and analysis of National Accounts GVA at industry division level we expect these revisions may have a larger effect on DCMS sector GVA than usual.
The next edition of these statistics will be published on 19 December 2024 as a tables-only release to be followed in January 2025 by a full release including estimates for tourism.
These Economic Estimates are National Statistics used to provide an estimate of the contribution of DCMS sectors to the UK economy, measured by GVA (gross value added), and separately for the digital sector.
This is the first release of annual estimates for 2021, and provisional annual estimates for 2022.
These statistics cover the contributions of the following DCMS sectors to the UK economy;
Users should note that there is overlap between DCMS sector definitions and that several cultural sector industries are simultaneously creative industries.
The release also includes estimates for the audio visual sector and computer games subsector.
In 2022, provisional estimates show that included DCMS sectors (excluding tourism due to data lags) contributed £169.4 billion to the UK economy. This was 7.7% of total UK GVA, compared to 7.2% in 2019.
These statistics also cover the contributions of the following digital sectors to the UK economy
Users should note that there is overlap between these two sectors’ definitions. Specifically: the telecoms sector sits wholly within the digital sector.
The release also includes estimates for the audio visual sector and computer games subsector.
In 2022, provisional estimates show that the digital sector contributed £158.3 billion to the UK economy. This was 7.2% of total UK GVA, compared to 7.1% in 2021 (measured in current prices).
A definition for each sector is available in the tables published alongside this release. Further information on all these sectors is available in the associated technical report along with details of methods and data limitations.
First published on 15 February 2024.
DCMS aims to continuously improve the quality of estimates and better meet user needs. Feedback and responses should be sent to DCMS via email at evidence@dcms.gov.uk.
These official statistics were independently reviewed by the Office for Statistics Regulation (OSR) in June 2019. They comply with the standards of trustworthiness, quality and value in the https://code.statisticsauthority.gov.uk/">Code of Practice for Statistics and should be labelled accredited official statistics. Accredited official statistics are called National Statistics in the Statistics and Registration Service Act 2007.
Our statistical practice is regulated by the OSR. OSR sets the standards of trustworthiness, quality and value in the Code of Practice for Statistics that all producers of official statistics should adhere to.
You are welcome to contact us directly with any comments about how we meet these standards by emailing evidence@dcms.gov.uk. Alternatively, you can contact OSR by emailing regulation@statistics.gov.uk or via the OSR website.
The responsible analyst for this release is Rachel Moyce. For further details about the estimates, or to be added to a distribution list for future updates, please email us at evidence@dcms.gov.uk.
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This is the first time we have published time series data for output per hour, which is the preferred measure of labour productivity and has the advantage of accounting for different working patterns. We have previously published productivity estimates for output per job, however suitable data is not currently available to update this series. We will review this in future, based on both data availability and user needs
These estimates should not be directly compared to the previously published ones, as the methodology has since changed and the data used to produce the older estimates has since been substantially revised.
These statistics cover productivity in the following DCMS sectors:
Users should note that there is overlap between DCMS sector definitions and that several cultural sector industries are simultaneously creative industries.
A definition for each sector is available in the tables published alongside this release. Further information on all these sectors is available in the associated technical report above along with details of methods and data limitations.
Estimates exclude tourism, due to a lack of suitable data, and civil society, as our definitions for civil society jobs, hours worked and GVA are incompatible. Work is ongoing to explore the feasibility of developing estimates.
In 2023:
The following information is worth noting:
First published on 20 March 2025.
These statistics are labelled as https://osr.statisticsauthority.gov.uk/policies/official-statistics-policies/official-statistics-in-development/">official statistics in development. Official statistics in development are official statistics that are undergoing development and will be tested with users, in line with the standards of trustworthiness, quality and value in the https://code.statisticsauthority.gov.uk/">Code of Practice for Statistics. These productivity estimates are designed to complement our other economic estimates and to give a deeper understanding of the economic performance of DCMS sectors to the UK economy. They are being published as official statistics in development because:
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If you would like any further information please contact evidence@dcms.gov.uk.
This analysis considers businesses in the DCMS Sectors split by whether they had reported annual turnover above or below £500 million, at one time the threshold for the Coronavirus Business Interruption Loan Scheme (CBILS). Please note the DCMS Sectors totals here exclude the Tourism and Civil Society sectors, for which data is not available or has been excluded for ease of comparability.
The analysis looked at number of businesses; and total GVA generated for both turnover bands. In 2018, an estimated 112 DCMS Sector businesses had an annual turnover of £500m or more (0.03% of the total DCMS Sector businesses). These businesses generated 35.3% (£73.9bn) of all GVA by the DCMS Sectors.
These are trends are broadly similar for the wider non-financial UK business economy, where an estimated 823 businesses had an annual turnover of £500m or more (0.03% of the total) and generated 24.3% (£409.9bn) of all GVA.
The Digital Sector had an estimated 89 businesses (0.04% of all Digital Sector businesses) – the largest number – with turnover of £500m or more; and these businesses generated 41.5% (£61.9bn) of all GVA for the Digital Sector. By comparison, the Creative Industries had an estimated 44 businesses with turnover of £500m or more (0.01% of all Creative Industries businesses), and these businesses generated 23.9% (£26.7bn) of GVA for the Creative Industries sector.
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This analysis shows estimates from the ONS Opinion and Lifestyle Omnibus Survey Data Module, commissioned by DCMS in February 2020. The Opinions and Lifestyles Survey (OPN) is run by the Office for National Statistics. For more information on the survey, please see the https://www.ons.gov.uk/aboutus/whatwedo/paidservices/opinions" class="govuk-link">ONS website.
DCMS commissioned 19 questions to be included in the February 2020 survey relating to the public’s views on a range of data related issues, such as trust in different types of organisations when handling personal data, confidence using data skills at work, understanding of how data is managed by companies and the use of data skills at work.
The high level results are included in the accompanying tables. The survey samples adults (16+) across the whole of Great Britain (excluding the Isles of Scilly).
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Annual inbound, outbound and domestic expenditure on tourism, internal tourism consumption and employment for the tourism industries.