About Flipkart:

Flipkart is an Indian e-commerce company, headquartered in Bangalore, Karnataka, India. It is the largest e-commerce company in India and was founded by Sachin and Binny Bansal. The company has wide variety of products electronics like laptops, tablets, smartphones, and mobile accessories to in-vogue fashion staples like shoes, clothing and lifestyle accessories; from modern furniture like sofa sets, dining tables, and wardrobes to appliances that make your life easy like washing machines, TVs, ACs, mixer grinder juicers and other time-saving kitchen and small appliances; from home furnishings like cushion covers, mattresses and bedsheets to toys and musical instruments.

Mobile Phones

Mobile phones are one of the most rapidly rising industries, as well as one of the most prominent industries in the technology sector. The rate of increase has been exponential, with the number of mobile phone customers increasing fivefold in the last decade. Globally, the number of smartphones sold to end users climbed from 300 million in 2010 to 1.5 billion by 2020.

Flipkart and Mobile Phones

As previously stated, mobile phones are in high demand and are one of the ideal products for a novice to sell. Flipkart will be the ideal spot for a vendor to market their stuff because its reach.

Content

The dataset contains description of top 5 most popular mobile brand in India. Columns : There are 16 columns each having a title which is self explanatory. Rows : There are 430 rows each having a mobile with at least a distinct feature.

Acknowledgements

The data was retrieved directly from Flipkart website using some web crawling techniques

Assumption

We don’t have direct sales report of how many units of a mobile model was sold. In general, number of people rating a product is directly proportional to number of units sold. So, for the purpose of the solution, we are using number of people rating the product as the equivalent units sold.

Inspiration

The objective is to address a hypothetical business problem for a Flipkart Authorized Seller. According to the hypothesis the individual is looking to sell mobile phones on Flipkart. For this, the individual is looking for the best product, brand, specification and deals that can generate the most revenue with the least amount of investment and budget constraints.

Questions to be answered: 1. Whether he should sell product for a particular brand only or try to focus on model from different brands? 2. Using EDA and Data Visualization find out insights and relation between different features 3. Perform detailed analysis of each brand. 4. Assuming a budget for the problem come to a solution with maximum return.

The number of smartphone users in France was forecast to continuously increase between 2024 and 2029 by in total 3.2 million users (+5.96 percent). After the fifteenth consecutive increasing year, the smartphone user base is estimated to reach 56.89 million users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Belgium and Luxembourg.

In 2022, smartphone vendors sold around 1.39 billion smartphones were sold worldwide, with this number forecast to drop to 1.34 billion in 2023.

Smartphone penetration rate still on the rise

Less than half of the world’s total population owned a smart device in 2016, but the smartphone penetration rate has continued climbing, reaching 78.05 percent in 2020. By 2025, it is forecast that almost 87 percent of all mobile users in the United States will own a smartphone, an increase from the 27 percent of mobile users in 2010.

Smartphone end user sales

In the United States alone, sales of smartphones were projected to be worth around 73 billion U.S. dollars in 2021, an increase from 18 billion dollars in 2010. Global sales of smartphones are expected to increase from 2020 to 2021 in every major region, as the market starts to recover from the initial impact of the coronavirus (COVID-19) pandemic.